Graphic Design in the Mechanical Age

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Publisher : Yale University Press
ISBN 13 : 9780300074949
Total Pages : 206 pages
Book Rating : 4.0/5 (749 download)

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Book Synopsis Graphic Design in the Mechanical Age by : Deborah Menaker Rothschild

Download or read book Graphic Design in the Mechanical Age written by Deborah Menaker Rothschild and published by Yale University Press. This book was released on 1998 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing from Merrill C. Berman's spectacular international private collection of 20th-century posters, ads, photomontages, and graphic ephemera, this book showcases more than 200 examples of progressive graphic design from the 1920s and 1930s. The book accompanies a traveling exhibition through 1999. 100 color and 100 b&w illustrations.

Graphic Design in the Mechanical Age

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Author :
Publisher : Yale University Press
ISBN 13 : 9780913697238
Total Pages : 206 pages
Book Rating : 4.6/5 (972 download)

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Book Synopsis Graphic Design in the Mechanical Age by : Deborah Menaker Rothschild

Download or read book Graphic Design in the Mechanical Age written by Deborah Menaker Rothschild and published by Yale University Press. This book was released on 1998 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Italian graphic design

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Publisher : Manchester University Press
ISBN 13 : 152615112X
Total Pages : 263 pages
Book Rating : 4.5/5 (261 download)

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Book Synopsis Italian graphic design by : Chiara Barbieri

Download or read book Italian graphic design written by Chiara Barbieri and published by Manchester University Press. This book was released on 2024-07-02 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Italian graphic design offers a new perspective on the subject by exploring the emergence and articulation of graphic design practice, from the interwar period through to the appearance of an international graphic design discourse in the 1960s. The book asks how graphic designers learned their trade and investigates the ways in which they organised and made their practice visible while negotiating their collective identity with neighbouring practices such as typography, advertising and industrial design. Attention is drawn to everyday design practice, educational issues, mediating channels, networks, design exchange, organisational strategies and discourses on modernism. Drawing on a wide range of primary sources and placing an emphasis on visual analysis, this book provides a model for a contextualised graphic design history as an integral part of the history of design and visual culture.

Teaching Graphic Design

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Publisher : Simon and Schuster
ISBN 13 : 1581159668
Total Pages : 288 pages
Book Rating : 4.5/5 (811 download)

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Book Synopsis Teaching Graphic Design by : Steven Heller

Download or read book Teaching Graphic Design written by Steven Heller and published by Simon and Schuster. This book was released on 2003-09-01 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: This priceless teaching tool features more than 70 proven-effective programs from the country’s leading graphic design schools. Spanning from traditional, “bricks and mortar” approaches to the ever-widening digital frontier of graphic design, these syllabi include detailed introductions, weekly breakdowns, project suggestions, and selected readings, as well as offer valued background material on the history, social responsibility, and cultural impact of design. More than an instructor’s guide, Teaching Graphic Design is a self-contained chronicle of the past, present, and future of the art and the industry.

The Education of a Graphic Designer

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Publisher : Simon and Schuster
ISBN 13 : 1621534936
Total Pages : 380 pages
Book Rating : 4.6/5 (215 download)

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Book Synopsis The Education of a Graphic Designer by : Steven Heller

Download or read book The Education of a Graphic Designer written by Steven Heller and published by Simon and Schuster. This book was released on 2015-10-20 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised and updated, this compelling collection of essays, interviews, and course syllabi is the ideal tool to help teachers and students keep up in the rapidly changing field of graphic design. Top designers and educators talk theory, offer proposals, discuss a wide range of educational concerns—such as theory versus practice, art versus commerce, and classicism versus postmodernism—and consider topics such as emerging markets, shifts in conventions, global impact, and social innovation. Building on the foundation of the original book, the new essays address how graphic design has changed into an information-presenting, data-visualization, and storytelling field rooted in art and technology. The forward-thinking course syllabi are designed for the increasingly specialized needs of undergraduate and graduate students. Personal anecdotes from these designers about their own educations, their mentors, and their students make this an entertaining and illuminating idea book. The book features writing from: Lama Ajeenah, Roy R. Behrens, Andrew Blauvelt, Max Bruinsma, Chuck Byrne, Moira Cullen, Paula J. Curran, Louis Danziger, Liz Danzico, Meredith Davis, Sheila de Bretteville, Carla Diana, Johanna Drucker, Milton Glaser, Rob Giampietro, April Greiman, Sagi Haviv, Lorraine Justice, Jeffery Keedy, Julie Lasky, Warren Lehrer, Ellen Lupton, Victor Margolin, Andrea Marks, Katherine McCoy, Ellen McMahon, J. Abbott Miller, Sharyn O’Mara, Rick Poynor, Chris Pullman, Michael Rock, Katie Salen, Douglass Scott, Steven Skaggs, Virginia Smith, Kerri Steinberg, Gunnar Swanson, Ellen Mazur Thomson, Michael Vanderbyl, Veronique Vienne, Lorraine Wild, Richard Wilde, Judith Wilde, and Michael Worthington. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Graphic Design, Referenced

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Author :
Publisher :
ISBN 13 : 1592537421
Total Pages : 404 pages
Book Rating : 4.5/5 (925 download)

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Book Synopsis Graphic Design, Referenced by : Bryony Gomez Palacio

Download or read book Graphic Design, Referenced written by Bryony Gomez Palacio and published by . This book was released on 2012 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Caslon and Carson, from Gutenberg to Greiman, from Lascaux to letterpress, and from Postmodernism to pixel (among other entries), this title will provide all the necessary information and visual cues that designers need to know in order to become empowered, work efficiently and knowingly, and survive in a design conversation with peers.

Graphic Design, Referenced

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Publisher : Rockport Publishers
ISBN 13 : 1616736119
Total Pages : 400 pages
Book Rating : 4.6/5 (167 download)

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Book Synopsis Graphic Design, Referenced by : Armin Vit

Download or read book Graphic Design, Referenced written by Armin Vit and published by Rockport Publishers. This book was released on 2009-07-01 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Graphic Design, Referenced is a visual and informational guide to the most commonly referenced terms, historical moments, landmark projects, and influential practitioners in the field of graphic design. With more than 2,000 design projects illustrating more than 400 entries, it provides an intense overview of the varied elements that make up the graphic design profession through a unique set of chapters: “principles" defines the very basic foundation of what constitutes graphic design to establish the language, terms, and concepts that govern what we do and how we do it, covering layout, typography, and printing terms; “knowledge" explores the most influential sources through which we learn about graphic design from the educational institutions we attend to the magazines and books we read; “representatives" gathers the designers who over the years have proven the most prominent or have steered the course of graphic design in one way or another; and “practice" highlights some of the most iconic work produced that not only serve as examples of best practices, but also illustrate its potential lasting legacy. Graphic Design, Referenced serves as a comprehensive source of information and inspiration by documenting and chronicling the scope of contemporary graphic design, stemming from the middle of the twentieth century to today.

Graphic Design

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Publisher : Yale University Press
ISBN 13 : 0300233280
Total Pages : 473 pages
Book Rating : 4.3/5 (2 download)

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Book Synopsis Graphic Design by : Stephen J. Eskilson

Download or read book Graphic Design written by Stephen J. Eskilson and published by Yale University Press. This book was released on 2019-05-21 with total page 473 pages. Available in PDF, EPUB and Kindle. Book excerpt: A classic and indispensable account of graphic design history from the Industrial Revolution to the present Now in its third edition, this acclaimed survey explores the evolution of graphic design from the 19th century to the present day. Following an exploration of design’s prehistory in ancient civilizations through the Industrial Revolution, author Stephen J. Eskilson argues that modern design as we know it grew out of the influence of Victorian-age reformers. He traces the emergence of modernist design styles in the early 20th century, examining the wartime politicization of regional styles. Richly contextualized chapters chronicle the history of the Bauhaus and the rise of the International Style in the 1950s and ’60s, and the postmodern movement of the 1970s and ’80s. Contemporary considerations bring the third edition up to date, with discussions of app design, social media, emojis, big data visualization, and the use of animated graphics in film and television. The contemporary phenomenon of the citizen designer, professionals who address societal issues either through or in addition to their commercial work, is also addressed, highlighting protagonists like Bruce Mau and the Center for Urban Pedagogy. This edition also features 45 additional images, an expanded introduction and epilogue, and revised text throughout. A newly redesigned interior reinforces the fresh contents of this now-classic volume.

Reading Graphic Design History

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Publisher : Bloomsbury Publishing
ISBN 13 : 1474299385
Total Pages : 305 pages
Book Rating : 4.4/5 (742 download)

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Book Synopsis Reading Graphic Design History by : David Raizman

Download or read book Reading Graphic Design History written by David Raizman and published by Bloomsbury Publishing. This book was released on 2020-12-10 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reading Graphic Design History uses a series of key artifacts from the history of print culture in light of their specific historical contexts. It encourages the reader to look carefully and critically at print advertising, illustration, posters, magazine art direction and typography, often addressing issues of class, race and gender. David Raizman's innovative approach intentionally challenges the canon of graphic design history and various traditional understandings of graphic design. He re-examines 'icons' of graphic design in light of their local contexts, avoiding generalisation to explore underlying attitudes about various social issues. He encourages new ways of reading graphic design that take into account a broader context for graphic design activity, rather than broad views that discourage the understanding of difference and the means by which graphic design communicates cultural values. With a foreword by Steven Heller.

Production for Graphic Designers

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Publisher : Laurence King Publishing
ISBN 13 : 9781856694582
Total Pages : 278 pages
Book Rating : 4.6/5 (945 download)

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Book Synopsis Production for Graphic Designers by : Alan Pipes

Download or read book Production for Graphic Designers written by Alan Pipes and published by Laurence King Publishing. This book was released on 2005 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Computer technology has completely revolutionized the work of graphic designers, printers, and print production professionals. To keep pace with these far-reaching changes, Production for Graphic Designers is set firmly in the digital age. This revised fourth edition embraces all the new and emerging technologies in graphics and print production, comprehensibly explaining the prepress and printing processes from traditional letterpress to the latest on-press CtP (computer-to-plate) digital offset and on-demand colour printing. It also covers new workflows and spells out the many acronyms encountered by today's designers. As well as covering print, it provides an authoritative guide to working in digital media, particularly the internet. There are also additional feature spreads on key graphic designers Bruce Mau, Paul Rand, Chris Ware and Pentagram.

Graphic Design in Germany

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Publisher : Univ of California Press
ISBN 13 : 0520227964
Total Pages : 254 pages
Book Rating : 4.5/5 (22 download)

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Book Synopsis Graphic Design in Germany by : Jeremy Aynsley

Download or read book Graphic Design in Germany written by Jeremy Aynsley and published by Univ of California Press. This book was released on 2000 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: A sweeping and comprehensive catalogue of the graphic arts in Germany from 1890 through World War II, this handsome oversized volume also deals with the methodology of art as a medium of persuasion.

Thinking with Type

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Publisher : Chronicle Books
ISBN 13 : 1616893508
Total Pages : 226 pages
Book Rating : 4.6/5 (168 download)

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Book Synopsis Thinking with Type by : Ellen Lupton

Download or read book Thinking with Type written by Ellen Lupton and published by Chronicle Books. This book was released on 2014-04-15 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Thinking with Type is to typography what Stephen Hawking's A Brief History of Time is to physics."—I Love Typography The best-selling Thinking with Type in a revised and expanded second edition: Thinking with Type is the definitive guide to using typography in visual communication. Ellen Lupton provides clear and focused guidance on how letters, words, and paragraphs should be aligned, spaced, ordered, and shaped. The book covers all typography essentials, from typefaces and type families, to kerning and tracking, to using a grid. Visual examples show how to be inventive within systems of typographic form, including what the rules are, and how to break them. This revised edition includes forty-eight pages of new content with the latest information on: • style sheets for print and the web • the use of ornaments and captions • lining and non-lining numerals • the use of small caps and enlarged capitals • mixing typefaces • font formats and font licensing Plus, new eye-opening demonstrations of basic typography design with letters, helpful exercises, and dozens of additional illustrations. Thinking with Type is the typography book for everyone: designers, writers, editors, students, and anyone else who works with words. If you love font and lettering books, Ellen Lupton's guide reveals the way typefaces are constructed and how to use them most effectively. Fans of Thinking with Type will love Ellen Lupton's new book Extra Bold: A Feminist, Inclusive, Anti-racist, Nonbinary Field Guide for Graphic Designers.

Design for Communication

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Publisher : John Wiley & Sons
ISBN 13 : 9780471418290
Total Pages : 270 pages
Book Rating : 4.4/5 (182 download)

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Book Synopsis Design for Communication by : Elizabeth Resnick

Download or read book Design for Communication written by Elizabeth Resnick and published by John Wiley & Sons. This book was released on 2003-06-10 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six sections: * The elements and principles of design * Typography as image * Creative word play * Word and image * Grid and visual hierarchy * Visual advocacy Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.

Sustainable Graphic Design

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Publisher : Bloomsbury Publishing
ISBN 13 : 1474277632
Total Pages : 256 pages
Book Rating : 4.4/5 (742 download)

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Book Synopsis Sustainable Graphic Design by : Peter Claver Fine

Download or read book Sustainable Graphic Design written by Peter Claver Fine and published by Bloomsbury Publishing. This book was released on 2016-09-29 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is little appreciation for what happens to graphic design artifacts after their useful life has ended. Sustainable Graphic Design outlines graphic design's relationship to production and consumption, demonstrating how designers can contribute solution-oriented responses to consumption, through tools and methodologies applicable to both education and practice. The book provides an overview of sustainable graphic design, based on global engagement with design's relationship to consumption, and features highly creative work inspired by complex issues and including studies of a variety of visual artifacts, the larger built environment and the very ordinary products of consumption. Presenting cutting-edge work in graphic design from practitioners, educators and students from North America, Northern Europe, Australia and the Far East, the book helps students visualize their future roles engaging with the field in response to ecological concerns, social justice and present systems of design by using extensive case studies of student work with step-by step instructions adapted for use by instructors.

Dada Magazines

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 1501342673
Total Pages : 339 pages
Book Rating : 4.5/5 (13 download)

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Book Synopsis Dada Magazines by : Emily Hage

Download or read book Dada Magazines written by Emily Hage and published by Bloomsbury Publishing USA. This book was released on 2020-12-24 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dada magazines made Dada what it was: diverse, non-hierarchical, transnational, and defiant of the most fundamental artistic conventions. This first volume entirely devoted to Dada periodicals retells the story of Dada by demonstrating the centrality of these graphically inventive, provocative periodicals: Dada, New York Dada, Dada Jok, and dozens more that began crossing enemy lines during World War I. The book includes magazines from well-known Dada cities like New York and Paris as well as Zagreb and Bucharest, and reveals that Dada continued to inspire art journals into the 1920s. Anchored in close material analysis within a historical and theoretical framework, Dada Magazines models a novel, multifaceted methodology for assessing many kinds of periodicals. The book traces how the Dadaists-Marcel Duchamp, Tristan Tzara, Dragan Aleksic, Hannah Höch, and many others-compiled, printed, distributed, and exchanged these publications. At the same time, it recognizes the journals as active agents that engendered the Dada network, and its thematic, chronological structure captures the constant exchanges that took place in this network. With in-depth scrutiny of these magazines-and 1970s “Dadazines” inspired by them-Dada Magazines is a vital source in the histories of art and design, periodical studies, and modernist studies.

Meggs' History of Graphic Design

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Publisher : John Wiley & Sons
ISBN 13 : 1119136202
Total Pages : 704 pages
Book Rating : 4.1/5 (191 download)

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Book Synopsis Meggs' History of Graphic Design by : Philip B. Meggs

Download or read book Meggs' History of Graphic Design written by Philip B. Meggs and published by John Wiley & Sons. This book was released on 2016-04-14 with total page 704 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling graphic design reference, updated for the digital age Meggs' History of Graphic Design is the industry's unparalleled, award-winning reference. With over 1,400 high-quality images throughout, this visually stunning text guides you through a saga of artistic innovators, breakthrough technologies, and groundbreaking developments that define the graphic design field. The initial publication of this book was heralded as a publishing landmark, and author Philip B. Meggs is credited with significantly shaping the academic field of graphic design. Meggs presents compelling, comprehensive information enclosed in an exquisite visual format. The text includes classic topics such as the invention of writing and alphabets, the origins of printing and typography, and the advent of postmodern design. This new sixth edition has also been updated to provide: The latest key developments in web, multimedia, and interactive design Expanded coverage of design in Asia and the Middle East Emerging design trends and technologies Timelines framed in a broader historical context to help you better understand the evolution of contemporary graphic design Extensive ancillary materials including an instructor's manual, expanded image identification banks, flashcards, and quizzes You can't master a field without knowing the history. Meggs' History of Graphic Design presents an all-inclusive, visually spectacular arrangement of graphic design knowledge for students and professionals. Learn the milestones, developments, and pioneers of the trade so that you can shape the future.

Graphic Design for the Computer Age

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Publisher :
ISBN 13 :
Total Pages : 198 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Graphic Design for the Computer Age by : Edward A. Hamilton

Download or read book Graphic Design for the Computer Age written by Edward A. Hamilton and published by . This book was released on 1970 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: