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Brand Competition And Consumer Preference Of The Chinese Home Appliance Markets 1
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Book Synopsis Brand Competition and Consumer Preference of the Chinese Home Appliance Markets (1) by : MIC Research Team
Download or read book Brand Competition and Consumer Preference of the Chinese Home Appliance Markets (1) written by MIC Research Team and published by 資策會產業情報研究所. This book was released on 2016-08-01 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using big data analytics, this research covers top Chinese home appliance brands, including LCD TV, refrigerator, washing machine and air conditioner, with following analysis dimensions: brand ranking by the number of items available on online stores, ranking by sales, number of times online users mention about a particular brand, brand preferences, factors affecting purchase, as well as online shoppers' comments and user analysis. All those dimensions help build a massive social media database which can more accurately reflect consumer needs in China.
Book Synopsis Brand Competition and Consumer Preference of the Chinese Home Appliance Markets (3) by : MIC Research Team
Download or read book Brand Competition and Consumer Preference of the Chinese Home Appliance Markets (3) written by MIC Research Team and published by 資策會產業情報研究所. This book was released on 2016-08-01 with total page 69 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using big data analytics, this research covers top Chinese home appliance brands, including microwave oven, dishwasher, and water purifier, with following analysis dimensions: brand ranking by the number of items available on online stores, ranking by sales, number of times online users mention about a particular brand, brand preferences, factors affecting purchase, as well as online shoppers' comments and user analysis. All those dimensions help build a massive social media database which can more accurately reflect consumer needs in China.
Book Synopsis Brand Competition and Consumer Preference of the Chinese Home Appliance Markets (2) by : MIC Research Team
Download or read book Brand Competition and Consumer Preference of the Chinese Home Appliance Markets (2) written by MIC Research Team and published by 資策會產業情報研究所. This book was released on 2016-08-01 with total page 69 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using big data analytics, this research covers top Chinese home appliance brands, including electric fan, air purifier, and vacuum cleaner, with following analysis dimensions: brand ranking by the number of items available on online stores, ranking by sales, number of times online users mention about a particular brand, brand preferences, factors affecting purchase, as well as online shoppers' comments and user analysis. All those dimensions help build a massive social media database which can more accurately reflect consumer needs in China.
Book Synopsis Development of International Entrepreneurship Based on Corporate Accounting and Reporting According to IFRS by : Mansur P. Eshov
Download or read book Development of International Entrepreneurship Based on Corporate Accounting and Reporting According to IFRS written by Mansur P. Eshov and published by Emerald Group Publishing. This book was released on 2024-06-28 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Development of International Entrepreneurship based on Corporate Accounting and Reporting According to IFRS: Part B provides insights into practical experiences with IFRS application in corporate accounting and reporting adding to ongoing discussions on international trade development through IFRS modernization and application.
Book Synopsis International Management Behavior by : Henry W. Lane
Download or read book International Management Behavior written by Henry W. Lane and published by John Wiley & Sons. This book was released on 2010-03-02 with total page 587 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its sixth edition, International Management Behavior continues to help students develop the knowledge, perspective, and skills they need in order to conduct global business successfully. The combination of well-chosen, new and classic cases, as well as a completely revised text, provides excellent exposure to real-life management issues and a field-tested framework for understanding cross-cultural dynamics. Elimination of the readings has provided for greater flexibility and customization. For the sixth edition, the structure of the book has been totally revised and the text thoroughly updated to Reflect the authors’ recent experiences. Material in the original chapters has been expanded and there are new chapters on managing change in global organizations and one on managing global teams and networks. The concept of the global mindset is used as the integrating theme that establishes a framework for the book making it applicable at both individual/team and organization levels. This book continues its tradition and orientation about managing people from different cultures and managing global organizations to get effective results. “This is much more than a new edition. It is a huge step forward. The strategy and culture chapters get in much closer to the small, focused details that make such a difference in implementation and that are so difficult to teach. Separating out personal integrity and corporate citizenship allows for a close examination of critical issues that are all too often glossed over. The expanded explanation of the MBI model works well.” Jeanne McNett, Assumption College
Book Synopsis International Brand Management of Chinese Companies by : Sandra Bell
Download or read book International Brand Management of Chinese Companies written by Sandra Bell and published by Springer Science & Business Media. This book was released on 2008-03-29 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: China is certainly doing its best to keep the world mesmerized by its e- nomic achievements. The Chinese economic growth story that begun 30 years ago has in terms of dynamics and duration long since surpassed all those “economic miracles” which have brought Germany, Japan, and the South East Asian Tigers into the top–league of the industrialized world. The rapid expansion of the Chinese economy has gone along with a fu- fledged re-integration of China into the global economic system. In the course of the last 30 years China has become a major player in the global economy and today is on a trajectory towards even greater prominence. In recent years, the Chinese economy seems to have reached an imp- tant threshold line of economic development and global integration. In the first quarter century of reform and global opening, Chinese enterprises have been largely confined to a ‘passive’ role in the global division of - bor. Foreign enterprises as the proprietors of greatly superior business models, production technologies, management models as well as very competitively established brands have been integrating Chinese players in their value chains and global operations. Lacking the necessary production technologies, products as well as marketing knowledge to successfully - dress OECD-consumers, Chinese enterprises have been hardly able to - ter the global markets without such guidance. Now, this constellation is changing.
Book Synopsis Reinventing Giants by : Bill Fischer
Download or read book Reinventing Giants written by Bill Fischer and published by John Wiley & Sons. This book was released on 2013-03-07 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: A compelling profile of an emerging Chinese competitor Chinese firms are reinventing their business models, their corporate cultures, and themselves, becoming global competitors who increasingly offer knowledge rather than cheap labour in their quest to join the ranks of the "world's best" companies. This book offers a compelling profile of the most ambitious of these emerging Chinese competitors, the Haier Corporation (the world's largest manufacturer of home appliances), and shares insights on how one organization has repeatedly reinvented its business model and corporate culture in an effort to sustain its success. Reinventing Giants provides an exclusive look within the Haier Corporation and shows how managerial accountability and responsibility have been repositioned at every level of the organization, with the core value of market-centricity, while aligning strategy on each level of management. It includes actual work reports that show this process in detail from the ground up. The authors emphasize how a belief in the liberation of employee talent has consistently been the driving force underlying Haier's success. Includes the remarkable story of Haier's turnaround and how these lessons can be applied to other organizations Contains information for any company grappling with competition in the global marketplace Shows how to liberate employees' talent to drive business success Written by Bill Fischer, Professor of Innovation Management at IMD in Switzerland, Umberto Lago, Professor of Management at Bologna University, Italy, and Fang Liu, Research Associate of IMD Reinventing Giants helps global managers rethink their own business models and accompanying corporate cultures in order to be able to apply Haier's lessons directly to their own organizations.
Book Synopsis China's State Owned Enterprise Reforms by : Leila Fernandez-Stembridge
Download or read book China's State Owned Enterprise Reforms written by Leila Fernandez-Stembridge and published by Routledge. This book was released on 2007-01-24 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using case studies and interviews, this book gives an in-depth analysis of eleven industries outlining their transformation process including the influence of WTO membership, the state of competition and the challenges ahead.
Book Synopsis Chinese Marketing Practices by : G. Radha Krishna
Download or read book Chinese Marketing Practices written by G. Radha Krishna and published by . This book was released on 2006 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the advent of liberalization measures and the WTO into China, the country has become a market place for international players to compete with local and international players. Now, Chinese local markets have become so competitive that the companies th
Download or read book RIM written by and published by . This book was released on 1995 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Dynamic Growth of Chinese Firms in the Global Market by : David K. Tse
Download or read book Dynamic Growth of Chinese Firms in the Global Market written by David K. Tse and published by Cambridge University Press. This book was released on 2020-02-13 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: How have Chinese multinationals benefited from China's economic boom to enable their international expansion? This book is based on many years of original research tracing the emergence, growth and future of Chinese firms in the world economy. The authors seek to provide new perspectives and insights for business executives and graduate students through a comprehensive study of how China's firms globalize and operate, and the implications of this for economic success. Based on detailed case studies and summative examples of successful Chinese firms, Tse and Hung point out their strengths (e.g. making innovations affordable to many developing nations), their weaknesses (products made in China are not highly regarded) and their mistakes (being insensitive to host economy needs and at times corruptive acts). They argue that the world economy would benefit from engaging with Chinese and other emerging economy firms to learn from the strategies they employ to achieve their global reach.
Book Synopsis Effective Management by : Dietmar Sternad
Download or read book Effective Management written by Dietmar Sternad and published by Bloomsbury Publishing. This book was released on 2019-10-30 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: This brand new textbook has been designed to help your students to acquire or enhance their abilities in leading and developing themselves, others, and organizations. Grounded in the findings of both classic and recent management and leadership research, it translates the theory into rigorous yet practical advice so that students will have the skills to manage effectively and sustainably. The book takes an innovative learner-centric approach, structured around different levels of management from individual effectiveness, through to interpersonal effectiveness, and then team and organizational effectiveness. With a global focus, lively writing style, and an eye on current and future developments, it provides a succinct, accessible, and engaging look at what it means to be a manager. Thanks to its extensive features from thought-provoking questions to global case studies, this textbook will provide you with all the necessary tools to run an introductory management course which prepares students for the managerial challenges of the 21st century. Accompanying online resources for this title can be found at bloomsburyonlineresources.com/effective-management. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.
Download or read book Beijing Review written by and published by . This book was released on 2007 with total page 1022 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The End of Corporate Imperialism by : C. K. Prahalad
Download or read book The End of Corporate Imperialism written by C. K. Prahalad and published by Harvard Business Review Press. This book was released on 2008-11-10 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hundreds of millions of people in China, India, Indonesia, and Brazil are eager to enter the marketplace. Yet multinational companies typically pitch their products to emerging markets' tiny segment of affluent buyers, and thus miss out on much larger markets further down the socioeconomic pyramid—which local rivals snap up. By applying the authors' recommendations, you can position yourself to compete innovatively in developing countries—and to unlock major new sources of revenue for your business. Since 1922, Harvard Business Review has been a leading source of breakthrough ideas in management practice. The Harvard Business Review Classics series now offers you the opportunity to make these seminal pieces a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world.
Download or read book Printers' Ink written by and published by . This book was released on 1957-04 with total page 1306 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Tide written by and published by . This book was released on 1955 with total page 902 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Editor & Publisher written by and published by . This book was released on 1957 with total page 1354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Special features, such as syndicate directories, annual newspaper linage tabulations, etc., appear as separately paged sections of regular issues.
