CIM Introductory Certificate in Marketing -Covers 2

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Author :
Publisher : BPP Learning Media
ISBN 13 : 1445361353
Total Pages : 241 pages
Book Rating : 4.4/5 (453 download)

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Book Synopsis CIM Introductory Certificate in Marketing -Covers 2 by : BPP Learning Media

Download or read book CIM Introductory Certificate in Marketing -Covers 2 written by BPP Learning Media and published by BPP Learning Media. This book was released on 2012-06 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: A core text book for the CIM Qualification.

Introductory Certificate in Marketing

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Author :
Publisher : Routledge
ISBN 13 : 1856175243
Total Pages : 232 pages
Book Rating : 4.8/5 (561 download)

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Book Synopsis Introductory Certificate in Marketing by : David Harris

Download or read book Introductory Certificate in Marketing written by David Harris and published by Routledge. This book was released on 2008-07-24 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Butterworth-Heinemann's CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make immediate use of their knowledge and skills gained from the qualifications.' Professor Keith Fletcher, Director of Education, The Chartered Institute of Marketing 'Here in Dubai, we have used the Butterworth-Heinemann Coursebooks in their various forms since the very beginning and have found them most useful as a source of recommended reading material as well as examination preparation.' Alun Epps, CIM Centre Co-ordinator, Dubai University College, United Arab Emirates Butterworth-Heinemann's official CIM Coursebooks are the definitive companions to the CIM professional marketing qualifications. The only study materials to be endorsed by The Chartered Institute of Marketing (CIM), all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty. Now in full colour and a new student friendly format, key information is easy to locate on each page. Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along. -The coursebooks are the only study guide reviewed and approved by CIM (The Chartered Institute of Marketing). -Each book is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory. -Past examination papers and examiners' reports are available online to enable you to practise what has been learned and help prepare for the exam and pass first time. -Extensive online materials support students and tutors at every stage. Based on an understanding of student and tutor needs gained in extensive research, brand new online materials have been designed specifically for CIM students and created exclusively for Butterworth-Heinemann. Check out exam dates on the Online Calendar, see syllabus links for each course, and access extra mini case studies to cement your understanding. Explore marketingonline.co.uk and access online versions of the coursebooks and further reading from Elsevier and Butterworth-Heinemann. INTERACTIVE, FLEXIBLE, ACCESSIBLE ANY TIME, ANY PLACE www.marketingonline.co.uk

CIM Coursebook Introductory Certificate in Marketing

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Author :
Publisher : Routledge
ISBN 13 : 1136442804
Total Pages : 232 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis CIM Coursebook Introductory Certificate in Marketing by : Neil Botten

Download or read book CIM Coursebook Introductory Certificate in Marketing written by Neil Botten and published by Routledge. This book was released on 2009-11-04 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: ‘Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make immediate use of their knowledge and skills gained from the qualifications.’ Professor Keith Fletcher, Director of Education, The Chartered Institute of Marketing ‘Here in Dubai, we have used the Butterworth-Heinemann Coursebooks in their various forms since the very beginning and have found them most useful as a source of recommended reading material as well as examination preparation.’ Alun Epps, CIM Centre Co-ordinator, Dubai University College, United Arab Emirates Butterworth-Heinemann’s official CIM Coursebooks are the definitive companions to the CIM professional marketing qualifications. The only study materials to be endorsed by The Chartered Institute of Marketing (CIM), all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty. Now in full colour and a new student friendly format, key information is easy to locate on each page. Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along. •The coursebooks are the only study guide reviewed and approved by CIM (The Chartered Institute of Marketing). •Each book is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory. •Past examination papers and examiners’ reports are available online to enable you to practise what has been learned and help prepare for the exam and pass first time. •Extensive online materials support students and tutors at every stage. Based on an understanding of student and tutor needs gained in extensive research, brand new online materials have been designed specifically for CIM students and created exclusively for Butterworth-Heinemann. Check out exam dates on the Online Calendar, see syllabus links for each course, and access extra mini case studies to cement your understanding. Explore marketingonline.co.uk and access online versions of the coursebooks and further reading from Elsevier and Butterworth-Heinemann. INTERACTIVE, FLEXIBLE, ACCESSIBLE ANY TIME, ANY PLACE www.marketingonline.co.uk

Cim - Introductory Certificate in Marketing

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Author :
Publisher :
ISBN 13 : 9780751751697
Total Pages : 220 pages
Book Rating : 4.7/5 (516 download)

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Book Synopsis Cim - Introductory Certificate in Marketing by : Bpp Learning Media Staff

Download or read book Cim - Introductory Certificate in Marketing written by Bpp Learning Media Staff and published by . This book was released on 2008-07 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt:

CIM Coursebook Introductory Certificate in Marketing

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Author :
Publisher : Routledge
ISBN 13 : 1136442812
Total Pages : 231 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis CIM Coursebook Introductory Certificate in Marketing by : Neil Botten

Download or read book CIM Coursebook Introductory Certificate in Marketing written by Neil Botten and published by Routledge. This book was released on 2009-11-04 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: ‘Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make immediate use of their knowledge and skills gained from the qualifications.’ Professor Keith Fletcher, Director of Education, The Chartered Institute of Marketing ‘Here in Dubai, we have used the Butterworth-Heinemann Coursebooks in their various forms since the very beginning and have found them most useful as a source of recommended reading material as well as examination preparation.’ Alun Epps, CIM Centre Co-ordinator, Dubai University College, United Arab Emirates Butterworth-Heinemann’s official CIM Coursebooks are the definitive companions to the CIM professional marketing qualifications. The only study materials to be endorsed by The Chartered Institute of Marketing (CIM), all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty. Now in full colour and a new student friendly format, key information is easy to locate on each page. Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along. •The coursebooks are the only study guide reviewed and approved by CIM (The Chartered Institute of Marketing). •Each book is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory. •Past examination papers and examiners’ reports are available online to enable you to practise what has been learned and help prepare for the exam and pass first time. •Extensive online materials support students and tutors at every stage. Based on an understanding of student and tutor needs gained in extensive research, brand new online materials have been designed specifically for CIM students and created exclusively for Butterworth-Heinemann. Check out exam dates on the Online Calendar, see syllabus links for each course, and access extra mini case studies to cement your understanding. Explore marketingonline.co.uk and access online versions of the coursebooks and further reading from Elsevier and Butterworth-Heinemann. INTERACTIVE, FLEXIBLE, ACCESSIBLE ANY TIME, ANY PLACE www.marketingonline.co.uk

Cim Certificate (Stage 1) Paper 2 Marketing Environment

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Author :
Publisher :
ISBN 13 : 9780751717402
Total Pages : pages
Book Rating : 4.7/5 (174 download)

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Book Synopsis Cim Certificate (Stage 1) Paper 2 Marketing Environment by : Bpp Professional Education Staff

Download or read book Cim Certificate (Stage 1) Paper 2 Marketing Environment written by Bpp Professional Education Staff and published by . This book was released on 2004-09 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: For the Chartered Institute of Marketing qualification. These kits are packed with exam standard questions and model answers, and designed for developing effective exam technique.

Cim Certificate - Paper 2: Customer Communications in Marketing

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Author :
Publisher :
ISBN 13 : 9780751748918
Total Pages : pages
Book Rating : 4.7/5 (489 download)

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Book Synopsis Cim Certificate - Paper 2: Customer Communications in Marketing by : Bpp Professional Education Staff

Download or read book Cim Certificate - Paper 2: Customer Communications in Marketing written by Bpp Professional Education Staff and published by . This book was released on 2001-09-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

CIM Professional Diploma

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Author :
Publisher : BPP Learning Media
ISBN 13 : 1445376199
Total Pages : 289 pages
Book Rating : 4.4/5 (453 download)

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Book Synopsis CIM Professional Diploma by : BPP Learning Media

Download or read book CIM Professional Diploma written by BPP Learning Media and published by BPP Learning Media. This book was released on 2012-06 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: A core text book for the CIM Qualification.

Cim Certificate - Paper 2: Customer Communications in Marketing

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Author :
Publisher :
ISBN 13 : 9780751748802
Total Pages : pages
Book Rating : 4.7/5 (488 download)

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Book Synopsis Cim Certificate - Paper 2: Customer Communications in Marketing by : Bpp Professional Education Staff

Download or read book Cim Certificate - Paper 2: Customer Communications in Marketing written by Bpp Professional Education Staff and published by . This book was released on 2002-09-30 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This practice and revision kit focuses on the customer communications in marketing. It is part of a range of CIM study texts and practice and revision kits. Packed with exam-standard questions and model answers, these kits help to develop effective exam technique.

CIM Introductory Certificate in Marketing, Valid for Assessments Up to September 2013

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Author :
Publisher : BPP Publishing
ISBN 13 : 9781445391564
Total Pages : 206 pages
Book Rating : 4.3/5 (915 download)

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Book Synopsis CIM Introductory Certificate in Marketing, Valid for Assessments Up to September 2013 by : BPP Learning Media

Download or read book CIM Introductory Certificate in Marketing, Valid for Assessments Up to September 2013 written by BPP Learning Media and published by BPP Publishing. This book was released on 2012-06-01 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the Official Educational Publisher for CIM, all BPP Learning Media materials are written or reviewed by a CIM examiner or a CIM recommended tutor and all books have a CIM professional body review for assurance on syllabus coverage.

Cim Advanced Certificate (Stage 2) Paper 8 Marketing Management in Practice - Practice and Revision Kit

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Author :
Publisher :
ISBN 13 : 9780751717464
Total Pages : pages
Book Rating : 4.7/5 (174 download)

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Book Synopsis Cim Advanced Certificate (Stage 2) Paper 8 Marketing Management in Practice - Practice and Revision Kit by : Bpp Professional Education Staff

Download or read book Cim Advanced Certificate (Stage 2) Paper 8 Marketing Management in Practice - Practice and Revision Kit written by Bpp Professional Education Staff and published by . This book was released on 2004-09 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: For the Chartered Institute of Marketing qualification. These kits are packed with exam standard questions and model answers, and designed for developing effective exam technique.

CIM Professional Certificate in Marketing

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Author :
Publisher :
ISBN 13 : 9780751722451
Total Pages : pages
Book Rating : 4.7/5 (224 download)

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Book Synopsis CIM Professional Certificate in Marketing by :

Download or read book CIM Professional Certificate in Marketing written by and published by . This book was released on 2004 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

CIM - Introductory Certificate in Marketing

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Author :
Publisher :
ISBN 13 : 9780751782721
Total Pages : 220 pages
Book Rating : 4.7/5 (827 download)

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Book Synopsis CIM - Introductory Certificate in Marketing by : BPP Learning Media

Download or read book CIM - Introductory Certificate in Marketing written by BPP Learning Media and published by . This book was released on 2009-10-01 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt:

CIM 2 Assessing the Marketing Environment 2012

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Author :
Publisher : BPP Learning Media
ISBN 13 : 1445376156
Total Pages : 241 pages
Book Rating : 4.4/5 (453 download)

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Book Synopsis CIM 2 Assessing the Marketing Environment 2012 by : BPP Learning Media

Download or read book CIM 2 Assessing the Marketing Environment 2012 written by BPP Learning Media and published by BPP Learning Media. This book was released on 2012-06 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: A core text book for the CIM Qualification.

CIM Coursebook 08/09 Marketing Research and Information

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Author :
Publisher : Routledge
ISBN 13 : 0750689625
Total Pages : 272 pages
Book Rating : 4.7/5 (56 download)

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Book Synopsis CIM Coursebook 08/09 Marketing Research and Information by : Matthew Housden

Download or read book CIM Coursebook 08/09 Marketing Research and Information written by Matthew Housden and published by Routledge. This book was released on 2008-07-22 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: ¿Butterworth-Heinemann¿s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make immediate use of their knowledge and skills gained from the qualifications.¿ Professor Keith Fletcher, Director of Education, The Chartered Institute of Marketing ¿Here in Dubai, we have used the Butterworth-Heinemann Coursebooks in their various forms since the very beginning and have found them most useful as a source of recommended reading material as well as examination preparation.¿ Alun Epps, CIM Centre Co-ordinator, Dubai University College, United Arab Emirates Butterworth-Heinemann¿s official CIM Coursebooks are the definitive companions to the CIM professional marketing qualifications. The only study materials to be endorsed by The Chartered Institute of Marketing (CIM), all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty. Now in full colour and a new student friendly format, key information is easy to locate on each page. Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along. ¿The coursebooks are the only study guide reviewed and approved by CIM (The Chartered Institute of Marketing). ¿Each book is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory. ¿Past examination papers and examiners¿ reports are available online to enable you to practise what has been learned and help prepare for the exam and pass first time. ¿Extensive online materials support students and tutors at every stage. Based on an understanding of student and tutor needs gained in extensive research, brand new online materials have been designed specifically for CIM students and created exclusively for Butterworth-Heinemann. Check out exam dates on the Online Calendar, see syllabus links for each course, and access extra mini case studies to cement your understanding. Explore marketingonline.co.uk and access online versions of the coursebooks and further reading from Elsevier and Butterworth-Heinemann. INTERACTIVE, FLEXIBLE, ACCESSIBLE ANY TIME, ANY PLACE www.marketingonline.co.uk

Cim - 2 Assessing the Marketing Environment

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Author :
Publisher :
ISBN 13 : 9780751748635
Total Pages : 270 pages
Book Rating : 4.7/5 (486 download)

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Book Synopsis Cim - 2 Assessing the Marketing Environment by : Bpp Learning Media Staff

Download or read book Cim - 2 Assessing the Marketing Environment written by Bpp Learning Media Staff and published by . This book was released on 2008-07 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt:

CIM Professional Certificate in Marketing

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Author :
Publisher :
ISBN 13 : 9780751790979
Total Pages : 0 pages
Book Rating : 4.7/5 (99 download)

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Book Synopsis CIM Professional Certificate in Marketing by :

Download or read book CIM Professional Certificate in Marketing written by and published by . This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: