El color en la publicidad gráfica de "Clinique"

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Publisher :
ISBN 13 :
Total Pages : 366 pages
Book Rating : 4.:/5 (949 download)

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Book Synopsis El color en la publicidad gráfica de "Clinique" by :

Download or read book El color en la publicidad gráfica de "Clinique" written by and published by . This book was released on 2003 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Language of Cosmetics Advertising

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Publisher : Springer
ISBN 13 : 1137557982
Total Pages : 128 pages
Book Rating : 4.1/5 (375 download)

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Book Synopsis The Language of Cosmetics Advertising by : Helen Ringrow

Download or read book The Language of Cosmetics Advertising written by Helen Ringrow and published by Springer. This book was released on 2016-09-28 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a cross-cultural comparison of French and British cosmetics advertisements and explores how the discourse of beauty advertising represents ideas about femininity in French and English language contexts. As the global beauty industry expands and consumers become more critical of the claims made, the topic of cosmetics advertising discourse is examined using Feminist Critical Discourse Analysis. One common theme underlying most cosmetics advertising discourse is that the female body always requires ‘work’ to fix its ‘problems’: flat skin, dry hair, and so on. The author uses themes of language and gender, media and identity, and advertising across cultures to expose exactly what is going on in the language of cosmetics advertising and to offer a first step towards challenging these ideas and thinking about alternatives.

5 Language Visual Dictionary

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Publisher : DK Publishing (Dorling Kindersley)
ISBN 13 :
Total Pages : 408 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis 5 Language Visual Dictionary by : Dorling Kindersley Publishing, Inc

Download or read book 5 Language Visual Dictionary written by Dorling Kindersley Publishing, Inc and published by DK Publishing (Dorling Kindersley). This book was released on 2003 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: A vocabulary guide that presents color photos of everyday objects and tasks with labels in English, French, German, Spanish, and Italian, grouping words and phrases in fifteen categories, including health, food, and leisure.

The Complete Poetry

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Publisher : Univ of California Press
ISBN 13 : 0520261739
Total Pages : 730 pages
Book Rating : 4.5/5 (22 download)

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Book Synopsis The Complete Poetry by : César Vallejo

Download or read book The Complete Poetry written by César Vallejo and published by Univ of California Press. This book was released on 2009-12-14 with total page 730 pages. Available in PDF, EPUB and Kindle. Book excerpt: "César Vallejo is the greatest Catholic poet since Dante—and by Catholic I mean universal."—Thomas Merton, author of The Seven Storey Mountain "An astonishing accomplishment. Eshleman's translation is writhing with energy."—Forrest Gander, author of Eye Against Eye "Vallejo has emerged for us as the greatest of the great South American poets—a crucial figure in the making of the total body of twentieth-century world poetry. In Clayton Eshleman's spectacular translation, now complete, this most tangled and most rewarding of poets comes at us full blast and no holds barred. A tribute to the power of the imagination as it manifests through language in a world where meaning has always to be fought for and, as here, retrieved against the odds."—Jerome Rothenberg, co-editor of Poems for the Millennium "Every great poet should be so lucky as to have a translator as gifted and heroic as Clayton Eshleman, who seems to have gotten inside Vallejo's poems and translated them from the inside out. The result is spectacular, or as one poem says, 'green and happy and dangerous.'"—Ron Padgett, translator of Complete Poems by Blaise Cendrars "César Vallejo was one of the essential poets of the twentieth century, a heartbreaking and groundbreaking writer, and this gathering of the many years of imaginative work by Clayton Eshleman is one of Vallejo's essential locations in the English tongue."—Robert Hass, former Poet Laureate of the United States "This is a crucially important translation of one of the poetic geniuses of the twentieth century." —William Rowe, author of Poets of Contemporary Latin America: History and the Inner Life "Only the dauntless perseverance and the love with which the translator has dedicated so many years of his life to this task can explain why the English version conveys, in all its boldness and vigor, the unmistakable voice of César Vallejo."—Mario Vargas Llosa

The Complete Posthumous Poetry

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Publisher : Univ of California Press
ISBN 13 : 0520040996
Total Pages : 378 pages
Book Rating : 4.5/5 (2 download)

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Book Synopsis The Complete Posthumous Poetry by : César Vallejo

Download or read book The Complete Posthumous Poetry written by César Vallejo and published by Univ of California Press. This book was released on 1980-09-29 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Translation judges for the National Book Awards--Richard Miller, Alastair Reid, Eliot Weinberger--cited Clayton Eshleman and Jose Rubia Barcia's translation of Cesar Vallejo's The Complete Posthumous Poetry as follows: "This, the first National Book Award to be given to a translation of modern poetry, is a recognition of Clayton Eshleman's seventeen-year apprenticeship to perhaps the most difficult poetry in the Spanish language. Eshleman and his present collaborator, Jose Rubia Barcia, have not only rendered these complex poems into brilliant and living English, but have also established a definitive Spanish test based on Vallejo's densely rewritten manuscripts. In recreating this modern master in English, they have also made a considerable addition to poetry in our language."

Feminist Critical Discourse Analysis

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Publisher : Springer
ISBN 13 : 0230599907
Total Pages : 269 pages
Book Rating : 4.2/5 (35 download)

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Book Synopsis Feminist Critical Discourse Analysis by : M. Lazar

Download or read book Feminist Critical Discourse Analysis written by M. Lazar and published by Springer. This book was released on 2005-01-07 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first collection to bring together well-known scholars writing from feminist perspectives within Critical Discourse Analysis. The theoretical structure of CDA is illustrated with empirical research from a range of locations (from Europe to Asia; the USA to Australasia) and domains (from parliament to the classroom; the media to the workplace).

From Old Woman to Older Women

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Publisher : Ohio State University Press
ISBN 13 : 9780814209356
Total Pages : 176 pages
Book Rating : 4.2/5 (93 download)

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Book Synopsis From Old Woman to Older Women by : Sally Chivers

Download or read book From Old Woman to Older Women written by Sally Chivers and published by Ohio State University Press. This book was released on 2003 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on the perspective of aging bodies in order to approach the study of contemporary Canadian women's fiction, the author seeks to understand body criticism in general because elderly physical experiences lay bare crucial assumptions of thinking through the body. It also investigates the mechanisms and effects of constructions of aging in order to combat the automatically negative reactions most readers have to the topic of old age.

Discourses of Ageing and Gender

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Publisher : Springer
ISBN 13 : 3319967401
Total Pages : 279 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Discourses of Ageing and Gender by : Clare Anderson

Download or read book Discourses of Ageing and Gender written by Clare Anderson and published by Springer. This book was released on 2018-08-25 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents in-depth investigation of the language used about women and ageing in public discourse, and compares this with the language used by women to express their personal, lived experience of ageing. It takes a linguistic approach to identify how messages contained in public discourse influence how individual women evaluate their own ageing, and particularly their ageing appearance. It begins by establishing the wider cultural context that produces prevailing attitudes to women, before turning to an analysis of representations of the ageing female body in beauty and cosmetic advertising and the lifestyle media. The focus then moves to a detailed investigation of women’s own perceptions of the process of ageing and of their ageing appearance as revealed through their personal narratives. The final chapters challenge dominant attitudes to women and ageing by presenting two case studies of women who for different reasons and in different ways refuse to conform to cultural expectations. This work provides a platform for further academic research in the fields of linguistics, gerontology, gender and media studies; as well as offering meaningful applications in the wider domains of business and advertising.

Rare Posters

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Publisher :
ISBN 13 : 9781929530427
Total Pages : 0 pages
Book Rating : 4.5/5 (34 download)

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Book Synopsis Rare Posters by : Jack Rennert

Download or read book Rare Posters written by Jack Rennert and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vente du 6 mai 2012 proposant un large éventail d'affiches internationales sur des thèmatiques variées : automobile, aviation, tennis...

Nutrigenetics

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Publisher : MDPI
ISBN 13 : 3038429953
Total Pages : 231 pages
Book Rating : 4.0/5 (384 download)

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Book Synopsis Nutrigenetics by : Dolores Corella

Download or read book Nutrigenetics written by Dolores Corella and published by MDPI. This book was released on 2018-07-10 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a printed edition of the Special Issue "Nutrigenetics" that was published in Nutrients

The Palgrave Handbook of Applied Linguistics Research Methodology

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Publisher : Springer
ISBN 13 : 1137599006
Total Pages : 926 pages
Book Rating : 4.1/5 (375 download)

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Book Synopsis The Palgrave Handbook of Applied Linguistics Research Methodology by : Aek Phakiti

Download or read book The Palgrave Handbook of Applied Linguistics Research Methodology written by Aek Phakiti and published by Springer. This book was released on 2018-11-19 with total page 926 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook provides a comprehensive treatment of basic and more advanced research methodologies in applied linguistics and offers a state-of-the-art review of methods particular to various domains within the field. Arranged thematically in 4 parts, across 41 chapters, it covers a range of research approaches, presents current perspectives, and addresses key issues in different research methods, such as designing and implementing research instruments and techniques, and analysing different types of applied linguistics data. Innovations, challenges and trends in applied linguistics research are examined throughout the Handbook. As such it offers an up-to-date and highly accessible entry point into both established and emerging approaches that will offer fresh possibilities and perspectives as well as thorough consideration of best practices. This wide-ranging volume will prove an invaluable resource to applied linguists at all levels, including scholars in related fields such as language learning and teaching, multilingualism, corpus linguistics, critical discourse analysis, discourse analysis and pragmatics, language assessment, language policy and planning, multimodal communication, and translation.

Annual Reports on NMR Spectroscopy

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Publisher : Academic Press
ISBN 13 : 0124079059
Total Pages : 355 pages
Book Rating : 4.1/5 (24 download)

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Book Synopsis Annual Reports on NMR Spectroscopy by : Graham A. Webb

Download or read book Annual Reports on NMR Spectroscopy written by Graham A. Webb and published by Academic Press. This book was released on 2013-06-07 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: NMR is an analytical tool used by chemists and physicists to study the structure and dynamics of molecules. In recent years, no other technique has gained such significance as NMR spectroscopy. It is used in all branches of science in which precise structural determination is required and in which the nature of interactions and reactions in solution is being studied. Annual Reports on NMR Spectroscopy has established itself as a premier means for the specialist and non-specialist alike to become familiar with new techniques and applications of NMR spectroscopy. Nuclear magnetic resonance (NMR) is an analytical tool used by chemists and physicists to study the structure and dynamics of molecules In recent years, no other technique has gained such significance as NMR spectroscopy. It is used in all branches of science in which precise structural determination is required and in which the nature of interactions and reactions in solution is being studied Annual Reports on NMR Spectroscopy has established itself as a premier means for the specialist and non-specialist alike to become familiar with new techniques and applications of NMR spectroscopy

Nutrition and Aging

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Publisher : Karger Medical and Scientific Publishers
ISBN 13 : 3805573219
Total Pages : 266 pages
Book Rating : 4.8/5 (55 download)

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Book Synopsis Nutrition and Aging by : Irwin H. Rosenberg

Download or read book Nutrition and Aging written by Irwin H. Rosenberg and published by Karger Medical and Scientific Publishers. This book was released on 2002 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Humanity is aging. In the last century, life expectancy has increased by as much as 25 years, the greatest increase in 5'000 years of history. As a consequence the elderly constitute today the fastest growing segment of the world's population. This new situation creates many social problems and challenges to health care which both the developed as well as the developing countries will have to cope with. The present publication shows that scientific progress has reached a level where nutritional interventions may play a decisive part in the prevention of degenerative conditions of age, improvement of quality of life and impact on health care burden and resources. Topics deal with such different aspects as the influence of prenatal and early infant nutrition on the future aged individual and effects of energetic restriction on longevity. Further contributions include studies on mitochondrial alterations, digestive problems, specific metabolic deviations mediated by insulin, bone degradation, structural changes, neuromuscular dysfunctions, mental state of the elderly as well as the response of the immune system to nutrient intake. Finally the book offers a review of requirements appropriate to meet the age-related public health challenges of the 21st century.

To Fix Or To Heal

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Publisher : NYU Press
ISBN 13 : 1479878243
Total Pages : 343 pages
Book Rating : 4.4/5 (798 download)

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Book Synopsis To Fix Or To Heal by : Joseph E. Davis

Download or read book To Fix Or To Heal written by Joseph E. Davis and published by NYU Press. This book was released on 2016-02-26 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do doctors fix patients? Or do they heal them? For all of modern medicine’s many successes, discontent with the quality of patient care has combined with a host of new developments, from aging populations to the resurgence of infectious diseases, which challenge medicine’s overreliance on narrowly mechanistic and technical methods of explanation and intervention, or “fixing’ patients. The need for a better balance, for more humane “healing” rationales and practices that attend to the social and environmental aspects of health and illness and the experiencing person, is more urgent than ever. Yet, in public health and bioethics, the fields best positioned to offer countervailing values and orientations, the dominant approaches largely extend and reinforce the reductionism and individualism of biomedicine. The collected essays in To Fix or To Heal do more than document the persistence of reductionist approaches and the attendant extension of medicalization to more and more aspects of our lives. The contributors also shed valuable light on why reductionism has persisted and why more holistic models, incorporating social and environmental factors, have gained so little traction. The contributors examine the moral appeal of reductionism, the larger rationalist dream of technological mastery, the growing valuation of health, and the enshrining of individual responsibility as the seemingly non-coercive means of intervention and control. This paradigm-challenging volume advances new lines of criticism of our dominant medical regime, even while proposing ways of bringing medical practice, bioethics, and public health more closely into line with their original goals. Precisely because of the centrality of the biomedical approach to our society, the contributors argue, challenging the reductionist model and its ever-widening effects is perhaps the best way to press for a much-needed renewal of our ethical and political discourse.

Imagology

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Publisher : BRILL
ISBN 13 : 9004358137
Total Pages : 492 pages
Book Rating : 4.0/5 (43 download)

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Book Synopsis Imagology by :

Download or read book Imagology written by and published by BRILL. This book was released on 2007-01-01 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do national stereotypes emerge? To which extent are they determined by historical or ideological circumstances, or else by cultural, literary or discursive conventions? This first inclusive critical compendium on national characterizations and national (cultural or ethnic) stereotypes contains 120 articles by 73 contributors. Its three parts offer [1] a number of in-depth survey articles on ethnic and national images in European literatures and cultures over many centuries; [2] an encyclopedic survey of the stereotypes and characterizations traditionally ascribed to various ethnicities and nationalities; and [3] a conspectus of relevant concepts in various cultural fields and scholarly disciplines. The volume as a whole, as well as each of the articles, has extensive bibliographies for further critical reading. Imagologyis intended both for students and for senior scholars, facilitating not only a first acquaintance with the historical development, typology and poetics of national stereotypes, but also a deepening of our understanding and analytical perspective by interdisciplinary and comparative contextualization and extensive cross-referencing.

Affective Health and Masculinities in South Africa

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Publisher : Routledge
ISBN 13 : 9780429328565
Total Pages : 192 pages
Book Rating : 4.3/5 (285 download)

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Book Synopsis Affective Health and Masculinities in South Africa by : Hans Reihling

Download or read book Affective Health and Masculinities in South Africa written by Hans Reihling and published by Routledge. This book was released on 2020 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Affective Health and Masculinities in South Africa explores how different masculinities modulate substance use, interpersonal violence, suicidality, and AIDS as well as recovery cross-culturally. With a focus on three male protagonists living in very distinct urban areas of Cape Town, this comparative ethnography shows that men's struggles to become invulnerable increase vulnerability. Through an analysis of masculinities as social assemblages, the study shows how affective health problems are tied to modern individualism rather than African 'tradition' that has become a clichâe in Eurocentric gender studies. Affective health is conceptualized as a balancing act between autonomy and connectivity that after colonialism and apartheid has become compromised through the imperative of self-reliance. This book provides a rare perspective on young men's vulnerability in everyday life that may affect the reader and spark discussion about how masculinities in relationships shape physical and psychological health. Moreover, it shows how men change in the face of distress in ways that may look different than global health and gender transformative approaches envision. Thick descriptions of actual events over the life course make the study accessible to both graduate and undergraduate students in the social sciences. Contributing to current debates on mental health and masculinity, the volume will be of interest to scholars from a number of disciplines including anthropology, gender studies, African studies, psychology and global health"--

Unfolding the Semiotic Web in Urban Discourse

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Publisher : Philologica Wratislaviensia: From Grammar to Discourse
ISBN 13 : 9783631616260
Total Pages : 0 pages
Book Rating : 4.6/5 (162 download)

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Book Synopsis Unfolding the Semiotic Web in Urban Discourse by : Zdzisław Wąsik

Download or read book Unfolding the Semiotic Web in Urban Discourse written by Zdzisław Wąsik and published by Philologica Wratislaviensia: From Grammar to Discourse. This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The main focus of this volume is on urbanity as a discursive way of human life in the city. Discourse is specified here in terms of semiotic codes and processes that link city dwellers as communicating selves into interpersonal and intersubjective collectivities when they create and interpret similar meanings embodied in material bearers. Accordingly, the unfolding of the semiotic web is understood, firstly, as detecting and evaluating the growth and manifestation of the sphere of meaning-bearers or a sequence of meaning-bearing events, and secondly, as identifying and explaining the constituents and aspects of discourse in the light of signs and/or sign-processes that aggregate individual participants of communication into discursive linkages on a lower level and discursive communities - on a higher level of social grouping. Some contributions deal with the discursive properties of human individuals in urban environments, and some others are devoted either to the meta-discourses on the city or discourses in the city.