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Beyond Product
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Download or read book Beyond Product written by Jill Soley and published by Morgan James Publishing. This book was released on 2019-02-05 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beyond Product serves as a roadmap for dreamers, big idea people, founders, entrepreneurs, and trailblazers to transport their ideas from concept to successful business. Is this the Golden Age of the Founder? With only an idea and some change from the couch, a whole new generation of entrepreneurs are building apps, launching businesses, and developing creative new solutions for long-existing problems. People laud the successes, but the truth is Most of these new businesses fail. The world expects the creators of these brilliant ideas to be great at everything, but most struggle along the way. The best product doesn't always win. Even good products need a good strategy for bringing them to market. Beyond Product provides the missing link for entrepreneurs and founders to turn their ideas into successful businesses. More than 50 business leaders have lent their perspectives and joined with marketers Todd Wilms and Jill Soley to help the big-idea crowd bring their passion to the marketplace and find their customer. Beyond Product shows founders how to take their organization through various stages of growth, overcome obstacles, and learn from common mistakes. For every founder who ever found it lonely at the top, this roadmap serves as a coveted best friend as they launch their great idea into the market.
Download or read book Beyond Design written by Sandra Keiser and published by Bloomsbury Publishing USA. This book was released on 2017-08-10 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: This informative, full-color text takes students step-by-step through the decision-making involved in the pre-production processes of apparel product development---planning, forecasting, fabricating, line development, technical design, pricing, sourcing, and distribution. It demonstrates how these processes must be coordinated to get the right product to market, when consumers want it, and at a price they are willing to pay. The 4th Edition has been edited around a new metastructure to maximize student learning. It continues to build on the themes of sustainability, business ethics, and the impact of fast fashion and social media while seeking to address opportunities for both large and small companies, and entrepreneurs. The text advances its discussion of how new technologies continue to shorten the product development calendar. Chapters have been updated to include current examples, updated charts and graphs, and more case studies. There are updated references to contemporary developments with examples relevant to today's student. New to this Edition � Includes international examples and case studies that address the effects of globalization � Advances the discussion of the pros and cons of fast fashion vs. slow fashion � Revised, easier-to-read charts and graphs and 30% new color photographs � Thoroughly revised Chapters 12 (Sourcing) and 13 (Costing and Pricing) updated with most recent info on trade laws, changes in sourcing criteria and wages in international sourcing countries Beyond Design STUDIO � Study smarter with self-quizzes featuring scored results and personalized study tips � Review concepts with flashcards of essential vocabulary � Watch videos that bring chapter concepts to life PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501315480. STUDIO Instant Access can also be purchased or rented separately on BloomsburyFashionCentral.com.
Download or read book Beyond the Brand written by John Winsor and published by Kaplan. This book was released on 2004 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing expert John Winsor shows readers what some of the most forward-thinking companies today do to develop aggressive, innovative growth. This title also explains why engaging the right customers is essential to winning in business.
Book Synopsis Thinking Beyond Lean by : Michael A. Cusumano
Download or read book Thinking Beyond Lean written by Michael A. Cusumano and published by Simon and Schuster. This book was released on 1998 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cusumano and Nobeoka the bestselling coauthors of MICROSOFT SECRETS, reveal how Toyota and other leading automobile makers achieve remarkable savings and growth by using shared technology and organisational capabilities across multiple projects. THINKING BEYOND LEAN explains how to manage product development more strategically and efficiently, focusing on a concept the authors call "multi-project management". In contrast, most books on product development deal with how to manage products one at a time. The basic idea of multi-product management is to create new products that share key components but to utilise separate development teams that ensure each product will differ enough to attract different customers. Taking up where THE MACHINE THAT CHANGED THE WORLD left off, THINKING BEYOND LEAN will change the way leaders do business now and in the future.
Book Synopsis Beyond Design, 2nd Edition by : Sandra J. Keiser
Download or read book Beyond Design, 2nd Edition written by Sandra J. Keiser and published by Fairchild Books. This book was released on 2007-08-06 with total page 640 pages. Available in PDF, EPUB and Kindle. Book excerpt: This practical text takes students step-by-step through the preproduction processes of apparel product development: planning, forecasting, fabricating, developing silhouettes and specifications, pricing and sourcing. It demonstrates how these processes must be coordinated to get the right product to retail when customers want it and at a price they are willing to pay. Based on consultations with some of the most successful and innovative firms in the fashion business, the text covers the evolving partnerships among textile suppliers, product developers, manufacturers, and retailers as they work to develop apparel products in today's customer-driven environment.New to this edition:-- Increased number of case studies and sidebars-- International examples and case studies address the effects of globalization-- More information on menswear, children's wear, and special-size markets-- Updated tables and statistical information and new photo examples-- Discussion of Technological advancements related to product development-- Appx describing careers in product development and resources for additional research-- The context of a global agile manufacturing environment-- Best practices of major product developers-- Challenging hands-on product development activities-- Instructor's Guide includes course outlines, suggestions for teaching each chapter, and guidelines for overseeing and evaluating product development projects
Download or read book Beyond Price written by Mary Kay Plantes and published by Greenleaf Book Group. This book was released on 2009 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Commoditisation is the gravitational force pulling competing products and services down to the same level, until price determines which company wins and loses customers. "Beyond Price" will teach readers how to innovate their business models to escape the gravity of commoditisation and price-driven competition. Business leaders will find immediate value in this systematic guide to transforming a company from one-of-many to one-of-a-kind, a company whose offerings competitors will find hard to copy and customers will feel excited to discover. A strategically differentiated business model, executed effectively, will create: Customers willing to pay a premium for a product; Long-term relationships with customers and suppliers; A collaborative environment focused on shared goals of where and how to win business; Faster decisions about how and when to pursue opportunities; Better resource leveraging through clear direction and focus. A well-defined roadmap to building a thriving business, "Beyond Price" identifies and integrates all the areas of change, beyond strategy, leaders must address to break out of and stay out of commodity competition.
Book Synopsis Beyond Positivism by : Bruce Caldwell
Download or read book Beyond Positivism written by Bruce Caldwell and published by Routledge. This book was released on 2015-07-20 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its publication in 1982, Beyond Positivism has become established as one of the definitive statements on economic methodology. The book‘s rejection of positivism and its advocacy of pluralism were to have a profound influence in the flowering of work methodology that has taken place in economics in the decade since its publication. This editi
Book Synopsis Pleasure With Products by : William S. Green
Download or read book Pleasure With Products written by William S. Green and published by CRC Press. This book was released on 2002-04-18 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: The last five years have seen a major paradigm shift in the role of human factors in product design. Previously this was seen as pertaining almost exclusively to product usability, but new recognition is being given to "pleasure-based" human factors. This emphasizes the holistic nature of the experience of person-product interaction. While traditio
Book Synopsis Information Appliances and Beyond by : Eric Bergman
Download or read book Information Appliances and Beyond written by Eric Bergman and published by Morgan Kaufmann. This book was released on 2000 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: A growing focus on product usability is creating demand for usability specialists and prompting companies of all kinds to hire developers and designers who are well versed in this way of thinking. This book takes a look at the unique usability issues surround information appliances and other interactive consumer products.
Book Synopsis Beyond Banned Books by : Kristin Pekoll
Download or read book Beyond Banned Books written by Kristin Pekoll and published by American Library Association. This book was released on 2019-05-01 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: This resource from Pekoll, Assistant Director of the American Library Association's Office for Intellectual Freedom (OIF), uses specific case studies to offer practical guidance on safeguarding intellectual freedom related to library displays, programming, and other librarian-created content.
Download or read book Beyond Soap written by Sandy Skotnicki and published by Penguin. This book was released on 2018-05-15 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this surprising and remarkably practical book, Dr. Skotnicki reveals the harmful effects of modern skincare habits and provides a step-by-step guide to preserve the microbiome, fight aging and develop beautiful, problem-free skin. Women, men and children are having more skin problems today than ever before. Sensitive skin prevalence has skyrocketed, and the number of people reacting to cosmetics is climbing. Why? Dermatologist Sandy Skotnicki argues that the cause is a key element of our contemporary lifestyle: the grooming and beauty habits that the advertising and personal-care product industries have encouraged us to pursue. Those miraculous cleansers, creams and balms we're buying to protect our outer layer may actually end up harming the body's largest organ. In Beyond Soap, Dr. Skotnicki argues that the best state for normal skin is the natural state—the one that avoids disturbing the skin's protective barrier and the bacteria that accompanied the body throughout its evolution. A combination of diagnosis and prescription, Dr. Skotnicki explains the problem with society's current cleansing and beauty habits, then provides a practical guide on how to fix things with a 3-step product-elimination diet that will help you remove unnecessary and potentially harmful ingredients from your beauty and skincare regime, returning the skin to the condition nature intended. Beyond Soap also includes indispensable advice on how to wash and care for the skin of adults, babies and children, followed by a common-sense beauty regimen intended to stave off aging, reduce skin problems and return the face and body to its natural glow.
Download or read book Beyond Bakelite written by Joris Mercelis and published by MIT Press. This book was released on 2020-03-24 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: The changing relationships between science and industry in the late nineteenth and early twentieth centuries, illustrated by the career of the “father of plastics.” The Belgian-born American chemist, inventor, and entrepreneur Leo Baekeland (1863–1944) is best known for his invention of the first synthetic plastic—his near-namesake Bakelite—which had applications ranging from electrical insulators to Art Deco jewelry. Toward the end of his career, Baekeland was called the “father of plastics”—given credit for the establishment of a sector to which many other researchers, inventors, and firms inside and outside the United States had also made significant contributions. In Beyond Bakelite, Joris Mercelis examines Baekeland's career, using it as a lens through which to view the changing relationships between science and industry on both sides of the Atlantic in the late nineteenth and early twentieth centuries. He gives special attention to the intellectual property strategies and scientific entrepreneurship of the period, making clear their relevance to contemporary concerns. Mercelis describes the growth of what he terms the “science-industry nexus” and the developing interdependence of science and industry. After examining Baekeland's emergence as a pragmatic innovator and leader in scientific circles, Mercelis analyzes Baekeland's international and domestic IP strategies and his efforts to reform the US patent system; his dual roles as scientist and industrialist; the importance of theoretical knowledge to the science-industry nexus; and the American Bakelite companies' research and development practices, technically oriented sales approach, and remuneration schemes. Mercelis argues that the expansion and transformation of the science-industry nexus shaped the careers and legacies of Baekeland and many of his contemporaries.
Download or read book Marketing written by Michael John Baker and published by Taylor & Francis. This book was released on 2001 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Beyond GDP written by Marc Fleurbaey and published by Oxford University Press. This book was released on 2013-04-11 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: In spite of recurrent criticism and an impressive production of alternative indicators by scholars and NGOs, GDP remains the central indicator of countries' success. This book revisits the foundations of indicators of social welfare, and critically examines the four main alternatives to GDP that have been proposed: composite indicators, subjective well-being indexes, capabilities (the underlying philosophy of the Human Development Index), and equivalent incomes. Its provocative thesis is that the problem with GDP is not that it uses a monetary metric but that it focuses on a narrow set of aspects of individual lives. It is actually possible to build an alternative, more comprehensive, monetary indicator that takes income as its first benchmark and adds or subtracts corrections that represent the benefit or cost of non-market aspects of individual lives. Such a measure can respect the values and preferences of the people and give as much weight as they do to the non-market dimensions. A further provocative idea is that, in contrast, most of the currently available alternative indicators, including subjective well-being indexes, are not as respectful of people's values because, like GDP, they are too narrow and give specific weights to the various dimensions of life in a more uniform way, without taking account of the diversity of views on life in the population. The popular attraction that such alternative indicators derive from being non-monetary is therefore based on equivocation. Moreover, it is argued in this book that "greening" GDP and relative indicators is not the proper way to incorporate sustainability concerns. Sustainability involves predicting possible future paths, therefore different indicators than those assessing the current situation. While various indicators have been popular (adjusted net savings, ecological footprint), none of them involves the necessary forecasting effort that a proper evaluation of possible futures requires.
Download or read book Beyond Heroes written by Kim Barnas and published by ThedaCare Center for Healthcare Value. This book was released on 2014-04-29 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hospitals have long relied on the heroics of one brilliant nurse or doctor to save the day. Such heroics often result in temporary workarounds and quick fixes that leave not only patients and quality care at risk, but also increase costs. This is the story of an organization breaking that habit. Like a growing number of healthcare organizations around the world, ThedaCare, Inc. has been using lean thinking and the principles of the Toyota Production System to improve quality of care, reduce waste, and become more reliable. But lean thinking was incompatible with ThedaCare’s old top-down, hero-based system of management. Kim Barnas, former SVP of ThedaCare, shows us how she and her team created a management system that is stable and lean, to spur continuous improvement. Beyond Heroes shows the reader, step by step, how ThedaCare teams developed the system, using the stories of its doctors, nurses and administrators to illustrate. The book explores each of the eight essential components of the lean system, from front-line problem solving with the scientific method to daily team huddles and creating standard work for leaders all the way to the top of an organization. Finally, the author introduces four executives from healthcare systems across North America who have implemented ThedaCare’s system and share the lessons they learned along the way. Beyond Heroes is not just a call to action or an argument for a better healthcare system. It is a necessary roadmap through the rocky terrain ahead, one that healthcare leaders can customize to their special needs.
Download or read book Beyond Digital written by Paul Leinwand and published by Harvard Business Press. This book was released on 2022-01-04 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two world-renowned strategists detail the seven leadership imperatives for transforming companies in the new digital era. Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough. In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan. Building on a major new body of research, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: Reimagine your company's place in the world Embrace and create value via ecosystems Build a system of privileged insights with your customers Make your organization outcome-oriented Invert the focus of your leadership team Reinvent the social contract with your people Disrupt your own leadership approach Together, these seven imperatives comprise a playbook for how leaders can define a bolder purpose and transform their organizations.
Book Synopsis Drug and Biological Development by : Ronald P. Evens
Download or read book Drug and Biological Development written by Ronald P. Evens and published by Springer Science & Business Media. This book was released on 2007-08-14 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a complete discussion of product development in the pharmaceutical and biotechnology industries from discovery, to product launch, through life cycle management. The book is organized for optimal usefulness in the education and training of health care professionals (MD, PharmD, PhD), at universities. The format is a set of figures, tables and lists, along with detailed narrative descriptions, including real-life examples, illustrations, controversies in industry, and references. The editors and authors of the book are industry and research experts in a variety of disciplines.
