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Author :
Publisher :
ISBN 13 :
Total Pages : 196 pages
Book Rating : 4.:/5 (129 download)
Download or read book E-Business: a Jargon-free Practical Guide by J.A. Matthewson written by and published by . This book was released on with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : James Matthewson
Publisher : Routledge
ISBN 13 : 1136409483
Total Pages : 206 pages
Book Rating : 4.1/5 (364 download)
Download or read book e-Business - A Jargon-Free Practical Guide written by James Matthewson and published by Routledge. This book was released on 2012-06-14 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'e-Business: a jargon-free practical guide' presents a clear, second-generation account of how your business can harness the latest technology to flourish in the transformed commercial climate of the 21st century. With its emphasis firmly on the business and marketing implications of new technology, this book adopts a hands-on, practical approach, systematically demonstrating how and why businesses should adapt their operations to make the very most of the exciting opportunities available. In simple, jargon-free language, it addresses such vital questions as: * What is e-business and how does it fit into the corporate landscape? * How should marketers adopt e-marketing and why? * What are the processes and stages of developing an e-business strategy? * What are the key issues you will face and how will you overcome them? * What about legislation? * Who is doing e-marketing and e-business well and badly? 'e-Business' is packed with case-studies from well-known international companies, examples, screen grabs, relevant models and checklists. Each chapter meanwhile contains handy hints and tips, examples, exercises and a summary to consolidate learning and highlight key points. Informative, pertinent and easy-to-use, the book is ideal for students on relevant courses or those undertaking in-house training, and is absolutely essential for any practitioner needing a hands-on guide to strategy and best practice in today's altered commercial environment.
Author : Compiled by the British Library of Political and Economic Science
Publisher : Psychology Press
ISBN 13 : 0415326354
Total Pages : 676 pages
Book Rating : 4.4/5 (153 download)
Download or read book International Bibliography of Economics written by Compiled by the British Library of Political and Economic Science and published by Psychology Press. This book was released on 2003 with total page 676 pages. Available in PDF, EPUB and Kindle. Book excerpt: IBSS is the essential tool for librarians, university departments, research institutions and any public or private institution whose work requires access to up-to-date and comprehensive knowledge of the social sciences.
Author : Compiled by the British Library of Political and Economic Science
Publisher : Routledge
ISBN 13 : 1134340036
Total Pages : 675 pages
Book Rating : 4.1/5 (343 download)
Download or read book IBSS: Economics: 2002 Vol.51 written by Compiled by the British Library of Political and Economic Science and published by Routledge. This book was released on 2013-05-13 with total page 675 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1952, the International Bibliography of the Social Sciences (anthropology, economics, political science, and sociology) is well established as a major bibliographic reference for students, researchers and librarians in the social sciences worldwide. Key features * Authority: Rigorous standards are applied to make the IBSS the most authoritative selective bibliography ever produced. Articles and books are selected on merit by some of the world's most expert librarians and academics. *Breadth: today the IBSS covers over 2000 journals - more than any other comparable resource. The latest monograph publications are also included. *International Coverage: the IBSS reviews scholarship published in over 30 languages, including publications from Eastern Europe and the developing world. *User friendly organization: all non-English titles are word sections. Extensive author, subject and place name indexes are provided in both English and French. Place your standing order now for the 2003 volumes of the the IBSS Anthropology: 2002 Vol.48 December 2003: 234x156: Hb: 0-415-32634-6: £195.00 Economics: 2002 Vol.51 December 2003: 234x156: Hb: 0-415-32635-4: £195.00 Political Science: 2002 Vol.51 December 2003: 234x156: Hb: 0-415-32636-2: £195.00 Sociology: 2002 Vol.52 December 2003: 234x156: Hb: 0-415-32637-0: £195.00
Author : Kim Viborg Andersen
Publisher : Springer
ISBN 13 : 0387356924
Total Pages : 638 pages
Book Rating : 4.3/5 (873 download)
Download or read book Seeking Success in E-Business written by Kim Viborg Andersen and published by Springer. This book was released on 2013-06-29 with total page 638 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the foreword to this volume of conference proceedings for IFIP Working Group 8.4, it is appropriate to review the wider organization to which the Working Group belongs. The International Federation of Information Processing (IFIP) is a non-governmental, non-profit umbrella organization for national societies working in the field of information processing that was established in 1960 under the auspices of UNESCO. IFIP's mission is to be the leading, truly international, apolitical organization which encourages and assists in the development, exploitation and application of Information Technology for the benefit of all people. At the heart of IFIP lie its Technical Committees that, between them, count on the active participation of some two thousand people world-wide. These Groups work in a variety of ways to share experience and to develop their specialised knowledge. Technical Committees include: TC 1. Foundations of Computer Science; TC 2: Software: Theory and Practice; TC 3: Education; TC 6: Communication Systems; TC 7: System Modelling and Optimization; TC 9: Relationship between Computers and Society; TC 11: Security and Protection in Information Processing Systems; TC 12: Artificial Intelligence and TC 13: Human-Computer Interaction. The IFIP website www.ifip.org) has further details. Technical Committee 8 (TC8) is concerned with Information Systems in organisations. Within TC8 there are different Working Groups focusing on particular aspects of Information Systems.
Author : C. T. Bhunia
Publisher :
ISBN 13 :
Total Pages : 860 pages
Book Rating : 4.8/5 (56 download)
Download or read book A Handbook of Information Technology written by C. T. Bhunia and published by . This book was released on 2007 with total page 860 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information technology (IT) can be collectively described as that used by man to gather, store and retrieve, manipulate and communicate data and information. Today , in the 'Information Age', this takes place over and across vast geographical, demographical, socio-political and economic scopes, and the ceasing of it will choke society, as know it today, to a pre-historic standstill. It is, understandably implemented through various aspects of computing and Electronic Technology. With the growing complexity of the information processing needs throughout fields as diverse as business, science, technology, exploration and entertainment, several issues involving data security, time complexity. Bandwidth and thought put, parallel and alternative computing technology and the technology used in an ever-increasing band of newer types of devices, are posing the most crucial questions to the future of society in general and IT in particular. The book is a collection of articles written by professors, industry persons and researchers if international repute and comprises the latest breakthrough sin the fields of Information Theory and Coding, Information Security, Next Generation Internet technology, Data Mining and Knowledge Management, Mobile Computing and Communication. Bioinformatics, Soft Computing, Multimedia Systems and Communication, Quantum Computing, Image Processing and other areas which together comprise IT. This book is a must read for those seeking to expand their knowledge about various aspects of Information Technology.
Author : Ed Bowker Staff
Publisher : R. R. Bowker
ISBN 13 : 9780835246422
Total Pages : 3274 pages
Book Rating : 4.2/5 (464 download)
Download or read book Books In Print 2004-2005 written by Ed Bowker Staff and published by R. R. Bowker. This book was released on 2004 with total page 3274 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Rose Arny
Publisher :
ISBN 13 :
Total Pages : 1190 pages
Book Rating : 4.3/5 (91 download)
Download or read book Forthcoming Books written by Rose Arny and published by . This book was released on 2003-04 with total page 1190 pages. Available in PDF, EPUB and Kindle. Book excerpt:
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Publisher :
ISBN 13 : 9789810516802
Total Pages : 23 pages
Book Rating : 4.5/5 (168 download)
Download or read book Business Jargon written by and published by . This book was released on 2004 with total page 23 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : James Mathewson
Publisher : IBM Press
ISBN 13 : 0133375617
Total Pages : 286 pages
Book Rating : 4.1/5 (333 download)
Download or read book Outside-In Marketing written by James Mathewson and published by IBM Press. This book was released on 2016-04-08 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Supercharge ROI by Rebuilding Content Marketing Around Your Customer! Marketing has always been about my brand, my product, my company. That’s “inside-out” marketing. Today, customers hate it—and ignore it. What does work? Customized messages they already care about. Marketing that respects their time and gives them immediate value in exchange for their attention. Marketing that’s “outside-in.” Now, two renowned digital marketing thought leaders show how to integrate content marketing with Big Data to create high-ROI, outside-in marketing. James Mathewson and Mike Moran share new practices, techniques, guidelines, and metrics for engaging on your customers’ terms, using their words, reflecting their motivations. Whether you’re a content marketer, marketing executive, or analyst, you’ll learn how to: • Ease your customers’ pain—solve what keeps them up at night—with compelling content experiences • Build content that’s essential to clients and prospects in each step of their buyer journeys • Integrate search and social data into all facets of content development to continually improve its effectiveness • Build evergreen content that is continuously improved to better meet the needs of your clients and prospects • Apply advanced machine learning, text analytics, and sentiment analysis to craft more discoverable, shareable content • Shape your messages to intercept your clients’ and prospects’ information discovery in Google • Transform culture and systems to excel at outside-in marketing
Author : Mike Moran
Publisher : Pearson Education
ISBN 13 : 0137005148
Total Pages : 866 pages
Book Rating : 4.1/5 (37 download)
Download or read book Search Engine Marketing, Inc. written by Mike Moran and published by Pearson Education. This book was released on 2008-09-19 with total page 866 pages. Available in PDF, EPUB and Kindle. Book excerpt: The #1 Step-by-Step Guide to Search Marketing Success...Now Completely Updated with New Techniques, Tools, and Best Practices! In this book, two world-class experts present today’s best practices, step-by-step techniques, and hard-won tips for using search engine marketing to achieve your sales and marketing goals, whatever they are. Mike Moran and Bill Hunt thoroughly cover both the business and technical aspects of contemporary search engine marketing, walking beginners through all the basics while providing reliable, up-to-the-minute insights for experienced professionals. Thoroughly updated to fully reflect today’s latest search engine marketing opportunities, this book guides you through profiting from social media marketing, site search, advanced keyword tools, hybrid paid search auctions, and much more. You’ll walk step-by-step through every facet of creating an effective program: projecting business value, selling stakeholders and executives, building teams, choosing strategy, implementing metrics, and above all, execution. Whether you’re a marketing, Web, or IT professional, product manager, or content specialist, Search Engine Marketing, Inc., Second Edition will help you define your SEO/SEM goals, craft a best-practices program for achieving them, and implement it flawlessly.
Author :
Publisher :
ISBN 13 :
Total Pages : 534 pages
Book Rating : 4.:/5 (35 download)
Download or read book Phi Delta Kappan written by and published by . This book was released on 1949 with total page 534 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 954 pages
Book Rating : 4.3/5 (21 download)
Download or read book The Phi Delta Kappan written by and published by . This book was released on 1949 with total page 954 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Daniel Bikel
Publisher : IBM Press
ISBN 13 : 0137047819
Total Pages : 829 pages
Book Rating : 4.1/5 (37 download)
Download or read book Multilingual Natural Language Processing Applications written by Daniel Bikel and published by IBM Press. This book was released on 2012-05-11 with total page 829 pages. Available in PDF, EPUB and Kindle. Book excerpt: Multilingual Natural Language Processing Applications is the first comprehensive single-source guide to building robust and accurate multilingual NLP systems. Edited by two leading experts, it integrates cutting-edge advances with practical solutions drawn from extensive field experience. Part I introduces the core concepts and theoretical foundations of modern multilingual natural language processing, presenting today’s best practices for understanding word and document structure, analyzing syntax, modeling language, recognizing entailment, and detecting redundancy. Part II thoroughly addresses the practical considerations associated with building real-world applications, including information extraction, machine translation, information retrieval/search, summarization, question answering, distillation, processing pipelines, and more. This book contains important new contributions from leading researchers at IBM, Google, Microsoft, Thomson Reuters, BBN, CMU, University of Edinburgh, University of Washington, University of North Texas, and others. Coverage includes Core NLP problems, and today’s best algorithms for attacking them Processing the diverse morphologies present in the world’s languages Uncovering syntactical structure, parsing semantics, using semantic role labeling, and scoring grammaticality Recognizing inferences, subjectivity, and opinion polarity Managing key algorithmic and design tradeoffs in real-world applications Extracting information via mention detection, coreference resolution, and events Building large-scale systems for machine translation, information retrieval, and summarization Answering complex questions through distillation and other advanced techniques Creating dialog systems that leverage advances in speech recognition, synthesis, and dialog management Constructing common infrastructure for multiple multilingual text processing applications This book will be invaluable for all engineers, software developers, researchers, and graduate students who want to process large quantities of text in multiple languages, in any environment: government, corporate, or academic.
Author :
Publisher :
ISBN 13 :
Total Pages : 534 pages
Book Rating : 4.3/5 (91 download)
Download or read book Scientific American written by and published by . This book was released on 1888 with total page 534 pages. Available in PDF, EPUB and Kindle. Book excerpt:
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Publisher :
ISBN 13 :
Total Pages : 1038 pages
Book Rating : 4.3/5 (91 download)
Download or read book The Country Gentleman written by and published by . This book was released on 1909 with total page 1038 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Chris Boudreaux
Publisher : Prentice Hall
ISBN 13 : 0133115763
Total Pages : 238 pages
Book Rating : 4.1/5 (331 download)
Download or read book The Most Powerful Brand On Earth written by Chris Boudreaux and published by Prentice Hall. This book was released on 2013-08-22 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brands that thrive and profit from employee and customer empowerment generate significantly greater awareness and revenues, while also decreasing the costs of marketing, selling, and customer service. However, employees must engage in public, real-time conversations. And most people are not professional communicators. Achieving those outcomes requires new skills, business processes, governance, measurement, and infrastructure. In addition, leaders must learn new ways of managing risk, while helping employees build and manage external relationships in real time. Now, in The Most Powerful Brand on Earth, social business pioneers Chris Boudreaux and Susan Emerick help you successfully manage all these changes. Drawing on their experience leading social media transformations at IBM and other top companies, they present frameworks and case studies from key innovators that show how to -Leverage the surprising dynamics of online influence -Plan, execute, and manage the development of key relationships -Measure outcomes and performance in effective and useful ways -Resolve crucial security, privacy, and regulatory issues that arise when others represent you online -Gain crucial support from leaders, participants, and other stakeholders -Empower the people and teams you attract, hire, and support -Navigate cultural and process changes that will make or break your program -Preview trends that will shape your social empowerment programs in coming years
