Free to Focus

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Publisher : Baker Books
ISBN 13 : 1493409549
Total Pages : 180 pages
Book Rating : 4.4/5 (934 download)

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Book Synopsis Free to Focus by : Michael Hyatt

Download or read book Free to Focus written by Michael Hyatt and published by Baker Books. This book was released on 2019-04-09 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everyone gets 168 hours a week, but it never feels like enough, does it? Work gobbles up the lion's share--many professionals are working as much as 70 hours a week--leaving less and less for rest, exercise, family, and friends. You know, all those things that make life great. Most people think productivity is about finding or saving time. But it's not. It's about making our time work for us. Just imagine having free time again. It's not a pipe dream. In Free to Focus, New York Times bestselling author Michael Hyatt reveals to readers nine proven ways to win at work so they are finally free to succeed at the rest of life--their health, relationships, hobbies, and more. He helps readers redefine their goals, evaluate what's working, cut out the nonessentials, focus on the most important tasks, manage their time and energy, and build momentum for a lifetime of success.

Life Outside My Comfort Zone: Hup draak!

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Publisher : Dragon TIS
ISBN 13 : 1794103422
Total Pages : 64 pages
Book Rating : 4.7/5 (941 download)

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Book Synopsis Life Outside My Comfort Zone: Hup draak! by : Susan Zhang

Download or read book Life Outside My Comfort Zone: Hup draak! written by Susan Zhang and published by Dragon TIS. This book was released on 2019-04-14 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: From China to Australia, from international student to global knowledge worker, from restaurant to Google, from C++ programmer to book author, from Burning Man to Antarctica, this book revealed those untold stories while living outside comfort zone.

Principles of Management

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Publisher :
ISBN 13 : 9781998109166
Total Pages : 0 pages
Book Rating : 4.1/5 (91 download)

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Book Synopsis Principles of Management by : David S. Bright

Download or read book Principles of Management written by David S. Bright and published by . This book was released on 2023-05-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Black & white print. Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well as behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters.

The Prairie Homestead Cookbook

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Publisher : Flatiron Books
ISBN 13 : 1250305942
Total Pages : 538 pages
Book Rating : 4.2/5 (53 download)

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Book Synopsis The Prairie Homestead Cookbook by : Jill Winger

Download or read book The Prairie Homestead Cookbook written by Jill Winger and published by Flatiron Books. This book was released on 2019-04-02 with total page 538 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jill Winger, creator of the award-winning blog The Prairie Homestead, introduces her debut The Prairie Homestead Cookbook, including 100+ delicious, wholesome recipes made with fresh ingredients to bring the flavors and spirit of homestead cooking to any kitchen table. With a foreword by bestselling author Joel Salatin The Pioneer Woman Cooks meets 100 Days of Real Food, on the Wyoming prairie. While Jill produces much of her own food on her Wyoming ranch, you don’t have to grow all—or even any—of your own food to cook and eat like a homesteader. Jill teaches people how to make delicious traditional American comfort food recipes with whole ingredients and shows that you don’t have to use obscure items to enjoy this lifestyle. And as a busy mother of three, Jill knows how to make recipes easy and delicious for all ages. "Jill takes you on an insightful and delicious journey of becoming a homesteader. This book is packed with so much easy to follow, practical, hands-on information about steps you can take towards integrating homesteading into your life. It is packed full of exciting and mouth-watering recipes and heartwarming stories of her unique adventure into homesteading. These recipes are ones I know I will be using regularly in my kitchen." - Eve Kilcher These 109 recipes include her family’s favorites, with maple-glazed pork chops, butternut Alfredo pasta, and browned butter skillet corn. Jill also shares 17 bonus recipes for homemade sauces, salt rubs, sour cream, and the like—staples that many people are surprised to learn you can make yourself. Beyond these recipes, The Prairie Homestead Cookbook shares the tools and tips Jill has learned from life on the homestead, like how to churn your own butter, feed a family on a budget, and experience all the fulfilling satisfaction of a DIY lifestyle.

The 5AM Club

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Publisher : HarperCollins
ISBN 13 : 1443456632
Total Pages : 356 pages
Book Rating : 4.4/5 (434 download)

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Book Synopsis The 5AM Club by : Robin Sharma

Download or read book The 5AM Club written by Robin Sharma and published by HarperCollins. This book was released on 2018-12-04 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Legendary leadership and elite performance expert Robin Sharma introduced The 5am Club concept over twenty years ago, based on a revolutionary morning routine that has helped his clients maximize their productivity, activate their best health and bulletproof their serenity in this age of overwhelming complexity. Now, in this life-changing book, handcrafted by the author over a rigorous four-year period, you will discover the early-rising habit that has helped so many accomplish epic results while upgrading their happiness, helpfulness and feelings of aliveness. Through an enchanting—and often amusing—story about two struggling strangers who meet an eccentric tycoon who becomes their secret mentor, The 5am Club will walk you through: How great geniuses, business titans and the world’s wisest people start their mornings to produce astonishing achievements A little-known formula you can use instantly to wake up early feeling inspired, focused and flooded with a fiery drive to get the most out of each day A step-by-step method to protect the quietest hours of daybreak so you have time for exercise, self-renewal and personal growth A neuroscience-based practice proven to help make it easy to rise while most people are sleeping, giving you precious time for yourself to think, express your creativity and begin the day peacefully instead of being rushed “Insider-only” tactics to defend your gifts, talents and dreams against digital distraction and trivial diversions so you enjoy fortune, influence and a magnificent impact on the world Part manifesto for mastery, part playbook for genius-grade productivity and part companion for a life lived beautifully, The 5am Club is a work that will transform your life. Forever.

Information Technology for Management

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Publisher : Wiley Global Education
ISBN 13 : 1119713781
Total Pages : 640 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis Information Technology for Management by : Efraim Turban

Download or read book Information Technology for Management written by Efraim Turban and published by Wiley Global Education. This book was released on 2021-04-06 with total page 640 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information Technology for Management, 12 Edition provides students with a comprehensive understanding of the latest technological developments in IT and the critical drivers of business performance, growth, and sustainability. Integrating feedback from IT managers and practitioners from top-level organizations worldwide, the newest edition of this well-regarded textbook features thoroughly revised content throughout to present students with a realistic, up-to-date view of IT management in the current business environment. The text offers a flexible, student-friendly presentation of the material through a pedagogy that is designed to help students with different learning styles easily comprehend and retain information. This blended learning approach combines visual, textual, and interactive content—featuring numerous real-world case studies of how businesses use IT to increase efficiency and productivity, strengthen collaboration and communication, and maximize their competitive advantage. Students learn how IT is leveraged to reshape enterprises, engage and retain customers, optimize systems and processes, manage business relationships and projects, and more.

Basic Methods of Policy Analysis and Planning

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Author :
Publisher : Routledge
ISBN 13 : 1317350006
Total Pages : 481 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis Basic Methods of Policy Analysis and Planning by : Carl Patton

Download or read book Basic Methods of Policy Analysis and Planning written by Carl Patton and published by Routledge. This book was released on 2015-08-26 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated in its 3rd edition, Basic Methods of Policy Analysis and Planning presents quickly applied methods for analyzing and resolving planning and policy issues at state, regional, and urban levels. Divided into two parts, Methods which presents quick methods in nine chapters and is organized around the steps in the policy analysis process, and Cases which presents seven policy cases, ranging in degree of complexity, the text provides readers with the resources they need for effective policy planning and analysis. Quantitative and qualitative methods are systematically combined to address policy dilemmas and urban planning problems. Readers and analysts utilizing this text gain comprehensive skills and background needed to impact public policy.

Transportation Planning Handbook

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Publisher : John Wiley & Sons
ISBN 13 : 1118762355
Total Pages : 1204 pages
Book Rating : 4.1/5 (187 download)

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Book Synopsis Transportation Planning Handbook by : ITE (Institute of Transportation Engineers)

Download or read book Transportation Planning Handbook written by ITE (Institute of Transportation Engineers) and published by John Wiley & Sons. This book was released on 2016-08-01 with total page 1204 pages. Available in PDF, EPUB and Kindle. Book excerpt: A multi-disciplinary approach to transportation planning fundamentals The Transportation Planning Handbook is a comprehensive, practice-oriented reference that presents the fundamental concepts of transportation planning alongside proven techniques. This new fourth edition is more strongly focused on serving the needs of all users, the role of safety in the planning process, and transportation planning in the context of societal concerns, including the development of more sustainable transportation solutions. The content structure has been redesigned with a new format that promotes a more functionally driven multimodal approach to planning, design, and implementation, including guidance toward the latest tools and technology. The material has been updated to reflect the latest changes to major transportation resources such as the HCM, MUTCD, HSM, and more, including the most current ADA accessibility regulations. Transportation planning has historically followed the rational planning model of defining objectives, identifying problems, generating and evaluating alternatives, and developing plans. Planners are increasingly expected to adopt a more multi-disciplinary approach, especially in light of the rising importance of sustainability and environmental concerns. This book presents the fundamentals of transportation planning in a multidisciplinary context, giving readers a practical reference for day-to-day answers. Serve the needs of all users Incorporate safety into the planning process Examine the latest transportation planning software packages Get up to date on the latest standards, recommendations, and codes Developed by The Institute of Transportation Engineers, this book is the culmination of over seventy years of transportation planning solutions, fully updated to reflect the needs of a changing society. For a comprehensive guide with practical answers, The Transportation Planning Handbook is an essential reference.

The Impact of School Infrastructure on Learning

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Publisher : World Bank Publications
ISBN 13 : 1464813787
Total Pages : 71 pages
Book Rating : 4.4/5 (648 download)

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Book Synopsis The Impact of School Infrastructure on Learning by : Peter Barrett

Download or read book The Impact of School Infrastructure on Learning written by Peter Barrett and published by World Bank Publications. This book was released on 2019-02-04 with total page 71 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'The Impact of School Infrastructure on Learning: A Synthesis of the Evidence provides an excellent literature review of the resources that explore the areas of focus for improved student learning, particularly the aspiration for “accessible, well-built, child-centered, synergetic and fully realized learning environments.†? Written in a style which is both clear and accessible, it is a practical reference for senior government officials and professionals involved in the planning and design of educational facilities, as well as for educators and school leaders. --Yuri Belfali, Head of Division, Early Childhood and Schools, OECD Directorate for Education and Skills This is an important and welcome addition to the surprisingly small, evidence base on the impacts of school infrastructure given the capital investment involved. It will provide policy makers, practitioners, and those who are about to commission a new build with an important and comprehensive point of reference. The emphasis on safe and healthy spaces for teaching and learning is particularly welcome. --Harry Daniels, Professor of Education, Department of Education, Oxford University, UK This report offers a useful library of recent research to support the, connection between facility quality and student outcomes. At the same time, it also points to the unmet need for research to provide verifiable and reliable information on this connection. With such evidence, decisionmakers will be better positioned to accurately balance the allocation of limited resources among the multiple competing dimensions of school policy, including the construction and maintenance of the school facility. --David Lever, K-12 Facility Planner, Former Executive Director of the Interagency Committee on School Construction, Maryland Many planners and designers are seeking a succinct body of research defining both the issues surrounding the global planning of facilities as well as the educational outcomes based on the quality of the space provided. The authors have finally brought that body of evidence together in this well-structured report. The case for better educational facilities is clearly defined and resources are succinctly identified to stimulate the dialogue to come. We should all join this conversation to further the process of globally enhancing learning-environment quality! --David Schrader, AIA, Educational Facility Planner and Designer, Former Chairman of the Board of Directors, Association for Learning Environments (A4LE)

Target XAT 2019 (Past Papers 2005 - 2018 + 5 Mock Tests) 10th Edition

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Author :
Publisher : Disha Publications
ISBN 13 : 9388026977
Total Pages : 526 pages
Book Rating : 4.3/5 (88 download)

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Book Synopsis Target XAT 2019 (Past Papers 2005 - 2018 + 5 Mock Tests) 10th Edition by : Disha Experts

Download or read book Target XAT 2019 (Past Papers 2005 - 2018 + 5 Mock Tests) 10th Edition written by Disha Experts and published by Disha Publications. This book was released on 2018-08-10 with total page 526 pages. Available in PDF, EPUB and Kindle. Book excerpt: Target XAT 2019 provides the detailed Solutions to XAT 2005 to XAT 2018 original Question Papers. The book also provides the topics of the essays asked in each of these XAT exam. The book also contains 5 Mock tests designed exactly as per the latest pattern of XAT. Each Mock Test has 2 parts as per the new format. Part I contains questions on Decision Making, English Language & Logical Reasoning and Quantitative Ability whereas Part 2 contains Essay Writing and questions on General Awareness on Business Environment, Economics and Polity. The detailed solution to each test is provided at the end of the book. The book also contains the list of essays asked in the last 14 years of XAT and a list of essays for practice.

Rethinking EMI

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Publisher : Routledge
ISBN 13 : 1000411052
Total Pages : 154 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Rethinking EMI by : Lily I-Wen Su

Download or read book Rethinking EMI written by Lily I-Wen Su and published by Routledge. This book was released on 2021-06-10 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Due to the competitive edge it confers on students, educational institutions, and non-English speaking nations in a globalized economy, English as a medium of instruction (EMI) has been gaining popularity in tertiary education in non-native English-speaking (NNES) countries. Institute-wide EMI implementation has often been imposed by top-down decisions, in combination with the optimistic view that the horse should always be placed before the cart. However, emerging evidence suggests that the delivery of such programs to NNES students has led to new pedagogical challenges and learning problems that go beyond the scope of language learning and teaching and deserve immediate attention. For example, how would an instructor respond to situations in which students’ learning of content is compromised by their limited language proficiency? This book draws on the current practice of EMI in diverse disciplines and university settings and examines how these new pedagogical and learning issues can be addressed. The discussion also involves a reflection on the essence of EMI in relation to the use of the first language (L1) as the medium of instruction in tertiary education. In addition, the book includes discussion about how to ensure and maintain the quality of EMI programs and assess the readiness of stakeholders for such programs, which include administrators, teachers, and students. The discussion is led by exemplars in Hong Kong and Taiwan, where the majority of students are native Chinese speakers, in the hope of developing critical perspectives and practical guidelines as references for EMI in other NNES settings. “The Open Access version of this book, available at http://www.taylorfrancis.com/books/e/ISBN, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license.

Occupational Therapy Practice Framework: Domain and Process

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Publisher : AOTA Press
ISBN 13 : 9781569003619
Total Pages : 51 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis Occupational Therapy Practice Framework: Domain and Process by : Aota

Download or read book Occupational Therapy Practice Framework: Domain and Process written by Aota and published by AOTA Press. This book was released on 2014 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: As occupational therapy celebrates its centennial in 2017, attention returns to the profession's founding belief in the value of therapeutic occupations as a way to remediate illness and maintain health. The founders emphasized the importance of establishing a therapeutic relationship with each client and designing an intervention plan based on the knowledge about a client's context and environment, values, goals, and needs. Using today's lexicon, the profession's founders proposed a vision for the profession that was occupation based, client centered, and evidence based--the vision articulated in the third edition of the Occupational Therapy Practice Framework: Domain and Process. The Framework is a must-have official document from the American Occupational Therapy Association. Intended for occupational therapy practitioners and students, other health care professionals, educators, researchers, payers, and consumers, the Framework summarizes the interrelated constructs that describe occupational therapy practice. In addition to the creation of a new preface to set the tone for the work, this new edition includes the following highlights: a redefinition of the overarching statement describing occupational therapy's domain; a new definition of clients that includes persons, groups, and populations; further delineation of the profession's relationship to organizations; inclusion of activity demands as part of the process; and even more up-to-date analysis and guidance for today's occupational therapy practitioners. Achieving health, well-being, and participation in life through engagement in occupation is the overarching statement that describes the domain and process of occupational therapy in the fullest sense. The Framework can provide the structure and guidance that practitioners can use to meet this important goal.

Planning Research in Hospitality and Tourism

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1040026478
Total Pages : 307 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Planning Research in Hospitality and Tourism by : Levent Altinay

Download or read book Planning Research in Hospitality and Tourism written by Levent Altinay and published by Taylor & Francis. This book was released on 2024-06-14 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: Planning Research in Hospitality and Tourism, third edition is an accessible, concise and practical guide to planning, conducting and analysing research in tourism and hospitality. International in scope and appeal, this book provides students with an introduction to the basic principles, research techniques and characteristics of research in the international hospitality and tourism sectors in a straightforward and accessible way. It includes a variety of features throughout to aid understanding and offer practical tips of overcoming potential research issues. This new edition has been fully updated to include: • New chapters on mixed methods and how to adopt technology into research practices. • More coverage of research strategies, focus groups, sampling secondary research as well as experimental design. • New and updated international case studies and extracts from journals, providing real examples of tourism and hospitality research scenarios. • Student and lecturer online resources, including practice datasets for students. Enriched with insightful case studies throughout, this volume is essential reading for all tourism and hospitality researchers.

Mental Health in Nursing - E-Book Epub

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Author :
Publisher : Elsevier Health Sciences
ISBN 13 : 0729599698
Total Pages : 434 pages
Book Rating : 4.7/5 (295 download)

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Book Synopsis Mental Health in Nursing - E-Book Epub by : Kim Foster

Download or read book Mental Health in Nursing - E-Book Epub written by Kim Foster and published by Elsevier Health Sciences. This book was released on 2024-08-26 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: Holistic overview of mental health for nurses in a practice setting All nurses play an important role in supporting mental health as part of holistic care provision. This book is designed to help students and novice clinicians to develop the knowledge, skills and attitudes they need to care for people across a wide range of specialist and non-specialist practice settings. Written by a highly experienced team of mental health nursing experts, the book covers all the common mental health conditions nurses are likely to encounter in practice. It provides essential information on assessing for and identifying people experiencing mental illness as well as how to provide appropriate responses, support and referral, across the numerous contexts in which nurses work. Fully updated and expanded, the sixth edition includes a wealth of lived experience perspectives designed to provide a critical perspective and a way of thinking about the issues more deeply, building empathy and understanding. - High-quality, evidence-based content developed specifically to meet the learning needs of students and novice clinicians in Australia and New Zealand - Describes the foundational principles and core mental health skills required by all nurses - Covers generalist health settings - content is relevant for nursing students across their curriculum - Focuses on mental health not mental illness - an emphasis on recovery-oriented practice, trauma informed-car, and the value of building therapeutic relationships - Articulates and demonstrates the expert knowledge and skills of mental health nurses and includes information on professional self-care for all nurses - Covers how to assess, manage and treat the major mental health problems people commonly experience - Provides scenarios for mental health screening, assessment, referral and support across a range of clinical settings - Key points, anecdotes, critical thinking exercises, tables and references in every chapter support learning - Online resources for nurses in the workplace, including videos and clinical scenarios - Commentaries by experts by Lived Experience in all chapters – understand what's helpful and what's not. New to this edition - New First Peoples chapters from both New Zealand and Australia – how to provide cultural safety - New chapter on preparing for mental health clinical placements - More content on suicide - More content on the impact of trauma, adverse childhood events on mental health and addictions

The Four Steps to the Epiphany

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119690285
Total Pages : 384 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis The Four Steps to the Epiphany by : Steve Blank

Download or read book The Four Steps to the Epiphany written by Steve Blank and published by John Wiley & Sons. This book was released on 2020-03-17 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time. The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones. Startups search for business models while existing companies execute them. The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book. Packed with concrete examples of what to do, how to do it and when to do it, the book will leave you with new skills to organize sales, marketing and your business for success. If your organization is starting a new venture, and you're thinking how to successfully organize sales, marketing and business development you need The Four Steps to the Epiphany. Essential reading for anyone starting something new. The Four Steps to the Epiphany was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.

The Structuring of Organizations

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Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (137 download)

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Book Synopsis The Structuring of Organizations by : Henry Mintzberg

Download or read book The Structuring of Organizations written by Henry Mintzberg and published by . This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Synthesizes the empirical literature on organizationalstructuring to answer the question of how organizations structure themselves --how they resolve needed coordination and division of labor. Organizationalstructuring is defined as the sum total of the ways in which an organizationdivides and coordinates its labor into distinct tasks. Further analysis of theresearch literature is neededin order to builda conceptualframework that will fill in the significant gap left by not connecting adescription of structure to its context: how an organization actuallyfunctions. The results of the synthesis are five basic configurations (the SimpleStructure, the Machine Bureaucracy, the Professional Bureaucracy, theDivisionalized Form, and the Adhocracy) that serve as the fundamental elementsof structure in an organization. Five basic parts of the contemporaryorganization (the operating core, the strategic apex, the middle line, thetechnostructure, and the support staff), and five theories of how it functions(i.e., as a system characterized by formal authority, regulated flows, informalcommunication, work constellations, and ad hoc decision processes) aretheorized. Organizations function in complex and varying ways, due to differing flows -including flows of authority, work material, information, and decisionprocesses. These flows depend on the age, size, and environment of theorganization; additionally, technology plays a key role because of itsimportance in structuring the operating core. Finally, design parameters aredescribed - based on the above five basic parts and five theories - that areused as a means of coordination and division of labor in designingorganizational structures, in order to establish stable patterns of behavior.(CJC).

Sustainable Marketing Planning

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Author :
Publisher : Routledge
ISBN 13 : 0429678134
Total Pages : 218 pages
Book Rating : 4.4/5 (296 download)

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Book Synopsis Sustainable Marketing Planning by : Neil Richardson

Download or read book Sustainable Marketing Planning written by Neil Richardson and published by Routledge. This book was released on 2019-10-21 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are two major parallel challenges facing managers and leaders: first, how to adapt to global changes in markets, competition and supply, and second, how to grow a business while observing recognisably sustainable practices. Companies must now align their values with customers who increasingly seek people-friendly and planet-friendly products and services. Using sustainable marketing techniques to create value ultimately leads to improved customer satisfaction, better professional relationships and increased effectiveness. With marketing planning absent from the current textbook offering, this book provides practical insights, tools and frameworks to help readers produce tactically and strategically appropriate marketing plans. Showing how to embed sustainability in these strategies and reflecting on the historical and current criticisms aimed at marketing, students will be shown how to implement changes while being encouraged to reflect on why they are needed. Full of tools and frameworks to improve comprehension, including chapter-by-chapter learning outcomes, summaries, exercises, applied activities and mini case studies, it bridges the gap between theory and practice effectively and accessibly. Finally, PowerPoint lecture slides and Multiple Choice Questions sections are provided for each chapter as electronic resources. Presenting contemporary themes and challenges at the cutting edge of business research and practice, this book should be core reading for advanced undergraduate and postgraduate students of sustainable marketing, marketing planning and marketing strategy, as well as professionals seeking to improve the competitive advantage of their organisations.