Author : Muchun Wan
Publisher : Springer Nature
ISBN 13 : 9811960127
Total Pages : 226 pages
Book Rating : 4.8/5 (119 download)
Book Synopsis CSR Image Discursive Construction of Banks and the Effects on Capital Markets by : Muchun Wan
Download or read book CSR Image Discursive Construction of Banks and the Effects on Capital Markets written by Muchun Wan and published by Springer Nature. This book was released on 2022-11-11 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book attempts to establish an inter-disciplinary discourse evaluation framework to analyze multi-dimensional discursive features along 4 dimensions in Chinese and American banks’ CSR reports: sentiment, readability, CSR keyword, and visualization. It analyzes Chinese and American banks’ different discursively constructed CSR images via the employment of various discursive features in CSR reports within their different contexts. Lastly, it examines the effects of Chinese and American banks’ discursively constructed CSR images on capital markets, with an inter-disciplinary approach of linguistics, management, and economics. Theoretically, this book contributes to the development of institutional identity’s cross-disciplinary research. Additionally, it reveals the problem-solving function of discourse. This sheds light on theoretical research into both corporate governance and business discourse. Practically, this book contributes to the improvement of Chinese banks’ awareness in CSR disclosure and the establishment of Chinese banks’ international images. Since more and more Chinese companies in different sectors are choosing overseas listings, findings in this book also have practical implications for their information disclosure, international images construction, and corporate value enhancement through corporate narratives, such as annual reports and IPO prospectuses.