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Graphic Guidelines
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Book Synopsis NASA Graphics Standards Manual by : Jesse Reed
Download or read book NASA Graphics Standards Manual written by Jesse Reed and published by Thames Hudson. This book was released on 2015-09 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: The NASA Graphics Standards Manual, by Richard Danne and Bruce Blackburn, is a futuristic vision for an agency at the cutting edge of science and exploration. Housed in a special anti-static package, the book features a foreword by Richard Danne, an essay by Christopher Bonanos, scans of the original manual (from Danne's personal copy), reproductions of the original NASA 35mm slide presentation, and scans of the Managers Guide, a follow-up booklet distributed by NASA.
Book Synopsis Queer: A Graphic History by : Meg-John Barker
Download or read book Queer: A Graphic History written by Meg-John Barker and published by Icon Books. This book was released on 2016-09-08 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Queer: A Graphic History Could Totally Change the Way You Think About Sex and Gender' Vice Activist-academic Meg-John Barker and cartoonist Jules Scheele illuminate the histories of queer thought and LGBTQ+ action in this groundbreaking non-fiction graphic novel. From identity politics and gender roles to privilege and exclusion, Queer explores how we came to view sex, gender and sexuality in the ways that we do; how these ideas get tangled up with our culture and our understanding of biology, psychology and sexology; and how these views have been disputed and challenged. Along the way we look at key landmarks which shift our perspective of what's 'normal' - Alfred Kinsey's view of sexuality as a spectrum, Judith Butler's view of gendered behaviour as a performance, the play Wicked, or moments in Casino Royale when we're invited to view James Bond with the kind of desiring gaze usually directed at female bodies in mainstream media. Presented in a brilliantly engaging and witty style, this is a unique portrait of the universe of queer thinking.
Book Synopsis Creating a Brand Identity: A Guide for Designers by : Catharine Slade-Brooking
Download or read book Creating a Brand Identity: A Guide for Designers written by Catharine Slade-Brooking and published by Laurence King Publishing. This book was released on 2016-01-18 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating a brand identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This practical handbook is a comprehensive introduction to this multifaceted process. Exercises and examples highlight the key activities undertaken by designers to create a successful brand identity, including defining the audience, analyzing competitors, creating mood boards, naming brands, designing logos, presenting to clients, rebranding and launching the new identity. Case studies throughout the book are illustrated with brand identities from around the world, including a diverse range of industries – digital media, fashion, advertising, product design, packaging, retail and more.
Author :The American Institute of Architects Publisher :John Wiley & Sons ISBN 13 :0471700916 Total Pages :1120 pages Book Rating :4.4/5 (717 download)
Book Synopsis Architectural Graphic Standards by : The American Institute of Architects
Download or read book Architectural Graphic Standards written by The American Institute of Architects and published by John Wiley & Sons. This book was released on 2007-03-30 with total page 1120 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since 1932, the ten editions of Architectural Graphic Standards have been referred to as the "architect's bible." From site excavation to structures to roofs, this book is the first place to look when an architect is confronted with a question about building design. With more than 8,000 architectural illustrations, including both reference drawings and constructible architectural details, this book provides an easily accessible graphic reference for highly visual professionals. To celebrate seventy-five years as the cornerstone of an industry, this commemorative Eleventh Edition is the most thorough and significant revision of Architectural Graphic Standards in a generation. Substantially revised to be even more relevant to today's design professionals, it features: An entirely new, innovative look and design created by Bruce Mau Design that includes a modern page layout, bold second color, and new typeface Better organized-- a completely new organization structure applies the UniFormat(r) classification system which organizes content by function rather than product or material Expanded and updated coverage of inclusive, universal, and accessible design strategies Environmentally-sensitive and sustainable design is presented and woven throughout including green materials, LEEDS standards, and recyclability A bold, contemporary new package--as impressive closed as it is open, the Eleventh Edition features a beveled metal plate set in a sleek, black cloth cover Ribbon Markers included as a convenient and helpful way to mark favorite and well used spots in the book All New material Thoroughly reviewed and edited by hundreds of building science experts and experienced architects, all new details and content including: new structural technologies, building systems, and materials emphasis on sustainable construction, green materials, LEED standards, and recyclability expanded and updated coverage on inclusive, universal, and accessible design strategies computing technologies including Building Information Modeling (BIM) and CAD/CAM new information on regional and international variations accessibility requirements keyed throughout the text new standards for conducting, disseminating, and applying architectural research New and improved details With some 8,500 architectural illustrations, including both reference drawings and constructible architectural details, Architectural Graphic Standards continues to be the industry's leading, easily accessible graphic reference for highly visual professionals.
Download or read book Super Graphic written by Tim Leong and published by Chronicle Books. This book was released on 2013-09-24 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: The comic book universe is adventurous, mystifying, and filled with heroes, villains, and cosplaying Comic-Con attendees. This book by one of Wired magazine's art directors traverses the graphic world through a collection of pie charts, bar graphs, timelines, scatter plots, and more. Super Graphic offers readers a unique look at the intricate and sometimes contradictory storylines that weave their way through comic books, and shares advice for navigating the pages of some of the most popular, longest-running, and best-loved comics and graphic novels out there. From a colorful breakdown of the DC Comics reader demographic to a witty Venn diagram of superhero comic tropes and a Chris Ware sadness scale, this book charts the most arbitrary and monumental characters, moments, and equipment of the wide world of comics. Plus, this is the fixed format version, which includes high-resolution images.
Book Synopsis Graphic Artists Guild Handbook, 16th Edition by : The Graphic Artists Guild
Download or read book Graphic Artists Guild Handbook, 16th Edition written by The Graphic Artists Guild and published by National Geographic Books. This book was released on 2021-05-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The industry bible for communication design and illustration professionals, with updated information, listings, and pricing guidelines. Graphic Artists Guild Handbook is the industry bible for communication design and illustration professionals. A comprehensive reference guide, the Handbook helps graphic artists navigate the world of pricing, collecting payment, and protecting their creative work, with essential advice for growing a freelance business to create a sustainable and rewarding livelihood. This sixteenth edition provides excellent, up-to-date guidance, incorporating new information, listings, and pricing guidelines. It offers graphic artists practical tips on how to negotiate the best deals, price their services accurately, and create contracts that protect their rights. Sample contracts and other documents are included. For the sixteenth edition, the content has been reorganized, topics have been expanded, and new chapters have been added to create a resource that is more relevant to how graphic artists work today. Features include: More in-depth information for the self-employed on how to price work to make a sustainable living and plan for times of economic uncertainty. A new chapter on using skills and talents to maximize income with multiple revenue streams—workshops, videos, niche markets, passion projects, selling art, and much more. Current U.S. salary information and freelance rates by discipline. Pricing guidelines for buyers and sellers. Up-to-date copyright registration information. Model contracts and forms to adapt to your specific needs. Interviews with eleven self-employed graphic artists who have created successful careers,using many of the practices found in this Handbook.
Book Synopsis The Complete Idiot's Guide to Graphic Design by : Marcia Layton Turner
Download or read book The Complete Idiot's Guide to Graphic Design written by Marcia Layton Turner and published by Penguin. This book was released on 2008-10-07 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you can dream it, you can design it Whether your goal is to design your own marketing materials, launch a visually compelling blog, or just have some fun creating your own CD covers, The Complete Idiot’s Guide® to Graphic Design is your one-stop reference. Presented in an intuitive, accessible format, here are the fundamental elements of design and design principles, as well as instruction on how to apply those elements and principles to a variety of projects. • Covers art supplies, software, concept development, reproduction needs, and much more • Sample projects include business cards, print and web ads, and graphic T-shirts • Follows the success of other titles aimed at the aspiring artist, including the Complete Idiot’s Guide® titles on digital photography, drawing, and manga
Book Synopsis Environmental Protection Agency Graphic Standards System by : Jesse Reed
Download or read book Environmental Protection Agency Graphic Standards System written by Jesse Reed and published by . This book was released on 2017-10-24 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1970, President Richard Nixon created the Environmental Protection Agency (EPA) to confront environmental pollution and protect the health of the American people. One of the EPA's top priorities was consolidating numerous state offices to more efficiently carry out its goal of "working for a cleaner, healthier environment for the American people." But there was one area in which the EPA--like many government agencies of the time--was terribly inefficient: their graphic design and communications department. Millions of dollars were being wasted annually due to nonstandardized formats, inefficient processes and almost everything being designed from scratch. In 1977 the EPA began working with the legendary New York design firm Chermayeff & Geismar (now Chermayeff & Geismar & Haviv, or CGH), responsible for some of the most recognizable visual identities in the world, such as Chase Bank, PBS, National Geographic, the Smithsonian Institution, Mobil Oil and NBC. Partners Ivan Chermayeff, Tom Geismar and Steff Geissbuhler set about tackling this problem. The result was the 1977 US Environmental Protection Agency Graphic Standards System. Forty years later, Jesse Reed & Hamish Smyth--creators of the NYCTA and NASA Graphics Standards Manual reissues--have partnered with CGH and AIGA, the US's oldest and largest professional organization for design, to publish this classic graphic standards EPA manual as a hardcover volume. Each page is reproduced at the same size as the original three-ring binder pages, using the same vibrant Pantone inks with a total of 14 colors.
Book Synopsis Graphic Design Rules by : Tony Seddon
Download or read book Graphic Design Rules written by Tony Seddon and published by Chronicle Books. This book was released on 2020-04-07 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: DON'T use comic sans (except ironically!) but DO worship the classic typefaces like Helvetica and Garamond. Graphic Design Rules is a handy guide for professional graphic designers, students, and laymen who incorporate graphic design into their job or small business. Packed with practical advice, this spirited collection of design dos and don'ts takes readers through 365 rules like knowing when to use a modular grid—and when to throw the grid out the window. All designers will appreciate tips and lessons from these highly accomplished authors, who draw on years of experience to help you create good design.
Book Synopsis Architectural Graphic Standards for Residential Construction by : Janet Rumbarger
Download or read book Architectural Graphic Standards for Residential Construction written by Janet Rumbarger and published by John Wiley & Sons. This book was released on 2003 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher description
Book Synopsis Architectural Graphic Standards for Residential Construction by : American Institute of Architects
Download or read book Architectural Graphic Standards for Residential Construction written by American Institute of Architects and published by John Wiley & Sons. This book was released on 2010-04-26 with total page 721 pages. Available in PDF, EPUB and Kindle. Book excerpt: The residential construction market may have its ups and downs, but the need to keep your construction knowledge current never lets up. Now, with the latest edition of Architectural Graphic Standards for Residential Construction, you can keep your practice at the ready. This edition was expertly redesigned to include all-new material on current technology specific to residential projects for anyone designing, constructing, or modifying a residence. With additional, new content covering sustainable and green designs, sample residential drawings, residential construction code requirements, and contemporary issues in residential construction, it’s a must-have resource. And now it's easier to get the information you need when you need it with references to the relevant building codes built right into the details and illustrations. These new "smart" details go beyond dimensions with references to the International Residential Building Code—presenting all the information you need right at your fingertips. New features and highlights include: Loads of previously unpublished content—over 80% is either new or entirely revised Sustainable/ green design information in every chapter—a must today's practicing building and construction professionals Coverage of contemporary issues in residential construction—aging in place, new urbanism, vacation and small homes, historic residences…it’s all here. Coverage of single- and multi-family dwellings—complete coverage of houses, row homes and quadraplexes as dictated by the International Residential Building Codes.
Download or read book Color Management written by John T. Drew and published by Simon and Schuster. This book was released on 2012-05-15 with total page 521 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether they are working in print, interactive, environmental, or web-based design, designers will learn how to apply color theory to their work in order to communicate and entertain. Graphic design professors John Drew and Sarah Meyer explain all of the technical issues that are relevant to communicating with color in 2-D and 3-D environments and in still and moving images. This invaluable guide arms designers with all the in-depth technical information that they need about color theory, color systems, mixing, removal, pigments, inks, papers, and printing. Graphic design students and educators will also appreciate Drew and Meyer’s considerations of how human beings perceive and react to color in every aspect of their daily lives. Featuring over 200 dynamic samples of graphic design and color usage from around the world, this guide is an unrivaled resource and an excellent choice for course adoptions.
Book Synopsis Architectural Graphic Standards by : American Institute of Architects
Download or read book Architectural Graphic Standards written by American Institute of Architects and published by John Wiley & Sons. This book was released on 2017-03-29 with total page 2178 pages. Available in PDF, EPUB and Kindle. Book excerpt: ARCHITECTURAL GRAPHIC STANDARDS THE LANDMARK UPDATE OF THE MOST RECOGNIZED STUDENT RESOURCE IN ARCHITECTURE The Student Edition of the iconic Architectural Graphic Standards has been a rite of passage for architecture, building, and engineering students for more than eighty years. Thoughtfully distilled from the Twelfth Edition of Architectural Graphic Standards and reorganized to meet the specific needs of today’s students, this fully updated Student Edition shows you how to take a design idea through the entire planning and documentation process. This potent resource stays with you through your academic experience and into your first years as a professional with thousands of useful illustrations and hundreds of architectural elements conveniently placed at your fingertips. Presented in a format closely resembling an architect’s actual workflow, this Twelfth Edition student handbook features: Completely new material on resiliency in buildings A versatile treatment written for the design studio setting and aligned with the most current curricular trends, including new and updated coverage on topics related to sustainability, digital fabrication, and building information modeling (BIM) A proven pedagogy that saves students time and ensures young professionals avoid the most common pitfalls Develop a state-of-the-art mastery of design best practices with Architectural Graphic Standards, Twelfth Edition, Student Edition.
Book Synopsis Graphics for Learning by : Ruth C. Clark
Download or read book Graphics for Learning written by Ruth C. Clark and published by John Wiley & Sons. This book was released on 2010-11-02 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you getting the most learning value from visuals? Thoroughly revised and updated, Graphics for Learning is the second edition of the bestselling book that summarizes the guidelines for the best use of graphics for instructional materials, including multimedia, texts, working aids, and slides. The guidelines are based on the most current empirical scientific research and are illustrated with a wealth of examples from diverse training materials. The authors show how to plan illustrations for various types of content, including facts, concepts, processes, procedures, and principles. The book also discusses technical and environmental factors that will influence how instructional professionals can apply the guidelines to their training projects. Praise for the First Edition "For years I've been looking for a book that links cognitive research on learning to graphics and instructional design. Here it is! Ruth Clark and Chopeta Lyons not only explain how to make graphics work—they've created a very interesting read, full of useful guidelines and examples." —Lynn Kearny, CPT, instructional designer and graphic communicator, Graphic Tools for Thinking and Learning "Finally! A book that integrates visual design into the larger context of instructional design and development." —Linda Lohr, Ed.D., author, Creating Graphics for Learning and assistant professor, University of Northern Colorado
Book Synopsis How to Be a Graphic Designer: A Comprehensive Guide by : Simon Meadows
Download or read book How to Be a Graphic Designer: A Comprehensive Guide written by Simon Meadows and published by Richards Education. This book was released on with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: "How to Be a Graphic Designer: A Comprehensive Guide" is your ultimate roadmap to becoming a skilled and versatile graphic designer. This all-in-one book and course covers every facet of graphic design, from foundational principles and software mastery to advanced techniques in branding, web design, and motion graphics. With twenty detailed chapters featuring practical exercises, real-world case studies, and insights from industry experts, this guide is designed to equip you with the knowledge and skills needed to excel in the dynamic world of design. Whether you’re a student aiming to break into the field or a professional looking to sharpen your expertise, this book offers a thorough curriculum to help you navigate your design career with confidence and creativity.
Book Synopsis Best Practices for Graphic Designers, Packaging by : Grip
Download or read book Best Practices for Graphic Designers, Packaging written by Grip and published by Adams Media. This book was released on 2013-12-15 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: DIVGain strategic insights on all aspects of package design. From starting with a blank slate all the way up to a finished product, learn the steps of executing effective package design solutions. /div
Book Synopsis Guide to Graphic Design by : Scott W. Santoro
Download or read book Guide to Graphic Design written by Scott W. Santoro and published by Pearson. This book was released on 2013-01-02 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn to Conceptualize, Create, and Communicate in Graphic Design. An exciting first edition, Guide to Graphic Design helps readers learn the mechanisms used to convey information, integrate ideas into full concepts, but most importantly, to think like a graphic designer. Scott W. Santoro focuses on the principle that design is a layered and evolving profession. The text highlights step-by-step design processes and illustrates how to build good work habits. Creations from top design firms and design school programs are presented in each chapter engaging readers through the book. Designers have contributed short essays on their work style, their studio habits, and their inspirations. Each designer, showing a passion for design and communication, offers a new perspective and approach to possible working methods. MyArtsLab is an integral part of the Santoro program. Key learning applications include, Closer Look tours, 12 Designer Profile videos and Writing About Art. This text is available in a variety of formats - digital and print. Pearson offers its titles on the devices students love through Pearson's MyLab products, CourseSmart, Amazon, and more. To learn more about our programs, pricing options and customization, click the Choices tab. A better teaching and learning experience This program will provide a better teaching and learning experience-for you and your students. Here's how: Personalize Learning - MyArtsLab is an online homework, tutorial, and assessment program. It helps students prepare for class and instructor gauge individual and class performance. Improve Critical Thinking - Exercises throughout the text help readers to make decisions and understanding the connection between an idea and its execution. Engage Students - Each chapter presents quick, in-class exercises and longer, more involved projects. Support Instructors - Instructor recourses are available in one convenient location. Figures, videos and teacher support materials create a dynamic, engaging course.
