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Branding Democracy
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Book Synopsis Branding Democracy by : Gerald Sussman
Download or read book Branding Democracy written by Gerald Sussman and published by Peter Lang. This book was released on 2010 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Branding Democracy: U.S. Regime Change in Post-Soviet Eastern Europe is a study of the uses of systemic propaganda in U.S. foreign policy. Moving beyond traditional understandings of propaganda, Branding Democracy analyzes the expanding and ubiquitous uses of domestic public persuasion under a neoliberal regime and an informational mode of development and its migration to the arena of foreign policy. A highly mobile and flexible corporate-dominated new informational economy is the foundation of intensified Western marketing and promotional culture across spatial and temporal divides, enabling transnational interests to integrate territories previously beyond their reach. U.S. «democracy promotion» and interventions in the Eastern European «color revolutions» in the early twenty-first century serve as studies of neoliberal state interests in action. Branding Democracy will be of interest to students of U.S. and European politics, political economy, foreign policy, political communication, American studies, and culture studies.
Book Synopsis Design as Democracy by : David de la Pena
Download or read book Design as Democracy written by David de la Pena and published by Island Press. This book was released on 2017-12-07 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can we design places that fulfill urgent needs of the community, achieve environmental justice, and inspire long-term stewardship? By bringing community members to the table with designers to collectively create vibrant, important places in cities and neighborhoods. For decades, participatory design practices have helped enliven neighborhoods and promote cultural understanding. Yet, many designers still rely on the same techniques that were developed in the 1950s and 60s. These approaches offer predictability, but hold waning promise for addressing current and future design challenges. Design as Democracy is written to reinvigorate democratic design, providing inspiration, techniques, and case stories for a wide range of contexts. Edited by six leading practitioners and academics in the field of participatory design, with nearly 50 contributors from around the world, it offers fresh insights for creating meaningful dialogue between designers and communities and for transforming places with justice and democracy in mind.
Book Synopsis Design for Democracy by : Marcia Lausen
Download or read book Design for Democracy written by Marcia Lausen and published by University of Chicago Press. This book was released on 2008-11-15 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: In November 2000, when the now-infamous "butterfly ballot" confused crucial Florida voters during a hotly contested presidential race, the importance of well-designed ballots to a functioning democracy caught the nation's attention. Recognizing that our entire voting process—from registering to vote to following instructions at the polling place—can be almost as confusing as the Florida ballot, Design for Democracy builds on the lessons of 2000 by presenting innovative steps for redesigning elections in the service of citizens. Handsomely designed itself, this volume showcases adaptable design models that can improve almost every part of the election process by maximizing the clarity and usability of ballots, registration forms, posters and signs, informational brochures and guides, and even administrative materials for poll workers. Design for Democracy also lays out specific guidelines—covering issues of color palette, typography, and image use—that anchor the comprehensive election design system devised by the group of design specialists from whose name the book takes its title. Part of a major AIGA strategic program, this group's prototypes and recommendations have already been used successfully in major Illinois and Oregon elections and, collected here, are likely to spread across the country as more people become aware of the myriad benefits and broad applicability of improved election design. An essential tool for designers and election officials, lawmakers and citizens, Design for Democracy harnesses the power of design to increase voter confidence, promote government transparency, and, perhaps most important, create an informed electorate.
Book Synopsis Marketing Democracy by : Erin A. Snider
Download or read book Marketing Democracy written by Erin A. Snider and published by Cambridge University Press. This book was released on 2022-03-31 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on extensive fieldwork in Egypt, Morocco, and Washington DC and recently declassified government documents, this book focuses on the construction and practice of democracy aid in the Middle East, showing how democracy aid can reinforce, rather than challenge authoritarian regimes.
Author :Anne Larason Schneider Publisher :Lawrence : University Press of Kansas ISBN 13 :9780700608430 Total Pages :0 pages Book Rating :4.6/5 (84 download)
Book Synopsis Policy Design for Democracy by : Anne Larason Schneider
Download or read book Policy Design for Democracy written by Anne Larason Schneider and published by Lawrence : University Press of Kansas. This book was released on 1997 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A theoretical work on how democracy can be improved when people are disenchanted with government. It summarizes four current approaches to policy theory - pluralism, policy sciences, public choice, and critical theory - and shows how none offer more than a partial view of policy design.
Book Synopsis Marketing Democracy by : Julia Paley
Download or read book Marketing Democracy written by Julia Paley and published by Univ of California Press. This book was released on 2001-04-02 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Amid protests against the Pinochet regime, a group of población(shantytown) residents came together in 1984 to challenge poor health care in their community and to denounce military rule. How did their organization respond seven years later when Chile's transition to democracy brought an end to dictatorship but no clear solution to ongoing health problems? Marketing Democracy shows how the exercise of power and the strategies of social movements transformed with the transition from a military to an elected-civilian regime in Chile. The term "marketing democracy" refers first to how contemporary democracies are shaped by transnational market forces, and second to how politicians have promoted democracy with the twin goals of attracting foreign capital and diminishing social movements.
Download or read book Citizen Brand written by Marc Gobe and published by Simon and Schuster. This book was released on 2006-09-02 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leading brand designer Marc Gobé builds on his highly successful Emotional Branding strategy with Citizen Brand, a powerful new concept designed to help companies earn the trust of today's consumers. Gobé argues that corporations need a new vision to survive in the present "emotional economy," challenging them to develop more passionate, human, and socially responsible brand strategies. He shows how to transform Consumers to People, Products to Experiences, Honesty to Trust, Quality to Preference, Identity to Personality, and Service to Relationship.
Book Synopsis The Brand IDEA by : Nathalie Laidler-Kylander
Download or read book The Brand IDEA written by Nathalie Laidler-Kylander and published by John Wiley & Sons. This book was released on 2013-11-08 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offering a new framework for nonprofit brand management, this book presents the Brand IDEA (Integrity, Democracy, and Affinity). The framework eschews traditional, outdated brand tenets of control and competition largely adopted from the private sector, in favor of a strategic approach centered on the mission and based on a participatory process, shared values, and the development of key partnerships. The results are nonprofit brands that create organizational cohesion and generate trust in order to build capacity and drive social impact. The book explores in detail how nonprofit organizations worldwide are developing and implementing new ways of thinking about and managing their organizational brands.
Book Synopsis Design as Democratic Inquiry by : Carl Disalvo
Download or read book Design as Democratic Inquiry written by Carl Disalvo and published by MIT Press. This book was released on 2022-02-08 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through practices of collaborative imagination and making, or "doing design otherwise,” design experiments can contribute to keeping local democracies vibrant. In this counterpoint to the grand narratives of design punditry, Carl DiSalvo presents what he calls “doing design otherwise.” Arguing that democracy requires constant renewal and care, he shows how designers can supply novel contributions to local democracy by drawing together theory and practice, making and reflection. The relentless pursuit of innovation, uncritical embrace of the new and novel, and treatment of all things as design problems, says DiSalvo, can lead to cultural imperialism. In Design as Democratic Inquiry, he recounts a series of projects that exemplify engaged design in practice. These experiments in practice-based research are grounded in collaborations with communities and institutions. The projects DiSalvo describes took place from 2014 to 2019 in Atlanta. Rather than presume that government, industry—or academia—should determine the outcome, the designers began with the recognition that the residents and local organizations were already creative and resourceful. DiSalvo uses the projects to show how design might work as a mode of inquiry. Resisting heroic stories of design and innovation, he argues for embracing design as fragile, contingent, partial, and compromised. In particular, he explores how design might be leveraged to facilitate a more diverse civic imagination. A fundamental tenet of design is that the world is made, and therefore it could be made differently. A key concept is that democracy requires constant renewal and care. Thus, designing becomes a way to care, together, for our collective future.
Download or read book Brand Command written by Alex Marland and published by UBC Press. This book was released on 2016-03-15 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: The pursuit of political power is strategic as never before. Ministers, MPs, and candidates parrot the same catchphrases. The public service has become politicized. And decision making is increasingly centralized in the Prime Minister’s Office. What is happening to our democracy? To get to the bottom of this, Alex Marland reviewed internal political party files, media reports, and documents obtained through access to information requests, and interviewed Ottawa insiders. He discovered that in the face of rapid changes in communication technology, the infusion of corporate marketing strategies has instilled a culture of centralized political control. At the core of the strategy is brand control; at stake is democracy as we know it.
Download or read book Greater Good written by John A. Quelch and published by Harvard Business Press. This book was released on 2007-12-28 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing has a greater purpose, and marketers, a higher calling, than simply selling more widgets, according to John Quelch and Katherine Jocz. In Greater Good, the authors contend that marketing performs an essential societal function--and does so democratically. They maintain that people would benefit if the realms of politics and marketing were informed by one another's best principles and practices. Quelch and Jocz lay out the six fundamental characteristics that marketing and democracy share: (1) exchange of value, such as goods, services, and promises, (2) consumption of goods and services, (3) choice in all decisions, (4) free flow of information, (5) active engagement of a majority of individuals, and (6) inclusion of as many people as possible. Without these six traits, both marketing and democracy would fail, and with them, society. Drawing on current and historical examples from economies around the world, this landmark work illuminates marketing's critical role in the development, growth, and governance of societies. It reveals how good marketing practices improve the political process and--in turn--the practice of democracy itself.
Book Synopsis Nation Branding, Public Relations and Soft Power by : Pawel Surowiec
Download or read book Nation Branding, Public Relations and Soft Power written by Pawel Surowiec and published by Routledge. This book was released on 2016-08-05 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nation Branding, Public Relations and Soft Power: Corporatizing Poland provides an empirically grounded analysis of changes in the way in which various actors seek to manage Poland’s national image in world opinion. It explores how and why changes in political economy have shaped these actors and their use of soft power in a way that is influenced by public relations, corporate communication, and marketing practices. By examining the discourse and practices of professional nation branders who have re-shaped the relationship between collective identities and national image management, it plots changes in the way in which Poland’s national image is communicated, and culturally reshaped, creating tensions between national identity and democracy. The book demonstrates that nation branding is a consequence of the corporatization of political governance, soft power and national identity, while revealing how the Poland "brand" is shaping public and foreign affairs. Challenging and original, this book will be of interest to scholars in public relations, corporate communications, political marketing and international relations.
Book Synopsis Design for Ecological Democracy by : Randolph T. Hester, Jr.
Download or read book Design for Ecological Democracy written by Randolph T. Hester, Jr. and published by MIT Press. This book was released on 2010-09-24 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shows how to combine the forces of ecological science and participatory democracy to design urban landscapes that enable us to act as communities, are resilient rather than imperiled, and touch our hearts. Over the last fifty years, the process of community building has been lost in the process of city building. City and suburban design divides us from others in our communities, destroys natural habitats, and fails to provide a joyful context for our lives. In Design for Ecological Democracy, Randolph Hester proposes a remedy for our urban anomie. He outlines new principles for urban design that will allow us to forge connections with our fellow citizens and our natural environment. He demonstrates these principles with abundantly illustrated examples—drawn from forty years of design and planning practice—showing how we can design cities that are ecologically resilient, that enhance community, and that give us pleasure. Hester argues that it is only by combining the powerful forces of ecology and democracy that the needed revolution in design will take place. Democracy bestows freedom; ecology creates responsible freedom by explaining our interconnectedness with all creatures. Hester's new design principles are founded on three fundamental issues that integrate democracy and ecology: enabling form, resilient form, and impelling form. Urban design must enable us to be communities rather than zoning-segregated enclaves and to function as informed democracies. A simple bench at a centrally located post office, for example, provides an opportunity for connection and shared experience. Cities must be ecologically resilient rather than ecologically imperiled, adaptable to the surrounding ecology rather than dependent on technological fixes. Resilient form turns increased urban density, for example, into an advantage. And cities should impel us by joy rather than compel us by fear; good cities enrich us rather than limit us. Design for Ecological Democracy is essential reading for designers, planners, environmentalists, community activists, and anyone else who wants to improve a local community.
Book Synopsis Consumer Democracy by : Margaret Scammell
Download or read book Consumer Democracy written by Margaret Scammell and published by Cambridge University Press. This book was released on 2014-02-10 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book argues that marketing is inherent in competitive democracy, explaining how we can make the consumer nature of competitive democracy better and more democratic. Margaret Scammell argues that consumer democracy should not be assumed to be inherently antithetical to "proper" political discourse and debate about the common good. Instead, Scammell argues that we should seek to understand it - to create marketing-literate criticism that can distinguish between democratically good and bad campaigns, and between shallow, cynical packaging and campaigns that at least aspire to be responsive, engender citizen participation, and enable accountability. Further, we can take important lessons from commercial marketing: enjoyment matters; what citizens think and feel matters; and, just as in commercial markets, structure is key - the type of political marketing will be affected by the conditions of competition.
Book Synopsis Democratic by Design by : Gabriel Metcalf
Download or read book Democratic by Design written by Gabriel Metcalf and published by Macmillan. This book was released on 2015-11-17 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: A look at the burgeoning movement towards "alternative institutions," and how it can level the American playing field
Book Synopsis Design & Democracy by : Maziar Rezai
Download or read book Design & Democracy written by Maziar Rezai and published by Birkhäuser. This book was released on 2021-04-19 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design affects all social contexts and is therefore intensively instrumentalized both by the politically powerful and their critics. Both functions of design, and their inevitable combination, are presented in this book in precise detail. Authors from various countries present previously unknown and innovative examples of democratic activities conducted through design. This publication is therefore aimed not only at design professionals but also at the general public of all countries.
Book Synopsis Institutional Design In New Democracies by : Arend Lijphart
Download or read book Institutional Design In New Democracies written by Arend Lijphart and published by Routledge. This book was released on 2018-10-08 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume focuses on the relationship between the tasks of institutional design and the outcomes of the process of economic and political liberalization in Latin America and in Central and Eastern Europe. The contributors emphasize the design of institutions to serve a market economy, the design of electoral laws, and the design of executive-legislative relations. Within this framework each chapter discusses the legacy of the pre-existing authoritarian regime; the range of preferences among various strategic actors with regard to the pace and mix of reforms; and the consequences of final choices for the institutionalization of effective economies and the process of democratization. Countries throughout Latin America and Central and Eastern Europe are moving from semi-closed to open economies and from authoritarian to democratic political systems. Despite important differences between the regions, these transitions involve similar tasks: the establishment of governmental institutions and electoral systems conducive to legitimation of the new and fragile democracies and expansion of the institutional infrastructure of a market economy. This volume looks at both regions, focusing on the relationship between the tasks of institutional design and the outcomes of the process of economic and political liberalization. In particular, the contributors emphasize the design of institutions to serve a market economy, the design of electoral laws, and the design of executive-legislative relations. Each chapter discusses the legacy of the pre-existing authoritarian regime; the range of preferences among various strategic actors (the government, state bureaucracies, opposition parties, and interest groups) with regard to the pace and mix of reforms; and the consequences of final choices for the institutionalization of effective economies and the process of democratization.
