Cinematic Articulation in Motion Graphics

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Author :
Publisher : CRC Press
ISBN 13 : 1000438449
Total Pages : 219 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Cinematic Articulation in Motion Graphics by : Michael Betancourt

Download or read book Cinematic Articulation in Motion Graphics written by Michael Betancourt and published by CRC Press. This book was released on 2021-09-16 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book develops a critical and theoretical approach to the semiotics of motion pictures as they are applied to a broader range of constructions than traditional commercial narrative productions. This interdisciplinary approach begins with the problems posed by motion perception to develop a model of cinematic interpretation that includes both narrative and non-narrative types of productions. Contrasting traditional theatrical projection and varieties of new media, this book integrates analyses of title sequences, music videos, and visual effects with discussions on classic and avant-garde films. It further explores the intersection between formative audio-visual cues identified by viewers and how viewers’ desires direct engagement with the motion picture to present a framework for understanding cinematic articulation. This new theoretical model incorporates much of what was neglected and gives greater prominence to formerly critical marginal productions by showing the fundamental connections that link all moving imagery and animated text, whether it tells a story or not. This insightful work will appeal to students and academics in film and media studies.

Ideologies of the Real in Title Sequences, Motion Graphics and Cinema

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Author :
Publisher : Routledge
ISBN 13 : 0429534302
Total Pages : 273 pages
Book Rating : 4.4/5 (295 download)

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Book Synopsis Ideologies of the Real in Title Sequences, Motion Graphics and Cinema by : Michael Betancourt

Download or read book Ideologies of the Real in Title Sequences, Motion Graphics and Cinema written by Michael Betancourt and published by Routledge. This book was released on 2019-08-13 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the question of realism in motion pictures. Specifically, it explores how understanding the role of realism in the history of title sequences in film can illuminate discussions raised by the advent of digital cinema. Ideologies of the Real in Title Sequences, Motion Graphics and Cinema fills a critical and theoretical void in the existing literature on motion graphics. Developed from careful analysis of André Bazin, Stanley Cavell, and Giles Deleuze’s approaches to cinematic realism, this analysis uses title sequences to engage the interface between narrative and non-narrative media to consider cinematic realism in depth through highly detailed close readings of the title sequences for Bullitt (1968), Kolchak: The Night Stalker (1974), The Number 23 (2007), The Kingdom (2008), Blade Runner: 2049 (2017) and the James Bond films. From this critique, author Michael Betancourt develops a modal approach to cinematic realism where ontology is irrelevant to indexicality. His analysis shows the continuity between historical analogue film and contemporary digital motion pictures by developing a framework for rethinking how realism shapes interpretation.

The History of Motion Graphics

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Author :
Publisher : Wildside Press LLC
ISBN 13 : 1479450235
Total Pages : 313 pages
Book Rating : 4.4/5 (794 download)

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Book Synopsis The History of Motion Graphics by : Michael Betancourt

Download or read book The History of Motion Graphics written by Michael Betancourt and published by Wildside Press LLC. This book was released on 2020-04-20 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Expand your knowledge of the aesthetics, forms and meaning of motion graphics as well as the long-running connections between the American avant-garde film, video art and TV commercials. In 1960 avant-garde animator and inventor John Whitney started a company called "Motion Graphics, Inc." to make animated titles and logos. His new company crystalized a relationship between avant-garde film and commercial broadcast design/film titles. Careful discussion of historical works puts them in context, allowing their reappearance in contemporary motion graphics clear. This book includes a thorough examination of the history of title design from the earliest films through the present, including Walter Anthony, Saul Bass, Maurice Binder, Pablo Ferro, Wayne Fitzgerald, Nina Saxon, and Kyle Cooper. This book also covers early abstract film (the Futurists Bruno Corra and Arnaldo Ginna, Leopold Survage, Walther Ruttmann, Viking Eggeling, Hans Richter, Oskar Fischinger, Mary Ellen Bute, Len Lye and Norman McLaren) and puts the work of visual music pioneers Mary Hallock-Greenewalt and Thomas Wilfred in context. The History of Motion Graphics is the essential textbook and general reference for understanding how and where the field of motion graphic design came from and where it's going.

Motion Graphics

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Author :
Publisher : Rockport Publishers
ISBN 13 : 1564968383
Total Pages : 181 pages
Book Rating : 4.5/5 (649 download)

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Book Synopsis Motion Graphics by : Steve Curran

Download or read book Motion Graphics written by Steve Curran and published by Rockport Publishers. This book was released on 2001 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: The process of animated graphic design for film and broadcast is featured here, with stills of animated sequences along with narrative from the designers, discussing the design process and their design innovations.

African American Female Leadership in Major Motion Pictures

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1040011969
Total Pages : 87 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis African American Female Leadership in Major Motion Pictures by : Tracy L.F. Worley

Download or read book African American Female Leadership in Major Motion Pictures written by Tracy L.F. Worley and published by Taylor & Francis. This book was released on 2024-02-09 with total page 87 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the factors contributing to the under-representation of African American female directors in mainstream cinema leadership. It also unmasks the potential strategies African American female film directors might pursue to reduce this inequity. Author Tracy L. F. Worley draws on research around ethics to conclude that there are specific consequences of the male gaze on women in cinema leadership, especially African American female directors of box office cinema. Combining extensive analysis of ethics and ethical stance relative to the motion picture industry with perspectives from working African American female directors, the text discusses the ethical considerations and historical inequities, including the male gaze, and uses those findings to define how the inequities can be opportunities. The efficacy model for cinematic leadership is presented as a mechanism for viewing obstacles through the lenses of gender, ethnicity, and culture so they become drivers for African American women to achieve success. Ideal for students of directing and filmmaking, as well as aspiring professional filmmakers wishing to gain a better understanding of the industry as it stands today.

Typography and Motion Graphics: The 'Reading-Image'

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Author :
Publisher : Routledge
ISBN 13 : 0429627831
Total Pages : 156 pages
Book Rating : 4.4/5 (296 download)

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Book Synopsis Typography and Motion Graphics: The 'Reading-Image' by : Michael Betancourt

Download or read book Typography and Motion Graphics: The 'Reading-Image' written by Michael Betancourt and published by Routledge. This book was released on 2018-11-20 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: In his latest book, Michael Betancourt explores the nature and role of typography in motion graphics as a way to consider its distinction from static design, using the concept of the ‘reading-image’ to model the ways that motion typography dramatizes the process of reading and audience recognition of language on-screen. Using both classic and contemporary title sequences—including The Man With the Golden Arm (1955), Alien (1979), Flubber (1998), Six Feet Under (2001), The Number 23 (2007) and Scott Pilgrim vs. The World (2010)—Betancourt develops an argument about what distinguishes motion graphics from graphic design. Moving beyond title sequences, Betancourt also analyzes moving or kinetic typography in logo designs, commercials, film trailers, and information graphics, offering a striking theoretical model for understanding typography in media.

The History of Motion Graphics

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Author :
Publisher :
ISBN 13 : 9781434441508
Total Pages : 316 pages
Book Rating : 4.4/5 (415 download)

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Book Synopsis The History of Motion Graphics by : Michael Betancourt

Download or read book The History of Motion Graphics written by Michael Betancourt and published by . This book was released on 2013-01 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Expand your knowledge of the aesthetics, forms and meaning of motion graphics as well as the long-running connections between the American avant-garde film, video art and TV commercials. In 1960 avant-garde animator and inventor John Whitney started a company called "Motion Graphics, Inc." to make animated titles and logos. His new company crystalized a relationship between avant-garde film and commercial broadcast design/film titles. Careful discussion of historical works puts them in context, allowing their reappearance in contemporary motion graphics clear. This book includes a thorough examination of the history of title design from the earliest films through the present, including Walter Anthony, Saul Bass, Maurice Binder, Pablo Ferro, Wayne Fitzgerald, Nina Saxon, and Kyle Cooper. This book also covers early abstract film (the Futurists Bruno Corra and Arnaldo Ginna, Leopold Survage, Walther Ruttmann, Viking Eggeling, Hans Richter, Oskar Fischinger, Mary Ellen Bute, Len Lye and Norman McLaren) and puts the work of visual music pioneers Mary Hallock-Greenewalt and Thomas Wilfred in context. The History of Motion Graphics is the essential textbook and general reference for understanding how and where the field of motion graphic design came from and where it's going.

Creative Motion Graphic Titling

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1136132139
Total Pages : 411 pages
Book Rating : 4.1/5 (361 download)

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Book Synopsis Creative Motion Graphic Titling by : Bill Byrne

Download or read book Creative Motion Graphic Titling written by Bill Byrne and published by Taylor & Francis. This book was released on 2012-10-02 with total page 411 pages. Available in PDF, EPUB and Kindle. Book excerpt: Captivate your audience and enhance your storytelling with this tutorial based 4-color cookbook, featuring dozens of solutions to your titling needs. Each chapter includes case studies and interviews with the pros, lending cutting insight and lessons learned that will have you creating inspired title sequences in no time.The book features genre-based tutorial sections, with step by step instructions for creating effective horror, comedy, drama, and suspense titling sequences. Tutorials for creating some of the most popular title sequences in blockbuster movies are included (Se7en, The Sopranos, 24, The Matrix). Other tutorials teach you how to effectively use sound and VFX in your titles, and also included is instruction on editing your title sequence. These techniques, as well as chapters on the essentials of typography allow you to apply these lessons to your title sequence regardless of whether it's for TV, the web, or digital signage.Also included iare downloadable resources with sample clips, as well as project files that allow you to refine the techniques you learned in the book. As an added bonus we've included 3 titling chapters from other Focal books, with specific instructions on titling within certain software applications.Cover images provided by MK12, from The Alphabet Conspiracy. Learn more at www.MK12.com

Contemporary Challenges in Mediatisation Research

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Publisher : Taylor & Francis
ISBN 13 : 1000828166
Total Pages : 192 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis Contemporary Challenges in Mediatisation Research by : Katarzyna Kopecka-Piech

Download or read book Contemporary Challenges in Mediatisation Research written by Katarzyna Kopecka-Piech and published by Taylor & Francis. This book was released on 2023-04-03 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on key challenges related to conducting research on mediatisation, presenting the most current theoretical, empirical, and methodological challenges and problems, addressing ignored and less frequently discussed topics, critical and controversial themes, and defining niches and directions of development in mediatisation. With a focus on the under-representation of certain topics and aspects, as well as methodological, technological, and ethical dilemmas, the chapters consider the main critical objections formulated against mediatisation studies and exchange critical positions. Moving beyond areas of common focus – culture, sport, and religion – to emerging areas of study such as fashion, the military, business, and the environment, the book then offers a critical assessment of the transformation of fields and the relevance of new and dynamic (meta)processes including datafication, counter-mediatisation, and platformisation. Charting new paths of development in mediatisation, this book will be of interest to scholars and students of mediatisation, media studies, media literacy, communication studies, and research methods.

Motion by Design

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Author :
Publisher : Laurence King Publishing
ISBN 13 : 1856694712
Total Pages : 168 pages
Book Rating : 4.8/5 (566 download)

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Book Synopsis Motion by Design by : Spencer Drate

Download or read book Motion by Design written by Spencer Drate and published by Laurence King Publishing. This book was released on 2006-12-14 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Motion by Design' showcases new work by over 30 international studios, grouped according to genre. It provides a history of motion graphics and an interactive historical timeline tracing the development of motion graphic styles.

Motion Graphics

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1350037729
Total Pages : 208 pages
Book Rating : 4.3/5 (5 download)

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Book Synopsis Motion Graphics by : Ian Crook

Download or read book Motion Graphics written by Ian Crook and published by Bloomsbury Publishing. This book was released on 2017-07-06 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Song lyrics fly across the screen in time to music. A globe spins and zooms into a war-torn country. Money rises from a screen to explain an economic situation. Now, more than ever, we are surrounded by these motion graphics on our TV and cinema screens, on our smartphones, computers, and tablets, on Main Street and in our galleries. Motion Graphics: Principles and Processes from the Ground Up is your introduction to the core principles of the discipline, whether your background or ambitions lie in animation, graphic design, film production, or visual effects. Ian Crook and Peter Beare provide you with a wide understanding of the key concepts and techniques that will help you plan, develop and produce your own creative projects.

Motion Graphics

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Publisher :
ISBN 13 : 9780823031412
Total Pages : 0 pages
Book Rating : 4.0/5 (314 download)

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Book Synopsis Motion Graphics by : Kathleen Ziegler

Download or read book Motion Graphics written by Kathleen Ziegler and published by . This book was released on 2002 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book features many influential designers in broadcast and film motion graphics, and this electrifying showcase exhibits inspiring work from more than thirty-five innovative studios. Choice images from the hottest projects, shown in exciting still sequences, present an overview of creativity in contemporary film and television media. From experimental video and evocative film title sequences to revolutionary TV commercials and high-impact network branding, this book reveals stunning visual effects from around the globe.

Graphics in Motion

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Author :
Publisher : Van Nostrand Reinhold Company
ISBN 13 :
Total Pages : 194 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Graphics in Motion by : John Halas

Download or read book Graphics in Motion written by John Halas and published by Van Nostrand Reinhold Company. This book was released on 1981 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Motion Graphic Design

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1136146628
Total Pages : 448 pages
Book Rating : 4.1/5 (361 download)

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Book Synopsis Motion Graphic Design by : Jon Krasner

Download or read book Motion Graphic Design written by Jon Krasner and published by Taylor & Francis. This book was released on 2013-05-29 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Enrich your motion graphic design work with this substantial investigation of aesthetic principles and their application to motion graphics. Historical reference provides context; design principles serve as building blocks; and an examination of method and technique inspire innovations in your own work. Bring your work to the next level with a command of concepts that include: * The language of traditional graphic design and how it can be combined with the dynamic visual language of cinema * Pictorial design considerations including the relationships between images and type, hierarchy, form and composition * How motion is orchestrated and sequenced to enhance artistic expression and conceptual impact. New to this edition: * Updated examples and imagery of motion graphics in film, network branding, commercials, and music videos * New industry tools and techniques, such as Photoshop's new animation tool * An updated and enhanced DVD, and much more The companion DVD showcases student and professional work accompanied by interviews describing the aesthetic considerations that were involved in design and production.

Hybrid Practices in Moving Image Design

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Author :
Publisher : Springer
ISBN 13 : 3319413759
Total Pages : 128 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis Hybrid Practices in Moving Image Design by : Iain Macdonald

Download or read book Hybrid Practices in Moving Image Design written by Iain Macdonald and published by Springer. This book was released on 2016-10-07 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, written from the perspective of a designer and educator, brings to the attention of media historians, fellow practitioners and students the innovative practices of leading moving image designers. Moving image design, whether viewed as television and movie title sequences, movie visual effects, animating infographics, branding and advertising, or as an art form, is being increasingly recognised as an important dynamic part of contemporary culture. For many practitioners this has been long overdue. Central to these designers' practice is the hybridisation of digital and heritage methods. Macdonald uses interviews with world-leading motion graphic designers, moving image artists and Oscar nominated visual effects supervisors to examine the hybrid moving image, which re-invigorates both heritage practices and the handmade and analogue crafts. Now is the time to ensure that heritage skills do not atrophy, but that their qualities and provenance are understood as potent components with digital practices in new hybrids.

Design in Motion

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1350025534
Total Pages : 281 pages
Book Rating : 4.3/5 (5 download)

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Book Synopsis Design in Motion by : Penny Hilton

Download or read book Design in Motion written by Penny Hilton and published by Bloomsbury Publishing. This book was released on 2020-02-13 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: With an abundance of information on how to create motion graphics already available, Design in Motion focuses on the why of moving image and less about the how. By unpacking the reasons behind screen designer's production choices, each chapter deconstructs examples of motion graphics by drawing on case studies of both familiar examples from contemporary cinema and unseen work from postgraduate motion graphic designers. It examines the value of image, text, motion, camera and transitions, explaining in detail why some methods work, while others fail. Whether you work in info-graphics, documentary or design, this book is structured to follow the production process and, together with its multimedia companion website, will be a by-your-side companion to guide you through your next project.

On Screen in Time

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Author :
Publisher : Rotovision
ISBN 13 : 9782880467005
Total Pages : 160 pages
Book Rating : 4.4/5 (67 download)

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Book Synopsis On Screen in Time by : Melanie Goux

Download or read book On Screen in Time written by Melanie Goux and published by Rotovision. This book was released on 2003-01 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: - Deals with one of the fastest-moving, most challenging sections of graphic design in an ingenious way- Contains interviews and insights with a truly global collection of practitioners at the top of their field- Features an extensive tutorial section providing practical information on motion graphic design