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Author : David M. W. Young
Publisher :
ISBN 13 : 9780459350710
Total Pages : pages
Book Rating : 4.3/5 (57 download)
Download or read book Canadian Advertising & Marketing Law written by David M. W. Young and published by . This book was released on 1990 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : David M. W. Young
Publisher :
ISBN 13 : 9780459350710
Total Pages : 3 pages
Book Rating : 4.3/5 (57 download)
Download or read book Canadian Advertising & Marketing Law written by David M. W. Young and published by . This book was released on 1990 with total page 3 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Brenda L. Pritchard
Publisher :
ISBN 13 : 9780433472131
Total Pages : 540 pages
Book Rating : 4.4/5 (721 download)
Download or read book Advertising and Marketing Law in Canada written by Brenda L. Pritchard and published by . This book was released on 2012 with total page 540 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : David M. W. Young
Publisher :
ISBN 13 : 9780459350710
Total Pages : pages
Book Rating : 4.3/5 (57 download)
Download or read book Canadian Advertising & Marketing Law written by David M. W. Young and published by . This book was released on 1990 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Brian R. F. Fraser
Publisher : Scarborough, Ont. : Carswell
ISBN 13 : 9780459254087
Total Pages : pages
Book Rating : 4.2/5 (54 download)
Download or read book Canadian Advertising and Marketing Law written by Brian R. F. Fraser and published by Scarborough, Ont. : Carswell. This book was released on 1996 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Canadian Institute (1985- )
Publisher :
ISBN 13 : 9781553984726
Total Pages : pages
Book Rating : 4.9/5 (847 download)
Download or read book 11th Annual Advertising & Marketing Law written by Canadian Institute (1985- ) and published by . This book was released on 2005 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ronald E. Dimock
Publisher : Scarborough, Ont. : De Boo
ISBN 13 :
Total Pages : 322 pages
Book Rating : 4.3/5 (243 download)
Download or read book Canadian Marketing Law Handbook written by Ronald E. Dimock and published by Scarborough, Ont. : De Boo. This book was released on 1991 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 : 9781770604698
Total Pages : pages
Book Rating : 4.6/5 (46 download)
Download or read book Advertising and Marketing Law written by and published by . This book was released on 2016 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Dorothy DuPlessis
Publisher : Scarborough, Ont. : Nelson Thomson Learning
ISBN 13 : 9780176073725
Total Pages : 705 pages
Book Rating : 4.0/5 (737 download)
Download or read book Canadian Business and the Law written by Dorothy DuPlessis and published by Scarborough, Ont. : Nelson Thomson Learning. This book was released on 2001-01 with total page 705 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Henry Lue
Publisher :
ISBN 13 : 9780779851614
Total Pages : 159 pages
Book Rating : 4.8/5 (516 download)
Download or read book Canadian Marketing Law Handbook written by Henry Lue and published by . This book was released on 2012 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 : 9781770605510
Total Pages : pages
Book Rating : 4.6/5 (55 download)
Download or read book Advertising and Marketing Law written by and published by . This book was released on 2017 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Sara Bannerman
Publisher : Canadian Scholars
ISBN 13 : 1773381725
Total Pages : 386 pages
Book Rating : 4.7/5 (733 download)
Download or read book Canadian Communication Policy and Law written by Sara Bannerman and published by Canadian Scholars. This book was released on 2020-05-20 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Canadian Communication Policy and Law provides a uniquely Canadian focus and perspective on telecommunications policy, broadcasting policy, internet regulation, freedom of expression, censorship, defamation, privacy, government surveillance, intellectual property, and more. Taking a critical stance, Sara Bannerman draws attention to unequal power structures by asking the question, whom does Canadian communication policy and law serve? Key theories for analysis of law and policy issues—such as pluralist, libertarian, critical political economy, Marxist, feminist, queer, critical race, critical disability, postcolonial, and intersectional theories—are discussed in detail in this accessibly written text. From critical and theoretical analysis to legal research and citation skills, Canadian Communication Policy and Law encourages deep analytic engagement. Serving as a valuable resource for students who are undertaking research and writing on legal topics for the first time, this comprehensive text is well suited for undergraduate communication and media studies programs.
Author : Byron Sharp
Publisher : OUP Australia & New Zealand
ISBN 13 : 9780195573565
Total Pages : 246 pages
Book Rating : 4.5/5 (735 download)
Download or read book How Brands Grow written by Byron Sharp and published by OUP Australia & New Zealand. This book was released on 2010-03-11 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, How Brands Grow presents decades of research in a style that is written for marketing professionals to grow their brands.
Author : Alice E. Courtney
Publisher : Lexington, Mass. : Lexington Books
ISBN 13 :
Total Pages : 264 pages
Book Rating : 4.F/5 ( download)
Download or read book Sex Stereotyping in Advertising written by Alice E. Courtney and published by Lexington, Mass. : Lexington Books. This book was released on 1983 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Industry Canada
Publisher : Competition Bureau Canada
ISBN 13 : 1100232400
Total Pages : 45 pages
Book Rating : 4.1/5 (2 download)
Download or read book The Little Black Book of Scams written by Industry Canada and published by Competition Bureau Canada. This book was released on 2014-03-10 with total page 45 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Canadian edition of The Little Black Book of Scams is a compact and easy to use reference guide filled with information Canadians can use to protect themselves against a variety of common scams. It debunks common myths about scams, provides contact information for reporting a scam to the correct authority, and offers a step-by-step guide for scam victims to reduce their losses and avoid becoming repeat victims. Consumers and businesses can consult The Little Black Book of Scams to avoid falling victim to social media and mobile phone scams, fake charities and lotteries, dating and romance scams, and many other schemes used to defraud Canadians of their money and personal information.
Author : Carmen Maye
Publisher : Routledge
ISBN 13 : 1351051725
Total Pages : 431 pages
Book Rating : 4.3/5 (51 download)
Download or read book Advertising and Public Relations Law written by Carmen Maye and published by Routledge. This book was released on 2019-06-25 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: Addressing a critical need, Advertising and Public Relations Law explores the issues and ideas that affect the regulation of advertising and public relations speech, some of the most dynamic and prevalent areas of professional communications today. This updated third edition explores the categorization of different kinds of speech and their varying levels of First Amendment protection as well as common areas of litigation for communicators such as defamation, invasion of privacy, and copyright and trademark infringement. Features of this edition include: A new chapter on Internet-related laws affecting advertising and public relations speech. History and background of major legal theories affecting professional communicators. Extended excerpts from major court decisions. Overviews of relevant federal and state regulatory schemes, including those promulgated and enforced by the FTC, FCC, FDA and others. Appendices providing a legal glossary, a chart of the judicial system, sample model releases and copyright agreement forms. The volume is developed for upper-level undergraduate and graduate students in media, advertising and public relations law or regulation courses. It also serves as an essential reference for advertising and public relations practitioners.
Author : Susan Delacourt
Publisher : D & M Publishers
ISBN 13 : 1771621109
Total Pages : 352 pages
Book Rating : 4.7/5 (716 download)
Download or read book Shopping for Votes written by Susan Delacourt and published by D & M Publishers. This book was released on 2016-05-07 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition offers an insightful and provocative look at the inside world of political marketing in Canada—and what this means about the state of our democracy in the twenty-first century—from a leading political commentator. Inside the political backrooms of Ottawa, the Mad Men of Canadian politics are planning their next consumer friendly pitch. Where once politics was seen as a public service, increasingly it’s seen as a business, and citizens are the customers. But its unadvertised products are voter apathy and gutless public policy. Susan Delacourt takes readers into the world of Canada’s top political marketers, from the 1950s to the present, explaining how parties slice and dice their platforms for different audiences and how they manage the media. The current system divides the country into “niche” markets and abandons the hard political work of knitting together broad consensus or national vision. Little wonder then, that most Canadians have checked out of the political process: less than two per cent of the population belongs to a political party and fewer than half of voters under the age of thirty showed up at the ballot box in the last few federal elections. Provocative, incisive, entertaining and refreshingly non-partisan, Shopping for Votes offers a new narrative for understanding political culture in Canada.
