Budget Constraints And Optimization In Sponsored Search Auctions

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Budget Constraints and Optimization in Sponsored Search Auctions

Author : Yanwu Yang
Publisher : Elsevier
ISBN 13 : 0124115047
Total Pages : 213 pages
Book Rating : 4.1/5 (241 download)

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Book Synopsis Budget Constraints and Optimization in Sponsored Search Auctions by : Yanwu Yang

Download or read book Budget Constraints and Optimization in Sponsored Search Auctions written by Yanwu Yang and published by Elsevier. This book was released on 2013-11-23 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Intelligent Systems Series publishes reference works and handbooks in three core sub-topic areas: Intelligent Automation, Intelligent Transportation Systems, and Intelligent Computing. They include theoretical studies, design methods, and real-world implementations and applications. The series' readership is broad, but focuses on engineering, electronics, and computer science. Budget constraints and optimization in sponsored search auctions takes into account consideration of the entire life cycle of campaigns for researchers and developers working on search systems and ROI maximization. The highly experienced authors compiled their knowledge and experience to provide insight, algorithms and development techniques for successful optimized/constrained systems. The book presents a cutting-edge budget optimization approach that embraces three-level budget decisions in the life cycle of search auctions: allocation across markets at the system level, distribution over temporal slots at the campaign level, and real-time adjustment at the keyword level. - Delivers a systematic overview and technique for understanding budget constraints and ROI optimization in sponsored search auction systems, including algorithms and developer guides for a range of scenarios - Explores effects of constraints on mechanisms, bidding and keyword strategies, and the strategies for budget optimization that developers can employ - An informative reference source for both software and systems developers working in the search auctions, marketing and sales strategy optimization, services development for online marketing and advertisement, e-commerce, social and economic networking

Internet and Network Economics

Author : Christos Papadimitriou
Publisher : Springer
ISBN 13 : 3540921850
Total Pages : 748 pages
Book Rating : 4.5/5 (49 download)

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Book Synopsis Internet and Network Economics by : Christos Papadimitriou

Download or read book Internet and Network Economics written by Christos Papadimitriou and published by Springer. This book was released on 2008-12-11 with total page 748 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 4th International Workshop on Internet and Network Economics, WINE 2008, held in Shanghai, China, in December 2008. The 68 revised full papers presented together with 10 invited talks were carefully reviewed and selected from 126 submissions. The papers are organized in topical sections on market equilibrium, congestion games, information markets, nash equilibrium, network games, solution concepts, algorithms and optimization, mechanism design, equilibrium, online advertisement, sponsored search auctions, and voting problems.

Internet and Network Economics

Author : Christos Papadimitriou
Publisher : Springer Science & Business Media
ISBN 13 : 3540921842
Total Pages : 748 pages
Book Rating : 4.5/5 (49 download)

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Book Synopsis Internet and Network Economics by : Christos Papadimitriou

Download or read book Internet and Network Economics written by Christos Papadimitriou and published by Springer Science & Business Media. This book was released on 2008-12 with total page 748 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume contains the papers presented at the International Workshop on Internet and Network Economics held during December 17–20, 2008, in Sha- hai, China, for its fourth edition. WINE 2008 provided a forum for researchers from di?erent disciplines to communicate with each other and exchange their researching ?ndings in this emerging ?eld. WINE 2008hadteninvitedspeakers:FanChungGraham,MatthewJackson, Lawrence Lau, Tom Luo, Eric Maskin, Paul Milgrom, Christos Papadimitriou, Herbert Scarf, Hal Varian and Yinyu Ye. There were 126 submissions. Each submission was reviewed on average by 2. 5 Programme Committee members. The Committee decided to accept 68 papers. The programme also included 10 invited talks. This ?nal program contained papers covering topics including equilibrium, information markets, sponsored auction, network economics, mechanism - sign,socialnetworks,advertisementpricing,computationalequilibrium,network games, algorithms and complexity for games. December 2008 Christos Papadimitriou Shuzhong Zhang Organization Programme Chairs Conference Chair Herbert E. Scarf (Yale University) Program Co-chair Christos Papadimitriou (UC Berkeley) Program Co-chair Shuzhong Zhang (Chinese University of Hong Kong) Local Organizing Committee Chairs Committee Chair Yifan Xu (Fudan University) Committee Co-chair Duan Li (Chinese University of Hong Kong) Committee Co-chair ShouyangWang(ChineseAcademyofSciences) Committee Co-chair Xiaoping Zhao (SSE INFONET Ltd.

Game Theoretic Problems in Network Economics and Mechanism Design Solutions

Author : Y. Narahari
Publisher : Springer Science & Business Media
ISBN 13 : 1848009380
Total Pages : 274 pages
Book Rating : 4.8/5 (48 download)

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Book Synopsis Game Theoretic Problems in Network Economics and Mechanism Design Solutions by : Y. Narahari

Download or read book Game Theoretic Problems in Network Economics and Mechanism Design Solutions written by Y. Narahari and published by Springer Science & Business Media. This book was released on 2009-04-03 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: This monograph focuses on exploring game theoretic modeling and mechanism design for problem solving in Internet and network economics. For the first time, the main theoretical issues and applications of mechanism design are bound together in a single text.

Approximation, Randomization, and Combinatorial Optimization. Algorithms and Techniques

Author : Moses Charikar
Publisher : Springer
ISBN 13 : 3540742085
Total Pages : 636 pages
Book Rating : 4.5/5 (47 download)

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Book Synopsis Approximation, Randomization, and Combinatorial Optimization. Algorithms and Techniques by : Moses Charikar

Download or read book Approximation, Randomization, and Combinatorial Optimization. Algorithms and Techniques written by Moses Charikar and published by Springer. This book was released on 2007-08-28 with total page 636 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume presents the refereed proceedings of the 10th International Workshop on Approximation Algorithms for Combinatorial Optimization Problems and the 11th International Workshop on Randomization and Computation. The papers cover design and analysis of approximation algorithms, hardness of approximation, small space and data streaming algorithms, sub-linear time algorithms, embeddings and metric space methods, and much more.

Internet and Network Economics

Author : Xiaotie Deng
Publisher : Springer
ISBN 13 : 3540771050
Total Pages : 611 pages
Book Rating : 4.5/5 (47 download)

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Book Synopsis Internet and Network Economics by : Xiaotie Deng

Download or read book Internet and Network Economics written by Xiaotie Deng and published by Springer. This book was released on 2007-12-03 with total page 611 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the Third International Workshop on Internet and Network Economics, WINE 2007, held in San Diego, CA, USA, in December 2007. The contents were carefully reviewed and selected. The papers are organized in topical sections on equilibrium, information market, sponsored auction, network economics, mechanism design, social networks, advertisement pricing, computational general equilibrium, network games, and algorithmic issues.

Algorithms - ESA 2009

Author : Amos Fiat
Publisher : Springer Science & Business Media
ISBN 13 : 3642041272
Total Pages : 807 pages
Book Rating : 4.6/5 (42 download)

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Book Synopsis Algorithms - ESA 2009 by : Amos Fiat

Download or read book Algorithms - ESA 2009 written by Amos Fiat and published by Springer Science & Business Media. This book was released on 2009-09-03 with total page 807 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 17th Annual European Symposium on Algorithms, ESA 2009, held in Copenhagen, Denmark, in September 2009 in the context of the combined conference ALGO 2009. The 67 revised full papers presented together with 3 invited lectures were carefully reviewed and selected: 56 papers out of 222 submissions for the design and analysis track and 10 out of 36 submissions in the engineering and applications track. The papers are organized in topical sections on trees, geometry, mathematical programming, algorithmic game theory, navigation and routing, graphs and point sets, bioinformatics, wireless communiations, flows, matrices, compression, scheduling, streaming, online algorithms, bluetooth and dial a ride, decomposition and covering, algorithm engineering, parameterized algorithms, data structures, and hashing and lowest common ancestor.

Approximation, Randomization and Combinatorial Optimization. Algorithms and Techniques

Author : Ashish Goel
Publisher : Springer
ISBN 13 : 3540853634
Total Pages : 614 pages
Book Rating : 4.5/5 (48 download)

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Book Synopsis Approximation, Randomization and Combinatorial Optimization. Algorithms and Techniques by : Ashish Goel

Download or read book Approximation, Randomization and Combinatorial Optimization. Algorithms and Techniques written by Ashish Goel and published by Springer. This book was released on 2008-08-28 with total page 614 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume contains the papers presented at the 11th International Wo- shop on Approximation Algorithms for Combinatorial Optimization Problems (APPROX 2008) and the 12th International Workshop on Randomization and Computation (RANDOM 2008), which took place concurrently at the MIT (M- sachusetts Institute of Technology) in Boston, USA, during August 25–27, 2008. APPROX focuses on algorithmic and complexity issues surrounding the development of e?cient approximate solutions to computationally di?cult problems, and was the 11th in the series after Aalborg (1998), Berkeley (1999), Saarbru ̈cken (2000), Berkeley (2001), Rome (2002), Princeton (2003), Cambridge (2004), Berkeley (2005), Barcelona (2006), and Princeton (2007). RANDOM is concerned with applications of randomness to computational and combinatorial problems, and was the 12th workshop in the series following Bologna (1997), Barcelona (1998), Berkeley (1999), Geneva (2000), Berkeley (2001), Harvard (2002), Princeton (2003), Cambridge (2004), Berkeley (2005), Barcelona (2006), and Princeton (2007). Topics of interest for APPROX and RANDOM are: design and analysis of - proximation algorithms, hardness of approximation, small space, sub-linear time, streaming, algorithms, embeddings and metric space methods, mathematical programming methods, combinatorial problems in graphs and networks, game t- ory, markets, economic applications, geometric problems, packing, covering, scheduling, approximate learning, design and analysis of randomized algorithms, randomized complexity theory, pseudorandomness and derandomization, random combinatorial structures, random walks/Markov chains, expander graphs and randomness extractors, probabilistic proof systems, random projections and - beddings, error-correcting codes, average-case analysis, property testing, com- tational learning theory, and other applications of approximation and randomness.

Advanced Data Mining and Applications

Author : Gao Cong
Publisher : Springer
ISBN 13 : 3319691791
Total Pages : 879 pages
Book Rating : 4.3/5 (196 download)

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Book Synopsis Advanced Data Mining and Applications by : Gao Cong

Download or read book Advanced Data Mining and Applications written by Gao Cong and published by Springer. This book was released on 2017-10-30 with total page 879 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 13th International Conference on Advanced Data Mining and Applications, ADMA 2017, held in Singapore in November 2017. The 20 full and 38 short papers presented in this volume were carefully reviewed and selected from 118 submissions. The papers were organized in topical sections named: database and distributed machine learning; recommender system; social network and social media; machine learning; classification and clustering methods; behavior modeling and user profiling; bioinformatics and medical data analysis; spatio-temporal data; natural language processing and text mining; data mining applications; applications; and demos.

Nature-Inspired Design of Hybrid Intelligent Systems

Author : Patricia Melin
Publisher : Springer
ISBN 13 : 331947054X
Total Pages : 817 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis Nature-Inspired Design of Hybrid Intelligent Systems by : Patricia Melin

Download or read book Nature-Inspired Design of Hybrid Intelligent Systems written by Patricia Melin and published by Springer. This book was released on 2016-12-08 with total page 817 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book highlights recent advances in the design of hybrid intelligent systems based on nature-inspired optimization and their application in areas such as intelligent control and robotics, pattern recognition, time series prediction, and optimization of complex problems. The book is divided into seven main parts, the first of which addresses theoretical aspects of and new concepts and algorithms based on type-2 and intuitionistic fuzzy logic systems. The second part focuses on neural network theory, and explores the applications of neural networks in diverse areas, such as time series prediction and pattern recognition. The book’s third part presents enhancements to meta-heuristics based on fuzzy logic techniques and describes new nature-inspired optimization algorithms that employ fuzzy dynamic adaptation of parameters, while the fourth part presents diverse applications of nature-inspired optimization algorithms. In turn, the fifth part investigates applications of fuzzy logic in diverse areas, such as time series prediction and pattern recognition. The sixth part examines new optimization algorithms and their applications. Lastly, the seventh part is dedicated to the design and application of different hybrid intelligent systems.

Information Technology in Environmental Engineering

Author : Burkhardt Funk
Publisher : Springer Science & Business Media
ISBN 13 : 3642360114
Total Pages : 225 pages
Book Rating : 4.6/5 (423 download)

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Book Synopsis Information Technology in Environmental Engineering by : Burkhardt Funk

Download or read book Information Technology in Environmental Engineering written by Burkhardt Funk and published by Springer Science & Business Media. This book was released on 2013-09-14 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information technologies have evolved to an enabling science for natural resource management and conservation, environmental engineering, scientific simulation and integrated assessment studies. Computing plays a significant role in the every day practices of environmental engineers, natural scientists, economists, and social scientists. The complexity of natural phenomena requires interdisciplinary approaches, where computing science offers the infrastructure for environmental data collection and management, scientific simulations, decision support, documentation and reporting. Ecology, environmental engineering and natural resource management comprise an excellent real-world testbed for IT system demonstration, while presenting new challenges for computer science. Complexity, uncertainty and scaling issues of natural systems constitute a demanding application domain for modelling, simulation and scientific workflows, data management and reporting, decision support and intelligent systems, distributed computing environments, geographical information systems, heterogeneous systems integration, software engineering, accounting systems, control systems, as well as sustainable manufacturing and reverse logistics. This books offers a collection of papers presented at the 6th International Conference on Environmental Engineering, held in July 2013, in Lüneburg, Germany. Recent success stories in ecoinformatics, promising ideas and new challenges are discussed among computer scientists, environmental engineers, industrial engineers, economists and social scientists, demonstrating new paradigms for problem solving and decision making.

Encyclopedia of Algorithms

Author : Ming-Yang Kao
Publisher : Springer Science & Business Media
ISBN 13 : 0387307702
Total Pages : 1200 pages
Book Rating : 4.3/5 (873 download)

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Book Synopsis Encyclopedia of Algorithms by : Ming-Yang Kao

Download or read book Encyclopedia of Algorithms written by Ming-Yang Kao and published by Springer Science & Business Media. This book was released on 2008-08-06 with total page 1200 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of Springer’s renowned Major Reference Works, this awesome achievement provides a comprehensive set of solutions to important algorithmic problems for students and researchers interested in quickly locating useful information. This first edition of the reference focuses on high-impact solutions from the most recent decade, while later editions will widen the scope of the work. All entries have been written by experts, while links to Internet sites that outline their research work are provided. The entries have all been peer-reviewed. This defining reference is published both in print and on line.

Information Retrieval Technology

Author : Yuexian Hou
Publisher : Springer Science & Business Media
ISBN 13 : 364235341X
Total Pages : 557 pages
Book Rating : 4.6/5 (423 download)

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Book Synopsis Information Retrieval Technology by : Yuexian Hou

Download or read book Information Retrieval Technology written by Yuexian Hou and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 557 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 8th Information Retrieval Societies Conference, AIRS 2012, held in Tianjin, China, in December 2012. The 22 full papers and 26 poster presentations included in this volume were carefully reviewed and selected from 77 submissions. They are organized in topical sections named: IR models; evaluation and user studies; NLP for IR; machine learning and data mining; social media; IR applications; multimedia IT and indexing; collaborative and federated search; and the poster session.

Algorithms and Computation

Author : Leizhen Cai
Publisher : Springer
ISBN 13 : 364245030X
Total Pages : 761 pages
Book Rating : 4.6/5 (424 download)

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Book Synopsis Algorithms and Computation by : Leizhen Cai

Download or read book Algorithms and Computation written by Leizhen Cai and published by Springer. This book was released on 2013-12-12 with total page 761 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 24th International Symposium on Algorithms and Computation, ISAAC 2013, held in Hong Kong, China in December 2013. The 67 revised full papers presented together with 2 invited talks were carefully reviewed and selected from 177 submissions for inclusion in the book. The focus of the volume in on the following topics: computation geometry, pattern matching, computational complexity, internet and social network algorithms, graph theory and algorithms, scheduling algorithms, fixed-parameter tractable algorithms, algorithms and data structures, algorithmic game theory, approximation algorithms and network algorithms.

Algorithmic Game Theory

Author : Burkhard Monien
Publisher : Springer
ISBN 13 : 3540793097
Total Pages : 363 pages
Book Rating : 4.5/5 (47 download)

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Book Synopsis Algorithmic Game Theory by : Burkhard Monien

Download or read book Algorithmic Game Theory written by Burkhard Monien and published by Springer. This book was released on 2008-04-20 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the proceedings of the First International Symposium on Algorithmic Game Theory. It covers routing and scheduling, markets, mechanism design, a potpourri of games, solution concepts, and cost sharing.

Algorithms -- ESA 2010, Part II

Author : Mark de Berg
Publisher : Springer
ISBN 13 : 3642157815
Total Pages : 260 pages
Book Rating : 4.6/5 (421 download)

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Book Synopsis Algorithms -- ESA 2010, Part II by : Mark de Berg

Download or read book Algorithms -- ESA 2010, Part II written by Mark de Berg and published by Springer. This book was released on 2010-09-02 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the proceedings of the 18th Annual European Symposium on Algorithms, held in Liverpool, UK in September 2010.

Algorithmic Aspects in Information and Management

Author : Andrew Goldberg
Publisher : Springer Science & Business Media
ISBN 13 : 3642021573
Total Pages : 335 pages
Book Rating : 4.6/5 (42 download)

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Book Synopsis Algorithmic Aspects in Information and Management by : Andrew Goldberg

Download or read book Algorithmic Aspects in Information and Management written by Andrew Goldberg and published by Springer Science & Business Media. This book was released on 2009-05-25 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the proceedings of the 5th International Conference on Algorithmic Aspects in Information Management, AAIM 2009, held in San Francisco, CA, USA, in June 2009. The 25 papers presented together with the abstracts of two invited talks were carefully reviewed and selected for inclusion in this book. While the areas of information management and management science are full of algorithmic challenges, the proliferation of data (Internet, biology, finance etc) has called for the design of efficient and scalable algorithms and data structures for their management and processing. This conference is intended for original algorithmic research on immediate applications and/or fundamental problems pertinent to information management and management science, broadly construed. The conference aims at bringing together researchers in Computer Science, Operations Research, Economics, Game Theory, and related disciplines.