Toward Cross-Channel Management

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Author :
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110417162
Total Pages : 84 pages
Book Rating : 4.1/5 (14 download)

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Book Synopsis Toward Cross-Channel Management by : Thomas Rudolph

Download or read book Toward Cross-Channel Management written by Thomas Rudolph and published by Walter de Gruyter GmbH & Co KG. This book was released on 2014-12-16 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: New digital devices enable consumers to ubiquitously access the Internet and inspire them to switch between online and offline channels when shopping – a phenomenon extant research on consumer behavior terms cross-channel shopping. This considerable change in consumer behavior offers great potential for retailers worldwide to strengthen their competitiveness. Today, retail incumbents aspire to integrate their channels to offer compelling switching opportunities among all online and offline channels – an approach we coin cross-channel management. However, addressing cross-channel shoppers may entail a rise in business model complexity which can only be tackled by installing a firm-wide strategic change process. Set against this transformative background, this book offers insight into how firms can overcome said inertia and successfully transform their current channel specific business model to a much more integrated system of online and offline channels. With the help of 71 interviews with top and middle managers in retailing, this book derives a variety of recommendations in the field of cross-channel management for retailers and manufacturers.

Cross-Channel Modernisms

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Author :
Publisher : Edinburgh University Press
ISBN 13 : 1474441904
Total Pages : 298 pages
Book Rating : 4.4/5 (744 download)

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Book Synopsis Cross-Channel Modernisms by : Davison Claire Davison

Download or read book Cross-Channel Modernisms written by Davison Claire Davison and published by Edinburgh University Press. This book was released on 2020-03-27 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores modernist aesthetics and cultural exchange in Britain, France and beyond Offers cutting-edge explorations of different aspects of artistic exchange between Britain and France, written by experts on both sides of the ChannelProvides original close readings of canonical and marginalised modernist textsOpens up new conceptual paradigms by probing multiple meanings related to 'crossing' and 'channelling' modernismOrganises chapters around three key themes of 'translating', 'fashioning', 'mediating' that intervene in the new modernist studiesDescribed by Katherine Mansfield in 1921 as 'a great cold sword between you and your dear love Adventure', in the early twentieth century the English Channel, or 'La Manche' in French, represented both a political and intellectual barrier between European avant-gardism and British restraint, and a bridge for cultural connection and aesthetic innovation. Organised around key terms 'Translating', 'Fashioning' and 'Mediating', this book presents ten original essays by scholars working on both sides of the Channel. Cross-Channel Modernisms historicises artistic exchangesa ina Britain, France and beyond and proposes a rich conceptual apparatus of 'crossings' and 'channels' through which we can read modernism and understand it as emerging from, and intervening in, an always-already shifting, multivalent,a internationala context.

Beyond Collaboration Overload

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Author :
Publisher : Harvard Business Press
ISBN 13 : 1647820138
Total Pages : 266 pages
Book Rating : 4.6/5 (478 download)

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Book Synopsis Beyond Collaboration Overload by : Rob Cross

Download or read book Beyond Collaboration Overload written by Rob Cross and published by Harvard Business Press. This book was released on 2021-09-14 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named the Best Management Book of 2021 by strategy+business Named one of "this month's top titles" in the Financial Times in September 2021 Named to the longlist for the 2021 Outstanding Works of Literature (OWL) Award in the Management & Culture category A plan for conquering collaborative overload to drive performance and innovation, reduce burnout, and enhance well-being. Most organizations have created always-on work contexts that are burning people out and hurting performance rather than delivering productivity, innovation and engagement. Collaborative work consumes 85% of employees' time and is drifting earlier into the morning, later into the night, and deeper into the weekend. The dilemma is that we all need to collaborate more to create effective organizations and vibrant careers for ourselves. But conventional wisdom on teamwork and collaboration has created too much of the wrong kind of collaboration, which hurts our performance, health and overall well-being. In Beyond Collaboration Overload, Babson professor Rob Cross solves this paradox by showing how top performers who thrive at work collaborate in a more purposeful way that makes them 18-24% more efficient than their peers. Good collaborators are distinguished by the efficiency and intentionality of their collaboration—not the size of their network or the length of their workday. Through landmark research with more than 300 organizations, in-depth stories, and tools, Beyond Collaboration Overload will coach you to reclaim close to a day a week when you: Identify and challenge beliefs that lead you to collaborate too quickly Impose structure in your work to prevent unproductive collaboration Alter behaviors to create more efficient collaboration It then outlines how successful people invest this reclaimed time to: Cultivate a broad network—not a big one—for innovation and scale Energize others—a strong predictor of high performance Connect with others to reduce micro-stressors and enhance physical and mental well-being Cross' framework provides relief from the definitive problem of our age—dysfunctional collaboration at the expense of our performance, health and overall well-being.

Digital Marketing Essentials

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Author :
Publisher : Cybellium
ISBN 13 : 1836797001
Total Pages : 229 pages
Book Rating : 4.8/5 (367 download)

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Book Synopsis Digital Marketing Essentials by : Cybellium

Download or read book Digital Marketing Essentials written by Cybellium and published by Cybellium . This book was released on with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to the forefront of knowledge with Cybellium, your trusted partner in mastering the cutting-edge fields of IT, Artificial Intelligence, Cyber Security, Business, Economics and Science. Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com

E-Commerce and the Digital Economy

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Author :
Publisher : Routledge
ISBN 13 : 1317472691
Total Pages : 286 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis E-Commerce and the Digital Economy by : Michael J. Shaw

Download or read book E-Commerce and the Digital Economy written by Michael J. Shaw and published by Routledge. This book was released on 2015-05-15 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume in the "Advances in Management Information Systems" series offers a state-of-the-art survey of information systems research on electronic commerce. Featuring chapters by leading scholars and industry professionals, it provides the framework for understanding the business trends, emerging opportunities, and barriers to overcome in the rapid developments taking place in electronic business and the digital economy. Researchers, students, and practitioners - anyone interested in the current issues and future direction of electronic commerce, especially from the standpoint of information systems and information technology - will find this book to be an authoritative source of cutting-edge information. The volume is divided into four parts: Part I covers the fundamental issues of information technology standards and the transformation of industry structure; Part II focuses on B2B commerce; Part III investigates the management of mobile and IT infrastructure; and Part IV includes trust, security, and legal issues that undergird the success of e-commerce initiatives.

The Partnership

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Author :
Publisher : Rowman & Littlefield
ISBN 13 : 0811770958
Total Pages : 559 pages
Book Rating : 4.8/5 (117 download)

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Book Synopsis The Partnership by : Edward Farley Aldrich

Download or read book The Partnership written by Edward Farley Aldrich and published by Rowman & Littlefield. This book was released on 2022-04-15 with total page 559 pages. Available in PDF, EPUB and Kindle. Book excerpt: On September 1, 1939, the day World War II broke out in Europe, Gen. George Marshall was sworn in as chief of staff of the U.S. Army. Ten months later, Roosevelt appointed Henry Stimson secretary of war. For the next five years, from adjoining offices in the Pentagon, Marshall and Stimson headed the army machine that ground down the Axis. Theirs was one of the most consequential collaborations of the twentieth century. A dual biography of these two remarkable Americans, The Partnership tells the story of how they worked together to win World War II and reshape not only the United States, but the world. The general and the secretary traveled very different paths to power. Educated at Yale, where he was Skull and Bones, and at Harvard Law, Henry Stimson joined the Wall Street law firm of Elihu Root, future secretary of war and state himself, and married the descendant of a Founding Father. He went on to serve as secretary of war under Taft, governor-general of the Philippines, and secretary of state under Hoover. An internationalist Republican with a track record, Stimson ticked the boxes for FDR, who was in the middle of a reelection campaign at the time. Thirteen years younger, George Marshall graduated in the middle of his class from the Virginia Military Institute (not West Point), then began the standard, and very slow, climb up the army ranks. During World War I he performed brilliant staff work for General Pershing. After a string of postings, Marshall ended up in Washington in the 1930s and impressed FDR with his honesty, securing his appointment as chief of staff. Marshall and Stimson were two very different men who combined with a dazzling synergy to lead the American military effort in World War II, in roles that blended politics, diplomacy, and bureaucracy in addition to warfighting. They transformed an outdated, poorly equipped army into a modern fighting force of millions of men capable of fighting around the globe. They, and Marshall in particular, identified the soldiers, from Patton and Eisenhower to Bradley and McNair, best suited for high command. They helped develop worldwide strategy and logistics for battles like D-Day and the Bulge. They collaborated with Allies like Winston Churchill. They worked well with their cagey commander-in-chief. They planned for the postwar world. They made decisions, from the atomic bombs to the division of Europe, that would echo for decades. There were mistakes and disagreements, but the partnership of Marshall and Stimson was, all in all, a bravura performance, a master class in leadership and teamwork. In the tradition of group biographies like the classic The Wise Men, The Partnership shines a spotlight on two giants, telling the fascinating stories of each man, the dramatic story of their collaboration, and the epic story of the United States in World War II.

Up Close and Personal?

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Author :
Publisher : Kogan Page Publishers
ISBN 13 : 0749448741
Total Pages : 441 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Up Close and Personal? by : Paul Gamble

Download or read book Up Close and Personal? written by Paul Gamble and published by Kogan Page Publishers. This book was released on 2006-05-03 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: CRM remains the biggest revolution yet in marketing, the power of new technology having swept it to the forefront of management thinking. Although based on apparently simple ideas, involving keeping in touch and responding to customer contacts, many companies still shy away from the daunting task of building a relationship with thousands or even millions of people. Up Close & Personal? provides practical new insights into effective customer relationship marketing. The book explores in depth a variety of issues including *strategies, policies and plans; *measuring the impact; *segmentation; *the implementation programme; *customer loyalty and continuity; *transparent marketing, customer value and process management; *customer knowledge management; *technical systems and data management; *managing good and bad customers; and *establishing ROI and satisfying the board. Based on worldwide research into CRM supported by IBM, Up Close & Personal? brings together the work of four leading experts in the field: Gamble, Stone, Woodcock and Foss.

The Harvard Business Review Sales Management Handbook

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Author :
Publisher : Harvard Business Press
ISBN 13 : 1647826810
Total Pages : 206 pages
Book Rating : 4.6/5 (478 download)

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Book Synopsis The Harvard Business Review Sales Management Handbook by : Prabhakant Sinha

Download or read book The Harvard Business Review Sales Management Handbook written by Prabhakant Sinha and published by Harvard Business Press. This book was released on 2024-10-22 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sales leadership essentials for an era of rapidly advancing digital technology. Managing an effective sales organization is key to revenue generation, customer satisfaction, and business results. But whether you're a sales manager or leading a large sales force, it's increasingly challenging to balance success today with driving the digital sales transformation that will position your team for the future. With actionable insights and examples from many industries worldwide, the HBR Sales Management Handbook provides the resources you need to build value for your company, your customers, and your sales teams. The book covers the fundamentals every sales manager needs to know and explores today's most challenging issues around digital: bringing value to informed and self-sufficient customers while managing the business; hiring, developing, and retaining the best talent; managing sales in the remote, multichannel world; using AI and analytics to support critical decisions; navigating change with continuous improvement; and building the next generation of sales information hubs. Your job as a sales leader is vast and dynamic. This handbook is a collection of proven and forward-looking ideas to help you, your salespeople, and your customers win. HBR Handbooks provide ambitious professionals with the frameworks, advice, and tools they need to excel in their careers. With step-by-step guidance, time-honed best practices, and real-life stories, each comprehensive volume helps you to stand out from the pack—whatever your role.

Delivering Performance in Food Supply Chains

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Author :
Publisher : Elsevier
ISBN 13 : 1845697774
Total Pages : 573 pages
Book Rating : 4.8/5 (456 download)

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Book Synopsis Delivering Performance in Food Supply Chains by : Carlos Mena

Download or read book Delivering Performance in Food Supply Chains written by Carlos Mena and published by Elsevier. This book was released on 2010-01-28 with total page 573 pages. Available in PDF, EPUB and Kindle. Book excerpt: Food and drink supply chains are complex, continually changing systems, involving many participants. They present stakeholders across the food and drinks industries with considerable challenges. Delivering performance in food supply chains offers expert perspectives to help practitioners and academics to improve their supply chain operations.The Editors have identified six key challenges in managing food and drinks supply chains. Each section of the book focuses on one of these important issues. The first chapters consider the fundamental role of relationship management in supply chains. The next section discusses another significant issue: aligning supply and demand. Part three considers five different approaches to effective and efficient process management, while quality and safety management, an issue food companies need to take very seriously, is subject of the next section. Parts five and six review issues which are currently driving change in food supply chains: the effective use of new technologies and the desire to deliver food sustainably and responsibly.With expert contributions from leaders in their fields, Delivering performance in food supply chains will help practitioners and academics to understand different approaches in supply chain management, explore alternative methods and develop more effective systems. - Considers the fundamental role of relationship management in supply chains including an overview of performance measurement in the management of food supply chains - Discusses the alignment of supply and demand in food supply chains and reviews sales and operations planning and marketing strategies for competitive advantage in the food industry - Provides an overview of the effective use of new technologies and those that will be used in the future to deliver food sustainably and reliably

Al Jazeera and the Global Media Landscape

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Author :
Publisher : Routledge
ISBN 13 : 1135078696
Total Pages : 226 pages
Book Rating : 4.1/5 (35 download)

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Book Synopsis Al Jazeera and the Global Media Landscape by : Tine Ustad Figenschou

Download or read book Al Jazeera and the Global Media Landscape written by Tine Ustad Figenschou and published by Routledge. This book was released on 2013-10-15 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes how and why Al Jazeera English (AJE) became the channel of choice to understand the massive protests across the Arab world 2011. Aiming to explain the ‘Al Jazeera moment,’ it tracks the channel’s bumpy road towards international recognition in a longitudinal, in-depth analysis of the channel’s editorial profile and strategies. Studying AJE from its launch in mid-November 2006 to the ‘Arab Spring’, it explains and problematizes the channel’s ambitious editorial agenda and strategies, examines the internal conflicts, practical challenges and minor breakthroughs in its formative years. The Al Jazeera-phenomenon has received massive attention, but it remains under-researched. The growth of transnational satellite television has transformed the global media landscape into a complex web of multi-vocal, multimedia and multi-directional flows. Based on a combination of policy-, production- and content analysis of comprehensive empirical data the book offers an innovative perspective on the theorization of global news contra-flows. By problematizing the distinctive characteristics of AJE, it examines the strategic motivation behind the channel and the ways in which its production processes and news profile are meant to be different from its Anglo-American competitors. These questions underscore a central nexus of the book: the changing relationship between transnational satellite news and power.

Transnational Industrial Relations

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Author :
Publisher : Springer
ISBN 13 : 1349012912
Total Pages : 485 pages
Book Rating : 4.3/5 (49 download)

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Book Synopsis Transnational Industrial Relations by : Hans Gunter

Download or read book Transnational Industrial Relations written by Hans Gunter and published by Springer. This book was released on 1972-06-18 with total page 485 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Collaborative Ethnography in Business Environments

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Author :
Publisher : Routledge
ISBN 13 : 131553455X
Total Pages : 191 pages
Book Rating : 4.3/5 (155 download)

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Book Synopsis Collaborative Ethnography in Business Environments by : Maryann McCabe

Download or read book Collaborative Ethnography in Business Environments written by Maryann McCabe and published by Routledge. This book was released on 2016-11-25 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a global and rapidly changing commercial environment, businesses increasingly use collaborative ethnographic research to understand what motivates their employees and what their customers value. In this volume, anthropologists, marketing professionals, computer scientists and others examine issues, challenges, and successes of ethnographic cooperation in the corporate world. The book argues that constant shifts in the global marketplace require increasing multidisciplinary and multicultural teamwork in consumer research and organizational culture; addresses the need of corporate ethnographers to be adept at reading and translating the social constructions of knowledge and power, in order to contribute to the team process of engaging research participants, clients and stakeholders; reveals the essentially dynamic process of collaborative ethnography; shows how multifunctional teams design and carry out research, communicate findings and implications for organizational objectives, and craft strategies to achieve those objectives to increase the vibrancy of economies, markets and employment rates worldwide.

Newgate Narratives Vol 3

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Author :
Publisher : Routledge
ISBN 13 : 1351221329
Total Pages : 472 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis Newgate Narratives Vol 3 by : Gary Kelly

Download or read book Newgate Narratives Vol 3 written by Gary Kelly and published by Routledge. This book was released on 2017-09-29 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents a representative body of Romantic and early Victorian crime literature. This work contains ephemeral material ranging from gallows broadsides to reports into prison conditions. It is suitable for those studying Literature, Romantic and Victorian popular culture, Dickens Studies and the History of Criminology.

A Complete Guide to Portals and User Experience Platforms

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Author :
Publisher : CRC Press
ISBN 13 : 1498725503
Total Pages : 518 pages
Book Rating : 4.4/5 (987 download)

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Book Synopsis A Complete Guide to Portals and User Experience Platforms by : Shailesh Kumar Shivakumar

Download or read book A Complete Guide to Portals and User Experience Platforms written by Shailesh Kumar Shivakumar and published by CRC Press. This book was released on 2015-09-25 with total page 518 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build a Next-Generation Enterprise Digital Platform with Portals and UXPA Complete Guide to Portals and User Experience Platforms provides in-depth coverage of portal technologies and user experience platforms (UXPs), which form the key pillars of a modern digital platform. Drawing on his experience in various roles in numerous portal engagements,

Build a Next-Generation Digital Workplace

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Author :
Publisher : Apress
ISBN 13 : 1484255127
Total Pages : 379 pages
Book Rating : 4.4/5 (842 download)

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Book Synopsis Build a Next-Generation Digital Workplace by : Shailesh Kumar Shivakumar

Download or read book Build a Next-Generation Digital Workplace written by Shailesh Kumar Shivakumar and published by Apress. This book was released on 2019-11-30 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: Evolve your traditional intranet platform into a next-generation digital workspace with this comprehensive book. Through in-depth coverage of strategies, methods, and case studies, you will learn how to design and build an employee experience platform (EXP) for improved employee productivity, engagement, and collaboration. In Build a Next-Generation Digital Workplace, author Shailesh Kumar Shivakumar takes you through the advantages of EXPs and shows you how to successfully implement one in your organization. This book provides extensive coverage of topics such as EXP design, user experience, content strategy, integration, EXP development, collaboration, and EXP governance. Real-world case studies are also presented to explore practical applications. Employee experience platforms play a vital role in engaging, empowering, and retaining the employees of an organization. Next-generation workplaces demand constant innovation and responsiveness, and this book readies you to fulfill that need with an employee experience platform. You will: Understand key design elements of EXP, including the visual design, EXP strategy, EXP transformation themes, information architecture, and navigation design.Gain insights into end-to-end EXP topics needed to successfully design, implement, and maintain next-generation digital workplace platforms.Study methods used in the EXP lifecycle, such as requirements and design, development, governance, and maintenanceExecute the main steps involved in digital transformation of legacy intranet platforms to EXP.Discover emerging trends in digital workplace such as gamification, machine-led operations model and maintenance model, employee-centric design (including persona based design and employee journey mapping), cloud transformation, and design transformation.Comprehend proven methods for legacy Intranet modernization, collaboration, solution validation, migration, and more. Who This Book Is For Digital enthusiasts, web developers, digital architects, program managers, and more.

Multi-Channel Retailing

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Author :
Publisher : Fairchild Books
ISBN 13 :
Total Pages : 452 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis Multi-Channel Retailing by : Lynda Gamans Poloian

Download or read book Multi-Channel Retailing written by Lynda Gamans Poloian and published by Fairchild Books. This book was released on 2009-06-08 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text identifies and explains the underlying principles of e-retailing and its relationship with conventional retail methods.

Time's Witness

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Author :
Publisher : Penguin UK
ISBN 13 : 0141947411
Total Pages : 365 pages
Book Rating : 4.1/5 (419 download)

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Book Synopsis Time's Witness by : Rosemary Hill

Download or read book Time's Witness written by Rosemary Hill and published by Penguin UK. This book was released on 2021-06-24 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the Wolfson Prize-winning author of God's Architect: Pugin and the Building of Romantic Britain Between the fall of the Bastille in 1789 and the opening of the Great Exhibition in 1851, history changed. The grand narratives of the Enlightenment, concerned with kings and statesmen, gave way to a new interest in the lives of ordinary people. Oral history, costume history, the history of food and furniture, of Gothic architecture, theatre and much else were explored as never before. Antiquarianism, the study of the material remains of the past, was not new, but now hundreds of men - and some women - became antiquaries and set about rediscovering their national history, in Britain, France and Germany. The Romantic age valued facts, but it also valued imagination and it brought both to the study of history. Among its achievements were the preservation of the Bayeux Tapestry, the analysis and dating of Gothic architecture, and the first publication of Beowulf. It dispelled old myths, and gave us new ones: Shakespeare's birthplace, clan tartans and the arrow in Harold's eye are among their legacies. From scholars to imposters the dozen or so antiquaries at the heart of this book show us history in the making.