Decoding Tourist Behavior in the Digital Era: Insights for Effective Marketing

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Publisher : IGI Global
ISBN 13 :
Total Pages : 422 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Decoding Tourist Behavior in the Digital Era: Insights for Effective Marketing by : Azman, Norhidayah

Download or read book Decoding Tourist Behavior in the Digital Era: Insights for Effective Marketing written by Azman, Norhidayah and published by IGI Global. This book was released on 2024-10-03 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's dynamic digital marketing landscape, understanding and predicting tourist behavior is a significant challenge for businesses and organizations in the tourism sector. Consumer choices are influenced by various factors, making it essential to use innovative approaches and insights to engage with tourists and enhance their overall experience effectively. Decoding Tourist Behavior in the Digital Era: Insights for Effective Marketing is a comprehensive collection of papers addressing conventional paradigms and exploring contemporary research methodology advancements. This book offers fresh perspectives to help the tourism sector understand and analyze tourist behavior in the digital era. The book examines tourist behavior holistically and provides a roadmap for stakeholders to develop targeted strategies and initiatives. By leveraging insights from the latest research, businesses can tailor their marketing efforts to meet tourists' evolving needs and preferences, ultimately enhancing customer satisfaction and loyalty. Public sector organizations can also use these insights to formulate destination marketing and development plans that resonate with tourists, thereby driving economic growth and sustainable tourism practices.

Information and Communication Technologies in Tourism 2021

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Publisher : Springer Nature
ISBN 13 : 303065785X
Total Pages : 587 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis Information and Communication Technologies in Tourism 2021 by : Wolfgang Wörndl

Download or read book Information and Communication Technologies in Tourism 2021 written by Wolfgang Wörndl and published by Springer Nature. This book was released on 2021-01-11 with total page 587 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book is the proceedings of the International Federation for IT and Travel & Tourism (IFITT)’s 28th Annual International eTourism Conference, which assembles the latest research presented at the ENTER21@yourplace virtual conference January 19–22, 2021. This book advances the current knowledge base of information and communication technologies and tourism in the areas of social media and sharing economy, technology including AI-driven technologies, research related to destination management and innovations, COVID-19 repercussions, and others. Readers will find a wealth of state-of-the-art insights, ideas, and case studies on how information and communication technologies can be applied in travel and tourism as we encounter new opportunities and challenges in an unpredictable world.

Impact of AI and Tech-Driven Solutions in Hospitality and Tourism

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Publisher : IGI Global
ISBN 13 :
Total Pages : 603 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Impact of AI and Tech-Driven Solutions in Hospitality and Tourism by : Talukder, Mohammad Badruddoza

Download or read book Impact of AI and Tech-Driven Solutions in Hospitality and Tourism written by Talukder, Mohammad Badruddoza and published by IGI Global. This book was released on 2024-08-14 with total page 603 pages. Available in PDF, EPUB and Kindle. Book excerpt: With today’s rapidly evolving digital landscape, businesses in the hospitality and tourism industries face the challenge of harnessing the power of emerging technologies to stay competitive and meet the evolving needs of travelers. From personalized guest experiences to efficient operations and sustainable practices, there is a growing demand for innovative solutions that leverage artificial intelligence (AI) and cutting-edge technology. However, navigating this technological landscape can be daunting, with businesses often grappling with questions of implementation, integration, and ethical considerations. Impact of AI and Tech-Driven Solutions in Hospitality and Tourism emerges to provide insight and guidance in addressing these challenges. By delving into the transformative potential of AI and technology, this book offers a comprehensive exploration of how these innovations are reshaping the hospitality and tourism sectors. Through in-depth analyses, case studies, and practical examples, readers gain valuable insights into the myriad ways in which AI-driven solutions can enhance guest experiences, streamline operations, and drive sustainable practices within the industry.

Artificial Intelligence Methods in Intelligent Algorithms

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Publisher : Springer
ISBN 13 : 3030198103
Total Pages : 417 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis Artificial Intelligence Methods in Intelligent Algorithms by : Radek Silhavy

Download or read book Artificial Intelligence Methods in Intelligent Algorithms written by Radek Silhavy and published by Springer. This book was released on 2019-05-04 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses the current trends in and applications of artificial intelligence research in intelligent systems. Including the proceedings of the Artificial Intelligence Methods in Intelligent Algorithms Section of the 8th Computer Science On-line Conference 2019 (CSOC 2019), held in April 2019, it features papers on neural networks algorithms, optimisation algorithms and real-world issues related to the application of artificial methods.

Handbook of e-Tourism

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Publisher : Springer Nature
ISBN 13 : 3030486524
Total Pages : 1976 pages
Book Rating : 4.0/5 (34 download)

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Book Synopsis Handbook of e-Tourism by : Zheng Xiang

Download or read book Handbook of e-Tourism written by Zheng Xiang and published by Springer Nature. This book was released on 2022-09-01 with total page 1976 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook provides an authoritative and truly comprehensive overview both of the diverse applications of information and communication technologies (ICTs) within the travel and tourism industry and of e-tourism as a field of scientific inquiry that has grown and matured beyond recognition. Leading experts from around the world describe cutting-edge ideas and developments, present key concepts and theories, and discuss the full range of research methods. The coverage accordingly encompasses everything from big data and analytics to psychology, user behavior, online marketing, supply chain and operations management, smart business networks, policy and regulatory issues – and much, much more. The goal is to provide an outstanding reference that summarizes and synthesizes current knowledge and establishes the theoretical and methodological foundations for further study of the role of ICTs in travel and tourism. The handbook will meet the needs of researchers and students in various disciplines as well as industry professionals. As with all volumes in Springer’s Major Reference Works program, readers will benefit from access to a continually updated online version.

Generating Entrepreneurial Ideas With AI

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Publisher : IGI Global
ISBN 13 :
Total Pages : 446 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Generating Entrepreneurial Ideas With AI by : Özsungur, Fahri

Download or read book Generating Entrepreneurial Ideas With AI written by Özsungur, Fahri and published by IGI Global. This book was released on 2024-07-18 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology and entrepreneurship converge in the digital era, presenting many possibilities and hurdles. One of the most pressing issues facing entrepreneurs is the ability to harness the power of artificial intelligence (AI) to drive innovation and create sustainable businesses. While AI holds immense potential for transforming entrepreneurial ideas across various fields, many individuals and organizations need help understanding its practical applications and implications. Generating Entrepreneurial Ideas With AI offers a comprehensive solution to this challenge. By examining the intersection of AI and entrepreneurship from a multidisciplinary perspective, we provide readers with invaluable insights and strategies for leveraging AI to enhance their entrepreneurial endeavors. This book is designed for students, entrepreneurs, policymakers, and academics. It is a practical guide and roadmap for integrating AI into entrepreneurial practices. Through a series of in-depth analyses and case studies, we demonstrate how AI can effectively identify new business opportunities, optimize operations, and enhance the overall competitiveness of ventures.

Robots, Artificial Intelligence and Service Automation in Travel, Tourism and Hospitality

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Publisher : Emerald Group Publishing
ISBN 13 : 1787566897
Total Pages : 331 pages
Book Rating : 4.7/5 (875 download)

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Book Synopsis Robots, Artificial Intelligence and Service Automation in Travel, Tourism and Hospitality by : Stanislav Ivanov

Download or read book Robots, Artificial Intelligence and Service Automation in Travel, Tourism and Hospitality written by Stanislav Ivanov and published by Emerald Group Publishing. This book was released on 2019-10-14 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using a combination of theoretical discussion and real-world case studies, this book focuses on current and future use of RAISA technologies in the tourism economy, including examples from the hotel, restaurant, travel agency, museum, and events industries.

Artificial Intelligence and Machine Learning in the Travel Industry

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Publisher : Springer Nature
ISBN 13 : 3031254562
Total Pages : 182 pages
Book Rating : 4.0/5 (312 download)

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Book Synopsis Artificial Intelligence and Machine Learning in the Travel Industry by : Ben Vinod

Download or read book Artificial Intelligence and Machine Learning in the Travel Industry written by Ben Vinod and published by Springer Nature. This book was released on 2023-05-26 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the past decade, Artificial Intelligence has proved invaluable in a range of industry verticals such as automotive and assembly, life sciences, retail, oil and gas, and travel. The leading sectors adopting AI rapidly are Financial Services, Automotive and Assembly, High Tech and Telecommunications. Travel has been slow in adoption, but the opportunity for generating incremental value by leveraging AI to augment traditional analytics driven solutions is extremely high. The contributions in this book, originally published as a special issue for the Journal of Revenue and Pricing Management, showcase the breadth and scope of the technological advances that have the potential to transform the travel experience, as well as the individuals who are already putting them into practice.

Promoting Responsible Tourism With Digital Platforms

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Publisher : IGI Global
ISBN 13 :
Total Pages : 324 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Promoting Responsible Tourism With Digital Platforms by : El Archi, Youssef

Download or read book Promoting Responsible Tourism With Digital Platforms written by El Archi, Youssef and published by IGI Global. This book was released on 2024-06-03 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the age of digital transformation, the tourism industry faces a pressing challenge: balancing the growing demand for travel with the imperative to protect the environment and preserve local cultures. The rise of digital platforms has revolutionized how people plan, book, and experience travel, but it has also intensified concerns about overtourism, cultural commodification, and environmental degradation. Without thoughtful intervention, these trends threaten to undermine the destinations travelers seek to explore. Promoting Responsible Tourism With Digital Platforms offers a comprehensive solution by exploring how digital platforms can be leveraged to promote responsible travel practices. By examining case studies, theoretical frameworks, and the latest technological advancements, the book provides actionable insights for policymakers, industry professionals, and travelers alike. It serves as a roadmap for integrating responsible tourism principles into the digital landscape, ensuring that tourism remains sustainable and beneficial for all stakeholders.

Hotel and Travel Management in the AI Era

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Publisher : IGI Global
ISBN 13 :
Total Pages : 800 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Hotel and Travel Management in the AI Era by : Talukder, Mohammad Badruddoza

Download or read book Hotel and Travel Management in the AI Era written by Talukder, Mohammad Badruddoza and published by IGI Global. This book was released on 2024-08-29 with total page 800 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the age of artificial intelligence (AI), hotel and travel management are undergoing transformations to revolutionize guest experiences, make operations efficient, and improve industry standards. AI technologies redefine how hotels and travel companies personalize customer interactions, streamline operations, and optimize revenue management. From tools like chatbots and virtual assistants to predictive analytics, AI enables increased efficiency and customization. As AI continues to evolve, questions must be raised about data privacy, ethical use or algorithms, and the roles of hospitality workers as technology becomes pivotal. Hotel and Travel Management in the AI Era explores the intersection of AI and hotel and travel management, showcasing its potential for innovation and the challenges it presents for workers in the hospitality industry. It posits effective solutions for managing technology integration in an industry where the human aspect of management is pivotal. This book covers topics such as virtual and augmented reality, smart technology, and risk management, and is a useful resource for hospitality and tourism professionals, security workers, computer engineers, business owners, sociologists, researchers, and academicians.

AI Technologies for Personalized and Sustainable Tourism

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Publisher : IGI Global
ISBN 13 :
Total Pages : 398 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis AI Technologies for Personalized and Sustainable Tourism by : Chiwaridzo, Option Takunda

Download or read book AI Technologies for Personalized and Sustainable Tourism written by Chiwaridzo, Option Takunda and published by IGI Global. This book was released on 2024-10-15 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the travel landscape evolves rapidly, propelled by technological innovations, AI emerges as a powerful force reshaping tourism practices worldwide. This book aims to explore the dynamic intersection of artificial intelligence (AI) and the travel industry, offering a comprehensive guide to harnessing AI for enriched, tailored experiences and sustainable development. This groundbreaking book illuminates how AI is revolutionizing personalized recommendations, optimizing operational efficiencies, and promoting eco-conscious practices, fostering a harmonious balance between exploration and environmental stewardship. At its core, AI Technologies for Personalized and Sustainable Tourism seeks to provide a holistic understanding of AI's transformative potential in the hospitality sector. By delving into the latest advancements and real-world applications of AI, readers are guided through practical insights into leveraging AI to enhance traveler experiences while advancing sustainability goals. From AI-powered recommendation systems to predictive analytics and virtual assistants, each chapter offers invaluable insights into how AI can be deployed to create personalized, sustainable tourism experiences.

Big Data Analytics for the Prediction of Tourist Preferences Worldwide

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Publisher : Emerald Group Publishing
ISBN 13 : 1835493408
Total Pages : 116 pages
Book Rating : 4.8/5 (354 download)

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Book Synopsis Big Data Analytics for the Prediction of Tourist Preferences Worldwide by : N. Padmaja

Download or read book Big Data Analytics for the Prediction of Tourist Preferences Worldwide written by N. Padmaja and published by Emerald Group Publishing. This book was released on 2024-02-22 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Big Data Analytics for the Prediction of Tourist Preferences Worldwide explores the benefits, importance and demonstrates how Big Data can be applied in predicting tourist preferences and delivering tourism services in a customer friendly manner.

Artificial Intelligence for Smart Technology in the Hospitality and Tourism Industry

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Publisher : CRC Press
ISBN 13 : 1000935280
Total Pages : 328 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis Artificial Intelligence for Smart Technology in the Hospitality and Tourism Industry by : Vinod Kumar Shukla

Download or read book Artificial Intelligence for Smart Technology in the Hospitality and Tourism Industry written by Vinod Kumar Shukla and published by CRC Press. This book was released on 2024-07-05 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: This informative volume on the shifting requirements of the hospitality service industry aims to incorporate smart information technology into tourism services. A resource written specifically for tourism service industry professionals, it provides a focused approach to introducing Industry 4.0-related technologies. It explains how artificial intelligence can support a company’s strategy to revolutionize the business by using smart technology most effectively. The chapters explore artificial intelligence, Internet of Things, big data, blockchain, and automation and robotics in the hospitality industry.

Ecotourism

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Publisher : Routledge
ISBN 13 : 1134411359
Total Pages : 260 pages
Book Rating : 4.1/5 (344 download)

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Book Synopsis Ecotourism by : David A. Fennell

Download or read book Ecotourism written by David A. Fennell and published by Routledge. This book was released on 2004-03-01 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using a wealth of international case studies and photos, Ecotourism: An Introduction provides an accessible and comprehensive introduction to the key foundations, concepts and issues related to Ecotourism, the fasted growing segment of the global tourism industry. Among the topics covered are: * the foundations of ecotourism * tourism and ecotourism policy * the economics, marketing and management of ecotourism * the social and ecological impacts of tourism * ecotourism and development * the role of ethics in ecotourism The book includes case studies from Scotland, Austria, the USA, Canada, Mexico and Australia.

Optimizing Digital Solutions for Hyper-Personalization in Tourism and Hospitality

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Publisher : IGI Global
ISBN 13 : 1799883086
Total Pages : 379 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Optimizing Digital Solutions for Hyper-Personalization in Tourism and Hospitality by : Gustavo, Nuno

Download or read book Optimizing Digital Solutions for Hyper-Personalization in Tourism and Hospitality written by Gustavo, Nuno and published by IGI Global. This book was released on 2022-02-19 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: As hyper-personalization has yet to be perfected, developing hyper-personalized strategies presents a critical challenge; due to this, optimizing hyper-personalization and designing new processes and business models takes center stage in tourism and hospitality to reach new levels of customer service and experience through the introduction and development of new solutions supported in the internet of things, software interfaces, artificial intelligence solutions, back-end and front-end management tools, and other emergent business intelligence strategies. Optimizing Digital Solutions for Hyper-Personalization in Tourism and Hospitality serves as an essential reference source that emphasizes the importance of hyper-personalization models, processes, strategies, and issues within tourism and hospitality fields with a particular focus on digital IT solutions. More than a simple starting point for a critical reflection on the state of the art of this sector, this book aims to contribute in an objective way to leveraging digital solutions to optimize the concept of hyper-personalization in the tourist experience. The content of this book covers research topics that include digital tourism and hospitality, consumer behavior, customer journey, and smart technologies and is ideal for professionals, executives, hotel managers, event coordinators, restaurateurs, travel agents, tour directors, policymakers, government officials, industry professionals, researchers, students, and academicians in the fields of tourism and hospitality management, marketing, and communications.

Handbook on Artificial Intelligence and Transport

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1803929545
Total Pages : 649 pages
Book Rating : 4.8/5 (39 download)

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Book Synopsis Handbook on Artificial Intelligence and Transport by : Hussein Dia

Download or read book Handbook on Artificial Intelligence and Transport written by Hussein Dia and published by Edward Elgar Publishing. This book was released on 2023-10-06 with total page 649 pages. Available in PDF, EPUB and Kindle. Book excerpt: With AI advancements eliciting imminent changes to our transport systems, this enlightening Handbook presents essential research on this evolution of the transportation sector. It focuses on not only urban planning, but relevant themes in law and ethics to form a unified resource on the practicality of AI use.

Information and Communication Technologies in Tourism 2019

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Publisher : Springer
ISBN 13 : 3030059405
Total Pages : 461 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis Information and Communication Technologies in Tourism 2019 by : Juho Pesonen

Download or read book Information and Communication Technologies in Tourism 2019 written by Juho Pesonen and published by Springer. This book was released on 2018-12-14 with total page 461 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an extensive, up-to-date overview of the ways in which information and communication technologies (ICTs) can be used to develop tourism and hospitality. The coverage encompasses a wide variety of topics within the field, including virtual reality, sharing economy and peer-to-peer accommodation, social media use, hotel technology, big data, robotics, and recommendation systems, to name but a few. The content is based on the 2019 ENTER eTourism conference, organized in Nicosia, Cyprus by the International Federation for Information Technologies and Travel & Tourism (IFITT) – the leading independent global community for the discussion, exchange, and development of knowledge on the use and impact of new ICTs in the travel and tourism industry. The book offers a global perspective and rich source of information on important innovations and novel ideas. Though it will prove especially valuable for academics working in the eTourism field, it will also be of considerable interest to practitioners and students.