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Drafting A New Strategy For Public Diplomacy And Strategic Communication
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Author :Colonel Timothy J., Timothy Loney, United States Army Publisher :CreateSpace ISBN 13 :9781481241618 Total Pages :26 pages Book Rating :4.2/5 (416 download)
Book Synopsis Drafting a New Strategy for Public Diplomacy and Strategic Communication by : Colonel Timothy J., Timothy Loney, United States Army
Download or read book Drafting a New Strategy for Public Diplomacy and Strategic Communication written by Colonel Timothy J., Timothy Loney, United States Army and published by CreateSpace. This book was released on 2012-12-12 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: In May 2007, the United States Government published its U.S. National Strategy for Public Diplomacy and Strategic Communication. The strategy, authored by the Policy Coordinating Committee (PCC) on Public Diplomacy and Strategic Communication, is the first attempt at coordinating Strategic Communication efforts across the interagency community. Although a good start, the current strategy is preoccupied with the war on terror, presents a miss match in mission and objectives, fails to recognize key strategic audiences, and accepts an adversarial relationship with the media. This Strategy Research Project (SRP) paper reviews the current Strategy in terms of ends, ways, and means and in terms of its suitability, feasibility and acceptability and provides recommendations for drafting the new U.S. National Strategy for Public Diplomacy and Strategic Communication.
Book Synopsis Drafting a New Strategy for Public Diplomacy and Strategic Communication by : Timothy J. Loney
Download or read book Drafting a New Strategy for Public Diplomacy and Strategic Communication written by Timothy J. Loney and published by . This book was released on 2009 with total page 22 pages. Available in PDF, EPUB and Kindle. Book excerpt: In May 2007, the United States Government published its U.S. National Strategy for Public Diplomacy and Strategic Communication. The strategy, authored by the Policy Coordinating Committee (PCC) on Public Diplomacy and Strategic Communication, is the first attempt at coordinating Strategic Communication efforts across the interagency community. Although a good start, the current strategy is preoccupied with the war on terror, presents a mismatch in mission and objectives, fails to recognize key strategic audiences, and accepts an adversarial relationship with the media. This Strategy Research Project (SRP) paper reviews the current Strategy in terms of ends, ways, and means and in terms of its suitability, feasibility and acceptability and provides recommendations for drafting the new U.S. National Strategy for Public Diplomacy and Strategic Communication.
Author :United States. Department of State. Office of the Under Secretary for Public Diplomacy and Public Affairs. Policy Coordinating Committee Publisher : ISBN 13 : Total Pages :34 pages Book Rating :4.:/5 (156 download)
Book Synopsis U.S. National Strategy for Public Diplomacy and Strategic Communication by : United States. Department of State. Office of the Under Secretary for Public Diplomacy and Public Affairs. Policy Coordinating Committee
Download or read book U.S. National Strategy for Public Diplomacy and Strategic Communication written by United States. Department of State. Office of the Under Secretary for Public Diplomacy and Public Affairs. Policy Coordinating Committee and published by . This book was released on 2007 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :Strategic Communication Strategic Communication and Public Diplomacy Policy Coordinating Committee (PCC) Publisher :CreateSpace ISBN 13 :9781503021198 Total Pages :34 pages Book Rating :4.0/5 (211 download)
Book Synopsis U.S. National Strategy for Public Diplomacy and Strategic Communication by : Strategic Communication Strategic Communication and Public Diplomacy Policy Coordinating Committee (PCC)
Download or read book U.S. National Strategy for Public Diplomacy and Strategic Communication written by Strategic Communication Strategic Communication and Public Diplomacy Policy Coordinating Committee (PCC) and published by CreateSpace. This book was released on 2014-10-31 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: The strength, success and security of the United States of America rest on our commitment to certain fundamental values and principles. These values gave birth to our nation, and govern our actions in the world. We believe all individuals, men and women, are equal and entitled to basic human rights, including freedom of speech, worship and political participation. While the forms of government will vary, we believe all people deserve to live in just societies that protect individual and common rights, fight corruption and are governed by the rule of law. Across the world, America seeks to work with other governments and nations in a spirit of partnership that supports human dignity and fosters peace and progress.
Book Synopsis Whither Strategic Communication? by : Christopher Paul
Download or read book Whither Strategic Communication? written by Christopher Paul and published by Rand Corporation. This book was released on 2009 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: In light of calls to reform U.S. strategic communication and public diplomacy, RAND elected to conduct a survey of existing reform and improvement proposals. The subsequent literature review and interviews with subject-matter experts permitted the identification and categorization of frequently appearing recommendations in this area, which were then grouped into core themes.
Book Synopsis Strategic Communication by : Christopher Paul
Download or read book Strategic Communication written by Christopher Paul and published by Bloomsbury Publishing USA. This book was released on 2011-04-07 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume in the Contemporary Military, Strategic, and Security Issues series presents a concise introduction to the evolution, key concepts, discourse, and future options for improved strategic communication in today's U.S. government. Strategic Communication: Origins, Concepts, and Current Debates is a groundbreaking study, the first book explicitly focused on strategic communication as it is currently used and discussed in the U.S. government. Written specifically for those who are new to strategic communication, this incisive book clarifies the definitional debate, explores the history of the term and its practice, and embraces a broad, practical definition. But that is only the beginning. Moving to the realities of the issue, author Christopher Paul reviews dozens of government reports on strategic communication and public diplomacy released since 2000, examining specific proposals related to improving strategic communication in the U.S. government and explaining the disagreements. Most important, he offers consensus and clarity for the way ahead, discussing how disparate elements of the government can be coordinated to master—and win—the "war of ideas" through fully integrated and synchronized communications and actions.
Book Synopsis Battles to Bridges by : R. S Zaharna
Download or read book Battles to Bridges written by R. S Zaharna and published by Springer. This book was released on 2010-02-19 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book tackles the pressing need to expand the vision of strategic US public diplomacy. It explores the interplay of power politics, culture, identity, and communication and explains how the underlying communication and political dynamics have redefined what 'strategic communication' means in today's international arena.
Author :Strategic Communication and Public Diplomacy. Policy Coordinating Committee Publisher : ISBN 13 : Total Pages :34 pages Book Rating :4.:/5 (181 download)
Book Synopsis U.S. National Strategy for Public Diplomacy and Strategic Communication by : Strategic Communication and Public Diplomacy. Policy Coordinating Committee
Download or read book U.S. National Strategy for Public Diplomacy and Strategic Communication written by Strategic Communication and Public Diplomacy. Policy Coordinating Committee and published by . This book was released on 2007 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis U. S. Public Diplomacy by : Jess T. Ford
Download or read book U. S. Public Diplomacy written by Jess T. Ford and published by DIANE Publishing. This book was released on 2009-09 with total page 43 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the 9/11 terrorist attacks, the U.S. government has spent at least $10 billion on communication efforts designed to advance the strategic interests of the U.S. However, foreign public opinion polling data shows that negative views towards the U.S. persist despite the collective efforts to counteract them by the State Dept., Broadcasting Board of Governors, U.S. Agency for International Development, Dept. of Defense, and other U.S. government agencies. Based on the significant role U.S. strategic communication and public diplomacy efforts can play in promoting U.S. national security objectives, such as countering ideological support for violent extremism, they are being highlighted as an urgent issue for the new admin. and Congress.
Book Synopsis Strategic Influence by : J. Michael Waller
Download or read book Strategic Influence written by J. Michael Waller and published by Lulu.com. This book was released on 2009-03 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this vital book, thirteen experts in public diplomacy, counterpropaganda and political warfare lay out the components of what the U.S. and its allies need to win the war of ideas around the world. Strategic influence is much more than strategic communication. Communicating with others has somehow become a goal in itself, when the real issue is influence - to modify the perceptions, attitudes, and most of all, the behavior of people, movements and governments around the world. This book is designed for the diplomat, intelligence officer, warfighter and policymaker.
Book Synopsis The Future of U.S. Public Diplomacy by : Kathy Fitzpatrick
Download or read book The Future of U.S. Public Diplomacy written by Kathy Fitzpatrick and published by BRILL. This book was released on 2009-10-26 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public diplomacy has never been more important in international relations. Yet, public diplomacy’s future as a valued national resource and a respected profession is far from certain. Lingering historical misperceptions and contemporary debate regarding public diplomacy’s role and value in protecting and advancing national and international interests threaten public diplomacy’s advancement on both fronts. Grounded in public relations theory and steeped in common sense, this book advances the global debate on public diplomacy’s future by documenting the intellectual and practical development of public diplomacy in the United States and analyzing key challenges ahead. The author’s fresh perspective provides compelling insights into public diplomacy's purpose and value, the conceptual foundations of the discipline, and principles of strategic practice. Based on extensive primary and secondary research, including a comprehensive survey of veteran U.S. public diplomats, the book reveals lessons learned from the U.S. experience in public diplomacy that will be critical in determining public diplomacy's fate in the United States and throughout the world.
Book Synopsis U. S. Public Diplomacy by : Kennon H. Nakamura
Download or read book U. S. Public Diplomacy written by Kennon H. Nakamura and published by DIANE Publishing. This book was released on 2010-11 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public diplomacy describes a government¿s efforts to conduct foreign policy and promote national interests through direct outreach and commun. with the population of a foreign country. Activities include providing info. to foreign publics through broadcast and Internet media and at libraries and other outreach facilities in foreign countries; conducting cultural diplomacy, such as art exhibits and music performances; and admin. internat. educational and professional exchange programs. This report discusses the issues concerning U.S. public diplomacy. Determining levels of public diplomacy funding. Establishing capabilities to improve monitoring and assessment of public diplomacy activities. Charts and tables.
Book Synopsis Communicating National Image through Development and Diplomacy by : James Pamment
Download or read book Communicating National Image through Development and Diplomacy written by James Pamment and published by Springer. This book was released on 2018-05-07 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited collection draws upon interdisciplinary research to explore new dimensions in the politics of image and aid. While development communication and public diplomacy are established research fields, there is little scholarship that seeks to understand how the two areas relate to one another. However, international development doctrine in the US, UK and elsewhere increasingly suggests that they are integrated–or at the very least should be–at the level of national strategy. This timely volume considers a variety of cases in diverse regions, drawing upon a combination of theoretical and conceptual lenses that combine a focus on both aid and image. The result is a text that seeks to establish a new body of knowledge on how contemporary debates into public diplomacy, soft power and the national image are fundamentally changing not just the communication of aid, but its wider strategies, modalities and practices.
Book Synopsis Routledge Handbook of Public Diplomacy by : Nancy Snow
Download or read book Routledge Handbook of Public Diplomacy written by Nancy Snow and published by Routledge. This book was released on 2008-11-01 with total page 597 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Public Diplomacy provides a comprehensive overview of public diplomacy and national image and perception management, from the efforts to foster pro-West sentiment during the Cold War to the post-9/11 campaign to "win the hearts and minds" of the Muslim world. Editors Nancy Snow and Philip Taylor present materials on public diplomacy trends in public opinion and cultural diplomacy as well as topical policy issues. The latest research in public relations, credibility, soft power, advertising, and marketing is included and institutional processes and players are identified and analyzed. While the field is dominated by American and British research and developments, the book also includes international research and comparative perspectives from other countries. Published in association with the USC Center on Public Diplomacy at the Annenberg School based at the University of Southern California.
Book Synopsis Pitch, Tweet, or Engage on the Street by : Kara Alaimo
Download or read book Pitch, Tweet, or Engage on the Street written by Kara Alaimo and published by Routledge. This book was released on 2020-12-29 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second edition of Pitch, Tweet, or Engage on the Street offers a modern guide for how to adapt public relations strategies, messages, and tactics for countries and cultures around the globe. Drawing on interviews with public relations professionals in over 30 countries as well as the author’s own experience, the book explains how to build and manage a global public relations team, how to handle global crisis communication, and how to practice global public relations on behalf of corporations, non-profit organizations, and governments. It takes readers on a tour of the world, explaining how to adapt their campaigns for Asia-Pacific, Europe, the Middle East, the Americas, and Sub-Saharan Africa. Along the way, readers are introduced to practitioners around the globe and case studies of particularly successful campaigns. This new edition includes updates to country profiles to reflect changes in each local context, as well as expanded coverage of social media and the role of influencer engagement, and a brand-new chapter on global crisis communication. The book is ideal for graduate and upper-level undergraduate public relations students, as well as practitioners in intercultural markets.
Book Synopsis European Infopolitik by : Philip Fiske De Gouveia
Download or read book European Infopolitik written by Philip Fiske De Gouveia and published by . This book was released on 2005 with total page 55 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Trials of Engagement by : Ali Fisher
Download or read book Trials of Engagement written by Ali Fisher and published by BRILL. This book was released on 2010-12-17 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Diplomacy is now one of the most important concepts in the development and implementation of foreign policy. Trials of Engagement: The Future of US Diplomacy analyses the trials of contemporary practice and identifies factors which will shape a more collaborative future of public diplomacy.
