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Beiersdorf
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Book Synopsis "Aryanisation" in Hamburg by : Frank Bajohr
Download or read book "Aryanisation" in Hamburg written by Frank Bajohr and published by Berghahn Books. This book was released on 2002 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published to wide acclaim in its original edition, this book shows how many ordinary Germans became involved in what they saw as a legally sanctioned process of ridding Germany and Europe of their Jews.
Book Synopsis Antiperspirants and Deodorants, Second Edition, by : Karl Laden
Download or read book Antiperspirants and Deodorants, Second Edition, written by Karl Laden and published by CRC Press. This book was released on 1999-01-04 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides a review of the most recent advances in the science and technology of controlling odour and wetness. This edition includes two new chapters on antiperspirant and deodorant formulations; two new chapters on relevant patent technologies of recent years; discussions on the chemistry of aluminium/zirconium antiperspirant salts; and a modernized chapter on the structure and function of the human eccrine sweat glands.
Book Synopsis Major Companies of Europe 1993/94 by : R. M. Whiteside
Download or read book Major Companies of Europe 1993/94 written by R. M. Whiteside and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 1104 pages. Available in PDF, EPUB and Kindle. Book excerpt: Guide to the Volumes 1 & 2 MAJOR COMPANIES OF EUROPE 1993/94, Volume 1, arrangement of the book contains useful information on over 4000 of the top companies in the European Community, excluding the UK, over 1100 This book has been arranged in order to allow the reader to companies of which are covered in Volume 2. Volume 3 covers find any entry rapidly and accurately. over 1300 of the top companies within Western Europe but outside the European Community. Altogether the three Company entries are listed alphabetically within each country volumes of MAJOR COMPANIES OF EUROPE now provide in section; in addition three indexes are provided in Volumes 1 authoritative detail, vital information on over 6500 of the largest and 3 on coloured paper at the back of the books, and two companies in Western Europe. indexes in the case of Volume 2. MAJOR COMPANIES OF EUROPE 1993/94, Volumes 1 The alphabetical index to companies throughout the " 2 contain many of the largest companies in the world. The Continental EC lists all companies having entries in Volume 1 area covered by these volumes, the European Community, in alphabetical order irrespective of their main country of represents a rich consumer market of over 320 million people. operation. Over one third of the world's imports and exports are channelled through the EC. The Community represents the The alphabetical index in Volume 1 to companies within each world's largest integrated market.
Book Synopsis History of Chicago by : Alfred Theodore Andreas
Download or read book History of Chicago written by Alfred Theodore Andreas and published by . This book was released on 1886 with total page 922 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Entrepreneurship and Multinationals by : Geoffrey Jones
Download or read book Entrepreneurship and Multinationals written by Geoffrey Jones and published by Edward Elgar Publishing. This book was released on 2013 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harvard Business School Professor Geoffrey Jones has long been a student of the history of multinational enterprise. He has taken a leadership role in the field. This volume reflects the extraordinary breadth of his historical research, spanning continents and industries. His focus is on the firm as an actor on the stage of the history of globalization. This book contains a selection of his unpublished and published articles. Of special interest is his updated previously unpublished 2006 talk that explores how firms and entrepreneurs fit into the scholarly debates on the Great Divergence between the West and the Rest. This is a splendid collection. Mira Wilkins, Florida International University, US This fascinating volume explores the roles played by entrepreneurship and multinational enterprises in the development of the modern global world. Through a combination of new and previously published essays charting business developments from the nineteenth century onward, the author demonstrates how multinational corporations have driven globalization through the transfer of innovation and cultural values. The selected essays cover a range of topics, including studies of global industries and major corporations including Beiersdorf and Unilever. Additional chapters explore economic and corporate development in specific countries, such as India, Iran and Turkey. Merging rich historical evidence with discussion of the current state of global business, this book reveals how examining entrepreneurial activity and multinational strategies deepen explanations of global patterns of wealth and poverty. It offers compelling new perspectives on current debates about globalization from one of the most prominent scholars in the field of business history. This volume will appeal to students and professors of economics, entrepreneurship, international business and history as well as anyone with an interest in understanding the past, present and future of globalization.
Book Synopsis Change Management in Transition Economies by : H. Stüting
Download or read book Change Management in Transition Economies written by H. Stüting and published by Springer. This book was released on 2003-05-28 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates the concepts and instruments for managing change in companies striving towards a market orientation in transition economies. The focus is on the identification of factors, which have led to the considerable success of certain corporations, in spite of the very dynamic environment in transition countries since 1989. The analysis considers problems and solutions for all the relevant stakeholder relationships. Although the case study is largely based on Poland, the book also contains research on the economic, political and social context of doing business in Central and Eastern Europe.
Download or read book Beiersdorf written by Alfred Reckendrees and published by C.H.Beck. This book was released on 2018-12-10 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everyone knows NIVEA. But only a few people are familiar with the Hamburg-based Company that created the "crème de la crème" and other successful Brands. The Beiersdorf story began in 1882. The firm lost its international business in two world wars and during the Nazi period it was exposed to anti-Semitic attacks. Beiersdorf had to start from scratch twice, and yet today it is a global player. Here for the first time, Alfred Reckendrees tells the fascinating story based on comprehensive archive material. He describes the economic challenges and political conflicts that the key actors had to overcome, and presents the Company strategies and reorientations, which are closely interwoven with Germany’s multifaceted history. Today, you can find Beiersdorf Brands in every household. They include NIVEA, Hansaplast, 8x4, Eucerin, and La Prairie; also tesa, the adhesives specialist, belongs to Beiersdorf. Until the 1990s, the Company produced medicines and dressings as well. It all started in 1882 with a new plaster developed by pharmacist Paul Beiersdorf. Later, Oscar Troplowitz turned the small factory into a Brand Company with international operations. However, the US business, which generated most of the firm’s profit, was confiscated during the First World War. After the war, Beiersdorf had to build up its international business again from scratch. In 1933, the executive board and shareholders protected the “Jewish” Company against anti-Semitic attacks by means of “self-Aryanization.” Beiersdorf survived the Nazi regime; it could even take advantage of the economic opportunities it offered. After the Second World War, the Company lost its international business for the second time. It was not until 1997 that Beiersdorf regained control of all the trademarks worldwide.
Book Synopsis Globalisation and Social Development by : L. Cuyvers
Download or read book Globalisation and Social Development written by L. Cuyvers and published by Edward Elgar Publishing. This book was released on 2001-01-01 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'There is much to commend in this collection of papers to those interested in both globalization per se as well as those interested in economic and social development in South-east Asia.' - David N. Ashton, Asia Pacific Business Review The impact of globalisation on social development is a critical issue for both developed and developing countries. In Globalisation and Social Development, leading experts investigate this from the perspective of European, and more specifically, Southeast Asian economies including Thailand, the Philippines and Vietnam.
Download or read book Business Chemistry written by Jens Leker and published by John Wiley & Sons. This book was released on 2018-03-07 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Chemistry: How to Build and Sustain Thriving Businesses in the Chemical Industry is a concise text aimed at chemists, other natural scientists, and engineers who want to develop essential management skills. Written in an accessible style with the needs of managers in mind, this book provides an introduction to essential management theory, models, and practical tools relevant to the chemical industry and associated branches such as pharmaceuticals and consumer goods. Drawing on first-hand management experience and in-depth research projects, the authors of this book outline the key topics to build and sustain businesses in the chemical industry. The book addresses important topics such as strategy and new business development, describes global trends that shape chemical companies, and looks at recent issues such as business model innovation. Features of this practitioner-oriented book include: Eight chapters covering all the management topics relevant to chemists, other natural scientists and engineers. Chapters co-authored by experienced practitioners from companies such as Altana, A.T. Kearney, and Evonik Industries. Featured examples and cases from the chemical industry and associated branches throughout chapters to illustrate the practical relevance of the topics covered. Contemporary issues such as business model design, customer and supplier integration, and business co-operation.
Book Synopsis Chainsaws, Slackers, and Spy Kids by : Alison Macor
Download or read book Chainsaws, Slackers, and Spy Kids written by Alison Macor and published by University of Texas Press. This book was released on 2010-02-22 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the 1990s, Austin achieved "overnight" success and celebrity as a vital place for independent filmmaking. Directors Richard Linklater and Robert Rodriguez proved that locally made films with regional themes such as Slacker and El Mariachi could capture a national audience. Their success helped transform Austin's homegrown film community into a professional film industry staffed with talented, experienced filmmakers and equipped with state-of-the art-production facilities. Today, Austin struggles to balance the growth and expansion of its film community with an ongoing commitment to nurture the next generation of independent filmmakers. Chainsaws, Slackers, and Spy Kids chronicles the evolution of this struggle by re-creating Austin's colorful movie history. Based on revealing interviews with Richard Linklater, Robert Rodriguez, Mike Judge, Quentin Tarantino, Matthew McConaughey, George Lucas, and more than one hundred other players in the local and national film industries, Alison Macor explores how Austin has become a proving ground for contemporary independent cinema. She begins in the early 1970s with Tobe Hooper's horror classic, The Texas Chainsaw Massacre, and follows the development of the Austin film scene through 2001 with the production and release of Rodriguez's $100-million blockbuster, Spy Kids. Each chapter explores the behind-the-scenes story of a specific movie, such as Linklater's Dazed and Confused and Judge's Office Space, against the backdrop of Austin's ever-expanding film community.
Book Synopsis Transnational Management by : Christopher A. Bartlett
Download or read book Transnational Management written by Christopher A. Bartlett and published by Cambridge University Press. This book was released on 2018-03 with total page 575 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transnational Management offers a uniquely global focus on strategic development, organizational capabilities and management challenges.
Book Synopsis Management of the Fuzzy Front End of Innovation by : Oliver Gassmann
Download or read book Management of the Fuzzy Front End of Innovation written by Oliver Gassmann and published by Springer Science & Business Media. This book was released on 2013-10-07 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional instruments and processes such as technology monitoring, market-oriented research management, lead-user developments, but also modern approaches such as frontloading, user community-driven innovation, crowdsourcing, anthropological expeditions, technological listening posts in global R&D settings, cross-industry innovation processes, open innovation, and IP cycle management. Contributions are based on latest research and cases studies on this new paradigm. The authors investigate this phenomenon, linking the practice of the early innovation phase to the established body of innovation research. Conceptional articles complement case studies to provide the reader with insight on managing the fuzzy front end of innovation. Lessons learned with success factors and checklists complement each chapter.
Book Synopsis Sustainable Value Chain Management by : Michael D'heur
Download or read book Sustainable Value Chain Management written by Michael D'heur and published by Springer. This book was released on 2015-02-28 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book introduces the integrated management concept of "Sustainable Value Creation", which delivers sustainability ‘inside-out’ from the core business. It is based on the premise that sustainability can provide a platform for growth, if it is implemented in a company’s products, services and supply chains (combined also known as the 'Value Chain'). Managing the Value Chain from the outset with a sustainability mindset subsequently allows profitable economical, ecological and societal growth. It combines the need for increased sustainability and its implementation in the operations of a company. The book addresses the following issues: How do economic, environmental and societal factors impact the value-creation process of a company? What requirements and expectations need to be met to balance economic, ecologic and societal value creation? What are the building blocks and measures that can be utilized on the journey towards building a sustainable value chain? What benefits can be achieved through sustainable value chains? What are the practical examples of sustainable value chains in leading companies that can inspire others to follow? The book includes contributions from the following organisations and companies: Beiersdorf, SAP, Klenk und Hoursch, VAUDE, Infineon Technologies, Independent Capital Management, BASF, Nanogate, the Federal German Council for Sustainable Development, Henkel, Symrise, shared.value.chain, Siemens, Fairphone and Thin Air Factory
Book Synopsis Marketing: A Relationship Perspective (Second Edition) by : Hollensen Svend
Download or read book Marketing: A Relationship Perspective (Second Edition) written by Hollensen Svend and published by World Scientific. This book was released on 2019-03-15 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing: A Relationship Perspective is back for a second edition and continues to set a benchmark for achievement in introductory marketing courses across Europe. It is a comprehensive, broad-based, and challenging basic marketing text, which describes and analyzes the basic concepts and strategic role of marketing and its practical application in managerial decision-making. It integrates the 'new' relationship approach into the traditional process of developing effective marketing plans. The book's structure fits to the marketing planning process of a company. Consequently, the book looks at the marketing management process from the perspective of both relational and transactional approach, suggesting that a company should, in any case, pursue an integrative and situational marketing management approach. Svend Hollensen's and Marc Opresnik's holistic approach covers both principles and practices, is drawn in equal measure from research and application, and is an ideal text for students, researchers, and practitioners alike.
Book Synopsis Directory of Corporate Affiliations by :
Download or read book Directory of Corporate Affiliations written by and published by . This book was released on 2003 with total page 1560 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Gazetteer of the German Democratic Republic and Berlin by : Robert G. Klotz
Download or read book Gazetteer of the German Democratic Republic and Berlin written by Robert G. Klotz and published by . This book was released on 1988 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Gazetteer of the German Democratic Republic and Berlin: (A-K) by : Robert G. Klotz
Download or read book Gazetteer of the German Democratic Republic and Berlin: (A-K) written by Robert G. Klotz and published by . This book was released on 1983 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt:
