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When Television was Young

Author : Paul Rutherford
Publisher : University of Toronto Press
ISBN 13 : 9780802066473
Total Pages : 676 pages
Book Rating : 4.0/5 (664 download)

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Book Synopsis When Television was Young by : Paul Rutherford

Download or read book When Television was Young written by Paul Rutherford and published by University of Toronto Press. This book was released on 1990-01-01 with total page 676 pages. Available in PDF, EPUB and Kindle. Book excerpt: A decade after the first Canadian telecasts in September 1952, TV had conquered the country. Why was the little screen so enthusiastically welcomed by Canadians? Was television in its early years more innovative, less commerical, and more Canadian than current than current offerings? In this study of what is often called the 'golden age' of television, Paul Rutherford has set out to dispel some cherished myths and to resurrect the memory of a noble experiment in the making of Canadian culture. He focuses on three key aspects of the story. The first is the development of the national service, including the critical acclaim won by Radio-Canada, the struggles of the CBC's English service to provide mass entertainment that could compete with the Hollywood product, and the effective challenge of private television to the whole dream of public broadcasting. The second deals with the wealth of made-in-Canada programming available to please and inform vviewers - even commercials receive close attention. Altogether, Rutherford argues, Canadian programming reflected as well as enhanced the prevailing values and assumptions of the mainstream. The final focus is on McLuhan's Question: What happens to society when a new medium of communications enters the picture? Rutherford's findings cast doubt upon the common presumptions about the awesome power of television. Television in Canada, Rutherford concludes, amounts to a failed revolution. It never realized the ambbitions of its masters or the fears of its critics. Its course was shaped not only by the will of the government, the power of commerce, and the empire of Hollywood, but also by the desires and habits of the viewers.

--and Now a Word from Our Sponsor

Author : Columbia Broadcasting System, Inc
Publisher :
ISBN 13 :
Total Pages : 8 pages
Book Rating : 4.:/5 (89 download)

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Book Synopsis --and Now a Word from Our Sponsor by : Columbia Broadcasting System, Inc

Download or read book --and Now a Word from Our Sponsor written by Columbia Broadcasting System, Inc and published by . This book was released on 1946 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Radio Sound Effects

Author : Robert L. Mott
Publisher : McFarland
ISBN 13 : 9780786422661
Total Pages : 308 pages
Book Rating : 4.4/5 (226 download)

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Book Synopsis Radio Sound Effects by : Robert L. Mott

Download or read book Radio Sound Effects written by Robert L. Mott and published by McFarland. This book was released on 2005-02-18 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: To today's radio listener, it is difficult to imagine the influence radio once held over the American people. Unlike movies or newspapers, radio both informed and entertained its audience without requiring them to participate. Part of its success depended upon the people who created the sound effects--a squeaking door, the approach of a horse, or a typewriter. The author did live sound effects during the "Golden Age" of radio. He provides many insights into the early days of the medium as it grappled with entertaining an audience based on a single sense (hearing). How the sounds were produced is fully covered as are the artists responsible for their production. Stories of successful effects production are balanced by embarrassing or funny failures. A list of artists and their shows is included.

Listening In

Author : Mary Vipond
Publisher : McGill-Queen's Press - MQUP
ISBN 13 : 0773563482
Total Pages : 399 pages
Book Rating : 4.7/5 (735 download)

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Book Synopsis Listening In by : Mary Vipond

Download or read book Listening In written by Mary Vipond and published by McGill-Queen's Press - MQUP. This book was released on 1992-09-28 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mary Vipond's approach is based on the idea that the development of radio broadcasting was a process that involved equipment manufacturers, broadcasters, and "audiences/customers." She charts the expansion of these three groups, surveys the development of advertising and networking as methods of financing, and analyses the evolution of programming. From 1922 to 1932, radio administration was the responsibility of the Radio Branch of the federal Department of Marine and Fisheries. Vipond discusses the regulatory policies of the branch. She completes her study with an analysis of the period from the formation of the Aird Royal Commission on Radio Broadcasting in 1928 to the passage of the Radio Broadcasting Act of 1932. Between 1922 and 1932, virtually all Canadian broadcasting was in the private sector. The campaign in the early 1930s to institute a broadcasting system oriented more toward public service and the promotion of a national identity was partially successful. Vipond reveals, however, that the act that in 1932 set up the Canadian Radio Broadcasting Commission, now the CBC, was much weaker than has generally been recognized. She argues that this weakness was a consequence of the fact that, over the course of the 1920s, broadcasters, listeners, and politicians alike had built up certain expectations of radio which could not easily be disregarded.

The Oxford Handbook of New Audiovisual Aesthetics

Author : John Richardson
Publisher : Oxford University Press, USA
ISBN 13 : 0199733864
Total Pages : 749 pages
Book Rating : 4.1/5 (997 download)

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Book Synopsis The Oxford Handbook of New Audiovisual Aesthetics by : John Richardson

Download or read book The Oxford Handbook of New Audiovisual Aesthetics written by John Richardson and published by Oxford University Press, USA. This book was released on 2013-10-03 with total page 749 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media forms and genres are proliferating as never before, from movies, computer games and iPods to video games and wireless phones. This essay collection by recognized scholars, practitioners and non-academic writers opens discussion in exciting new directions.

Martians and Misplaced Clues

Author : Jack Seabrook
Publisher : Popular Press
ISBN 13 : 9780879725914
Total Pages : 324 pages
Book Rating : 4.7/5 (259 download)

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Book Synopsis Martians and Misplaced Clues by : Jack Seabrook

Download or read book Martians and Misplaced Clues written by Jack Seabrook and published by Popular Press. This book was released on 1993 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brown (1906-1972) was a popular and respected author of more than 20 mysteries and science fiction novels (The Fabulous Clipjoint, won the 1948 Edgar Award for best mystery novel). This study looks closely at his work and chronicles his unusual life. Paper edition (unseen), $16.95. Annotation copyright by Book News, Inc., Portland, OR

A Word from Our Sponsor

Author : Cynthia B. Meyers
Publisher : Fordham Univ Press
ISBN 13 : 0823253767
Total Pages : 288 pages
Book Rating : 4.8/5 (232 download)

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Book Synopsis A Word from Our Sponsor by : Cynthia B. Meyers

Download or read book A Word from Our Sponsor written by Cynthia B. Meyers and published by Fordham Univ Press. This book was released on 2013-12-01 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the “golden age” of radio, from roughly the late 1920s until the late 1940s, advertising agencies were arguably the most important sources of radio entertainment. Most nationally broadcast programs on network radio were created, produced, written, and/or managed by advertising agencies: for example, J. Walter Thompson produced “Kraft Music Hall” for Kraft; Benton & Bowles oversaw “Show Boat” for Maxwell House Coffee; and Young & Rubicam managed “Town Hall Tonight” with comedian Fred Allen for Bristol-Myers. Yet this fact has disappeared from popular memory and receives little attention from media scholars and historians. By repositioning the advertising industry as a central agent in the development of broadcasting, author Cynthia B. Meyers challenges conventional views about the role of advertising in culture, the integration of media industries, and the role of commercialism in broadcasting history. Based largely on archival materials, A Word from Our Sponsor mines agency records from the J. Walter Thompson papers at Duke University, which include staff meeting transcriptions, memos, and account histories; agency records of BBDO, Benton & Bowles, Young & Rubicam, and N. W. Ayer; contemporaneous trade publications; and the voluminous correspondence between NBC and agency executives in the NBC Records at the Wisconsin Historical Society. Mediating between audiences’ desire for entertainment and advertisers’ desire for sales, admen combined “showmanship” with “salesmanship” to produce a uniquely American form of commercial culture. In recounting the history of this form, Meyers enriches and corrects our understanding not only of broadcasting history but also of advertising history, business history, and American cultural history from the 1920s to the 1940s.

And Now a Word from Our Sponsor

Author : Henry Morgan
Publisher :
ISBN 13 :
Total Pages : 72 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis And Now a Word from Our Sponsor by : Henry Morgan

Download or read book And Now a Word from Our Sponsor written by Henry Morgan and published by . This book was released on 1960 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Brought to You By

Author : Lawrence R. Samuel
Publisher : University of Texas Press
ISBN 13 : 9780292777637
Total Pages : 292 pages
Book Rating : 4.7/5 (776 download)

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Book Synopsis Brought to You By by : Lawrence R. Samuel

Download or read book Brought to You By written by Lawrence R. Samuel and published by University of Texas Press. This book was released on 2001 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: "If there was a book like Brought to You By when I came into the advertising business, it would have saved me ten years of hard knocks. I plan to buy it by the box load and hand it out as my gift to any young person who expresses interest in getting into the advertising business." ?Jerry Della Femina, President, Jerry Della Femina & Partners "The most exciting and comprehensive explanation of how a single medium rose to be one of the most definitive forces in our culture." ?John Gerzema, Managing Director, Fallon NYC "A fun-filled journey of reminiscences for those of us old enough to remember the early days of TV advertising. Samuel also provides a powerful analogy that puts the roles of regulation, freedom, and the profit motive of the Internet in perspective." ?Paul J. Groncki, Ph.D., VP, Director of Marketing Research, J.P. Morgan "Incredibly thought-provoking for anyone interested in the shaping of our commercial culture." ?Megan Kent, Executive Director, Brand Planning, Bozell Worldwide "All scholars interested in how and why advertisers used commercials to advance a triumphant and optimistic American Way will find Brought to You By an exciting read." ?Lary May, Professor of American Studies, University of Minnesota "This important book examines and credits, warts and all, the undeniable engine behind our country's thirst for growth and belief in endless possibilities?the television commercial." ?Mark R. Morris, Chairman, Bates North America "For the general reader or the specialist seeking to understand the commercial roots of our experience economy, I cannot imagine a more perceptive guide." ?John F. Sherry, Jr., Professor of Marketing, Northwestern University "Fascinating reading, capturing a pivotal moment in the shaping of the most powerful generation in history, baby boomers." ?Benny Sommerfeld, Business Development Manager, Volvo Cars N.A.

Light Stories for Teenage Boys

Author :
Publisher : Lulu.com
ISBN 13 : 1435722523
Total Pages : 178 pages
Book Rating : 4.4/5 (357 download)

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Book Synopsis Light Stories for Teenage Boys by :

Download or read book Light Stories for Teenage Boys written by and published by Lulu.com. This book was released on with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Oh, God! We Have a Situation!

Author : Rev. Dr. Margreat Smithson
Publisher : Dorrance Publishing
ISBN 13 :
Total Pages : 176 pages
Book Rating : 4.8/5 (852 download)

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Book Synopsis Oh, God! We Have a Situation! by : Rev. Dr. Margreat Smithson

Download or read book Oh, God! We Have a Situation! written by Rev. Dr. Margreat Smithson and published by Dorrance Publishing. This book was released on 2022-12-28 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Oh, God! We Have a Situation! God's Situation Room By: Reverend Dr. Margreat B. Smithson Things happen, life happens and there are times when we just don’t know what to do. In Oh, God! We Have a Situation!, Rev. Dr. Margreat Smithson recalls stories and events from her own life, as well as her friends’ and family’s tales. Depicting the everyday experiences she and others have had with the Lord, she hopes to strengthen her readers’ connection with God. The book includes stories, short prayers and anecdotes, written so that you can read it in one sitting or one selection at a time, so readers can come away with a word from God.

Twenty-Five Things Your Cat (Probably) Wants You To Know

Author : Dow Winscott
Publisher : Lulu.com
ISBN 13 : 0359781772
Total Pages : 170 pages
Book Rating : 4.3/5 (597 download)

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Book Synopsis Twenty-Five Things Your Cat (Probably) Wants You To Know by : Dow Winscott

Download or read book Twenty-Five Things Your Cat (Probably) Wants You To Know written by Dow Winscott and published by Lulu.com. This book was released on 2019 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Meet Jake and Kobush, the feline authors of Twenty-five things your cat (probably) wants you to know! These two beautiful puddies share a home with ma and, as it turns out, have a lot to say. Me? I'm just their human that did his best to capture their words so that you might gain some "puddie insight". Make no mistake- I am not a professional animal behaviorist and I am certainly not a "Cat Whisperer". If I were, there would be fewer litter box "accidents" at our home. And far, far fewer carpet stains courtesy of two puddies that occasionally confuse their meal time with a competitive event! But I have lived with puddies all of my pretty long life and have applied my active listening (and watching!) skills to learning "cat". I am a long way from being completely fluent, but I am getting a little better all the time. I think I have done Jake and Kobush justice in their very first book. Be aware that the topics they selected for your reading are theirs and theirs alone and reflect their many prejudices and biases (pretty much like most humans). And always remember- they are cats! I am only responsible for the typing!

Strategic Organizational Alignment

Author : Chris Crosby
Publisher : Business Expert Press
ISBN 13 : 1631576615
Total Pages : 266 pages
Book Rating : 4.6/5 (315 download)

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Book Synopsis Strategic Organizational Alignment by : Chris Crosby

Download or read book Strategic Organizational Alignment written by Chris Crosby and published by Business Expert Press. This book was released on 2016-12-26 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business results, major change, project initiatives can be achieved more easily than imagined. Strategic Organizational Alignment shows you how and points out the reasons why most excuses businesses make for inadequate implementations are wrong. Through stories, illustrations, and step-by-step guides, Crosby shows you a simple, profound, and repeatable way to ensure your business aligns its employees and has a clear path to success. This book will help you to learn how to focus your workplace on the dynamics critical to achieving greater productivity.

Storyboarding Essentials

Author : David Harland Rousseau
Publisher : Watson-Guptill
ISBN 13 : 0385345593
Total Pages : 194 pages
Book Rating : 4.3/5 (853 download)

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Book Synopsis Storyboarding Essentials by : David Harland Rousseau

Download or read book Storyboarding Essentials written by David Harland Rousseau and published by Watson-Guptill. This book was released on 2013-06-25 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive guide to visual storytelling from Savannah College of Art and Design (SCAD), one of the world's leaders in sequential arts instruction. Storyboarding is the process of graphically organizing a project--a motion picture, animation, motion graphic, or interactive media sequence--in order to translate artists' ideas from story to screen. Whether you're a filmmaker, animator, ad director, writer, or video-game artist--storyboarding is a skill that is absolutely critical. Storyboarding Essentials covers everything students and working professionals need to master the art of writing and formatting scripts, creating frames, and following visual logic to create a cohesive narrative.

Leather to the Corinthians

Author : Tom Lucas
Publisher : Tom Lucas
ISBN 13 : 0988526107
Total Pages : 286 pages
Book Rating : 4.9/5 (885 download)

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Book Synopsis Leather to the Corinthians by : Tom Lucas

Download or read book Leather to the Corinthians written by Tom Lucas and published by Tom Lucas. This book was released on 2012 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leather to the Corinthians is an absurd postmodern fable that defiantly flips a middle finger at modern American life. Through the perspectives of its multiple characters, it explores the absurdities of organized religion, the military, big business, fast food, advertising, sex, and the media. Witty, with bitter undertones, its story possesses a satirical spirit as it plays with traditional story structure, phrasing, and cultural references. Its multiple layers encourage return visits as its characters have many more unique tales to tell.

Giving Kids The Business

Author : Alex Molnar
Publisher : Routledge
ISBN 13 : 0429968779
Total Pages : 238 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis Giving Kids The Business by : Alex Molnar

Download or read book Giving Kids The Business written by Alex Molnar and published by Routledge. This book was released on 2018-03-08 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Giving Kids the Business exposes the ways in which corporate America is turning schools into profit centers, the curriculum into an advertising vehicle, and children into a cash crop. Learn how market-oriented school reforms take money out of your pocket and lower the quality of public education. This book sounds the alarm over schools being used by marketers to pitch their products to our nations children. }The commercialization of public education is upon us. With much fanfare and plenty of controversy, plans to cash in on our public schools are popping up all over the country. Educator and social commentator Alex Molnar has written the first book to both document the commercial invasion of public education and explain its alarming consequences.Imagine that your son is given a Gushers fruit snack, told to burst it between his teeth, and asked by his teacher to compare the sensation to a geothermic eruption (compliments of General Mills). Imagine your daughter being taught a lesson about self-esteem by being asked to think about good hair days and bad hair days (compliments of Revlon.) Imagine that to cap off a day of world class learning, your childs teacher shows a videotape that explains that the Valdez oil spill wasnt so bad after all (compliments of Exxon). Giving Kids the Business explains why hot-button proposals like Channel One, an advertising-riddled television program for schools; for-profit public schools run by companies such as the Edison Project and Education Alternatives, Inc.; taxpayer-financed vouchers for private schools; and the relentless interference of corporations in the school curriculum spell trouble for Americas future. Anyone curious about how schools are being turned into marketing vehicles, how education is being recast as a commercial transaction, and how children are being cultivated as a cash crop will want to read Giving Kids the Business. } The commercialization of public education is upon us. With much fanfare and plenty of controversy, plans to cash in on our public schools are popping up all over the country. Educator and social commentator Alex Molnar has written the first book to both document the commercial invasion of public education and explain its alarming consequences.Imagine that your son is given a Gushers fruit snack, told to burst it between his teeth, and asked by his teacher to compare the sensation to a geothermic eruption (compliments of General Mills). Imagine your daughter being taught a lesson about self-esteem by being asked to think about good hair days and bad hair days (compliments of Revlon.) Imagine that to cap off a day of world class learning, your childs teacher shows a videotape that explains that the Valdez oil spill wasnt so bad after all (compliments of Exxon). Giving Kids the Business explains why hot-button proposals like Channel One, an advertising-riddled television program for schools; for-profit public schools run by companies such as the Edison Project and Education Alternatives, Inc. ; taxpayer-financed vouchers for private schools; and the relentless interference of corporations in the school curriculum spell trouble for Americas children.With political races, legislative issues, and judicial challenges regarding education reform from Massachusetts to California, this book will explain whats behind the headlines in every state.

This Won't Help: Modest Proposals for a More Enjoyable Apocalypse

Author : Eli Grober
Publisher : The Experiment, LLC
ISBN 13 : 1891011448
Total Pages : 221 pages
Book Rating : 4.8/5 (91 download)

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Book Synopsis This Won't Help: Modest Proposals for a More Enjoyable Apocalypse by : Eli Grober

Download or read book This Won't Help: Modest Proposals for a More Enjoyable Apocalypse written by Eli Grober and published by The Experiment, LLC. This book was released on 2023-10-24 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part catharsis, part diagnosis, this divinely wry collection from New Yorker and McSweeney’s satirist Eli Grober will strike a chord with readers who are dismayed by the chaos of our times. None of it will help—but a few good laughs won’t hurt. Probably. There’s a lot going on, all the time. It may feel overwhelming. Don’t worry. It will end. This Won’t Help is here for you in the meantime—with 100 short, sharp, satirical essays that skewer a world raging with inaction, while maximizing the profits of self-destruction. As if that would help! Eli Grober’s biting, Swiftian prose spares no one—not the megalomaniacal billionaire fleeing Earth for a better life on unlivable Mars, not an extremely online family living completely off-grid, not even a fossil-fuel lobbyist insisting we all stop using straws. (Eli does spare a kind thought for the supremely intelligent readers with the good sense to buy this book.) Maybe, just maybe, descending through the inferno of our environmental, economic, and political landscape will help us find real solutions to the hypocrisy and dysfunction that surrounds us. But probably not.