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Backward Innovation An Opportunity To Extend Product Life Cycles On A Global Basis
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Book Synopsis Backward innovation - An opportunity to extend product life cycles on a global basis? by :
Download or read book Backward innovation - An opportunity to extend product life cycles on a global basis? written by and published by GRIN Verlag. This book was released on 2007-07-10 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2006 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,0, European Business School - International University Schloß Reichartshausen Oestrich-Winkel, language: English, abstract: With mostly saturated markets in developed countries, the markets of the emerging economies constitute the major growth opportunity for most multi-national corporations (MNCs) today. But tapping into the potential of these markets is no easy task. Simple export strategies with little or no responsiveness to local needs failed numerous times. MNCs often have the wrong mindsets to be successful in these markets, assuming these markets will go through the same process of development as the western markets, only ten or twenty years behind. Product policies therefore concentrate on dumping old and outdated products in these markets. Many MNCs had problems with this way of approaching emerging markets, as they have unique requirements that need to be considered. Backward innovation, the deliberate simplification of existing products, can be seen as one strategy that responds to those needs and can be very successful in these emerging markets. Backward innovation falls back on using existing, but modified products; a successful use of this strategy may well be a way to extend the life of a product that finds itself already in the maturity or declining stage of its life cycle in its home market. To examine how backward innovation is used in global (particularly in emerging) markets and how successful it is in extending the life of a product will be the main focus of this paper.
Book Synopsis Backward Innovation - An Opportunity to Extend Product Life Cycles on a Global Basis? by : Anonym
Download or read book Backward Innovation - An Opportunity to Extend Product Life Cycles on a Global Basis? written by Anonym and published by . This book was released on 2010-02 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2006 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,0, European Business School - International University Schlo Reichartshausen Oestrich-Winkel, 36 entries in the bibliography, language: English, abstract: With mostly saturated markets in developed countries, the markets of the emerging economies constitute the major growth opportunity for most multi-national corporations (MNCs) today. But tapping into the potential of these markets is no easy task. Simple export strategies with little or no responsiveness to local needs failed numerous times. MNCs often have the wrong mindsets to be successful in these markets, assuming these markets will go through the same process of development as the western markets, only ten or twenty years behind. Product policies therefore concentrate on dumping old and outdated products in these markets. Many MNCs had problems with this way of approaching emerging markets, as they have unique requirements that need to be considered. Backward innovation, the deliberate simplification of existing products, can be seen as one strategy that responds to those needs and can be very successful in these emerging markets. Backward innovation falls back on using existing, but modified products; a successful use of this strategy may well be a way to extend the life of a product that finds itself already in the maturity or declining stage of its life cycle in its home market. To examine how backward innovation is used in global (particularly in emerging) markets and how successful it is in extending the life of a product will be the main focus of this paper.
Book Synopsis The Lean Innovation Cycle by : Michael Parent
Download or read book The Lean Innovation Cycle written by Michael Parent and published by CRC Press. This book was released on 2022-04-11 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: Currently, businesses are forced to be more innovative than ever before. Organizations must be sensitive to global trends -- such as digitization, globalization, and automation -- and at the same time build resilience and flexibility to combat unexpected changes in customer demand. The coronavirus pandemic is just the most recent and pronounced example of this new-normal business necessity. Amidst the disruption, many businesses are caught not knowing how to proceed. How ought one pursue or achieve innovation for the company? Are there different innovation strategies? Why might a business leader choose one over the other? The Lean Innovation Cycle addresses these concerns by introducing a new multidisciplinary framework for both thinking about and pursing innovation. By taking key concepts from the quality management practices of Lean and Six Sigma, the framework augments these tools and disciplines by incorporating other problem-solving and design techniques, including Human-Centered Design. The result is a view of innovation that many business leaders will find fits nicely into their existing paradigm of strategy and operational discipline. After the introduction of the framework, the book turns to understanding the differences, advantages, and tradeoffs in pursuing Lean Innovation in lieu of traditional, technologically driven innovation approaches. To this end, the book considers issues of sustainability, organizational strategy, and competitive advantage. The result is a thought-provoking dialogue that informs the reader about the key considerations of how best to pursue innovation within their business and the business environment, as well as the circumstances that might make one innovation strategy more congruent to an organization’s culture, goals, and objectives than the other.
Book Synopsis Exploit the Product Life Cycle by : Theodore Levitt
Download or read book Exploit the Product Life Cycle written by Theodore Levitt and published by . This book was released on 1965 with total page 14 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Polymers - Opportunities and Risks II by : Peter Eyerer
Download or read book Polymers - Opportunities and Risks II written by Peter Eyerer and published by Springer Science & Business Media. This book was released on 2010-07-31 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since their first industrial use polymers have gained a tremendous success. The two volumes of "Polymers - Opportunities and Risks" elaborate on both their potentials and on the impact on the environment arising from their production and applications. Volume 11 "Polymers - Opportunities and Risks I: General and Environmental Aspects" is dedicated to the basics of the engineering of polymers – always with a view to possible environmental implications. Topics include: materials, processing, designing, surfaces, the utilization phase, recycling, and depositing. Volume 12 "Polymers - Opportunities and Risks II: Sustainability, Product Design and Processing" highlights raw materials and renewable polymers, sustainability, additives for manufacture and processing, melt modification, biodegradation, adhesive technologies, and solar applications. All contributions were written by leading experts with substantial practical experience in their fields. They are an invaluable source of information not only for scientists, but also for environmental managers and decision makers.
Download or read book Strategic Management (color) written by and published by . This book was released on 2020-08-18 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open textbook is intended for a senior capstone course in an undergraduate business program and suitable for a wide range of undergraduate business students including those majoring in marketing, management, business administration, accounting, finance, real estate, business information technology, and hospitality and tourism. The text presents examples of familiar companies and personalities to illustrate the different strategies used by today's firms and how they go about implementing those strategies. It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful. Students will learn how to conduct case analyses, measure organizational performance, and conduct external and internal analyses.
Book Synopsis Innovative Business Projects by : Rajagopal
Download or read book Innovative Business Projects written by Rajagopal and published by Business Expert Press. This book was released on 2016-11-08 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses the project management tools and techniques in reference to innovation management analyzing global-local business scenarios, project environment, and administrative perspectives. It also details the financial, risk management, new project designs, complexities in managing innovation, and developing customer-centric innovation projects. Discussions in the book also deliberate on how innovation business project can be managed systematically to enhance organizational performance.
Book Synopsis Leveraging Technology for a Sustainable World by : David A. Dornfeld
Download or read book Leveraging Technology for a Sustainable World written by David A. Dornfeld and published by Springer Science & Business Media. This book was released on 2012-04-23 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 19th CIRP Conference on Life Cycle Engineering continues a strong tradition of scientific meetings in the areas of sustainability and engineering within the community of the International Academy for Production Engineering (CIRP). The focus of the conference is to review and discuss the current developments, technology improvements, and future research directions that will allow engineers to help create green businesses and industries that are both socially responsible and economically successful. The symposium covers a variety of relevant topics within life cycle engineering including Businesses and Organizations, Case Studies, End of Life Management, Life Cycle Design, Machine Tool Technologies for Sustainability, Manufacturing Processes, Manufacturing Systems, Methods and Tools for Sustainability, Social Sustainability, and Supply Chain Management.
Book Synopsis Sustainable Operations and Supply Chain Management by : Melanie E. Kreye
Download or read book Sustainable Operations and Supply Chain Management written by Melanie E. Kreye and published by Taylor & Francis. This book was released on 2023-01-31 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes as its starting point the need to improve sustainability performance across the triple bottom line and reach global sustainable development goals. As such, it places sustainability at the heart of developing and explaining relevant theory, concepts and models in operations and supply chain management. Whereas previous textbooks on operations and supply chain management have focused on augmenting existing models of operations and supply chain management by simply adding on selected sustainability issues, this textbook places sustainability at the heart of operations and supply chain management. Sustainable Operations and Supply Chain Management consolidates the tools, concepts and methods of operations and supply chain management relevant for reaching sustainable development goals. This book includes not only descriptions of the theories and models but also practical cases based on the most recent developments in different industry sectors, including user electronics, healthcare, fashion and energy. Relevant student exercises are also included for use in the classroom or in personal study. This book provides an ideal introduction for Bachelor or Masters-level students, whether they are on general management and business degrees, or are focused on areas such as engineering management, technology management or sustainability management. Furthermore, university-level teachers and lecturers will find the material presented in this book a valuable basis for structuring their courses on operations and supply chain management in the context of sustainability.
Book Synopsis Small and Medium-sized Enterprises and the Global Economy by : Gerald I. Susman
Download or read book Small and Medium-sized Enterprises and the Global Economy written by Gerald I. Susman and published by Edward Elgar Publishing. This book was released on 2007-01-01 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: Globalization has jarred the traditional role and competitiveness of small- and medium-sized enterprises. This masterful volume comprises leading scholars, policy makers and business leaders who have new insights and strategies for SMEs creating opportunities rather than being victims of globalization. The result is a breakthrough in our understanding of entrepreneurship in the global context. David B. Audretsch, Indiana University, Bloomington, US and WHU, Germany Small and medium-sized enterprises (SMEs) often have difficulty competing in the global economy unless they collaborate with domestic or foreign partners or with public sector organizations. This book addresses the resource leverage and innovation challenges that increased global trade represents for SMEs. In doing so, it explores how SMEs can become more competitive at home and in foreign markets as stand-alone firms or as members of supplier and customer networks. SMEs are turning increasingly to innovation as a source of competitive advantage in order to protect their home markets and participate in expanding foreign markets. The contributors to this volume leading experts in entrepreneurship, innovation, and international business provide in-depth coverage of the most compelling issues facing SMEs. These include: innovation as a competitive strategy, network dynamics, ways to leverage technology, internationalization, and the role of the public sector in helping SMEs to overcome resource deficiencies. This comprehensive look at SMEs in the global marketplace will be of great interest to academics who study entrepreneurship, innovation, or international business, officials from public sector agencies with responsibility for helping SMEs to internationalize and become more innovative, and senior executives of SMEs or executives of larger companies who are considering collaboration with SMEs.
Download or read book Stall Points written by Matthew S. Olson and published by Yale University Press. This book was released on 2008-01-01 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this probing study of the growth experience of Fortune 100-sized firms across the past fifty years, authors Olson and van Bever find that great companies stop growing not because of market saturation, government regulation, or other external constraints but rather because of a finite set of common strategy mistakes that appear time after time, across industries, across geography, and across the economic cycle."--Jacket.
Book Synopsis Web-Based Green Products Life Cycle Management Systems: Reverse Supply Chain Utilization by : Wang, Hsiao-Fan
Download or read book Web-Based Green Products Life Cycle Management Systems: Reverse Supply Chain Utilization written by Wang, Hsiao-Fan and published by IGI Global. This book was released on 2008-12-31 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides a review of current and potential research in green management and control.
Book Synopsis Challenge-Based Learning, Research, and Innovation by : Arturo Molina
Download or read book Challenge-Based Learning, Research, and Innovation written by Arturo Molina and published by Springer Nature. This book was released on 2023-04-29 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Challenge-based research focuses on addressing societal and environmental problems. One way of doing so is by transforming existing businesses to profitable ventures through co-creation and co-evolution. Drawing on the resource-based view, this book discusses how social challenges can be linked with the industrial value-chain through collaborative research, knowledge sharing, and transfer of technology to deliver value. The work is divided into three sections: Part 1 discusses social challenges, triple bottom line, and entrepreneurship as drivers for research, learning, and innovation while Part 2 links challenge-based research to social and industrial development in emerging markets. The final section considers research-based innovation and the role of technology, with the final chapter bridging concepts and practices to shape the future of society and industry. The authors present the RISE paradigm, which integrates people (society), planet (sustainability), and profit (industry and business) as critical constructs for socio-economic and regional development. Arguing that the converging of society and industry is essential for the business ecosystem to stay competitive in the marketplace, this book analyzes possible approaches to linking challenge-based research with social and industrial innovations in the context of sectoral challenges like food production, housing, energy, biotechnology, and sustainability. It will serve as a valuable resource to researchers interested in topics such as social challenges, innovation, technology, sustainability, and society-industry linkage.
Book Synopsis Strategic Management by : V.S.P. Rao
Download or read book Strategic Management written by V.S.P. Rao and published by Excel Books India. This book was released on 2004-05 with total page 732 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed to facilitate understanding and retention of the material presented, each chapter contains the following pedagogical features:u Opening Case: Each chapter begins with an opening case highlighting strategies and actions followed by Indian companies while trying to exploit the opportunities present in a competitive environment.u Real World Examples: Each chapter contains a number of real- world examples illustrating how a particular firm has exploited the gaps present in the environment, using its own resources to best advantage. u Terminology: Key ideas and terms that are vital to understanding strategic management have been highlighted throughout the book and explained at the end in a summarised formu References: Each chapter is also supported by carefully selected references for the benefit of readers who might be interested in exploring the topic(s) further.u Personality Profiles: Personality sketches of leading corporate heroes have also been provided at appropriate places, illustrating the manner in which they fought against heavy odds and emerged as winners in the end.u Review and Discussion Questions : Following the terminology, review and discussion questions offer an opportunity to focus on each of the key ideas illustrated at the beginning of each chapter and stimulate clear thinking.u Research Inputs: The book provides a comprehensive coverage of a vast, growing subject well-supported by a wealth of research data collected from multifarious sources.u Concluding Case: Each chapter contains a thoroughly researched and widely-acclaimed case, picked up from Business Today, relevant to the topic in question.u Student Oriented Text: The subject matter has been presented in a simple and lucid manner, keeping the unique requirements of students in mind.
Download or read book Market Entropy written by Rajagopal and published by Business Expert Press. This book was released on 2020-04-27 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses competitive market dynamics explain contextual market entropy caused because of swift changes in the innovation and technology scenarios. It delineates the attributes of cognitive ergonomics of consumers responding to the market dynamics under the shrinking scenarios of large markets. The author analyzes the emerging theory of chaos, fragmentation of markets, and agile business models to gain advantage in the competitive marketplace and deliberates upon factors that are critical to success of firms. In addition, this book presents new insights on developing hybrid business models using both aggressive and defensive marketing strategies to manage market chaos and behavioral complexities of consumers.
Book Synopsis Understanding by Design by : Grant P. Wiggins
Download or read book Understanding by Design written by Grant P. Wiggins and published by ASCD. This book was released on 2005 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is understanding and how does it differ from knowledge? How can we determine the big ideas worth understanding? Why is understanding an important teaching goal, and how do we know when students have attained it? How can we create a rigorous and engaging curriculum that focuses on understanding and leads to improved student performance in today's high-stakes, standards-based environment? Authors Grant Wiggins and Jay McTighe answer these and many other questions in this second edition of Understanding by Design. Drawing on feedback from thousands of educators around the world who have used the UbD framework since its introduction in 1998, the authors have greatly revised and expanded their original work to guide educators across the K-16 spectrum in the design of curriculum, assessment, and instruction. With an improved UbD Template at its core, the book explains the rationale of backward design and explores in greater depth the meaning of such key ideas as essential questions and transfer tasks. Readers will learn why the familiar coverage- and activity-based approaches to curriculum design fall short, and how a focus on the six facets of understanding can enrich student learning. With an expanded array of practical strategies, tools, and examples from all subject areas, the book demonstrates how the research-based principles of Understanding by Design apply to district frameworks as well as to individual units of curriculum. Combining provocative ideas, thoughtful analysis, and tested approaches, this new edition of Understanding by Design offers teacher-designers a clear path to the creation of curriculum that ensures better learning and a more stimulating experience for students and teachers alike.
Book Synopsis Entrepreneurship, Innovation, and Change by :
Download or read book Entrepreneurship, Innovation, and Change written by and published by . This book was released on 1992 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt:
