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Author : State University of New York College, Geneseo. Library
Publisher :
ISBN 13 :
Total Pages : 66 pages
Book Rating : 4.M/5 ( download)
Download or read book Check Your Library Publicity written by State University of New York College, Geneseo. Library and published by . This book was released on 1948 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ned Potter
Publisher : Facet Publishing
ISBN 13 : 1856048063
Total Pages : 241 pages
Book Rating : 4.8/5 (56 download)
Download or read book The Library Marketing Toolkit written by Ned Potter and published by Facet Publishing. This book was released on 2012-06-23 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Toolkit provides you with everything you need to successfully market any library. As libraries continue to fight for their survival amid growing expectations, competition from online sources and wavering public perceptions, effective marketing is increasingly becoming a critical tool to ensure the continued support of users, stakeholders and society as a whole. This unique practical guide offers expert coverage of every element of library marketing and branding for all sectors including archives and academic, public and special libraries, providing innovative and easy-to-implement techniques and ideas. The book is packed with case studies highlighting best practice and offering expert advice from thought-leaders including David Lee King and Alison Circle (US), Terry Kendrick and Rosemary Stamp (UK), Alison Wallbutton (New Zealand) and Rebecca Jones (Canada), plus institutions at the cutting-edge of library marketing including the British Library, New York Public Library, the National Archive, Cambridge University, JISC, the National Library of Singapore and the State Library of New South Wales. The key topics covered in the text are: • Seven key concepts for marketing libraries • Strategic marketing • The library brand • Marketing and the library building • An introduction to marketing online • Marketing with social media • Marketing with new technologies • Marketing and people • Internal marketing • Library advocacy as marketing • Marketing Special Collections and archives. Readership: The book is supplemented by a companion website and is essential reading for anyone involved in promoting their library or information service, whether at an academic, public or special library or in archives or records management. It’s also a useful guide for LIS students internationally who need to understand the practice of library marketing.
Author : Marie R. Kennedy
Publisher : American Library Association
ISBN 13 : 0838916007
Total Pages : 299 pages
Book Rating : 4.8/5 (389 download)
Download or read book Marketing Your Library's Electronic Resources written by Marie R. Kennedy and published by American Library Association. This book was released on 2017-10-05 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: When front line librarians improve awareness of under-utilized resources, thereby increasing demand for more of the same, it can also encourage increased funding for the library. This book's flexible, step-by-step layout makes it an ideal resource for a wide range of learning styles, institutional environments, and levels of marketing experience.
Author : Mark Aaron Polger
Publisher : Rowman & Littlefield
ISBN 13 : 1538125811
Total Pages : 332 pages
Book Rating : 4.5/5 (381 download)
Download or read book Library Marketing Basics written by Mark Aaron Polger and published by Rowman & Littlefield. This book was released on 2019-03-26 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Library Marketing Basics is an accessible, step-by-step, easy to understand, and “hands on” resource for any librarian who is interested in learning basic marketing tips to raise the profile of their library. It is designed for beginners who are new to library marketing.
Author : Scott Lorenz
Publisher :
ISBN 13 :
Total Pages : 92 pages
Book Rating : 4.6/5 (461 download)
Download or read book Book Title Generator written by Scott Lorenz and published by . This book was released on 2020-05-15 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Proven System For Finding a Title That Sells Your Book Nobody buys a book unless they're first attracted by the title and cover. If the title doesn't grab them it's game over. That's why Book Publicist Scott Lorenz of Westwind Book Marketing created a strategy for naming your book that'll get attention of potential buyers. Don't name your book until you've read Book Title Generator. Using the latest methods of getting a book ranked on search engines and in Amazon, Lorenz lays out a plan to help you get the right title for your book. Lorenz asks authors to consider all options in the quest for the perfect book title. From using numbers, alliteration, idioms, and keyword research, Book Title Generator covers them all. Many famous books we all know today started out with dreadful titles. Learn why when a title was changed their book sales took off! As a Book Publicist Scott Lorenz has helped title hundreds of books and promoted hundreds more. He's a student of book titles and shares his nearly three decades of book marketing experience with authors in this book. Book Title Generator is designed to help authors and publishers spark the idea to lead them to the perfect book title. It's the surefire way to find your winning title.
Author : Elisabeth Doucett
Publisher : American Library Association
ISBN 13 : 0838909620
Total Pages : 139 pages
Book Rating : 4.8/5 (389 download)
Download or read book Creating Your Library Brand written by Elisabeth Doucett and published by American Library Association. This book was released on 2008-05-12 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: Branding is one part of the marketing process that focuses on developing a laser-clear message and the means to communicate that message to the intended audience. But as a library, where does branding fit?
Author : American Library Association. Public Information Office
Publisher : Chicago, Ill. : The Association, The Office
ISBN 13 : 9780838971161
Total Pages : 43 pages
Book Rating : 4.9/5 (711 download)
Download or read book 1987 Library Publicity Book written by American Library Association. Public Information Office and published by Chicago, Ill. : The Association, The Office. This book was released on 1987 with total page 43 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Margaret Neeld Coons
Publisher :
ISBN 13 :
Total Pages : 32 pages
Book Rating : 4.:/5 (31 download)
Download or read book 124 Successful Ideas for Library Publicity written by Margaret Neeld Coons and published by . This book was released on 1936 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Walter Alwyn Briscoe
Publisher :
ISBN 13 :
Total Pages : 138 pages
Book Rating : 4.:/5 (42 download)
Download or read book Library Advertising written by Walter Alwyn Briscoe and published by . This book was released on 1921 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : American Library Association. School libraries section. Publicity committee
Publisher :
ISBN 13 :
Total Pages : 24 pages
Book Rating : 4.:/5 (31 download)
Download or read book Publicity Pointers for School Libraries written by American Library Association. School libraries section. Publicity committee and published by . This book was released on 1936 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Carl Leslie Cannon
Publisher :
ISBN 13 :
Total Pages : 32 pages
Book Rating : 4.3/5 (91 download)
Download or read book Publicity for Small Libraries written by Carl Leslie Cannon and published by . This book was released on 1929 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Walter Alwyn Briscoe
Publisher : Andesite Press
ISBN 13 : 9781296797805
Total Pages : 132 pages
Book Rating : 4.7/5 (978 download)
Download or read book Library Advertising; Publicity Methods for Public Libraries, Library-Work with Children, Rural Library Schemes, &C., with a Chapter on the Cinema and Library written by Walter Alwyn Briscoe and published by Andesite Press. This book was released on 2015-08-12 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Author : Nancy Dowd
Publisher : American Library Association
ISBN 13 : 0838910009
Total Pages : 153 pages
Book Rating : 4.8/5 (389 download)
Download or read book Bite-Sized Marketing written by Nancy Dowd and published by American Library Association. This book was released on 2010 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Filled with contemporary marketing ideas, and structured to quickly impart simple and cost-effective ideas for marketing your library.
Author : Office for Intellectual Freedom (OIF)
Publisher : American Library Association
ISBN 13 : 0838913253
Total Pages : 359 pages
Book Rating : 4.8/5 (389 download)
Download or read book A History of ALA Policy on Intellectual Freedom written by Office for Intellectual Freedom (OIF) and published by American Library Association. This book was released on 2015-07-01 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: Collecting several key documents and policy statements, this supplement to the ninth edition of the Intellectual Freedom Manual traces a history of ALA’s commitment to fighting censorship. An introductory essay by Judith Krug and Candace Morgan, updated by OIF Director Barbara Jones, sketches out an overview of ALA policy on intellectual freedom. An important resource, this volume includes documents which discuss such foundational issues as The Library Bill of RightsProtecting the freedom to readALA’s Code of EthicsHow to respond to challenges and concerns about library resourcesMinors and internet activityMeeting rooms, bulletin boards, and exhibitsCopyrightPrivacy, including the retention of library usage records
Author : Jane Garrison
Publisher :
ISBN 13 :
Total Pages : 14 pages
Book Rating : 4.:/5 (412 download)
Download or read book Library Publicity written by Jane Garrison and published by . This book was released on 1977 with total page 14 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Walter A. Briscoe
Publisher : Forgotten Books
ISBN 13 : 9780265360514
Total Pages : 130 pages
Book Rating : 4.3/5 (65 download)
Download or read book Library Advertising written by Walter A. Briscoe and published by Forgotten Books. This book was released on 2017-10-15 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Excerpt from Library Advertising: Publicity Methods for Public Libraries, Library-Work With Children, Rural Library Schemes, With a Chapter on the Cinema and Library Public Libraries are necessary for the education and betterment of the People. - sir james matthew barrie. Sir james barrie - at the request of the writer contributed a phrase summing up the work of the Public Libraries. His opinion, given above, to the' effect that Public Libraries are necessary for the education and betterment of the People is of the greatest value. The above truism being accepted, the rest is merely a matter of simple deduction. Whatever is necessary must be upheld. The People, however, do not yet fully appreciate the value of Public Libraries. There are important facts which they must be helped to realize. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author : Walter Alwyn 1878 Briscoe
Publisher : Wentworth Press
ISBN 13 : 9781371308841
Total Pages : 138 pages
Book Rating : 4.3/5 (88 download)
Download or read book LIB ADVERTISING PUBLICITY METH written by Walter Alwyn 1878 Briscoe and published by Wentworth Press. This book was released on 2016-08-27 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
