Genai Practitioner Mastering Ai Driven Marketing For The Future

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GenAI Practitioner: Mastering AI-Driven Marketing for the Future

Author : Anand Vemula
Publisher : Anand Vemula
ISBN 13 :
Total Pages : 92 pages
Book Rating : 4./5 ( download)

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Book Synopsis GenAI Practitioner: Mastering AI-Driven Marketing for the Future by : Anand Vemula

Download or read book GenAI Practitioner: Mastering AI-Driven Marketing for the Future written by Anand Vemula and published by Anand Vemula. This book was released on with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an era where artificial intelligence (AI) is transforming industries, "GenAI Practitioner: Mastering AI-Driven Marketing for the Future" serves as a comprehensive guide for marketers looking to leverage the power of Generative AI. This book provides a detailed exploration of how AI can revolutionize marketing strategies, enhance customer engagement, and drive business growth. The journey begins with an introduction to the fundamentals of Generative AI, explaining key concepts, terminologies, and the evolution of this transformative technology. Readers will gain a solid understanding of the principles underpinning AI, laying the groundwork for more advanced topics. The book delves into the role of Generative AI in marketing, highlighting its benefits through real-world case studies. These examples demonstrate successful AI-driven campaigns, showcasing how businesses have effectively utilized AI to personalize customer experiences, optimize marketing efforts, and achieve remarkable results. Practical guidance on setting up an AI framework is provided, detailing the necessary tools, technologies, and environment setup. This section emphasizes key considerations for implementation, ensuring readers are equipped to integrate AI into their marketing strategies seamlessly. Data management and preparation are critical components of AI success. The book covers the importance of data, methods for collection and cleaning, and best practices for structuring data to maximize the efficacy of AI algorithms. This foundational knowledge is crucial for creating accurate and effective AI models. The text further explores AI-driven content creation, including generating text, images, and videos. It emphasizes personalization and targeting, illustrating how AI can produce tailored marketing materials that resonate with individual customers. Customer engagement is enhanced through AI-driven insights, personalized interactions, and the use of chatbots and virtual assistants. The book discusses how AI can improve customer experience and retention by providing timely and relevant support. Measuring the success and ROI of AI initiatives is essential for justifying investments and guiding future strategies. The book outlines key performance indicators, methods for analyzing AI-driven campaigns, and ROI calculation techniques. Finally, readers are introduced to future trends in Generative AI and marketing, exploring emerging technologies and innovations. This forward-looking perspective prepares marketers to stay ahead in a rapidly evolving landscape, ensuring they can harness the full potential of AI to drive their marketing efforts into the future. **"GenAI Practitioner: Mastering AI-Driven Marketing for the Future"** is an essential resource for anyone seeking to understand and apply AI in marketing, offering practical insights and strategies for achieving success in the digital age.

Marketing Artificial Intelligence

Author : Paul Roetzer
Publisher : BenBella Books
ISBN 13 : 1637740794
Total Pages : 257 pages
Book Rating : 4.6/5 (377 download)

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Book Synopsis Marketing Artificial Intelligence by : Paul Roetzer

Download or read book Marketing Artificial Intelligence written by Paul Roetzer and published by BenBella Books. This book was released on 2022-06-28 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. While AI-powered marketing technologies may never achieve the sci-fi vision of self-running, self-improving autonomous systems, a little bit of AI can go a long way toward dramatically increasing productivity, efficiency, and performance. Marketing AI Institute’s Founder & CEO, Paul Roetzer, and Chief Content Officer, Mike Kaput, join forces to show marketers how to embrace AI and make it their competitive advantage. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into a near future in which marketers and machines work seamlessly to run personalized campaigns of unprecedented complexity with unimaginable simplicity. As the amount of data exponentially increases, marketers’ abilities to filter through the noise and turn information into actionable intelligence remain limited. Roetzer and Kaput show you how to make breaking through that noise your superpower. So, come along on a journey of exploration and enlightenment. Marketing Artificial Intelligence is the blueprint for understanding and applying AI, giving you just the edge in your career you’ve been waiting for.

#FuturePRoof

Author : Sarah Hall
Publisher :
ISBN 13 : 9781364857745
Total Pages : pages
Book Rating : 4.8/5 (577 download)

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Book Synopsis #FuturePRoof by : Sarah Hall

Download or read book #FuturePRoof written by Sarah Hall and published by . This book was released on 2015-11-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The largest ever conversation about the future of public relations. Thirty-five leading practitioners debate PR's role as a management discipline, the value it adds to modern day organisations and the skills public relations professionals need to stay relevant both now and in the future.

The Expertise Economy

Author : Kelly Palmer
Publisher : Nicholas Brealey
ISBN 13 : 1473677017
Total Pages : 277 pages
Book Rating : 4.4/5 (736 download)

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Book Synopsis The Expertise Economy by : Kelly Palmer

Download or read book The Expertise Economy written by Kelly Palmer and published by Nicholas Brealey. This book was released on 2018-09-18 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: As seen in Fast Company, Inc., Entrepreneur, Quartz at Work, Big Think, Chief Learning Officer, Chief Executive Officer, and featured in the Financial Times, and Forbes Recommended Reading for Creative Leaders. Nominated for a GetAbstract International Book Award at Frankfurt Book Fair, as one of the top 10 business books of the year 2019 Selected as a best business book of 2019 by SoundView Keeping people's skills in sync with fast-changing markets is the biggest challenge of our time. The workplace is going through a large-scale transition with digitization, automation, and acceleration. Critical skills and expertise are imperative for companies and their employees to succeed in the future, and the most forward-thinking companies are being proactive in adapting to the shift in the workforce. Kelly Palmer, Silicon Valley thought-leader from LinkedIn, Degreed, and Yahoo, and David Blake, co-founder of Ed-tech pioneer Degreed, share their experiences and describe how some of the smartest companies in the world are making learning and expertise a major competitive advantage. The authors provide the latest scientific research on how people really learn and concrete examples from companies in both Silicon Valley and worldwide who are driving the conversation about how to create experts and align learning innovation with business strategy. It includes interviews with people from top companies like Google, LinkedIn, Airbnb, Unilever, NASA, and MasterCard; thought leaders in learning and education like Sal Khan and Todd Rose; as well as Thinkers50 list-makers Clayton Christensen, Daniel Pink, and Whitney Johnson. TheExpertise Economy dares you to let go of outdated and traditional ways of closing the skills gap, and challenges CEOs and business leaders to embrace the urgency of re-skilling and upskilling the workforce.

Artificial Intelligence in Education

Author : Wayne Holmes
Publisher :
ISBN 13 : 9781794293700
Total Pages : 244 pages
Book Rating : 4.2/5 (937 download)

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Book Synopsis Artificial Intelligence in Education by : Wayne Holmes

Download or read book Artificial Intelligence in Education written by Wayne Holmes and published by . This book was released on 2019-02-28 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The landscape for education has been rapidly changing in the last years: demographic changes affecting the makeup of families, multiple school options available to children, wealth disparities, the global economy demanding new skills from workers, and continued breakthroughs in technology are some of the factors impacting education. Given these changes, how can schools continue to prepare students for the future? In a world where information is readily available online, how can schools continue to be relevant? The emergence of Artificial Intelligence (AI) has exacerbated the need to have these conversations. Its impact on education and the multiple possibilities that it offers are putting pressure on educational leaders to reformulate the school curriculum and the channels to deliver it. The book "Artificial Intelligence in Education, Promises and Implications for Teaching and Learning" by the Center for Curriculum Redesign immerses the reader in a discussion on what to teach students in the era of AI and examines how AI is already demanding much needed updates to the school curriculum, including modernizing its content, focusing on core concepts, and embedding interdisciplinary themes and competencies with the end goal of making learning more enjoyable and useful in students' lives. The second part of the book dives into the history of AI in education, its techniques and applications -including the way AI can help teachers be more effective, and finishes on a reflection about the social aspects of AI. This book is a must-read for educators and policy-makers who want to prepare schools to face the uncertainties of the future and keep them relevant." --Amada Torres, VP, Studies, Insights, and Research, National Association of Independent School (NAIS) "The rapid advances in technology in recent decades have already brought about substantial changes in education, opening up new opportunities to teach and learn anywhere anytime and providing new tools and methods to improve learning outcomes and support innovative teaching and learning.Research into artificial intelligence and machine learning in education goes back to the late 1970s. Artificial intelligence methods were generally employed in two ways: to design and facilitate interactive learning environments that would support learning by doing, and to design and implement tutoring systems by adapting instructions with respect to the students' knowledge state.But this is just the beginning. As Artificial Intelligence in Education shows, AI is increasingly used in education and learning contexts. The collision of three areas - data, computation and education - is set to have far-reaching consequences, raising fundamental questions about the nature of education: what is taught and how it is taught. Artificial Intelligence in Education is an important, if at times disturbing, contribution to the debate on AI and provides a detailed analysis on how it may affect the way teachers and students engage in education. The book describes how artificial intelligence may impact on curriculum design, on the individualisation of learning, and on assessment, offering some tantalising glimpses into the future (the end of exams, your very own lifelong learning companion) while not falling victim to tech-hype. The enormous ethical, technical and pedagogical challenges ahead are spelt out, and there is a real risk that the rapid advances in artificial intelligence products and services will outstrip education systems' capacity to understand, manage and integrate them appropriately. As the book concludes: "We can either leave it to others (the computer scientists, AI engineers and big tech companies) to decide how artificial intelligence in education unfolds, or we can engage in productive dialogue."I commend this book to anyone concerned with the future of education in a digital world." --Marc Durando, Executive Director, European Schoolnet

Data Science on AWS

Author : Chris Fregly
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1492079367
Total Pages : 524 pages
Book Rating : 4.4/5 (92 download)

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Book Synopsis Data Science on AWS by : Chris Fregly

Download or read book Data Science on AWS written by Chris Fregly and published by "O'Reilly Media, Inc.". This book was released on 2021-04-07 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt: With this practical book, AI and machine learning practitioners will learn how to successfully build and deploy data science projects on Amazon Web Services. The Amazon AI and machine learning stack unifies data science, data engineering, and application development to help level upyour skills. This guide shows you how to build and run pipelines in the cloud, then integrate the results into applications in minutes instead of days. Throughout the book, authors Chris Fregly and Antje Barth demonstrate how to reduce cost and improve performance. Apply the Amazon AI and ML stack to real-world use cases for natural language processing, computer vision, fraud detection, conversational devices, and more Use automated machine learning to implement a specific subset of use cases with SageMaker Autopilot Dive deep into the complete model development lifecycle for a BERT-based NLP use case including data ingestion, analysis, model training, and deployment Tie everything together into a repeatable machine learning operations pipeline Explore real-time ML, anomaly detection, and streaming analytics on data streams with Amazon Kinesis and Managed Streaming for Apache Kafka Learn security best practices for data science projects and workflows including identity and access management, authentication, authorization, and more

Artificial Intelligence in Medicine

Author : David Riaño
Publisher : Springer
ISBN 13 : 303021642X
Total Pages : 431 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Artificial Intelligence in Medicine by : David Riaño

Download or read book Artificial Intelligence in Medicine written by David Riaño and published by Springer. This book was released on 2019-06-19 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 17th Conference on Artificial Intelligence in Medicine, AIME 2019, held in Poznan, Poland, in June 2019. The 22 revised full and 31 short papers presented were carefully reviewed and selected from 134 submissions. The papers are organized in the following topical sections: deep learning; simulation; knowledge representation; probabilistic models; behavior monitoring; clustering, natural language processing, and decision support; feature selection; image processing; general machine learning; and unsupervised learning.

Artificial Intelligence in Healthcare

Author : Adam Bohr
Publisher : Academic Press
ISBN 13 : 0128184396
Total Pages : 385 pages
Book Rating : 4.1/5 (281 download)

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Book Synopsis Artificial Intelligence in Healthcare by : Adam Bohr

Download or read book Artificial Intelligence in Healthcare written by Adam Bohr and published by Academic Press. This book was released on 2020-06-21 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial Intelligence (AI) in Healthcare is more than a comprehensive introduction to artificial intelligence as a tool in the generation and analysis of healthcare data. The book is split into two sections where the first section describes the current healthcare challenges and the rise of AI in this arena. The ten following chapters are written by specialists in each area, covering the whole healthcare ecosystem. First, the AI applications in drug design and drug development are presented followed by its applications in the field of cancer diagnostics, treatment and medical imaging. Subsequently, the application of AI in medical devices and surgery are covered as well as remote patient monitoring. Finally, the book dives into the topics of security, privacy, information sharing, health insurances and legal aspects of AI in healthcare. - Highlights different data techniques in healthcare data analysis, including machine learning and data mining - Illustrates different applications and challenges across the design, implementation and management of intelligent systems and healthcare data networks - Includes applications and case studies across all areas of AI in healthcare data

Data Strategy

Author : Bernard Marr
Publisher : Kogan Page Publishers
ISBN 13 : 0749479868
Total Pages : 201 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Data Strategy by : Bernard Marr

Download or read book Data Strategy written by Bernard Marr and published by Kogan Page Publishers. This book was released on 2017-04-03 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: BRONZE RUNNER UP: Axiom Awards 2018 - Business Technology Category Less than 0.5 per cent of all data is currently analyzed and used. However, business leaders and managers cannot afford to be unconcerned or sceptical about data. Data is revolutionizing the way we work and it is the companies that view data as a strategic asset that will survive and thrive. Data Strategy is a must-have guide to creating a robust data strategy. Explaining how to identify your strategic data needs, what methods to use to collect the data and, most importantly, how to translate your data into organizational insights for improved business decision-making and performance, this is essential reading for anyone aiming to leverage the value of their business data and gain competitive advantage. Packed with case studies and real-world examples, advice on how to build data competencies in an organization and crucial coverage of how to ensure your data doesn't become a liability, Data Strategy will equip any organization with the tools and strategies it needs to profit from Big Data, analytics and the Internet of Things (IoT).

Managing Change in Organizations

Author : Project Management Institute
Publisher : Project Management Institute
ISBN 13 : 1628250976
Total Pages : 195 pages
Book Rating : 4.6/5 (282 download)

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Book Synopsis Managing Change in Organizations by : Project Management Institute

Download or read book Managing Change in Organizations written by Project Management Institute and published by Project Management Institute. This book was released on 2013-08-01 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing Change in Organizations: A Practice Guide is unique in that it integrates two traditionally disparate world views on managing change: organizational development/human resources and portfolio/program/project management. By bringing these together, professionals from both worlds can use project management approaches to effectively create and manage change. This practice guide begins by providing the reader with a framework for creating organizational agility and judging change readiness.

Data Science and Machine Learning

Author : Dirk P. Kroese
Publisher : CRC Press
ISBN 13 : 1000730778
Total Pages : 538 pages
Book Rating : 4.0/5 (7 download)

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Book Synopsis Data Science and Machine Learning by : Dirk P. Kroese

Download or read book Data Science and Machine Learning written by Dirk P. Kroese and published by CRC Press. This book was released on 2019-11-20 with total page 538 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focuses on mathematical understanding Presentation is self-contained, accessible, and comprehensive Full color throughout Extensive list of exercises and worked-out examples Many concrete algorithms with actual code

Tech Trends in Practice

Author : Bernard Marr
Publisher : John Wiley & Sons
ISBN 13 : 1119646200
Total Pages : 189 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis Tech Trends in Practice by : Bernard Marr

Download or read book Tech Trends in Practice written by Bernard Marr and published by John Wiley & Sons. This book was released on 2020-04-09 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: ***BUSINESS BOOK AWARDS - FINALIST 2021*** Discover how 25 powerful technology trends are transforming 21st century businesses How will the latest technologies transform your business? Future Tech Trends in Practice will give you the knowledge of today’s most important technology trends, and how to take full advantage of them to grow your business. The book presents25 real-world technology trends along with their potential contributions to organisational success. You’ll learn how to integrate existing advancements and plan for those that are on the way. In this book, best-selling author, strategic business advisor, and respected futurist Bernard Marr explains the role of technology in providing innovative businesses solutions for companies of varying sizes and across different industries. He covers wide-ranging trends and provides an overview of how companies are using these new and emerging technologies in practice. You, too, can prepare your company for the potential and power of trending technology by examining these and other areas of innovation described in Future Tech Trends in Practice: Artificial intelligence, including machine and deep learning The Internet of Things and the rise of smart devices Self-driving cars and autonomous drones 3D printing and additive manufacturing Blockchain technology Genomics and gene editing Augmented, virtual and mixed reality When you understand the technology trends that are driving success, now and into the future, you’ll be better positioned to address and solve problems within your organisation.

Building the Data Lakehouse

Author : Bill Inmon
Publisher : Technics Publications
ISBN 13 : 9781634629669
Total Pages : 256 pages
Book Rating : 4.6/5 (296 download)

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Book Synopsis Building the Data Lakehouse by : Bill Inmon

Download or read book Building the Data Lakehouse written by Bill Inmon and published by Technics Publications. This book was released on 2021-10 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The data lakehouse is the next generation of the data warehouse and data lake, designed to meet today's complex and ever-changing analytics, machine learning, and data science requirements. Learn about the features and architecture of the data lakehouse, along with its powerful analytical infrastructure. Appreciate how the universal common connector blends structured, textual, analog, and IoT data. Maintain the lakehouse for future generations through Data Lakehouse Housekeeping and Data Future-proofing. Know how to incorporate the lakehouse into an existing data governance strategy. Incorporate data catalogs, data lineage tools, and open source software into your architecture to ensure your data scientists, analysts, and end users live happily ever after.

Deep Learning with Python

Author : Francois Chollet
Publisher : Simon and Schuster
ISBN 13 : 1638352046
Total Pages : 597 pages
Book Rating : 4.6/5 (383 download)

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Book Synopsis Deep Learning with Python by : Francois Chollet

Download or read book Deep Learning with Python written by Francois Chollet and published by Simon and Schuster. This book was released on 2017-11-30 with total page 597 pages. Available in PDF, EPUB and Kindle. Book excerpt: Summary Deep Learning with Python introduces the field of deep learning using the Python language and the powerful Keras library. Written by Keras creator and Google AI researcher François Chollet, this book builds your understanding through intuitive explanations and practical examples. Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. About the Technology Machine learning has made remarkable progress in recent years. We went from near-unusable speech and image recognition, to near-human accuracy. We went from machines that couldn't beat a serious Go player, to defeating a world champion. Behind this progress is deep learning—a combination of engineering advances, best practices, and theory that enables a wealth of previously impossible smart applications. About the Book Deep Learning with Python introduces the field of deep learning using the Python language and the powerful Keras library. Written by Keras creator and Google AI researcher François Chollet, this book builds your understanding through intuitive explanations and practical examples. You'll explore challenging concepts and practice with applications in computer vision, natural-language processing, and generative models. By the time you finish, you'll have the knowledge and hands-on skills to apply deep learning in your own projects. What's Inside Deep learning from first principles Setting up your own deep-learning environment Image-classification models Deep learning for text and sequences Neural style transfer, text generation, and image generation About the Reader Readers need intermediate Python skills. No previous experience with Keras, TensorFlow, or machine learning is required. About the Author François Chollet works on deep learning at Google in Mountain View, CA. He is the creator of the Keras deep-learning library, as well as a contributor to the TensorFlow machine-learning framework. He also does deep-learning research, with a focus on computer vision and the application of machine learning to formal reasoning. His papers have been published at major conferences in the field, including the Conference on Computer Vision and Pattern Recognition (CVPR), the Conference and Workshop on Neural Information Processing Systems (NIPS), the International Conference on Learning Representations (ICLR), and others. Table of Contents PART 1 - FUNDAMENTALS OF DEEP LEARNING What is deep learning? Before we begin: the mathematical building blocks of neural networks Getting started with neural networks Fundamentals of machine learning PART 2 - DEEP LEARNING IN PRACTICE Deep learning for computer vision Deep learning for text and sequences Advanced deep-learning best practices Generative deep learning Conclusions appendix A - Installing Keras and its dependencies on Ubuntu appendix B - Running Jupyter notebooks on an EC2 GPU instance

Artificial Intelligence in Practice

Author : Bernard Marr
Publisher : John Wiley & Sons
ISBN 13 : 1119548985
Total Pages : 220 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis Artificial Intelligence in Practice by : Bernard Marr

Download or read book Artificial Intelligence in Practice written by Bernard Marr and published by John Wiley & Sons. This book was released on 2019-04-15 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cyber-solutions to real-world business problems Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses around the globe. The rapidly evolving field of artificial intelligence has expanded beyond research labs and computer science departments and made its way into the mainstream business environment. Artificial intelligence and machine learning are cited as the most important modern business trends to drive success. It is used in areas ranging from banking and finance to social media and marketing. This technology continues to provide innovative solutions to businesses of all sizes, sectors and industries. This engaging and topical book explores a wide range of cases illustrating how businesses use AI to boost performance, drive efficiency, analyse market preferences and many others. Best-selling author and renowned AI expert Bernard Marr reveals how machine learning technology is transforming the way companies conduct business. This detailed examination provides an overview of each company, describes the specific problem and explains how AI facilitates resolution. Each case study provides a comprehensive overview, including some technical details as well as key learning summaries: Understand how specific business problems are addressed by innovative machine learning methods Explore how current artificial intelligence applications improve performance and increase efficiency in various situations Expand your knowledge of recent AI advancements in technology Gain insight on the future of AI and its increasing role in business and industry Artificial Intelligence in Practice: How 50 Successful Companies Used Artificial Intelligence to Solve Problems is an insightful and informative exploration of the transformative power of technology in 21st century commerce.

Hybrid Workplace: The Insights You Need from Harvard Business Review

Author : Harvard Business Review
Publisher : Harvard Business Press
ISBN 13 : 1647823390
Total Pages : 85 pages
Book Rating : 4.6/5 (478 download)

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Book Synopsis Hybrid Workplace: The Insights You Need from Harvard Business Review by : Harvard Business Review

Download or read book Hybrid Workplace: The Insights You Need from Harvard Business Review written by Harvard Business Review and published by Harvard Business Press. This book was released on 2022-03-15 with total page 85 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reinvent your organization for the hybrid age. Hybrid work is here to stay—but what will it look like at your company? If your organization is holding on to inflexible, pre-pandemic policies about where—and when—your people work, it may be risking a mass exodus of talent. Designing a hybrid workplace that furthers your business goals while staying true to your culture requires balancing experimentation with rigorous planning. Hybrid Workplace: The Insights You Need from Harvard Business Review will help you adopt the best technological, cultural, and new management practices to seize the benefits and avoid the pitfalls of the hybrid age. Business is changing. Will you adapt or be left behind? Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues—blockchain, cybersecurity, AI, and more—each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow. You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas—and prepare you and your company for the future.

Learning How to Learn

Author : Barbara Oakley, PhD
Publisher : Penguin
ISBN 13 : 052550446X
Total Pages : 258 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis Learning How to Learn by : Barbara Oakley, PhD

Download or read book Learning How to Learn written by Barbara Oakley, PhD and published by Penguin. This book was released on 2018-08-07 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: A surprisingly simple way for students to master any subject--based on one of the world's most popular online courses and the bestselling book A Mind for Numbers A Mind for Numbers and its wildly popular online companion course "Learning How to Learn" have empowered more than two million learners of all ages from around the world to master subjects that they once struggled with. Fans often wish they'd discovered these learning strategies earlier and ask how they can help their kids master these skills as well. Now in this new book for kids and teens, the authors reveal how to make the most of time spent studying. We all have the tools to learn what might not seem to come naturally to us at first--the secret is to understand how the brain works so we can unlock its power. This book explains: Why sometimes letting your mind wander is an important part of the learning process How to avoid "rut think" in order to think outside the box Why having a poor memory can be a good thing The value of metaphors in developing understanding A simple, yet powerful, way to stop procrastinating Filled with illustrations, application questions, and exercises, this book makes learning easy and fun.