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Be Your Customer's Hero

Author : Adam Toporek
Publisher : AMACOM
ISBN 13 : 0814449069
Total Pages : 256 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Be Your Customer's Hero by : Adam Toporek

Download or read book Be Your Customer's Hero written by Adam Toporek and published by AMACOM. This book was released on 2015-04-22 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Those who work on the front lines of customer service never know what new and unexpected challenges await them each day. But they do know one thing--they will be needed. But how can you prepare for the unexpected? How can customer service reps get the training and confidence required to tackle the unknown?In Be Your Customer’s Hero, internationally recognized customer service expert Adam Toporek provides the answers to preparing for the surprises awaiting the CSR. Through short, simple, actionable advice, in quick, easy-to-read chapters, this invaluable guide shows customer-facing CSRs how to:• Achieve the mindset required for Hero-ClassTM service• Understand the customer’s expectations--and exceed them• Develop powerful communication skills• Avoid the seven triggers guaranteed to set customers off• Handle difficult and even irrational customers with ease• And moreArmed with the tools and techniques in this invaluable resource, readers will have all they need to transform themselves into the heroes their customers need.

Be Your Customer's Hero

Author :
Publisher :
ISBN 13 :
Total Pages : 8 pages
Book Rating : 4.:/5 (17 download)

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Book Synopsis Be Your Customer's Hero by :

Download or read book Be Your Customer's Hero written by and published by . This book was released on 2017 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Customer Service Training 101

Author : Renee Evenson
Publisher : AMACOM
ISBN 13 : 081443892X
Total Pages : 246 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Customer Service Training 101 by : Renee Evenson

Download or read book Customer Service Training 101 written by Renee Evenson and published by AMACOM. This book was released on 2017-12-14 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: This invaluable resource is the training manual you need to give your employees the thorough training, review, and--if necessary--overhaul they need in the vitally important area of customer service. If their interactions with you and your employees were the only things your customers knew about your business, what would they say about it? Would they use descriptions such as “uninformed,” “rude,” “hot-tempered,” “uncaring”? For your customer, nothing else represents your business more than your employees; therefore, nothing is more important than arming them with the knowledge and skills they need to find the best solution for every customer. Using scenarios, guidelines, and practice exercises, Customer Service Training 101 will train them in: Creating positive first impressions Speaking and writing effectively Listening attentively Identifying needs Making customers feel valued Confidently handling customer complaints Your business plan is sound. Your product is needed. Your growth strategies are ground-breaking, but poor customer service can bring it all to a crashing halt. Equip you and your employees with the necessary skills before it’s too late.

Decisions Over Decimals

Author : Christopher J. Frank
Publisher : John Wiley & Sons
ISBN 13 : 111989848X
Total Pages : 268 pages
Book Rating : 4.1/5 (198 download)

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Book Synopsis Decisions Over Decimals by : Christopher J. Frank

Download or read book Decisions Over Decimals written by Christopher J. Frank and published by John Wiley & Sons. This book was released on 2022-10-04 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Become a confident leader and use data, experience, and intuition to drive your decisions Agile decision making is imperative as you lead in a data-driven world. Amid streams of data and countless meetings, we make hasty decisions, slow decisions, and often no decisions. Uniquely bridging theory and practice, Decisions Over Decimals breaks this pattern by uniting data intelligence with human judgment to get to action — a sharp approach the authors refer to as Quantitative Intuition (QI). QI raises the power of thinking beyond big data without neglecting it and chasing the perfect decision while appreciating that such a thing can never really exist. Successful decision-makers are fierce interrogators. They square critical thinking with open-mindedness by blending information, intuition, and experience. Balancing these elements is at the heart of Decisions Over Decimals. This book is not only designed to be read - but frequently referenced - as you face innumerable decision moments. It is the hands-on manual for confident, accurate decision-making you've been looking for; the rare resource that provides a set of pragmatic leadership tools to accelerate: Effectively framing the problem for stakeholders Synthesizing intelligence from incomplete information Delivering decisions that stick Strike the right balance between information and intuition and lead the smarter way with the real-world guidance found in Decisions Over Decimals.

Storytelling

Author : Klaus Fog
Publisher : Springer Science & Business Media
ISBN 13 : 9783540235019
Total Pages : 246 pages
Book Rating : 4.2/5 (35 download)

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Book Synopsis Storytelling by : Klaus Fog

Download or read book Storytelling written by Klaus Fog and published by Springer Science & Business Media. This book was released on 2004-12-06 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Must-read for managers on a powerful branding tool of the future. Up-to-date cases from the business world, plenty of illustrations and easy-to-use tools. Recommended by managers of top international firms. Covers both the internal and external benefits of storytelling for a business company. Danish version sold more than 2000 copies.

Innovation Heroes: Understanding Customers As A Valuable Innovation Resource

Author : Tidd Joe
Publisher : World Scientific
ISBN 13 : 1786345382
Total Pages : 308 pages
Book Rating : 4.7/5 (863 download)

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Book Synopsis Innovation Heroes: Understanding Customers As A Valuable Innovation Resource by : Tidd Joe

Download or read book Innovation Heroes: Understanding Customers As A Valuable Innovation Resource written by Tidd Joe and published by World Scientific. This book was released on 2018-05-08 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides the knowledge necessary for succeeding in a world where companies increasingly work side-by-side with customers to create new products and services. It is a pivotal navigation tool that helps cruise the ocean of customer integration methods and explains how the methods work, when to choose which, and how to seize advantages while avoiding pitfalls. This title is an essential read for research and development managers, marketing professionals, and other practitioners who are involved in new product development to apply customer integration methods effectively and efficiently to drive new product development success. While the application of methods is no guarantee of success, knowledge of the correct selection and appropriate application increases the probability of new product and service development success. Rich in theoretical frameworks, research findings, and practical information about customer integration methods, Innovation Heroes will help the reader appreciate the value of customers as an innovation resource and ways to profit from them. Contents: Customers at the Center StageDirect Approaches to Open the Solution Space: Users as Creativity MachinesIndirect Approaches to Open the Solution Space: Methods to Identify Latent NeedsApproaches to Close the Solution Space: Customers as EvaluatorsIntegrated Approaches to Open and Close the Solution Space: Multiple Customer InteractionDevelopment of Organizational Customer Integration Capabilities and Implementation of Customer Integration in NPD and NSD Readership: R&D, marketing, and innovation practitioners who want to improve their knowledge of customer integration in new product and service development as well as graduate and undergraduate students with a degree in innovation management, engineering management, design, or marketing. Keywords: New Product Development;Customer Integration;Innovation;Innovation ToolsReview: Key Features: These videos provide insights in some theoretical concepts or practical examples covered in the bookThe book provides web links for diving further into the one or the other topic discussed in the book

How to Grow Your Small Business

Author : Donald Miller
Publisher : HarperCollins Leadership
ISBN 13 : 1400228050
Total Pages : 273 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis How to Grow Your Small Business by : Donald Miller

Download or read book How to Grow Your Small Business written by Donald Miller and published by HarperCollins Leadership. This book was released on 2023-03-14 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Wall Street Journal Bestseller For so many entrepreneurs, running a small business ended up looking different than they imagined. They’re stressed, discouraged, and not confident in their plan for growth. In How to Grow Your Small Business, Donald Miller gives entrepreneurs a 6-step plan to grow their businesses so they produce dependable, predictable results. Using the exact steps you’ll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn’t exist. Until now. In this book, you’ll learn the 6 steps to grow a successful small business and create a playbook to implement them- your Flight Plan. When you have a completed Flight Plan in hand, you can stop drowning in the details and spend more time doing the things you truly love- in your business and your life. In How to Grow Your Small Business, you’ll learn how to: Cast a vision for your company that includes three economic priorities Clarify your marketing message Install a sales framework that makes your customers the hero Optimize your product offering Run a management and productivity playbook that aligns your entire team. Use 5 checking accounts to manage your cash flow If you’re ready to experience freedom, flexibility, and growth for your business, How to Grow Your Small Business is the book you’ve been waiting for.

Inside Your Customer's Imagination

Author : Chip R. Bell
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1523090219
Total Pages : 241 pages
Book Rating : 4.5/5 (23 download)

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Book Synopsis Inside Your Customer's Imagination by : Chip R. Bell

Download or read book Inside Your Customer's Imagination written by Chip R. Bell and published by Berrett-Koehler Publishers. This book was released on 2020-09-08 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Chip Bell's unique perspective, lively illustrations, and practical advice result in one terrific resource for anyone eager to tap a customer's ingenuity for creating breakthrough results.” —Jeanne Bliss, founder and CEO, CustomerBliss; and cofounder, Customer Experience Professionals Association (CXPA) Organizations need to offer customers breakthrough products, services, and solutions to effectively compete in today's innovation-hungry economy. The challenge is customers often don't know precisely what they want. As Henry Ford is reputed to have said, “If I had asked people what they wanted, they would have said faster horses." To surprise and awe your customers, Chip Bell advises developing co-creation partnerships with them. Co-creation partnerships are about fulfilling customers' hopes and aspirations, not just their needs and expectations. Co-creation partnerships require (1) curiosity that uncovers insight, (2) grounding that promotes clear focus, (3) discovery that fosters risk-taking, (4) trust that safeguards partnership purity, and (5) passion that inspires energized generosity. Using examples from organizations like McDonald's, DHL, Marriott, Lockheed Martin, Discover Financial, Ultimate Software, and many more, Bell shows how co-creation partnerships enable you to tap into the treasure trove of ideas, ingenuity, and genius-in-the-raw within every customer.

Visible!

Author : Oliver Pott
Publisher : Campus Verlag
ISBN 13 : 3593453916
Total Pages : 225 pages
Book Rating : 4.5/5 (934 download)

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Book Synopsis Visible! by : Oliver Pott

Download or read book Visible! written by Oliver Pott and published by Campus Verlag. This book was released on 2023-05-17 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to make your company unmissable! Flashes everywhere, loud, turned-up commercials appear on the screens. A day without advertising catching our eye is hardly imaginable in modern everyday life. Customer attention is a valuable commodity. But how can companies easily and effectively catch the eye of potential customers and convince them of their own product or service? In this book, online marketing expert Oliver Pott explains how you can achieve smart and sustainable visibility for your company in just six steps in order to address particularly relevant target groups and thereby significantly increase your sales. If you also master the three dimensions of valuable visibility – consisting of relevance, authority and storytelling – you can completely abandon flashy campaigns in the future and still remain visible and relevant.

Profit Heroes

Author : Bob Rickert
Publisher : AuthorHouse
ISBN 13 : 1491846615
Total Pages : 248 pages
Book Rating : 4.4/5 (918 download)

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Book Synopsis Profit Heroes by : Bob Rickert

Download or read book Profit Heroes written by Bob Rickert and published by AuthorHouse. This book was released on 2013-12-31 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Exceptional sales practices have always consisted of both art and science. Profit Heroes delves deeply into sales science as it has evolved since the Great Recession. It is both eye-opening and amazingly powerful. Don’t just read it. Study it!” —Tom Hopkins, author of When Buyers Say No “Warning: Everything you know about selling is wrong. Everything you have been taught before today is wrong. This book will upset you. You will have to relearn everything. You will have to learn about a new mindset: a profit mindset.” —Todd Schnick, CEO of Dreamland Media “The first two chapters are absolutely riveting. You read about a salesperson who lost the sale and was devastated. You read about the salesperson who won the sale. Anyone who has sold has felt both of these emotions. But Bob Rickert makes those emotions palpable. Once he hooks you emotionally, he provides the roadmap for winning more and bigger deals. If you want to be seen as a peer—a businessperson who happens to sell—instead of “just another salesperson,” Profit Heroes belongs at the top of your must-read list.” —Chris Lytle, author of The Accidental Salesperson “Now, more than ever, salespeople need to understand finance and profitability if they are to sell effectively to the C-suite. Fortunately, Bob Rickert has written an informative and thoroughly enjoyable book that provides a roadmap for salespeople seeking to become “Profit Heroes.” Using realistic examples, Bob paints a picture of how to sell successfully using executive board language, and contrasts it with the unsuccessful strategy of a firm that takes a different approach. I highly recommend this book to anyone in the sales arena.” —Dr. Dawn Deeter-Schmelz, professor; director of the National Strategic Selling Institute; J. J. Vanier Distinguished Chair of Relational Selling & Marketing, Kansas State University

Reinventing Virtual Events

Author : Justin Michael
Publisher : John Wiley & Sons
ISBN 13 : 1394159250
Total Pages : 294 pages
Book Rating : 4.3/5 (941 download)

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Book Synopsis Reinventing Virtual Events by : Justin Michael

Download or read book Reinventing Virtual Events written by Justin Michael and published by John Wiley & Sons. This book was released on 2022-12-28 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make your next webinar something to write home about In Reinventing Virtual Events: How to Turn Ghost Webinars Into Hybrid Go-To-Market Simulations That Drive Explosive Attendance, a team of accomplished sales and coaching leaders delivers an insightful and engaging take on how to go from just holding your webinar audiences captive to truly captivating them. In the book, you’ll learn a novel way to produce online experiences the authors call “Customer-Centric Events,” hybrid, go-to-market simulations that generate high levels of attendance and participation. The authors upend conventional wisdom to show you how to create unconventional webinars that dazzle prospective customers and flood your pipeline. You’ll discover how to: Transform your product-centric pitch-offs into innovative customer-centric events that activate and engage your ideal audience Use the authors’ signature G.A.M.E.S. framework to drive high-quality leads Build buzz, engagement, and interactivity directly into your virtual event and attract the top speakers in your industry A can’t-miss playbook that turns everything you know about virtual events on its head—and shakes it up for good measure—Reinventing Virtual Events is an essential read for founders, sales professionals, business owners, marketing professionals, and anyone else with a stake in developing successful and engaging online and hybrid events.

Designing Products People Love

Author : Scott Hurff
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491923644
Total Pages : 324 pages
Book Rating : 4.4/5 (919 download)

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Book Synopsis Designing Products People Love by : Scott Hurff

Download or read book Designing Products People Love written by Scott Hurff and published by "O'Reilly Media, Inc.". This book was released on 2015-12-17 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can you create products that successfully find customers? With this practical book, you’ll learn from some of the best product designers in the field, from companies like Facebook and LinkedIn to up-and-coming contenders. You’ll understand how to discover and interpret customer pain, and learn how to use this research to guide your team through each step of product creation. Written for designers, product managers, and others who want to communicate better with designers, this book is essential reading for anyone who contributes to the product creation process. Understand exactly who your customers are, what they want, and how to build products that make them happy Learn frameworks and principles that successful product designers use Incorporate five states into every screen of your interface to improve conversions and reduce perceived loading times Discover meeting techniques that Apple, Amazon, and LinkedIn use to help teams solve the right problems and make decisions faster Design effective interfaces across different form factors by understanding how people hold devices and complete tasks Learn how successful designers create working prototypes that capture essential customer feedback Create habit-forming and emotionally engaging experiences, using the latest psychological research

The Moonshot Effect

Author : Kate Purmal
Publisher : Greenleaf Book Group
ISBN 13 : 0972964320
Total Pages : 280 pages
Book Rating : 4.9/5 (729 download)

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Book Synopsis The Moonshot Effect by : Kate Purmal

Download or read book The Moonshot Effect written by Kate Purmal and published by Greenleaf Book Group. This book was released on 2016-06-14 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: What’s the best way to transform teams, elevate leaders and catapult careers? Launch a Moonshot — a game-changing project that disrupts business as usual. Drawing on the seminal 1961 Moonshot story of President Kennedy as well as real-life stories from the authors’ work, The Moonshot Effect steps you through the elements of a successful moonshot, from assembling a high performance team, selling your vision and executing the plan. The Moonshot Effect is a must-read for leaders and includes 24 critical practices that are not only essential to leading and managing a successful moonshot, but can benefit executives and entrepreneurs on a daily basis. With Lisa and Kate as your guides, you'll be ready to launch your own moonshot. Kate Purmal and Lisa Goldman were members of extraordinary moonshot teams early in their careers and have since inspired, led or guided countless moonshot projects. Today, they speak and write about the power of moonshots and challenge CEOs, leaders and their teams to launch projects that will transform their businesses and careers.

Launch Your Dream

Author : Dale Partridge
Publisher : HarperCollins Leadership
ISBN 13 : 0718093429
Total Pages : 224 pages
Book Rating : 4.7/5 (18 download)

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Book Synopsis Launch Your Dream by : Dale Partridge

Download or read book Launch Your Dream written by Dale Partridge and published by HarperCollins Leadership. This book was released on 2017-05-30 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Though his highly acclaimed Startup Camp program, bestselling author and serial entrepreneur Dale Partridge has helped thousands of people find unimaginable freedom and financial success by assisting them in launching new startup businesses. And now, in Launch Your Dream, he has distilled the essence of that course into a hyper-practical, 30-day journey for readers looking to join these other entrepreneurs in following their dreams and achieving unimaginable freedom and financial security. This invaluable and comprehensive resource will teach readers how to:• Hone their ideas• Build an audience• Construct an online presence• Master social media• Craft a beautiful brand• Create experiences that keep customers from even considering competitors• And does this in 30 days!Whether you are an experienced CEO, a budding entrepreneur, a stay-at-home mom, or a freelancer just looking to make some money on the side, Launch Your Dream provides the easy-to-follow steps necessary to finding the freedom you’ve been looking for.

Content Marketing Strategies For Dummies

Author : Stephanie Diamond
Publisher : John Wiley & Sons
ISBN 13 : 1119154545
Total Pages : 429 pages
Book Rating : 4.1/5 (191 download)

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Book Synopsis Content Marketing Strategies For Dummies by : Stephanie Diamond

Download or read book Content Marketing Strategies For Dummies written by Stephanie Diamond and published by John Wiley & Sons. This book was released on 2016-01-26 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drive your content marketing campaign toward success Blogs and social platforms are all the rage right now—especially for strategists looking to cultivate influence among target audience members through content marketing. Content Marketing Strategies For Dummies explains how you can use content marketing to gain an edge over your competition, even in the most crowded of marketplaces. This timely text introduces you to the Five C Cycle: Company Focus, Customer Experience, Content Creation, Channel Promotion, and Closed-Loop Analysis. The Five C Cycle drives the creation and documentation of a targeted content marketing strategy, and allows you to approach your content marketing campaign with confidence. By helping you determine your company's focus, uncover your customers' experience with data, develop channel promotions across social platforms, create actionable online content, and use closed-loop analysis to build on previous success, this will become your go-to content marketing guide. Content marketing entails creating and curating content online via blog posts, social media platforms, and more. The goal is to acquire and retain customers by creating content that brings value to their lives, and that encourages them to engage with your brand. This easy-to-understand guide will help you do just that. Analyze customer data to better understand your target audience's journey Leverage social platforms, such as Facebook and Twitter, to develop channel promotions Create and curate intelligent, engaging content that leads to action Build upon your previous success with closed-loop analysis Whether you work for a large corporation, are part of a small business, are a solo thought leader, or are an educator, Content Marketing Strategies For Dummies tells you how to gain a critical, competitive advantage through targeted content marketing strategies.

Business Storytelling For Dummies

Author : Karen Dietz
Publisher : John Wiley & Sons
ISBN 13 : 1118661214
Total Pages : 391 pages
Book Rating : 4.1/5 (186 download)

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Book Synopsis Business Storytelling For Dummies by : Karen Dietz

Download or read book Business Storytelling For Dummies written by Karen Dietz and published by John Wiley & Sons. This book was released on 2013-12-04 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ready to hone your storytelling skills and craft a compelling business narrative? Professionals of all types -- marketing managers, sales reps, senior leaders, supervisors, creatives, account executives -- have to write. Whether you're writing an internal email or a social media post, a video script or a blog post, being able to tell a good story can help ensure your content resonates with your intended audience. Storytelling is an art, but there’s a method behind it that anyone can learn. Full of practical advice and real-world case studies, Business Storytelling For Dummies is a friendly, no-nonsense guide that will help you tell more engaging stories in your business presentations, internal communications, marketing collateral, and sales assets. Connecting with customers through storytelling can help you build trust with your audience, strengthen your brand, and increase sales. Look to Business Storytelling For Dummies to Learn the elements of storytelling and how to use them effectively Become a better listener to become a better storyteller Make your stories come to life with relatable details Back up your story with data points Use the power of storytelling to effect change Choose the perfect format to tell your story Startups, small businesses, creative agencies, non-profits, and enterprises all have a story to tell. Get the book to explore examples, templates, and step-by-step instruction and create your own compelling narrative to tell your story to the world.

Living Outrageously Your Hero's Journey

Author : Dave Thompson
Publisher : Lulu.com
ISBN 13 : 1496061624
Total Pages : 49 pages
Book Rating : 4.4/5 (96 download)

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Book Synopsis Living Outrageously Your Hero's Journey by : Dave Thompson

Download or read book Living Outrageously Your Hero's Journey written by Dave Thompson and published by Lulu.com. This book was released on 2014-02-24 with total page 49 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stop living a boring life and start living outrageously - it's time your began YOUR Hero's Journey, to whatever is outrageous for you. In this ground-breaking manifesto, #1 iTunes podcast host and Peak Performance Coach Dave Thompson reveals how ordinary people can achieve outrageous results in their lives and businesses.