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Author : Fred Joyal
Publisher : Futuredontics Incorporated
ISBN 13 : 9780615276816
Total Pages : 266 pages
Book Rating : 4.2/5 (768 download)
Download or read book Everything is Marketing written by Fred Joyal and published by Futuredontics Incorporated. This book was released on 2009 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Carolyn S. Dean
Publisher : Michael Hanrahan Publishing
ISBN 13 : 9780994289704
Total Pages : 264 pages
Book Rating : 4.2/5 (897 download)
Download or read book Fully Booked written by Carolyn S. Dean and published by Michael Hanrahan Publishing. This book was released on 2015-10-01 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dental professionals face challenging times when it comes to running and marketing their practices. The business of dentistry is more competitive than ever and it is critical for dental professionals to make informed marketing choices. - In this book you will learn how best to: - Attract new patients to your dental practice - Retain existing patients and grow referrals - Use marketing in a well thought out and consistent way to grow your practice revenue. Fully Booked explains all the major aspects of traditional and online dental marketing, allowing dental professionals to put these learnings to immediate use in their practice. Dental marketing expert Carolyn S. Dean presents a proven nine-step process, delivering valuable insights, useful tactics, and essential dental marketing knowledge. This material is presented with examples, case studies, and checklists, informed by her extensive experience in the industry and sector-specific research. Dental professionals will gain a keen understanding of how to vastly improve their dental practice's marketing strategy, online visibility, reputation, and, ultimately, revenue. Carolyn S. Dean is a highly acclaimed dental marketing specialist, dynamic seminar speaker, engaging trainer, and the founder and director of My Dental Marketing and Wellsites. She is passionate about helping dental practices deliver great marketing, build relationships with their patients, and grow their revenue.
Author : Adam Zilko
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781986877039
Total Pages : 252 pages
Book Rating : 4.8/5 (77 download)
Download or read book Grow Your Practice Online - Proven Strategies to Attract and Convert New Dental Patients written by Adam Zilko and published by Createspace Independent Publishing Platform. This book was released on 2018-03-26 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the biggest challenges facing dental professionals today is how to develop and scale a comprehensive digital marketing strategy. Sadly, many dentists, periodontists, orthodontists, and periodontal surgeons struggle to maintain their footholds offline. With resources stretched thin, coming up with the budget and developing the strategies to gain prominence on Google and elsewhere online becomes a constant struggle. Wouldn't it be great if there was a complete guide to digital marketing that was written strictly for those working in dentistry? That book is here. In this fourth edition of an Amazon Best Seller, Adam Zilko has compiled a digital strategy that can be customized for any practice, regardless of size or equity. With completely updated strategies that reflect what's working today for many top practices, The Ultimate Guide to Digital Marketing for Your Dental Practice contains proven strategies for attracting and converting new dental patients. A Focus on Digital Excellence The only way to attract a healthy stream of new, quality dental patients is to have a web presence that demands respect and attention. This book helps dental professionals get into the mindset of making their web presences patient-centric and targeted to quality patients who see the value in good dentistry. A Success Mindset Adam takes a unique approach that he takes with his Firegang Dental Marketing clients, and that's to get them into the proper mindset. Adam dispels common myths and helps dental professionals establish clear-cut goals and realistic expectations for building upon their dreams of dental practice success. A Fully-Customizable Digital Marketing "Treatment Plan" What follows in Grow Your Practice Online is a digital marketing strategy that can be used by new practices, those who have gone stagnant, and those intent on maximizing success. The book details the prospect's online journey and the many complicated paths prospects can take before they become an actual patient. The strategies are broken down so they are easy to learn and implement. SEO, Google & Facebook Marketing Another challenge dental professionals face is keeping up with the latest Google algorithm changes, how to optimize for Google safely so that you don't get penalized, as well as how to advertise on Google, Facebook, and other paid digital ad platforms. Adam has managed to make these facets of digital marketing easy to understand and gives plenty of advice for maximizing clicks, conversions, and return on investment. Testing & Optimizing for Maximum Leads & Growth The key to proper digital marketing is the study of the metrics and how to use those numbers and figures to maximize your efforts online. Dental professionals will learn how to make sense of all the noise and how to glean useful information from Google Analytics and other digital analysis platforms, as well has how to tweak campaigns over time to make them even more powerful. With an added digital marketing checklist for dental professionals and a full page of book bonuses, The Ultimate Guide to Digital Marketing for Your Dental Practice by Adam Zilko is a must buy.
Author : Dan S Kennedy
Publisher : Forbesbooks
ISBN 13 : 9781950863693
Total Pages : 180 pages
Book Rating : 4.8/5 (636 download)
Download or read book Magnetic Marketing for Dentists written by Dan S Kennedy and published by Forbesbooks. This book was released on 2020-11-24 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Alex Wong
Publisher : Alex Wong Publishing
ISBN 13 :
Total Pages : 76 pages
Book Rating : 4./5 ( download)
Download or read book Dental Marketing Hacks written by Alex Wong and published by Alex Wong Publishing. This book was released on with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: ★★★Discover how you can kickstart your dental practice in 90 days or less!★★★ Are you a dentist, and you're struggling to get your business off the ground? Are you searching for the best ways to boost your client base, improve your profits, and market your dental clinic like a pro? Interested in learning from a seasoned dental marketing expert? Dentistry is an essential service, but far too many dentists struggle to get their clinics off the ground and stand out from the crowd. With ever-growing competition and new websites appearing left and right, how can you build an unforgettable online presence and master the art of dental advertising? Now, join best-selling author and dental marketing expert Alex Wong as he reveals the best ways to kickstart your dental business and start seeing results. As the head copywriter for a dental marketing agency for three years, Alex knows exactly what it takes to gain exposure and get your business off the ground. Inside this guide, you'll discover a powerful 90-day plan for identifying your target market, creating a killer dental marketing plan, building your online presence, and then scaling your business to the stars! Written in a concise, easy-to-digest way, you can follow along even if you're a complete beginner to the world of marketing. Plus, with a collection of simple action plans and worksheets to instantly kickstart your marketing skills, now you can build your dream dental practice in no time. Here's just a little of what you'll find inside: ☑ The Secret To Identifying Your Target Audience ☑ How To Create a Powerful USP and Define Your Dental Business Goals ☑ Simple Ways To Develop Your Lead Magnet and Build Your Online Presence (Even If You're Not a Tech-y Person) ☑ Top Tips For Writing Emails That Sell ☑ Practical Ways To Build Your Dental Website For Less Than $200! ☑ The Essential Differences Between Advertising and Marketing (and Why They Matter) ☑ Surprisingly Effective Advertising Strategies ☑ And Much More! So if you're stuck struggling to get your dental practice off the ground, or if you want to drive more clients to your clinic and master the art of online dental marketing, then Dental Marketing Hacks is for you. Discover from the expert how to define your goals, write emails that sell, and build an unforgettable online presence! ★Scroll up and buy now to kickstart your online dental marketing campaign today!★
Author : Ian McNickle
Publisher : Advantage Media Group
ISBN 13 : 9781642250992
Total Pages : 0 pages
Book Rating : 4.2/5 (59 download)
Download or read book Mastering Practice Growth written by Ian McNickle and published by Advantage Media Group. This book was released on 2019-11-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's crowded marketplace, WHAT DOES IT TAKE TO GROW your existing dental practice or group? In Mastering Practice Growth, author Ian McNickle shares the tips and resources that you need to... - create a culture that supports operational excellence - develop a highly effective marketing program to generate new patient leads and convert those leads into new patients - increase your Google rankings, improve your online reputation, and optimize your social media performance - accurately track results and optimize ROI - scale up to multiple locations or even a DSO
Author : Rusty Curtis
Publisher :
ISBN 13 : 9780578620206
Total Pages : pages
Book Rating : 4.6/5 (22 download)
Download or read book The Book on Dental Marketing written by Rusty Curtis and published by . This book was released on 2020-07-07 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The Book on Dental Marketing is the definitive source to guide a dental practice's marketing efforts. It represents a four-year marketing degree compressed into one engaging, insightful and easy-to-follow book. It covers psychology, market analysis, target market identification, culture building, patient experience, branding, and the nine categories of dental marketing tactics. The book contains several powerful tools that, when filled out, form a complete and comprehensive marketing plan.
Author : Jackie Ulasewich
Publisher :
ISBN 13 : 9780578470498
Total Pages : pages
Book Rating : 4.4/5 (74 download)
Download or read book Dental Disruption written by Jackie Ulasewich and published by . This book was released on 2019-02-26 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how you can achieve the practice of your dreams by embracing change and implementing the new dental marketing paradigm.
Author : Brad Newman
Publisher : Dentainment
ISBN 13 :
Total Pages : 14 pages
Book Rating : 4.8/5 (55 download)
Download or read book Best Dental Marketing: How to Leverage AI, Video, Social Media, and more for New Patient Growth written by Brad Newman and published by Dentainment. This book was released on 2023-07-18 with total page 14 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's competitive landscape, Dental Practices need innovative and effective marketing strategies to attract new patients and achieve sustainable growth. "Best Dental Marketing" is the ultimate guide for Dental professionals looking to harness the power of AI, Video, Social Media and more to transform their marketing efforts and drive new patient growth. Inside this comprehensive guide, you'll discover: The latest AI-driven tools, including ChatGPT, to optimize your content generation, search engine optimization, and patient engagement. Proven video marketing techniques to showcase your expertise, engage with your audience, and create compelling patient testimonials. Strategies to make the most of Social Media platforms, from creating engaging content to managing your online presence and building rapport. SEO (Search Engine Optimization) and SEM (Search Engine Marketing) strategies for Dental Practices, to ensure your services are easily discovered online by prospective patients. Real-World examples, actionable insights, and expert tips to help you stay ahead of the competition and foster long-lasting relationships with your patients. Plus, insights on many more platforms and timely topics. https://bestdentalmarketing.com/ "Best Dental Marketing" is an invaluable resource for Dentists, Practice Managers, and marketing professionals seeking to revolutionize their Dental Marketing approach. Whether you're new to the world of digital marketing or an experienced marketer looking to stay ahead of the curve, this book will provide you with the knowledge and tools to supercharge your marketing efforts and propel your Dental Practice to new heights. "Best Dental Marketing" takes you on a journey through the rapidly evolving landscape of digital marketing. In this guide, you'll gain an understanding of key marketing concepts and the latest technologies reshaping the Dental industry. This book offers a practical, insightful, and indispensable roadmap for those looking to grow their practice and build a stronger, more engaging online presence. It provides both the big picture of how marketing is changing in the Dental industry and the specific strategies you need to take advantage of these trends. With this resource, you can rest assured that your marketing efforts will be at the cutting edge of industry practice, helping you achieve success in today's competitive Dental market. Let Brad Newman, Founder and Chief Buzz Officer at Dentainment, guide you on this journey of discovery and growth. Start reading "Best Dental Marketing: How to Leverage AI, Video, Social Media, and more for New Patient Growth" and set your practice on the path to marketing excellence for years to come. For additional resources at your Dental Practice, please visit https://bestdentalmarketing.com/ for a plethora of powerful marketing tips, ideas, and inspiration. Thank You for reading BEST DENTAL MARKETING! Keep up the truly inspiring work. https://bestdentalmarketing.com/
Author : Len Tau
Publisher : Morgan James Publishing
ISBN 13 : 1642797820
Total Pages : 226 pages
Book Rating : 4.6/5 (427 download)
Download or read book Raving Patients written by Len Tau and published by Morgan James Publishing. This book was released on 2020-03-27 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Raving Patients, Dr. Len Tau, a practicing dentist in Philadelphia and online reputation specialist, shares simple tips and best practices to become visible and demonstrate credibility online. Dental practices waste thousands of dollars and hundreds of hours trying to find new patients using methods that may have worked decades ago but no longer work today. Raving Patients teaches dentists how to get exponentially better marketing results for a fraction of the time and money using a simple combination of online and offline reputation marketing strategies that take only minutes to implement. The strategies within Raving Patients help dental practices rise up search engine results when patients in their area search for new dentists. Dr. Tau also presents proven methodologies that help dental practices stand out as the practice of choice in their area. This generates a steady flow of patients who are more likely to move forward with treatment recommendations than other dental marketing strategies.
Author : Claude W. Bailey, III
Publisher : CreateSpace
ISBN 13 : 9781495936814
Total Pages : 32 pages
Book Rating : 4.9/5 (368 download)
Download or read book Dental Marketing written by Claude W. Bailey, III and published by CreateSpace. This book was released on 2014-01 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you plan to consistently capture, connect and close new dental patients every month to increase the revenue in your dental office practice? If you are the kind of dentist that uses one-way broadcasting such as mailing lists, a traditional website, the yellow pages and newspaper inserts to acquire new dental patients. Then you could be experiencing a very low marketing return on investment. 24 of the 25 largest newspapers experienced record declines in circulation in the past year. Yellow pages are like nursing homes... They're shocking expensive and few people under 70 use them. When you read this book you will be able to outline a Dental Marketing Plan that will generate enough new dental patients per month in order for you to meet your desired monthly revenue. Even if a dentist has been marketing their practice for a while and considers them self a marketing pro, they will still have their eyes open to a new, better, cheaper and faster way to market their practice. You will also receive a free bonus that will put you on the fast track of you're newly developed marketing plan. All you have to do is follow the instructions in the book to receive the fast track bonus. Dental Marketing, 20 Things Every Dentist Should Know About Dental Marketing is for dentist who want to capture, connect and close new dental patients, but don't know where to get started.
Author : Rinesh Ganatra
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781466211902
Total Pages : 0 pages
Book Rating : 4.2/5 (119 download)
Download or read book Re-Inventing Dentistry written by Rinesh Ganatra and published by Createspace Independent Publishing Platform. This book was released on 2013-02-02 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is no other book that will show you step by step HOW to build your dental practice, create winning systems, and use online marketing to grow your practice like you've always wanted. Dr. Rinesh Ganatra, after having built 3 state of the art practices in Orange County, California reveals how you can create your dream practice and market it for success! You will gain three HUGE insights from this book: 1. How to create and build a dental practice from scratch with no prior construction experience 2. An easy to follow step by step guide to creating winning systems within your practice by focusing on attracting patients, treatment planning, and having patients return to you. 3. Cut through the static and finally LEARN how to enhance the power of your website, online video, and social media to attract and keep more patients in your office then ever before. Only after knowing this can you truly create a presence beyond your location! In Re-Inventing Dentistry, successful dentist and entrepreneur, Dr. Ganatra packages up his knowledge and delivers it in a systematic approach to building and marketing your practice. Whether you are a long time practicing dentist or a new dentist out of school this is a must have book that will take you to new levels of success in life and dentistry. Stop trying to figure it all out by yourself and learn from someone who is a dentist and has done it! Read the book and let Dr. Ganatra help you create your ultimate success in dentistry! Be sure to also check out his free video training series at http: //www.dentalpracticemastery.com
Author : Marcus Hines
Publisher : John Wiley & Sons
ISBN 13 : 1119114543
Total Pages : 192 pages
Book Rating : 4.1/5 (191 download)
Download or read book Marketing Implant Dentistry written by Marcus Hines and published by John Wiley & Sons. This book was released on 2015-08-24 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: A large percentage of skilled dental professionals lack the tools and comfort level required to market themselves and their dental implant practices effectively As a consequence, these dental professionals miss several opportunities to help patients and grow their business. Even those who recognize the need for marketing often don’t have the experience or training to do so effectively. Marketing Implant Dentistry meets this need by giving dentists the tools to better market and promote their practices and to gain case acceptance. Marketing Implant Dentistry presents proven approaches for attracting dental implant patients and demonstrates the use of successful communication skills, including verbal and visual aids. This book details multiple examples of patient friendly and professional letters for use in targeting both new implant patients and professional referral sources. Readers will learn the benefits of adopting non-traditional approaches such as hosting patient education seminars, as well as cultivating professional relationships with the medical community (physicians) for the purposes of generating untapped referral relationships. Best practices in internet and social media marketing, specific to implant dentistry, are also demonstrated so practices can make the most out of these low-cost opportunities.
Author : James L. Harrison
Publisher : John Wiley & Sons
ISBN 13 : 1119892872
Total Pages : 486 pages
Book Rating : 4.1/5 (198 download)
Download or read book Business Basics for Dentists written by James L. Harrison and published by John Wiley & Sons. This book was released on 2023-09-21 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Basics for Dentists Concise yet comprehensive overview of business management principles tailored for dental practices, with strategies to apply the core concepts to achieve success Rather than presenting a rote checklist of steps for success, Business Basics for Dentists, Second Edition describes business, economic, marketing, and management principles and explains how to apply them to dental practice. Now fully updated throughout, this book provides the essential elements of a business course—management principles, economics, business finance, and financial analysis—without getting bogged down in too much detail. Dental students and new practitioners will learn how to use the core strategic and operational business philosophies to develop an effective dental practice. The business management principles are related to various aspects of running and managing a dental practice, including office communications, billing, inventory, and marketing. All aspects of practice transition are approached, including career opportunities, buying a practice, starting a new practice, multi-practitioner arrangements, practice valuation, and planning and developing a practice. The book also covers personal financial planning to ensure that the dentist is also planning for their finances and retirement beyond the bounds of the practice. Business Basics for Dentists, Second Edition covers: Personal money management and insurance needs, reducing the personal tax burden, estate planning, and securing financing Business entities, basic economics, the legal environment of the dental practice, financial statements, and business taxes and tax planning Management principles, planning the dental practice, financial analysis, and control in the dental office, maintaining production and collections, and gaining case acceptance Generating patients for the practice, controlling costs, promoting staff effectiveness, and maintaining daily operations Focusing on the transition period from a dental student, through corporate employee, to ownership, Business Basics for Dentists is a valuable tool for dental students and professionals seeking to further their career path through actionable advice from experts in the field.
Author : Anissa Holmes
Publisher : Morgan James Publishing
ISBN 13 : 1683509781
Total Pages : 151 pages
Book Rating : 4.6/5 (835 download)
Download or read book Delivering WOW written by Anissa Holmes and published by Morgan James Publishing. This book was released on 2018-08-07 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt: Delivering WOW is a blueprint for running and growing a dental practice. Dr. Anissa Holmes was sick of working too much and earning too little, so she decided to do something about it. After years of learning and experimentation, she developed a simple, high-impact process to run and grow a dental practice that turned her office into a high-profit practice with over 50,000 raving Facebook fans and a reliable team she can trust to handle anything that comes their way. With this newly-updated and expanded version of a book that helped thousands of dentists build more profitable and enjoyable dental practices, Dr. Holmes walks dentists through building a winning team, maximizing profitability, and reliably growing patient numbers without having to waste time and money on expensive and ineffective advertising methods. If you’re tired of feeling guilty, stressed, and frustrated by your practice and want to build one that allows you to make more, work less, and have a meaningful impact in the world, Delivering WOW is the step-by-step plan for you!
Author : James McAnally
Publisher : CreateSpace
ISBN 13 : 9781500571733
Total Pages : 270 pages
Book Rating : 4.5/5 (717 download)
Download or read book The Dentist's Unfair Advantage written by James McAnally and published by CreateSpace. This book was released on 2015-02-19 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dental practice has changed. The disease & age demographics and insurance & wage trends that drove decades of easy success as a service business are fading. As a result, the traditional practice model has become unpredictable. Common denominators for success in today's environment are a focus on specialized niche services, unique ways of delivering care, understandable and ethical communication in promotion and selling, and a 100% painless treatment and administrative experience for the patient. The 5% of clinicians embracing these changes are thriving, performing the niche services they love, helping more patients, and enjoying a rich professional and personal life. If you want to understand what they know or simply chart your course to join them, then the rules and logical sequences discussed in 'The Ultimate Guide to Niche Dental Marketing' are mandatory reading. The Ultimate Guide to Niche Dental Marketing provides the reader with: * Key economic, reimbursement, and disease demographic trends to know * How insurance discounting directly affects one's short and long term choices * The ultimate truth about your marketing budget as percent of gross * How to create "category killer" practice advantages in any niche and location * Discussion of best media and specific tactics for successful niche service promotion * How to maintain your marketing focus via The McAnally Hierarchy of Niche Marketing(tm) * Specific Do's and Don'ts for niche service promotion (both online and offline media)* Easily avoidable marketing pitfalls for conserving your financial resources* Tangible advantages known only to those readers with Volume 3 in the D.U.A. series The Dentist's Unfair Advantage Series is designed to help practice owners understand more fully the unfair forces working against their practice in the post Great Recession economy. Without an ongoing accumulation of advantages clinically, administratively, and via systems for selling and the promotion of professional services, practice growth and professional satisfaction are artificially limited and as a direct consequence fewer patients are helped. Each Volume In the series is designed to not only create understanding of what's working against the practice but to give the owner tactical steps to take for accumulating tangible business advantages that act as counterweights to the unfair forces at work.
Author : Christopher Phelps, DMD
Publisher : Edizioni LSWR
ISBN 13 : 1957260025
Total Pages : 613 pages
Book Rating : 4.9/5 (572 download)
Download or read book The Complete Book on Dental Marketing written by Christopher Phelps, DMD and published by Edizioni LSWR. This book was released on 2022-09-26T00:00:00+02:00 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: “With this outstanding book, Dr. Phelps provides a masterclass on dental marketing. Employing compelling stories and convincing data, he reveals how powerful principles of marketing and psychology can be converted into actionable steps for increased patient satisfaction, loyalty, and growth. There’s nothing else like it.” Robert Cialdini Author of worldwide best sellers, Influence and Pre-Suasiongrowth and vitality Marketing for most is considered more of a mystery instead of a science. When it remains a mystery to us it ultimately ends in wasted efforts, poor results, and tens of thousands of lost dollars. The good news is that it doesn’t have to remain a mystery. The goal of this book is to help dentists who are looking to demystify the dental marketing process, those in need of more new patients, regardless of whether you are a marketing director for a current practice or a dentist yourself, a solo practitioner or one in a group practice, or someone who is in network with dental insurance companies or completely out of network with them.
