Chancen und Risiken von Social Media aus Nutzersicht

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Publisher : GRIN Verlag
ISBN 13 : 3656578346
Total Pages : 33 pages
Book Rating : 4.6/5 (565 download)

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Book Synopsis Chancen und Risiken von Social Media aus Nutzersicht by : Felix Neff

Download or read book Chancen und Risiken von Social Media aus Nutzersicht written by Felix Neff and published by GRIN Verlag. This book was released on 2014-01-20 with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt: Studienarbeit aus dem Jahr 2011 im Fachbereich Medien / Kommunikation - Massenmedien allgemein, Note: 2,0, Rheinische Fachhochschule Köln, Sprache: Deutsch, Abstract: Der Begriff „Social Media“ hat sich zusammen mit zahlreichen neuen Internetbasierten Netzwerken und Plattformen sehr schnell in der heutigen Gesellschaft etabliert. Ein großer Anteil der Bevölkerung ist Mitglied bei mindestens einer Social Network-Seite. Dies ermöglicht einen weltweiten Zugriff auf soziale Netzwerke und die Kontaktaufnahme zu Anderen über das World Wide Web. Auch an der Businesswelt ist diese Revolution nicht vorbeigezogen: Öffentlichkeitsarbeit und Marketing werden zunehmend stärker im Social Web betrieben, der Kostenaufwand dafür steigt jedes Jahr, da sich diese Ausgaben offensichtlich für die Unternehmen lohnen. Social Media hat in zahlreichen Bereichen die traditionellen Massenmedien abgelöst und ist für viele aus dem heutigen Alltag nicht mehr wegzudenken. Diese drastischen Veränderungen haben positive und negative Auswirkungen. Darauf wird im Folgenden näher eingegangen.

Chancen und Risiken des Einsatzes von Social-Media-Marketing für Startups der IT-Branche

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Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (125 download)

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Book Synopsis Chancen und Risiken des Einsatzes von Social-Media-Marketing für Startups der IT-Branche by : Denise Nolz

Download or read book Chancen und Risiken des Einsatzes von Social-Media-Marketing für Startups der IT-Branche written by Denise Nolz and published by . This book was released on 2019 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Filter Bubble

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Publisher : Penguin Press HC
ISBN 13 : 9781594203008
Total Pages : 294 pages
Book Rating : 4.2/5 (3 download)

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Book Synopsis The Filter Bubble by : Eli Pariser

Download or read book The Filter Bubble written by Eli Pariser and published by Penguin Press HC. This book was released on 2011 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: A report on how internet personalization is controlling and limiting information to users reveals how sites like Google and Facebook only display search results that they believe people are most likely to select, raising a risk that users will become less informed, more biased and increasingly isolated. 50,000 first printing.

The Oxford Handbook of International Antitrust Economics

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Publisher : Oxford Handbooks
ISBN 13 : 0199388598
Total Pages : 665 pages
Book Rating : 4.1/5 (993 download)

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Book Synopsis The Oxford Handbook of International Antitrust Economics by : Roger D. Blair

Download or read book The Oxford Handbook of International Antitrust Economics written by Roger D. Blair and published by Oxford Handbooks. This book was released on 2015 with total page 665 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than any other area of regulation, antitrust economics shapes law and policy in the United States, the Americas, Europe, and Asia. In a number of different areas of antitrust, advances in theory and empirical work have caused a fundamental reevaluation and shift of some of the assumptions behind antitrust policy. This reevaluation has profound implications for the future of the field. The Oxford Handbook of International Antitrust Economics has collected chapters from many of the leading figures in antitrust. In doing so, this two volume Handbook provides an important reference guide for scholars, teachers, and practitioners. However, it is more than a merely reference guide. Rather, it has a number of different goals. First, it takes stock of the current state of scholarship across a number of different antitrust topics. In doing so, it relies primarily upon the economics scholarship. In some situations, though, there is also coverage of legal scholarship, case law developments, and legal policies. The second goal of the Handbook is to provide some ideas about future directions of antitrust scholarship and policy. Antitrust economics has evolved over the last 60 years. It has both shaped policy and been shaped by policy. The Oxford Handbook of International Antitrust Economics will serve as a policy and research guide of next steps to consider when shaping the future of the field of antitrust.

Intelligent Technical Systems

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Publisher : Springer Science & Business Media
ISBN 13 : 1402098235
Total Pages : 294 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Intelligent Technical Systems by : Natividad Martínez Madrid

Download or read book Intelligent Technical Systems written by Natividad Martínez Madrid and published by Springer Science & Business Media. This book was released on 2009-02-18 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intelligent technical systems are networked, embedded systems incorporating real-time capacities that are able to interact with and adapt to their environments. These systems need innovative approaches in order to meet requirements like cost, size, power and memory consumption, as well as real-time compliance and security. Intelligent Technical Systems covers different levels like multimedia systems, embedded programming, middleware platforms, sensor networks and autonomous systems and applications for intelligent engineering. Each level is discussed by a set of original articles summarizing the state of the art and presenting a concrete application; they include a deep discussion of their model and explain all design decisions relevant to obtain a mature solution.

Media Choice

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Publisher : Routledge
ISBN 13 : 1135925062
Total Pages : 609 pages
Book Rating : 4.1/5 (359 download)

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Book Synopsis Media Choice by : Tilo Hartmann

Download or read book Media Choice written by Tilo Hartmann and published by Routledge. This book was released on 2009-06-11 with total page 609 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume represents the next generation of research in media psychology, bridging selective exposure into a larger framework of choice in media usage. Considering the myriad media options available to use, this work seeks to answer such questions as: What mechanisms guide an individual's exposure to/choice of media? How can researchers model them? The questions why and how people decide to use media offerings are key in current communication scholarship. Research on selective exposure has addressed this area in the past, but the term 'media choice' is used here to represent any implicit/automatic/spontaneous or explicit/deliberate 'decisions' of the users and subsequent behavioral consequences that lead to a contact with a media stimulus.

Media and Convergence Management

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Publisher : Springer Science & Business Media
ISBN 13 : 3642361633
Total Pages : 389 pages
Book Rating : 4.6/5 (423 download)

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Book Synopsis Media and Convergence Management by : Sandra Diehl

Download or read book Media and Convergence Management written by Sandra Diehl and published by Springer Science & Business Media. This book was released on 2013-05-24 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: Convergence has gained an enormous amount of attention in media studies within the last several years. It is used to describe the merging of formerly distinct functions, markets and fields of application, which has changed the way companies operate and consumers perceive and process media content. These transformations have not only led business practices to change and required companies to adapt to new conditions, they also continue to have a lasting impact on research in this area. This book’s main purpose is to shed some light on crucial phenomena of media and convergence management, while also addressing more specific issues brought about by innovations related to media, technologies, industries, business models, consumer behavior and content management. This book gathers insights from renowned academic researchers and pursues a highly interdisciplinary approach. It will serve as a valuable reference guide for students, practitioners and researchers interested in media convergence processes.

The Routledge Handbook of Discourse Processes

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Publisher : Routledge
ISBN 13 : 1317417976
Total Pages : 923 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis The Routledge Handbook of Discourse Processes by : Michael F. Schober

Download or read book The Routledge Handbook of Discourse Processes written by Michael F. Schober and published by Routledge. This book was released on 2017-11-22 with total page 923 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second edition of The Routledge Handbook of Discourse Processes provides a state-of-the-art overview of the field of discourse processes, highlighting the subject’s interdisciplinary foundations and bringing together established and emergent scholars to provide a dynamic roadmap of the evolution of the field. This new edition reflects several of the enormous changes in the world since the publication of the first edition—changes in modes of communication and an increased urgency to understand how people comprehend and trust information. The contents of this volume attempt to address fundamental questions about what we should now be thinking about reading, listening, talking, and writing. The chapters collected here represent a wide range of empirical methods currently available: lab or field experiments, with a range of measures, from quantitative to qualitative; observational studies, including classrooms or organizational communication; corpus analyses; conversation analysis; computational modeling; and linguistic analyses. The chapters also draw attention to the explosion of contextually rich and computationally intensive data analysis tools which have changed the research landscape, along with more contemporary measures of people’s discourse use, from eye-tracking to video analysis tools to brain scans. The Routledge Handbook of Discourse Processes, Second edition is the ideal resource for graduate students, researchers, and practitioners in a variety of disciplines, including discourse analysis, conversation analysis, cognitive psychology, and cognitive science.

Socio-informatics

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Publisher : Oxford University Press
ISBN 13 : 0198733240
Total Pages : 578 pages
Book Rating : 4.1/5 (987 download)

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Book Synopsis Socio-informatics by : Volker Wulf

Download or read book Socio-informatics written by Volker Wulf and published by Oxford University Press. This book was released on 2018 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about how computer systems might be designed to serve their users rather better. It deals with how to study the natural behaviour of users to see how computer systems might best help them, and how one might also involve them in the design of computer systems that will assist them in their everyday practices.

Space and Innovation

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Publisher : OECD Publishing
ISBN 13 : 9264264019
Total Pages : 112 pages
Book Rating : 4.2/5 (642 download)

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Book Synopsis Space and Innovation by : OECD

Download or read book Space and Innovation written by OECD and published by OECD Publishing. This book was released on 2016-10-27 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: After decades of innovation, satellites now play a discrete but pivotal role in the efficient functioning of modern societies and their economic development. This publication provides the findings from a OECD Space Forum project on the state of innovation in the space sector.

The American Journalist in the Digital Age

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Publisher : Mass Communication and Journalism
ISBN 13 : 9781433128271
Total Pages : 0 pages
Book Rating : 4.1/5 (282 download)

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Book Synopsis The American Journalist in the Digital Age by : Lars Willnat

Download or read book The American Journalist in the Digital Age written by Lars Willnat and published by Mass Communication and Journalism. This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than a decade has passed since the last comprehensive survey of U.S. journalists was carried out in 2002 by scholars at Indiana University--and the news and the journalists who produce it have undergone dramatic changes and challenges. The American Journalist in the Digital Age is based on interviews with a national probability sample of nearly 1,100 U.S. journalists in the fall of 2013 to document the tremendous changes that have occurred in U.S. journalism in the past decade, many of them due to the rise of new communication technologies and social media. This survey of journalists updates the findings from previous studies and asks new questions about the impact of new technologies and social media in the newsroom, and it includes more nontraditional online journalists than the previous studies.

Humans and Automation

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Publisher : Wiley-Interscience
ISBN 13 :
Total Pages : 286 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Humans and Automation by : Thomas B. Sheridan

Download or read book Humans and Automation written by Thomas B. Sheridan and published by Wiley-Interscience. This book was released on 2002-07-11 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Human factors, also known as human engineering or human factors engineering, is the application of behavioral and biological sciences to the design of machines and human-machine systems. Automation refers to the mechanization and integration of the sensing of environmental variables, data processing and decision making and mechanical action. This book deals with all the issues involved in human-automation systems from design to control and performance of both humans and machines.

European Social Work – A Compendium

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Publisher : Verlag Barbara Budrich
ISBN 13 : 3847408178
Total Pages : 453 pages
Book Rating : 4.8/5 (474 download)

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Book Synopsis European Social Work – A Compendium by : Fabian Kessl

Download or read book European Social Work – A Compendium written by Fabian Kessl and published by Verlag Barbara Budrich. This book was released on 2019-11-25 with total page 453 pages. Available in PDF, EPUB and Kindle. Book excerpt: The publication takes account of the fundamental developments transforming social work in Europe at the beginning of the 21st century. A European standard of social work has already emerged, but models for future European social work are absent. Therefore the compendium gives an overview of the current transformation process for the first time, discusses the visible and invisible changes and maps out where social work is positioned in the emerging post-welfare states.

Mensch und Computer 2015 – Workshopband

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Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110435586
Total Pages : 842 pages
Book Rating : 4.1/5 (14 download)

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Book Synopsis Mensch und Computer 2015 – Workshopband by : Anette Weisbecker

Download or read book Mensch und Computer 2015 – Workshopband written by Anette Weisbecker and published by Walter de Gruyter GmbH & Co KG. This book was released on 2015-09-14 with total page 842 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Workshop Volume from the Humans and Computers Conference documents the advanced tutorials that were presented to deepen the understanding gained from the conference lectures. It presents case studies along with accompanying exercises.

Educational Attainment of Workers

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Publisher :
ISBN 13 :
Total Pages : 72 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Educational Attainment of Workers by :

Download or read book Educational Attainment of Workers written by and published by . This book was released on 1982 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Routledge Companion to Digital Journalism Studies

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Publisher : Taylor & Francis
ISBN 13 : 1317499077
Total Pages : 641 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis The Routledge Companion to Digital Journalism Studies by : Bob Franklin

Download or read book The Routledge Companion to Digital Journalism Studies written by Bob Franklin and published by Taylor & Francis. This book was released on 2016-11-18 with total page 641 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Companion to Digital Journalism Studies offers an unprecedented collection of essays addressing the key issues and debates shaping the field of Digital Journalism Studies today. Across the last decade, journalism has undergone many changes, which have driven scholars to reassess its most fundamental questions, and in the face of digital change, to ask again: ‘Who is a journalist?’ and ‘What is journalism?’. This companion explores a developing scholarly agenda committed to understanding digital journalism and brings together the work of key scholars seeking to address key theoretical concerns and solve unique methodological riddles. Compiled of 58 original essays from distinguished academics across the globe, this Companion draws together the work of those making sense of this fundamental reconceptualization of journalism, and assesses its impacts on journalism’s products, its practices, resources, and its relationship with audiences. It also outlines the challenge presented by studying digital journalism and, more importantly, offers a first set of answers. This collection is the very first of its kind to attempt to distinguish this emerging field as a unique area of academic inquiry. Through identifying its core questions and presenting its fundamental debates, this Companion sets the agenda for years to come in defining this new field of study as Digital Journalism Studies, making it an essential point of reference for students and scholars of journalism.

Island Rivers

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Publisher : ANU Press
ISBN 13 : 1760462179
Total Pages : 265 pages
Book Rating : 4.7/5 (64 download)

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Book Synopsis Island Rivers by : John R. Wagner

Download or read book Island Rivers written by John R. Wagner and published by ANU Press. This book was released on 2018-06-19 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anthropologists have written a great deal about the coastal adaptations and seafaring traditions of Pacific Islanders, but have had much less to say about the significance of rivers for Pacific island culture, livelihood and identity. The authors of this collection seek to fill that gap in the ethnographic record by drawing attention to the deep historical attachments of island communities to rivers, and the ways in which those attachments are changing in response to various forms of economic development and social change. In addition to making a unique contribution to Pacific island ethnography, the authors of this volume speak to a global set of issues of immense importance to a world in which water scarcity, conflict, pollution and the degradation of riparian environments afflict growing numbers of people. Several authors take a political ecology approach to their topic, but the emphasis here is less on hydro-politics than on the cultural meaning of rivers to the communities we describe. How has the cultural significance of rivers shifted as a result of colonisation, development and nation-building? How do people whose identities are fundamentally rooted in their relationship to a particular river renegotiate that relationship when the river is dammed to generate hydro-power or polluted by mining activities? How do blockages in the flow of rivers and underground springs interrupt the intergenerational transmission of local ecological knowledge and hence the ability of local communities to construct collective identities rooted in a sense of place?