BIG DATA Comunicación y Política

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Author :
Publisher : Editorial Kier
ISBN 13 : 9501798844
Total Pages : 154 pages
Book Rating : 4.5/5 (17 download)

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Book Synopsis BIG DATA Comunicación y Política by : José Norte Sosa

Download or read book BIG DATA Comunicación y Política written by José Norte Sosa and published by Editorial Kier. This book was released on 2020-06-24 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: La Era Digital está cambiando para siempre nuestro modo de vida y la forma en la que nos relacionamos con nuestro entorno. Este cambio abarca todos los órdenes y está generando nuevas formas de democracia digital a las que el autor –uno de los más importantes especialistas en Big Data– ha llamado Cybercracia. En Big Data, Comunicación y Política – De la democracia a la cybercracia, José Norte Sosa explica por qué cree que la clase política está totalmente desconectada de la realidad digital. En un lenguaje claro y preciso describe cómo el Big Data (la captura, gestión, procesamiento y análisis masivo de datos) nos espía, nos programa, decide por nosotros a quién votar y cómo hacerlo, marca las tendencias del mercado, etc. Norte Sosa plantea que la privacidad ya no existe más y aborda el mundo de las fakenews, los trolls y los bots como parte de los sistemas que manipulan nuestro pensamiento y nuestras creencias. El fenómeno de este modelo de ser humano on-line –al que Norte Sosa denomina Homo connected– se encuentra en el centro del debate académico, pero también en el centro de la investigación estratégica del comportamiento social. Para algunos es un desafío que tiene que ver con el propio futuro de la humanidad. Para otros es sinónimo de herramientas de manipulación, que abarcan desde el posicionamiento de una marca en el mercado hasta la desestabilización de gobiernos y la definición de elecciones.

Big data

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Publisher : Editorial UOC
ISBN 13 : 8491164146
Total Pages : 94 pages
Book Rating : 4.4/5 (911 download)

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Book Synopsis Big data by : Patricia Fernández, Eva (coord.)

Download or read book Big data written by Patricia Fernández, Eva (coord.) and published by Editorial UOC. This book was released on 2017-02-27 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: El big data, entendido como la gestión y el almacenamiento masivo de datos, es una tendencia por explotar a día de hoy. La industria audiovisual, consciente de ello, empieza a orientar estrategias de negocio con ideas de personalización de contenidos, segmentación de perfiles o predicción de tendencias. Comprender todas las posibilidades que nos ofrece el big data supone entender las dinámicas internas del negocio, así como las fuentes de datos de las que podemos extraer información y la interacción que podemos realizar con ellas. Y también nos permite formular mejores preguntas y tomar decisiones acertadas. Este libro ofrece un recorrido por el proceso de gestión de datos en la empresa, con introducción de explicaciones técnicas y especial atención a la toma de decisiones del business intelligence.

Tecnopolítica

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Author :
Publisher : LuzAzul ediciones
ISBN 13 : 8469718061
Total Pages : 113 pages
Book Rating : 4.4/5 (697 download)

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Book Synopsis Tecnopolítica by : Antoni Gutiérrez-Rubí

Download or read book Tecnopolítica written by Antoni Gutiérrez-Rubí and published by LuzAzul ediciones. This book was released on with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Digital Political Participation, Social Networks and Big Data

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Author :
Publisher : Springer Nature
ISBN 13 : 3030277577
Total Pages : 152 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Digital Political Participation, Social Networks and Big Data by : José Manuel Robles-Morales

Download or read book Digital Political Participation, Social Networks and Big Data written by José Manuel Robles-Morales and published by Springer Nature. This book was released on 2019-09-18 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the changes in political communication in light of the development of a public opinion mediated by web 2.0 technologies. One of the most important changes in political communication is related to the process of disintermediation, i.e. the process by which digital technologies allow citizens to compete in the public space with those agents who, traditionally, co-opted public opinion. However, while disintermediation has undeniably generated a number of advances, having linked citizens to the public debate, the authors highlight some aspects where disintermediation is moving away from a rational and inclusive public space. They argue that these aspects, related to the immediacy, polarization and incivility of the communication, obscure the possibilities for democratization of digital political communication.

Humanities and Big Data in Ibero-America

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Author :
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110753529
Total Pages : 240 pages
Book Rating : 4.1/5 (17 download)

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Book Synopsis Humanities and Big Data in Ibero-America by : Ana Gallego Cuiñas

Download or read book Humanities and Big Data in Ibero-America written by Ana Gallego Cuiñas and published by Walter de Gruyter GmbH & Co KG. This book was released on 2023-11-20 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: La colección presenta trabajos interdisciplinares que hacen uso de herramientas no solo humanistas sino también digitales para proponer enfoques inéditos sobre Literatura, Lingüística, Teoría Crítica y Filosofía en el espacio multicultural iberoamericano del siglo XXI. Las tres principales líneas de investigación - los corpus lingüísticos digitalizados, la lingüística experimental, y la relación entre Literatura, Crítica y Big Data - combinan el análisis de datos con un pensamiento crítico que trasciende el "dataísmo" y abre nuevas perspectivas (biopolítica, feminista y decolonial) en las Humanidades Digitales. The series presents interdisciplinary studies harnessing humanistic as well as digital tools to offer innovative approaches to literary studies, linguistics, critical theory and philosophy in the multicultural Ibero-American space of the 21st century. Its three principal lines of research - digital linguistic corpora, experimental linguistics, and the relation between literature, critique and big data - combine data analysis with critical thinking that transcends mere "dataism" and opens new (biopolitical, feminist, decolonial...) perspectives within Digital Humanities.

Data Mining and Big Data

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Author :
Publisher : Springer
ISBN 13 : 3319938037
Total Pages : 792 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Data Mining and Big Data by : Ying Tan

Download or read book Data Mining and Big Data written by Ying Tan and published by Springer. This book was released on 2018-06-09 with total page 792 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the Third International Conference on Data Mining and Big Data, DMBD 2018, held in Shanghai, China, in June 2018. The 74 papers presented in this volume were carefully reviewed and selected from 126 submissions. They are organized in topical sections named: database, data preprocessing, matrix factorization, data analysis, visualization, visibility analysis, clustering, prediction, classification, pattern discovery, text mining and knowledge management, recommendation system in social media, deep learning, big data, Industry 4.0, practical applications

Tendencias de la Comunicación. El Ecosistema Mediático Contemporáneo. Discusiones sobre audiencias, estrategias de comunicación y resultados. Vol. II

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Author :
Publisher : Dykinson
ISBN 13 : 841324837X
Total Pages : pages
Book Rating : 4.4/5 (132 download)

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Book Synopsis Tendencias de la Comunicación. El Ecosistema Mediático Contemporáneo. Discusiones sobre audiencias, estrategias de comunicación y resultados. Vol. II by : Walter-Fererico Gadea;Roberto Carlos Cuenca Jiménez;Alonso Chaves-Montero

Download or read book Tendencias de la Comunicación. El Ecosistema Mediático Contemporáneo. Discusiones sobre audiencias, estrategias de comunicación y resultados. Vol. II written by Walter-Fererico Gadea;Roberto Carlos Cuenca Jiménez;Alonso Chaves-Montero and published by Dykinson. This book was released on 2020-07-30 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: La peculiaridad del presente libro es que son dos libros en uno. Los primeros 5 capítulos se presentan bajo el subtítulo “Conocer a las Audiencias” y en ellos se abordan temas que tienen a las audiencias contemporáneas y sus procesos de consumo cultural y de interacción mediática y digital como centro de la discusión; mientras que los siguientes 5 capítulos se agrupan bajo el subtítulo: “Posicionarse a las Nuevas Estrategias para Nuevos Sectores” y ofrecen temas variados relacionados a la publicidad, los modelos de negocio y las nuevas situaciones del mercado mediático, abordajes sobre turismo y la situación nueva de turistas en tanto receptores de información con demandas más puntuales a la ofertada tradicionalmente. El capítulo final es un ensayo elocuente sobre el comportamiento comunicacional de sectores de la audiencia vinculados a Internet frente a una teleserie de la televisión clásica en Ecuador. Y si bien estos dos conjuntos de capítulos difieren en sus temáticas concretas, conllevan en común la búsqueda de nuevas definiciones, nuevos diseños metodológicos y nuevas conceptualizaciones de sus temas específicos.Los autores aquí reunidos proceden del ámbito iberoamericano, hispano y luso parlante, americano y europeo, lo cual ofrece una singular muestra internacional de trayectorias, intereses académicos y abordajes a los temas seleccionados.

Data Journalism in the Global South

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Author :
Publisher : Springer Nature
ISBN 13 : 3030251772
Total Pages : 354 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Data Journalism in the Global South by : Bruce Mutsvairo

Download or read book Data Journalism in the Global South written by Bruce Mutsvairo and published by Springer Nature. This book was released on 2020-01-31 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume seeks to analyse the emerging wave of data journalism in the Global South. It does so by examining trends, developments and opportunities for data journalism in the aforementioned contexts. Whilst studies in this specific form of journalism are increasing in numbers and significance, there remains a dearth of literature on data journalism in less developed regions of the world. By demonstrating an interest in data journalism across countries including Chile, Argentina, the Philippines, South Africa and Iran, among others, this volume contributes to multifaceted transnational debates on journalism, and is a crucial reference text for anyone interested in data journalism in the ‘developing’ world. Drawing on a range of voices from different fields and nations, sharing empirical and theoretical experiences, the volume aims to initiate a global dialogue among journalism practitioners, researchers and students.

Proceedings of the International Conference on Communication and Applied Technologies 2023 (ICOMTA 2023)

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Author :
Publisher : Springer Nature
ISBN 13 : 9464632542
Total Pages : 356 pages
Book Rating : 4.4/5 (646 download)

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Book Synopsis Proceedings of the International Conference on Communication and Applied Technologies 2023 (ICOMTA 2023) by : Paulo Carlos López-López

Download or read book Proceedings of the International Conference on Communication and Applied Technologies 2023 (ICOMTA 2023) written by Paulo Carlos López-López and published by Springer Nature. This book was released on 2023-11-01 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book.ICOMTA’23 – The 2023 International Conference on Communication and Applied Technologies has as organizing entities the Universidad del Rosario (Bogota, Colombia) and the Benemerita Universidad Autonoma de Puebla (Mexico); and as collaborators at the Universidade de Vigo (Galicia, Spain), Universidade de Santiago de Compostela-Equipo de Investigaciones Políticas (Galicia, España), International Media Management Academic Association (IMMAA) and International Research Network of Communication Management (XESCOM).The conference, which will take place at the Angelopolis Campus of the Benemerita Universidad Autonoma de Puebla between September 6, 7 and 8, 2023, will take place in a mixed mode (face-to-face and virtual).

The Routledge Handbook of Political Communication in Ibero-America

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1040153461
Total Pages : 517 pages
Book Rating : 4.0/5 (41 download)

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Book Synopsis The Routledge Handbook of Political Communication in Ibero-America by : Andreu Casero-Ripollés

Download or read book The Routledge Handbook of Political Communication in Ibero-America written by Andreu Casero-Ripollés and published by Taylor & Francis. This book was released on 2024-10-31 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Political Communication in Ibero-America addresses the relationship between communication, politics, and digital technologies in Latin American and the Iberian Peninsula, a geographical space linked by social, cultural, and linguistic aspects. In recent years, digital media have been central in the dialogue established by political parties, institutions, the media, and citizens. In this hybrid space emerged certain phenomena that are of interest, particularly in the Ibero-American landscape, including disinformation and fake news, protests on social media, the organization of social movements, the relationship between the press and the state, political participation, populism, the role played by emotions and memes, the impact of AI and platformization on politics, and topics of debate in the public sphere. This Handbook is structured into nine parts, beginning with a historical contextualization and then exploring central aspects of the discipline. It then goes on to study trends at the regional level, increasing knowledge about how political communication and digital technologies are changing multiple aspects of Ibero-American societies, where political communication plays a fundamental role – especially in electoral processes, with its consequent effects on democracy. This Handbook will be of interest to academics, students, and professionals in the fields of political science, communication, journalism, advertising, marketing, and sociology, as well as public opinion consulting. It will be of particular interest to undergraduate and postgraduate students from Latin America, Portugal, and Spain.

Contemporary Politics, Communication, and the Impact on Democracy

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Publisher : IGI Global
ISBN 13 : 1799880591
Total Pages : 420 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Contemporary Politics, Communication, and the Impact on Democracy by : Palau-Sampio, Dolors

Download or read book Contemporary Politics, Communication, and the Impact on Democracy written by Palau-Sampio, Dolors and published by IGI Global. This book was released on 2021-11-12 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: The loss of credibility of traditional media and democratic institutions points to the important challenges for the democratic system. Social networks have allowed new political and social actors to disseminate their messages, which has raised diversity. However, it has also lowered the standards for the circulation of messages and has increased disinformation and hate speech. Contemporary Politics, Communication, and the Impact on Democracy addresses communication and politics and the impact on democracy. This book offers a valuable contribution regarding the challenges and threats faced by traditional and stable democracies while disinformation, polarization, and populism have a main role in the present hybrid communicative scenario. Covering topics such as digital authoritarianism, emotional and rational frames, and political conflict on social media, this is an essential resource for political scientists, communication specialists, analysts, policymakers, politicians, critical media scholars, graduate students, professors, researchers, and academicians.

Digital Encounters

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Publisher : University of Toronto Press
ISBN 13 : 1487538812
Total Pages : 224 pages
Book Rating : 4.4/5 (875 download)

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Book Synopsis Digital Encounters by : Cecily Raynor

Download or read book Digital Encounters written by Cecily Raynor and published by University of Toronto Press. This book was released on 2023-03-30 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: To understand the creative fabric of digital networks, scholars of literary and cultural studies must turn their attention to crowdsourced forms of production, discussion, and distribution. Digital Encounters explores the influence of an increasingly networked world on contemporary Latin American cultural production. Drawing on a spectrum of case studies, the contributors to this volume examine literature, art, and political activism as they dialogue with programming languages, social media platforms, online publishing, and geospatial metadata. Implicit within these connections are questions of power, privilege, and stratification. The book critically examines issues of inequitable access and data privacy, technology’s capacity to divide people from one another, and the digital space as a site of racialized and gendered violence. Through an expansive approach to the study of connectivity, Digital Encounters illustrates how new connections – between analog and digital, human and machine, print text and pixel – alter representations of self, Other, and world.

Digital Political Communication Strategies

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Author :
Publisher : Springer Nature
ISBN 13 : 3030815684
Total Pages : 238 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Digital Political Communication Strategies by : Berta García-Orosa

Download or read book Digital Political Communication Strategies written by Berta García-Orosa and published by Springer Nature. This book was released on 2021-11-25 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, with a foreword by Manuel Castells, explores the core strategies of digital political communication. It reviews the field’s evolution over the past 25 years and examines the coexistence of old and new actors (lobbyists, citizens, parliaments, political parties, media outlets, digital platforms, among others), as well as hybrid communication tactics. Topics covered include frames, fake news, filter bubbles, echo chambers, artificial intelligence, the significance of emotions, and engagement with citizens. As we find ourselves in the fourth wave of digital communication, and in the wake of a pandemic which has shaken the foundations of political communication, an evaluation of these topics is essential to the reinvention of democracy. The book is geared towards students and researchers who wish to delve into the latest trends in digital communication, political communication actors and journalists. It further aims to prepare citizens to effectively deal with messaging that blurs the line between truth and falsehood with increasingly powerful strategies supported by artificial intelligence.

Comunicación de instituciones públicas

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Author :
Publisher : Editorial UOC
ISBN 13 : 849064733X
Total Pages : 270 pages
Book Rating : 4.4/5 (96 download)

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Book Synopsis Comunicación de instituciones públicas by : Núria Escalona

Download or read book Comunicación de instituciones públicas written by Núria Escalona and published by Editorial UOC. This book was released on 2015-07-31 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: La concreción del título de este libro se encuentra en cada una de sus páginas, pero para empezar, un matiz importante: comunicación de instituciones públicas, no comunicación institucional. A lo específico, traje a medida para quienes se dedican a la comunicación de gobiernos locales, autónomos y más allá. No hablamos de comunicación de clubs deportivos o de grandes empresas que se han convertido en instituciones de referencia. En este libro se desgrana y se ayuda a entender y a practicar una comunicación en multimedia protagonista en las instituciones de todos. Cómo comunicar estratégicamente, con rumbo definido, las instituciones públicas. Con qué perfiles profesionales para conformar equipos. Identidad, imagen y reputación. Y, en definitiva, cómo conectar con los ciudadanos, el gran objetivo y justificación de la existencia de una institución pública. Para lo cual, cada día más, el frente digital y las redes sociales en Internet deben ser un aliado en la conexión con las nuevas generaciones.

Big data & Política

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Author :
Publisher : EDICIONES B
ISBN 13 : 9877800691
Total Pages : 140 pages
Book Rating : 4.8/5 (778 download)

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Book Synopsis Big data & Política by : Luciano Galup

Download or read book Big data & Política written by Luciano Galup and published by EDICIONES B. This book was released on 2019-07-01 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: El primer libro de uno de los analistas de marketing y consultoría con mayor proyección de los últimos años; un análisis pormenorizado de cómo la información se ha convertido en uno de los bienes más valiosos y las redes sociales en el medio esencial para la comunicación política en lo que va del siglo XXI. Vivimos en la era de los datos. Casi toda la actividad humana deja una huella digital que es almacenable y analizable. Los datos y las redes sociales se han convertido en una herramienta clave para la comunicación de nuestras sociedades y también para la orientación del debate público. Una parte cada vez más importante de los recursos de campañas políticas y de gobierno se destinan a las estrategias de análisis de datos y de comunicación digital. También crece el interés de los ciudadanos por el uso de los datos y de las redes sociales como mecanismos de participación y de seducción de voluntades. Casos como el de Cambridge Analytica y Facebook o la popularización de términos como "postverdad" o "noticias falsas" (fake news) amplificaron la difusión y el interés en las estrategias de comunicación política orientadas a redes sociales y la manipulación de información de los usuarios. Luciano Galup, uno de los mayores expertos argentinos en comunicación digital, analiza las transformaciones que estos medios revolucionarios entrañan para la política y para nuestra vida diaria. Explora cómo nos estamos adaptando a un mundo que produce cantidades desproporcionadas de información a velocidades irrefrenables. Estudia cómo se construye un candidato electoral en base a los datos sobre los votantes, en un contexto de fragmentación y microculturas, en el que un político ya no sólo debe saber hablar sino aprender a escuchar; y, a su vez, cómo se garantiza una participación amplia, transparente y genuina de la ciudadanía en el debate público. Y se pregunta, sobre todo, cómo comunicarse más y mejor para devolverle prestigio y credibilidad a la política y a la información, de cara a un mundo nuevo lleno de incertidumbres y grandes posibilidades.

Networks, Movements and Technopolitics in Latin America

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Author :
Publisher : Springer
ISBN 13 : 3319655604
Total Pages : 236 pages
Book Rating : 4.3/5 (196 download)

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Book Synopsis Networks, Movements and Technopolitics in Latin America by : Francisco Sierra Caballero

Download or read book Networks, Movements and Technopolitics in Latin America written by Francisco Sierra Caballero and published by Springer. This book was released on 2017-11-09 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited collection presents original and compelling research about contemporary experiences of Latin American movements and politics in several countries. The book proposes a theoretical framework that conceptualises different mediation processes that emerge between cyberdemocracy and the emancipation practices of new social movements. Additionally, this volume presents some Latin American practices and experiences that are autonomously and by using self-management–creating other identities and social spaces on the margins of and against the neoliberal system through the use of digital technology. This book will be of great interest to scholars of media and social movements studies as well as of contemporary politics.

Information, Communication and Computing Technology

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Publisher : Springer Nature
ISBN 13 : 9811596719
Total Pages : 306 pages
Book Rating : 4.8/5 (115 download)

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Book Synopsis Information, Communication and Computing Technology by : Costin Badica

Download or read book Information, Communication and Computing Technology written by Costin Badica and published by Springer Nature. This book was released on 2020-11-04 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 5th International Conference on Information, Communication and Computing Technology, ICICCT 2020, held in New Delhi, India*, in May 2020. The 24 full papers and one short paper presented in this volume were carefully reviewed and selected from 220 submissions. The papers are organized in topical sections on data communication & networking; advanced computing using machine learning. *The conference was held virutally due to the COVID-19 pandemic.