Design For Story

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Instructional Story Design

Author : Rance Greene
Publisher : Association for Talent Development
ISBN 13 : 1950496600
Total Pages : 274 pages
Book Rating : 4.9/5 (54 download)

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Book Synopsis Instructional Story Design by : Rance Greene

Download or read book Instructional Story Design written by Rance Greene and published by Association for Talent Development. This book was released on 2020-04-07 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Once Upon a Time, Storytelling Met Instructional Design From children to adults, everybody likes a good story. Stories are memorable, actionable, and emotional. We are constantly making sense of the world by forming stories, and that makes them perfect for instructional design. Instructional Story Design is a practical guide to writing and developing stories for training. It takes what you already know about a story’s power to connect with people and offers a clear methodology for the otherwise daunting process of creating a compelling story. Master story designer Rance Greene shares his powerful yet familiar process to discover, design, and deliver instructional stories. He presents the two essential elements that must be present to tell a story for training: relatable characters and strong conflict. These elements create a desire for resolution and grab learners’ attention. This book offers advice for unearthing the root of the performance problem, creating action lists for learners, and convincing stakeholders about the effectiveness of stories. Case studies from household companies such as Pizza Hut, Southwest Airlines, and PepsiCo show story design in action. Job aids and resources include an audience profile questionnaire, character description worksheet, storyboard template, and tips for developing stories using graphics, audio, and video. With this book, you’ll: Sharpen your analysis skills to discover potential training stories. Design relatable stories that concretely connect with learning objectives. Easily develop captivating stories with tools you already own. Plan your next steps to implement your instructional story.

Design for Story

Author : Noah Nehlich
Publisher :
ISBN 13 : 9780578673523
Total Pages : pages
Book Rating : 4.6/5 (735 download)

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Book Synopsis Design for Story by : Noah Nehlich

Download or read book Design for Story written by Noah Nehlich and published by . This book was released on 2020-05 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: You've probably heard the sales truism that, to persuade clients, you need to tell a (better) story. But how to tell a compelling, effective story that resonates with clients can seem more art than science, whether you're an experienced designer or just starting out in the industry.

Story Design

Author : Denise Withers
Publisher : Nlab
ISBN 13 : 9781775055907
Total Pages : 216 pages
Book Rating : 4.0/5 (559 download)

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Book Synopsis Story Design by : Denise Withers

Download or read book Story Design written by Denise Withers and published by Nlab. This book was released on 2017-12-29 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Need a new way to design for the future? This is it. Whether you work with experiences, strategies, services or products, "Story Design" shows you how to find fresh ideas, develop creative campaigns and generate breakthrough solutions. How? With a superpower you already have: narrative intelligence. Go beyond storytelling. Discover Story Design.

Storytelling in Design

Author : Anna Dahlström
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491959371
Total Pages : 385 pages
Book Rating : 4.4/5 (919 download)

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Book Synopsis Storytelling in Design by : Anna Dahlström

Download or read book Storytelling in Design written by Anna Dahlström and published by "O'Reilly Media, Inc.". This book was released on 2019-12-12 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the wide variety of devices, touch points, and channels in use, your ability to control how people navigate your well-crafted experiences is fading. Yet it’s still important to understand where people are in their journey if you’re to deliver the right content and interactions atthe right time and on the right device. This practical guide shows you how storytelling can make a powerful difference in product design. Author Anna Dahlström details the many ways you can use storytelling in your projects and throughout your organization. By applying tried-and-tested principles from film and fiction to the context of design and business, you’ll learn to create great product experiences. Learn how the anatomy of a great story can make a difference in product design Explore how traditional storytelling principles, tools, and methods relate to key product design aspects Understand how purposeful storytelling helps tell the right story and move people into action Use storytelling principles to tell, sell, and present your work

The Story of Design

Author : Charlotte Fiell
Publisher : Goodman Fiell
ISBN 13 : 9781783130177
Total Pages : 0 pages
Book Rating : 4.1/5 (31 download)

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Book Synopsis The Story of Design by : Charlotte Fiell

Download or read book The Story of Design written by Charlotte Fiell and published by Goodman Fiell. This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first book ever to tell the whole story of design; from prehistoric times to the present day, this is an essential book for vocational and university students, as well as for adults seeking a comprehensive, yet accessible guide.

The World by Design

Author : A. Eugene Kohn
Publisher : RosettaBooks
ISBN 13 : 0795352654
Total Pages : 398 pages
Book Rating : 4.7/5 (953 download)

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Book Synopsis The World by Design by : A. Eugene Kohn

Download or read book The World by Design written by A. Eugene Kohn and published by RosettaBooks. This book was released on 2019-10-08 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sharing stories and inspiring lessons on leadership and design, one architect explains how he helped build one of the world’s most successful firms Founded on July 4, 1976, Kohn Pedersen Fox quickly became a darling of the press with groundbreaking buildings such as the headquarters for the American Broadcasting Company (ABC) in New York, 333 Wacker Drive in Chicago, the Procter & Gamble headquarters in Cincinnati, and the World Bank Headquarters in Washington, DC. By the early 1990s, when most firms in the U.S. were struggling to survive a major recession, KPF was busy with significant buildings in London, Germany, Canada, Japan, Korea, and Indonesia—pioneering a model of global practice that has influenced architecture, design, and creative-services firms ever since. Like any other business, though, KPF has stumbled along the way and wrestled with crises. But through it all, it has remained innovative in an ever-changing field that often favors the newest star on the horizon. Now in its fifth decade, the firm has shaped skylines and cities around the world with iconic buildings such as the World Financial Center in Shanghai, the International Commerce Centre in Hong Kong, the DZ Bank Tower in Frankfurt, the Heron Tower in London, and Hudson Yards in New York. Forthright and engaging, Kohn examines both award-winning achievements and missteps in his 50-year career in architecture. In the process, he shows how his firm, KPF, has helped change the buildings and cities where we live, work, learn, and play. “A must-read for all of those who love cities and the buildings and skylines that define them.” —Stephen M. Ross, chairman and founder of The Related Companies

Penguin by Design

Author : Phil Baines
Publisher :
ISBN 13 :
Total Pages : 272 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Penguin by Design by : Phil Baines

Download or read book Penguin by Design written by Phil Baines and published by . This book was released on 2005 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the creation of the first Penguin paperbacks in 1935, their jackets have become a constantly evolving part of Britain's culture and design history. Looking back at seventy years of Penguin, Phil Baines charts the development of British publishing, book cover design and the role of artists in defining the Penguin look.

Steinberger

Author : Jim Reilly
Publisher : Rowman & Littlefield
ISBN 13 : 1538136899
Total Pages : 323 pages
Book Rating : 4.5/5 (381 download)

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Book Synopsis Steinberger by : Jim Reilly

Download or read book Steinberger written by Jim Reilly and published by Rowman & Littlefield. This book was released on 2020-04-15 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: Steinberger: A Story of Creativity and Design tells the story of musical instrument designer Ned Steinberger. Ned’s instruments have been pushing the boundaries both sonically and aesthetically for over 40 years and been played by the very best of the best musicians around the world. Steinberger: A Story of Creativity and Design explores Ned Steinberger’s revolutionary contributions to the world of musical instrument design. The first instrument he ever created, the Spector NS-1 bass guitar in 1977, is still Spector’s best-selling instrument design. With his next instruments, the Steinberger basses and guitars, Ned literally cut the head off the world of guitar and bass and redefined what the electric bass and guitar could be. Steinberger instruments defined a generation of musicians both sonically and visually and were played by the biggest artists of the day, including Sting, Bill Wyman of the Rolling Stones, and Eddie Van Halen. Never one to slow down, Ned moved from electric guitars and basses to bowed electric instruments. His NS Design instruments once again set the industry standards. Throughout his career Ned has also worked with other builders and manufacturers and created or contributed to countless projects ranging from electronic tuners and pickups to acoustic guitars and drum head tuners. Truly, anytime you see ‘NS’ in a music store it stands for Ned Steinberger. With all those accomplishments, many say that Ned is an unlikely musical hero. Therein lies the story. He is not a musician. He comes from the world of art and design rather than the world of music, but his influence can be seen to this day and he holds a place of honor alongside other visionaries like Leo Fender, Les Paul and Ted McCarty.

Design

Author : Elizabeth Wilhide
Publisher : National Geographic Books
ISBN 13 :
Total Pages : 584 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Design by : Elizabeth Wilhide

Download or read book Design written by Elizabeth Wilhide and published by National Geographic Books. This book was released on 2016-10-25 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes a close look at the key developments, movements and practitioners of design around the world, from the beginnings of industrial manufacturing to the present day. Organized chronologically, it locates design within its technological, cultural, economic, aesthetic and theoretical contexts. From the high-minded moralists of the 19th century to the radical thinkers of modernism the book provides in-depth coverage of a subject that touches all our lives. Iconic works that mark significant steps forward or that characterize a particular era or approach - such as Marcel Breuer's Wassily chair of 1925, Eliot Noyes' corporate identity work for IBM in the 1950s and Matthew Carter's Verdana typeface, designed to be read on screen - are analysed in detail, while the text sets out the framework of ideas, intent and technology within which differing approaches to design have evolved. From the cars we drive and the products we buy to the graphics that surround us, we are all consumers of design.

Touch

Author : Courtney Maum
Publisher : Penguin
ISBN 13 : 0735212120
Total Pages : 321 pages
Book Rating : 4.7/5 (352 download)

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Book Synopsis Touch by : Courtney Maum

Download or read book Touch written by Courtney Maum and published by Penguin. This book was released on 2017 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Sloane Jacobsen is the most powerful trend forecaster in the world ... and global fashion, lifestyle, and tech companies pay to hear her opinions about the future. Her recent forecasts on the family are unwavering: the world is overpopulated, and with unemployment, college costs, and food prices all on the rise, having children is an extravagant indulgence. So it's no surprise when the tech giant Mammoth hires Sloane to lead their groundbreaking annual conference, celebrating the voluntarily childless. But not far into her contract, Sloane begins to sense the undeniable signs of a movement against electronics that will see people embracing compassion, empathy, and 'in-personism' again"--

Mastering Modern Calligraphy

Author : Molly Suber Thorpe
Publisher : St. Martin's Press
ISBN 13 : 1250271606
Total Pages : 242 pages
Book Rating : 4.2/5 (52 download)

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Book Synopsis Mastering Modern Calligraphy by : Molly Suber Thorpe

Download or read book Mastering Modern Calligraphy written by Molly Suber Thorpe and published by St. Martin's Press. This book was released on 2019-10-08 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mastering Modern Calligraphy is a comprehensive guide to taking your pointed pen calligraphy skills to the next level and developing your very own modern style. Following up and building on Molly’s popular beginner's guide, Modern Calligraphy, Mastering Modern Calligraphy is the perfect companion for pointed pen and digital calligraphers alike. It is aimed at those with some calligraphy experience, presenting more than 2,700 letterforms and ligatures, targeted exercises, stroke drills, flourishes, and phrases, which emphasize experimentation and fun, rather than rigid uniformity. This beautiful, in-depth guide to modern calligraphy emphasizes experimentation and fun, rather than rigid uniformity. With targeted exercises and lessons aimed at pushing you out of your calligraphy comfort zone, Mastering Modern Calligraphy will not only help you master tricks of the trade, but develop your very own modern calligraphy style, too.

Integrated Storytelling by Design

Author : Klaus Sommer Paulsen
Publisher : Routledge
ISBN 13 : 1000403807
Total Pages : 286 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Integrated Storytelling by Design by : Klaus Sommer Paulsen

Download or read book Integrated Storytelling by Design written by Klaus Sommer Paulsen and published by Routledge. This book was released on 2021-07-06 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: This pioneering work equips you with the skills needed to create and design powerful stories and concepts for interactive, digital, multi-platform storytelling and experience design that will take audience engagement to the next level. Klaus Sommer Paulsen presents a bold new vision of what storytelling can become if it is reinvented as an audience-centric design method. His practices unlock new ways of combining story with experience for a variety of existing, new and upcoming platforms. Merging theory and practice, storytelling and design principles, this innovative toolkit instructs the next generation of creators on how to successfully balance narratives, design and digital innovation to develop strategies and concepts that both apply and transcend current technology. Packed with theory and exercises intended to unlock new narrative dimensions, Integrated Storytelling by Design is a must-read for creative professionals looking to shape the future of themed, branded and immersive experiences.

Design Your Own Crochet Projects

Author : Sara Delaney
Publisher : Storey Publishing, LLC
ISBN 13 : 1612126596
Total Pages : 257 pages
Book Rating : 4.6/5 (121 download)

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Book Synopsis Design Your Own Crochet Projects by : Sara Delaney

Download or read book Design Your Own Crochet Projects written by Sara Delaney and published by Storey Publishing, LLC. This book was released on 2017-10-31 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: You love to crochet, but you’re tired of the granny square and other predictable projects. Let celebrated crochet teacher Sara Delaney help you expand your skills while showing you how to create custom-fit wearable accessories. Delaney’s unique, flexible formulas let crocheters of all levels easily design scarves, cowls, fingerless mitts, mittens, gloves, hats, and socks. With fill-in-the-blank templates and a stitch dictionary, you can use your favorite yarn and stitch pattern, and make accessories that fit perfectly. Delaney offers a starter course in the technique with 18 of her own original patterns, along with the formulas she used to create them. The companion online calculator helps create your customized patterns even more quickly!

Presentation Zen

Author : Garr Reynolds
Publisher : Pearson Education
ISBN 13 : 0321601890
Total Pages : 316 pages
Book Rating : 4.3/5 (216 download)

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Book Synopsis Presentation Zen by : Garr Reynolds

Download or read book Presentation Zen written by Garr Reynolds and published by Pearson Education. This book was released on 2009-04-15 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: FOREWORD BY GUY KAWASAKI Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the Net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.

Stein On Writing

Author : Sol Stein
Publisher : St. Martin's Press
ISBN 13 : 1466864990
Total Pages : 324 pages
Book Rating : 4.4/5 (668 download)

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Book Synopsis Stein On Writing by : Sol Stein

Download or read book Stein On Writing written by Sol Stein and published by St. Martin's Press. This book was released on 2014-02-11 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your future as a writer is in your hands. Whether you are a newcomer or an accomplished professional, a novelist, story writer, or a writer of nonfiction, you will find this book a wealth of immediately useful guidance not available anywhere else. As Sol Stein, renowned editor, author, and instructor, explains, "This is not a book of theory. It is a book of useable solutions-- how to fix writing that is flawed, how to improve writing that is good, how to create interesting writing in the first place." You will find one of the great unspoken secrets of craftsmanship in Chapter 5, called "Markers: The Key to Swift Characterization." In Chapter 7, Stein reveals for he first time in print the wonderful system for creating instant conflict developed in the Playwrights Group of the Actors Studio, of which he was a founder. In "Secrets of Good Dialogue," the premier teacher of dialogue gives you the instantly useable techniques that not only make verbal exchanges exciting but that move the story forward immediately. You won't need to struggle with flashbacks or background material after you've read Chapter 14, which shows you how to bring background into the foreground. Writers of both fiction and nonfiction will relish the amphetamines for speeding up pace, and the many ways to liposuction flab, as well as how to tap originality and recognize what successful titles have in common. You'll discover literary values that enhance writing, providing depth and resonance. You'll bless the day you read Chapters 32 and 33 and discover why revising by starting at page one can be a serious mistake, and how to revise without growing cold on your manuscript. In the pages of this book, nonfiction writers will find a passport to the new revolution in journalism and a guide to using the techniques of fiction to enhance nonfiction. Fresh, useful, informative, and fun to read and reread, Stein on Writing is a book you will mark up, dog-ear, and cherish.

Failure by Design

Author : Josh Bivens
Publisher : Cornell University Press
ISBN 13 : 0801461138
Total Pages : 121 pages
Book Rating : 4.8/5 (14 download)

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Book Synopsis Failure by Design by : Josh Bivens

Download or read book Failure by Design written by Josh Bivens and published by Cornell University Press. This book was released on 2011-02-15 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Failure by Design, the Economic Policy Institute’s Josh Bivens takes a step back from the acclaimed State of Working America series, building on its wealth of data to relate a compelling narrative of the U.S. economy’s struggle to emerge from the Great Recession of 2008. Bivens explains the causes and impact on working Americans of the most catastrophic economic policy failure since the 1920s. As outlined clearly here, economic growth since the late 1970s has been slow and inequitably distributed, largely as a result of poor policy choices. These choices only got worse in the 2000s, leading to an anemic economic expansion. What growth we did see in the economy was fueled by staggering increases in private-sector debt and a housing bubble that artificially inflated wealth by trillions of dollars. As had been predicted, the bursting of the housing bubble had disastrous consequences for the broader economy, spurring a financial crisis and a rise in joblessness that dwarfed those resulting from any recession since the Great Depression. The fallout from the Great Recession makes it near certain that there will be yet another lost decade of income growth for typical families, whose incomes had not been boosted by the previous decade’s sluggish and localized economic expansion. In its broad narrative of how the economy has failed to deliver for most Americans over much of the past three decades, Failure by Design also offers compelling graphic evidence on jobs, incomes, wages, and other measures of economic well-being most relevant to low- and middle-income workers. Josh Bivens tracks these trends carefully, giving a lesson in economic history that is readable yet rigorous in its analysis. Intended as both a stand-alone volume and a companion to the new State of Working America website that presents all of the data underlying this cogent analysis, Failure by Design will become required reading as a road map to the economic problems that confront working Americans.

Book Design Made Simple

Author : Fiona Raven
Publisher :
ISBN 13 : 9780994096920
Total Pages : 0 pages
Book Rating : 4.0/5 (969 download)

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Book Synopsis Book Design Made Simple by : Fiona Raven

Download or read book Book Design Made Simple written by Fiona Raven and published by . This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Book Design Made Simple gives DIY authors, small presses, and graphic designers--novices and experts alike--the power to design their own books. It's the first comprehensive book of its kind, explaining every step from installing Adobe(R) InDesign(R) right through to sending the files to press. For those who want to design their own books but have little idea how to proceed, Book Design Made Simple is a semester of book design instruction plus a publishing class rolled into one. Let two experts guide you through the process with easy step-by-step instructions, resulting in a professional-looking top-quality book