Business And Investment Opportunities In The Years Ahead

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Unlocking Africa's Business Potential

Author : Landry Signe
Publisher : Brookings Institution Press
ISBN 13 : 0815737394
Total Pages : 361 pages
Book Rating : 4.8/5 (157 download)

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Book Synopsis Unlocking Africa's Business Potential by : Landry Signe

Download or read book Unlocking Africa's Business Potential written by Landry Signe and published by Brookings Institution Press. This book was released on 2020-04-07 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: Africa welcomes business investment and offers some of the world's highest returns and impacts Africa has tremendous economic potential and offers rewarding opportunities for global businesses looking for new markets and long-term investments with favorable returns. Africa has been one of the world's fastest-growing regions over the past decade, and by 2030 will be home to nearly 1.7 billion people and an estimated $6.7 trillion worth of consumer and business spending. Increased political stability in recent years and improving regional integration are making market access easier, and business expansion will generate jobs for women and youth, who represent the vast majority of the population. Current economic growth and poverty-alleviation efforts mean that more than 43 percent of the continent's people will reach middle- or upper-class status by 2030. Unlocking Africa's Business Potential examines business opportunities in the eight sectors with the highest potential returns on private investment—the same sectors that will foster economic growth and diversification, job creation, and improved general welfare. These sectors include: consumer markets, agriculture and agriprocessing, information and communication technology, manufacturing, oil and gas, tourism, banking, and infrastructure and construction. The book's analysis of these sectors is based on case studies that identify specific opportunities for investment and growth, along with long-term market projections to inform decision-making. The book identifies potential risks to business and offers mitigation strategies. It also provides policymakers with solutions to attract new business investments, including how to remove barriers to business and accelerate development of the private sector.

Why Startups Fail

Author : Tom Eisenmann
Publisher : Currency
ISBN 13 : 0593137027
Total Pages : 370 pages
Book Rating : 4.5/5 (931 download)

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Book Synopsis Why Startups Fail by : Tom Eisenmann

Download or read book Why Startups Fail written by Tom Eisenmann and published by Currency. This book was released on 2021-03-30 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.

The Future of the Corporation

Author : PLM (Firm)
Publisher : New York : Mason & Lipscomb Publishers
ISBN 13 :
Total Pages : 232 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Future of the Corporation by : PLM (Firm)

Download or read book The Future of the Corporation written by PLM (Firm) and published by New York : Mason & Lipscomb Publishers. This book was released on 1974 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Papers from a conference sponsored by PLM in Malmo, Sweden, June 1970. Includes bibliographical references.

Lead from the Future

Author : Mark W. Johnson
Publisher : Harvard Business Press
ISBN 13 : 163369755X
Total Pages : 147 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Lead from the Future by : Mark W. Johnson

Download or read book Lead from the Future written by Mark W. Johnson and published by Harvard Business Press. This book was released on 2020-04-14 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gold Medal Winner for Best Leadership Book in the 2021 Axiom Business Book Awards Named one of the "Top Ten Technology Books Of 2020" — Forbes Named one of the "10 Best New Business Books of 2020" by Inc. magazine "Johnson and Suskewicz have raised a battle cry for the kind of leadership we need in these uncertain times." -- Sandi Peterson, Member, Board of Directors, Microsoft We all know a visionary leader when we see one. They're bold and prophetic and at the same time pragmatic. They don't just promote change--they drive it, while inspiring and mobilizing others to do the same. Visionaries like Steve Jobs and Jeff Bezos possess a host of innate qualities that make them extraordinary, but what truly sets them apart is their ability to turn vision into action. In Lead from the Future, Innosight's Mark W. Johnson and Josh Suskewicz introduce a new way of thinking and managing, called "future-back," that enables any manager to become a practical visionary. Addressing the many barriers to change that exist in established organizations, they present a systematic approach to overcoming them that includes: The principles and mind-set that allow leadership teams to look beyond typical short-term planning horizons A method for turning emerging challenges into the growth opportunities that can define an organization's future A step-by-step approach for translating a vision into a strategic plan that teams can align around and commit to Ways to ensure that visionary thinking becomes a repeatable organizational capability As practical as it is inspiring, Lead from the Future is the guide you and your team need to develop a vision and translate it into transformative growth.

Producing Prosperity

Author : Gary P. Pisano
Publisher : Harvard Business Press
ISBN 13 : 1422187543
Total Pages : 186 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Producing Prosperity by : Gary P. Pisano

Download or read book Producing Prosperity written by Gary P. Pisano and published by Harvard Business Press. This book was released on 2012-09-25 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Manufacturing’s central role in global innovation Companies compete on the decisions they make. For years—even decades—in response to intensifying global competition, companies decided to outsource their manufacturing operations in order to reduce costs. But we are now seeing the alarming long-term effect of those choices: in many cases, once manufacturing capabilities go away, so does much of the ability to innovate and compete. Manufacturing, it turns out, really matters in an innovation-driven economy. In Producing Prosperity, Harvard Business School professors Gary Pisano and Willy Shih show the disastrous consequences of years of poor sourcing decisions and underinvestment in manufacturing capabilities. They reveal how today’s undervalued manufacturing operations often hold the seeds of tomorrow’s innovative new products, arguing that companies must reinvest in new product and process development in the US industrial sector. Only by reviving this “industrial commons” can the world’s largest economy build the expertise and manufacturing muscle to regain competitive advantage. America needs a manufacturing renaissance—for restoring itself, and for the global economy as a whole. This will require major changes. Pisano and Shih show how company-level choices are key to the sustained success of industries and economies, and they provide business leaders with a framework for understanding the links between manufacturing and innovation that will enable them to make better outsourcing decisions. They also detail how government must change its support of basic and applied scientific research, and promote collaboration between business and academia. For executives, policymakers, academics, and innovators alike, Producing Prosperity provides the clearest and most compelling account yet of how the American economy lost its competitive edge—and how to get it back.

The Secrets of Economic Indicators

Author : Bernard Baumohl
Publisher : Financial Times/Prentice Hall
ISBN 13 :
Total Pages : 408 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis The Secrets of Economic Indicators by : Bernard Baumohl

Download or read book The Secrets of Economic Indicators written by Bernard Baumohl and published by Financial Times/Prentice Hall. This book was released on 2005 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every day, stocks, bonds, and currencies bounce wildly in response to new economic indicators. Money managers obsess over those statistics, because they provide crucial clues about the future of the economy and the financial markets. Now "you "can use these indicators to make smarter investment decisions, just like the professionals do.You don't need an economics degree, or a CPA... just this easy-to-use book. Former "TIME "Magazine senior economics reporter Bernard Baumohl has done the impossible: he's made economic indicators "fascinating." Using real-world examples and stories, Baumohl illuminates every U.S. and foreign indicator that matters.Where to find them.What they look like. What the insiders know about their track records. And "exactly "how to interpret them. Whether you're an investor, broker, portfolio manager, researcher, journalist, or student, you'll find this book indispensable.Nobody can predict the future with certainty. But "The Secrets of Economic Indicators "will get you as close as humanly possible. What the numbers "really "mean... ...to stocks, bonds, rates, currencies, and you Ahead of the curve: spotting turning points Calling recessions and recoveries in time to profit from them Leading indicators: where's the economy "really "heading Decoding initial unemployment claims, housing starts, the yield curve, and other predictors Beyond the borders Why foreign indicators are increasingly important-and how to use them Making sense of indicators in conflict What to do when the numbers disagree Finding the data Free web resources for the latest economic dataInvestments ""This is the most up-to-date guide to economic indicators and their importance to financial markets in print. For anyone trying to follow the economic data, this should be next to your "computer so that you can understand and find the data on the Internet." David Wyss, Chief Economist, Standard and Poor's ""I find Baumohl's writing fascinating. Just about anyone who's serious about understanding which way the economy is headed will want to read this book. It could be a classic."" Harry Domash, Columnist for MSN Money and Publisher, Winning Investing Newsletter ""Every business person or investor should keep a copy of Baumohl's book close-at-hand. It is great, at long last, to have someone who has eliminated what may have been so perplexing to so many and to have done so with such remarkable clarity."" Hugh Johnson, Chief Investment Officer, First Albany ""Bernie Baumohl has written a "must read" educational and reference book that every individual investor will find indispensable for watching, monitoring, and interpreting the markets."" Allen Sinai, President and Chief Global Economist, Decision Economics, Inc. ""Baumohl has a gift for taking a complicated subject and allowing it to read like a fast-moving novel. I recommend this book if you care about your future finances."" Morris E. Lasky, CEO, Lodging Unlimited, Inc.-manager and consultant for $6 billion in hotel assets; Chairman, Lodging Conference; Chairman, International Hotel Conference ""I think this is an excellent book. It's well written, accessible to a variety of readers, deals with an interesting and important subject, and covers the topic well. It deserves to get a lot of notice and use."" D. Quinn Mills, Alfred J. Weatherhead Jr., Professor of Business Administration, Harvard Business School "The fascinating, plain-English guide to economic indicators: what they mean, and how to use them." "Unemployment. Inflation. Consumer confidence. Retail sales.".. Every morning brings new economic statistics. Which economic indicators really matter? What do they mean for stocks, bonds, interest rates, currencies..."your portfolio?" How can you use them to make faster, smarter investment decisions? Simple, clear, non-technical, friendly, "usable."..the "only "book of its kind! By former renowned "TIME "Magazine economics journalist Bernard Baumohl. (c) Copyright Pearson Education. All rights reserved.

The Future Opportunities and Challenges of Business in Digital Era 4.0

Author : Satria Bangsawan
Publisher : Routledge
ISBN 13 : 1000192342
Total Pages : 363 pages
Book Rating : 4.0/5 (1 download)

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Book Synopsis The Future Opportunities and Challenges of Business in Digital Era 4.0 by : Satria Bangsawan

Download or read book The Future Opportunities and Challenges of Business in Digital Era 4.0 written by Satria Bangsawan and published by Routledge. This book was released on 2020-07-23 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the main challenges faced by all entrepreneurs, is the need to growth. Growth is part of all organizations, it implies continuous growth of sales, purchases, number of employees, profit and thus the growth of the enterprise. Most innovations that are part of the organizations are derived from the internal organization. Industrial Revolution 4.0 provides both opportunities and challenges to all entrepreneurs to grow their business. The rapid development of technology and all digital aspects create opportunities of innovation in organizations. These proceedings provide details beyond what is possible to be included in an oral presentation and constitute a concise but timely medium for the dissemination of recent research results. It will be invaluable to professionals and academics in the field of business, entrepreneurship and economics to get an understanding of recent research developments.

Strong Towns

Author : Charles L. Marohn, Jr.
Publisher : John Wiley & Sons
ISBN 13 : 1119564816
Total Pages : 262 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis Strong Towns by : Charles L. Marohn, Jr.

Download or read book Strong Towns written by Charles L. Marohn, Jr. and published by John Wiley & Sons. This book was released on 2019-10-01 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new way forward for sustainable quality of life in cities of all sizes Strong Towns: A Bottom-Up Revolution to Build American Prosperity is a book of forward-thinking ideas that breaks with modern wisdom to present a new vision of urban development in the United States. Presenting the foundational ideas of the Strong Towns movement he co-founded, Charles Marohn explains why cities of all sizes continue to struggle to meet their basic needs, and reveals the new paradigm that can solve this longstanding problem. Inside, you’ll learn why inducing growth and development has been the conventional response to urban financial struggles—and why it just doesn’t work. New development and high-risk investing don’t generate enough wealth to support itself, and cities continue to struggle. Read this book to find out how cities large and small can focus on bottom-up investments to minimize risk and maximize their ability to strengthen the community financially and improve citizens’ quality of life. Develop in-depth knowledge of the underlying logic behind the “traditional” search for never-ending urban growth Learn practical solutions for ameliorating financial struggles through low-risk investment and a grassroots focus Gain insights and tools that can stop the vicious cycle of budget shortfalls and unexpected downturns Become a part of the Strong Towns revolution by shifting the focus away from top-down growth toward rebuilding American prosperity Strong Towns acknowledges that there is a problem with the American approach to growth and shows community leaders a new way forward. The Strong Towns response is a revolution in how we assemble the places we live.

Netherlands Business and Investment Opportunities Yearbook Volume 1 Strategic and Practical Information

Author : IBP USA
Publisher : Lulu.com
ISBN 13 : 1438732759
Total Pages : 282 pages
Book Rating : 4.4/5 (387 download)

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Book Synopsis Netherlands Business and Investment Opportunities Yearbook Volume 1 Strategic and Practical Information by : IBP USA

Download or read book Netherlands Business and Investment Opportunities Yearbook Volume 1 Strategic and Practical Information written by IBP USA and published by Lulu.com. This book was released on 2013-08 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: 2011 Updated Reprint. Updated Annually. Netherlands Business and Investment Opportunities Yearbook

HBR Guide to Buying a Small Business

Author : Richard S. Ruback
Publisher : Harvard Business Review Press
ISBN 13 : 1633692515
Total Pages : 220 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis HBR Guide to Buying a Small Business by : Richard S. Ruback

Download or read book HBR Guide to Buying a Small Business written by Richard S. Ruback and published by Harvard Business Review Press. This book was released on 2017-01-17 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: An all-in-one guide to helping you buy and own your own business. Are you looking for an alternative to a career path at a big firm? Does founding your own start-up seem too risky? There is a radical third path open to you: You can buy a small business and run it as CEO. Purchasing a small company offers significant financial rewards—as well as personal and professional fulfillment. Leading a firm means you can be your own boss, put your executive skills to work, fashion a company environment that meets your own needs, and profit directly from your success. But finding the right business to buy and closing the deal isn't always easy. In the HBR Guide to Buying a Small Business, Harvard Business School professors Richard Ruback and Royce Yudkoff help you: Determine if this path is right for you Raise capital for your acquisition Find and evaluate the right prospects Avoid the pitfalls that could derail your search Understand why a "dull" business might be the best investment Negotiate a potential deal with the seller Avoid deals that fall through at the last minute Arm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.

A Country is Not a Company

Author : Paul R. Krugman
Publisher : Harvard Business Press
ISBN 13 : 1422133400
Total Pages : 64 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis A Country is Not a Company by : Paul R. Krugman

Download or read book A Country is Not a Company written by Paul R. Krugman and published by Harvard Business Press. This book was released on 2009 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nobel-Prize-winning economist Paul Krugman argues that business leaders need to understand the differences between economic policy on the national and international scale and business strategy on the organizational scale. Economists deal with the closed system of a national economy, whereas executives live in the open-system world of business. Moreover, economists know that an economy must be run on the basis of general principles, but businesspeople are forever in search of the particular brilliant strategy. Krugman's article serves to elucidate the world of economics for businesspeople who are so close to it and yet are continually frustrated by what they see. Since 1922, Harvard Business Review has been a leading source of breakthrough management ideas-many of which still speak to and influence us today. The Harvard Business Review Classics series now offers readers the opportunity to make these seminal pieces a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world-and will have a direct impact on you today and for years to come.

Hearing on Business and Investment Opportunities in the Baltic States, Eastern Europe, and the Former Soviet Union

Author : United States. Congress. Senate. Committee on Small Business
Publisher :
ISBN 13 :
Total Pages : 144 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Hearing on Business and Investment Opportunities in the Baltic States, Eastern Europe, and the Former Soviet Union by : United States. Congress. Senate. Committee on Small Business

Download or read book Hearing on Business and Investment Opportunities in the Baltic States, Eastern Europe, and the Former Soviet Union written by United States. Congress. Senate. Committee on Small Business and published by . This book was released on 1992 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:

How Venture Capital Works

Author : Phillip Ryan
Publisher : The Rosen Publishing Group, Inc
ISBN 13 : 1448867959
Total Pages : 82 pages
Book Rating : 4.4/5 (488 download)

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Book Synopsis How Venture Capital Works by : Phillip Ryan

Download or read book How Venture Capital Works written by Phillip Ryan and published by The Rosen Publishing Group, Inc. This book was released on 2012-07-01 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explanations to the inner workings of one of the least understood, but arguably most important, areas of business finance is offered to readers in this engaging volume: venture capital. Venture capitalists provide necessary investment to seed (or startup) companies, but the startup is only the beginning, there is much more to be explored. These savvy investors help guide young entrepreneurs, who likely have little experience, to turn their businesses into the Googles, Facebooks, and Groupons of the world. This book explains the often-complex methods venture capitalists use to value companies and to get the most return on their investments, or ROI. This book is a must-have for any reader interested in the business world.

Time Horizons and Technology Investments

Author : National Academy of Engineering
Publisher : National Academies Press
ISBN 13 : 0309046475
Total Pages : 119 pages
Book Rating : 4.3/5 (9 download)

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Book Synopsis Time Horizons and Technology Investments by : National Academy of Engineering

Download or read book Time Horizons and Technology Investments written by National Academy of Engineering and published by National Academies Press. This book was released on 1992-02-01 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is frequently argued that U.S. corporations have shorter time horizons for planning and investment than their Japanese and German competitors. This argument, though widely accepted in studies of U.S. competitiveness, has rarely been examined in depth. Time Horizons and Technology Investments explores the evidence that some U.S. corporations consistently select projects biased toward short-term return and addresses factors influencing the time-related preferences of U.S. corporate managers in selecting projects for investment. It makes recommendations to policymakers and managers about policies to mitigate negative external influences and about strategies to remove internal biases toward noncompetitive decisions.

Laos Business and Investment Opportunities Yearbook Volume 1 Practical Information and Opportunities

Author : IBP, Inc.
Publisher : Lulu.com
ISBN 13 : 1438728115
Total Pages : 308 pages
Book Rating : 4.4/5 (387 download)

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Book Synopsis Laos Business and Investment Opportunities Yearbook Volume 1 Practical Information and Opportunities by : IBP, Inc.

Download or read book Laos Business and Investment Opportunities Yearbook Volume 1 Practical Information and Opportunities written by IBP, Inc. and published by Lulu.com. This book was released on 2009-03-20 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Laos Business and Investment Opportunities Yearbook

Beyond Digital

Author : Paul Leinwand
Publisher : Harvard Business Press
ISBN 13 : 1647822335
Total Pages : 142 pages
Book Rating : 4.6/5 (478 download)

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Book Synopsis Beyond Digital by : Paul Leinwand

Download or read book Beyond Digital written by Paul Leinwand and published by Harvard Business Press. This book was released on 2022-01-04 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two world-renowned strategists detail the seven leadership imperatives for transforming companies in the new digital era. Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough. In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan. Building on a major new body of research, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: Reimagine your company's place in the world Embrace and create value via ecosystems Build a system of privileged insights with your customers Make your organization outcome-oriented Invert the focus of your leadership team Reinvent the social contract with your people Disrupt your own leadership approach Together, these seven imperatives comprise a playbook for how leaders can define a bolder purpose and transform their organizations.

Supertrends

Author : Lars Tvede
Publisher : John Wiley & Sons
ISBN 13 : 1119646839
Total Pages : 311 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis Supertrends by : Lars Tvede

Download or read book Supertrends written by Lars Tvede and published by John Wiley & Sons. This book was released on 2020-02-03 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take a look into the future and discover the trends that are shaping our world Futurists are in the business of predicting the future. What do the most efficient futurists know? You’ll find the answer inside Supertrends: 50 Things You Need to Know About the Future. Discover how we can expect the world to evolve in terms of demographics, economics, technology, environment and beyond. Whatever it is that you do, you will be able to better prepare for the future if you can just get a clear view of it. These are turbulent times, and we all need to be ready for what’s coming if we hope to thrive. This book addresses what we can expect in the coming decades, and how companies and government should adapt to accelerating change. You will also see improvement in your own ability to predict the next big thing – a valuable skill in any walk of life. Discover the core principles of efficient forecasting Identify underlying drivers and recurring social patterns which help explain and predict events Learn about evolving and expected future technologies and lifestyles, and how they will be applied in the coming decades See how companies and governments can become more future-proof by adopting new and innovative management principles Author Lars Tvede is a serial entrepreneur and currently works as founding partner in the successful venture fund Nordic Eye, the think tank Futures Institute and the forecasting company Supertrends. Throughout his career, he has found success through his uncanny ability to predict the trends that will take our world forward. Read this book to benefit from his insights and get a handle on what’s coming next in our dynamic world. Anyone who needs to understand the future – from financial executives, industry leaders and entrepreneurs to journalists and politicians – will benefit from Supertrends.