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Author : Business International Corporation
Publisher :
ISBN 13 :
Total Pages : 114 pages
Book Rating : 4.:/5 (318 download)
Download or read book Assessing Your Worldwide Competitors written by Business International Corporation and published by . This book was released on 1983 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher : Smocot Ionut Mihai
ISBN 13 :
Total Pages : 71 pages
Book Rating : 4./5 ( download)
Download or read book written by and published by Smocot Ionut Mihai. This book was released on with total page 71 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Vaughan Evans
Publisher : Pearson UK
ISBN 13 : 1292002808
Total Pages : 239 pages
Book Rating : 4.2/5 (92 download)
Download or read book The Financial Times Essential Guide to Developing a Business Strategy written by Vaughan Evans and published by Pearson UK. This book was released on 2013-11-07 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want to take your company to the next level? You need a roadmap, a strategy. Preferably one that is simple, workable and saleable. This book provides you with just that. It sets out a straightforward strategy development process, the ‘Strategy Pyramid’, and guides you through it. It uses a lively central case study throughout, as well as drawing on examples of how real businesses have developed winning strategies. Whether you are intent on growing your business, or setting out on your start-up, this book offers an uncomplicated, practical and readable guide on how to get the strategy you need for your business to succeed. It offers sound advice on the following areas: Setting goals and objectives Forecasting market demands Gauging industry competition Tracking competitive advantage Targeting the strategic gap Bridging the gap with business strategy Bridging the gap with corporate strategy Addressing risk and opportunity The FT Essential Guide to Developing a Business Strategy will help businesses of all sizes to chart and realise their growth ambitions.
Author : Bruce D. Keillor
Publisher : Bloomsbury Publishing USA
ISBN 13 : 031339833X
Total Pages : 208 pages
Book Rating : 4.3/5 (133 download)
Download or read book Winning in the Global Market written by Bruce D. Keillor and published by Bloomsbury Publishing USA. This book was released on 2011-11-15 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Achieving success in the global marketplace is now a little easier thanks to this practical and comprehensive guide. International opportunities are not limited to the Fortune 500. Winning in the Global Market: A Practical Guide to International Business Success is a resource that will enable firms of all experience levels to explore the possibilities international markets hold and, if they are already engaged, to improve current international operations. Practical and easily understood, the guide synthesizes well-established approaches to global business best practices and shares the most cutting-edge ways of dealing with today's dynamic international business environment. Readers are shown how to conduct an international SWOT analysis that can spell the difference between failure and success and are taken sequentially through issues that must be addressed to compete in the international arena. Regardless of a firm's current status, the book will prove invaluable in answering four critical questions: which market, or markets, to enter (or continue in); when to do so; what the scale or scope of entry should be; and when it is appropriate to make changes.
Author : Paul Leinwand
Publisher : Harvard Business Press
ISBN 13 : 1422172228
Total Pages : 241 pages
Book Rating : 4.4/5 (221 download)
Download or read book The Essential Advantage written by Paul Leinwand and published by Harvard Business Press. This book was released on 2010-12-09 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Conventional wisdom on strategy is no longer a reliable guide. In Essential Advantage, Booz & Company's Cesare Mainardi and Paul Leinwand maintain that success in any market accrues to firms with coherence: a tight match between their strategic direction and the capabilities that make them unique. Achieving this clarity takes a sharpness of focus that only exceptional companies have mastered. This book helps you identify your firm's blend of strategic direction and distinctive capabilities that give it the "right to win" in its chosen markets. Based on extensive research and filled with company examples—including Amazon.com, Johnson & Johnson, Tata Sons, and Procter & Gamble—Essential Advantage helps you construct a coherent company in which the pieces reinforce each other instead of working at cross-purposes. The authors reveal: · Why you should focus on a system of a few aligned capabilities · How to identify the "way to play" in your market · How to design a strategy for well-modulated growth · How to align a portfolio of businesses behind your capability system · How your strategy clarifies growth, costs, and people decisions Few companies achieve a capability-driven "right to win" in their market. This book helps you position your firm to be among them.
Author : Dave Taylor
Publisher : Penguin
ISBN 13 : 1440696551
Total Pages : 356 pages
Book Rating : 4.4/5 (46 download)
Download or read book The Complete Idiot's Guide to Growing Your Business with Google written by Dave Taylor and published by Penguin. This book was released on 2005-08-02 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: The search engine for success. Using the Internet to increase the visibility of a small business today is no easy task. It can take a lot of time, energy, and money—especially if you’re not a computer expert. Here, readers can get a valuable overview of how search engines, web sites, ad services, and web logs can all work together to build a business, as well as practical hands-on tips, tricks, and planning tools to help readers create and execute a plan that utilizes the Internet to its fullest. * Google‚ is widely recognized as the world’s largest search engine—an easy-to- use free service that usually returns relevant results in a fraction of a second * Author holds an MBA and has started and run several small businesses in addition to being a well-known technology book author * Perfect for the entrepreneur and small business market
Author : Vaughan Evans
Publisher : AMACOM
ISBN 13 : 0814434126
Total Pages : 315 pages
Book Rating : 4.8/5 (144 download)
Download or read book The Standout Business Plan written by Vaughan Evans and published by AMACOM. This book was released on 2014-05-22 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Standout Business Plan is an immensely practical and readable guide that shows you how to create a business plan that not only speaks directly to investors and lenders but also makes it easy for them to say yes. At the beginning of every successful business is a well-thought-out and exceptionally prepared business plan that was written with one audience in mind--investors. However, too many budding entrepreneurs have written their business’s bible with a focus on details most important to managers or employees or even themselves, completely avoiding the questions most crucial to those who determine the fate of the business’s genesis…its potential backers. Renowned leadership expert Brian Tracy and business strategy consultant Vaughan Evans share case studies and examples of both what to do and what not to do when developing a plan for your business. In The Standout Business Plan, Tracy and Evans reveal how to: Include the vital information backers need, while leaving out extraneous fillers that gets in the way Address key factors such as market demand, competition, and strategy Spell out the essence of your business proposition Outline resources and financial forecasts Assess risk from the backer's perspective Evaluate and improve the plan to ensure its success Your business plan is too important to not get exactly right from the beginning. With the easy-to-follow guidance in The Standout Business Plan, now anyone can present a clear, concise, and convincing case that will win them the funding they need to succeed.
Author :
Publisher :
ISBN 13 :
Total Pages : 176 pages
Book Rating : 4.3/5 (91 download)
Download or read book National Security Assessment of the U.S. Shipbuilding and Repair Industry written by and published by . This book was released on 2001 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher : E.Ph.M.R.A.
ISBN 13 :
Total Pages : 398 pages
Book Rating : 4.:/5 ( download)
Download or read book Pharmaceutical Competitor Analysis written by and published by E.Ph.M.R.A.. This book was released on 1985 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Bernard Marr
Publisher : John Wiley & Sons
ISBN 13 : 1118913248
Total Pages : 326 pages
Book Rating : 4.1/5 (189 download)
Download or read book Key Performance Indicators For Dummies written by Bernard Marr and published by John Wiley & Sons. This book was released on 2015-01-22 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete guide to using KPIs to drive organisational performance Is your business on track to achieve success? Key Performance Indicators For Dummies covers the essential KPIs that are useful to all kinds of businesses, and includes more than 100 different ways leaders can monitor and drive performance in their organisations. This book helps managers understand the crucial KPIs that should be implemented for all different aspects of the organisation, including financial performance, operational and internal processes, sales and marketing, customer satisfaction and more. Good KPIs should be unique to every business, as every business has different objectives. To meet this need, the book provides tools and templates that leaders can use to develop unique KPIs that best suit their particular organisation or industry. Learn to design KPIs that are unique to your business and fit closely to your strategic objectives Determine which KPI questions you should be asking to achieve the right insights for your business Learn the specific KPIs that are appropriate for different business circumstances Turn KPIs into deep insights by mastering related reporting and communications practices KPIs are a crucial part of every manager's toolkit, and are essential for helping to monitor the execution of business strategies and measure results. Key Performance Indicators For Dummies moves beyond a basic discussion of what KPIs are, and why they are needed to provide a complete guide for learning to design and use specific KPIs to drive organisational performance.
Author : Sue Faragher
Publisher : SAGE
ISBN 13 : 1473908531
Total Pages : 213 pages
Book Rating : 4.4/5 (739 download)
Download or read book Understanding Assessment in Primary Education written by Sue Faragher and published by SAGE. This book was released on 2014-08-04 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding assessment and being able to use it effectively is at the heart of successful primary teaching. Aware of current policy and research, this book looks at the role and purpose of assessment within education, as well as providing detailed practical guidance on the main types of classroom assessment, including formative, summative, formal and informal methods. Real classroom examples and activities illustrate the practical uses, benefits, and limitations of each form of assessment, enabling you to feel confident about implementing these strategies in your own teaching. Coverage includes: The assessment planning cycle Innovative forms of assessment, including portfolios, debates, role play and mind mapping Assessment of learners with diverse needs, including SEN and EAL The use of technology in assessment Engaging children through self-assessment and peer-assessment This is essential reading for all primary initial teacher education courses, including university-based (PGCE, PGDE, BA QTS, BEd), school-based (SCITT, School Direct, Teach First) and employment-based routes into teaching, and beginning teachers. Sue Faragher is Head of Al Basma British School, a large private school in Abu Dhabi.
Author : HowExpert
Publisher : HowExpert
ISBN 13 :
Total Pages : 406 pages
Book Rating : 4.8/5 (957 download)
Download or read book HowExpert Guide to 365 Marketing Tips written by HowExpert and published by HowExpert. This book was released on 2024-08-27 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you're looking to elevate your business and achieve lasting success, then HowExpert Guide to 365 Marketing Tips is your must-have resource. Unlock your marketing potential with 365 daily tips, each designed to guide you through the complex marketing landscape. Whether you're a seasoned pro or just starting out, this guide will provide the insights you need to thrive. Why settle for generic advice when you can have tailored, daily tips that address your business’s needs? This guide is more than just another marketing book - it’s your personal marketing mentor, offering practical strategies for every aspect of marketing, from foundational tactics to advanced digital techniques. These tips will give you the confidence and knowledge to drive your business forward. What You’ll Discover Inside: Introduction - Start your marketing journey by understanding the critical role of marketing, setting SMART goals, and learning how to use this guide to grow your business. Chapter 1: January - Foundational Marketing Strategies - Define your target audience, craft a unique brand message, and set actionable goals that guide your efforts throughout the year. Chapter 2: February - Content Marketing Tips - Master storytelling, repurpose content for maximum reach, and engage your audience through compelling visual and audio formats. Chapter 3: March - Social Media Marketing Tips - Leverage social media by building a content calendar, optimizing profiles, and engaging followers to transform your platforms into powerful tools. Chapter 4: April - Email Marketing Tips - Improve your email campaigns with strategies for segmentation, personalization, and automation to drive higher conversions. Chapter 5: May - Search Engine Optimization (SEO) Tips - Boost your online visibility with SEO best practices that increase traffic, improve search rankings, and enhance user experience. Chapter 6: June - Paid Advertising Tips - Maximize your ROI by choosing the right platforms, crafting compelling ad copy, and targeting the ideal audience for each campaign. Chapter 7: July - Influencer Marketing Tips - Amplify your brand’s reach by collaborating with influencers who align with your brand’s values and building lasting partnerships. Chapter 8: August - Public Relations (PR) Tips - Protect your brand’s reputation with effective PR strategies, from crafting press releases to managing crises with confidence. Chapter 9: September - Event Marketing Tips - Create memorable brand experiences by planning and promoting events that resonate with your audience, whether online or in person. Chapter 10: October - Partnership and Collaboration Tips - Expand your reach by forming strategic partnerships that open new markets and enhance your brand’s credibility. Chapter 11: November - Traditional Marketing Tips - Master timeless marketing techniques like direct mail, radio ads, and word-of-mouth campaigns that still drive results today. Chapter 12: December - Digital Marketing Tips - Stay competitive with advanced digital strategies, including AI, automation, and data-driven marketing. Conclusion - Review key strategies and build a sustainable marketing plan that adapts as your business grows. Appendices - Access additional resources, readings, and templates to streamline your marketing efforts. HowExpert Guide to 365 Marketing Tips offers a daily marketing tip for the entire year, covering essential categories. This structure ensures manageable, actionable advice each day, making it an invaluable resource for building a successful marketing plan, no matter your industry or expertise. Start your journey to marketing mastery today with HowExpert Guide to 365 Marketing Tips - your one-stop guide to a year of marketing excellence. HowExpert publishes how to guides on all topics from A to Z.
Author : Malcolm McDonald
Publisher : Elsevier
ISBN 13 : 0080479197
Total Pages : 492 pages
Book Rating : 4.0/5 (84 download)
Download or read book Market Segmentation written by Malcolm McDonald and published by Elsevier. This book was released on 2004-09-18 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: * McDonald and Dunbar are the leading author team in this area* Segmentation and marketing mapping are core areas of the marketing syllabus, and there is much that is new as a result of the new segmentation possibilities from e-marketing and e-business* The book has a textbook feel, which highlights the diagrams and market maps (key elements of the book)This is a key book, in a vital area. The Butterworth-Heinemann edition of what was previously published by MacMillian, is a thoroughly revised and updated version.* Highly developed and well illustrated treatment of a key marketing technique* Usable by students and executives, for whom the practical, step-by-step approach is designed* Leading author team in the field
Author : Norton Paley
Publisher : CRC Press
ISBN 13 : 1420068105
Total Pages : 250 pages
Book Rating : 4.4/5 (2 download)
Download or read book Mastering the Rules of Competitive Strategy written by Norton Paley and published by CRC Press. This book was released on 2007-12-20 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The stakes are high and real. Money is spent. Personnel are committed in a battle for the triumph or downfall of a company. Yet, given the same circumstances, some companies continue to thrive while others wash out and become also-rans. In the end, it is the dynamics of the competitive marketplace, the quality of the organization‘s business plan, a
Author : Lesley Partridge, Margaret Sinclair-Hunt
Publisher : Select Knowledge Limited
ISBN 13 : 0744600650
Total Pages : 284 pages
Book Rating : 4.7/5 (446 download)
Download or read book Strategic Management written by Lesley Partridge, Margaret Sinclair-Hunt and published by Select Knowledge Limited. This book was released on with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title gives you an opportunity to stand back from operational day-to-day issues and take a longer-term, broad view of the organisation and its environment. It gives you a range of strategic management tools to assist your thinking and analysis so that you can identify and promote options for developing the business and implement strategic change successfully.
Author : Brian Smith
Publisher : THE PUBLISHER
ISBN 13 :
Total Pages : 87 pages
Book Rating : 4./5 ( download)
Download or read book How To Make $2,000 A Month Online With No Formal Training written by Brian Smith and published by THE PUBLISHER. This book was released on 2024-03-08 with total page 87 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a comprehensive guide that teaches readers how to generate a consistent income of $2,000 per month through online ventures, even without any prior formal training. It covers various strategies and methods to achieve this goal, providing detailed step-by-step instructions and practical advice. The chapters are organized systematically, starting with understanding the online market and setting realistic goals. Readers will then learn to identify their skills and interests, research profitable niches, and create a digital product that caters to their chosen niche. The book emphasizes the importance of building an online presence through websites, blogs, and social media platforms, and offers insights on growing an email list. The guide explores different ways to monetize content, such as affiliate marketing, launching digital courses, and incorporating ads and sponsorships. It also delves into freelancing platforms, e-commerce and dropshipping, generating passive income streams, and mastering search engine optimization. The book further covers leveraging online courses and workshops, creating and selling digital art and crafts, managing an online consulting business, maximizing social media influencer opportunities, and implementing digital marketing strategies. It concludes with tips on scaling the online business through outsourcing, expanding offerings, and investing in growth. With its practical advice and comprehensive coverage, this book is a valuable resource for anyone seeking to earn a sustainable income online without formal training.
Author : Robert L. Cantrell
Publisher : John Wiley & Sons
ISBN 13 : 0470471050
Total Pages : 394 pages
Book Rating : 4.4/5 (74 download)
Download or read book Outpacing the Competition written by Robert L. Cantrell and published by John Wiley & Sons. This book was released on 2009-03-25 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Outpacing the Competition Patent-Based Business Strategy "Outpacing the Competition provides a useful IP management framework for rapidly evolving and inherently unpredictable R&D environments where companies are partners, customers, and competitors at the same time." Marshall Phelps, Corporate Vice President for IP Policy & Strategy, Microsoft "Robert Cantrell's book Outpacing the Competition: Patent-Based Business Strategy?should be read by?anyone?involved in the practice of litigating or licensing patent rights or policymakers responsible for patent issues. Mr. Cantrell provides a cogent approach for applying decisional methodology and game theory to enhance the utilization and understanding of patent rights." Bradley J. Olson, Esq., patent attorney, Washington, DC "Robert Cantrell makes a compelling case for using intellectual property as a core for building solid business strategy. He provides a unique and valuable perspective on competitive advantage, as delivered through patent-based business strategy. This is an excellent addition to anyone's business strategy arsenal." Jeff Hovis, Managing Principal, Product Genesis, Innovation Genesis LLC "Robert truly treats patents and related intellectual property as both a weapon and a shield to help the reader use patents to out-maneuver global competitors of all kinds the low-cost producer, the high-end innovator, etc. CEOs, attorneys, business and engineering professionals and the like will enjoy the military imagery and flavor provided by Robert. Thanks for clarifying how critical it is to have an understanding of patents in running a truly competitive global business today." José W. Jimenez, Esq., Chief Intellectual Property Officer,AMS Research Corporation
