The IABC Handbook of Organizational Communication

Download The IABC Handbook of Organizational Communication PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118016351
Total Pages : 484 pages
Book Rating : 4.1/5 (18 download)

DOWNLOAD NOW!


Book Synopsis The IABC Handbook of Organizational Communication by : Tamara Gillis

Download or read book The IABC Handbook of Organizational Communication written by Tamara Gillis and published by John Wiley & Sons. This book was released on 2011-03-21 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: The IABC Handbook of Organizational Communication THIS NEW EDITION of The IABC Handbook of Organizational Communication contains a comprehensive collection of practical knowledge about successful corporate communication and its effect on an organization as a whole. Thoroughly revised and updated to meet the realities of today’s organizational environment, the second edition of The IABC Handbook of Organizational Communication includes fresh case studies and original chapters. This vital resource contains information that is relevant to communicators in any organization, from global conglomerates to small businesses, public companies to private firms, and for-profits to nonprofits. The expert contributors cover a wealth of relevant topics, including how to excel at executive communication and executive coaching, an in-depth examination of communication counsel, a review of communication and ethics as a whole, a review of corporate social responsibility and sustainability issues, and how to prepare for communication during a crisis. The book also contains information on current issues and trends such as the effects of the recent recession and new technologies that affect strategic communication management. A review of internal and employee communication issues, the growing need for international and multicultural communication, and strategies for combining traditional and social media are explored in detail. Whether you are a professional communicator or a corporate executive without a background in the communication discipline, you will gain new insight into traditional and emerging issues in organizational communication and learn what it takes to reach stakeholders both inside and outside the organization.

Unequal Opportunities

Download Unequal Opportunities PDF Online Free

Author :
Publisher :
ISBN 13 :
Total Pages : 230 pages
Book Rating : 4.3/5 (91 download)

DOWNLOAD NOW!


Book Synopsis Unequal Opportunities by : Margaret Gallagher

Download or read book Unequal Opportunities written by Margaret Gallagher and published by . This book was released on 1981 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: UNESCO pub. Monograph on unequal opportunities for women regarding their portrayal and participation in mass media - examines image, employment, working conditions, vocational training, etc. Of women in such media as radio, television, film and newspapers, the use of media in female development projects, widening of opportunities for women, etc., and includes a format (questionnaire) for media analysis. Bibliography pp. 207 to 221.

Sub-Saharan Africa

Download Sub-Saharan Africa PDF Online Free

Author :
Publisher :
ISBN 13 :
Total Pages : 324 pages
Book Rating : 4.F/5 ( download)

DOWNLOAD NOW!


Book Synopsis Sub-Saharan Africa by : World Bank

Download or read book Sub-Saharan Africa written by World Bank and published by . This book was released on 1989 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: 3. Investing in people.

Skilled Interpersonal Communication

Download Skilled Interpersonal Communication PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1134588178
Total Pages : 566 pages
Book Rating : 4.1/5 (345 download)

DOWNLOAD NOW!


Book Synopsis Skilled Interpersonal Communication by : Owen Hargie

Download or read book Skilled Interpersonal Communication written by Owen Hargie and published by Routledge. This book was released on 2004-06-01 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt: Previous editions ('Social Skills in Interpersonal Communication') have established this work as the standard textbook on communication. Directly relevant to a multiplicity of research areas and professions, this thoroughly revised and updated edition has been expanded to include the latest research as well as a new chapter on negotiating. Key examples and summaries have been augmented to help contextualise the theory of skilled interpersonal communication in terms of its practical applications. Combining both clarity and a deep understanding of the subject matter, the authors have succeeded in creating a new edition which will be essential to anyone studying or working in the field of interpersonal communication.

The Public Relations Handbook

Download The Public Relations Handbook PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1134369220
Total Pages : 377 pages
Book Rating : 4.1/5 (343 download)

DOWNLOAD NOW!


Book Synopsis The Public Relations Handbook by : Alison Theaker

Download or read book The Public Relations Handbook written by Alison Theaker and published by Routledge. This book was released on 2004-08-02 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this updated edition of the successful Public Relations Handbook, a detailed introduction to the theories and practices of the public relations industry is given. Broad in scope, it; traces the history and development of public relations, explores ethical issues which affect the industry, examines its relationships with politics, lobbying organisations and journalism, assesses its professionalism and regulation, and advises on training and entry into the profession. It includes: interviews with press officers and PR agents about their working practices case studies, examples, press releases and illustrations from a range of campaigns including Railtrack, Marks and Spencer, Guinness and the Metropolitan Police specialist chapters on financial public relations, global PR, business ethics, on-line promotion and the challenges of new technology over twenty illustrations from recent PR campaigns. In this revised and updated practical text, Alison Theaker successfully combines theoretical and organisational frameworks for studying public relations with examples of how the industry works in practice.

Share This

Download Share This PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118404874
Total Pages : 260 pages
Book Rating : 4.1/5 (184 download)

DOWNLOAD NOW!


Book Synopsis Share This by : CIPR (Chartered Institute of Public Relations)

Download or read book Share This written by CIPR (Chartered Institute of Public Relations) and published by John Wiley & Sons. This book was released on 2012-07-10 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Share This is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. The book was conceived and written by more than 20 public relations practitioners representing a cross-section of public, private and voluntary sector expertise using many of the social tools and techniques that it addresses. The book is split into 26 chapters over eight topic areas covering the media and public relations industry, planning, social networks, online media relations, monitoring and measurement, skills, industry change and the future of the industry. It’s a pragmatic guide for anyone that works in public relations and wants to continue working in the industry. Share This was edited by Stephen Waddington with contributions from: Katy Howell, Simon Sanders, Andrew Smith, Helen Nowicka, Gemma Griffiths, Becky McMichael, Robin Wilson, Alex Lacey, Matt Appleby, Dan Tyte, Stephen Waddington, Stuart Bruce, Rob Brown, Russell Goldsmith, Adam Parker, Julio Romo, Philip Sheldrake, Richard Bagnall, Daljit Bhurji, Richard Bailey, Rachel Miller, Mark Pack, and Simon Collister.

The Language of Content Strategy

Download The Language of Content Strategy PDF Online Free

Author :
Publisher : XML Press
ISBN 13 : 1492001961
Total Pages : 136 pages
Book Rating : 4.4/5 (92 download)

DOWNLOAD NOW!


Book Synopsis The Language of Content Strategy by : Scott Abel

Download or read book The Language of Content Strategy written by Scott Abel and published by XML Press. This book was released on 2014-02-15 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Language of Content Strategy is the gateway to a language that describes the world of content strategy. With fifty-two contributors, all known for their depth of knowleEA Digital (delivered electronically)e, this set of terms forms the core of an emerging profession and, as a result, helps shape the profession. The terminology spans a range of competencies with the broad area of content strategy. This book, and its companion website, is an invitation to readers to join the conversation. This is an important step: the beginning of a common language. Using this book will not only help you shape your work, but also encourage you to contribute your own terminology and help expand the depth and breadth of the profession

Public Relations in the Digital Age, 1Ce

Download Public Relations in the Digital Age, 1Ce PDF Online Free

Author :
Publisher :
ISBN 13 : 9780199029914
Total Pages : 456 pages
Book Rating : 4.0/5 (299 download)

DOWNLOAD NOW!


Book Synopsis Public Relations in the Digital Age, 1Ce by : Tom Kelleher

Download or read book Public Relations in the Digital Age, 1Ce written by Tom Kelleher and published by . This book was released on 2020-01-15 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new standard for public relations in CanadaThe most current coverage of social and new media strategiesPublic Relations in the Digital Age presents a clear, engaging, and contemporary picture of public relations principles while seamlessly integrating technical and cultural shifts. Examining classical foundations and the modern landscape, this Canadian edition approaches basic PR knowledge in a waythat reflects today's participatory communication environment.

Modern Maximum Power Point Tracking Techniques for Photovoltaic Energy Systems

Download Modern Maximum Power Point Tracking Techniques for Photovoltaic Energy Systems PDF Online Free

Author :
Publisher : Springer
ISBN 13 : 3030055787
Total Pages : 486 pages
Book Rating : 4.0/5 (3 download)

DOWNLOAD NOW!


Book Synopsis Modern Maximum Power Point Tracking Techniques for Photovoltaic Energy Systems by : Ali M. Eltamaly

Download or read book Modern Maximum Power Point Tracking Techniques for Photovoltaic Energy Systems written by Ali M. Eltamaly and published by Springer. This book was released on 2019-08-01 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book introduces and analyses the latest maximum power point tracking (MPPT) techniques, which can effectively reduce the cost of power generated from photovoltaic energy systems. It also presents a detailed description, analysis, and comparison of various MPPT techniques applied to stand-alone systems and those interfaced with electric utilities, examining their performance under normal and abnormal operating conditions. These techniques, which and can be conventional or smart, are a current hot topic, and this book is a valuable reference resource for academic researchers and industry professionals who are interested in exploring and implementing advanced MPPT for photovoltaic systems. It is also useful for graduate students who are looking to expand their knowledge of MPPT techniques.

Writing Up Your University Assignments And Research Projects

Download Writing Up Your University Assignments And Research Projects PDF Online Free

Author :
Publisher : McGraw-Hill Education (UK)
ISBN 13 : 0335227171
Total Pages : 252 pages
Book Rating : 4.3/5 (352 download)

DOWNLOAD NOW!


Book Synopsis Writing Up Your University Assignments And Research Projects by : Murray, Neil

Download or read book Writing Up Your University Assignments And Research Projects written by Murray, Neil and published by McGraw-Hill Education (UK). This book was released on 2008-04-01 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Academic writing can be a daunting prospect for new undergraduates and postgraduates alike, regardless of whether they are home or overseas students. This accessible book provides them/students with all they need to know to produce excellent written work. Neil Murray from University of South Australia." -- BACK COVER.

Women in Public Relations

Download Women in Public Relations PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1135467749
Total Pages : 449 pages
Book Rating : 4.1/5 (354 download)

DOWNLOAD NOW!


Book Synopsis Women in Public Relations by : Larissa A. Grunig

Download or read book Women in Public Relations written by Larissa A. Grunig and published by Routledge. This book was released on 2013-09-13 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: The past 20 years have seen an influx of women into the practice of public relations, yet gender-based disparities in pay and advancement remain a troubling reality. As the field becomes feminized, moreover, female and male practitioners alike confront the prospect of dwindling salaries and prestige. This landmark book presents a comprehensive examination of the status of women in public relations and proposes concrete ways to achieve greater parity in education and practice. The authors integrate the theoretical literature of public relations and gender with results of a major longitudinal study of women in the field, along with illuminating focus group and interview data. Topics covered include factors contributing to sex discrimination; how public relations stacks up against other professions on gender-related issues; the challenges facing female managers and entrepreneurs; the experiences of ethnic minority professionals; the salary gap; the glass ceiling; and how to foster solutions on individual, organizational, and societal levels. This volume is an essential read for both educators and practitioners in public relations. It can be used as a course text in graduate research seminars, and also as a supplemental text in courses addressing gender issues in PR. It serves as a useful guide for young practitioners entering the profession, and provides critical insights for public relations managers.

#FuturePRoof

Download #FuturePRoof PDF Online Free

Author :
Publisher :
ISBN 13 : 9781364857745
Total Pages : pages
Book Rating : 4.8/5 (577 download)

DOWNLOAD NOW!


Book Synopsis #FuturePRoof by : Sarah Hall

Download or read book #FuturePRoof written by Sarah Hall and published by . This book was released on 2015-11-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The largest ever conversation about the future of public relations. Thirty-five leading practitioners debate PR's role as a management discipline, the value it adds to modern day organisations and the skills public relations professionals need to stay relevant both now and in the future.

Content Strategy

Download Content Strategy PDF Online Free

Author :
Publisher : XML Press
ISBN 13 : 1457182548
Total Pages : 306 pages
Book Rating : 4.4/5 (571 download)

DOWNLOAD NOW!


Book Synopsis Content Strategy by : Rahel Anne Bailie

Download or read book Content Strategy written by Rahel Anne Bailie and published by XML Press. This book was released on 2013-01-15 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you've been asked to get funding for a content strategy initiative and need to build a compelling business case, if you've been approached by your staff to implement a content strategy and want to know the business benefits, or if you've been asked to sponsor a content strategy project and don't know what one is, this book is for you. Rahel Anne Bailie and Noz Urbina come from distinctly different backgrounds, but they share a deep understanding of how to help your organization build a content strategy. Content Strategy: Connecting the dots between business, brand, and benefits is the first content strategy book that focuses on project managers, department heads, and other decision makers who need to know about content strategy. It provides practical advice on how to sell, create, implement, and maintain a content strategy, including case studies that show both successful and not so successful efforts. Inside the Book Introduction to Content Strategy Why Content Strategy and Why Now The Value and ROI of Content Content Under the Hood Developing a Content Strategy Glossary, Bibliography, and Index

Marketing Communications

Download Marketing Communications PDF Online Free

Author :
Publisher : Pearson Higher Ed
ISBN 13 : 0273773240
Total Pages : 641 pages
Book Rating : 4.2/5 (737 download)

DOWNLOAD NOW!


Book Synopsis Marketing Communications by : Patrick De Pelsmacker

Download or read book Marketing Communications written by Patrick De Pelsmacker and published by Pearson Higher Ed. This book was released on 2013-07-04 with total page 641 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Communications: A European Perspective provides an extensive overview of the key concepts, techniques and applications of marketing communications within a European context. The book covers all elements of the communications mix, including advertising, public relations, sponsorship, sales promotion, direct marketing, point-of-purchase communications, exhibitions, and personal selling. It also offers up-to-date coverage of e-communication, including e-marketing, mobile marketing, interactive television and relationship marketing. Building on the success of the third edition, the fourth edition comes fully updated with brand new material on a diverse range of products and brands such as Coke Zero, Twitter and Wii Fit, as well as coverage of topical issues such as the Barack Obama campaign and the EU anti-smoking campaign. The fifth edition of Marketing Communications: A European Perspective has been fully updated to include: A brand new chapter examining ethical issues in marketing communications Brand new end-of-chapter cases on international companies and organisations such as Mars, UNICEF, Carrefour and many more Video case material linking key marketing communication theory with the practical issues faced by marketing professionals in a variety of companies The book is suitable for both undergraduate and postgraduate students of marketing communications

Proceeding of International Conference on Intelligent Communication, Control and Devices

Download Proceeding of International Conference on Intelligent Communication, Control and Devices PDF Online Free

Author :
Publisher : Springer
ISBN 13 : 9789811017070
Total Pages : 0 pages
Book Rating : 4.0/5 (17 download)

DOWNLOAD NOW!


Book Synopsis Proceeding of International Conference on Intelligent Communication, Control and Devices by : Rajesh Singh

Download or read book Proceeding of International Conference on Intelligent Communication, Control and Devices written by Rajesh Singh and published by Springer. This book was released on 2016-09-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book presents high-quality research papers presented at the first international conference, ICICCD 2016, organised by the Department of Electronics, Instrumentation and Control Engineering of University of Petroleum and Energy Studies, Dehradun on 2nd and 3rd April, 2016. The book is broadly divided into three sections: Intelligent Communication, Intelligent Control and Intelligent Devices. The areas covered under these sections are wireless communication and radio technologies, optical communication, communication hardware evolution, machine-to-machine communication networks, routing techniques, network analytics, network applications and services, satellite and space communications, technologies for e-communication, wireless Ad-Hoc and sensor networks, communications and information security, signal processing for communications, communication software, microwave informatics, robotics and automation, optimization techniques and algorithms, intelligent transport, mechatronics system, guidance and navigation, algorithms, linear/non-linear control, home automation, sensors, smart cities, control systems, high performance computing, cognition control, adaptive control, distributed control, prediction models, hybrid control system, control applications, power system, manufacturing, agriculture cyber physical system, network control system, genetic control based, wearable devices, nano devices, MEMS, bio-inspired computing, embedded and real-time software, VLSI and embedded systems, FPGA, digital system and logic design, image and video processing, machine vision, medical imaging, and reconfigurable computing systems.

Corporate Communication

Download Corporate Communication PDF Online Free

Author :
Publisher : SAGE
ISBN 13 : 1446209407
Total Pages : 297 pages
Book Rating : 4.4/5 (462 download)

DOWNLOAD NOW!


Book Synopsis Corporate Communication by : Joep Cornelissen

Download or read book Corporate Communication written by Joep Cornelissen and published by SAGE. This book was released on 2011-03-17 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Third Edition of this market-leading text has been updated and expanded with contemporary case material and more detailed coverage of the main topics and trends in corporate communication. New to the Third Edition: - New chapters on strategic planning and campaign management, research and measurement and CSR and community relations - Greatly expanded coverage of key areas: internal communication, leadership and change Communication, issues management, crisis communication and corporate branding - Other topics to receive new coverage include: public affairs, social media, internal branding and issues of globalization. - New and up-to-date international case studies, including new full-length case studies and vignettes included throughout the chapters. - Further reading and new questions-for-reflection will provide the reader with a means to challenge and further their understanding of each of the topics in the book. - Online teaching material for lecturers and students including: instructors manual, PowerPoint slides and new international case studies of varied length, SAGE Online journal readings, videos, online glossary and web links Praise for the Second Edition: "This is a must-have reference book for Chief Executives, Finance Directors, Corporate Communicators and Non-executive Directors in this "involve me" era of stakeholder engagement and corporate communications. How I wish I had had this book on my desk as a Chief Reputation Officer!" - Mary Jo Jacobi, Former Chief Reputation Officer of HSBC Holdings, Lehman Brothers and Royal Dutch Shell 'This is a comprehensive and scholarly analysis of corporate communications. It will offer students and practitioners alike a considerable aid to study and understanding which will stand the test of time in a fast changing business' - Ian Wright, Corporate Relations Director, Diageo

Effective Public Relations

Download Effective Public Relations PDF Online Free

Author :
Publisher : Pearson/Education
ISBN 13 : 9780138145668
Total Pages : 504 pages
Book Rating : 4.1/5 (456 download)

DOWNLOAD NOW!


Book Synopsis Effective Public Relations by : Glen M. Broom

Download or read book Effective Public Relations written by Glen M. Broom and published by Pearson/Education. This book was released on 2008 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in Introductory Public Relations. Cutlip & Center offers students the gold standard in public relations, providing the most up-to-date reference in the market. In the new edition, Glen Broom continues the work of Cutlip and Center by providing the most up-to-date reference for students.