Business Secrets Of Steve Jobs

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The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience

Author : Carmine Gallo
Publisher : McGraw Hill Professional
ISBN 13 : 0071636757
Total Pages : 256 pages
Book Rating : 4.0/5 (716 download)

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Book Synopsis The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience by : Carmine Gallo

Download or read book The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience written by Carmine Gallo and published by McGraw Hill Professional. This book was released on 2009-10-02 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Wall Street Journal Bestseller! Updated to include Steve Jobs's iPad and iPad2 launch presentations “The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation and provides you with a quick-start guide to design your own passionate interfaces with your audiences.” —Cliff Atkinson, author of Beyond Bullet Points and The Activist Audience Former Apple CEO Steve Jobs’s wildly popular presentations have set a new global gold standard—and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations. The Presentation Secrets of Steve Jobs is as close as you'll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobs's performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets in 18 "scenes," including: Develop a messianic sense of purpose Reveal the Conquering hero Channel your inner Zen Stage your presentation with props Make it look effortless With this revolutionary approach, you’ll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience the Steve Jobs way. “No other leader captures an audience like Steve Jobs does and, like no other book, The Presentation Secrets of Steve Jobs captures the formula Steve uses to enthrall audiences.” —Rob Enderle, The Enderle Group “Now you can learn from the best there is—both Jobs and Gallo. No matter whether you are a novice presenter or a professional speaker like me, you will read and reread this book with the same enthusiasm that people bring to their iPods." —David Meerman Scott, bestselling author of The New Rules of Marketing & PR and World Wide Rave

The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success

Author : Carmine Gallo
Publisher : McGraw Hill Professional
ISBN 13 : 0071748741
Total Pages : 270 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success by : Carmine Gallo

Download or read book The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success written by Carmine Gallo and published by McGraw Hill Professional. This book was released on 2010-10-12 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: A "THINK DIFFERENT" APPROACH TO INNOVATION-- Based on the Seven Guiding Principles of Apple CEO Steve Jobs In his acclaimed bestseller The Presentation Secrets of Steve Jobs author Carmine Gallo laid out a simple step-by-step program of powerful tools and proven techniques inspired by Steve Jobs's legendary presentations. Now, he shares the Apple CEO's most famous, most original, and most effective strategies for sparking true creativity--and real innovation--in any workplace. THE INNOVATION SECRETS OF STEVE JOBS Learn how to RETHINK your business, REINVENT your products, and REVITALIZE your vision of success--the Steve Jobs way. When it comes to innovation, Apple CEO Steve Jobs is legendary. His company slogan "Think Different" is more than a marketing tool. It's a way of life--a powerful, positive, game-changing approach to innovation that anyone can apply to any field of endeavor. These are the Seven Principles of Innovation, inspired by the master himself: Do What You Love. Think differently about your career. Put a Dent in the Universe. Think differently about your vision. Kick Start Your Brain. Think differently about how you think. Sell Dreams, Not Products. Think differently about your customers. Say No to 1,000 Things. Think differently about design. Create Insanely Great Experiences. Think differently about your brand experience. Master the Message. Think differently about your story. By following Steve Jobs's visionary example, you'll discover exciting new ways to unlock your creative potential and to foster an environment that encourages innovation and allows it to flourish. You'll learn how to match—and beat—the most powerful competitors, develop the most revolutionary products, attract the most loyal customers, and thrive in the most challenging times. Bestselling business journalist Carmine Gallo has interviewed hundreds of successful professionals--from CEOs, managers, and entrepreneurs to teachers, consultants, and stay-at-home moms—to get to the core of Steve Jobs's innovative philosophies. These are the simple, meaningful, and attainable principles that drive us all to "Think Different." These are The Innovation Secrets of Steve Jobs. An enhanced ebook is now available with 10 demonstration videos of Jobs' sure-fire innovation secrets. Select the Kindle Edition with Audio/Video from the available formats.

The Business Wisdom of Steve Jobs

Author : Alan Ken Thomas
Publisher : Skyhorse Publishing Inc.
ISBN 13 : 1616087498
Total Pages : 177 pages
Book Rating : 4.6/5 (16 download)

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Book Synopsis The Business Wisdom of Steve Jobs by : Alan Ken Thomas

Download or read book The Business Wisdom of Steve Jobs written by Alan Ken Thomas and published by Skyhorse Publishing Inc.. This book was released on 2011-11-09 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gathers quotations by the noted computer developer and entrepreneur on such topics as getting started, business, leadership, innovation, rivals and associates, technology, drive, his legacy, and life in general.

Business Secrets of Steve Jobs

Author :
Publisher : Joseph Kim
ISBN 13 : 1301898902
Total Pages : 116 pages
Book Rating : 4.3/5 (18 download)

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Book Synopsis Business Secrets of Steve Jobs by :

Download or read book Business Secrets of Steve Jobs written by and published by Joseph Kim. This book was released on with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Business Secrets of Steve Jobs: Presentation Secrets and Innovation secrets all in one book! (EBOOK BUNDLE)

Author : Carmine Gallo
Publisher : McGraw-Hill Professional
ISBN 13 : 0071794417
Total Pages : 256 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis Business Secrets of Steve Jobs: Presentation Secrets and Innovation secrets all in one book! (EBOOK BUNDLE) by : Carmine Gallo

Download or read book Business Secrets of Steve Jobs: Presentation Secrets and Innovation secrets all in one book! (EBOOK BUNDLE) written by Carmine Gallo and published by McGraw-Hill Professional. This book was released on 2011-11-04 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global bestsellers on succeeding in business—the Steve Jobs way Together in a single e-book package for the first time The greatest business visionary in generations, Steve Jobs established new standards to which every business leader must aspire in order to compete in today’s increasingly competitive environment. This two-book set from bestselling business author Carmine Gallo reveals the secrets Jobs used to reinvent the art of the business presentation and create an approach to innovation that made Apple America’s most valuable company—and a model of global business excellence. The Presentation Secrets of Steve Jobs This is as close as you’ll ever get to having the master presenter himself speak directly in your ear. Gallo has studied and analyzed the very best of Jobs’s performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets that work every time. With this revolutionary approach, you’ll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience Steve Jobs style. The Innovation Secrets of Steve Jobs Steve Jobs’s greatest invention may have been simple, meaningful, and attainable principles that drive us all to "Think Different"—all of which are presented in The Innovation Secrets of Steve Jobs. Discover exciting new ways to unlock your creative potential and foster an environment that encourages innovation and allows it to flourish. You'll learn how to match—and beat—the most powerful competitors, developthe most revolutionary products, attract the most loyal customers, and thrive in the most challenging times.

Options

Author : Daniel Lyons
Publisher : Da Capo Press
ISBN 13 : 0786731753
Total Pages : 256 pages
Book Rating : 4.7/5 (867 download)

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Book Synopsis Options by : Daniel Lyons

Download or read book Options written by Daniel Lyons and published by Da Capo Press. This book was released on 2009-03-25 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to the mind—to the world—of Fake Steve Jobs. Fake Steve the counterintuitive management guru: “Obviously we can’t literally put our employees’ lives at risk. But we have to make them feel that way.” Fake Steve the celebrity hobnobber: “I like Bono. He’s the only person I know who’s more self-absorbed than I am.” Options is the book that had the critics howling—with laughter: “A voice for our own digital age....Mac-slappingly funny.”—Newsweek.com “Hilarious.”—New York Times “There’s a laugh-out-loud moment on nearly each one of the book’s pages.”—Wall Street Journal “Wickedly funny.”—San Francisco Chronicle

10 Simple Secrets of the World's Greatest Business Communicators

Author : Carmine Gallo
Publisher : Sourcebooks, Inc.
ISBN 13 : 1728225248
Total Pages : 52 pages
Book Rating : 4.7/5 (282 download)

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Book Synopsis 10 Simple Secrets of the World's Greatest Business Communicators by : Carmine Gallo

Download or read book 10 Simple Secrets of the World's Greatest Business Communicators written by Carmine Gallo and published by Sourcebooks, Inc.. This book was released on 2019-11-05 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on author Carmine Gallo's career as a Fortune 500 communications coach and Emmy Award-winning television journalist, 10 Simple Secrets of the World's Greatest Communicators has been updated and revised to show business people how to achieve their personal and professional goals by mastering the ten simple secrets used by the world's greatest business communicators. The book offers techniques and proven tips that explain how these successful communicators connect with audiences who demand passion, inspiration, preparation, clarity, brevity, command presence, and simplicity, all delivered in a visually compelling package.

Business Secrets of Steve Jobs: Business Secrets of Steve Jobs: Presentation Secrets and Innovation secrets all in one book! (ENHANCED EBOOK BUNDLE)

Download Business Secrets of Steve Jobs: Business Secrets of Steve Jobs: Presentation Secrets and Innovation secrets all in one book! (ENHANCED EBOOK BUNDLE) PDF Online Free

Author : Carmine Gallo
Publisher : McGraw Hill Professional
ISBN 13 : 0071794751
Total Pages : 256 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis Business Secrets of Steve Jobs: Business Secrets of Steve Jobs: Presentation Secrets and Innovation secrets all in one book! (ENHANCED EBOOK BUNDLE) by : Carmine Gallo

Download or read book Business Secrets of Steve Jobs: Business Secrets of Steve Jobs: Presentation Secrets and Innovation secrets all in one book! (ENHANCED EBOOK BUNDLE) written by Carmine Gallo and published by McGraw Hill Professional. This book was released on 2011-11-09 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Wall Street Journal Bestseller! Updated to include Steve Jobs's iPad and iPad2 launch presentations “The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation and provides you with a quick-start guide to design your own passionate interfaces with your audiences.” —Cliff Atkinson, author of Beyond Bullet Points and The Activist Audience Former Apple CEO Steve Jobs’s wildly popular presentations have set a new global gold standard—and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations. The Presentation Secrets of Steve Jobs is as close as you'll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobs's performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets in 18 "scenes," including: Develop a messianic sense of purpose Reveal the Conquering hero Channel your inner Zen Stage your presentation with props Make it look effortless With this revolutionary approach, you’ll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience the Steve Jobs way. “No other leader captures an audience like Steve Jobs does and, like no other book, The Presentation Secrets of Steve Jobs captures the formula Steve uses to enthrall audiences.” —Rob Enderle, The Enderle Group “Now you can learn from the best there is—both Jobs and Gallo. No matter whether you are a novice presenter or a professional speaker like me, you will read and reread this book with the same enthusiasm that people bring to their iPods." —David Meerman Scott, bestselling author of The New Rules of Marketing & PR and World Wide Rave

I, Steve

Author : George Beahm
Publisher : Agate Publishing
ISBN 13 : 1572846933
Total Pages : 119 pages
Book Rating : 4.5/5 (728 download)

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Book Synopsis I, Steve by : George Beahm

Download or read book I, Steve written by George Beahm and published by Agate Publishing. This book was released on 2011-10-19 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times bestselling collection that “offers Jobs’s views on life, death, technology and design, among other topics” (The Washington Post). Drawn from more than three decades of media coverage—print, electronic, and online—this book serves up the best, most thought-provoking insights ever spoken by Steve Jobs: more than two-hundred quotations that are essential reading for everyone who seeks innovative solutions and inspirations applicable to their business, regardless of size. Jobs, the longtime CEO of Apple, Inc., which he co-founded in 1976, stepped down from that role in August 2011, bringing an end to one of the greatest, most transformative business careers in history. Over the years, Jobs has given countless interviews to the media, explaining what he calls “the vision thing”—his unmatched ability to envision, and successfully bring to the marketplace, consumer products that people find simply irresistible. Jobs has made an indelible mark in multiple industries, and played an enormous role in creating others. Consider how Jobs and Apple shaped the following fields: personal computers (laptop and desktop), apps (for multiple electronic devices), computer animation (Pixar), music (iTunes), telecommunications (iPhone), personal digital devices (iPod), books (iBook), and, most recently, tablets (iPad). Jobs is the great business visionary of our era. “A new book revealing many of Steve Jobs’ most illuminating quotes.” —CNET “Steve Jobs, whose resume twice cites ‘the vision thing,’ has given us some truly memorable quotes.” —FoxNews.com “A 160-page collection of quotes from the most iconic product pitchman since P.T. Barnum.” —The New York Observer BetaBeat blog

Becoming Steve Jobs

Author : Brent Schlender
Publisher : Crown Currency
ISBN 13 : 0385347413
Total Pages : 544 pages
Book Rating : 4.3/5 (853 download)

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Book Synopsis Becoming Steve Jobs by : Brent Schlender

Download or read book Becoming Steve Jobs written by Brent Schlender and published by Crown Currency. This book was released on 2015-03-24 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: The #1 New York Times bestselling biography of how Steve Jobs became the most visionary CEO in history. Becoming Steve Jobs breaks down the conventional, one-dimensional view of Steve Jobs that he was half-genius, half-jerk from youth, an irascible and selfish leader who slighted friends and family alike. Becoming Steve Jobs answers the central question about the life and career of the Apple cofounder and CEO: How did a young man so reckless and arrogant that he was exiled from the company he founded become the most effective visionary business leader of our time, ultimately transforming the daily life of billions of people? Drawing on incredible and sometimes exclusive access, Schlender and Tetzeli tell a different story of a real human being who wrestled with his failings and learned to maximize his strengths over time. Their rich, compelling narrative is filled with stories never told before from the people who knew Jobs best, including his family, former inner circle executives, and top people at Apple, Pixar and Disney, most notably Tim Cook, Jony Ive, Eddy Cue, Ed Catmull, John Lasseter, Robert Iger and many others. In addition, Schlender knew Jobs personally for 25 years and draws upon his many interviews with him, on and off the record, in writing the book. He and Tetzeli humanize the man and explain, rather than simply describe, his behavior. Along the way, the book provides rich context about the technology revolution we've all lived through, and the ways in which Jobs changed our world. A rich and revealing account, Becoming Steve Jobs shows us how one of the most colorful and compelling figures of our times was able to combine his unchanging, relentless passion with an evolution in management style to create one of the most valuable and beloved companies on the planet.

Inside Apple

Author : Adam Lashinsky
Publisher : Business Plus
ISBN 13 : 1455512176
Total Pages : 138 pages
Book Rating : 4.4/5 (555 download)

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Book Synopsis Inside Apple by : Adam Lashinsky

Download or read book Inside Apple written by Adam Lashinsky and published by Business Plus. This book was released on 2012-01-25 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inside Apple reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products. If Apple is Silicon Valley's answer to Willy Wonka's Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and innovation, the author will introduce readers to concepts like the "DRI" (Apple's practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual ritual in which 100 up-and-coming executives are tapped a la Skull & Bones for a secret retreat with company founder Steve Jobs). Based on numerous interviews, the book offers exclusive new information about how Apple innovates, deals with its suppliers and is handling the transition into the Post Jobs Era. Lashinsky, a Senior Editor at Large for Fortune, knows the subject cold: In a 2008 cover story for the magazine entitled The Genius Behind Steve: Could Operations Whiz Tim Cook Run The Company Someday he predicted that Tim Cook, then an unknown, would eventually succeed Steve Jobs as CEO. While Inside Apple is ostensibly a deep dive into one, unique company (and its ecosystem of suppliers, investors, employees and competitors), the lessons about Jobs, leadership, product design and marketing are universal. They should appeal to anyone hoping to bring some of that Apple magic to their own company, career, or creative endeavor.

Finding the Next Steve Jobs

Author : Nolan Bushnell
Publisher : Simon and Schuster
ISBN 13 : 1476759820
Total Pages : 256 pages
Book Rating : 4.4/5 (767 download)

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Book Synopsis Finding the Next Steve Jobs by : Nolan Bushnell

Download or read book Finding the Next Steve Jobs written by Nolan Bushnell and published by Simon and Schuster. This book was released on 2014-09-23 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the legendary founder of Atari and Chuck E. Cheese’s and Steve Jobs’s first boss, the secrets to finding, hiring, keeping, and nurturing creative talent. The business world is changing faster than ever, and every day your company faces new complications and difficulties. The only way to resolve these issues is to have a staff of wildly creative people who live as much in the future as the present, who thrive on being different, and whose ideas will guarantee that your company will prosper when other companies fail. A celebrated visionary and iconoclast, Nolan Bushnell founded the groundbreaking gaming company Atari before he went on to found Chuck E. Cheese’s and two dozen other companies. He also happened to launch the career of the late Steve Jobs, along with those of many other brilliant creatives over the course of his five decades in business. With refreshing candor, keen psychological insight, and robust humor, Bushnell explains in Finding the Next Steve Jobs how to think boldly and differently about companies and organizations—and specifically the people who work within them. For anyone trying to turn a company into the next Atari or Apple, build a more creative workforce, or fashion a career in a changing world, this book will enlighten, challenge, surprise, and amuse.

Steve Jobs

Author : Matt Doeden
Publisher : Lerner Publications ™
ISBN 13 : 1512451886
Total Pages : 52 pages
Book Rating : 4.5/5 (124 download)

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Book Synopsis Steve Jobs by : Matt Doeden

Download or read book Steve Jobs written by Matt Doeden and published by Lerner Publications ™. This book was released on 2017-01-01 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: On October 5, 2011, the news of the death of technology innovator Steve Jobs rocked the world. The failing health of the Apple cofounder and Pixar CEO was no secret. Jobs had given up his role as Apple's CEO just a few months prior because of his struggle with pancreatic cancer. But his death still drew a huge reaction. From Apple employees and fans to political and business leaders, people honored Jobs's passing by reflecting on his prolific life that greatly influenced the way technology is used. In 1976, Jobs founded Apple Computer with Steve Wozniak. As the leaders of Apple, they developed concepts—such as navigating by using a mouse to click screen icons—that shaped the way we use and interact with computers. Jobs's forward-thinking engineering also influenced pop culture, bringing us a music revolution with the iPod, the ultimate communication device with the iPhone, and some of the first computer-animated films through Pixar. Called by some "the da Vinci of our time," Jobs used his innovation and vision to help advance technology like no other. He lived his life following a simple premise: "The only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do."

The Apple Experience: Secrets to Building Insanely Great Customer Loyalty (ENHANCED EBOOK)

Author : Carmine Gallo
Publisher : McGraw Hill Professional
ISBN 13 : 0071813284
Total Pages : 256 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis The Apple Experience: Secrets to Building Insanely Great Customer Loyalty (ENHANCED EBOOK) by : Carmine Gallo

Download or read book The Apple Experience: Secrets to Building Insanely Great Customer Loyalty (ENHANCED EBOOK) written by Carmine Gallo and published by McGraw Hill Professional. This book was released on 2012-10-19 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for THE APPLE EXPERIENCE "There are three pillars of enchantment: likability, trustworthiness, and quality. The Apple experience is the best modern-day example of all three pillars. Carmine's book will help you understand and implement the same kind of world-class experience." --Guy Kawasaki, author of Enchantment and former chief evangelist of Apple "Carmine Gallo explains beautifully and simply just what makes the Apple retail experience so successful. No matter what kind of business you are in, there are insanely valuable lessons in this book!" --Garr Reynolds, author of Presentation Zen and The Naked Presenter "At its core, this book is not about Apple. It's about delivering the best experience possible." --Tony Hsieh, New York Times bestselling author of Delivering Happiness and CEO of Zappos.com, Inc. "An exciting resource for any business owner in any country who wants to reimagine the customer experience." --Loic Le Meur, CEO, LeWeb "Why can't other retail experiences be as great as an Apple store's? Not only does Carmine Gallo answer that question brilliantly, but he shows precisely how to make sure your customers never ask it about your business." --Matthew E. May, author of In Pursuit of Elegance and The Laws of Subtraction "Carmine Gallo gets to the magic of Steve Jobs: Touching people's lives. This simple, yet delightful vision should be at the heart of every retail interaction in the world today." --Peter Steinlauf, Chairman, Edmunds.com "This magnificent collection of insights illuminates the way for anyone who wants to create a truly great experience, whether in retail, service, or software. " --Dan Roam, author of The Back of the Napkin and Blah Blah Blah Reinvent your business to deliver Apple-like customer satisfaction and profits In The Apple Experience, internationally bestselling author Carmine Gallo details the principles and practices behind the company's total commitment to the customer and explains how your brand can achieve outstanding results by delivering this same high standard of service. Carmine Gallo interviewed professionals at all levels who have studied Apple, and he spent hundreds of hours observing the selling floor in Apple’s retail space and learning about Apple’s vision and philosophy. Using insights and data from these sources, he breaks down Apple’s customercentric model to provide an action plan with three distinct areas of focus: Inspire Your Internal Customer with training, support, and communications that create a “feedback loop” for improving performance at every level Serve Your External Customer with irresistible brand stories and dedicated salespeople who embody the APPLE five steps of service-- Approach, Probe, Present, Listen, End with a fond farewell Set the Stage by ensuring that no element is overlooked in creating an immersive retail environment where customers can see, touch, and learn about your products With The Apple Experience, you can improve the return on your investment in retail by adding real value to every customer interaction. Better still, any business that deals with people--employees or customers--can adopt the techniques to achieve Apple-like market dominance by enriching lives, building loyalty, and reimagining the customer experience. This enhanced eBook includes seven bonus videos! Each one focuses on a different lesson for Apple-style success and provides great visuals of different Apple stores throughout the country.

Five Stars

Author : Carmine Gallo
Publisher : St. Martin's Press
ISBN 13 : 1250183472
Total Pages : 255 pages
Book Rating : 4.2/5 (51 download)

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Book Synopsis Five Stars by : Carmine Gallo

Download or read book Five Stars written by Carmine Gallo and published by St. Martin's Press. This book was released on 2018-06-05 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: “As technology threatens to displace countless jobs and skills, the ability to communicate is becoming more important than ever. This book is full of examples to help you get better at transporting your thoughts and emotions into the minds of other people.” —Adam Grant, New York Times bestselling author of Give and Take, Originals, and Option B with Sheryl Sandberg How to master the art of persuasion—from the bestselling author of Talk Like TED. Ideas don’t sell themselves. As the forces of globalization, automation, and artificial intelligence combine to disrupt every field, having a good idea isn’t good enough. Mastering the ancient art of persuasion is the key to standing out, getting ahead, and achieving greatness in the modern world. Communication is no longer a “soft” skill—it is the human edge that will make you unstoppable, irresistible, and irreplaceable—earning you that perfect rating, that fifth star. In Five Stars, Carmine Gallo, bestselling author of Talk Like TED, breaks down how to apply Aristotle’s formula of persuasion to inspire contemporary audiences. As the nature of work changes, and technology carries things across the globe in a moment, communication skills become more valuable—not less. Gallo interviews neuroscientists, economists, historians, billionaires, and business leaders of companies like Google, Nike, and Airbnb to show first-hand how they use their words to captivate your imagination and ignite your dreams. In the knowledge age—the information economy—you are only as valuable as your ideas. Five Stars is a book to help you bridge the gap between mediocrity and exceptionality, and gain your competitive edge in the age of automation. In Five Stars, you will also learn: -The one skill billionaire Warren Buffett says will raise your value by 50 percent. -Why your job might fall into a category where 75 percent or more of your income relies on your ability to sell your idea. -How Airbnb’s founders follow a classic 3-part formula shared by successful Hollywood movies. -Why you should speak in third-grade language to persuade adult listeners. -The one brain hack Steve Jobs, Leonardo da Vinci, and Picasso used to unlock their best ideas.

Small Fry

Author : Lisa Brennan-Jobs
Publisher : Grove Press
ISBN 13 : 0802146511
Total Pages : 356 pages
Book Rating : 4.8/5 (21 download)

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Book Synopsis Small Fry by : Lisa Brennan-Jobs

Download or read book Small Fry written by Lisa Brennan-Jobs and published by Grove Press. This book was released on 2018-09-04 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times–bestselling memoir by Steve Jobs’ daughter: “This sincere and disquieting portrait reveals a complex father-daughter relationship.” —Publishers Weekly, starred review Born on a farm and named in a field by her parents—artist Chrisann Brennan and Steve Jobs—Lisa Brennan-Jobs’s childhood unfolded in a rapidly changing Silicon Valley. When she was young, Lisa’s father was a mythical figure who was rarely present in her life. As she grew older, her father took an interest in her, ushering her into a new world of mansions, vacations, and private schools. Lisa found her father’s attention thrilling, but he could also be cold, critical and unpredictable. When her relationship with her mother grew strained in high school, Lisa decided to move in with her father, hoping he’d become the parent she’d always wanted him to be. Small Fry is Lisa Brennan-Jobs’s poignant story of childhood and growing up. Scrappy, wise, and funny, Lisa offers an intimate window into the peculiar world of this family, and the strange magic of Silicon Valley in the seventies and eighties.

The Zen of Steve Jobs

Author : Caleb Melby
Publisher : John Wiley & Sons
ISBN 13 : 1118295269
Total Pages : 80 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis The Zen of Steve Jobs by : Caleb Melby

Download or read book The Zen of Steve Jobs written by Caleb Melby and published by John Wiley & Sons. This book was released on 2012-01-03 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: An illustrated depiction of Steve Jobs' friendship with Zen Buddhist Kobun Chino Otogawa and the impact it had on Jobs' career Apple cofounder Steve Jobs (1955-2011) had such an enormous impact on so many people that his life often took on aspects of myth. But much of his success was due to collaboration with designers, engineers and thinkers. The Zen of Steve Jobs tells the story of Jobs' relationship with one such person: Kobun Chino Otogawa. Kobun was a Zen Buddhist priest who emigrated to the U.S. from Japan in the early 1970s. He was an innovator, lacked appreciation for rules and was passionate about art and design. Kobun was to Buddhism as Jobs was to the computer business: a renegade and maverick. It wasn't long before the two became friends--a relationship that was not built to last. This graphic book is a reimagining of that friendship. The story moves back and forward in time, from the 1970s to 2011, but centers on the period after Jobs' exile from Apple in 1985 when he took up intensive study with Kobun. Their time together was integral to the big leaps that Apple took later on with its product design and business strategy. Told using stripped down dialogue and bold calligraphic panels, The Zen of Steve Jobs explores how Jobs might have honed his design aesthetic via Eastern religion before choosing to identify only what he needs and leave the rest behind.