Digital Transformation Success Secrets

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Digital Transformation Success Secrets

Author : Marty Fox
Publisher : Independently Published
ISBN 13 : 9781718003651
Total Pages : 310 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis Digital Transformation Success Secrets by : Marty Fox

Download or read book Digital Transformation Success Secrets written by Marty Fox and published by Independently Published. This book was released on 2018-08-13 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital transformation is disrupting every business, career and facet of life. Millions of businesses and careers are needlessly being destroyed by new digital technologies and unique business models. A new book reveals the simple proven secrets to creating digital business, career and life success.Marty Fox, a successful entrepreneur, corporate leader and digital thought leader says, 'I was frustrated watching too many great people needlessly get disrupted and lose their businesses and careers. I knew avoiding disruption and becoming the disruptor was in their grasp. I wrote a simple and straightforward book anyone can use to create success and avoid failure.' In 'Digital Transformation Success Secrets: The Ultimate Guide to Business, Career and Life Success', Fox demystifies all of the new emerging technologies in simple understandable terms. He shares examples of how each technology is being applied to business, career and personal success. He says, "simplifying technology is my passion, but that is not the book's secret sauce. Great technology alone will not lead to business or life success. In the book I share proven success habits, motivational tips, true stories, digital business models and winning processes that have enabled me and other people to succeed in startups and enterprise organizations. You do not need any technical experience to benefit from my book."Executives and entrepreneurs will learn how to disrupt, how to prevent being disrupted and how to discover hidden digital opportunities and threats. Employees, career-seekers and students will learn what works in business, what does not work and how to supercharge their careers and lives.How to become digitally savvy in days; not weeks, months or years!22 success habits that will transform your business and career.7 habits that will lead to business and career failureHow to generate an endless supply of innovative ideas that can reinvent your business and supercharge your careerThe power of new digital technologies in simple easy-to-understand termsHow small and fast adjustments can transform industrial-age organizations and struggling startups into new-age disruptors175 amazing digital companies and products that can provide you with better, faster and cheaper solutions. Although some are little-known and 'flying-under-the-radar', they have the potential to become near-future digital giants.How smart companies are using digital technology to build a smarter and better worldCase studies of digital entrepreneurs (including Fox) who cracked the digital code and how they did itAbout the Author:Marty Fox is a successful serial-entrepreneur, corporate director for a 16 billion dollar company, digital thought leader and author of 13 best-selling business and technology books. He enjoys demystifying emerging technology and sharing the habits, mindset, motivation and processes that create success and happiness.Marty writes from success in the real-world of start-ups and corporations.Directed a three person digital software startup to a multi-million dollar sector leader using grass roots marketing and zero advertisingDeveloped niche web portal for a grandmother that within 6 months became a world-wide sensation using grass roots marketing and zero advertising. The site and grandmother were gobbled up by a welcoming acquirer - making the grandmother very happy!Created an eCommerce solution during evenings and weekends that transformed many simple web sites into profitable revenue enginesCreated many innovative digital software solutions and business strategies for large global companies that created shareholder valueMarty shares what works and what does not in the real-world through his writing, podcasts, speaking and mentoring. All of his books have been written while working in business and technology which allows him to share first-hand stories of success and failure rather than 3rd hand accounts of what might work.

The Digital Helix

Author : Michael Gale
Publisher :
ISBN 13 : 9781626344648
Total Pages : 0 pages
Book Rating : 4.3/5 (446 download)

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Book Synopsis The Digital Helix by : Michael Gale

Download or read book The Digital Helix written by Michael Gale and published by . This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Digital transformations are everywhere: business to business, business to comsumer, and even government to citizens. Digital transformation promises a bridge to a digital future, where organizations can thrive with more fluid business models and processes. Less than 20% of organizations are getting digital transformations right, but these digitally transformed organizations can deliver twice as fast as other organizations, cut OPEX by over 30%, and have seen a near-immediate doubling in brand value. The power to act faster and do it better than before sits at the heart of truly digitally transformed organizations." --

Digital Transformation

Author : Lindsay Herbert
Publisher : Bloomsbury Publishing
ISBN 13 : 1472940385
Total Pages : 265 pages
Book Rating : 4.4/5 (729 download)

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Book Synopsis Digital Transformation by : Lindsay Herbert

Download or read book Digital Transformation written by Lindsay Herbert and published by Bloomsbury Publishing. This book was released on 2017-10-19 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: One book for the entire journey: How to digitally transform your organization Innovation in the face of major external change is critical for any organization's success, but attempting to do so often leads to more questions than actions: Where do you start? How do you get the right resources? How should work be implemented? What data should you measure? For the first time, these questions are answered in a single book that covers the end-to-end execution of digital transformation – from leadership-level strategy, to on-the-ground team implementation. With the biggest revelation of all, Herbert argues, being that true digital transformation only needs to happen once because, at its core, it means becoming more adaptive to change itself. Featuring the 'how to' of digital transformation devised from successes across every sector, Herbert distils it into five actionable stages. These stages act as a repeatable framework for continual innovation, allowing you to produce results immediately and grow change incrementally across your organization. In Digital Transformation, Herbert draws on her own experiences in leading change and innovation programmes globally, as well as featuring insights from experts and leaders from organizations as diverse as the World Wildlife Fund, Morgan Stanley, Royal Caribbean Cruises, the United Nations High Commission for Refugees, the Rijksmuseum, the American Cancer Society, The Guardian, Harvard University, and many others.

The Definitive Guide to B2B Digital Transformation

Author : Fred Geyer
Publisher :
ISBN 13 : 9781734296914
Total Pages : pages
Book Rating : 4.2/5 (969 download)

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Book Synopsis The Definitive Guide to B2B Digital Transformation by : Fred Geyer

Download or read book The Definitive Guide to B2B Digital Transformation written by Fred Geyer and published by . This book was released on 2020-05-22 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Digital Success

Author : Alasdair Gilchrist
Publisher :
ISBN 13 : 9781730850233
Total Pages : 260 pages
Book Rating : 4.8/5 (52 download)

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Book Synopsis Digital Success by : Alasdair Gilchrist

Download or read book Digital Success written by Alasdair Gilchrist and published by . This book was released on 2018-11-04 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is Digital Transformation, why is it so important and why do so many transformation projects fail? More importantly, what can we do to make our transformation initiative succeed? These are a few of the profound questions that we seek to answer in this book.The anomaly between the number of digital transformation being undertaken and the high failure rate may be due to not enough transformation initiatives taking a holistic approach that encompasses people, culture, organisations, processes, business strategy and objectives into the overall mix instead they are focusing largely on the technology. Therefore in this book we contemplate a holistic approach to digital transformation across the entire spectrum of the business from the perspective of an enterprise or manufacturer. Hence we start with people, culture and the need for agile business development when transforming processes, products and services or business models. We examine the how and why we align and tightly couple business objectives to transformation initiatives. Importantly, we examine the need for company-wide collaboration and integration of data, knowledge, processes and systems and the huge benefits initiatives such as data-democratization can deliver. Then we delve deeper into the specific drivers for successful transformation across a very broad range of business functions from the perspective of IT and Operations, Finance, HR, Sales & Marketing, Manufacturing, Inventory, Supply chain and Post-sales service. We also examine how technology and processes such as the IoT and advanced data analysis have brought about Industry 4.0 and the Smart Factory not through technology upgrades and point solutions but through a holistic approach to digital transformation.A holistic approach to digital transformation, places people, culture, knowledge, capabilities, and decision-making as the pillars supporting the overall organisation's business strategy, objectives and mission values that are built upon a foundation of technology and processes. Successful digital transformation initiatives do not lose their focus on the overarching business strategy and company objectives being the goal, it's not about technology it is about creating new business value at the strategic level. And in this book we will show you how to do it.

Business Success Secrets

Author : Tamara Nall
Publisher : Leaders Press
ISBN 13 : 9781637350522
Total Pages : 394 pages
Book Rating : 4.3/5 (55 download)

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Book Synopsis Business Success Secrets by : Tamara Nall

Download or read book Business Success Secrets written by Tamara Nall and published by Leaders Press. This book was released on 2021-04-27 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every Warren Buffet, Bill Gates and Steve Jobs started out as nothing more than a person with an idea – and ideas are a dime a dozen. The mindset, processes, and teams that you build are where the real magic happens. Leverage the wisdom within Business Success Secrets from Tamara Nall, et al, and discover your own success story! BEYOND THE HIGHLIGHT REEL: AN HONEST, RAW AND REAL LOOK AT SOME OF THE BEST KEPT ENTREPRENEURIAL SECRETS! Buried beneath the impressive awards and accolades of each successful entrepreneur lies the hard-knocks story of the grit, determination, and resourcefulness it took to mount the summit of a dream. What you don’t know is just how much they learned along the way…. Business Success Secrets is a book written for entrepreneurs by entrepreneurs. Forget the flashing banners, false promises of overnight success, and the phony internet gurus – this is business insight straight from the source. Laying it all on the line, each author in the anthology has come together for one singular purpose: to bring you the undiluted truth of what it takes to make your business dream a reality. The only question now is, what’s standing in your way? Start reading now to: embody some of the best kept secrets to successful navigation and leadership learn sustainable methodologies for scalable growth develop a mindset that welcomes challenges and adversity via constant and renewed goal setting and metrics analysis explore the various iterations of the entrepreneurial mindset and how to tailor each one to your own personal brand avoid some of the most common pitfalls and traps for business owners in today’s professional landscape learn how entrepreneurialism is a market open to anyone regardless of age, race, gender, or nationality discover how CEOs, presidents, and founders narrowly avoided major disasters to come out on top learn vicariously from the mistakes of those that have gone before you and propel yourself into the life you’ve always wanted to live! There’s no need to reinvent the wheel! Start your entrepreneurial journey off on the right foot: grab your copy of Business Success Secrets today!

Futureproof

Author : Daniel Newman
Publisher : Broadsuite Incorporated
ISBN 13 : 9780692947241
Total Pages : 206 pages
Book Rating : 4.9/5 (472 download)

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Book Synopsis Futureproof by : Daniel Newman

Download or read book Futureproof written by Daniel Newman and published by Broadsuite Incorporated. This book was released on 2017-09 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the digital transformation secrets of the world's most enduring companies: Find out what they do to build stability in times of constant change, and most importantly, how they make their business "Futureproof."More than ever before, well-established companies are succumbing to wave after wave of disruption from new entrants, new technologies, and new customer expectations. Companies like Kodak, Blockbuster Video and Xerox weren't able to cope with the pace and scope of disruption, and now they're all but gone. No business leader wants to be next. The pressure is on to adapt. As organizations begin to cope with the realization that digital transformation is the key to their survival in the age of technology-driven business, it is easy to fall into the trap of thinking that digital transformation is merely a technology investment play. It isn't.There is a larger operational vision at play here, and the world's most adaptable companies have already figured out what it is. Broken down into its core components, it consists of 7 operational pillars that help organizations accelerate digital transformation, manage change, and turn disruption into a tireless engine of opportunity. In this book, you will learn: * 7 futureproofing pillars that drive a digitally-transformed enterprise* Why companies that focus on experience design are so much more successful than those that don't.* How to recruit, develop and motivate the workforce of the future. * Why the world's most successful companies have learned to put change at the heart of their business model. * How stalled organizations can unlock their innovation potential and become game-changers in their own right. * Why data-driven mindsets win and how that affects your technology investment strategy.* Why culture is the most important building block of a futureproof business, and how you can shape yours

The Digital Pivot

Author : Eric Schwartzman
Publisher :
ISBN 13 : 9781736621820
Total Pages : pages
Book Rating : 4.6/5 (218 download)

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Book Synopsis The Digital Pivot by : Eric Schwartzman

Download or read book The Digital Pivot written by Eric Schwartzman and published by . This book was released on 2021-04-14 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: What's the secret to driving demand, and generating leads and revenue online? What's a digital transformation, and why do some companies succeed while others fail? And how do you stage a winning digital pivot?In this book, Eric Schwartzman, bestselling author of Social Marketing to the Business Customer, explains what successful digital marketers do differently. This is the inside track 0n how to pivot to digital marketing in four easy steps, so you can earn more and work less. We are living through a time of unprecedented migration, from analog to digital business practices. Find out what it takes to stake your own claim online, so you can participate in the ever-growing digital economy, and get your share of the profits. Through real world stories and numerous examples of digital marketing pivots told in easy-to-follow, nontechnical language, you'll learn the secrets of what it really takes to be competitive online, so you can increase revenue, decrease costs, and control your future.Drawing on his experience leading online marketing programs for clients such as Toyota, UCLA, Marine Corps, US Dept. of State, LA Opera, and dozens of small and midsize companies, Eric walks you step-by-step through the process of pivoting to digital marketing.This all-in-one, practical playbook covers everything you need to know to about the people, processes, and technology that power a successful digital business, including:?Determining what people really want online?Choosing and set-up the right software?Learning the basics of search engine optimization?Driving demand with owned media ?Growing your social media following?Generating leads with content marketing?Creating email campaigns that convert?Convert traffic into leads and revenue?Improving your conversion rates continuouslyThe Digital Pivot provides you with an overview of the pieces that make up the digital marketing puzzle so you can see the forest through the trees. If you're ready to scale up and grow up, it's time to find out everything you need to know to migrate your business and career online. Your digital pivot starts right now!

Building the Agile Business through Digital Transformation

Author : Neil Perkin
Publisher : Kogan Page Publishers
ISBN 13 : 0749480408
Total Pages : 289 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Building the Agile Business through Digital Transformation by : Neil Perkin

Download or read book Building the Agile Business through Digital Transformation written by Neil Perkin and published by Kogan Page Publishers. This book was released on 2017-04-03 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Building the Agile Business through Digital Transformation is an in-depth look at transforming businesses so they are fit for purpose in a digitally enabled world. It is a guide for all those needing to better understand, implement and lead digital transformation in the workplace. It sets aside traditional thinking and outdated strategies to explain what steps need to be taken for an organization to become truly agile. It addresses how to build organizational velocity and establish iterative working, remove unnecessary process, embed innovation, map strategy to motivation and develop talent to succeed. Building the Agile Business through Digital Transformation provides guidance on how to set the pace and frequency for change and shows how to break old habits and reform the behaviours of a workforce to embed digital transformation, achieve organizational agility and ensure high performance. Full of practical advice, examples and real-life insights from organizational development professionals at the leading edge of digital transformation, this book is an essential guide to building an agile business.

Digital @ Scale

Author : Anand Swaminathan
Publisher : John Wiley & Sons
ISBN 13 : 1119433770
Total Pages : 241 pages
Book Rating : 4.1/5 (194 download)

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Book Synopsis Digital @ Scale by : Anand Swaminathan

Download or read book Digital @ Scale written by Anand Swaminathan and published by John Wiley & Sons. This book was released on 2017-06-01 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: A blueprint for reinventing the core of your business Value in the next phase of the digital era will go to those companies that don't just try digital but also scale it. Digital@Scale examines what it takes for companies to break through the gravitational pull of their legacy organizations and capture the full value of digital. Digging into more than fifty detailed case studies and years of McKinsey experience and data, the authors, along with a group of expert contributors, show how companies can move beyond incremental change to transform the business where the greatest value is generated—at its core. The authors provide practical insights into the three pillars of digital transformations that successfully scale: reinventing the business model, building out a business architecture from the customer back into the organization, and establishing an 'amoeba' IT and organizational foundation that learns and evolves. This is the ideal guide for all leaders who recognize the power and promise of a digital transformation.

The HERO Transformation Playbook

Author : Arif Harbott
Publisher : Practical Inspiration Publishing
ISBN 13 : 1788602048
Total Pages : 208 pages
Book Rating : 4.7/5 (886 download)

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Book Synopsis The HERO Transformation Playbook by : Arif Harbott

Download or read book The HERO Transformation Playbook written by Arif Harbott and published by Practical Inspiration Publishing. This book was released on 2020-09-22 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most transformations and large-scale change programs fail, but in a rapidly changing world change is becoming more and more critical for survival. The HERO Transformation Playbook is your step-by-step playbook of EXACTLY how to deliver successful transformations and large-scale change programs with the best chance of success using the HERO Transformation Framework: a clear method to help you design transformation for maximum enterprise value creation and then deliver the outcome in a repeatable fashion. We built our framework through trial and error, learning from our mistakes and successes and solving common issues we came across and pitfalls that we have seen time and again. We then spent many years honing the framework, removing the fluff, distilling the concepts until it contained everything you need to succeed in the challenging world of change. In this book we teach you everything we’ve learned – including all of the roles, processes, meetings, governance, and templates for you to follow and apply to your transformation today - so that you can crack the code of change and lead successful transformations on your own. The more successful transformations that are delivered, the better the world will be for everyone!

The Content Advantage (Clout 2.0)

Author : Colleen Jones
Publisher : New Riders
ISBN 13 : 0135159520
Total Pages : 253 pages
Book Rating : 4.1/5 (351 download)

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Book Synopsis The Content Advantage (Clout 2.0) by : Colleen Jones

Download or read book The Content Advantage (Clout 2.0) written by Colleen Jones and published by New Riders. This book was released on 2018-07-11 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Content Advantage (Clout 2.0): The Science of Succeeding at Digital Business Through Effective Content, expert Colleen Jones argues that in the age of digital disruption, your company faces an important choice. The choice is not whether to do content. Every business function–from marketing to sales and from support to recruiting–demands content. The choice is whether to make your approach to content strategic and, consequently, an advantage. This book, which is the second edition of the pioneering content book Clout, offers a modernized and comprehensive approach for planning, creating, delivering, and optimizing content that will make your business thrive. Executives and practitioners alike will find value in this book as they face increasing pressure to deliver the right content to the right customers at the right time. Drawing on her in-the-trenches experience with organizations ranging from the Fortune 50 to small and medium businesses to government and nonprofits, Jones offers: Guidance on creating a content vision A primer on conducting content analysis Techniques for developing a competitive content strategy Elements and principles of effective, influential content A blueprint for developing content intelligence A maturity model for content operations Examples from diverse companies and contexts

The Change Catalyst

Author : Campbell Macpherson
Publisher : John Wiley & Sons
ISBN 13 : 1119386268
Total Pages : 424 pages
Book Rating : 4.1/5 (193 download)

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Book Synopsis The Change Catalyst by : Campbell Macpherson

Download or read book The Change Catalyst written by Campbell Macpherson and published by John Wiley & Sons. This book was released on 2017-06-26 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER OF BUSINESS BOOK OF THE YEAR 2018 (The Business Book Awards) "Essential reading for CEOs and leaders of change." - Martin Davis, CEO, Kames Capital 88% of change initiatives fail. The Change Catalyst provides you with the insight, tools and know-how you need to make sure your next change, strategy or M&A is the one in eight that succeeds. Whether you're trying to change a process, a culture, a behaviour or an entire business, success demands complete clarity of what you are trying to achieve and why, followed by a clear plan to align your people to deliver. All change is about people, and one of the most important ingredients for successful change is the identification and appointment of a Change Catalyst. This is the person who can guide your organisation – its people and its processes – to the ultimate delivery of the outcomes your business needs. The book takes you deep inside the culture and process of change to show you how to set yourself up for success in both the short and long term; identify your goal, clarify your vision, stay focused on the outcome and develop and deliver a do-able plan. It will also explain how to genuinely engage stakeholders at all levels in every stage of the process. Real-world case studies show you what a successful change initiative looks like on the ground, and the Change Toolbox offers a collection of proven tools and models to streamline planning and implementation. Clear, intelligent guidance cuts through the buzzwords to get down to business quickly, and a pragmatic, holistic approach helps you tackle strategy, culture, execution and more. People don't like change; it rattles their cages and makes them uncomfortable – and emotion trumps logic every time. This book shows you how to pinpoint the emotional triggers, coax logic out of hiding and get everyone on board as you drive real, lasting change. Learn why typical change initiatives are far more likely to fail than succeed. Identify your Change Catalyst to strengthen both process and outcome. Overcome cultural challenges and turn understanding into transformation. Develop and implement a solid strategy for successful change. Whether you want change at the team level or on a government scale, no initiative is immune from the perils of inertia, misguided focus, distracted leadership or muddled planning. Change is inevitable. Successful change isn't. The Change Catalyst will tilt the odds on your favour and enable your next change initiative to be among the 12% that succeeds.

The Technology Fallacy

Author : Gerald C. Kane
Publisher : MIT Press
ISBN 13 : 026254511X
Total Pages : 281 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis The Technology Fallacy by : Gerald C. Kane

Download or read book The Technology Fallacy written by Gerald C. Kane and published by MIT Press. This book was released on 2022-08-23 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why an organization's response to digital disruption should focus on people and processes and not necessarily on technology. Digital technologies are disrupting organizations of every size and shape, leaving managers scrambling to find a technology fix that will help their organizations compete. This book offers managers and business leaders a guide for surviving digital disruptions—but it is not a book about technology. It is about the organizational changes required to harness the power of technology. The authors argue that digital disruption is primarily about people and that effective digital transformation involves changes to organizational dynamics and how work gets done. A focus only on selecting and implementing the right digital technologies is not likely to lead to success. The best way to respond to digital disruption is by changing the company culture to be more agile, risk tolerant, and experimental. The authors draw on four years of research, conducted in partnership with MIT Sloan Management Review and Deloitte, surveying more than 16,000 people and conducting interviews with managers at such companies as Walmart, Google, and Salesforce. They introduce the concept of digital maturity—the ability to take advantage of opportunities offered by the new technology—and address the specifics of digital transformation, including cultivating a digital environment, enabling intentional collaboration, and fostering an experimental mindset. Every organization needs to understand its “digital DNA” in order to stop “doing digital” and start “being digital.” Digital disruption won't end anytime soon; the average worker will probably experience numerous waves of disruption during the course of a career. The insights offered by The Technology Fallacy will hold true through them all. A book in the Management on the Cutting Edge series, published in cooperation with MIT Sloan Management Review.

The Digital Transformation Playbook

Author : David L. Rogers
Publisher : Columbia University Press
ISBN 13 : 0231541651
Total Pages : 267 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis The Digital Transformation Playbook by : David L. Rogers

Download or read book The Digital Transformation Playbook written by David L. Rogers and published by Columbia University Press. This book was released on 2016-04-05 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.

Managing Digital Transformation

Author : Andreas Hinterhuber
Publisher : Routledge
ISBN 13 : 1000387844
Total Pages : 350 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis Managing Digital Transformation by : Andreas Hinterhuber

Download or read book Managing Digital Transformation written by Andreas Hinterhuber and published by Routledge. This book was released on 2021-05-26 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides practising executives and academics with the theories and best practices to plan and implement the digital transformation successfully. Key benefits: an overview on how leading companies plan and implement digital transformation interviews with chief executive officers and chief digital officers of leading companies – Bulgari, Deutsche Bahn, Henkel, Lanxess, L’Oréal, Unilever, Thales and others – explore lessons learnt and roadmaps to successful implementation research and case studies on the digitalization of small and medium-sized companies cutting-edge academic research on business models, organizational capabilities and performance implications of the digital transformation tools and insights into how to overcome internal resistance, build digital capabilities, align the organization, develop the ecosystem and create customer value to implement digital strategies that increase profits Managing Digital Transformation is unique in its approach, combining rigorous academic theory with practical insights and contributions from companies that are, according to leading academic thinkers, at the forefront of global best practice in the digital transformation. It is a recommended reading both for practitioners looking to implement digital strategies within their own organisations, as well as for academics and postgraduate students studying digital transformation, strategy and marketing.

Beyond Digital

Author : Paul Leinwand
Publisher : Harvard Business Press
ISBN 13 : 1647822335
Total Pages : 142 pages
Book Rating : 4.6/5 (478 download)

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Book Synopsis Beyond Digital by : Paul Leinwand

Download or read book Beyond Digital written by Paul Leinwand and published by Harvard Business Press. This book was released on 2022-01-04 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two world-renowned strategists detail the seven leadership imperatives for transforming companies in the new digital era. Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough. In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan. Building on a major new body of research, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: Reimagine your company's place in the world Embrace and create value via ecosystems Build a system of privileged insights with your customers Make your organization outcome-oriented Invert the focus of your leadership team Reinvent the social contract with your people Disrupt your own leadership approach Together, these seven imperatives comprise a playbook for how leaders can define a bolder purpose and transform their organizations.