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Author : Birgit Luise Johanna Wassmuth
Publisher :
ISBN 13 :
Total Pages : 582 pages
Book Rating : 4.:/5 (319 download)
Download or read book Art Movements and American Print Advertising written by Birgit Luise Johanna Wassmuth and published by . This book was released on 1983 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Clarence Pearson Hornung
Publisher : New York : G. Braziller
ISBN 13 :
Total Pages : 230 pages
Book Rating : 4.3/5 (91 download)
Download or read book 200 Years of American Graphic Art written by Clarence Pearson Hornung and published by New York : G. Braziller. This book was released on 1976 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Julie Anne Lambert
Publisher :
ISBN 13 : 9781851245383
Total Pages : 0 pages
Book Rating : 4.2/5 (453 download)
Download or read book The Art of Advertising written by Julie Anne Lambert and published by . This book was released on 2020 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring the developing practice of advertising in the nineteenth and early twentieth centuries, The Art of Advertising presents illuminating essays alongside striking illustrations from the John Johnson Collection of Printed Ephemera. Featuring rarely-seen images from the 1700s to the 1900s by a wide range of artists, including influential illustrators such as John Hassall and Dudley Hardy, this attractive book invites us to consider both the intended and unintended messages of the advertisements of the past. During this period, advertisers pushed the boundaries of a new medium by exploring innovative printing techniques, manipulating language, inspiring new art forms, and introducing advertising to unexpected formats such as calendars, bookmarks, and games. This collection of essays examines the extent to which these standalone advertisements--which have survived by chance and are now divorced from their original purpose--provide information not just on the sometimes bizarre products being sold, but also on class, gender, Britishness, war, fashion, and shopping. Starting with the genesis of an advertisement through the creation of text, image, print and format, the authors go on to examine the changing profile of the consumer, notably the rise of the middle classes, and the way in which manufacturers and retailers identified and targeted their markets. Finally, they look at advertisements as documents that both reveal and conceal details about society, politics, and local history. With contributions from Michael Twyman, Lynda Mugglestone, Helen Clifford, Ashley Jackson, and David Tomkins, The Art of Advertising is a richly informative assessment of the role advertising plays in our culture.
Author : Henry Powers
Publisher : Independently Published
ISBN 13 : 9781726691956
Total Pages : 52 pages
Book Rating : 4.6/5 (919 download)
Download or read book American Advertising Art Posters: Vintage Turn of the 19th Century Art Poster Collection written by Henry Powers and published by Independently Published. This book was released on 2018-10-03 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of vintage turn-of-the 19th Century American Advertising Art Posters tell a story of an Age gone by - in effect a view into the past - the history of our countries fashions and way of life. This volume contains 50 of the very best specimens of those that survive. A book to put on the coffee table to peruse in a spare moment and contemplate on the way things were.
Author : Clarence Pearson Hornung
Publisher :
ISBN 13 :
Total Pages : 211 pages
Book Rating : 4.:/5 (641 download)
Download or read book Two Hundred Years of American Graphic Art written by Clarence Pearson Hornung and published by . This book was released on 1976 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 404 pages
Book Rating : 4.:/5 (334 download)
Download or read book Art in Advertising written by and published by . This book was released on 1891 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Kimberly Ann Paul
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (55 download)
Download or read book The More We Know, the More We See written by Kimberly Ann Paul and published by . This book was released on 2001 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Will Bradley
Publisher : Courier Dover Publications
ISBN 13 : 0486811298
Total Pages : 146 pages
Book Rating : 4.4/5 (868 download)
Download or read book Will Bradley's Graphic Art written by Will Bradley and published by Courier Dover Publications. This book was released on 2017-01-18 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Will Bradley (1868–1962) was among the first American artists to realize the immense possibilities creative design held for the business world. Experimenting with typefaces, decorative illustrations, layouts, and print, he produced posters, advertisements, book designs, and magazine covers that were practical as well as striking and original works of art. At the turn of the century, Bradley was in the forefront of the American Arts and Crafts Movement, and his iconic posters from the 1890s brought Art Nouveau into the forefront of American graphic art and advertising design. This full-color volume contains more than 100 examples of Bradley's finest work, revealing his skills as artist, illustrator, type designer, advertiser, and printer. From his earliest asymmetrical, curvilinear designs through his elegant adaptation of the Art Nouveau style, his bold typefaces, and his book illustrations, this collection reveals the wide and versatile range of Bradley's art. This edition includes Bradley's extremely readable "Notes Toward an Autobiography," tracing the artist's life from his work as a printer's devil in Michigan through his career as an art supervisor for the vast Hearst printing empire. Bradley's reminiscences offer not only a personal introduction to his art but also fascinating glimpses of America during a colorful bygone era.
Author : Clarence P. Hornung
Publisher :
ISBN 13 :
Total Pages : 304 pages
Book Rating : 4.4/5 (91 download)
Download or read book Handbook of Early Advertising Art written by Clarence P. Hornung and published by . This book was released on 1956 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ex. 3.
Author : Michael C. Emery
Publisher :
ISBN 13 : 9780137392773
Total Pages : 732 pages
Book Rating : 4.3/5 (927 download)
Download or read book The Press and America written by Michael C. Emery and published by . This book was released on 1992 with total page 732 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 666 pages
Book Rating : 4.:/5 (321 download)
Download or read book The Printing Art written by and published by . This book was released on 1913 with total page 666 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 416 pages
Book Rating : 4.3/5 ( download)
Download or read book USadreview written by and published by . This book was released on 2000 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Tony Swan
Publisher :
ISBN 13 : 9781888054620
Total Pages : 175 pages
Book Rating : 4.0/5 (546 download)
Download or read book Retro Ride written by Tony Swan and published by . This book was released on 2002-01-01 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: RETRO RIDE traces the evolution of the automobile and the simultaneous marketing messages that helped it flower across five decades. Beautifully illustrated with original advertisements, RETRO RIDE celebrates not only the beauty and diversity of the American automobile but also the heyday of American print advertising.
Author : Mark Resnick
Publisher :
ISBN 13 : 9781933360287
Total Pages : 0 pages
Book Rating : 4.3/5 (62 download)
Download or read book The American Image written by Mark Resnick and published by . This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The "modern" American poster has figured prominently in virtually every major political, social, commercial, and cultural development in the country. With arresting images and text, these posters have informed and sold Americans on election campaigns, the nation's war efforts, protest movements, consumer products, travel, entertainment, etc. They also comprise a history of U.S. graphic design, reflecting dramatic changes in style, advertising theory, and printing, as well as the emergence of key graphic designers. The American Image provides a rare survey of this popular art, spanning more than one hundred years. Selected from the Resnick Collection, the book analyzes some 70 posters representative of every significant style and theme. They range from design masterpieces to works of historical value, from posters by renowned designers to those created anonymously, and from celebrated images to those never before published. This handsome book includes superb, full-color reproductions; an incisive essay on American poster design by R. Roger Remington; and a preface and authoritative commentary on each image by Mark Resnick. MARK RESNICK is currently Executive Vice-President, Business Affairs, for Twentieth Century Fox. He has assembled what is likely the foremost private collection of American posters spanning the 1890s to present. R. ROGER REMINGTON is the Massimo and Lella Vignelli Distinguished Professor in Design in the School of Design, Rochester Institute of Technology. He is the author of several books, the most recent of which is American Modernism: Graphic Design, 1920 to 1960.
Author :
Publisher :
ISBN 13 :
Total Pages : 1226 pages
Book Rating : 4.3/5 ( download)
Download or read book The American Printer written by and published by . This book was released on 1925 with total page 1226 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : American Type Founders Company
Publisher :
ISBN 13 :
Total Pages : 1312 pages
Book Rating : 4.:/5 (319 download)
Download or read book American Specimen Book of Type Styles, Complete Catalogue of Printing Machinery and Printing Supplies. 1912 written by American Type Founders Company and published by . This book was released on 1912 with total page 1312 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Philip B. Meggs
Publisher : John Wiley & Sons
ISBN 13 : 1119136202
Total Pages : 704 pages
Book Rating : 4.1/5 (191 download)
Download or read book Meggs' History of Graphic Design written by Philip B. Meggs and published by John Wiley & Sons. This book was released on 2016-04-14 with total page 704 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling graphic design reference, updated for the digital age Meggs' History of Graphic Design is the industry's unparalleled, award-winning reference. With over 1,400 high-quality images throughout, this visually stunning text guides you through a saga of artistic innovators, breakthrough technologies, and groundbreaking developments that define the graphic design field. The initial publication of this book was heralded as a publishing landmark, and author Philip B. Meggs is credited with significantly shaping the academic field of graphic design. Meggs presents compelling, comprehensive information enclosed in an exquisite visual format. The text includes classic topics such as the invention of writing and alphabets, the origins of printing and typography, and the advent of postmodern design. This new sixth edition has also been updated to provide: The latest key developments in web, multimedia, and interactive design Expanded coverage of design in Asia and the Middle East Emerging design trends and technologies Timelines framed in a broader historical context to help you better understand the evolution of contemporary graphic design Extensive ancillary materials including an instructor's manual, expanded image identification banks, flashcards, and quizzes You can't master a field without knowing the history. Meggs' History of Graphic Design presents an all-inclusive, visually spectacular arrangement of graphic design knowledge for students and professionals. Learn the milestones, developments, and pioneers of the trade so that you can shape the future.
