A Branded World

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0471432881
Total Pages : 274 pages
Book Rating : 4.4/5 (714 download)

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Book Synopsis A Branded World by : Michael Levine

Download or read book A Branded World written by Michael Levine and published by John Wiley & Sons. This book was released on 2003-04-07 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: The head of a celebrity public relations firm offers expert advice on the art of PR and branding In A Branded World, renowned celebrity publicist and bestselling author Michael Levine explores the fascinating and complex world of branding. He explores the many facets of PR in the branding process, including packaging, damage control, and e-branding. By actually creating a fictional product and using it as a branding template throughout the book, this definitive work offers extraordinary advice for PR executives and marketing managers on how to build their brands and use the appropriate media to effectively promote those brands. With examples of successful and unsuccessful branding campaigns and an exploration of the idea of personalities as product, this is the definitive guide to branding.

Branded

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Author :
Publisher : Pinnacle
ISBN 13 : 0786046813
Total Pages : 353 pages
Book Rating : 4.7/5 (86 download)

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Book Synopsis Branded by : Eric Red

Download or read book Branded written by Eric Red and published by Pinnacle. This book was released on 2021-01-26 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: In his third series installment, acclaimed author and horror filmmaker Eric Red brings his trademark volatile action and bloody violence to a classic genre, injecting modern speed and grit into Old West legend as Joe Noose hunts down the first known serial killer on the American frontier... SCARRED FOR LIFE A new kind of evil has come to the Old West. A killer as cold and hard as the Wyoming winter. He wanders from town to town. Slaughters entire families along the way. With grotesque glee, he brands the letter Q in his victims' flesh. Joe Noose knows the killer's identity. He recognizes the killer's brand. He bears the same scar from his childhood--and he's determined to stop this madman once and for all. Two U.S. Marshals have agreed to help Joe. But they've never hunted a killer like this before. A sadist who kills for pleasure--and scars you for life...

Branded!

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Author :
Publisher : New Society Publishers
ISBN 13 : 1550923544
Total Pages : 353 pages
Book Rating : 4.5/5 (59 download)

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Book Synopsis Branded! by : Michael E. Conroy

Download or read book Branded! written by Michael E. Conroy and published by New Society Publishers. This book was released on 2007-06-01 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Making responsible social and environmental choices has not always been a first priority for many corporations, but recent history has changed all that. Small but mighty NGOs, using 21st Century global communications, are nipping at the heels of corporations caught in unethical and irresponsible practices. NGO "market campaigns" are moving these companies toward the higher standard now demanded by their clients, their consumers, and society as a whole. The lever that moves these giants is the risk of destroying their carefully built "brands" if they fail to recognize their "moral liability" and clean up their practices. Branded! outlines the ability of NGOs to affect corporate markets. It shows how the development of certification systems for corporate social and environmental practices has created some intriguing questions: Why are retail giants paying premiums for ethically-produced products and not overcharging their customers? How have NGOs gained such power and credibility? What are the challenges of these new modes of corporate accountability for both NGOs and corporations? What are the unexpected opportunities for newly accountable corporations? Branded! is a "must-read" book for corporate executives, NGOs and concerned consumers. It is rich with vignettes of firms, NGOs, campaigns, failures, successes, memorable personalities and hard-fought battles.

Branded on My Arm and in My Soul

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Author :
Publisher :
ISBN 13 : 9780932027191
Total Pages : 0 pages
Book Rating : 4.0/5 (271 download)

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Book Synopsis Branded on My Arm and in My Soul by : Abraham Landau

Download or read book Branded on My Arm and in My Soul written by Abraham Landau and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A holocaust survivor's journey, from his childhood in Wilczyn, Poland to life in the Zagorow ghetto and the brutalities he experienced in numerous work camps and concentration camps, to his life as a tailor and community activist in New Bedford, Massachusetts.

The Film Daily Year Book of Motion Pictures

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Author :
Publisher :
ISBN 13 :
Total Pages : 1296 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis The Film Daily Year Book of Motion Pictures by :

Download or read book The Film Daily Year Book of Motion Pictures written by and published by . This book was released on 1938 with total page 1296 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Branded Entertainment

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Author :
Publisher : Kogan Page Publishers
ISBN 13 : 0749451432
Total Pages : 277 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Branded Entertainment by : Jean-Marc Lehu

Download or read book Branded Entertainment written by Jean-Marc Lehu and published by Kogan Page Publishers. This book was released on 2007-03-03 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: Branded Entertainment explains how product placement, a long-time phenomenon in films, has gone beyond this to now embrace all media. Citing examples from film to music video, to computer games, the author explains the: history and development of product placement; advantages of this form of brand advertising; and methods employed by different brands Most importantly, Branded Entertainment discusses the future possibilities for using this form of promotion to recreate an emotional connection with customers and exploiting the opportunities afforded by advances in technology to spread the message across multimedia channels.

Film Year Book

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Author :
Publisher :
ISBN 13 :
Total Pages : 1294 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Film Year Book by :

Download or read book Film Year Book written by and published by . This book was released on 1938 with total page 1294 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Wid's Year Book

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Publisher :
ISBN 13 :
Total Pages : 438 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Wid's Year Book by :

Download or read book Wid's Year Book written by and published by . This book was released on 1922 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Freeman

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Author :
Publisher :
ISBN 13 :
Total Pages : 636 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis The Freeman by : Francis Neilson

Download or read book The Freeman written by Francis Neilson and published by . This book was released on 1923 with total page 636 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Branded Customer Service

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Author :
Publisher : ReadHowYouWant.com
ISBN 13 : 1458777618
Total Pages : 370 pages
Book Rating : 4.4/5 (587 download)

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Book Synopsis Branded Customer Service by : Janelle Barlow

Download or read book Branded Customer Service written by Janelle Barlow and published by ReadHowYouWant.com. This book was released on 2010 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: By the author of the bestselling A Complaint Is a Gift (more than 100,000 copies sold) The first book to combine the dynamics of customer service with the psychology of branding-two of the most powerful concepts in business A comprehensive, practical guide that offers strategies, exercises and real-world examples of branded customer service in action Branding is an integral part of modern business strategy. But while there are dozens of books on branding products and marketing campaigns, nobody has applied the logic and techniques of branding to customer service -- until now. Branded Customer Service is a practical guide to moving service delivery to a new level so that brand reinforcement occurs every time customers interact with organizational representatives. Janelle Barlow and Paul Stewart show how to infuse an entire organization with brand values and create a recognizable style of service that reflects brand promises and brand images.

The Best Moving Pictures of

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Author :
Publisher :
ISBN 13 :
Total Pages : 408 pages
Book Rating : 4.3/5 (243 download)

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Book Synopsis The Best Moving Pictures of by :

Download or read book The Best Moving Pictures of written by and published by . This book was released on 1923 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Best Moving Pictures of ... Also Who's who in the Movies and the Yearbook of the American Screen ...

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Author :
Publisher :
ISBN 13 :
Total Pages : 418 pages
Book Rating : 4.3/5 (117 download)

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Book Synopsis The Best Moving Pictures of ... Also Who's who in the Movies and the Yearbook of the American Screen ... by :

Download or read book The Best Moving Pictures of ... Also Who's who in the Movies and the Yearbook of the American Screen ... written by and published by . This book was released on 1923 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Best Moving Pictures of 1922-23, Also Who's who in the Movies and the Yearbook of the American Screen

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Author :
Publisher :
ISBN 13 :
Total Pages : 410 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis The Best Moving Pictures of 1922-23, Also Who's who in the Movies and the Yearbook of the American Screen by : Robert Emmet Sherwood

Download or read book The Best Moving Pictures of 1922-23, Also Who's who in the Movies and the Yearbook of the American Screen written by Robert Emmet Sherwood and published by . This book was released on 1923 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt:

A Quest for Souls

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Author :
Publisher :
ISBN 13 :
Total Pages : 398 pages
Book Rating : 4.M/5 ( download)

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Book Synopsis A Quest for Souls by : George Washington Truett

Download or read book A Quest for Souls written by George Washington Truett and published by . This book was released on 1917 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Elevator

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Publisher : Page Publishing Inc
ISBN 13 : 1684099242
Total Pages : 194 pages
Book Rating : 4.6/5 (84 download)

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Book Synopsis The Elevator by : Allen Brown

Download or read book The Elevator written by Allen Brown and published by Page Publishing Inc. This book was released on 2020-11-05 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to know what modern Hell is like? Would you like to know where your friends will be in Hell? Would you like to know where you would be in Hell now? Would you like to know how you can avoid going there? Then this book, The Elevator, is for you! This book defines modern Hell. This novel is about a high school boy, Jason, winning a writing contest about the evils in modern life. With a guide, Joan, he is awarded a trip on the Elevator to des

The Bachelor Girl

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Author :
Publisher :
ISBN 13 :
Total Pages : 270 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis The Bachelor Girl by : Victor Margueritte

Download or read book The Bachelor Girl written by Victor Margueritte and published by . This book was released on 1923 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Englische Studien

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Author :
Publisher :
ISBN 13 :
Total Pages : 510 pages
Book Rating : 4.:/5 (37 download)

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Book Synopsis Englische Studien by : Eugen Kölbing

Download or read book Englische Studien written by Eugen Kölbing and published by . This book was released on 1911 with total page 510 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Zeitschrift für englische Philologie" (varies slightly).