Business Analytics For Managers

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Business Analytics for Managers

Author : Gert Laursen
Publisher : John Wiley & Sons
ISBN 13 : 0470890614
Total Pages : 272 pages
Book Rating : 4.4/5 (78 download)

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Book Synopsis Business Analytics for Managers by : Gert Laursen

Download or read book Business Analytics for Managers written by Gert Laursen and published by John Wiley & Sons. This book was released on 2010-07-13 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: "While business analytics sounds like a complex subject, this book provides a clear and non-intimidating overview of the topic. Following its advice will ensure that your organization knows the analytics it needs to succeed, and uses them in the service of key strategies and business processes. You too can go beyond reporting!"—Thomas H. Davenport, President's Distinguished Professor of IT and Management, Babson College; coauthor, Analytics at Work: Smarter Decisions, Better Results Deliver the right decision support to the right people at the right time Filled with examples and forward-thinking guidance from renowned BA leaders Gert Laursen and Jesper Thorlund, Business Analytics for Managers offers powerful techniques for making increasingly advanced use of information in order to survive any market conditions. Take a look inside and find: Proven guidance on developing an information strategy Tips for supporting your company's ability to innovate in the future by using analytics Practical insights for planning and implementing BA How to use information as a strategic asset Why BA is the next stepping-stone for companies in the information age today Discussion on BA's ever-increasing role Improve your business's decision making. Align your business processes with your business's objectives. Drive your company into a prosperous future. Taking BA from buzzword to enormous value-maker, Business Analytics for Managers helps you do it all with workable solutions that will add tremendous value to your business.

Business Analytics for Managers

Author : Wolfgang Jank
Publisher : Springer Science & Business Media
ISBN 13 : 9781461404064
Total Pages : 189 pages
Book Rating : 4.4/5 (4 download)

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Book Synopsis Business Analytics for Managers by : Wolfgang Jank

Download or read book Business Analytics for Managers written by Wolfgang Jank and published by Springer Science & Business Media. This book was released on 2011-09-08 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: The practice of business is changing. More and more companies are amassing larger and larger amounts of data, and storing them in bigger and bigger data bases. Consequently, successful applications of data-driven decision making are plentiful and increasing on a daily basis. This book will motivate the need for data and data-driven solutions, using real data from real business scenarios. It will allow managers to better interact with personnel specializing in analytics by exposing managers and decision makers to the key ideas and concepts of data-driven decision making. Business Analytics for Managers conveys ideas and concepts from both statistics and data mining with the goal of extracting knowledge from real business data and actionable insight for managers. Throughout, emphasis placed on conveying data-driven thinking. While the ideas discussed in this book can be implemented using many different software solutions from many different vendors, it also provides a quick-start to one of the most powerful software solutions available. The main goals of this book are as follows: to excite managers and decision makers about the potential that resides in data and the value that data analytics can add to business processes and provide managers with a basic understanding of the main concepts of data analytics and a common language to convey data-driven decision problems so they can better communicate with personnel specializing in data mining or statistics.

Analytics for Managers

Author : Peter C. Bell
Publisher : Routledge
ISBN 13 : 1136255346
Total Pages : 327 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis Analytics for Managers by : Peter C. Bell

Download or read book Analytics for Managers written by Peter C. Bell and published by Routledge. This book was released on 2013-01-04 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Analytics is one of a number of terms which are used to describe a data-driven more scientific approach to management. Ability in analytics is an essential management skill: knowledge of data and analytics helps the manager to analyze decision situations, prevent problem situations from arising, identify new opportunities, and often enables many millions of dollars to be added to the bottom line for the organization. The objective of this book is to introduce analytics from the perspective of the general manager of a corporation. Rather than examine the details or attempt an encyclopaedic review of the field, this text emphasizes the strategic role that analytics is playing in globally competitive corporations today. The chapters of this book are organized in two main parts. The first part introduces a problem area and presents some basic analytical concepts that have been successfully used to address the problem area. The objective of this material is to provide the student, the manager of the future, with a general understanding of the tools and techniques used by the analyst.

Business Analytics for Managers

Author : Gert H. N. Laursen
Publisher : John Wiley & Sons
ISBN 13 : 1119302528
Total Pages : 288 pages
Book Rating : 4.1/5 (193 download)

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Book Synopsis Business Analytics for Managers by : Gert H. N. Laursen

Download or read book Business Analytics for Managers written by Gert H. N. Laursen and published by John Wiley & Sons. This book was released on 2016-10-06 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: The intensified used of data based on analytical models to control digitalized operational business processes in an intelligent way is a game changer that continuously disrupts more and more markets. This book exemplifies this development and shows the latest tools and advances in this field Business Analytics for Managers offers real-world guidance for organizations looking to leverage their data into a competitive advantage. This new second edition covers the advances that have revolutionized the field since the first edition's release; big data and real-time digitalized decision making have become major components of any analytics strategy, and new technologies are allowing businesses to gain even more insight from the ever-increasing influx of data. New terms, theories, and technologies are explained and discussed in terms of practical benefit, and the emphasis on forward thinking over historical data describes how analytics can drive better business planning. Coverage includes data warehousing, big data, social media, security, cloud technologies, and future trends, with expert insight on the practical aspects of the current state of the field. Analytics helps businesses move forward. Extensive use of statistical and quantitative analysis alongside explanatory and predictive modeling facilitates fact-based decision making, and evolving technologies continue to streamline every step of the process. This book provides an essential update, and describes how today's tools make business analytics more valuable than ever. Learn how Hadoop can upgrade your data processing and storage Discover the many uses for social media data in analysis and communication Get up to speed on the latest in cloud technologies, data security, and more Prepare for emerging technologies and the future of business analytics Most businesses are caught in a massive, non-stop stream of data. It can become one of your most valuable assets, or a never-ending flood of missed opportunity. Technology moves fast, and keeping up with the cutting edge is crucial for wringing even more value from your data—Business Analytics for Managers brings you up to date, and shows you what analytics can do for you now.

HBR Guide to Data Analytics Basics for Managers (HBR Guide Series)

Author : Harvard Business Review
Publisher : Harvard Business Press
ISBN 13 : 1633694291
Total Pages : 256 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis HBR Guide to Data Analytics Basics for Managers (HBR Guide Series) by : Harvard Business Review

Download or read book HBR Guide to Data Analytics Basics for Managers (HBR Guide Series) written by Harvard Business Review and published by Harvard Business Press. This book was released on 2018-03-13 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't let a fear of numbers hold you back. Today's business environment brings with it an onslaught of data. Now more than ever, managers must know how to tease insight from data--to understand where the numbers come from, make sense of them, and use them to inform tough decisions. How do you get started? Whether you're working with data experts or running your own tests, you'll find answers in the HBR Guide to Data Analytics Basics for Managers. This book describes three key steps in the data analysis process, so you can get the information you need, study the data, and communicate your findings to others. You'll learn how to: Identify the metrics you need to measure Run experiments and A/B tests Ask the right questions of your data experts Understand statistical terms and concepts Create effective charts and visualizations Avoid common mistakes

Business Analytics for Sales and Marketing Managers

Author : Gert H. N. Laursen
Publisher : John Wiley & Sons
ISBN 13 : 1118030389
Total Pages : 234 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Business Analytics for Sales and Marketing Managers by : Gert H. N. Laursen

Download or read book Business Analytics for Sales and Marketing Managers written by Gert H. N. Laursen and published by John Wiley & Sons. This book was released on 2011-03-16 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Expert guidance on information management for optimum customer intelligence processes Providing essential guidance for information management, this book helps you understand the basics of information management, how to design and launch customer intelligence campaigns, and optimize existing customer intelligence processes. How to align information management with company strategy Examines how to get, grow, and retain valuable customers Discusses how to optimize existing customer intelligence processes Showing you how to make extensive use of data, statistical, and quantitative analysis, explanatory and predictive modeling, and fact-based management to drive decision making, Business Analytics for Customer Intelligence provides you with the tools your business needs to optimize you data driven processes.

Key Business Analytics

Author : Bernard Marr
Publisher : Pearson UK
ISBN 13 : 1292017465
Total Pages : 312 pages
Book Rating : 4.2/5 (92 download)

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Book Synopsis Key Business Analytics by : Bernard Marr

Download or read book Key Business Analytics written by Bernard Marr and published by Pearson UK. This book was released on 2016-02-10 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Key Business Analytics will help managers apply tools to turn data into insights that help them better understand their customers, optimize their internal processes and identify cost savings and growth opportunities. It includes analysis techniques within the following categories: Financial analytics – cashflow, profitability, sales forecasts Market analytics – market size, market trends, marketing channels Customer analytics – customer lifetime values, social media, customer needs Employee analytics – capacity, performance, leadership Operational analytics – supply chains, competencies, environmental impact Bare business analytics – sentiments, text, correlations Each tool will follow the bestselling Key format of being 5-6 pages long, broken into short sharp advice on the essentials: What is it? When should I use it? How do I use it? Tips and pitfalls Further reading This essential toolkit also provides an invaluable section on how to gather original data yourself through surveys, interviews, focus groups, etc.

Business Analytics with Management Science Models and Methods

Author : Arben Asllani
Publisher : Pearson Education
ISBN 13 : 0133760359
Total Pages : 401 pages
Book Rating : 4.1/5 (337 download)

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Book Synopsis Business Analytics with Management Science Models and Methods by : Arben Asllani

Download or read book Business Analytics with Management Science Models and Methods written by Arben Asllani and published by Pearson Education. This book was released on 2015 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about prescriptive analytics. It provides business practitioners and students with a selected set of management science and optimization techniques and discusses the fundamental concepts, methods, and models needed to understand and implement these techniques in the era of Big Data. A large number of management science models exist in the body of literature today. These models include optimization techniques or heuristics, static or dynamic programming, and deterministic or stochastic modeling. The topics selected in this book, mathematical programming and simulation modeling, are believed to be among the most popular management science tools, as they can be used to solve a majority of business optimization problems. Over the years, these techniques have become the weapon of choice for decision makers and practitioners when dealing with complex business systems.

The Business Analyst / Project Manager

Author : Robert K. Wysocki
Publisher : John Wiley & Sons
ISBN 13 : 0470910682
Total Pages : 257 pages
Book Rating : 4.4/5 (79 download)

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Book Synopsis The Business Analyst / Project Manager by : Robert K. Wysocki

Download or read book The Business Analyst / Project Manager written by Robert K. Wysocki and published by John Wiley & Sons. This book was released on 2010-08-20 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: A breakthrough game plan illustrating the need for better collaboration between Project Managers and Business Analysts In The Business Analyst/Project Manager, author Robert Wysocki draws on his forty-five years of professional experience as a PM/BA to shed light on the similarities and differences of the roles and responsibilities of these two positions, the need for greater collaboration, and how to staff a project with one or both of these professionals. Examines the boundaries and interactions between the BA and the PM Looks at how to identify the skill sets needed to make the project a success The typical relationship of the BA and PM across the project management life cycle Making the best configuration of leadership assignments based on project characteristics Where the responsibilities of the BA leave off and the PM's begins and where the two have collaborative responsibilities How to use a PM/BA to enhance project performance How to foster a "dual career path" for PM/BAs development The in-depth discussion of the synergies between the two roles and the advantages of a combined PM/BA makes The Business Analyst/Project Manager a valuable contribution in your ability to be successful on the complex projects of the 21st century.

Big Data Analytics

Author : Kim H. Pries
Publisher : CRC Press
ISBN 13 : 1482234521
Total Pages : 576 pages
Book Rating : 4.4/5 (822 download)

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Book Synopsis Big Data Analytics by : Kim H. Pries

Download or read book Big Data Analytics written by Kim H. Pries and published by CRC Press. This book was released on 2015-02-05 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: With this book, managers and decision makers are given the tools to make more informed decisions about big data purchasing initiatives. Big Data Analytics: A Practical Guide for Managers not only supplies descriptions of common tools, but also surveys the various products and vendors that supply the big data market.Comparing and contrasting the dif

Applied Sport Business Analytics

Author : Christopher Atwater
Publisher : Human Kinetics
ISBN 13 : 1492598534
Total Pages : 218 pages
Book Rating : 4.4/5 (925 download)

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Book Synopsis Applied Sport Business Analytics by : Christopher Atwater

Download or read book Applied Sport Business Analytics written by Christopher Atwater and published by Human Kinetics. This book was released on 2022-03-17 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book addresses the fundamental use of analytical metrics to inform sport managers, framing sport analytics for practical use within organizations. The book is organized to present the background of sport analytics, why it is useful, selected techniques and tools employed, and its applications in sport organizations. The text guides the reader in selecting and communicating information in a useable format, and the translation of metrics in informing managers, guiding decisions, and maximizing efficiency in achieving desired outcomes"--

Business Intelligence

Author : David Loshin
Publisher : Newnes
ISBN 13 : 0123858909
Total Pages : 400 pages
Book Rating : 4.1/5 (238 download)

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Book Synopsis Business Intelligence by : David Loshin

Download or read book Business Intelligence written by David Loshin and published by Newnes. This book was released on 2012-11-27 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Intelligence: The Savvy Managers Guide, Second Edition, discusses the objectives and practices for designing and deploying a business intelligence (BI) program. It looks at the basics of a BI program, from the value of information and the mechanics of planning for success to data model infrastructure, data preparation, data analysis, integration, knowledge discovery, and the actual use of discovered knowledge. Organized into 21 chapters, this book begins with an overview of the kind of knowledge that can be exposed and exploited through the use of BI. It then proceeds with a discussion of information use in the context of how value is created within an organization, how BI can improve the ways of doing business, and organizational preparedness for exploiting the results of a BI program. It also looks at some of the critical factors to be taken into account in the planning and execution of a successful BI program. In addition, the reader is introduced to considerations for developing the BI roadmap, the platforms for analysis such as data warehouses, and the concepts of business metadata. Other chapters focus on data preparation and data discovery, the business rules approach, and data mining techniques and predictive analytics. Finally, emerging technologies such as text analytics and sentiment analysis are considered. This book will be valuable to data management and BI professionals, including senior and middle-level managers, Chief Information Officers and Chief Data Officers, senior business executives and business staff members, database or software engineers, and business analysts. Guides managers through developing, administering, or simply understanding business intelligence technology Keeps pace with the changes in best practices, tools, methods and processes used to transform an organization’s data into actionable knowledge Contains a handy, quick-reference to technologies and terminology

Big Data for Managers

Author : Atal Malviya
Publisher : Routledge
ISBN 13 : 0429952600
Total Pages : 198 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis Big Data for Managers by : Atal Malviya

Download or read book Big Data for Managers written by Atal Malviya and published by Routledge. This book was released on 2018-12-07 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s fast growing digital world, the web, mobile, social networks and other digital platforms are producing enormous amounts of data that hold intelligence and valuable information. Correctly used it has the power to create sustainable value in different forms for businesses. The commonly used term for this data is Big Data, which includes structured, unstructured and hybrid structured data. However, Big Data is of limited value unless insightful information can be extracted from the sources of data. The solution is Big Data analytics, and how managers and executives can capture value from this vast resource of information and insights. This book develops a simple framework and a non-technical approach to help the reader understand, digest and analyze data, and produce meaningful analytics to make informed decisions. It will support value creation within businesses, from customer care to product innovation, from sales and marketing to operational performance. The authors provide multiple case studies on global industries and business units, chapter summaries and discussion questions for the reader to consider and explore. Big Data for Managers also presents small cases and challenges for the reader to work on – making this a thorough and practical guide for students and managers.

Self-Service Data Analytics and Governance for Managers

Author : Nathan E. Myers
Publisher : John Wiley & Sons
ISBN 13 : 1119773296
Total Pages : 355 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis Self-Service Data Analytics and Governance for Managers by : Nathan E. Myers

Download or read book Self-Service Data Analytics and Governance for Managers written by Nathan E. Myers and published by John Wiley & Sons. This book was released on 2021-06-02 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: Project governance, investment governance, and risk governance precepts are woven together in Self-Service Data Analytics and Governance for Managers, equipping managers to structure the inevitable chaos that can result as end-users take matters into their own hands Motivated by the promise of control and efficiency benefits, the widespread adoption of data analytics tools has created a new fast-moving environment of digital transformation in the finance, accounting, and operations world, where entire functions spend their days processing in spreadsheets. With the decentralization of application development as users perform their own analysis on data sets and automate spreadsheet processing without the involvement of IT, governance must be revisited to maintain process control in the new environment. In this book, emergent technologies that have given rise to data analytics and which form the evolving backdrop for digital transformation are introduced and explained, and prominent data analytics tools and capabilities will be demonstrated based on real world scenarios. The authors will provide a much-needed process discovery methodology describing how to survey the processing landscape to identify opportunities to deploy these capabilities. Perhaps most importantly, the authors will digest the mature existing data governance, IT governance, and model governance frameworks, but demonstrate that they do not comprehensively cover the full suite of data analytics builds, leaving a considerable governance gap. This book is meant to fill the gap and provide the reader with a fit-for-purpose and actionable governance framework to protect the value created by analytics deployment at scale. Project governance, investment governance, and risk governance precepts will be woven together to equip managers to structure the inevitable chaos that can result as end-users take matters into their own hands.

Introduction to Business Analytics Using Simulation

Author : Jonathan P. Pinder
Publisher : Academic Press
ISBN 13 : 0323991173
Total Pages : 513 pages
Book Rating : 4.3/5 (239 download)

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Book Synopsis Introduction to Business Analytics Using Simulation by : Jonathan P. Pinder

Download or read book Introduction to Business Analytics Using Simulation written by Jonathan P. Pinder and published by Academic Press. This book was released on 2022-02-06 with total page 513 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Business Analytics Using Simulation, Second Edition employs an innovative strategy to teach business analytics. The book uses simulation modeling and analysis as mechanisms to introduce and link predictive and prescriptive modeling. Because managers can't fully assess what will happen in the future, but must still make decisions, the book treats uncertainty as an essential element in decision-making. Its use of simulation gives readers a superior way of analyzing past data, understanding an uncertain future, and optimizing results to select the best decision. With its focus on uncertainty and variability, this book provides a comprehensive foundation for business analytics. Students will gain a better understanding of fundamental statistical concepts that are essential to marketing research, Six-Sigma, financial analysis, and business analytics. Teaches managers how they can use business analytics to formulate and solve business problems to enhance managerial decision-making Explains the processes needed to develop, report and analyze business data Describes how to use and apply business analytics software Offers expanded coverage on the value and application of prescriptive analytics Includes a wealth of illustrative exercises that are newly organized by difficulty level Winner of the 2017 Textbook and Academic Authors Association's (TAA) Most Promising New Textbook Award in the prior edition

Getting Started with Business Analytics

Author : David Roi Hardoon
Publisher : CRC Press
ISBN 13 : 1439896534
Total Pages : 192 pages
Book Rating : 4.4/5 (398 download)

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Book Synopsis Getting Started with Business Analytics by : David Roi Hardoon

Download or read book Getting Started with Business Analytics written by David Roi Hardoon and published by CRC Press. This book was released on 2013-03-26 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Assuming no prior knowledge or technical skills, Getting Started with Business Analytics: Insightful Decision-Making explores the contents, capabilities, and applications of business analytics. It bridges the worlds of business and statistics and describes business analytics from a non-commercial standpoint. The authors demystify the main concepts and terminologies and give many examples of real-world applications. The first part of the book introduces business data and recent technologies that have promoted fact-based decision-making. The authors look at how business intelligence differs from business analytics. They also discuss the main components of a business analytics application and the various requirements for integrating business with analytics. The second part presents the technologies underlying business analytics: data mining and data analytics. The book helps you understand the key concepts and ideas behind data mining and shows how data mining has expanded into data analytics when considering new types of data such as network and text data. The third part explores business analytics in depth, covering customer, social, and operational analytics. Each chapter in this part incorporates hands-on projects based on publicly available data. Helping you make sound decisions based on hard data, this self-contained guide provides an integrated framework for data mining in business analytics. It takes you on a journey through this data-rich world, showing you how to deploy business analytics solutions in your organization.

A PRACTITIONER'S GUIDE TO BUSINESS ANALYTICS: Using Data Analysis Tools to Improve Your Organization’s Decision Making and Strategy

Author : Randy Bartlett
Publisher : McGraw Hill Professional
ISBN 13 : 0071807608
Total Pages : 256 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis A PRACTITIONER'S GUIDE TO BUSINESS ANALYTICS: Using Data Analysis Tools to Improve Your Organization’s Decision Making and Strategy by : Randy Bartlett

Download or read book A PRACTITIONER'S GUIDE TO BUSINESS ANALYTICS: Using Data Analysis Tools to Improve Your Organization’s Decision Making and Strategy written by Randy Bartlett and published by McGraw Hill Professional. This book was released on 2013-01-25 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gain the competitive edge with the smart use of business analytics In today’s volatile business environment, the strategic use of business analytics is more important than ever. A Practitioners Guide to Business Analytics helps you get the organizational commitment you need to get business analytics up and running in your company. It provides solutions for meeting the strategic challenges of applying analytics, such as: Integrating analytics into decision making, corporate culture, and business strategy Leading and organizing analytics within the corporation Applying statistical qualifications, statistical diagnostics, and statistical review Providing effective building blocks to support analytics—statistical software, data collection, and data management Randy Bartlett, Ph.D., is Chief Statistical Officer of the consulting company Blue Sigma Analytics. He currently works with Infosys, where he has helped build their new Business Analytics practice.