Customer Care: A New Business Discipline

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Author :
Publisher : CreateSpace
ISBN 13 : 1986960382
Total Pages : 176 pages
Book Rating : 4.9/5 (869 download)

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Book Synopsis Customer Care: A New Business Discipline by : Atton Institute

Download or read book Customer Care: A New Business Discipline written by Atton Institute and published by CreateSpace. This book was released on 2018-04-26 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Customer service is one of the most important aspects of running a business. This book from the Atton Institute has the answers to a number of relevant questions such as “What should and should not be done when working with clients,” “How to correctly react to changes and innovations,” “How to improve the level of customer service & satisfaction,” etc. The main objective of this book is to help you to organize your work in such a way that you are able to get maximum benefit when working with your clients. After all, if you don’t think of customer satisfaction, you won’t be able to stay at the market for long. The book will be of interest first of all to those who work with customers, as well as for managers and owners of the companies. It will also be useful to marketers, brand managers and all those professionals who want to improve the efficiency of their work with clients.

Customer Intimacy

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Publisher : Claremont
ISBN 13 : 9780006388395
Total Pages : 221 pages
Book Rating : 4.3/5 (883 download)

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Book Synopsis Customer Intimacy by : Fred Wiersema

Download or read book Customer Intimacy written by Fred Wiersema and published by Claremont. This book was released on 1998 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 1987, this paperback, from the author of THE DISCIPLINE OF MARKET LEADERS demonstrates how companies can profit from establishing more co-operative customer-supplier relationships and describes how customer intimacy works, how to implement it and what pitfalls to look out for. Illustrated with examples from top companies.

Quest for the Best

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Publisher : University of North Texas Press
ISBN 13 : 9781574411379
Total Pages : 260 pages
Book Rating : 4.4/5 (113 download)

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Book Synopsis Quest for the Best by : Stanley Marcus

Download or read book Quest for the Best written by Stanley Marcus and published by University of North Texas Press. This book was released on 2001 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Quest for the Best is not just a nostalgic look, however, at the age of handcrafted elegance. Marcus gives good advice on how consumers can educate themselves about the best, demand it, and get it. He describes his own experiences with the best in chapters such as "The Things You Love to Touch" and "Bed and Board." Witty, urbane, but always accessible, Marcus is a joy to read."--BOOK JACKET.

Social Media Theory and Communications Practice

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Publisher : Taylor & Francis
ISBN 13 : 1000900681
Total Pages : 192 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis Social Media Theory and Communications Practice by : Whitney Lehmann

Download or read book Social Media Theory and Communications Practice written by Whitney Lehmann and published by Taylor & Francis. This book was released on 2023-07-31 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fusing the academic with the applied, this book provides a comprehensive introduction to social media for future communications professionals. While most social media texts approach the subject through either a theoretical, scholarly lens or a professional, practical lens, this text offers a much-needed linkage of theory to the practical tactics employed by social media communicators. Concise and conversational chapters break down the basics of both social media theory and practice and are complemented by sidebars written by scholars and industry professionals, chapter summaries and end-of-chapter exercises. This book is ideal for introductory social media courses in communication, public relations and mass communication departments, as well as courses in digital media and public relations. Online resources include social media writing templates, sample posts and content calendar templates. Please visit www.routledge.com/9781032185873.

Social Media Strategy

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Publisher : Rowman & Littlefield
ISBN 13 : 153810136X
Total Pages : 377 pages
Book Rating : 4.5/5 (381 download)

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Book Synopsis Social Media Strategy by : Keith A. Quesenberry

Download or read book Social Media Strategy written by Keith A. Quesenberry and published by Rowman & Littlefield. This book was released on 2018-07-09 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social Media Strategy, Second Edition is a guide to marketing, advertising, and public relations in a world of social media-empowered consumers. The new edition emphasizes connections in all areas of integrated marketing and adds a new chapter on law. Fully updated real world examples and statistics make it a highly accessible text for students.

Customer Care Excellence

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Publisher : Kogan Page Publishers
ISBN 13 : 9780749437923
Total Pages : 262 pages
Book Rating : 4.4/5 (379 download)

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Book Synopsis Customer Care Excellence by : Sarah Cook

Download or read book Customer Care Excellence written by Sarah Cook and published by Kogan Page Publishers. This book was released on 2002 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: As competitiveness increases, many organisations have realised that they cannot compete on price alone and have developed strategies for providing superior customer service. In Customer Care Excellence Sarah Cook provides a comprehensive action plan.

Outside in

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Publisher : Houghton Mifflin Harcourt
ISBN 13 : 0547913982
Total Pages : 275 pages
Book Rating : 4.5/5 (479 download)

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Book Synopsis Outside in by : Harley Manning

Download or read book Outside in written by Harley Manning and published by Houghton Mifflin Harcourt. This book was released on 2012 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: For readers of "Delivering Happiness" and "The New Gold Standard"--a revolutionary approach to understanding and mastering the customer experience from Forrester Research.

Effective Customer Care

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Publisher : Kogan Page Publishers
ISBN 13 : 0749459980
Total Pages : 144 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Effective Customer Care by : Pat Wellington

Download or read book Effective Customer Care written by Pat Wellington and published by Kogan Page Publishers. This book was released on 2010-06-03 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective Customer Care is an essential guide to creating excellent customer service that will not only satisfy your customers and prompt orders, but also cement customer relationships and develop loyalty... and thus increase profits. You will find out what really goes through a customer's mind when they look to purchase a product or service, and what might turn them away without you even realising it. If you have to handle complaints or problem solve you will be shown a robust and systematic approach to reduce these occurrences. In servicing your customer you will often need to get cooperation from others within your organisation, be it members of your team or those in other departments. Effective Customer Care will show you how to do this. And finally, you will learn how to ensure that you keep your customers loyal, and build an ongoing business relationship with them. Pat Wellington includes every aspect of the customer care process including how to: understand what the customer wants, not what you think they want; stop losing business and gain market share; motivate team members to offer a value added service to customers; improve the level of service offered; get a better level of service from internal customers and build long term relationships with customers and suppliers. It is written without jargon and includes international case studies from UK, Scandinavia, USA the Gulf and Singapore.

Business Intelligence and Agile Methodologies for Knowledge-Based Organizations: Cross-Disciplinary Applications

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Publisher : IGI Global
ISBN 13 : 1613500513
Total Pages : 370 pages
Book Rating : 4.6/5 (135 download)

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Book Synopsis Business Intelligence and Agile Methodologies for Knowledge-Based Organizations: Cross-Disciplinary Applications by : Rahman El Sheikh, Asim Abdel

Download or read book Business Intelligence and Agile Methodologies for Knowledge-Based Organizations: Cross-Disciplinary Applications written by Rahman El Sheikh, Asim Abdel and published by IGI Global. This book was released on 2011-09-30 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business intelligence applications are of vital importance as they help organizations manage, develop, and communicate intangible assets such as information and knowledge. Organizations that have undertaken business intelligence initiatives have benefited from increases in revenue, as well as significant cost savings.Business Intelligence and Agile Methodologies for Knowledge-Based Organizations: Cross-Disciplinary Applications highlights the marriage between business intelligence and knowledge management through the use of agile methodologies. Through its fifteen chapters, this book offers perspectives on the integration between process modeling, agile methodologies, business intelligence, knowledge management, and strategic management.

The Discipline of Market Leaders

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Publisher : Basic Books
ISBN 13 : 0465003974
Total Pages : 175 pages
Book Rating : 4.4/5 (65 download)

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Book Synopsis The Discipline of Market Leaders by : Michael Treacy

Download or read book The Discipline of Market Leaders written by Michael Treacy and published by Basic Books. This book was released on 2007-03-20 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic bestseller outlining tactics for any business striving to achieve market dominance What does your company do better than anyone else? What unique value do you provide to your customers? How will you increase that value next year? Drawing on in-depth studies and interviews with the top CEOs in the country, renowned business strategists Michael Treacy and Fred Wiersema reveal that successful companies do not attempt to be everything to everyone. Instead, they win customers by mastering one of three "value disciplines": the highest quality products, the lowest prices, or the best customer experiences. From FedEx to Walmart, the companies that relentlessly focused on a single discipline not only thrived but dominated their industries, while once powerful corporations that didn't get the message, from Kodak to IBM, faltered. Presented in disarmingly simple and provocative terms, The Discipline of Market Leaders shows what it takes to become a leader in your market, and stay there, in an ever more sophisticated and demanding world.

Proceedings of The International Conference on Inter Disciplinary Research in Engineering and Technology 2015

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Publisher : Association of Scientists, Developers and Faculties (ASDF)
ISBN 13 : 8192974251
Total Pages : 273 pages
Book Rating : 4.1/5 (929 download)

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Book Synopsis Proceedings of The International Conference on Inter Disciplinary Research in Engineering and Technology 2015 by : Kokula Krishna Hari Kunasekaran

Download or read book Proceedings of The International Conference on Inter Disciplinary Research in Engineering and Technology 2015 written by Kokula Krishna Hari Kunasekaran and published by Association of Scientists, Developers and Faculties (ASDF). This book was released on 2015-04-30 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to the International Conference on Inter Disciplinary Research in Engineering and Technology (ICIDRET) 2015 in DSIIDC, Government of NCT, New Delhi, India, Asia on 29 – 30 April, 2015. If this is your first time to New Delhi, you need to look on more objects which you could never forget in your lifetime. There is much to see and experience at The National Capital of Republic of India. The concept of Inter Disciplinary research was a topic of focus by various departments across the Engineering and Technology area. Flushing with major areas, this ICIDRET ’15 has addressed the E&T areas like Mechanical Engineering, Civil Engineering, Electrical Engineering, Bio-Technology, Bio-Engineering, Bio-Medical, Computer Science, Electronics & Communication Engineering, Management and Textile Engineering. This focus has brought a new insight on the learning methodologies and the terminology of accepting the cross definition of engineering and the research into it. We invite you to join us in this inspiring conversation. I am pretty sure that this conference would indulge the information from the various parts of the world and could coin as a global research gathering. With more and more researchers coming into ICIDRET, this event would be as an annual event. This conference is sure that, this edition and the future edition will serve as a wise platform for the people to come with better research methodologies integrating each and every social component globally. If there would have been a thought of not integrating the RJ45 and few pieces of metal / plastic along with a PCB, today we could haven’t used the telephones and mobile phones. With an ear-mark inspiration and constant support from the Global President Dr. S. Prithiv Rajan, ASDF International President Dr. P. Anbuoli, this publication stands in front of your eyes, without them this would haven’t been possible in a very shortest span. Finally, I thank my family, friends, students and colleagues for their constant encouragement and support for making this type of conference. -- Kokula Krishna Hari K Editor-in-Chief www.kokulakrishnaharik.in

At Your Service

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Publisher : John Wiley & Sons
ISBN 13 : 1118217225
Total Pages : 240 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis At Your Service by : Frank Eliason

Download or read book At Your Service written by Frank Eliason and published by John Wiley & Sons. This book was released on 2012-04-24 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to refocusing your business on those who matter most: customers and employees. Technology and social media tools have made it easier than ever for companies to communicate with consumers. They can listen and join in on conversations, solve problems, get instant feedback about their products and services, and more. So why, then, are most companies not doing this? Instead, it seems as if customer service is at an all time low, and that the few companies who are choosing to focus on their customers are experiencing a great competitive advantage. At Your Service explains the importance of refocusing your business on your customers and your employees, and just how to do it. Explains how to create a culture of empowered employees who understand the value of a great customer experience Advises on the need to communicate that experience to their customers and potential customers Frank Eliason, recognized by BusinessWeek as the 'most famous customer service manager in the US, possibly in the world,' has built a reputation for helping large businesses improve the way they connect with customers and enhance their relationships At Your Service will appeal to leaders, managers, business owners, customer service professionals, and anyone who wants to learn how to add value to their organization.

Perspective Of The Marketing An Inter Disciplinary Approach

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Author :
Publisher : Uttkarsh Prakashan
ISBN 13 : 9391765696
Total Pages : 120 pages
Book Rating : 4.3/5 (917 download)

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Book Synopsis Perspective Of The Marketing An Inter Disciplinary Approach by : Rakesh Ahlawat & Dr.Shiv Jaggarwal

Download or read book Perspective Of The Marketing An Inter Disciplinary Approach written by Rakesh Ahlawat & Dr.Shiv Jaggarwal and published by Uttkarsh Prakashan. This book was released on 2023-05-24 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing in interdisciplinary approach is wide in range and scope and having the understanding in this regard will definitely improve the marketing strategies by the organizations. marketing aspects and concepts has changed in different fields like in airline tourism, hospitality and general marketing in recent years after covid. this book will try to address various current and futuristic trends in “perspective of the marketing: an interdisciplinary approach” like tourism-related social media marketing, online shopping and marketing, marketing of tourism services in india, wellness tourism and many more. we are pleased to place this book before the academicians, researchers and industry practitioners with a hope that the readers will enjoy reading this book.

Customer Success

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Publisher : John Wiley & Sons
ISBN 13 : 1119168295
Total Pages : 258 pages
Book Rating : 4.1/5 (191 download)

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Book Synopsis Customer Success by : Nick Mehta

Download or read book Customer Success written by Nick Mehta and published by John Wiley & Sons. This book was released on 2016-02-11 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your business success is now forever linked to the success of your customers Customer Success is the groundbreaking guide to the exciting new model of customer management. Business relationships are fundamentally changing. In the world B.C. (Before Cloud), companies could focus totally on sales and marketing because customers were often 'stuck' after purchasing. Therefore, all of the 'post-sale' experience was a cost center in most companies. In the world A.B. (After Benioff), with granular per-year, per-month or per-use pricing models, cloud deployments and many competitive options, customers now have the power. As such, B2B vendors must deliver success for their clients to achieve success for their own businesses. Customer success teams are being created in companies to quarterback the customer lifecycle and drive adoption, renewals, up-sell and advocacy. The Customer Success philosophy is invading the boardroom and impacting the way CEOs think about their business. Today, Customer Success is the hottest B2B movement since the advent of the subscription business model, and this book is the one-of-a-kind guide that shows you how to make it work in your company. From the initial planning stages through execution, you'll have expert guidance to help you: Understand the context that led to the start of the Customer Success movement Build a Customer Success strategy proven by the most competitive companies in the world Implement an action plan for structuring the Customer Success organization, tiering your customers, and developing the right cross-functional playbooks Customers want products that help them achieve their own business outcomes. By enabling your customers to realize value in your products, you're protecting recurring revenue and creating a customer for life. Customer Success shows you how to kick start your customer-centric revolution, and make it stick for the long term.

Active and Transformative Learning in STEAM Disciplines

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Publisher : Emerald Group Publishing
ISBN 13 : 183753618X
Total Pages : 329 pages
Book Rating : 4.8/5 (375 download)

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Book Synopsis Active and Transformative Learning in STEAM Disciplines by : Miltiadis D. Lytras

Download or read book Active and Transformative Learning in STEAM Disciplines written by Miltiadis D. Lytras and published by Emerald Group Publishing. This book was released on 2023-11-20 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: Active and Transformative Learning in STEAM Disciplines is a unique reference volume for the new student-centric and objectives-oriented learning environment where individual and team learning paths enhance problem solving capabilities.

Digital Disciplines

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Publisher : John Wiley & Sons
ISBN 13 : 1118995392
Total Pages : 400 pages
Book Rating : 4.1/5 (189 download)

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Book Synopsis Digital Disciplines by : Joe Weinman

Download or read book Digital Disciplines written by Joe Weinman and published by John Wiley & Sons. This book was released on 2015-08-17 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leverage digital technologies to achieve competitive advantage through market-leading processes, products and services, customer relationships, and innovation How does Information Technology enable competitive advantage? Digital Disciplines details four strategies that exploit today's digital technologies to create unparalleled customer value. Using non-technical language, this book describes the blueprints that any company, large or small, can use to gain or retain market leadership, based on insights derived from examining modern digital giants such as Amazon, Netflix, and Uber, established firms such as Burberry, GE, Nike, and Procter & Gamble, and lesser-known innovators such as Alvio, Fruition Sciences, Opower, and Quirky. Companies can develop a competitive edge through four digital disciplines—information excellence, solution leadership, collective intimacy, and accelerated innovation—that exploit cloud computing, big data and analytics, mobile and wireline networks, social media, and the Internet of Things. These four disciplines extend and update the value disciplines of operational excellence, product leadership, and customer intimacy originally defined by Michael Treacy and Fred Wiersema in their bestselling business classic The Discipline of Market Leaders. Operational excellence must now be complemented by information excellence—leveraging automation, information, analytics, and sophisticated algorithms to make processes faster, better, and more cost-effective, seamlessly fuse digital and physical worlds, and generate new revenue through techniques such as exhaust data monetization Product leadership must be extended to solution leadership—smart digital products and services ranging from wind turbines and wearables to connected healthcare, linked to each other, cloud services, social networks, and partner ecosystems, focused on customer outcomes and creating experiences and transformations Customer intimacy is evolving to collective intimacy—as face-to-face relationships not only go online, but are collectively analyzed to provide individually targeted recommendations and personalized services ranging from books and movies to patient-specific therapies Traditional innovation is no longer enough—accelerated innovation goes beyond open innovation to exploit crowdsourcing, idea markets, innovation networks, challenges, and contest economics to dramatically improve processes, products, and relationships This book provides a strategy framework, empirical data, case studies, deep insights, and pragmatic steps for any enterprise to follow and attain market leadership in today's digital era. It addresses improved execution through techniques such as gamification, and pitfalls to beware, including cybersecurity, privacy, and unintended consequences. Digital Disciplines can be exploited by existing firms or start-ups to disrupt established ways of doing business through innovative, digitally enabled value propositions to win in competitive markets in today's digital era.

Genres Across the Disciplines

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Publisher : Cambridge University Press
ISBN 13 : 0521767466
Total Pages : 313 pages
Book Rating : 4.5/5 (217 download)

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Book Synopsis Genres Across the Disciplines by : Hilary Nesi

Download or read book Genres Across the Disciplines written by Hilary Nesi and published by Cambridge University Press. This book was released on 2012-02-23 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Genres across the Disciplines presents cutting edge, corpus-based research into student writing in higher education. Genres across the Disciplines is essential reading for those involved in syllabus and materials design for the development of writing in higher education, as well as for those investigating EAP. The book explores creativity and the use of metaphor as students work towards becoming experts in the genres of their discipline. Grounded in the British Academic Written English (BAWE) corpus, the text is rich with authentic examples of assignment tasks, macrostructures, concordances and keywords. Also available separately as a paperback.