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Author : Gerardus Blokdyk
Publisher :
ISBN 13 : 9780655983446
Total Pages : 0 pages
Book Rating : 4.9/5 (834 download)
Download or read book Electronic Customer Relationship Management E CRM A Complete Guide - 2020 Edition written by Gerardus Blokdyk and published by . This book was released on with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Gerardus Blokdyk
Publisher : 5starcooks
ISBN 13 : 9780655927914
Total Pages : 314 pages
Book Rating : 4.9/5 (279 download)
Download or read book Customer Relationship Management CRM A Complete Guide - 2020 Edition written by Gerardus Blokdyk and published by 5starcooks. This book was released on 2019-09-23 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you offer social media training services for clients? Can visitors and customers opt out of sharing personal information? How is a typical client engagement with your organization structured? When do they buy? Is crm worth it? This easy Customer Relationship Management CRM self-assessment will make you the accepted Customer Relationship Management CRM domain leader by revealing just what you need to know to be fluent and ready for any Customer Relationship Management CRM challenge. How do I reduce the effort in the Customer Relationship Management CRM work to be done to get problems solved? How can I ensure that plans of action include every Customer Relationship Management CRM task and that every Customer Relationship Management CRM outcome is in place? How will I save time investigating strategic and tactical options and ensuring Customer Relationship Management CRM costs are low? How can I deliver tailored Customer Relationship Management CRM advice instantly with structured going-forward plans? There's no better guide through these mind-expanding questions than acclaimed best-selling author Gerard Blokdyk. Blokdyk ensures all Customer Relationship Management CRM essentials are covered, from every angle: the Customer Relationship Management CRM self-assessment shows succinctly and clearly that what needs to be clarified to organize the required activities and processes so that Customer Relationship Management CRM outcomes are achieved. Contains extensive criteria grounded in past and current successful projects and activities by experienced Customer Relationship Management CRM practitioners. Their mastery, combined with the easy elegance of the self-assessment, provides its superior value to you in knowing how to ensure the outcome of any efforts in Customer Relationship Management CRM are maximized with professional results. Your purchase includes access details to the Customer Relationship Management CRM self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows you exactly what to do next. Your exclusive instant access details can be found in your book. You will receive the following contents with New and Updated specific criteria: - The latest quick edition of the book in PDF - The latest complete edition of the book in PDF, which criteria correspond to the criteria in... - The Self-Assessment Excel Dashboard - Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation - In-depth and specific Customer Relationship Management CRM Checklists - Project management checklists and templates to assist with implementation INCLUDES LIFETIME SELF ASSESSMENT UPDATES Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.
Author : Gerardus Blokdyk
Publisher :
ISBN 13 : 9780655963653
Total Pages : 0 pages
Book Rating : 4.9/5 (636 download)
Download or read book Salesforce CRM A Complete Guide - 2020 Edition written by Gerardus Blokdyk and published by . This book was released on with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Francis Buttle
Publisher : Routledge
ISBN 13 : 1856175227
Total Pages : 495 pages
Book Rating : 4.8/5 (561 download)
Download or read book Customer Relationship Management written by Francis Buttle and published by Routledge. This book was released on 2009 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title presents an holistic view of CRM, arguing that its essence concerns basic business strategy - developing and maintaining long-term, mutually beneficial relationships with strategically significant customers - rather than the operational tools which achieve these aims.
Author : Melinda Nykamp
Publisher : AMACOM/American Management Association
ISBN 13 : 9780814406229
Total Pages : 212 pages
Book Rating : 4.4/5 (62 download)
Download or read book The Customer Differential written by Melinda Nykamp and published by AMACOM/American Management Association. This book was released on 2001 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text provides step-by-step guidelines for implementing customer relationship management (CRM) throughout an organization. This book explains: the benefits of CRM, the planning, change management, business metrics and analytics, systems and technology, and measuring the impact of CRM.
Author : V. Kumar
Publisher : FT Press
ISBN 13 : 0133346102
Total Pages : 1528 pages
Book Rating : 4.1/5 (333 download)
Download or read book The Definitive Guide to Customer Relationship Management (Collection) written by V. Kumar and published by FT Press. This book was released on 2012-09-05 with total page 1528 pages. Available in PDF, EPUB and Kindle. Book excerpt: A brand new collection of powerful insights into building outstanding customer relationships… 4 pioneering books, now in a convenient e-format, at a great price! 4 remarkable eBooks help you develop rock-solid, high-value long-term customer relationships: levels of loyalty you thought were impossible Today, rock-solid long-term customer relationships are the holy grail of every business -- and they seem just as elusive. But such relationships are possible: great businesses are proving it every day, and reaping the rewards. In this extraordinary 4 eBook set, you'll learn how they do it -- and how you can, too, no matter what you sell or who your customers are. First, in Managing Customers for Profit: Strategies to Increase Profits and Build Loyalty, internationally respected marketing expert V. Kumar presents a complete framework for linking your investments to business value - and maximizing the lifetime value of every customer. Learn how to use Customer Lifetime Value (CLV) to target customers with higher profit potential…manage and reward existing customers based on their profitability…and invest in high-profit customers to prevent attrition and ensure future profitability. Kumar introduces customer-centric approaches to allocating marketing resources…pitching the right products to the right customers at the right time…determining when a customer is likely to leave, and whether to intervene…managing multichannel shopping… even calculating referral value. Next, in Smart Retail: Practical Winning Ideas and Strategies from the Most Successful Retailers in the World, Richard Hammond presents remarkable new case studies, ideas, strategies, and tactics from great retailers worldwide. Discover new ways to use data to drive profit and growth… do more with less… leverage technology to develop highly productive and innovative remote teams… create your ultimate retail experience! In Inside the Mind of the Shopper: The Science of Retailing, the legendary Herb Sorensen reveals what customers really do when they shop, ripping away myths and mistakes that lead retailers to miss huge opportunities. Sorensen identifies simple interventions that can have dramatic sales effects, shows why many common strategies don't work, and offers specific solutions for serving quick-trip shoppers, optimizing in-store migration patterns, improving manufacturer-retailer collaboration, even retailing to multicultural communities. Finally, in The Truth About What Customers Want, Michael R. Solomon demystifies today's consumers, revealing what they want, think, and feel. Then, based on his deep truths about consumer behavior, he presents 50 bite-size, easy-to-use techniques for finding and keeping highly profitable customers! From world-renowned experts in customer behavior and retail performance V. Kumar, Richard Hammond, Herb Sorensen, and Michael R. Solomon
Author : SCN Education
Publisher : Springer Science & Business Media
ISBN 13 : 3322849619
Total Pages : 406 pages
Book Rating : 4.3/5 (228 download)
Download or read book Customer Relationship Management written by SCN Education and published by Springer Science & Business Media. This book was released on 2013-11-11 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: This HOTT Guide defines CRM from different points of view: sales, marketing, customer support and technology. By presenting white papers on the technology, business cases, reports sharing the major trends occurring in the CRM marketplace, interviews with experts in the CRM-field, and a special chapter dedicated to the implementation of CRM in callcenters, the reader will have the most complete file on CRM possible at his disposition.
Author : Bryan Bergeron
Publisher : John Wiley & Sons
ISBN 13 : 0471268100
Total Pages : 236 pages
Book Rating : 4.4/5 (712 download)
Download or read book Essentials of CRM written by Bryan Bergeron and published by John Wiley & Sons. This book was released on 2004-01-16 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: ESSENTIALS OF CRM Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in CRM. "Once again, Bryan Bergeron proves that he is ahead of the curve when it comes to understanding the value of customer relationships. This remarkable book is geared not only toward corporate executives with mega-investments in CRM, but can also be successfully applied to the street corner vendor. His articulate and sensitive style brings this highly involved subject matter to a level we can all understand." —Michael Cusack, author of Online Customer Care: Strategies for Call Center Excellence "Managing relationships with customers has become a critical organizational competency. Bergeron has done a superb job of presenting the breadth, complexity, and nature of CRM. This book provides a fabulous and actionable grounding in CRM for organizational leadership." —John Glaser, PhD, Vice President and CIO, Partners Healthcare System The Wiley Essentials Series-because the business world is always changing...and so should you.
Author : Lou E. Pelton
Publisher :
ISBN 13 : 9780071121002
Total Pages : 514 pages
Book Rating : 4.1/5 (21 download)
Download or read book Marketing Channels written by Lou E. Pelton and published by . This book was released on 2002 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first text to use the relationship marketing perspective in the channels course. The authors have created a Channels Relationship Model (CRM), which is the guiding framework of the book. This book is a combination of text, cases, and readings. It contains coverage of global and ethical issues. Careful attention is paid to the pacing of material throughout the semester.
Author : SCN Education
Publisher : Vieweg+Teubner Verlag
ISBN 13 :
Total Pages : 418 pages
Book Rating : 4.E/5 ( download)
Download or read book Customer Relationship Management written by SCN Education and published by Vieweg+Teubner Verlag. This book was released on 2001-04-27 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: This HOTT Guide defines CRM from different points of view: sales, marketing, customer support and technology. By presenting white papers on the technology, business cases, reports sharing the major trends occurring in the CRM marketplace, interviews with experts in the CRM-field, and a special chapter dedicated to the implementation of CRM in callcenters, the reader will have the most complete file on CRM possible at his disposition.
Author : V. Kumar
Publisher : Springer Science & Business Media
ISBN 13 : 3642201091
Total Pages : 399 pages
Book Rating : 4.6/5 (422 download)
Download or read book Customer Relationship Management written by V. Kumar and published by Springer Science & Business Media. This book was released on 2012-04-30 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: Customer relationship management (CRM) as a strategy and as a technology has gone through an amazing evolutionary journey. The initial technological approach was followed by many disappointing initiatives only to see the maturing of the underlying concepts and applications in recent years. Today, CRM represents a strategy, a set of tactics, and a technology that have become indispensible in the modern economy. This book presents an extensive treatment of the strategic and tactical aspects of customer relationship management as we know it today. It stresses developing an understanding of economic customer value as the guiding concept for marketing decisions. The goal of the book is to serve as a comprehensive and up-to-date learning companion for advanced undergraduate students, master's degree students, and executives who want a detailed and conceptually sound insight into the field of CRM.
Author : Don Peppers
Publisher : John Wiley & Sons
ISBN 13 : 1119236258
Total Pages : 624 pages
Book Rating : 4.1/5 (192 download)
Download or read book Managing Customer Experience and Relationships written by Don Peppers and published by John Wiley & Sons. This book was released on 2016-11-14 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt: Boost profits, margins, and customer loyalty with more effective CRM strategy Managing Customer Experience and Relationships, Third Edition positions the customer as central to long-term strategy, and provides essential guidance toward optimizing that relationship for the long haul. By gaining a deep understanding of this critical dynamic, you'll become better able to build and manage the customer base that drives revenue and generates higher margins. A practical framework for implementing the IDIC model merges theory, case studies, and strategic analysis to provide a ready blueprint for execution, and in-depth discussion of communication, metrics, analytics, and more allows you to optimize the relationship on both sides of the table. This new third edition includes updated examples, case studies, and references, alongside insightful contributions from global industry leaders to give you a well-rounded, broadly-applicable knowledge base and a more effective CRM strategy. Ancillary materials include a sample syllabus, PowerPoints, chapter questions, and a test bank, facilitating use in any classroom or training session. The increased reliance on customer relationship management has revealed a strong need for knowledgeable practitioners who can deploy effective initiatives. This book provides a robust foundation in CRM principles and practices, to help any business achieve higher customer satisfaction. Understand the fundamental principles of the customer relationship Implement the IDIC model to improve CRM ROI Identify essential metrics for CRM evaluation and optimization Increase customer loyalty to drive profits and boost margins Sustainable success comes from the customer. If your company is to meet performance and profitability goals, effective customer relationship management is the biggest weapon in your arsenal—but it must be used appropriately. Managing Customer Experience and Relationships, Third Edition provides the information, practical framework, and expert insight you need to implement winning CRM strategy.
Author : Gerardus Blokdyk
Publisher :
ISBN 13 : 9781489190758
Total Pages : 0 pages
Book Rating : 4.1/5 (97 download)
Download or read book Electronic Customer Relationship Management E-CRM Complete Self-Assessment Guide written by Gerardus Blokdyk and published by . This book was released on with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Francis Buttle
Publisher : Routledge
ISBN 13 : 1317654765
Total Pages : 427 pages
Book Rating : 4.3/5 (176 download)
Download or read book Customer Relationship Management written by Francis Buttle and published by Routledge. This book was released on 2015-02-11 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: Customer Relationship Management Third Edition is a much-anticipated update of a bestselling textbook, including substantial revisions to bring its coverage up to date with the very latest in CRM practice. The book introduces the concept of CRM, explains its benefits, how and why it can be used, the technologies that are deployed, and how to implement it, providing you with a guide to every aspect of CRM in your business or your studies. Both theoretically sound and managerially relevant, the book draws on academic and independent research from a wide range of disciplines including IS, HR, project management, finance, strategy and more. Buttle and Maklan, clearly and without jargon, explain how CRM can be used throughout the customer life cycle stages of customer acquisition, retention and development. The book is illustrated liberally with screenshots from CRM software applications and case illustrations of CRM in practice. NEW TO THIS EDITION: Updated instructor support materials online Full colour interior Brand new international case illustrations from many industry settings Substantial revisions throughout, including new content on: Social media and social CRM Big data and unstructured data Recent advances in analytical CRM including next best action solutions Marketing, sales and service automation Customer self-service technologies Making the business case and realising the benefits of investment in CRM Ideal as a core textbook by students on CRM or related courses such as relationship marketing, database marketing or key account management, the book is also essential to industry professionals, managers involved in CRM programs and those pursuing professional qualifications or accreditation in marketing, sales or service management.
Author : Jill Dyché
Publisher : Addison-Wesley Professional
ISBN 13 : 9780201730623
Total Pages : 338 pages
Book Rating : 4.7/5 (36 download)
Download or read book The CRM Handbook written by Jill Dyché and published by Addison-Wesley Professional. This book was released on 2002 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: CRM is an integrated information system that is used to plan, schedule and control the pre-sales and post-sales activities in an organization. This text is a manager's guide to making the most of CRM techniques for enhancing customer service, sales force effectiveness and marketing strategy.
Author : Ken Burnett
Publisher : FT Press
ISBN 13 : 9780273650317
Total Pages : 0 pages
Book Rating : 4.6/5 (53 download)
Download or read book The Handbook of Key Customer Relationship Management written by Ken Burnett and published by FT Press. This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide shows how CRM (customer relationship management) uses technology to merge everything you know about a customer in one place, merge all the systems they encounter into one unified process and then use that knowledge and interface to sell to them, one customer at a time.
Author :
Publisher : International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies
ISBN 13 :
Total Pages : pages
Book Rating : 4./5 ( download)
Download or read book ITJEMAST 11(4) 2020 written by and published by International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies publishes a wide spectrum of research and technical articles as well as reviews, experiments, experiences, modelings, simulations, designs, and innovations from engineering, sciences, life sciences, and related disciplines as well as interdisciplinary/cross-disciplinary/multidisciplinary subjects. Original work is required. Article submitted must not be under consideration of other publishers for publications.
