Building Better Backlinks

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Publisher : Scribl
ISBN 13 : 163348260X
Total Pages : 27 pages
Book Rating : 4.6/5 (334 download)

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Book Synopsis Building Better Backlinks by : John Hawkins

Download or read book Building Better Backlinks written by John Hawkins and published by Scribl. This book was released on 2019-02-12 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are You Ready To Turn Up The Traffic Levels On Your Website? Traffic is an essential part of your online business. Either you have traffic or you don’t have a real online business, it’s that simple. This book is going to be introducing something very special to you... This book will show you how to easily master traffic generation without being an SEO expert. Best of all, it’s not so...

Building Better Backlinks

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Author :
Publisher : 大賢者外語
ISBN 13 :
Total Pages : 37 pages
Book Rating : 4./5 ( download)

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Book Synopsis Building Better Backlinks by : RD king

Download or read book Building Better Backlinks written by RD king and published by 大賢者外語. This book was released on with total page 37 pages. Available in PDF, EPUB and Kindle. Book excerpt: Become a Backlink Building Pro and get your share of the free traffic! Now you can outsource your backlinking efforts or do them yourself without using an Internet marketing firm that might charge you thousands of dollars. Become an expert with "Building Better Backlinks" so your website can maximize its market share and outshine your competition. Discover all the basics necessary for using backlinking to ensure success: Lean how to identify valuable websites and avoid gutter sites. Understand the dynamics and benefits of outsourcing your backlinking efforts with various backlink services. Find out how to select the best backlink services. Discover the various types of backlinks and the differences between them. Uncover how to take advantage of private blog networks. Learn about building high quality backlinks through article creation and distribution. Get the scoop on how to jump into social bookmarking. And much, much more!

Ultimate Guide to Link Building

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1599184427
Total Pages : 260 pages
Book Rating : 4.5/5 (991 download)

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Book Synopsis Ultimate Guide to Link Building by : Eric Ward

Download or read book Ultimate Guide to Link Building written by Eric Ward and published by Entrepreneur Press. This book was released on 2013-03-01 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hundreds of online marketing books have been written about search engine optimization (SEO), search engine marketing (SEM) and pay-per-click advertising (PPC), this is the first to elaborate on the most fundamental marketing tactic of all: links and link building. The world's most recognized authority on link building, Eric Ward, clearsThe web today is comprised of trillions of links: links between websites, links within social media venues like Facebook and Twitter, and even links in email inboxes. Who links to a site and how they link to it is one of the most important factors that search engines rely on when ranking results. But how do marketers control this? Link building expert Eric Ward provides the answers.Sharing little-known techniques for link building via social media platforms, blogs, partnerships, public relations, articles, and more, Ward teaches marketers which link-building techniques will maximize the quality links that point to their site, allowing them to charm both search engines and customers and which methods to avoid.This one-of-a-kind guide details a variety of link building tools, tactics, and techniques illustrated by case studies, expert interviews, and resources. Ward leaves no opportunity unexplored, and no link-building questions unanswered.

Link Building Mastery

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Publisher :
ISBN 13 :
Total Pages : 125 pages
Book Rating : 4.5/5 (37 download)

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Book Synopsis Link Building Mastery by : Julian Goldie

Download or read book Link Building Mastery written by Julian Goldie and published by . This book was released on 2021-05-14 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you ready to dramatically increase your Google rankings fast? Do you want to get more SEO traffic with link building?Would you like to master the MOST important ranking factor for Google?If you ever struggle with getting more traffic from Google, you're not alone...Maybe you've struggled to build backlinks, your website simply isn't ranking on Google, or you have no idea what link building is.The truth is, link building isn't easy. And it's important to remember that this is not your fault! But the 'publish and pray' method doesn't work...If you want higher Google rankings, you need backlinks to your website.And that's how 'Link Building Mastery' will empower you. Here's what you'll learn: - 9 Tried, Tested And Proven Link Building Strategies That Actually Work- The Powerful FREE Link Building Technique That Grew My Client's SEO Traffic From Out Of Nowhere To 70,000+ Per Month- How To Land Powerful Backlinks At Scale (Without Paying For Them)- How I Land Free DR80+ Backlinks In Less Than 5 Minutes- Why Backlinks Are The Most Important Ranking Factor For Your Website's Google Rankings- 1 Easy Outreach Strategy That Will Land You Backlinks (Without Writing A Single Blog Post)- Why Over 90% Of Websites Don't Rank On Google (And How You Can Rank Quickly)PLUS 3 bonus materials:- Bonus 1: 5 Internal Link Building Hacks To Skyrocket Your Organic Traffic- Bonus 2: How To Outsource Content Writing [And Save Hundreds Of Hours]- Bonus 3: FREE access to my link building mastery video courseHow would your life change if you could drive thousands of leads, customers and sales to your website WITHOUT spending a single penny on advertising?No matter how overwhelmed, doubtful or frustrated you may feel about SEO link building, you'll learn how to finally land more backlinks and achieve the 'Google love' you truly deserve.Even if you're already familiar with link building or you've been building backlinks for years, this book will still teach you some new techniques.So if you're ready to increase your Google rankings and grow your website with link building today, then scroll up and click the "buy now" button.

Wikipedia As a Marketing Tool

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781522911012
Total Pages : 0 pages
Book Rating : 4.9/5 (11 download)

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Book Synopsis Wikipedia As a Marketing Tool by : Mike Wood

Download or read book Wikipedia As a Marketing Tool written by Mike Wood and published by Createspace Independent Publishing Platform. This book was released on 2016-04-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: After years of writing articles and giving advice on Wikipedia marketing, Mike Wood from Legalmorning.com finally brought everything together. This is one of the only books out there that will open your eyes to the world of Wikipedia marketing and help you understand the editing process. Regardless if you want to create a page for yourself or you are a marketing professional looking to assist clients, this is the must read book you need before getting started. Learn the history of Wikipedia and how it evolved into its current bureaucracy, advantages of having a Wikipedia page, using Wikipedia for reputation management, using Wikipedia for backlinks, monitoring a Wikipedia page, and more.

SEO for Growth

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Publisher : Seo for Growth
ISBN 13 : 9780692769447
Total Pages : 238 pages
Book Rating : 4.7/5 (694 download)

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Book Synopsis SEO for Growth by : John Jantsch

Download or read book SEO for Growth written by John Jantsch and published by Seo for Growth. This book was released on 2016-09-11 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Search Engine Optimization, also known as SEO, is how people search and find your website on the Internet. ... SEO is a key growth channel for your business, but the rules of SEO have changed dramatically in recent years. To grow your business in today's economy, you need a strong online presence. But what does that entail exactly? Marketing is no longer about mass-market advertising and outbound sales; it's about capturing demand -- grabbing the attention of people already looking to make a purchase or acquire specific knowledge. To do that, your content needs to be at the top of Internet search results"--Amazon.com.

Ultimate Guide to Optimizing Your Website

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Publisher : Entrepreneur Press
ISBN 13 : 1599185202
Total Pages : 338 pages
Book Rating : 4.5/5 (991 download)

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Book Synopsis Ultimate Guide to Optimizing Your Website by : Jon Rognerud

Download or read book Ultimate Guide to Optimizing Your Website written by Jon Rognerud and published by Entrepreneur Press. This book was released on 2014-02-18 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised edition of the author's Ultimate guide to search engine optimization.

SEO Backlink Profile

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Author :
Publisher : Independently Published
ISBN 13 : 9781689966368
Total Pages : 26 pages
Book Rating : 4.9/5 (663 download)

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Book Synopsis SEO Backlink Profile by : Matthew Gumke

Download or read book SEO Backlink Profile written by Matthew Gumke and published by Independently Published. This book was released on 2019-09 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: Matthew Gumke is a 24 year old Entrepreneur and Philanthropist who created his first 6 figure online business in 2017. After losing over $150,000 in a bad investment, Matthew was able to overcome losing all his money by looking at ways to leverage Google search engine to build his next successful online businesses.Matthew is the owner of Dell Tours, the first company offering Exotic Car Tours of Edinburgh, Scotland. Matthew has built a personal brand of over 100,000 Facebook followers and over 50,000 Instagram followers, along with being featured in major publications for his businesses."While I was building my first successful online business, something happened to me that would change the direction of my life forever. I made an investment which went wrong and I lost over $150,000 overnight. During this time in my life I was told by my friends and family that I'd never be able to become rich again.I was devastated that most people turned against me when I needed them the most. Furthermore, I ended up in over $10,000 worth of credit card debt. I went from on top of the world to wanting to kill myself quickly. I had to get rid of all my employees, couldn't afford to keep my advertisements running anymore and many times couldn't afford to eat. I became very depressed and had no idea how to handle the situation. This was the turning point in my life that changed the direction of my future.During this negative point in my life I was stuck with no money, most of my friends and family had turned against me and I got my passion completely pulled away from me. I was stuck in a negative situation, and hated life during this time. I was stuck at home thinking about my situation, wishing I had money to pay for advertising so I could make money. I realised to do the thing I'd been avoiding and learn SEO (search engine optimisation).Learning SEO has led me into many different industries, and overall allowed me to find purpose again. Since then I've started 2 revolutionary businesses, along with creating my own programs to teach people how I've been able to monetise Google Search Engine to create multiple income streams.I now work as the English speaker for Kaya Online, the world's largest Amazon training company. Because of this, I've got to help many people, including over 100,000 students in Turkey. I've been featured in many publications with my business partner for our success. I've also got to meet/ work with Tony Robbins, Naveen Jain, Forbes Riley, Tai Lopez and Ekim Kaya.In this book, you'll learn about the backlink profile to optimise your website for SEO. You'll learn: - The difference between do-follow and no-follow links- How to safely increase your backlinks without Google penalising you- What to build first, do-follow or no-follow links- Ratio of do-follow to no-follow links to stay safe- Where to get high quality links- The importance of press mentions- Authoritative domains- Backlink diversity- Anchor text"The best place to hide a dead body is on the 2nd page of Google" - Matthew Gumke "Behind every successful man is a lot of unsuccessful years" - Bob Brown"When you want to succeed as bad as you want to breathe, then you'll be successful" - Eric ThomasYou're in a lucky position. Many business owners don't care enough about their business to learn SEO. They're relying on outdated tactics to bring customers into their business. Many business owners are first on Google due to simple luck, not anything that they're doing. It's up to you to learn SEO and capitalize on their lack of knowledge.You'll make more money, more impact, gain more respect from the community, all from being first on Google. It'll open you up to so many more possibilities. Sick of customers trying to haggle your price? It's because you're not 1st on Google and not seen as the market leader. I've helped thousands of people increase their rankings. You can be next. Read this today.

Link Building for Seo

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Author :
Publisher :
ISBN 13 : 9781099305863
Total Pages : 56 pages
Book Rating : 4.3/5 (58 download)

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Book Synopsis Link Building for Seo by : Umair Ahmad

Download or read book Link Building for Seo written by Umair Ahmad and published by . This book was released on 2019-05-19 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's no secret that link building is the most important skill in SEO. In fact, it's a culmination of several different skills: you need to master content, sales, programming, psychology, and good old-fashioned marketing if you want other people to link to your site. Bottom line? If you want more search engine track, link building is a must. And in this guide, I'm going to show you everything you need to build quality links. Let's dive right in.

Building a Second Brain

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Publisher : Simon and Schuster
ISBN 13 : 1982167386
Total Pages : 272 pages
Book Rating : 4.9/5 (821 download)

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Book Synopsis Building a Second Brain by : Tiago Forte

Download or read book Building a Second Brain written by Tiago Forte and published by Simon and Schuster. This book was released on 2022-06-14 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Building a second brain is getting things done for the digital age. It's a ... productivity method for consuming, synthesizing, and remembering the vast amount of information we take in, allowing us to become more effective and creative and harness the unprecedented amount of technology we have at our disposal"--

The SEO Blueprint

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Author :
Publisher : Ryan Stewart
ISBN 13 : 9780578230917
Total Pages : 276 pages
Book Rating : 4.2/5 (39 download)

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Book Synopsis The SEO Blueprint by : David Krevitt

Download or read book The SEO Blueprint written by David Krevitt and published by Ryan Stewart. This book was released on 2020-02-26 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rank in Position 1, Increase Revenue, Crush CompetitionIf you can rank your website 1st in Google, your business make more money.But you already know that...otherwise you wouldn't be here.We've been in the same spot as you, when we've done everything we can to rank well, but there always a few sites that we just can't seem to outrank.What if you knew exactly what you needed to do to beat them? How can we promise you these amazing results?After 10 years of doing SEO for clients, author Ryan Stewart's agency (WEBRIS) was acquired.Why?The agency was an attractive asset because of its uncanny ability to deliver the highest quality SEO services across hundreds of websites and get results every time.Read that last sentence again..."GET RESULTS EVERY TIME".And in The SEO Blueprint, he's literally giving you their success formula!Here's what you'll learn inside The SEO Blueprint: The types of keywords you should try to rank first (follow this and you'll make money faster) How competitors can help any page rank for MORE keywords The type of page you should NEVER build links to (this will save you money, and possibly avoid disaster!) How to know exactly what type of content to write so that search engines love every time page you write How to audit your site for hidden problems & what to do when you find them Why Google may never rank your content (even though it's brilliant!) Which of your site's pages have the most potential (& which you shouldn't waste your time on) The 15 errors that can ruin any chance of your site seeing page 1, and how to fix them fast How to know if a keyword is worth going after (this will save you tons of lost time, effort & money) How to structure your website properly (this will help you win those massive head keywords) And much more! Plus a FREE goody bag with everything you need to run a website like a boss!Aside from the years of SEO experience packed into this book, you'll also get free access (FOREVER) to the tools & templates we use to make SEO campaigns so much easier to run.Imagine how much of an edge over your competitors all this will give you...Take action to start ranking your site better today, scroll up, and buy The SEO Blueprint now! Editorial reviews"I've been working in the SEO industry for 10+ years - this is by far the best book on subject that I've read."Brent Carnduff, Amazon.com "This guy is legit. Save yourself 1000 hrs of study by picking up this gem."Cole L, Amazon.com "What Ryan has created is a step by step no nonsense process on how to do SEO from the ground up. I already knew how to do SEO in bits and pieces, but Ryan really helped me to put everything together."Stephen, Amazon.com "Easy read, well written and insightful. I don't have a ton of SEO experience so this book has been helpful."Pamela P, Amazon.com "This book isn't all talk - there are real actionable processes and templates."Trevor Stolber, Amazon.com

Search Engine Optimization All-in-One For Dummies

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0470495383
Total Pages : 771 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Search Engine Optimization All-in-One For Dummies by : Bruce Clay

Download or read book Search Engine Optimization All-in-One For Dummies written by Bruce Clay and published by John Wiley & Sons. This book was released on 2009-04-20 with total page 771 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you have a business, you want your Web site to show up quickly when people search for what you’re selling. Search Engine Optimization All-in-One For Dummies has the whole story on how to build a site that works, position and promote it, track and understand your search results, and use keywords effectively. And it includes a $25 credit on Google AdWords, to get you off to a good start! Ten handy minibooks cover how search engines work, keyword strategy, competitive positioning, SEO Web design, content creation, linking, optimizing the foundations, analyzing results, international SEO, and search marketing. You’ll even learn some geeky things like HTML, JavaScript, and CSS, or how to match metatags and keywords to page content. Book I explores how search engines work and which ones offer the best exposure Learn to develop a keyword strategy and be competitive with Books II and III Book IV helps you design an SEO-friendly site, while in Book V you learn to create content that lures your audience Tips in Book VI show how to line up relevant links for a better search showing Book VII shows how to get more from your server and content management system Discover how to measure your site’s success in Book VIII Book IX helps you globalize your success by marketing in Asia, Europe, and Latin America Use SEO and Book X tips to build your brand With all this information and a Google AdWords gift card worth $25, Search Engine Optimization All-in-One For Dummies has what you need to make your site a hit with search engines.

Local Seo

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781539949763
Total Pages : 82 pages
Book Rating : 4.9/5 (497 download)

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Book Synopsis Local Seo by : Tom Crandall

Download or read book Local Seo written by Tom Crandall and published by Createspace Independent Publishing Platform. This book was released on 2016-11-17 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ever wonder how businesses rank locally when performing a Google Search? I did, so I set off on a mission to uncover a consistent method to help boost a business's local ranking. In my very first publication, Local SEO - A Roadmap To Successful Local Ranking I am going to walk you through some of the best Local SEO techniques to get a business not only discovered locally, but ranked. Whenever you perform a Google Search, Google's algorithm takes over and provides result listings that best match the criteria according to Google's page and domain ranking factors. For those that don't quite understand ranking factors, let me explain. Each page and domain has a ranking value. These are typically called Page and Domain Authority. The higher the authority the higher the page will rank. Google and other search engines determine a pages rank or authority based on various search metrics including content, keywords, number of backlinks, age of the website, title, header tags, images and so on. For any given localized search, the results are usually broken out by Paid Advertising - Shown at the top and bottom of the listings Local Business listings - Business listings from Google Maps Organic Search Results - Everything else In this book, Local SEO - A Roadmap To Successful Local Ranking, I am focusing on the Local Business Listings and how anyone using my methods can boost their local presence on the web. A little bit about me. My first experience with computers was on Christmas day when I opened up a game called Pong. It was one of the first TV computer games and at the time, it was cutting edge. Fast forward a bit and my dad bought an Atari 800 computer that I somehow convinced him was better than the Apple alternative. Needless to say, I used the Atari more than he did. Fast forward a bit more and I was in college studying computer science. When I graduated my first real job was programming expert systems. That job only lasted a short while and then I became a System Analyst working on all sorts of Government Projects. In 2008 I moved to a place called Austin and really got my feet wet designing websites for clients. During that time I also became interested in all things SEO, but never really got to flex my muscles. It wasn't until 2016 that I found myself unemployed and wondering what I should do in life. After countless resumes failed to get traction in the job market for positions I was interested in, a realization hit me that maybe I don't need a company to work for, but rather work for myself. My wife Kathleen and our pug Olaf were very supportive of the idea. So I started a company called http: //HangTenSEO.com with the goal to help clients out rank their competition. Along the way I also started writing articles on SEO best practices, which were in many ways teaching moments for me. In writing the articles I really had to understand the subjects I was writing about and how to use the techniques to get the best results.

Ultimate Guide to Link Building

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1613084099
Total Pages : 441 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Ultimate Guide to Link Building by : Garrett French

Download or read book Ultimate Guide to Link Building written by Garrett French and published by Entrepreneur Press. This book was released on 2020-01-14 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: Link. Rank. Profit. This book packs a 40+year-link-building-experience punch! Strokes of genius emanate from deceivingly simple explanations and effortless workflows. Only Eric Ward and Garrett French could make the complicated world of link building look so crystal clear and manageable. This powerful edition delivers everything you need to be a successful link builder and leaves you wondering, "Wow! Why haven't I thought of that?!" over and over again. —Britney Muller, senior SEO scientist, Moz The web has changed from a web of things to a web of people. And it's all about connections, about the way we're all linked together by one thing or another. From content development and integrated marketing techniques to purely tactical link bait, you're about to learn directly from the masters of marketing. Link building expert Eric Ward and online marketer Garrett French teach you how to wisely: Execute a link audit and competitor analysis Develop a structured, long-term link-building strategy Identify and approach quality, top-ranking websites with a value proposition Differentiate links for traffic from links for ranking Keep on the right side of search engine guidelines

The Art of SEO

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Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491903643
Total Pages : 1179 pages
Book Rating : 4.4/5 (919 download)

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Book Synopsis The Art of SEO by : Eric Enge

Download or read book The Art of SEO written by Eric Enge and published by "O'Reilly Media, Inc.". This book was released on 2015-08-17 with total page 1179 pages. Available in PDF, EPUB and Kindle. Book excerpt: Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this third edition prepares digital marketers for 2016 with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape Novices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Examine the effects of Google’s Panda and Penguin algorithms Consider opportunities in mobile, local, and vertical SEO Build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit the book website (http://www.artofseobook.com) for FAQs and to post your own burning questions. You’ll have access to special offers and discounts on various SEO tools and services. You can also get exclusive access to instructional videos related to the concepts in the book by sending an email to [email protected].

The 4-hour Chef

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Author :
Publisher : Houghton Mifflin Harcourt
ISBN 13 : 0547884591
Total Pages : 677 pages
Book Rating : 4.5/5 (478 download)

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Book Synopsis The 4-hour Chef by : Timothy Ferriss

Download or read book The 4-hour Chef written by Timothy Ferriss and published by Houghton Mifflin Harcourt. This book was released on 2012 with total page 677 pages. Available in PDF, EPUB and Kindle. Book excerpt: Building upon Timothy Ferriss's internationally successful "4-hour" franchise, The 4-Hour Chef transforms the way we cook, eat, and learn. Featuring recipes and cooking tricks from world-renowned chefs, and interspersed with the radically counterintuitive advice Ferriss's fans have come to expect, The 4-Hour Chef is a practical but unusual guide to mastering food and cooking, whether you are a seasoned pro or a blank-slate novice.

Newsjacking

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118252314
Total Pages : 51 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Newsjacking by : David Meerman Scott

Download or read book Newsjacking written by David Meerman Scott and published by John Wiley & Sons. This book was released on 2011-11-07 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: IN A 24/7/365, SECOND-BY-SECOND NEWS ENVIRONMENT, SAVVY OPERATERS REALIZE THERE ARE NEW WAYS TO GENERATE MEDIA ATTENTION. The rules have changed. The traditional PR model—sticking closely to a preset script and campaign timeline—no longer works the way it used to. Public discourse now moves so fast and so dynamically that all it takes is a single afternoon to blast the wheels off someone’s laboriously crafted narrative. Enter newsjacking: the process by which you inject your ideas or angles into breaking news, in real-time, in order to generate media coverage for yourself or your business. It creates a level playing field—literally anyone can newsjack—but, that new level favors players who are observant, quick to react, and skilled at communicating. It’s a powerful tool that can be used to throw an opponent or simply draft off the news momentum to further your own ends. In Newsjacking, marketing and PR expert and bestselling author David Meerman Scott offers a quick and punchy read that prepares you to launch your business ahead of the competition and attract the attention of highly-engaged audiences by taking advantage of breaking news. Newsjacking will provide you with: Tools that you can use to monitor the news Case studies and examples that demonstrate how to strike at the right time Information on how to make your content available online for journalists to find The potential risks of newsjacking Keys to developing the real-time mindset required to succeed with the strategies presented in the book Newsjacking is powerful, but only when executed in real-time. It is about taking advantage of opportunities that pop up for a fleeting moment then disappear. In that instant, if you are clever enough to add a new dimension to the story in real-time, the news media will write about you.