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Fundamentals Of Marketing For Bcom Sem 4 According To Nep 2020
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Book Synopsis Fundamentals of Marketing For B.Com. Sem.-4 (According to NEP-2020) by : R.C. Agarwal
Download or read book Fundamentals of Marketing For B.Com. Sem.-4 (According to NEP-2020) written by R.C. Agarwal and published by SBPD Publishing House. This book was released on 2023-04-27 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Table of Content:- 1. Marketing : Meaning (Micro and Macro Meaning), Nature, Scope and Importance 2. Marketing Concept 3. The Concept of Marketing Mix 4. Marketing Environment 5. Consumer Behaviour 6. Market Segmentation and Positioning 7. Product 8. Product Identification–Brand, Trademark, Packaging and Labelling 9. Product Life-Cycle 10. New Product Development 11. Pricing Decisions 12. Promotion Decisions 13. Personal Selling 14. Advertisement Management 15. Sales Promotion 16. Channels of Distribution 17. Wholesaler or Wholesale Distribution Management 18. Retail Distribution Management 19. Physical Distribution Management 20. Recent Development in Marketing. More Information:- The authors of this book are R.C. Agarwal & Dr. N. S. Kothari.
Book Synopsis Digital Marketing For B.Com. Sem.-4 (According to NEP-2020) by :
Download or read book Digital Marketing For B.Com. Sem.-4 (According to NEP-2020) written by and published by SBPD Publishing House. This book was released on 2023-05-11 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: Table of Content:- 1. Basics of Marketing 2. An Introduction to Digital Marketing 3. An Introduction to Websites 4. Search Engine Optimisation 5. Google Ads 6. Customer Relationship Management 7. Introduction To Web Analytics 8. Social Media Marketing 9. Introduction to Youtube 10. E-Mail Marketing 11. Budgeting in Digital Marketing. Frequently Asked Questions ● Digital Marketing Glossary More Information:- The authors of this book is Riya Bansal.
Book Synopsis Principles of Marketing B.COM I semester [NEP-2020] NEW SYLLABUS Affiliated to Rani Channamma University, Belagavi. by :
Download or read book Principles of Marketing B.COM I semester [NEP-2020] NEW SYLLABUS Affiliated to Rani Channamma University, Belagavi. written by and published by Sankalp Publication. This book was released on with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: this book is very informative and easy to understand by students.
Book Synopsis Fundamentals of Marketing (English Edition) by : Dr. Vidhu Grace Noel
Download or read book Fundamentals of Marketing (English Edition) written by Dr. Vidhu Grace Noel and published by Thakur Publicatoin Private Limited. This book was released on 2023-03-03 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Buy E-Book of Fundamentals of Marketing (English Edition) Book For B.Com 4th Semester of U.P. State Universities
Book Synopsis Principles of Marketing by : Gary M. Armstrong
Download or read book Principles of Marketing written by Gary M. Armstrong and published by . This book was released on 2018 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: An introduction to marketing concepts, strategies and practices with a balance of depth of coverage and ease of learning. Principles of Marketing keeps pace with a rapidly changing field, focussing on the ways brands create and capture consumer value. Practical content and linkage are at the heart of this edition. Real local and international examples bring ideas to life and new feature 'linking the concepts' helps students test and consolidate understanding as they go. The latest edition enhances understanding with a unique learning design including revised, integrative concept maps at the start of each chapter, end-of-chapter features summarising ideas and themes, a mix of mini and major case studies to illuminate concepts, and critical thinking exercises for applying skills.
Book Synopsis Principles of Marketing by : John F. Tanner, Jr.
Download or read book Principles of Marketing written by John F. Tanner, Jr. and published by Ingram. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Principles of Management by : David S. Bright
Download or read book Principles of Management written by David S. Bright and published by . This book was released on 2023-05-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Black & white print. Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well as behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters.
Book Synopsis E-Commerce (concepts - Models - Strategies by : C. S. V. Murthy
Download or read book E-Commerce (concepts - Models - Strategies written by C. S. V. Murthy and published by . This book was released on 2002 with total page 849 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Business Statistics For B.Com (Hons) by : Jain
Download or read book Business Statistics For B.Com (Hons) written by Jain and published by Tata McGraw-Hill Education. This book was released on 2006-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Understanding Digital Marketing by : Damian Ryan
Download or read book Understanding Digital Marketing written by Damian Ryan and published by Kogan Page Publishers. This book was released on 2012-03-03 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital marketing now represents 25% of the marketing spend in the UK and this is predicted to move to 50% or higher within the next three years. Understanding Digital Marketing looks at the world of digital marketing: how it got started, how it got to where it is today, and where the thought leaders in the industry believe it is headed in the future. This authoritative title demonstrates how to harness the power of digital media and use it to achieve the utmost success in business, now and in the future.Understanding Digital Marketing deals with every key topic in detail, including:search marketing,social media, Google, mobile marketing, affiliate marketing, e-mail marketing, customer engagement and digital marketing strategies. Essential reading for both practitioners and students alike, and including real-world examples of digital marketing successes and expert opinions, Understanding Digital Marketing provides you with tools to utilize the power of the internet to take your company wherever you want it to go.
Book Synopsis Teaching Of Commerce: A Practical Approach, 2E by : J C Aggarwal
Download or read book Teaching Of Commerce: A Practical Approach, 2E written by J C Aggarwal and published by . This book was released on 2009-11 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This Book Has Been A Favourite With Students And Teachers Alike Since It Was First Published In 1996. It Makes A Comprehensive And Critical Exposition Of All Facets Of Teaching Commerce. It Essentially Offers A Learner-Oriented Text, Whereas The Approach Is Strictly Utilitarian So It Serves As A Reliable Guide In The Classroom, And Provides Practical Suggestions For Making The Teaching-Learning Process Effective, Inspirational And Interesting. To Make The Subject Interesting, The Text Has Been Suitably Supplemented With Diagrams, Figures And Tables. By Virtue Of Its Extensive And In-Depth Coverage Of The Subject The Book Has Been Useful To Students Preparing For Teacher Training Courses, Not Only In India But Also In The Middle-East And South-East Asian Countries. It Has Also Served As A Reliable Handbook For In-Service Teachers. Revision Of The Book Became Necessary Following The Changes In The Syllabus In Accordance With The National Curriculum Framework 2005. Thus, Chapters On Suggestive Lesson Plans In Accountancy, Pedagogic Analysis Of The Subject, And Multiple Choice Questions Have Been Included For The Second Edition.
Book Synopsis Fundamentals of Multimedia by : Ze-Nian Li
Download or read book Fundamentals of Multimedia written by Ze-Nian Li and published by Springer Science & Business Media. This book was released on 2014-04-09 with total page 741 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook introduces the “Fundamentals of Multimedia”, addressing real issues commonly faced in the workplace. The essential concepts are explained in a practical way to enable students to apply their existing skills to address problems in multimedia. Fully revised and updated, this new edition now includes coverage of such topics as 3D TV, social networks, high-efficiency video compression and conferencing, wireless and mobile networks, and their attendant technologies. Features: presents an overview of the key concepts in multimedia, including color science; reviews lossless and lossy compression methods for image, video and audio data; examines the demands placed by multimedia communications on wired and wireless networks; discusses the impact of social media and cloud computing on information sharing and on multimedia content search and retrieval; includes study exercises at the end of each chapter; provides supplementary resources for both students and instructors at an associated website.
Book Synopsis Retailing Management by : Michael Levy
Download or read book Retailing Management written by Michael Levy and published by McGraw-Hill/Irwin. This book was released on 2001 with total page 936 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retailing has become a high-tech, global industry. "Retailing Management "covers the latest developments in information technology for retailers. It also covers current trends and practices in international retailing. An interactive website offers additional resources for the reader.
Book Synopsis Investment Management : Theory and Practice by :
Download or read book Investment Management : Theory and Practice written by and published by Sultan Chand & Sons. This book was released on 2023-02-07 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt: Investment Management has been written to meet the need of the students taking B.Com (H.) and other Undergraduate Courses in Finance in the light of NEP 2020. The Scope of investment decision-making has substantially widened with new concepts appearing on the horizon. Appropriately, the Syllabi of different courses have been modified and updated. Consistent with the objective, this book present analytical framework of the related subject matter in the light of SEBI Rules, Regulations and Guidelines. Numerical examples and illustrations have been used extensively to explain the applications of different concepts.
Book Synopsis Secretarial Practice by : M C Kuchhal
Download or read book Secretarial Practice written by M C Kuchhal and published by . This book was released on 2003-01-01 with total page 642 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Indian Knowledge Systems by : Kapil Kapoor
Download or read book Indian Knowledge Systems written by Kapil Kapoor and published by . This book was released on 2005 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contributed articles on Intellectual life and Hindu civilization presented at a seminar held in Shimla at 2003.
Book Synopsis CORPORATE ACCOUNTING - FOURTH EDITION by : S N Maheshwari
Download or read book CORPORATE ACCOUNTING - FOURTH EDITION written by S N Maheshwari and published by . This book was released on 2004-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
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