Music Marketing for the DIY Musician

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Author :
Publisher : Rowman & Littlefield
ISBN 13 : 1538134632
Total Pages : 454 pages
Book Rating : 4.5/5 (381 download)

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Book Synopsis Music Marketing for the DIY Musician by : Bobby Borg

Download or read book Music Marketing for the DIY Musician written by Bobby Borg and published by Rowman & Littlefield. This book was released on 2020-01-07 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do it yourself and succeed! More and more artists are taking advantage of new technologies to try and build successful careers. But in this expanding competitive marketplace, serious do-it-yourself musicians need structured advice more than ever. In Music Marketing for the DIY Musician, veteran musician and industry insider Bobby Borg presents a strategic, step-by-step guide to producing a fully customized, low-budget plan of attack for marketing one’s music. Presented in a conversational tone, this indispensable guide reveals the complete marketing process using the same fundamental concepts embraced by top innovative companies, while always encouraging musicians to find their creative niche and uphold their artistic vision. The objective is to help artists take greater control of their own destinies while saving money and time in attracting the full attention of top music industry professionals. It’s ultimately about making music that matters, and music that gets heard! Updates include: New interviews highlighting current marketing strategies for the new music market Info on how to leverage digital marketing and streaming playlists Updated stories and examples of current music marketing principles Future forecasts and trends into music marketing New and revised services, tools, references, and contacts that can help musicians further their careers New marketing plan samples for bands/solo artists and freelance musicians and songwriters

The Little Fish Guide to DIY Marketing

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Author :
Publisher : Lulu.com
ISBN 13 : 0956593305
Total Pages : 134 pages
Book Rating : 4.9/5 (565 download)

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Book Synopsis The Little Fish Guide to DIY Marketing by : Jackie Barrie

Download or read book The Little Fish Guide to DIY Marketing written by Jackie Barrie and published by Lulu.com. This book was released on 2010 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: How small businesses and start-ups can make a big splash with a small marketing budget.

DIY MFA

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Author :
Publisher : Penguin
ISBN 13 : 1599639343
Total Pages : 306 pages
Book Rating : 4.5/5 (996 download)

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Book Synopsis DIY MFA by : Gabriela Pereira

Download or read book DIY MFA written by Gabriela Pereira and published by Penguin. This book was released on 2016-07-08 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the Knowledge Without the College! You are a writer. You dream of sharing your words with the world, and you're willing to put in the hard work to achieve success. You may have even considered earning your MFA, but for whatever reason--tuition costs, the time commitment, or other responsibilities--you've never been able to do it. Or maybe you've been looking for a self-guided approach so you don't have to go back to school. This book is for you. DIY MFA is the do-it-yourself alternative to a Master of Fine Arts in creative writing. By combining the three main components of a traditional MFA--writing, reading, and community--it teaches you how to craft compelling stories, engage your readers, and publish your work. Inside you'll learn how to: • Set customized goals for writing and learning. • Generate ideas on demand. • Outline your book from beginning to end. • Breathe life into your characters. • Master point of view, voice, dialogue, and more. • Read with a "writer's eye" to emulate the techniques of others. • Network like a pro, get the most out of writing workshops, and submit your work successfully. Writing belongs to everyone--not only those who earn a degree. With DIY MFA, you can take charge of your writing, produce high-quality work, get published, and build a writing career.

Home Improvement: The DIY Guide to Email Marketing

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Author :
Publisher : Benchmark Email
ISBN 13 :
Total Pages : 22 pages
Book Rating : 4./5 ( download)

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Book Synopsis Home Improvement: The DIY Guide to Email Marketing by :

Download or read book Home Improvement: The DIY Guide to Email Marketing written by and published by Benchmark Email. This book was released on with total page 22 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Guerrilla Marketing and DIY Distribution for Your Book IN A DAY

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Author :
Publisher : Thames River Press
ISBN 13 : 0857280880
Total Pages : 37 pages
Book Rating : 4.8/5 (572 download)

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Book Synopsis Guerrilla Marketing and DIY Distribution for Your Book IN A DAY by : Darin Jewell

Download or read book Guerrilla Marketing and DIY Distribution for Your Book IN A DAY written by Darin Jewell and published by Thames River Press. This book was released on 2013-06 with total page 37 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sometimes you will need to think outside the box and engage in “guerrilla marketing” techniques when marketing your book in a day. Guerrilla marketing is an advertising strategy in which low-cost, innovative means are used, often locally or with co-ordinated activities in different locales to promote your book. You can do so by preparing your own book trailer (video marketing), securing sponsorship for your new book on Kickstarter (pledge marketing), running a literary competition to raise awareness of your book (event marketing), book sharing, book hopping and so on. Similarly, rather than taking the path most travelled and seeking to secure the costly services of a third-party distributor to get your book into bookshops and fulfil book orders, you can do it yourself which will save you time, money and a lot of frustration. This book explains how.

DIY Media Marketing

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781539046790
Total Pages : 172 pages
Book Rating : 4.0/5 (467 download)

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Book Synopsis DIY Media Marketing by : Stew Smith

Download or read book DIY Media Marketing written by Stew Smith and published by Createspace Independent Publishing Platform. This book was released on 2016-09-23 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Step By Step How YOU Should Approach Marketing In Today's World Using the 5-phase mission planning model used by US Navy SEALs, this book will help you understand exactly what you need to do to immediatley start leveraging media to sell more, build your customer base, and spread the word about what you do. Whether you're a coach or an author... a retail store owner or a real estate agent... a car dealer or a donut shop manager... your ability to use media to market your business spells the difference between success and failure in today's hyper-connected world. We'll show you: How to get laser-focused on the right target market for you The #1 way to become the Go-To Expert in any market How to leverage social media and Facebook to get more customers What you REALLY need in a good business website The TWO Types of Videos that get paying customers through your door How to write sales copy and ads that actually make sales and Much MORE! Everyone's a Media Company - No Matter What You Sell! Stew Smith and Jim Edwards put their 40+ years of online marketing experience to work for you in this practical guide to 21st Century media marketing.

Successfully Doing Business/marketing in Eastern Europe

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Author :
Publisher : Routledge
ISBN 13 : 0789032724
Total Pages : 246 pages
Book Rating : 4.7/5 (89 download)

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Book Synopsis Successfully Doing Business/marketing in Eastern Europe by : Vishnu H. Kirpalani

Download or read book Successfully Doing Business/marketing in Eastern Europe written by Vishnu H. Kirpalani and published by Routledge. This book was released on 2009 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successfully Doing Business/Marketing in Eastern Europe is a unique collection of instructive and detailed essays that will help readers to understand and navigate the complexities of the business world and marketplace of Eastern Europe. The respected authors in this collection seamlessly blend sophisticated analysis and practical advice to enlighten the reader to the peculiarities of consumer behavior, industry policy, and the economic and social demographics in the region. These informative essays are further complemented by a number of in-depth case studies that demonstrate the difficulties and potentials for success faced by any business person looking to trade in Eastern European markets. For students, educators, entrepreneurs, and business people everywhere, Successfully Doing Business/Marketing in Eastern Europe is an essential resource and guidebook to understanding and profiting in this unique and often unpredictable region.

Magento 1 DIY

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Author :
Publisher : Apress
ISBN 13 : 1484224574
Total Pages : 240 pages
Book Rating : 4.4/5 (842 download)

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Book Synopsis Magento 1 DIY by : Viktor Khliupko

Download or read book Magento 1 DIY written by Viktor Khliupko and published by Apress. This book was released on 2016-12-16 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how Magento 1 works and how to manage it via easy and advanced techniques. Magento continues to be a top choice for eCommerce solutions in small and large businesses, and many systems are still running on Magento 1.x. This book is specifically designed for these versions. Aimed at entrepreneurs, marketers, and other experts interested in eCommerce, Magento 1 DIY shows you how to set up and configure Magento 1 for your own project. You will also learn how to use extensions, templates and enterprise features guided by easy-to-understand, real-world examples. What You Will Learn: Set up, configure, use templates, designs and extensions Optimize security and performance Integrate with PIM, ERP, CRM, and other enterprise systems Who This Book Is For: “div>Anyone who wants to learn the basics of all aspects of Magento. You do not need any previous experience with Magento.

Get More Fans: The DIY Guide to the New Music Business

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Author :
Publisher : Jesse Cannon
ISBN 13 : 098856131X
Total Pages : 704 pages
Book Rating : 4.9/5 (885 download)

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Book Synopsis Get More Fans: The DIY Guide to the New Music Business by : Jesse Cannon

Download or read book Get More Fans: The DIY Guide to the New Music Business written by Jesse Cannon and published by Jesse Cannon. This book was released on 2012-11-25 with total page 704 pages. Available in PDF, EPUB and Kindle. Book excerpt: How Do I Promote My Music On A Small Budget? How Do I Get My YouTube Videos to Spread? How Do I Turn Casual Fans Into One’s Who Buy From Me? How Do I Get Written About On Blogs? How Do I Increase Turnout At Shows? How Do I Make Fans Using Facebook, Twitter, Tumblr And SoundCloud? With every day that passes, the power the major labels once had dies a little more. The chance to get the same exposure as your favorite musicians gets easier and easier. The hurdles that would only allow you to get popular, if the right people said your music was good enough, are gone. You can now get exposed to thousands of potential fans without investing 1% of what musicians used to by building a fanbase based on listeners love for your music. No more writing letters hoping that A&R writes you back. This book explains how you do it. While many books will tell you obvious information, legal mumbo-jumbo and marketing catchphrases that don’t help you get more fans. Our experience working with real bands - from upstarts like Man Overboard and Transit to legends like The Cure, The Misfits and Animal Collective, has led us to understand the insider tricks and ideas that go into some of the most important groups of our time. We produce records, do licensing deals, negotiate record contracts and get the musicians we work with written about on websites like Pitchfork and Vice. We have worked with bands who started off as nothing and became something. Unlike any other book written on the subject we have compiled the knowledge no one else has been willing to print in fear of obsoleting their own career. We give you thousands of ideas on how to get people to hear your music and turn them into fans who pay to support your music. Whether you are a label owner, musician, manager, booking agent or publicist there is information in this book that will help you do what you do better. Enjoy! For more information see GetMoreFansBook.com

Transmedia Marketing

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Author :
Publisher : CRC Press
ISBN 13 : 1134746229
Total Pages : 469 pages
Book Rating : 4.1/5 (347 download)

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Book Synopsis Transmedia Marketing by : Anne Zeiser

Download or read book Transmedia Marketing written by Anne Zeiser and published by CRC Press. This book was released on 2015-06-19 with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transmedia Marketing: From Film and TV to Games and Digital Media skillfully guides media makers and media marketers through the rapidly changing world of entertainment and media marketing. Its groundbreaking transmedia approach integrates storytelling and marketing content creation across multiple media platforms – harnessing the power of audience to shape and promote your story. Through success stories, full color examples of effective marketing techniques in action, and insight from top entertainment professionals, Transmedia Marketing covers the fundamentals of a sound 21st century marketing and content plan. You’ll master the strategy behind conducting research, identifying target audiences, setting goals, and branding your project. And, you’ll learn first-hand how to execute your plan’s publicity, events, advertising, trailers, digital and interactive content, and social media. Transmedia Marketing enlivens these concepts with: Hundreds of vibrant examples from across media platforms – The Hunger Games, Prometheus, The Dark Knight, Bachelorette, The Lord of the Rings, Despicable Me 2, Food, Inc., Breaking Bad, House of Cards, Downton Abbey, Game of Thrones, Top Chef, Pokémon, BioShock Infinite, Minecraft, Outlast, Titanfall, LEGO Marvel Super Heroes, Halo 4, Lonelygirl15, Annoying Orange Real-world advice from 45 leading industry writers, directors, producers, composers, distributors, marketers, publicists, critics, journalists, attorneys, and executives from markets, festivals, awards, and guilds Powerful in-depth case studies showcasing successful approaches – A.I. Artificial Intelligence, Mad Men, Lizzie Bennet Diaries, Here Comes Honey Boo Boo, and Martin Scorsese Presents the Blues Extensive Web content at www.transmediamarketing.com featuring a primer on transmedia platforms – film, broadcast, print, games, digital media, and experiential media; expanded case studies; sample marketing plans and materials; and exclusive interviews With Transmedia Marketing, you’ll be fully versed in the art of marketing film, TV, games, and digital media and primed to write and achieve the winning plan for your next media project.

D.I.Y.: Design It Yourself

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Author :
Publisher : Princeton Architectural Press
ISBN 13 : 9781568985527
Total Pages : 200 pages
Book Rating : 4.9/5 (855 download)

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Book Synopsis D.I.Y.: Design It Yourself by : Ellen Lupton

Download or read book D.I.Y.: Design It Yourself written by Ellen Lupton and published by Princeton Architectural Press. This book was released on 2006-01-19 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Instruction for designing blogs, books, business cards, CD and DVD packaging, embroidery, envelopes, flyers, gifts, housewares, invitations, logos, newsletters, note cards, photo albums, presentations, press kits, stationery, stickers, t-shirts, totes, wall graphics, web sites, and zines.

Reconnecting Marketing to Markets

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Author :
Publisher : Oxford University Press
ISBN 13 : 0199578060
Total Pages : 292 pages
Book Rating : 4.1/5 (995 download)

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Book Synopsis Reconnecting Marketing to Markets by : Luis Araujo

Download or read book Reconnecting Marketing to Markets written by Luis Araujo and published by Oxford University Press. This book was released on 2010-12-09 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: The historical link between marketing and markets, prevalent until the 1960s, has given way to the view of marketing as a portable set of tools applicable to markets and non-markets alike. By re-establishing the connection between the two, this book examines the argument that marketing produces markets: marketing practices and theories play a very significant role in the production of markets and the kinds of entities and phenomena that populate markets.This interdisciplinary book brings together theoretical and empirical contributions from marketing and economic sociology to analyse and develop novel approaches to interpreting the relationship between marketing theory, marketing practices, and markets across a variety of market settings and countries.

Youtility

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Author :
Publisher : Penguin
ISBN 13 : 1101633883
Total Pages : 242 pages
Book Rating : 4.1/5 (16 download)

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Book Synopsis Youtility by : Jay Baer

Download or read book Youtility written by Jay Baer and published by Penguin. This book was released on 2013-06-27 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The difference between helping and selling is just two letters If you're wondering how to make your products seem more exciting online, you're asking the wrong question. You're not competing for attention only against other similar products. You're competing against your customers' friends and family and viral videos and cute puppies. To win attention these days you must ask a different question: "How can we help?" Jay Baer's Youtility offers a new approach that cuts through the clut­ter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life.

Marketing in Europe

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Author :
Publisher :
ISBN 13 :
Total Pages : 802 pages
Book Rating : 4.:/5 ( download)

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Book Synopsis Marketing in Europe by :

Download or read book Marketing in Europe written by and published by . This book was released on 1997 with total page 802 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Israel Investment and Business Guide Volume 1 Strategic and Practical Information

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Author :
Publisher : Lulu.com
ISBN 13 : 1438767838
Total Pages : 297 pages
Book Rating : 4.4/5 (387 download)

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Book Synopsis Israel Investment and Business Guide Volume 1 Strategic and Practical Information by : IBP, Inc.

Download or read book Israel Investment and Business Guide Volume 1 Strategic and Practical Information written by IBP, Inc. and published by Lulu.com. This book was released on 2017-02-11 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Israel Investment and Business Guide - Strategic and Practical Information

BISNIS Bulletin

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Author :
Publisher :
ISBN 13 :
Total Pages : 348 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis BISNIS Bulletin by :

Download or read book BISNIS Bulletin written by and published by . This book was released on 2000 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt:

DIY Marketing

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Author :
Publisher : Need-2-Know
ISBN 13 : 9781861441270
Total Pages : 128 pages
Book Rating : 4.4/5 (412 download)

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Book Synopsis DIY Marketing by : Antonia Chitty

Download or read book DIY Marketing written by Antonia Chitty and published by Need-2-Know. This book was released on 2013-12 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a lot to learn when you start to market a business. Marketing covers an enormous range of activities, before you start to think about PR, sales and advertising. For any business owner or marketing manager, it is critical to your business's success that you have plenty of ideas for spreading the word about the company at your fingertips. Whether you are a sole trader and want to do your own marketing, or manage a small team and need to know more about the topic, this is the book for you. If you are a beginner, it starts with marketing basics and introduces you to sales, PR and advertising too. Whether you're new to marketing or an experienced marketer, this book will bring you up to date on how to use social media for promotion. Authors: Antonia Chitty and Victoria Dawson