Big Data Analytics in Cognitive Social Media and Literary Texts

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Author :
Publisher : Springer Nature
ISBN 13 : 9811647291
Total Pages : 316 pages
Book Rating : 4.8/5 (116 download)

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Book Synopsis Big Data Analytics in Cognitive Social Media and Literary Texts by : Sanjiv Sharma

Download or read book Big Data Analytics in Cognitive Social Media and Literary Texts written by Sanjiv Sharma and published by Springer Nature. This book was released on 2021-10-10 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive overview of the theory and praxis of Big Data Analytics and how these are used to extract cognition-related information from social media and literary texts. It presents analytics that transcends the borders of discipline-specific academic research and focuses on knowledge extraction, prediction, and decision-making in the context of individual, social, and national development. The content is divided into three main sections: the first of which discusses various approaches associated with Big Data Analytics, while the second addresses the security and privacy of big data in social media, and the last focuses on the literary text as the literary data in Big Data Analytics. Sharing valuable insights into the etiology behind human cognition and its reflection in social media and literary texts, the book benefits all those interested in analytics that can be applied to literature, history, philosophy, linguistics, literary theory, media & communication studies and computational/digital humanities.

Social Media Data Mining and Analytics

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118824857
Total Pages : 352 pages
Book Rating : 4.1/5 (188 download)

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Book Synopsis Social Media Data Mining and Analytics by : Gabor Szabo

Download or read book Social Media Data Mining and Analytics written by Gabor Szabo and published by John Wiley & Sons. This book was released on 2018-10-23 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harness the power of social media to predict customer behavior and improve sales Social media is the biggest source of Big Data. Because of this, 90% of Fortune 500 companies are investing in Big Data initiatives that will help them predict consumer behavior to produce better sales results. Social Media Data Mining and Analytics shows analysts how to use sophisticated techniques to mine social media data, obtaining the information they need to generate amazing results for their businesses. Social Media Data Mining and Analytics isn't just another book on the business case for social media. Rather, this book provides hands-on examples for applying state-of-the-art tools and technologies to mine social media - examples include Twitter, Wikipedia, Stack Exchange, LiveJournal, movie reviews, and other rich data sources. In it, you will learn: The four key characteristics of online services-users, social networks, actions, and content The full data discovery lifecycle-data extraction, storage, analysis, and visualization How to work with code and extract data to create solutions How to use Big Data to make accurate customer predictions How to personalize the social media experience using machine learning Using the techniques the authors detail will provide organizations the competitive advantage they need to harness the rich data available from social media platforms.

Big Data Analytics Using Splunk

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Publisher : Apress
ISBN 13 : 1430257628
Total Pages : 362 pages
Book Rating : 4.4/5 (32 download)

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Book Synopsis Big Data Analytics Using Splunk by : Peter Zadrozny

Download or read book Big Data Analytics Using Splunk written by Peter Zadrozny and published by Apress. This book was released on 2013-08-23 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: Big Data Analytics Using Splunk is a hands-on book showing how to process and derive business value from big data in real time. Examples in the book draw from social media sources such as Twitter (tweets) and Foursquare (check-ins). You also learn to draw from machine data, enabling you to analyze, say, web server log files and patterns of user access in real time, as the access is occurring. Gone are the days when you need be caught out by shifting public opinion or sudden changes in customer behavior. Splunk’s easy to use engine helps you recognize and react in real time, as events are occurring. Splunk is a powerful, yet simple analytical tool fast gaining traction in the fields of big data and operational intelligence. Using Splunk, you can monitor data in real time, or mine your data after the fact. Splunk’s stunning visualizations aid in locating the needle of value in a haystack of a data. Geolocation support spreads your data across a map, allowing you to drill down to geographic areas of interest. Alerts can run in the background and trigger to warn you of shifts or events as they are taking place. With Splunk you can immediately recognize and react to changing trends and shifting public opinion as expressed through social media, and to new patterns of eCommerce and customer behavior. The ability to immediately recognize and react to changing trends provides a tremendous advantage in today’s fast-paced world of Internet business. Big Data Analytics Using Splunk opens the door to an exciting world of real-time operational intelligence. Built around hands-on projects Shows how to mine social media Opens the door to real-time operational intelligence

Learning Social Media Analytics with R

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Author :
Publisher : Packt Publishing Ltd
ISBN 13 : 1787125467
Total Pages : 394 pages
Book Rating : 4.7/5 (871 download)

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Book Synopsis Learning Social Media Analytics with R by : Raghav Bali

Download or read book Learning Social Media Analytics with R written by Raghav Bali and published by Packt Publishing Ltd. This book was released on 2017-05-26 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tap into the realm of social media and unleash the power of analytics for data-driven insights using R About This Book A practical guide written to help leverage the power of the R eco-system to extract, process, analyze, visualize and model social media data Learn about data access, retrieval, cleaning, and curation methods for data originating from various social media platforms. Visualize and analyze data from social media platforms to understand and model complex relationships using various concepts and techniques such as Sentiment Analysis, Topic Modeling, Text Summarization, Recommendation Systems, Social Network Analysis, Classification, and Clustering. Who This Book Is For It is targeted at IT professionals, Data Scientists, Analysts, Developers, Machine Learning Enthusiasts, social media marketers and anyone with a keen interest in data, analytics, and generating insights from social data. Some background experience in R would be helpful, but not necessary, since this book is written keeping in mind, that readers can have varying levels of expertise. What You Will Learn Learn how to tap into data from diverse social media platforms using the R ecosystem Use social media data to formulate and solve real-world problems Analyze user social networks and communities using concepts from graph theory and network analysis Learn to detect opinion and sentiment, extract themes, topics, and trends from unstructured noisy text data from diverse social media channels Understand the art of representing actionable insights with effective visualizations Analyze data from major social media channels such as Twitter, Facebook, Flickr, Foursquare, Github, StackExchange, and so on Learn to leverage popular R packages such as ggplot2, topicmodels, caret, e1071, tm, wordcloud, twittR, Rfacebook, dplyr, reshape2, and many more In Detail The Internet has truly become humongous, especially with the rise of various forms of social media in the last decade, which give users a platform to express themselves and also communicate and collaborate with each other. This book will help the reader to understand the current social media landscape and to learn how analytics can be leveraged to derive insights from it. This data can be analyzed to gain valuable insights into the behavior and engagement of users, organizations, businesses, and brands. It will help readers frame business problems and solve them using social data. The book will also cover several practical real-world use cases on social media using R and its advanced packages to utilize data science methodologies such as sentiment analysis, topic modeling, text summarization, recommendation systems, social network analysis, classification, and clustering. This will enable readers to learn different hands-on approaches to obtain data from diverse social media sources such as Twitter and Facebook. It will also show readers how to establish detailed workflows to process, visualize, and analyze data to transform social data into actionable insights. Style and approach This book follows a step-by-step approach with detailed strategies for understanding, extracting, analyzing, visualizing, and modeling data from several major social network platforms such as Facebook, Twitter, Foursquare, Flickr, Github, and StackExchange. The chapters cover several real-world use cases and leverage data science, machine learning, network analysis, and graph theory concepts along with the R ecosystem, including popular packages such as ggplot2, caret,dplyr, topicmodels, tm, and so on.

Social Big Data Analytics

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Author :
Publisher : Springer Nature
ISBN 13 : 9813366524
Total Pages : 218 pages
Book Rating : 4.8/5 (133 download)

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Book Synopsis Social Big Data Analytics by : Bilal Abu-Salih

Download or read book Social Big Data Analytics written by Bilal Abu-Salih and published by Springer Nature. This book was released on 2021-03-10 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on data and how modern business firms use social data, specifically Online Social Networks (OSNs) incorporated as part of the infrastructure for a number of emerging applications such as personalized recommendation systems, opinion analysis, expertise retrieval, and computational advertising. This book identifies how in such applications, social data offers a plethora of benefits to enhance the decision making process. This book highlights that business intelligence applications are more focused on structured data; however, in order to understand and analyse the social big data, there is a need to aggregate data from various sources and to present it in a plausible format. Big Social Data (BSD) exhibit all the typical properties of big data: wide physical distribution, diversity of formats, non-standard data models, independently-managed and heterogeneous semantics but even further valuable with marketing opportunities. The book provides a review of the current state-of-the-art approaches for big social data analytics as well as to present dissimilar methods to infer value from social data. The book further examines several areas of research that benefits from the propagation of the social data. In particular, the book presents various technical approaches that produce data analytics capable of handling big data features and effective in filtering out unsolicited data and inferring a value. These approaches comprise advanced technical solutions able to capture huge amounts of generated data, scrutinise the collected data to eliminate unwanted data, measure the quality of the inferred data, and transform the amended data for further data analysis. Furthermore, the book presents solutions to derive knowledge and sentiments from BSD and to provide social data classification and prediction. The approaches in this book also incorporate several technologies such as semantic discovery, sentiment analysis, affective computing and machine learning. This book has additional special feature enriched with numerous illustrations such as tables, graphs and charts incorporating advanced visualisation tools in accessible an attractive display.

Big Data Analytics

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Author :
Publisher : CRC Press
ISBN 13 : 1351622595
Total Pages : 316 pages
Book Rating : 4.3/5 (516 download)

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Book Synopsis Big Data Analytics by : Mrutyunjaya Panda

Download or read book Big Data Analytics written by Mrutyunjaya Panda and published by CRC Press. This book was released on 2018-12-12 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social networking has increased drastically in recent years, resulting in an increased amount of data being created daily. Furthermore, diversity of issues and complexity of the social networks pose a challenge in social network mining. Traditional algorithm software cannot deal with such complex and vast amounts of data, necessitating the development of novel analytic approaches and tools. This reference work deals with social network aspects of big data analytics. It covers theory, practices and challenges in social networking. The book spans numerous disciplines like neural networking, deep learning, artificial intelligence, visualization, e-learning in higher education, e-healthcare, security and intrusion detection.

Social Media Analytics

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Author :
Publisher : IBM Press
ISBN 13 : 0133892948
Total Pages : 308 pages
Book Rating : 4.1/5 (338 download)

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Book Synopsis Social Media Analytics by : Matthew Ganis

Download or read book Social Media Analytics written by Matthew Ganis and published by IBM Press. This book was released on 2015-12-14 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transform Raw Social Media Data into Real Competitive Advantage There’s real competitive advantage buried in today’s deluge of social media data. If you know how to analyze it, you can increase your relevance to customers, establishing yourself as a trusted supplier in a cutthroat environment where consumers rely more than ever on “public opinion” about your products, services, and experiences. Social Media Analytics is the complete insider’s guide for all executives and marketing analysts who want to answer mission-critical questions and maximize the business value of their social media data. Two leaders of IBM’s pioneering Social Media Analysis Initiative offer thorough and practical coverage of the entire process: identifying the right unstructured data, analyzing it, and interpreting and acting on the knowledge you gain. Their expert guidance, practical tools, and detailed examples will help you learn more from all your social media conversations, and avoid pitfalls that can lead to costly mistakes. You’ll learn how to: Focus on the questions that social media data can realistically answer Determine which information is actually useful to you—and which isn’t Cleanse data to find and remove inaccuracies Create data models that accurately represent your data and lead to more useful answers Use historical data to validate hypotheses faster, so you don’t waste time Identify trends and use them to improve predictions Drive value “on-the-fly” from real-time/ near-real-time and ad hoc analyses Analyze text, a.k.a. “data at rest” Recognize subtle interrelationships that impact business performance Improve the accuracy of your sentiment analyses Determine eminence, and distinguish “talkers” from true influencers Optimize decisions about marketing and advertising spend Whether you’re a marketer, analyst, manager, or technologist, you’ll learn how to use social media data to compete more effectively, respond more rapidly, predict more successfully...grow profits, and keep them growing.

Big Data in Complex and Social Networks

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Author :
Publisher : CRC Press
ISBN 13 : 1315396696
Total Pages : 253 pages
Book Rating : 4.3/5 (153 download)

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Book Synopsis Big Data in Complex and Social Networks by : My T. Thai

Download or read book Big Data in Complex and Social Networks written by My T. Thai and published by CRC Press. This book was released on 2016-12-01 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents recent developments on the theoretical, algorithmic, and application aspects of Big Data in Complex and Social Networks. The book consists of four parts, covering a wide range of topics. The first part of the book focuses on data storage and data processing. It explores how the efficient storage of data can fundamentally support intensive data access and queries, which enables sophisticated analysis. It also looks at how data processing and visualization help to communicate information clearly and efficiently. The second part of the book is devoted to the extraction of essential information and the prediction of web content. The book shows how Big Data analysis can be used to understand the interests, location, and search history of users and provide more accurate predictions of User Behavior. The latter two parts of the book cover the protection of privacy and security, and emergent applications of big data and social networks. It analyzes how to model rumor diffusion, identify misinformation from massive data, and design intervention strategies. Applications of big data and social networks in multilayer networks and multiparty systems are also covered in-depth.

ICDSMLA 2019

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Publisher : Springer Nature
ISBN 13 : 9811514208
Total Pages : 2010 pages
Book Rating : 4.8/5 (115 download)

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Book Synopsis ICDSMLA 2019 by : Amit Kumar

Download or read book ICDSMLA 2019 written by Amit Kumar and published by Springer Nature. This book was released on 2020-05-19 with total page 2010 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book gathers selected high-impact articles from the 1st International Conference on Data Science, Machine Learning & Applications 2019. It highlights the latest developments in the areas of Artificial Intelligence, Machine Learning, Soft Computing, Human–Computer Interaction and various data science & machine learning applications. It brings together scientists and researchers from different universities and industries around the world to showcase a broad range of perspectives, practices and technical expertise.

Human-Centered Social Media Analytics

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3319054910
Total Pages : 211 pages
Book Rating : 4.3/5 (19 download)

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Book Synopsis Human-Centered Social Media Analytics by : Yun Fu

Download or read book Human-Centered Social Media Analytics written by Yun Fu and published by Springer Science & Business Media. This book was released on 2014-03-24 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a timely and unique survey of next-generation social computational methodologies. The text explains the fundamentals of this field, and describes state-of-the-art methods for inferring social status, relationships, preferences, intentions, personalities, needs, and lifestyles from human information in unconstrained visual data. Topics and features: includes perspectives from an international and interdisciplinary selection of pre-eminent authorities; presents balanced coverage of both detailed theoretical analysis and real-world applications; examines social relationships in human-centered media for the development of socially-aware video, location-based, and multimedia applications; reviews techniques for recognizing the social roles played by people in an event, and for classifying human-object interaction activities; discusses the prediction and recognition of human attributes via social media analytics, including social relationships, facial age and beauty, and occupation.

Social Media Analytics Strategy

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Author :
Publisher : Apress
ISBN 13 : 1484231023
Total Pages : 302 pages
Book Rating : 4.4/5 (842 download)

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Book Synopsis Social Media Analytics Strategy by : Alex Gonçalves

Download or read book Social Media Analytics Strategy written by Alex Gonçalves and published by Apress. This book was released on 2017-11-12 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shows you how to use social media analytics to optimize your business performance. The tools discussed will prepare you to create and implement an effective digital marketing strategy. From understanding the data and its sources to detailed metrics, dashboards, and reports, this book is a robust tool for anyone seeking a tangible return on investment from social media and digital marketing. Social Media Analytics Strategy speaks to marketers who do not have a technical background and creates a bridge into the digital world. Comparable books are either too technical for marketers (aimed at software developers) or too basic and do not take strategy into account. They also lack an overview of the entire process around using analytics within a company project. They don’t go into the everyday details and also don’t touch upon common mistakes made by marketers. This book highlights patterns of common challenges experienced by marketers from entry level to directors and C-level executives. Social media analytics are explored and explained using real-world examples and interviews with experienced professionals and founders of social media analytics companies. What You’ll Learn Get a clear view of the available data for social media marketing and how to access all of it Make use of data and information behind social media networks to your favor Know the details of social media analytics tools and platforms so you can use any tool in the market Apply social media analytics to many different real-world use cases Obtain tips from interviews with professional marketers and founders of social media analytics platforms Understand where social media is heading, and what to expect in the future Who This Book Is For Marketing professionals, social media marketing specialists, analysts up to directors and C-level executives, marketing students, and teachers of social media analytics/social media marketing

Big Data and Social Media Analytics

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Author :
Publisher : Springer Nature
ISBN 13 : 3030670449
Total Pages : 246 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis Big Data and Social Media Analytics by : Mehmet Çakırtaş

Download or read book Big Data and Social Media Analytics written by Mehmet Çakırtaş and published by Springer Nature. This book was released on 2021-07-05 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited book provides techniques which address various aspects of big data collection and analysis from social media platforms and beyond. It covers efficient compression of large networks, link prediction in hashtag graphs, visual exploration of social media data, identifying motifs in multivariate data, social media surveillance to enhance search and rescue missions, recommenders for collaborative filtering and safe travel plans to high risk destinations, analysis of cyber influence campaigns on YouTube, impact of location on business rating, bibliographical and co-authorship network analysis, and blog data analytics. All these trending topics form a major part of the state of the art in social media and big data analytics. Thus, this edited book may be considered as a valuable source for readers interested in grasping some of the most recent advancements in this high trending domain.

Computer Networks, Big Data and IoT

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Publisher : Springer Nature
ISBN 13 : 9811609659
Total Pages : 980 pages
Book Rating : 4.8/5 (116 download)

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Book Synopsis Computer Networks, Big Data and IoT by : A.Pasumpon Pandian

Download or read book Computer Networks, Big Data and IoT written by A.Pasumpon Pandian and published by Springer Nature. This book was released on 2021-06-21 with total page 980 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents best selected research papers presented at the International Conference on Computer Networks, Big Data and IoT (ICCBI 2020), organized by Vaigai College Engineering, Madurai, Tamil Nadu, India, during 15–16 December 2020. The book covers original papers on computer networks, network protocols and wireless networks, data communication technologies and network security. The book is a valuable resource and reference for researchers, instructors, students, scientists, engineers, managers and industry practitioners in those important areas.

Big Data Research for Social Sciences and Social Impact

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Author :
Publisher : MDPI
ISBN 13 : 3039282204
Total Pages : 416 pages
Book Rating : 4.0/5 (392 download)

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Book Synopsis Big Data Research for Social Sciences and Social Impact by : Miltiadis D. Lytras

Download or read book Big Data Research for Social Sciences and Social Impact written by Miltiadis D. Lytras and published by MDPI. This book was released on 2020-03-19 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new era of innovation is enabled by the integration of social sciences and information systems research. In this context, the adoption of Big Data and analytics technology brings new insight to the social sciences. It also delivers new, flexible responses to crucial social problems and challenges. We are proud to deliver this edited volume on the social impact of big data research. It is one of the first initiatives worldwide analyzing of the impact of this kind of research on individuals and social issues. The organization of the relevant debate is arranged around three pillars: Section A: Big Data Research for Social Impact: • Big Data and Their Social Impact; • (Smart) Citizens from Data Providers to Decision-Makers; • Towards Sustainable Development of Online Communities; • Sentiment from Online Social Networks; • Big Data for Innovation. Section B. Techniques and Methods for Big Data driven research for Social Sciences and Social Impact: • Opinion Mining on Social Media; • Sentiment Analysis of User Preferences; • Sustainable Urban Communities; • Gender Based Check-In Behavior by Using Social Media Big Data; • Web Data-Mining Techniques; • Semantic Network Analysis of Legacy News Media Perception. Section C. Big Data Research Strategies: • Skill Needs for Early Career Researchers—A Text Mining Approach; • Pattern Recognition through Bibliometric Analysis; • Assessing an Organization’s Readiness to Adopt Big Data; • Machine Learning for Predicting Performance; • Analyzing Online Reviews Using Text Mining; • Context–Problem Network and Quantitative Method of Patent Analysis. Complementary social and technological factors including: • Big Social Networks on Sustainable Economic Development; Business Intelligence.

The Golden Age of Data

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Author :
Publisher : Routledge
ISBN 13 : 1000721728
Total Pages : 241 pages
Book Rating : 4.0/5 (7 download)

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Book Synopsis The Golden Age of Data by : Don Grady

Download or read book The Golden Age of Data written by Don Grady and published by Routledge. This book was released on 2019-11-27 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Audience and media analytics is more important now than ever, and this latest volume in the cutting-edge BEA Electronic Media Research Series collects some of the top scholars working with big data and analytics today. These chapters describe the development and help define media analytics as an academic discipline and professional practice. Understanding audiences is integral to creating and distributing media messages and the study of media analytics requires knowing a range of skills including research methods, the necessary tools available, familiarity with statistical procedures, and a mindset to provide insights and apply findings. This book summarizes the insights of analytics practitioners regarding the current state of legacy media analysis and social media analytics. Topics covered include the evolution of media technologies, the teaching of media measurement and analytics, the transition taking place in media research, and the use of media analytics to answer meaningful questions, drive content creation, and engage with audiences.

Learning Social Media Analytics with R

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Author :
Publisher :
ISBN 13 : 9781787127524
Total Pages : 394 pages
Book Rating : 4.1/5 (275 download)

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Book Synopsis Learning Social Media Analytics with R by : Raghav Bali

Download or read book Learning Social Media Analytics with R written by Raghav Bali and published by . This book was released on 2017-05-26 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tap into the realm of social media and unleash the power of analytics for data-driven insights using RAbout This Book* A practical guide written to help leverage the power of the R eco-system to extract, process, analyze, visualize and model social media data* Learn about data access, retrieval, cleaning, and curation methods for data originating from various social media platforms.* Visualize and analyze data from social media platforms to understand and model complex relationships using various concepts and techniques such as Sentiment Analysis, Topic Modeling, Text Summarization, Recommendation Systems, Social Network Analysis, Classification, and Clustering.Who This Book Is ForIt is targeted at IT professionals, Data Scientists, Analysts, Developers, Machine Learning Enthusiasts, social media marketers and anyone with a keen interest in data, analytics, and generating insights from social data. Some background experience in R would be helpful, but not necessary, since this book is written keeping in mind, that readers can have varying levels of expertise.What You Will Learn* Learn how to tap into data from diverse social media platforms using the R ecosystem* Use social media data to formulate and solve real-world problems* Analyze user social networks and communities using concepts from graph theory and network analysis* Learn to detect opinion and sentiment, extract themes, topics, and trends from unstructured noisy text data from diverse social media channels* Understand the art of representing actionable insights with effective visualizations* Analyze data from major social media channels such as Twitter, Facebook, Flickr, Foursquare, Github, StackExchange, and so on* Learn to leverage popular R packages such as ggplot2, topicmodels, caret, e1071, tm, wordcloud, twittR, Rfacebook, dplyr, reshape2, and many moreIn DetailThe Internet has truly become humongous, especially with the rise of various forms of social media in the last decade, which give users a platform to express themselves and also communicate and collaborate with each other. This book will help the reader to understand the current social media landscape and to learn how analytics can be leveraged to derive insights from it. This data can be analyzed to gain valuable insights into the behavior and engagement of users, organizations, businesses, and brands. It will help readers frame business problems and solve them using social data.The book will also cover several practical real-world use cases on social media using R and its advanced packages to utilize data science methodologies such as sentiment analysis, topic modeling, text summarization, recommendation systems, social network analysis, classification, and clustering. This will enable readers to learn different hands-on approaches to obtain data from diverse social media sources such as Twitter and Facebook. It will also show readers how to establish detailed workflows to process, visualize, and analyze data to transform social data into actionable insights.Style and approachThis book follows a step-by-step approach with detailed strategies for understanding, extracting, analyzing, visualizing, and modeling data from several major social network platforms such as Facebook, Twitter, Foursquare, Flickr, Github, and StackExchange. The chapters cover several real-world use cases and leverage data science, machine learning, network analysis, and graph theory concepts along with the R ecosystem, including popular packages such as ggplot2, caret,dplyr, topicmodels, tm, and so on.

Python Social Media Analytics

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Author :
Publisher : Packt Publishing Ltd
ISBN 13 : 1787126757
Total Pages : 307 pages
Book Rating : 4.7/5 (871 download)

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Book Synopsis Python Social Media Analytics by : Siddhartha Chatterjee

Download or read book Python Social Media Analytics written by Siddhartha Chatterjee and published by Packt Publishing Ltd. This book was released on 2017-07-28 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leverage the power of Python to collect, process, and mine deep insights from social media data About This Book Acquire data from various social media platforms such as Facebook, Twitter, YouTube, GitHub, and more Analyze and extract actionable insights from your social data using various Python tools A highly practical guide to conducting efficient social media analytics at scale Who This Book Is For If you are a programmer or a data analyst familiar with the Python programming language and want to perform analyses of your social data to acquire valuable business insights, this book is for you. The book does not assume any prior knowledge of any data analysis tool or process. What You Will Learn Understand the basics of social media mining Use PyMongo to clean, store, and access data in MongoDB Understand user reactions and emotion detection on Facebook Perform Twitter sentiment analysis and entity recognition using Python Analyze video and campaign performance on YouTube Mine popular trends on GitHub and predict the next big technology Extract conversational topics on public internet forums Analyze user interests on Pinterest Perform large-scale social media analytics on the cloud In Detail Social Media platforms such as Facebook, Twitter, Forums, Pinterest, and YouTube have become part of everyday life in a big way. However, these complex and noisy data streams pose a potent challenge to everyone when it comes to harnessing them properly and benefiting from them. This book will introduce you to the concept of social media analytics, and how you can leverage its capabilities to empower your business. Right from acquiring data from various social networking sources such as Twitter, Facebook, YouTube, Pinterest, and social forums, you will see how to clean data and make it ready for analytical operations using various Python APIs. This book explains how to structure the clean data obtained and store in MongoDB using PyMongo. You will also perform web scraping and visualize data using Scrappy and Beautifulsoup. Finally, you will be introduced to different techniques to perform analytics at scale for your social data on the cloud, using Python and Spark. By the end of this book, you will be able to utilize the power of Python to gain valuable insights from social media data and use them to enhance your business processes. Style and approach This book follows a step-by-step approach to teach readers the concepts of social media analytics using the Python programming language. To explain various data analysis processes, real-world datasets are used wherever required.