APA Handbook of Consumer Psychology

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Author :
Publisher : American Psychological Association (APA)
ISBN 13 : 9781433836428
Total Pages : 716 pages
Book Rating : 4.8/5 (364 download)

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Book Synopsis APA Handbook of Consumer Psychology by : Lynn R. Kahle

Download or read book APA Handbook of Consumer Psychology written by Lynn R. Kahle and published by American Psychological Association (APA). This book was released on 2021-12-07 with total page 716 pages. Available in PDF, EPUB and Kindle. Book excerpt: The APA Handbook of Consumer Psychology presents a comprehensive survey of the field, including historical reviews and critical sources of information in both core and emerging literature. This 33-chapter handbook is designed as a library reference that captures up-to-date content on consumer psychology, with insights offered by an outstanding roster of contributors. Broad coverage areas include perspectives on consumer psychology, consumer characteristics and contexts, use of psychology to communicate with consumers, consumer cognitions and affect, and use of psychology to carry out business functions. Chapters pinpoint practical issues; probe unresolved and controversial topics in a balanced manner; and present future theoretical, research, and practice trends. The handbook provides a starting point for an examination of consumer psychology and ways to move the knowledge forward in this meaningful and vital area of human behavior.

Handbook of Consumer Psychology

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Author :
Publisher : Psychology Press
ISBN 13 : 1136676201
Total Pages : 1784 pages
Book Rating : 4.1/5 (366 download)

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Book Synopsis Handbook of Consumer Psychology by : Curtis P. Haugtvedt

Download or read book Handbook of Consumer Psychology written by Curtis P. Haugtvedt and published by Psychology Press. This book was released on 2018-12-07 with total page 1784 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts. The Handbook presents state-of-the-art research as well as providing a place for authors to put forward suggestions for future research and practice. The Handbook is most appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising.

APA Handbook of Clinical Psychology

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Publisher :
ISBN 13 : 9781433821325
Total Pages : pages
Book Rating : 4.8/5 (213 download)

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Book Synopsis APA Handbook of Clinical Psychology by : John C. Norcross

Download or read book APA Handbook of Clinical Psychology written by John C. Norcross and published by . This book was released on 2016 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Routledge International Handbook of Consumer Psychology

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Publisher : Taylor & Francis
ISBN 13 : 131753994X
Total Pages : 749 pages
Book Rating : 4.3/5 (175 download)

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Book Synopsis Routledge International Handbook of Consumer Psychology by : Cathrine V. Jansson-Boyd

Download or read book Routledge International Handbook of Consumer Psychology written by Cathrine V. Jansson-Boyd and published by Taylor & Francis. This book was released on 2016-11-18 with total page 749 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique handbook maps the growing field of consumer psychology in its increasingly global context. With contributions from over 70 scholars across four continents, the book reflects the cross-cultural and multidisciplinary character of the field. Chapters relate the key consumer concepts to the progressive globalization of markets in which consumers act and consumption takes place. The book is divided into seven sections, offering a truly comprehensive reference work that covers: The historical foundations of the discipline and the rise of globalization The role of cognition and multisensory perception in consumers’ judgements The social self, identity and well-being, including their relation to advertising Social and cultural influences on consumption, including politics and religion Decision making, attitudes and behaviorally based research Sustainable consumption and the role of branding The particularities of online settings in framing and affecting behavior The Routledge International Handbook of Consumer Psychology will be essential reading for anyone interested in how the perceptions, feelings and values of consumers interact with the decisions they make in relation to products and services in a global context. It will also be key reading for students and researchers across psychology and marketing, as well as professionals interested in a deeper understanding of the field.

APA Handbook of Community Psychology

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Publisher : APA Handbooks in Psychology
ISBN 13 : 9781433822575
Total Pages : 1228 pages
Book Rating : 4.8/5 (225 download)

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Book Synopsis APA Handbook of Community Psychology by : Meg A. Bond

Download or read book APA Handbook of Community Psychology written by Meg A. Bond and published by APA Handbooks in Psychology. This book was released on 2016-09 with total page 1228 pages. Available in PDF, EPUB and Kindle. Book excerpt: This two-volume handbook summarizes and makes sense of exciting intellectual developments in the field of community psychology. As a discipline that is considered a half century old in the United States, community psychology has grown in the sophistication and reach of theories and research. Reviewing the chapters of the APA Handbook of Community Psychology, the reader will readily notice several themes emerge. Community psychology's ideas are becoming increasingly elaborated; its theory, research and interventions more situated; and its reach in both thought and action, more expansive. Ideas that may have seemed much simpler when first proposed -- for example, community, prevention and empowerment -- have come to pose challenges, contradictions and opportunities initially unspecified and perhaps unimagined. Under the editorial direction of Meg A. Bond, Irma Serrano-Garc�a, Christopher B. Keys, and Marybeth Shinn, with chapters authored by both senior and rising scholars, the APA Handbook of Community Psychology provides an indispensable and authoritative reference resource for researchers, instructors, students, practitioners, field leaders and life-long learners alike. This highly anticipated addition to the APA Handbooks in Psychology� series covers current knowledge and identifies the most pertinent sources of information in both the core and evolving literature. It highlights community psychology's emphasis on the synergistic relationship between research and action, and offers an international outlook, including chapters integrating perspectives from across cultures and contexts around the world.

Handbook of Research Methods in Consumer Psychology

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Publisher : Routledge
ISBN 13 : 1351137700
Total Pages : 541 pages
Book Rating : 4.3/5 (511 download)

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Book Synopsis Handbook of Research Methods in Consumer Psychology by : Frank Kardes

Download or read book Handbook of Research Methods in Consumer Psychology written by Frank Kardes and published by Routledge. This book was released on 2019-04-15 with total page 541 pages. Available in PDF, EPUB and Kindle. Book excerpt: What impact can various research methods have on consumer psychology? How can they help us understand the workings of the consumer mind? And how can the field of consumer psychology best utilize these methods? In the Handbook of Research Methods in Consumer Psychology, leading consumer psychologists summarize key aspects of the research process and explain how different methods enrich understanding of how consumers process information to form judgments and opinions and to make consumption-related decisions. Kardes, Herr, and Schwarz provide an in-depth analysis of the scientific research methods needed to understand consumption-related judgments and decisions. The book is split into five parts, demonstrating the breadth of the volume: classic approaches, contemporary approaches, online research methods, data analysis, and philosophy of science. A variety of leading researchers give insight into a wide range of topics, reflecting both long-standing debate and more recent developments in the field to encourage discussion and the advancement of consumer research. The Handbook of Research Methods in Consumer Psychology is essential reading for researchers, students, and professionals interested in consumer psychology and behavior.

The SAGE Handbook of Consumer Culture

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Publisher : SAGE
ISBN 13 : 1473998778
Total Pages : 748 pages
Book Rating : 4.4/5 (739 download)

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Book Synopsis The SAGE Handbook of Consumer Culture by : Olga Kravets

Download or read book The SAGE Handbook of Consumer Culture written by Olga Kravets and published by SAGE. This book was released on 2018-01-01 with total page 748 pages. Available in PDF, EPUB and Kindle. Book excerpt: The question of consumption emerged as a major focus of research and scholarship in the 1990s but the breadth and diversity of consumer culture has not been fully enough explored. The meanings of consumption, particularly in relation to lifestyle and identity, are of great importance to academic areas including business studies, sociology, cultural and media studies, psychology, geography and politics. The SAGE Handbook of Consumer Culture is a one-stop resource for scholars and students of consumption, where the key dimensions of consumer culture are critically discussed and articulated. The editors have organised contributions from a global and interdisciplinary team of scholars into six key sections: Part 1: Sociology of Consumption Part 2: Geographies of Consumer Culture Part 3: Consumer Culture Studies in Marketing Part 4: Consumer Culture in Media and Cultural Studies Part 5: Material Cultures of Consumption Part 6: The Politics of Consumer Culture

APA Handbook of Nonverbal Communication

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Publisher : American Psychological Association (APA)
ISBN 13 : 9781433819698
Total Pages : 0 pages
Book Rating : 4.8/5 (196 download)

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Book Synopsis APA Handbook of Nonverbal Communication by : American Psychological Association

Download or read book APA Handbook of Nonverbal Communication written by American Psychological Association and published by American Psychological Association (APA). This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides scholarly reviews of state-of-the-art knowledge in the areas of nonverbal communication and nonverbal behaviours and includes an entire section devoted to new and improved methodologies and technologies that allow for the recording, capture, and analysis of nonverbal behaviours. The primary audience for the book is researchers in the area, as well as by students in graduate-level classes on nonverbal communication or behaviour. The handbook is organised around four broad themes, each of which led to a different section in this volume: The first concerns the history of the field and includes two chapters providing an overview and history of the area, all written by senior researchers with many years of experience. The second concerns the factors of influence of nonverbal communication and encompasses the main theoretical and conceptual frameworks within which research on nonverbal communication occurs. The third theme presents the separate sources of nonverbal communication and behaviour and includes chapters on the physical environment, appearance and physiognomy, olfactics and odour, facial expressions, voice, gesture, eye behaviour and gaze, and postures, gait, proxemics, and haptics. This section also includes a chapter on nonverbal communication in nonhuman primates. The final theme concerns advances in research methodologies, and includes chapters on the methods for measuring and analysing facial expressions, voice, gesture, eye behaviour, olfactics, body movements, and nonverbal sensitivity.

Handbook of Marketing Scales

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Publisher : SAGE
ISBN 13 : 9780761910008
Total Pages : 568 pages
Book Rating : 4.9/5 (1 download)

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Book Synopsis Handbook of Marketing Scales by : William O. Bearden

Download or read book Handbook of Marketing Scales written by William O. Bearden and published by SAGE. This book was released on 1999-11-12 with total page 568 pages. Available in PDF, EPUB and Kindle. Book excerpt: A total of 192 multi-item scales, each presented in a consistent format, on topics such as individual behaviour, consumer psychology, values and attitudes are provided in this 2nd edition. A comprehensive index is included.

APA Handbook of the Psychology of Women

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Publisher : APA Handbooks in Psychology(r)
ISBN 13 : 9781433827921
Total Pages : 0 pages
Book Rating : 4.8/5 (279 download)

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Book Synopsis APA Handbook of the Psychology of Women by : Cheryl Brown Travis

Download or read book APA Handbook of the Psychology of Women written by Cheryl Brown Travis and published by APA Handbooks in Psychology(r). This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a formal field of study, the psychology of women has pushed the boundaries of traditional theory, produced breakthroughs in methodology, and built links to some of the most challenging problems of our time. It remains an intellectually vibrant and socially relevant area, including initiatives that not only have changed the epistemology of knowledge but also have expanded our understanding of ourselves and of the world. Across this two-volume set, chapter authors provide scholarly reviews and in-depth analyses of subjects within their areas of expertise. Themes of status and power inform many chapters. Volume 1 begins by outlining the emergence of the psychology of women and its connections with the women's movement. This is followed by feminist critiques of theory, descriptions of innovative methodologies, and discussions of difference and similarity, both between women and men and between gender and sexuality. The social and economic contexts surrounding these issues are reviewed, as are dichotomies sustained by sexism, stereotypes, and prejudice. Volume 1 concludes with chapters that address the uniquely intersecting components of individual experience. Volume 2 focuses on applied subjects. It begins with a section on psychological well-being, including therapeutic models of gender, feminist goals of empowerment, multicultural feminism, and the borderlands of gender identity. Following is a discussion of close relationships, including issues of intimacy, equity, and changing models of family. Victimization and narratives of victimhood are described next, as are leadership, community, politics, and women in the workplace. The volume concludes with a discussion of women's roles and agency throughout the world, with special attention given to human rights and reproductive justice.

The Cambridge Handbook of Consumer Psychology

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Publisher : Cambridge University Press
ISBN 13 : 1009243942
Total Pages : 873 pages
Book Rating : 4.0/5 (92 download)

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Book Synopsis The Cambridge Handbook of Consumer Psychology by : Cait Lamberton

Download or read book The Cambridge Handbook of Consumer Psychology written by Cait Lamberton and published by Cambridge University Press. This book was released on 2023-04-06 with total page 873 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last two years, consumers have experienced massive changes in consumption – whether due to shifts in habits; the changing information landscape; challenges to their identity, or new economic experiences of scarcity or abundance. What can we expect from these experiences? How are the world's leading thinkers applying both foundational knowledge and novel insights as we seek to understand consumer psychology in a constantly changing landscape? And how can informed readers both contribute to and evaluate our knowledge? This handbook offers a critical overview of both fundamental topics in consumer psychology and those that are of prominence in the contemporary marketplace, beginning with an examination of individual psychology and broadening to topics related to wider cultural and marketplace systems. The Cambridge Handbook of Consumer Psychology, 2nd edition, will act as a valuable guide for teachers and graduate and undergraduate students in psychology, marketing, management, economics, sociology, and anthropology.

Leveraging Consumer Behavior and Psychology in the Digital Economy

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Publisher : IGI Global
ISBN 13 : 1799830438
Total Pages : 299 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Leveraging Consumer Behavior and Psychology in the Digital Economy by : Suki, Norazah Mohd

Download or read book Leveraging Consumer Behavior and Psychology in the Digital Economy written by Suki, Norazah Mohd and published by IGI Global. This book was released on 2020-06-26 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the increasing prevalence of information, communication, and technology, including social media, in the digital economy, leveraging consumer behavior and psychology has become a dominant ground for researchers and practitioners to inspect the trends, opportunities, and challenges to social networking service (SNS) developers and online firms. These platforms have become a key channel for social interactions and networking among individuals and online communities to leverage business activities in respect to product and service visibility and sustainability via the internet. Leveraging Consumer Behavior and Psychology in the Digital Economy is a pivotal reference source that provides current research on topics relevant to consumer behavior, consumer psychology, consumer value, customer satisfaction, and loyalty and how best to utilize this research consumer behavior and psychology in the digital economy. Emphasizing critical topics in the field of consumer behavior research, this publication is a wide-ranging resource for professionals, practitioners, marketers, retailers, business managers, academics, researchers, and graduate-level students interested in the latest material on consumer behavior and psychology in the digital economy.

The Handbook of Evolutionary Psychology, Volume 1

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Publisher : John Wiley & Sons
ISBN 13 : 1118756029
Total Pages : 691 pages
Book Rating : 4.1/5 (187 download)

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Book Synopsis The Handbook of Evolutionary Psychology, Volume 1 by : David M. Buss

Download or read book The Handbook of Evolutionary Psychology, Volume 1 written by David M. Buss and published by John Wiley & Sons. This book was released on 2015-09-29 with total page 691 pages. Available in PDF, EPUB and Kindle. Book excerpt: The indispensable reference tool for the groundbreaking science of evolutionary psychology Why is the mind designed the way it is? How does input from the environment interact with the mind to produce behavior? These are the big, unanswered questions that the field of evolutionary psychology seeks to explore. The Handbook of Evolutionary Psychology is the seminal work in this vibrant, quickly-developing new discipline. In this thorough revision and expansion, luminaries in the field provide an in-depth exploration of the foundations of evolutionary psychology and explain the new empirical discoveries and theoretical developments that continue at a breathtaking pace. Evolutionary psychologists posit that the mind has a specialized and complex structure, just as the body has a specialized and complex structure. From this important theoretical concept arises the vast array of possibilities that are at the core of the field, which seeks to examine such traits as perception, language, and memory from an evolutionary perspective. This examination is intended to determine the human psychological traits that are the products of sexual and natural selection and, as such, to chart and understand human nature. Join the discussion of the big questions addressed by the burgeoning field of evolutionary psychology Explore the foundations of evolutionary psychology, from theory and methods to the thoughts of EP critics Discover the psychology of human survival, mating, parenting, cooperation and conflict, culture, and more Identify how evolutionary psychology is interwoven with other academic subjects and traditional psychological disciplines The Handbook of Evolutionary Psychology is the definitive guide for every psychologist and student interested in keeping abreast of new ideas in this quickly-developing field.

APA Handbook of Human Systems Integration

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Publisher : APA Books
ISBN 13 : 9781433818288
Total Pages : 625 pages
Book Rating : 4.8/5 (182 download)

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Book Synopsis APA Handbook of Human Systems Integration by : Deborah Ann Boehm-Davis

Download or read book APA Handbook of Human Systems Integration written by Deborah Ann Boehm-Davis and published by APA Books. This book was released on 2015-04 with total page 625 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Psychology of Women

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Author :
Publisher : Greenwood
ISBN 13 :
Total Pages : 790 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Psychology of Women by : Florence Denmark

Download or read book Psychology of Women written by Florence Denmark and published by Greenwood. This book was released on 1993 with total page 790 pages. Available in PDF, EPUB and Kindle. Book excerpt: .,."The definitive work on the psychology of women....An extraordinary review of contemporary knowledge." Choice

APA Handbook of Forensic Neuropsychology

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Publisher : APA Handbooks in Psychology(r)
ISBN 13 : 9781433826948
Total Pages : 0 pages
Book Rating : 4.8/5 (269 download)

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Book Synopsis APA Handbook of Forensic Neuropsychology by : Shane S. Bush

Download or read book APA Handbook of Forensic Neuropsychology written by Shane S. Bush and published by APA Handbooks in Psychology(r). This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The APA Handbook of Forensic Neuropsychology covers the scientific and clinical neuropsychological advances and their application in forensic contexts. The application of clinical neuropsychology to forensic questions and issues is growing at a tremendous rate. This handbook covers the scientific and clinical neuropsychological advances and their application in forensic contexts. To accomplish this goal, the contributors (a) presents the theoretical, statistical, and ethical foundations of forensic neuropsychology; (b) describes current assessment measures and procedures employed in forensic neuropsychology, with an emphasis on their empirical evidence base; (c) integrates recently published empirical literature involving commonly encountered disorders and special populations; (d) describes reporting, admissibility, and testimony issues involving neuropsychology in forensic matters; and (e) describes future directions involving the intersection of clinical neuropsychology and legal matters.

Reporting Research in Psychology

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Publisher : American Psychological Association (APA)
ISBN 13 :
Total Pages : 156 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis Reporting Research in Psychology by : Harris M. Cooper

Download or read book Reporting Research in Psychology written by Harris M. Cooper and published by American Psychological Association (APA). This book was released on 2011 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: "An educational guide based on the Publication manual of the American Psychological Association"--Cover.