GRASPED Outsourcing - SEO and Link Building

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Author :
Publisher : GRASPED Digital
ISBN 13 :
Total Pages : 66 pages
Book Rating : 4./5 ( download)

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Book Synopsis GRASPED Outsourcing - SEO and Link Building by : Steven Brough

Download or read book GRASPED Outsourcing - SEO and Link Building written by Steven Brough and published by GRASPED Digital. This book was released on 2024-02-23 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to an enlightening journey crafted for solopreneurs eager to propel their businesses through strategic outsourcing. This guide offers a systematic approach to identifying, planning, and managing outsourcing projects specifically focused on SEO and link building. By embracing the strategies presented within these pages, solopreneurs will confidently navigate the intricacies of outsourcing, unlocking unprecedented levels of online visibility and business expansion. This guidebook is meticulously curated to unveil the nuances of SEO and link building projects, emphasizing the pivotal role of seasoned professionals in optimizing online visibility. Featuring 10 distinguished projects, each accompanied by its own project planning and management guide, this resource is indispensable for those seeking to enhance their proficiency in managing and executing SEO and link building initiatives successfully through outsourcing. Each project is dissected with meticulous attention to detail, providing readers with comprehensive guides covering every facet of project planning and management specific to SEO and link building. This methodical approach fosters a profound understanding of the tasks and responsibilities integral to the realm of search engine optimization, highlighting the diverse and dynamic nature of these strategies. The book delves into the unique challenges and tasks encountered in SEO and link building projects, shedding light on the indispensable role of professionals in these domains. It showcases the spectrum of responsibilities these experts undertake, demonstrating their indispensable contribution to the successful implementation and execution of projects. Acknowledging the pragmatic needs of its audience, the guidebook integrates custom planning sheets meticulously crafted to streamline the organization and management of SEO and link building projects. Informed by the strategies and examples within, these tools empower readers to effectively apply their newfound knowledge to their own SEO and link building endeavors. For solopreneurs, this guidebook is a reservoir of invaluable insights. With its exhaustive project examples and adaptable planning tools, it equips professionals to attain excellence in project planning and execution. This not only augments personal development and efficiency but also amplifies their contribution to the success and growth of their ventures in the dynamic landscape of online visibility.

SEO Made Simple for Lawyers

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Publisher : SEO Made Simple
ISBN 13 :
Total Pages : 100 pages
Book Rating : 4./5 ( download)

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Book Synopsis SEO Made Simple for Lawyers by : Michael Fleischner

Download or read book SEO Made Simple for Lawyers written by Michael Fleischner and published by SEO Made Simple. This book was released on 2020-04-21 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: SEO Made Simple for Lawyers is the most popular search engine optimization guide for improving website rankings. This step-by-step guide has been created to help lawyers improve online rankings and reputation. Grow your practice with insider secrets for getting your website, local listings, and other digital assets to appear at the top of search result pages. Whether starting a new practice or looking to expand your current one, SEO Made Simple for Dentists has been designed to improve online exposure and generate new clients. Add to your current marketing efforts with the help of search engine optimization - driving free traffic to your website and business. You already know that most new clients are looking for attorneys in a general geographic area. So how can you make sure your practice comes out on top? How do you optimize your site to appear in local search results? SEO Made Simple for Lawyers has been updated with all of the latest strategies and techniques for taking advantage of local search. Driving the majority of new clients to your firm, local search continues to evolve. Until now only a few insiders knew what was driving top placements, but now all is revealed in this definitive search engine optimization guide. Additional changes to the Google algorithm such as mobile-first, BERT, and other updates are explained in detail. No experience is needed as author Michael Fleischner explains the intricacies of search engine optimization in plain, easy-to-understand language. SEO Made Simple for Lawyers is ideal for anyone seeking to improve rankings - no experience necessary. In this guide, you'll gain a full understanding of the current Google algorithm, what matters most when trying to improve website ranking, and how Google My Business works. Most importantly, you'll learn how to optimize your site and other digital assets to achieve top rankings. Save money and reach your target audience organically. With SEO Made Simple, you can start to reap the benefits of a well-optimized website for your firm by implementing just a few small changes that Google will notice and reward you for. Although SEO strategies continue to evolve, the fundamental building blocks are still the same. Build on your success with this powerful guide, SEO Made Simple for Lawyers.

The Truth About Search Engine Optimization

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Publisher : Que Publishing
ISBN 13 : 0768687969
Total Pages : 226 pages
Book Rating : 4.7/5 (686 download)

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Book Synopsis The Truth About Search Engine Optimization by : Rebecca Lieb

Download or read book The Truth About Search Engine Optimization written by Rebecca Lieb and published by Que Publishing. This book was released on 2009-02-13 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, leading search optimization expert Rebecca Lieb brings together more than 50 absolutely crucial facts and insights decision-makers must know to drive more web traffic through better search engine placement. The Truth About Search Engine Optimization doesn't deliver abstract theory: it delivers quick, bite-size, just-the-facts information and plain-English explanations that executives, decision-makers, and even small business owners can actually use, no matter what kind of sites you're running, or what your goals are. You will learn how to set realistic goals for search optimization... attract qualified traffic, not just "any" site visitors... incorporate search engine optimization into both new sites and redesigns... write for users... implement search-friendly content management... avoid problems with rich content technologies such as Flash and AJAX... create metatags that actually work... use public relations, blogging, and other techniques to drive traffic... budget and manage search optimization projects... and much more. This book reveals 51 PROVEN SEARCH ENGINE OPTIMIZATION TECHNIQUES and bite-size, easy-to-use advice that gets results including The truth about page rankings The truth about best SEO practices and SEO no-no’s The truth about link love, keywords, and tags

Link Building Mastery

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Publisher :
ISBN 13 :
Total Pages : 125 pages
Book Rating : 4.5/5 (37 download)

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Book Synopsis Link Building Mastery by : Julian Goldie

Download or read book Link Building Mastery written by Julian Goldie and published by . This book was released on 2021-05-14 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you ready to dramatically increase your Google rankings fast? Do you want to get more SEO traffic with link building?Would you like to master the MOST important ranking factor for Google?If you ever struggle with getting more traffic from Google, you're not alone...Maybe you've struggled to build backlinks, your website simply isn't ranking on Google, or you have no idea what link building is.The truth is, link building isn't easy. And it's important to remember that this is not your fault! But the 'publish and pray' method doesn't work...If you want higher Google rankings, you need backlinks to your website.And that's how 'Link Building Mastery' will empower you. Here's what you'll learn: - 9 Tried, Tested And Proven Link Building Strategies That Actually Work- The Powerful FREE Link Building Technique That Grew My Client's SEO Traffic From Out Of Nowhere To 70,000+ Per Month- How To Land Powerful Backlinks At Scale (Without Paying For Them)- How I Land Free DR80+ Backlinks In Less Than 5 Minutes- Why Backlinks Are The Most Important Ranking Factor For Your Website's Google Rankings- 1 Easy Outreach Strategy That Will Land You Backlinks (Without Writing A Single Blog Post)- Why Over 90% Of Websites Don't Rank On Google (And How You Can Rank Quickly)PLUS 3 bonus materials:- Bonus 1: 5 Internal Link Building Hacks To Skyrocket Your Organic Traffic- Bonus 2: How To Outsource Content Writing [And Save Hundreds Of Hours]- Bonus 3: FREE access to my link building mastery video courseHow would your life change if you could drive thousands of leads, customers and sales to your website WITHOUT spending a single penny on advertising?No matter how overwhelmed, doubtful or frustrated you may feel about SEO link building, you'll learn how to finally land more backlinks and achieve the 'Google love' you truly deserve.Even if you're already familiar with link building or you've been building backlinks for years, this book will still teach you some new techniques.So if you're ready to increase your Google rankings and grow your website with link building today, then scroll up and click the "buy now" button.

The SEO Blueprint

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Publisher : Ryan Stewart
ISBN 13 : 9780578230917
Total Pages : 276 pages
Book Rating : 4.2/5 (39 download)

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Book Synopsis The SEO Blueprint by : David Krevitt

Download or read book The SEO Blueprint written by David Krevitt and published by Ryan Stewart. This book was released on 2020-02-26 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rank in Position 1, Increase Revenue, Crush CompetitionIf you can rank your website 1st in Google, your business make more money.But you already know that...otherwise you wouldn't be here.We've been in the same spot as you, when we've done everything we can to rank well, but there always a few sites that we just can't seem to outrank.What if you knew exactly what you needed to do to beat them? How can we promise you these amazing results?After 10 years of doing SEO for clients, author Ryan Stewart's agency (WEBRIS) was acquired.Why?The agency was an attractive asset because of its uncanny ability to deliver the highest quality SEO services across hundreds of websites and get results every time.Read that last sentence again..."GET RESULTS EVERY TIME".And in The SEO Blueprint, he's literally giving you their success formula!Here's what you'll learn inside The SEO Blueprint: The types of keywords you should try to rank first (follow this and you'll make money faster) How competitors can help any page rank for MORE keywords The type of page you should NEVER build links to (this will save you money, and possibly avoid disaster!) How to know exactly what type of content to write so that search engines love every time page you write How to audit your site for hidden problems & what to do when you find them Why Google may never rank your content (even though it's brilliant!) Which of your site's pages have the most potential (& which you shouldn't waste your time on) The 15 errors that can ruin any chance of your site seeing page 1, and how to fix them fast How to know if a keyword is worth going after (this will save you tons of lost time, effort & money) How to structure your website properly (this will help you win those massive head keywords) And much more! Plus a FREE goody bag with everything you need to run a website like a boss!Aside from the years of SEO experience packed into this book, you'll also get free access (FOREVER) to the tools & templates we use to make SEO campaigns so much easier to run.Imagine how much of an edge over your competitors all this will give you...Take action to start ranking your site better today, scroll up, and buy The SEO Blueprint now! Editorial reviews"I've been working in the SEO industry for 10+ years - this is by far the best book on subject that I've read."Brent Carnduff, Amazon.com "This guy is legit. Save yourself 1000 hrs of study by picking up this gem."Cole L, Amazon.com "What Ryan has created is a step by step no nonsense process on how to do SEO from the ground up. I already knew how to do SEO in bits and pieces, but Ryan really helped me to put everything together."Stephen, Amazon.com "Easy read, well written and insightful. I don't have a ton of SEO experience so this book has been helpful."Pamela P, Amazon.com "This book isn't all talk - there are real actionable processes and templates."Trevor Stolber, Amazon.com

Consultants and Consulting Organizations Directory

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Publisher :
ISBN 13 :
Total Pages : 148 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis Consultants and Consulting Organizations Directory by :

Download or read book Consultants and Consulting Organizations Directory written by and published by . This book was released on 2004 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: Indexes are arranged by geographic area, activities, personal name, and consulting firm name.

SEO for Growth

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Publisher : Seo for Growth
ISBN 13 : 9780692769447
Total Pages : 238 pages
Book Rating : 4.7/5 (694 download)

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Book Synopsis SEO for Growth by : John Jantsch

Download or read book SEO for Growth written by John Jantsch and published by Seo for Growth. This book was released on 2016-09-11 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Search Engine Optimization, also known as SEO, is how people search and find your website on the Internet. ... SEO is a key growth channel for your business, but the rules of SEO have changed dramatically in recent years. To grow your business in today's economy, you need a strong online presence. But what does that entail exactly? Marketing is no longer about mass-market advertising and outbound sales; it's about capturing demand -- grabbing the attention of people already looking to make a purchase or acquire specific knowledge. To do that, your content needs to be at the top of Internet search results"--Amazon.com.

All In Startup

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Publisher : John Wiley & Sons
ISBN 13 : 1118857666
Total Pages : 311 pages
Book Rating : 4.1/5 (188 download)

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Book Synopsis All In Startup by : Diana Kander

Download or read book All In Startup written by Diana Kander and published by John Wiley & Sons. This book was released on 2014-06-30 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: If Owen Chase can't find a way to turn his company around in the next nine days, he'll be forced to shut it down and lay off all of his employees. He has incurred substantial debt and his marriage is on shaky ground. Through pure happenstance, Owen finds himself pondering this problem while advancing steadily as a contestant at the World Series of Poker. His Las Vegas path quickly introduces him to Samantha, a beautiful and mysterious mentor with a revolutionary approach to entrepreneurship. Sam is a fountain of knowledge that may save his company, but her sexual advances might prove too much for Owen's struggling marriage. All In Startup is more than just a novel about eschewing temptation and fighting to save a company. It is a lifeline for entrepreneurs who are thinking about launching a new idea or for those who have already started but can't seem to generate the traction they were expecting. Entrepreneurs who achieve success in the new economy do so using a new "scientific method" of innovation. All In Startup demonstrates why four counterintuitive principles separate successful entrepreneurs from the wanna-preneurs who bounce from idea to idea, unable to generate real revenue. You will likely get only one opportunity in your life to go "all in" in on an idea: to quit your job, talk your spouse into letting you drain the savings account, and follow your dream. All In Startup will prepare you for that "all in" moment and make sure that you push your chips into the middle only when the odds are in your favor. This book holds the keys to significantly de-risking your idea so that your success appears almost lucky. Join Owen and Sam for this one-of-a-kind journey that will set you on the right path for when it's your turn to put everything on the line.

M Is for Mama

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Publisher : Harvest House Publishers
ISBN 13 : 0736983783
Total Pages : 241 pages
Book Rating : 4.7/5 (369 download)

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Book Synopsis M Is for Mama by : Abbie Halberstadt

Download or read book M Is for Mama written by Abbie Halberstadt and published by Harvest House Publishers. This book was released on 2022-02-01 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mama of ten Abbie Halberstadt helps women humbly and gracefully rise to the high calling of motherhood without settling for mediocrity or losing their minds in the process. Motherhood is a challenge. Unfortunately, our worldly culture offers moms little in the way of real help. Mamas only connect to celebrate surviving another day and to share in their misery rather than rejoice in what God has done and to build each other up in hard times. There has a be a better way, a biblical way, for mamas to grow and thrive. As a daughter of Christ, you have been called to be more than an average mama. Attaining excellence doesn’t have to be unsettling but it will take committed focus and a desire to parent well according to God’s grace and for His glory. M is for Mama offers advice, encouragement, and scripturally sound strategies seasoned with a little bit of humor to help you embrace the challenge of biblical motherhood and raise your children with love and wisdom. Mama, you are worthy of the awesome responsibility God has given you. Now it’s time to start believing you can live up to it.

SEO Made Simple 2020

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Publisher :
ISBN 13 :
Total Pages : 148 pages
Book Rating : 4.6/5 (72 download)

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Book Synopsis SEO Made Simple 2020 by : Michael H Fleischner

Download or read book SEO Made Simple 2020 written by Michael H Fleischner and published by . This book was released on 2020-01-31 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get your business ranked #1 on Google, the world's largest search engine. SEO Made Simple 2020 (7th Edition), is the top-selling SEO book for optimizing websites, blogs, and other digital assets. It is currently used in classrooms, training programs, and by anyone looking to improve their search engine rankings. Updated for the most recent Google algorithm changes, SEO Made Simple 2020 is today's best-selling search engine optimization book. Learn SEO 2020 with the seventh edition of search engine optimization made simple. This SEO book has been updated to focus on the strategies needed for top search engine rankings and is much easier to use than SEO for Dummies and other popular SEO books or SEO audiobooks. In this tell-all search engine optimization guide, anyone can learn how to achieve the highly coveted #1 ranking on Google for their website, blog, or video. Improve your website rankings with SEO Made Simple 2020 (7th Edition). This SEO book includes optimization advice for local search, mobile search engine optimization, reputation management, and much more.SEO Made Simple is today's top-selling search engine optimization SEO book for a reason and has sold more than 50,000 copies. Learn from leading search engine optimization author, speaker, and entrepreneur, Michael H. Fleischner as he reveals the specific SEO techniques that deliver top rankings in less than 30 days to any local business, national or international brands who want to dominate their competition online and generate qualified website traffic. Whether you're a search engine optimization expert or new to website rankings, the optimization techniques revealed in SEO Made Simple will give you everything you need to improve your rankings and get more online exposure. Generate tons of traffic to your website absolutely FREE with top search engine placement on Google and other Search Engines. SEO Made Simple has helped more individuals than any other search engine optimization guide ever printed to achieve top rankings for even the most competitive keywords. This guide also includes the latest SEO advice on social media, Google My Business, Local Search, and even provides a step-by-step link building process that has produced top results for some of the most sought after keywords. If you're looking for a guide that provides the information you need to achieve top search engine rankings, without all of the useless fluff, this is it.SEO Made Simple 2020 (7th Edition) is the only resource on search engine optimization that you'll ever need. Learn the techniques that have a direct and significant impact on your website's ranking regardless of experience level. This book is ranked #1 for a reason. Read our reviews and see for yourself why SEO Made Simple is your most important resource for acquiring top search engine rankings.

Search Engine Marketing, Inc.

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Publisher : IBM Press
ISBN 13 : 0133039218
Total Pages : 527 pages
Book Rating : 4.1/5 (33 download)

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Book Synopsis Search Engine Marketing, Inc. by : Mike Moran

Download or read book Search Engine Marketing, Inc. written by Mike Moran and published by IBM Press. This book was released on 2014-12-09 with total page 527 pages. Available in PDF, EPUB and Kindle. Book excerpt: The #1 Step-by-Step Guide to Search Marketing Success...Now Updated and Reorganized to Help You Drive Even More Value For years, Search Engine Marketing, Inc. has been the definitive practical guide to driving value from search. Now, Mike Moran and Bill Hunt have completely rewritten their best-seller to present valuable new strategies, best practices, and lessons from experience. Their revamped and reorganized Third Edition introduces a holistic approach that integrates organic and paid search, and complements them both with social media. This new approach can transform the way you think about search, plan it, and profit from it. Moran and Hunt address every business, writing, and technical element of successful search engine marketing. Whatever your background, they help you fill your skills gaps and leverage the experience you already have. You’ll learn how search engines and search marketing work today, and how to segment searchers based on their behavior, successfully anticipating what they’re looking for. You’ll walk through formulating your custom program: identifying goals, assessing where you stand, estimating costs, choosing strategy, and gaining buy-in. Next, you’ll focus on execution: identifying challenges, diagnosing and fixing problems, measuring performance, and continually improving your program. You’ll learn how to Focus relentlessly on business value, not tactics Overcome the obstacles that make search marketing so challenging Get into your searcher’s mind, and discover how her behavior may change based on situation or device Understand what happens technically when a user searches—and make the most of that knowledge Create a focused program that can earn the support it will need to succeed Clarify your goals and link them to specific measurements Craft search terms and copy that attracts your best prospects and customers Optimize content by getting writers and tech people working together Address the critical challenges of quality in both paid and organic search Avoid overly clever tricks that can destroy your effectiveness Identify and resolve problems as soon as they emerge Redesign day-to-day operating procedures to optimize search performance Whether you’re a marketer, tech professional, product manager, or content specialist, this guide will help you define realistic goals, craft a best-practices program for achieving them, and implement it flawlessly. NEW COMPANION WEBSITE PACKED WITH TOOLS AND RESOURCES SEMincBook.com includes exclusive tools, deeper explorations of key search management techniques, and updates on emerging trends in the field mikemoran.com whunt.com SEMincBook.com

SEO Made Simple

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Publisher : SEO Made Simple
ISBN 13 : 1442169206
Total Pages : 108 pages
Book Rating : 4.4/5 (421 download)

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Book Synopsis SEO Made Simple by : Michael H. Fleischner

Download or read book SEO Made Simple written by Michael H. Fleischner and published by SEO Made Simple. This book was released on 2009-05-05 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: New version available! SEO Made Simple is now in its 4th edition. Visit the SEO Made Simple (fourth edition) page for more information. http: //www.amazon.com/SEO-Made-Simple-4th-Edition/dp/1494892448 More Than 30,000 Copies Sold! The original SEO Made Simple: Strategies for Dominating the World's Leading Search Engine, is a tell-all guide for anyone trying to reach the highly coveted #1 ranking on Google for their Web site or Blog. Learn from a leading Webmaster the specific SEO techniques that deliver top rankings in less than 30 days. Whether you're a search engine optimization expert or new to Web site rankings, the techniques revealed in SEO Made Simple will give you everything you need to dominate the leading search engines. Generate tons of traffic to your website absolutely FREE with top search engine placement on Google, Yahoo! and MSN. SEO Made Simple is the only resource on search engine optimization that you'll ever need.

The Brand Mapping Strategy

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Publisher : Entrepreneur Press
ISBN 13 : 1613083394
Total Pages : 164 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis The Brand Mapping Strategy by : Karen Tiber Leland

Download or read book The Brand Mapping Strategy written by Karen Tiber Leland and published by Entrepreneur Press. This book was released on 2016-06-20 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: If You Don’t Define Your Brand, Someone Else Will Define It for You Your small business is a brand. You as a business person are a brand! Imagine using a time-tested,strategic method to build your brandwith best practices for online marketing and more! Brand and marketing strategist Karen Tiber Leland helps entrepreneurs, business owners, CEOs, and executives create a brand by design instead of default, gain greater influence in their industries and companies, and become thought leaders in their fields. The Brand Mapping Strategy uses proven strategies, best practices and anecdotes from real life brand-building successes to give readers the tools they need to design, build, and accelerate a successful brand. Readers will be able to: Develop an overall blueprint for their brand using the Brand Mapping Process® Determine which online tactics (and in what combination) will work for their brand Expand the current brand outreach and contribution to a bigger audience in their industry, community, or the world at large Become a thought or industry leader, using clear positioning, a specific strategy for brand building, and a method for implementation Leverage content effectively and efficiently to build their brand Develop a marketing and social media strategy using the right platform

Search Engine Optimization

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Publisher : John Wiley & Sons
ISBN 13 : 0470382112
Total Pages : 386 pages
Book Rating : 4.4/5 (73 download)

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Book Synopsis Search Engine Optimization by : Jennifer Grappone

Download or read book Search Engine Optimization written by Jennifer Grappone and published by John Wiley & Sons. This book was released on 2008-06-02 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Back and bracing as ever, Search Engine Optimization: An Hour a Day, Second Edition offers brisk advice, bite-sized tasks, and smart tools to help you increase visibility for your website on the major search engines. In this new edition of their bestselling how-to guide, SEO consultants Jennifer Grappone and Gradiva Couzin offer surprisingly easy do-it-yourself techniques as well as the very latest SEO strategies for small, very small, and large businesses, as well as for bloggers and web designers.

Outrank Your Competition

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Publisher :
ISBN 13 : 9780983670209
Total Pages : 184 pages
Book Rating : 4.6/5 (72 download)

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Book Synopsis Outrank Your Competition by : Marc Menninger

Download or read book Outrank Your Competition written by Marc Menninger and published by . This book was released on 2011-06-01 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Menninger, an online marketing expert, reveals his top 50 insider tips that will help the reader outrank his or her competition. The quick, actionable tips will address everything needed for an online marketing strategy.

The SPIN Selling Fieldbook: Practical Tools, Methods, Exercises and Resources

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Publisher : McGraw Hill Professional
ISBN 13 : 0071368825
Total Pages : 240 pages
Book Rating : 4.0/5 (713 download)

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Book Synopsis The SPIN Selling Fieldbook: Practical Tools, Methods, Exercises and Resources by : Neil Rackham

Download or read book The SPIN Selling Fieldbook: Practical Tools, Methods, Exercises and Resources written by Neil Rackham and published by McGraw Hill Professional. This book was released on 1996-06-22 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Put into practice today's winning strategy for achieving success in high-end sales! The SPIN Selling Fieldbook is your guide to the method that has revolutionized big-ticket sales in the United States and globally. It's the method being used by one-half of all Fortune 500 companies to train their sales forces, and here's the interactive, hands-on field book that provides the practical tools you need to put this revolutionary method into actionimmediately. The SPIN Selling Fieldbook includes: Individual diagnostic exercises Illustrative case studies from leading companies Practical planning suggestions Provocative questionnaires Practice sessions to prepare you for dealing with challenging selling situations Written by the pioneering author of the original bestseller, SPIN Selling, this book is aimed at making implementation easy for companies that have not yet established SPIN techniques. It will also enable companies that are already using the method to reinforce SPIN methods in the field and in coaching sessions.

Website Optimization

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 111824060X
Total Pages : 495 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Website Optimization by : Rich Page

Download or read book Website Optimization written by Rich Page and published by John Wiley & Sons. This book was released on 2012-04-23 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt: Step-by-step instructions for executing a website testing and optimization plan Website optimization is can be an overwhelming endeavor due to the fact that it encompasses so many strategic and technical issues. However, this hands-on, task-based book demystifies this potentially intimidating topic by offering smart, practical, and tested instructions for developing, implementing, managing, and tracking website optimization efforts. After you learn how to establish an optimization framework, you then dive into learning how to develop a plan, test appropriately and accurately, interpret the results, and optimize in order to maximize conversion rates and improve profits. Zeroes in on fundamentals such as understanding key metrics, choosing analytics tools, researching visitors and their onsite behavior, and crafting a plan for what to test and optimize Walks you through testing and optimizing specific web pages including the homepage, entry and exit pages, product and pricing pages, as well as the shopping cart and check-out process Guides you through important optimization areas such as optimizing text and images Addresses advanced topics including paid search optimization, Facebook fan page optimization, rich media, and more Includes a companion website that features expanded examples, additional resources, tool reviews, and other related information Full of interesting case studies and helpful examples drawn from the author's own experience, Website Optimization: An Hour a Day is the complete solution for anyone who wants to get the best possible results from their web page.