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Author : Denise Nolz
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (125 download)
Download or read book Chancen und Risiken des Einsatzes von Social-Media-Marketing für Startups der IT-Branche written by Denise Nolz and published by . This book was released on 2019 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robert Scoble
Publisher : Wiley
ISBN 13 : 0471790230
Total Pages : 251 pages
Book Rating : 4.4/5 (717 download)
Download or read book Naked Conversations written by Robert Scoble and published by Wiley. This book was released on 2006-04-12 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the creator of the number one business blog comes a powerful exploration of how, and why, businesses had better be blogging: Naked Conversations. According to experts Robert Scoble and Shel Israel, blogs offer businesses something that has long been lacking in their communication with customers -- meaningful dialogue. Devoid of corporate-speak and empty promises, business blogs can humanize communication, bringing companies and their constituencies together in a way that improves both image and bottom line. The authors use more than 50 case histories to explain why blogging is an efficient and credible method of business communication. You'll find yourself excited about the possibilities blogs present after reading just a few pages. Discover how: Prominent business leaders, including Mark Cuban of the Dallas Mavericks, Bob Lutz from General Motors, and Jonathan Schwartz of Sun Microsystems, are beginning to use blogs to connect with their customers in new ways. Blogging has changed the rules of communication and competition. You can launch an effective blogging strategy and the reasons why you should. Featuring a foreword by Tom Peters, this is a resource you and your business can't do without.
Author : Peter Hettich
Publisher : Springer Nature
ISBN 13 : 3030807878
Total Pages : 400 pages
Book Rating : 4.0/5 (38 download)
Download or read book Swiss Energy Governance written by Peter Hettich and published by Springer Nature. This book was released on 2021-11-26 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book gathers the results of an interdisciplinary research project led by the Swiss Competence Centers for Energy Research (SCCER CREST) and jointly implemented by several universities. It identifies political, economic and legal challenges and opportunities in the energy transition from a governance perspective by exploring a variety of tools that allow state, non-state and transnational actors to manage the transition of the energy industry toward less fossil-fuel reliance. When analyzing the roles of these actors, the authors examine not only formal procedures such as political and democratic processes, but also market behavior and societal practices. In other words, the handbook focuses on both the behavior and the positive and normative frameworks of political actors, bureaucracies, courts, international organizations, lobby groups, civil society, economic actors and individuals. The authors subsequently use their findings to formulate specific guidelines for lawmakers and other rule-makers, as well as private and public actors. To do so, they draw on approaches stemming from the legal, political and management sciences.
Author : Sarah Genner
Publisher : vdf Hochschulverlag AG
ISBN 13 : 3728137995
Total Pages : 231 pages
Book Rating : 4.7/5 (281 download)
Download or read book ON/OFF written by Sarah Genner and published by vdf Hochschulverlag AG. This book was released on 2017-01-03 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you constantly online? Or are you offline sometimes? Are you offline if you are not interacting with your connected devices? Or if no data about you is being collected? Do you check Instagram and Twitter during dinner? Do you turn off your smartphone at night? Do you check work emails on vacation? Do you feel you have to disconnect regularly – to relax, to concentrate, or to protect your privacy? Or do you feel more relaxed when constantly connected because your loved ones, a work emergency, or the news are always at your fingertips? Why are some people – even within networked societies – still completely offline given the tremendous opportunities of the Internet? And what does it even mean to be online or offline in the age of hyper-connectivity? In ON/OFF, Sarah Genner assesses the risks and rewards of the anytime-anywhere Internet, focusing on digital divides, social relationships, physical and mental health, and data privacy. She discusses implications for a variety of decision-makers in the world of work, in education, in families, and in politics. The author deconstructs the online/offline dichotomy and suggests the ON/OFF scale as a new theoretical framework for researchers and practitioners.
Author : Bert Droste-Franke
Publisher : Springer Science & Business Media
ISBN 13 : 3642251579
Total Pages : 297 pages
Book Rating : 4.6/5 (422 download)
Download or read book Balancing Renewable Electricity written by Bert Droste-Franke and published by Springer Science & Business Media. This book was released on 2012-01-21 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: An important aim behind the restructuring of Germany’s and Europe’s electricity systems is to reduce the environmental burden, especially with respect to greenhouse gas emissions, of the current systems. Emissions must be brought down to a level that is sustainable in the long run and consistent with greenhouse gas emission reduction goals. Meeting these goals will require a system (as best as current knowledge suggests) that will be able to cope simultaneously with the fundamental demands for economic efficiency, environmental sustainability and supply security. Making use of existing scenarios, this study sketches such a system. It focuses in particular on auxiliary systems such as energy storage methods and network extensions. The study introduces technologies that can balance electricity in energy systems and that can serve as enabling technologies for the integration of large quantities of renewable energies in the power supply system. It begins with a discussion of normative aims for the future electricity system before continuing with a description of current policies and political developments and an overview of relevant existing energy system studies. These sections serve as background for the remainder of the study. They are followed by discussion and analysis of the growing demand for means to balance the fluctuations found in electricity generated in power systems with a high penetration of renewable energies, the potentials of diverse technologies, requirements for electrical networks, economic impacts and important legal issues. Finally, the main challenges to the achievement of developing balancing technologies and processes for renewable electricity-dominant systems are summarised and recommendations made.
Author : Astrid Stuckelberger
Publisher : vdf Hochschulverlag AG
ISBN 13 : 3728131954
Total Pages : 330 pages
Book Rating : 4.7/5 (281 download)
Download or read book Anti-ageing Medicine written by Astrid Stuckelberger and published by vdf Hochschulverlag AG. This book was released on 2008 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 21st century technological development is revolutionizing medicine and health care, bringing new hopes to human suffering by offering cures and treatments which were unthinkable a few decades ago. This is where anti-ageing medicine finds its niche. Anti-ageing medicine aims at slowing, arresting, and reversing phenomena associated with ageing by merging biotechnological innovation and engineered solutions. Ideally, by means of the newest medical technology, the "body machinery" should be kept fit and at peak performance all life long. Early detection of age-related dysfunction should thus be "fixed" at any age with interventions such as metabolic fine tuning, enhancement, regeneration, restoration or replacement of "body parts" (i.e. organs, skin, bone or muscle). It covers a vast array of domains: from cell therapy to pharmaceutical interventions, from bio-surgery to aesthetic surgery, from human enhancement to fortified food, from smart housing and robots to toxic-free environments. Anti-ageing medicine holds promises but also significant risks and safety issues which are addressesd in this book. It presents the latest scientific evidence on what works or does not work. It also provides public policy recommendations to ensure the protection of consumers and their rights while encouraging research and development. This book is intended for academics, health professionals, business persons, consumers and policy-makers interested in the latest evidence and ethical issues about anti-ageing medicine.
Author : Magnus Resch
Publisher : Phaidon Press
ISBN 13 : 9780714873268
Total Pages : 0 pages
Book Rating : 4.8/5 (732 download)
Download or read book Management of Art Galleries written by Magnus Resch and published by Phaidon Press. This book was released on 2016-11-14 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The art world is tough, the rules are a mystery, and only the lucky ew make money' - so how can galleries succeed? What makes a commercial art gallery successful? How do galleries get their marketing right? Which potential customer group is the most attractive? How best should galleries approach new markets while still serving their existing audiences? Based on the results of an anonymous survey sent to 8,000 art dealers in the US, UK, and Germany, Magnus Resch?s insightful examination of the business of selling art is a compelling read that is both aspirational and practical in its approach.
Author : Katharina Artinger
Publisher : Nomos Verlag
ISBN 13 : 3748910452
Total Pages : 336 pages
Book Rating : 4.7/5 (489 download)
Download or read book Taxing Consumption in the Digital Age written by Katharina Artinger and published by Nomos Verlag. This book was released on 2020-10-16 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Die Digitalisierung hat enorme Auswirkungen auf die Grundidee der Mehrwertsteuer: den Austausch von Leistungen für Konsumzwecke. Die Dissertation konzentriert sich auf den Austausch von scheinbar "kostenlosen" Online-Dienstleistungen und die Zustimmung der Kunden zur Verwertung ihrer persönlichen Daten. Diese können der Mehrwertsteuer unterliegen, wobei die Bemessungsgrundlage auf Grundlage der Anbieterkosten berechnet werden muss. Die Ergebnisse basieren auf einer Analyse der EU-Mehrwertsteuer als Verbrauchsteuer im Vergleich zu anderen theoretischen Konsummodellen. Auch andere digitale Geschäftsmodelle, wie die Sharing Economy oder Bitcoins, können unter die Idee der EU-Mehrwertsteuer als Verbrauchsteuer subsumiert werden. Dissertationspreis der Nürnberger Steuergespräche e.V. 2020
Author : Lorenz M. Hilty
Publisher : IGI Global
ISBN 13 : 1591403448
Total Pages : 378 pages
Book Rating : 4.5/5 (914 download)
Download or read book Information Systems for Sustainable Development written by Lorenz M. Hilty and published by IGI Global. This book was released on 2005-01-01 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information Systems for Sustainable Development provides a survey on approaches to information systems supporting sustainable development in the private or public sector. It also documents and encourages the first steps of environmental information processing towards this more comprehensive goal.
Author : Volker Nissen
Publisher : Springer
ISBN 13 : 3319704915
Total Pages : 446 pages
Book Rating : 4.3/5 (197 download)
Download or read book Digital Transformation of the Consulting Industry written by Volker Nissen and published by Springer. This book was released on 2017-12-28 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses the opportunities and conditions that digital technology provides to extend, innovate and differentiate the services offered by consulting companies. It introduces suitable artefacts like web-based consulting platforms, consulting applications, semantic technologies and tools for data mining and collaboration. Furthermore it examines concepts to evaluate the virtualization of consulting processes and showcases how solutions can be developed to blend traditional and digital consulting models. Presenting state-of-the-art research and providing a comprehensive overview of the methods and techniques needed for digital transformation in the consulting industry, the book serves as both a guide and a roadmap for innovative consulting companies.
Author : Peter J. Dowling
Publisher :
ISBN 13 : 9781408075746
Total Pages : 0 pages
Book Rating : 4.0/5 (757 download)
Download or read book International Human Resource Management written by Peter J. Dowling and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dowling et al is a rare instance of a textbook that has developed alongside the field - helping to shape what it is today - and remains the market leading IHRM textbook worldwide. The international author team have ensured this edition is even more international than its predecessors, whilst also remaining close to curriculum developments. New edition changes include a streamlined chapter structure and a new chapter on the cultural context of IHRM. The focus on expatriates has been balanced with a stronger global management emphasis throughout. The content also reflects the current economic climate, including greater coverage of turbulence for IHRM and issues of employee separation. There is also expanded coverage of business ethics, outsourcing, emerging markets and small medium enterprises. In addition the new edition includes a wealth of case study material and class discussion material. A fully tailored CourseMate and Instructor's website will also be available to adopters.MARKET:Dowling et al is a core textbook for "International HRM" modules (IHRM) as taught at intermediate and postgraduate levels on all HRM programmes and the majority of broad-based business programmes. It is also used on some "International Management" modules.This textbook is autopackaged with CourseMate. CourseMate brings course concepts to life with interactive learning, study, and exam preparation tools that support the printed textbook and the textbook-specific website. CourseMate includes an integrated eBook and interactive teaching and learning tools including quizzes, flashcards, videos, and more and an EngagementTracker, a first-of-its-kind tool that monitors student engagement in the course.
Author : H. Igor Ansoff
Publisher : Wiley-Interscience
ISBN 13 :
Total Pages : 286 pages
Book Rating : 4.3/5 (91 download)
Download or read book From Strategic Planning to Strategic Management written by H. Igor Ansoff and published by Wiley-Interscience. This book was released on 1976 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Monograph of articles on strategic management techniques - covers the study of organizational goals, the personal development of the strategic manager and his recruitment, management development and placement, etc., and includes case studies of strategic management in Hungary, Japan, etc. Diagrams and references.
Author : Natividad Martínez Madrid
Publisher : Springer Science & Business Media
ISBN 13 : 1402098235
Total Pages : 294 pages
Book Rating : 4.4/5 (2 download)
Download or read book Intelligent Technical Systems written by Natividad Martínez Madrid and published by Springer Science & Business Media. This book was released on 2009-02-18 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intelligent technical systems are networked, embedded systems incorporating real-time capacities that are able to interact with and adapt to their environments. These systems need innovative approaches in order to meet requirements like cost, size, power and memory consumption, as well as real-time compliance and security. Intelligent Technical Systems covers different levels like multimedia systems, embedded programming, middleware platforms, sensor networks and autonomous systems and applications for intelligent engineering. Each level is discussed by a set of original articles summarizing the state of the art and presenting a concrete application; they include a deep discussion of their model and explain all design decisions relevant to obtain a mature solution.
Author : Howard Pack
Publisher : World Bank Publications
ISBN 13 :
Total Pages : 51 pages
Book Rating : 4./5 ( download)
Download or read book The Case for Industrial Policy written by Howard Pack and published by World Bank Publications. This book was released on 2006 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: What are the underlying rationales for industrial policy? Does empirical evidence support the use of industrial policy for correcting market failures that plague the process of industrialization? To address these questions, the authors provide a critical survey of the analytical literature on industrial policy. They also review some recent industry successes and argue that only a limited role was played by public interventions. Moreover, the recent ascendance of international industrial networks, which dominate the sectors in which less developed countries have in the past had considerable success, implies a further limitation on the potential role of industrial policies as traditionally understood. Overall, there appears to be little empirical support for an activist government policy even though market failures exist that can, in principle, justify the use of industrial policy.
Author : Thomas Wischmeyer
Publisher : Springer Nature
ISBN 13 : 3030323617
Total Pages : 391 pages
Book Rating : 4.0/5 (33 download)
Download or read book Regulating Artificial Intelligence written by Thomas Wischmeyer and published by Springer Nature. This book was released on 2019-11-29 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book assesses the normative and practical challenges for artificial intelligence (AI) regulation, offers comprehensive information on the laws that currently shape or restrict the design or use of AI, and develops policy recommendations for those areas in which regulation is most urgently needed. By gathering contributions from scholars who are experts in their respective fields of legal research, it demonstrates that AI regulation is not a specialized sub-discipline, but affects the entire legal system and thus concerns all lawyers. Machine learning-based technology, which lies at the heart of what is commonly referred to as AI, is increasingly being employed to make policy and business decisions with broad social impacts, and therefore runs the risk of causing wide-scale damage. At the same time, AI technology is becoming more and more complex and difficult to understand, making it harder to determine whether or not it is being used in accordance with the law. In light of this situation, even tech enthusiasts are calling for stricter regulation of AI. Legislators, too, are stepping in and have begun to pass AI laws, including the prohibition of automated decision-making systems in Article 22 of the General Data Protection Regulation, the New York City AI transparency bill, and the 2017 amendments to the German Cartel Act and German Administrative Procedure Act. While the belief that something needs to be done is widely shared, there is far less clarity about what exactly can or should be done, or what effective regulation might look like. The book is divided into two major parts, the first of which focuses on features common to most AI systems, and explores how they relate to the legal framework for data-driven technologies, which already exists in the form of (national and supra-national) constitutional law, EU data protection and competition law, and anti-discrimination law. In the second part, the book examines in detail a number of relevant sectors in which AI is increasingly shaping decision-making processes, ranging from the notorious social media and the legal, financial and healthcare industries, to fields like law enforcement and tax law, in which we can observe how regulation by AI is becoming a reality.
Author : Peter Buxmann
Publisher : Springer Science & Business Media
ISBN 13 : 3642315097
Total Pages : 229 pages
Book Rating : 4.6/5 (423 download)
Download or read book The Software Industry written by Peter Buxmann and published by Springer Science & Business Media. This book was released on 2012-09-12 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether ERP software, office applications, open-source products or online games: In terms of its economic characteristics, software differs fundamentally from industrial goods or services. Based on the economic principles and rules of the software industry, the book reveals strategies and business models to software vendors that comprise cooperation, distribution, pricing and production and industrialization strategies, as well as software as a service and platform concepts. Further aspects including the outsourcing behavior of software vendors and users; providing business software as open source software; selecting software; and the value chains in the software industry are also addressed. Based on a number of expert meetings, it contains numerous case studies and new empirical findings. Target audience of the book are professionals and executives from the software, consulting and IT branches as well as students and scholars of business administration, computer science, business and industrial engineering.
Author : Sabrina Helm
Publisher : Springer Science & Business Media
ISBN 13 : 3642192661
Total Pages : 291 pages
Book Rating : 4.6/5 (421 download)
Download or read book Reputation Management written by Sabrina Helm and published by Springer Science & Business Media. This book was released on 2011-08-29 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reputation is the most complex asset of an organization. Despite the call for consistent management of corporate reputation comprehensive approaches to measure and steer a company' s reputation are still in their infancy. Reputation management aims at creating a balance between stakeholder demands, perceptions and corporate reality in order to foster behavior that helps a company achieve its business goals. It needs to be based on thorough research and requires orchestrated execution through management processes across organizational units, communication disciplines, and countries. This calls for a management system to establish a closed cycle of strategic planning, implementation, performance measurement, and reporting. The book gives answers to the following questions: What is reputation and which conceptualizations do exist? What are the state-of-the-art methods and tools to measure corporate reputation? What are best practice examples and future trends in the field of corporate reputation management?
