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Analytics Engineering With Sql And Dbt
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Book Synopsis Analytics Engineering with SQL and dbt by : Rui Pedro Machado
Download or read book Analytics Engineering with SQL and dbt written by Rui Pedro Machado and published by "O'Reilly Media, Inc.". This book was released on 2023-12-08 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the shift from data warehouses to data lakes, data now lands in repositories before it's been transformed, enabling engineers to model raw data into clean, well-defined datasets. dbt (data build tool) helps you take data further. This practical book shows data analysts, data engineers, BI developers, and data scientists how to create a true self-service transformation platform through the use of dynamic SQL. Authors Rui Machado from Monstarlab and Hélder Russa from Jumia show you how to quickly deliver new data products by focusing more on value delivery and less on architectural and engineering aspects. If you know your business well and have the technical skills to model raw data into clean, well-defined datasets, you'll learn how to design and deliver data models without any technical influence. With this book, you'll learn: What dbt is and how a dbt project is structured How dbt fits into the data engineering and analytics worlds How to collaborate on building data models The main tools and architectures for building useful, functional data models How to fit dbt into data warehousing and laking architecture How to build tests for data transformations
Book Synopsis Fundamentals of Analytics Engineering by : Dumky De Wilde
Download or read book Fundamentals of Analytics Engineering written by Dumky De Wilde and published by Packt Publishing Ltd. This book was released on 2024-03-29 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gain a holistic understanding of the analytics engineering lifecycle by integrating principles from both data analysis and engineering Key Features Discover how analytics engineering aligns with your organization's data strategy Access insights shared by a team of seven industry experts Tackle common analytics engineering problems faced by modern businesses Purchase of the print or Kindle book includes a free PDF eBook Book DescriptionWritten by a team of 7 industry experts, Fundamentals of Analytics Engineering will introduce you to everything from foundational concepts to advanced skills to get started as an analytics engineer. After conquering data ingestion and techniques for data quality and scalability, you’ll learn about techniques such as data cleaning transformation, data modeling, SQL query optimization and reuse, and serving data across different platforms. Armed with this knowledge, you will implement a simple data platform from ingestion to visualization, using tools like Airbyte Cloud, Google BigQuery, dbt, and Tableau. You’ll also get to grips with strategies for data integrity with a focus on data quality and observability, along with collaborative coding practices like version control with Git. You’ll learn about advanced principles like CI/CD, automating workflows, gathering, scoping, and documenting business requirements, as well as data governance. By the end of this book, you’ll be armed with the essential techniques and best practices for developing scalable analytics solutions from end to end.What you will learn Design and implement data pipelines from ingestion to serving data Explore best practices for data modeling and schema design Scale data processing with cloud based analytics platforms and tools Understand the principles of data quality management and data governance Streamline code base with best practices like collaborative coding, version control, reviews and standards Automate and orchestrate data pipelines Drive business adoption with effective scoping and prioritization of analytics use cases Who this book is for This book is for data engineers and data analysts considering pivoting their careers into analytics engineering. Analytics engineers who want to upskill and search for gaps in their knowledge will also find this book helpful, as will other data professionals who want to understand the value of analytics engineering in their organization's journey toward data maturity. To get the most out of this book, you should have a basic understanding of data analysis and engineering concepts such as data cleaning, visualization, ETL and data warehousing.
Book Synopsis Data Pipelines Pocket Reference by : James Densmore
Download or read book Data Pipelines Pocket Reference written by James Densmore and published by O'Reilly Media. This book was released on 2021-02-10 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: Data pipelines are the foundation for success in data analytics. Moving data from numerous diverse sources and transforming it to provide context is the difference between having data and actually gaining value from it. This pocket reference defines data pipelines and explains how they work in today's modern data stack. You'll learn common considerations and key decision points when implementing pipelines, such as batch versus streaming data ingestion and build versus buy. This book addresses the most common decisions made by data professionals and discusses foundational concepts that apply to open source frameworks, commercial products, and homegrown solutions. You'll learn: What a data pipeline is and how it works How data is moved and processed on modern data infrastructure, including cloud platforms Common tools and products used by data engineers to build pipelines How pipelines support analytics and reporting needs Considerations for pipeline maintenance, testing, and alerting
Book Synopsis SQL for Data Analysis by : Cathy Tanimura
Download or read book SQL for Data Analysis written by Cathy Tanimura and published by "O'Reilly Media, Inc.". This book was released on 2021-09-09 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the explosion of data, computing power, and cloud data warehouses, SQL has become an even more indispensable tool for the savvy analyst or data scientist. This practical book reveals new and hidden ways to improve your SQL skills, solve problems, and make the most of SQL as part of your workflow. You'll learn how to use both common and exotic SQL functions such as joins, window functions, subqueries, and regular expressions in new, innovative ways--as well as how to combine SQL techniques to accomplish your goals faster, with understandable code. If you work with SQL databases, this is a must-have reference. Learn the key steps for preparing your data for analysis Perform time series analysis using SQL's date and time manipulations Use cohort analysis to investigate how groups change over time Use SQL's powerful functions and operators for text analysis Detect outliers in your data and replace them with alternate values Establish causality using experiment analysis, also known as A/B testing
Book Synopsis The Data Warehouse Toolkit by : Ralph Kimball
Download or read book The Data Warehouse Toolkit written by Ralph Kimball and published by John Wiley & Sons. This book was released on 2011-08-08 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: This old edition was published in 2002. The current and final edition of this book is The Data Warehouse Toolkit: The Definitive Guide to Dimensional Modeling, 3rd Edition which was published in 2013 under ISBN: 9781118530801. The authors begin with fundamental design recommendations and gradually progress step-by-step through increasingly complex scenarios. Clear-cut guidelines for designing dimensional models are illustrated using real-world data warehouse case studies drawn from a variety of business application areas and industries, including: Retail sales and e-commerce Inventory management Procurement Order management Customer relationship management (CRM) Human resources management Accounting Financial services Telecommunications and utilities Education Transportation Health care and insurance By the end of the book, you will have mastered the full range of powerful techniques for designing dimensional databases that are easy to understand and provide fast query response. You will also learn how to create an architected framework that integrates the distributed data warehouse using standardized dimensions and facts.
Book Synopsis Data Engineering with dbt by : Roberto Zagni
Download or read book Data Engineering with dbt written by Roberto Zagni and published by Packt Publishing Ltd. This book was released on 2023-06-30 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use easy-to-apply patterns in SQL and Python to adopt modern analytics engineering to build agile platforms with dbt that are well-tested and simple to extend and run Purchase of the print or Kindle book includes a free PDF eBook Key Features Build a solid dbt base and learn data modeling and the modern data stack to become an analytics engineer Build automated and reliable pipelines to deploy, test, run, and monitor ELTs with dbt Cloud Guided dbt + Snowflake project to build a pattern-based architecture that delivers reliable datasets Book Descriptiondbt Cloud helps professional analytics engineers automate the application of powerful and proven patterns to transform data from ingestion to delivery, enabling real DataOps. This book begins by introducing you to dbt and its role in the data stack, along with how it uses simple SQL to build your data platform, helping you and your team work better together. You’ll find out how to leverage data modeling, data quality, master data management, and more to build a simple-to-understand and future-proof solution. As you advance, you’ll explore the modern data stack, understand how data-related careers are changing, and see how dbt enables this transition into the emerging role of an analytics engineer. The chapters help you build a sample project using the free version of dbt Cloud, Snowflake, and GitHub to create a professional DevOps setup with continuous integration, automated deployment, ELT run, scheduling, and monitoring, solving practical cases you encounter in your daily work. By the end of this dbt book, you’ll be able to build an end-to-end pragmatic data platform by ingesting data exported from your source systems, coding the needed transformations, including master data and the desired business rules, and building well-formed dimensional models or wide tables that’ll enable you to build reports with the BI tool of your choice.What you will learn Create a dbt Cloud account and understand the ELT workflow Combine Snowflake and dbt for building modern data engineering pipelines Use SQL to transform raw data into usable data, and test its accuracy Write dbt macros and use Jinja to apply software engineering principles Test data and transformations to ensure reliability and data quality Build a lightweight pragmatic data platform using proven patterns Write easy-to-maintain idempotent code using dbt materialization Who this book is for This book is for data engineers, analytics engineers, BI professionals, and data analysts who want to learn how to build simple, futureproof, and maintainable data platforms in an agile way. Project managers, data team managers, and decision makers looking to understand the importance of building a data platform and foster a culture of high-performing data teams will also find this book useful. Basic knowledge of SQL and data modeling will help you get the most out of the many layers of this book. The book also includes primers on many data-related subjects to help juniors get started.
Book Synopsis Mastering the Modern Data Stack by : Nick Jewell, PhD
Download or read book Mastering the Modern Data Stack written by Nick Jewell, PhD and published by TinyTechMedia LLC. This book was released on 2023-09-28 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the age of digital transformation, becoming overwhelmed by the sheer volume of potential data management, analytics, and AI solutions is common. Then it's all too easy to become distracted by glossy vendor marketing, and then chase the latest shiny tool, rather than focusing on building resilient, valuable platforms that will outperform the competition. This book aims to fix a glaring gap for data professionals: a comprehensive guide to the full Modern Data Stack that's rooted in real-world capabilities, not vendor hype. It is full of hard-earned advice on how to get maximum value from your investments through tangible insights, actionable strategies, and proven best practices. It comprehensively explains how the Modern Data Stack is truly utilized by today's data-driven companies. Mastering the Modern Data Stack: An Executive Guide to Unified Business Analytics is crafted for a diverse audience. It's for business and technology leaders who understand the importance and potential value of data, analytics, and AI—but don’t quite see how it all fits together in the big picture. It's for enterprise architects and technology professionals looking for a primer on the data analytics domain, including definitions of essential components and their usage patterns. It's also for individuals early in their data analytics careers who wish to have a practical and jargon-free understanding of how all the gears and pulleys move behind the scenes in a Modern Data Stack to turn data into actual business value. Whether you're starting your data journey with modest resources, or implementing digital transformation in the cloud, you'll find that this isn't just another textbook on data tools or a mere overview of outdated systems. It's a powerful guide to efficient, modern data management and analytics, with a firm focus on emerging technologies such as data science, machine learning, and AI. If you want to gain a competitive advantage in today’s fast-paced digital world, this TinyTechGuide™ is for you. Remember, it’s not the tech that’s tiny, just the book!™
Book Synopsis Mastering Snowflake Solutions by : Adam Morton
Download or read book Mastering Snowflake Solutions written by Adam Morton and published by Apress. This book was released on 2022-02-28 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design for large-scale, high-performance queries using Snowflake’s query processing engine to empower data consumers with timely, comprehensive, and secure access to data. This book also helps you protect your most valuable data assets using built-in security features such as end-to-end encryption for data at rest and in transit. It demonstrates key features in Snowflake and shows how to exploit those features to deliver a personalized experience to your customers. It also shows how to ingest the high volumes of both structured and unstructured data that are needed for game-changing business intelligence analysis. Mastering Snowflake Solutions starts with a refresher on Snowflake’s unique architecture before getting into the advanced concepts that make Snowflake the market-leading product it is today. Progressing through each chapter, you will learn how to leverage storage, query processing, cloning, data sharing, and continuous data protection features. This approach allows for greater operational agility in responding to the needs of modern enterprises, for example in supporting agile development techniques via database cloning. The practical examples and in-depth background on theory in this book help you unleash the power of Snowflake in building a high-performance system with little to no administrative overhead. Your result from reading will be a deep understanding of Snowflake that enables taking full advantage of Snowflake’s architecture to deliver value analytics insight to your business. What You Will Learn Optimize performance and costs associated with your use of the Snowflake data platform Enable data security to help in complying with consumer privacy regulations such as CCPA and GDPR Share data securely both inside your organization and with external partners Gain visibility to each interaction with your customers using continuous data feeds from Snowpipe Break down data silos to gain complete visibility your business-critical processes Transform customer experience and product quality through real-time analytics Who This Book Is for Data engineers, scientists, and architects who have had some exposure to the Snowflake data platform or bring some experience from working with another relational database. This book is for those beginning to struggle with new challenges as their Snowflake environment begins to mature, becoming more complex with ever increasing amounts of data, users, and requirements. New problems require a new approach and this book aims to arm you with the practical knowledge required to take advantage of Snowflake’s unique architecture to get the results you need.
Book Synopsis Practical Lakehouse Architecture by : Gaurav Ashok Thalpati
Download or read book Practical Lakehouse Architecture written by Gaurav Ashok Thalpati and published by "O'Reilly Media, Inc.". This book was released on 2024-07-24 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This concise yet comprehensive guide explains how to adopt a data lakehouse architecture to implement modern data platforms. It reviews the design considerations, challenges, and best practices for implementing a lakehouse and provides key insights into the ways that using a lakehouse can impact your data platform, from managing structured and unstructured data and supporting BI and AI/ML use cases to enabling more rigorous data governance and security measures. Practical Lakehouse Architecture shows you how to: Understand key lakehouse concepts and features like transaction support, time travel, and schema evolution Understand the differences between traditional and lakehouse data architectures Differentiate between various file formats and table formats Design lakehouse architecture layers for storage, compute, metadata management, and data consumption Implement data governance and data security within the platform Evaluate technologies and decide on the best technology stack to implement the lakehouse for your use case Make critical design decisions and address practical challenges to build a future-ready data platform Start your lakehouse implementation journey and migrate data from existing systems to the lakehouse
Download or read book Think Stats written by Allen B. Downey and published by "O'Reilly Media, Inc.". This book was released on 2014-10-16 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you know how to program, you have the skills to turn data into knowledge, using tools of probability and statistics. This concise introduction shows you how to perform statistical analysis computationally, rather than mathematically, with programs written in Python. By working with a single case study throughout this thoroughly revised book, you’ll learn the entire process of exploratory data analysis—from collecting data and generating statistics to identifying patterns and testing hypotheses. You’ll explore distributions, rules of probability, visualization, and many other tools and concepts. New chapters on regression, time series analysis, survival analysis, and analytic methods will enrich your discoveries. Develop an understanding of probability and statistics by writing and testing code Run experiments to test statistical behavior, such as generating samples from several distributions Use simulations to understand concepts that are hard to grasp mathematically Import data from most sources with Python, rather than rely on data that’s cleaned and formatted for statistics tools Use statistical inference to answer questions about real-world data
Book Synopsis Advanced Data Analytics with AWS by : Joseph Conley
Download or read book Advanced Data Analytics with AWS written by Joseph Conley and published by Orange Education Pvt Ltd. This book was released on 2024-04-17 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the Fundamentals of Data Analytics at Scale KEY FEATURES ● Comprehensive guide to constructing data engineering workflows spanning diverse data sources ● Expert techniques for transforming and visualizing data to extract actionable insights ● Advanced methodologies for analyzing data and employing machine learning to uncover intricate patterns DESCRIPTION Embark on a transformative journey into the realm of data analytics with AWS with this practical and incisive handbook. Begin your exploration with an insightful introduction to the fundamentals of data analytics, setting the stage for your AWS adventure. The book then covers collecting data efficiently and effectively on AWS, laying the groundwork for insightful analysis. It will dive deep into processing data, uncovering invaluable techniques to harness the full potential of your datasets. The book will equip you with advanced data analysis skills, unlocking the ability to discern complex patterns and insights. It covers additional use cases for data analysis on AWS, from predictive modeling to sentiment analysis, expanding your analytical horizons. The final section of the book will utilize the power of data virtualization and interaction, revolutionizing the way you engage with and derive value from your data. Gain valuable insights into emerging trends and technologies shaping the future of data analytics, and conclude your journey with actionable next steps, empowering you to continue your data analytics odyssey with confidence. WHAT WILL YOU LEARN ● Construct streamlined data engineering workflows capable of ingesting data from diverse sources and formats. ● Employ data transformation tools to efficiently cleanse and reshape data, priming it for analysis. ● Perform ad-hoc queries for preliminary data exploration, uncovering initial insights. ● Utilize prepared datasets to craft compelling, interactive data visualizations that communicate actionable insights. ● Develop advanced machine learning and Generative AI workflows to delve into intricate aspects of complex datasets, uncovering deeper insights. WHO IS THIS BOOK FOR? This book is ideal for aspiring data engineers, analysts, and data scientists seeking to deepen their understanding and practical skills in data engineering, data transformation, visualization, and advanced analytics. It is also beneficial for professionals and students looking to leverage AWS services for their data-related tasks. TABLE OF CONTENTS 1. Introduction to Data Analytics and AWS 2. Getting Started with AWS 3. Collecting Data with AWS 4. Processing Data on AWS 5. Descriptive Analytics on AWS 6. Advanced Data Analysis on AWS 7. Additional Use Cases for Data Analysis 8. Data Visualization and Interaction on AWS 9. The Future of Data Analytics 10. Conclusion and Next Steps Index
Book Synopsis Database Design for Mere Mortals by : Michael James Hernandez
Download or read book Database Design for Mere Mortals written by Michael James Hernandez and published by Addison-Wesley Professional. This book was released on 2003 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book takes the somewhat daunting process of database design and breaks it into completely manageable and understandable components. Mike's approach whilst simple is completely professional, and I can recommend this book to any novice database designer." --Sandra Barker, Lecturer, University of South Australia, Australia "Databases are a critical infrastructure technology for information systems and today's business. Mike Hernandez has written a literate explanation of database technology--a topic that is intricate and often obscure. If you design databases yourself, this book will educate you about pitfalls and show you what to do. If you purchase products that use a database, the book explains the technology so that you can understand what the vendor is doing and assess their products better." --Michael Blaha, consultant and trainer, author of A Manager's Guide to Database Technology "If you told me that Mike Hernandez could improve on the first edition of Database Design for Mere Mortals I wouldn't have believed you, but he did! The second edition is packed with more real-world examples, detailed explanations, and even includes database-design tools on the CD-ROM! This is a must-read for anyone who is even remotely interested in relational database design, from the individual who is called upon occasionally to create a useful tool at work, to the seasoned professional who wants to brush up on the fundamentals. Simply put, if you want to do it right, read this book!" --Matt Greer, Process Control Development, The Dow Chemical Company "Mike's approach to database design is totally common-sense based, yet he's adhered to all the rules of good relational database design. I use Mike's books in my starter database-design class, and I recommend his books to anyone who's interested in learning how to design databases or how to write SQL queries." --Michelle Poolet, President, MVDS, Inc. "Slapping together sophisticated applications with poorly designed data will hurt you just as much now as when Mike wrote his first edition, perhaps even more. Whether you're just getting started developing with data or are a seasoned pro; whether you've read Mike's previous book or this is your first; whether you're happier letting someone else design your data or you love doing it yourself--this is the book for you. Mike's ability to explain these concepts in a way that's not only clear, but fun, continues to amaze me." --From the Foreword by Ken Getz, MCW Technologies, coauthor ASP.NET Developer's JumpStart "The first edition of Mike Hernandez's book Database Design for Mere Mortals was one of the few books that survived the cut when I moved my office to smaller quarters. The second edition expands and improves on the original in so many ways. It is not only a good, clear read, but contains a remarkable quantity of clear, concise thinking on a very complex subject. It's a must for anyone interested in the subject of database design." --Malcolm C. Rubel, Performance Dynamics Associates "Mike's excellent guide to relational database design deserves a second edition. His book is an essential tool for fledgling Microsoft Access and other desktop database developers, as well as for client/server pros. I recommend it highly to all my readers." --Roger Jennings, author of Special Edition Using Access 2002 "There are no silver bullets! Database technology has advanced dramatically, the newest crop of database servers perform operations faster than anyone could have imagined six years ago, but none of these technological advances will help fix a bad database design, or capture data that you forgot to include! Database Design for Mere Mortals(TM), Second Edition, helps you design your database right in the first place!" --Matt Nunn, Product Manager, SQL Server, Microsoft Corporation "When my brother started his professional career as a developer, I gave him Mike's book to help him understand database concepts and make real-world application of database technology. When I need a refresher on the finer points of database design, this is the book I pick up. I do not think that there is a better testimony to the value of a book than that it gets used. For this reason I have wholeheartedly recommended to my peers and students that they utilize this book in their day-to-day development tasks." --Chris Kunicki, Senior Consultant, OfficeZealot.com "Mike has always had an incredible knack for taking the most complex topics, breaking them down, and explaining them so that anyone can 'get it.' He has honed and polished his first very, very good edition and made it even better. If you're just starting out building database applications, this book is a must-read cover to cover. Expert designers will find Mike's approach fresh and enlightening and a source of great material for training others." --John Viescas, President, Viescas Consulting, Inc., author of Running Microsoft Access 2000 and coauthor of SQL Queries for Mere Mortals "Whether you need to learn about relational database design in general, design a relational database, understand relational database terminology, or learn best practices for implementing a relational database, Database Design for Mere Mortals(TM), Second Edition, is an indispensable book that you'll refer to often. With his many years of real-world experience designing relational databases, Michael shows you how to analyze and improve existing databases, implement keys, define table relationships and business rules, and create data views, resulting in data integrity, uniform access to data, and reduced data-entry errors." --Paul Cornell, Site Editor, MSDN Office Developer Center Sound database design can save hours of development time and ensure functionality and reliability. Database Design for Mere Mortals(TM), Second Edition, is a straightforward, platform-independent tutorial on the basic principles of relational database design. It provides a commonsense design methodology for developing databases that work. Database design expert Michael J. Hernandez has expanded his best-selling first edition, maintaining its hands-on approach and accessibility while updating its coverage and including even more examples and illustrations. This edition features a CD-ROM that includes diagrams of sample databases, as well as design guidelines, documentation forms, and examples of the database design process. This book will give you the knowledge and tools you need to create efficient and effective relational databases.
Book Synopsis Fundamentals of Data Engineering by : Joe Reis
Download or read book Fundamentals of Data Engineering written by Joe Reis and published by "O'Reilly Media, Inc.". This book was released on 2022-06-22 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: Data engineering has grown rapidly in the past decade, leaving many software engineers, data scientists, and analysts looking for a comprehensive view of this practice. With this practical book, you'll learn how to plan and build systems to serve the needs of your organization and customers by evaluating the best technologies available through the framework of the data engineering lifecycle. Authors Joe Reis and Matt Housley walk you through the data engineering lifecycle and show you how to stitch together a variety of cloud technologies to serve the needs of downstream data consumers. You'll understand how to apply the concepts of data generation, ingestion, orchestration, transformation, storage, and governance that are critical in any data environment regardless of the underlying technology. This book will help you: Get a concise overview of the entire data engineering landscape Assess data engineering problems using an end-to-end framework of best practices Cut through marketing hype when choosing data technologies, architecture, and processes Use the data engineering lifecycle to design and build a robust architecture Incorporate data governance and security across the data engineering lifecycle
Book Synopsis Building a Scalable Data Warehouse with Data Vault 2.0 by : Daniel Linstedt
Download or read book Building a Scalable Data Warehouse with Data Vault 2.0 written by Daniel Linstedt and published by Morgan Kaufmann. This book was released on 2015-09-15 with total page 684 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Data Vault was invented by Dan Linstedt at the U.S. Department of Defense, and the standard has been successfully applied to data warehousing projects at organizations of different sizes, from small to large-size corporations. Due to its simplified design, which is adapted from nature, the Data Vault 2.0 standard helps prevent typical data warehousing failures. "Building a Scalable Data Warehouse" covers everything one needs to know to create a scalable data warehouse end to end, including a presentation of the Data Vault modeling technique, which provides the foundations to create a technical data warehouse layer. The book discusses how to build the data warehouse incrementally using the agile Data Vault 2.0 methodology. In addition, readers will learn how to create the input layer (the stage layer) and the presentation layer (data mart) of the Data Vault 2.0 architecture including implementation best practices. Drawing upon years of practical experience and using numerous examples and an easy to understand framework, Dan Linstedt and Michael Olschimke discuss: - How to load each layer using SQL Server Integration Services (SSIS), including automation of the Data Vault loading processes. - Important data warehouse technologies and practices. - Data Quality Services (DQS) and Master Data Services (MDS) in the context of the Data Vault architecture. - Provides a complete introduction to data warehousing, applications, and the business context so readers can get-up and running fast - Explains theoretical concepts and provides hands-on instruction on how to build and implement a data warehouse - Demystifies data vault modeling with beginning, intermediate, and advanced techniques - Discusses the advantages of the data vault approach over other techniques, also including the latest updates to Data Vault 2.0 and multiple improvements to Data Vault 1.0
Download or read book Learning SQL written by Alan Beaulieu and published by O'Reilly Media. This book was released on 2009-04-11 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated for the latest database management systems -- including MySQL 6.0, Oracle 11g, and Microsoft's SQL Server 2008 -- this introductory guide will get you up and running with SQL quickly. Whether you need to write database applications, perform administrative tasks, or generate reports, Learning SQL, Second Edition, will help you easily master all the SQL fundamentals. Each chapter presents a self-contained lesson on a key SQL concept or technique, with numerous illustrations and annotated examples. Exercises at the end of each chapter let you practice the skills you learn. With this book, you will: Move quickly through SQL basics and learn several advanced features Use SQL data statements to generate, manipulate, and retrieve data Create database objects, such as tables, indexes, and constraints, using SQL schema statements Learn how data sets interact with queries, and understand the importance of subqueries Convert and manipulate data with SQL's built-in functions, and use conditional logic in data statements Knowledge of SQL is a must for interacting with data. With Learning SQL, you'll quickly learn how to put the power and flexibility of this language to work.
Book Synopsis Agile Data Warehouse Design by : Lawrence Corr
Download or read book Agile Data Warehouse Design written by Lawrence Corr and published by DecisionOne Consulting. This book was released on 2011-11 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agile Data Warehouse Design is a step-by-step guide for capturing data warehousing/business intelligence (DW/BI) requirements and turning them into high performance dimensional models in the most direct way: by modelstorming (data modeling + brainstorming) with BI stakeholders. This book describes BEAM✲, an agile approach to dimensional modeling, for improving communication between data warehouse designers, BI stakeholders and the whole DW/BI development team. BEAM✲ provides tools and techniques that will encourage DW/BI designers and developers to move away from their keyboards and entity relationship based tools and model interactively with their colleagues. The result is everyone thinks dimensionally from the outset! Developers understand how to efficiently implement dimensional modeling solutions. Business stakeholders feel ownership of the data warehouse they have created, and can already imagine how they will use it to answer their business questions. Within this book, you will learn: ✲ Agile dimensional modeling using Business Event Analysis & Modeling (BEAM✲) ✲ Modelstorming: data modeling that is quicker, more inclusive, more productive, and frankly more fun! ✲ Telling dimensional data stories using the 7Ws (who, what, when, where, how many, why and how) ✲ Modeling by example not abstraction; using data story themes, not crow's feet, to describe detail ✲ Storyboarding the data warehouse to discover conformed dimensions and plan iterative development ✲ Visual modeling: sketching timelines, charts and grids to model complex process measurement - simply ✲ Agile design documentation: enhancing star schemas with BEAM✲ dimensional shorthand notation ✲ Solving difficult DW/BI performance and usability problems with proven dimensional design patterns Lawrence Corr is a data warehouse designer and educator. As Principal of DecisionOne Consulting, he helps clients to review and simplify their data warehouse designs, and advises vendors on visual data modeling techniques. He regularly teaches agile dimensional modeling courses worldwide and has taught dimensional DW/BI skills to thousands of students. Jim Stagnitto is a data warehouse and master data management architect specializing in the healthcare, financial services, and information service industries. He is the founder of the data warehousing and data mining consulting firm Llumino.
Book Synopsis Data-Driven Marketing by : Mark Jeffery
Download or read book Data-Driven Marketing written by Mark Jeffery and published by John Wiley & Sons. This book was released on 2010-02-08 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETING ASSOCIATION How organizations can deliver significant performance gains through strategic investment in marketing In the new era of tight marketing budgets, no organization can continue to spend on marketing without knowing what's working and what's wasted. Data-driven marketing improves efficiency and effectiveness of marketing expenditures across the spectrum of marketing activities from branding and awareness, trail and loyalty, to new product launch and Internet marketing. Based on new research from the Kellogg School of Management, this book is a clear and convincing guide to using a more rigorous, data-driven strategic approach to deliver significant performance gains from your marketing. Explains how to use data-driven marketing to deliver return on marketing investment (ROMI) in any organization In-depth discussion of the fifteen key metrics every marketer should know Based on original research from America's leading marketing business school, complemented by experience teaching ROMI to executives at Microsoft, DuPont, Nisan, Philips, Sony and many other firms Uses data from a rigorous survey on strategic marketing performance management of 252 Fortune 1000 firms, capturing $53 billion of annual marketing spending In-depth examples of how to apply the principles in small and large organizations Free downloadable ROMI templates for all examples given in the book With every department under the microscope looking for results, those who properly use data to optimize their marketing are going to come out on top every time.
