Handbook of Pricing Research in Marketing

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1848447442
Total Pages : 617 pages
Book Rating : 4.8/5 (484 download)

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Book Synopsis Handbook of Pricing Research in Marketing by : Vithala R. Rao

Download or read book Handbook of Pricing Research in Marketing written by Vithala R. Rao and published by Edward Elgar Publishing. This book was released on 2009 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pricing is an essential aspect of the marketing mix for brands and products. Further, pricing research in marketing is interdisciplinary, utilizing economic and psychological concepts with special emphasis on measurement and estimation. This unique Handbook provides current knowledge of pricing in a single, authoritative volume and brings together new cutting-edge research by established marketing scholars on a range of topics in the area. The environment in which pricing decisions and transactions are implemented has changed dramatically, mainly due to the advent of the Internet and the practices of advance selling and yield management. Over the years, marketing scholars have incorporated developments in game theory and microeconomics, behavioral decision theory, psychological and social dimensions and newer market mechanisms of auctions in their contributions to pricing research. These chapters, specifically written for this Handbook, cover these various developments and concepts as applied to tackling pricing problems. Academics and doctoral students in marketing and applied economics, as well as pricing-focused business practitioners and consultants, will appreciate the state-of-the-art research herein.

An Empirical Analysis of Consumers' Switching Decisions in the Mobile Service Industry

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Publisher :
ISBN 13 :
Total Pages : 134 pages
Book Rating : 4.:/5 (891 download)

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Book Synopsis An Empirical Analysis of Consumers' Switching Decisions in the Mobile Service Industry by : Jiyoung Kim

Download or read book An Empirical Analysis of Consumers' Switching Decisions in the Mobile Service Industry written by Jiyoung Kim and published by . This book was released on 2008 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Pricing, Demand Analysis and Simulation

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Publisher : Universal-Publishers
ISBN 13 : 1581120478
Total Pages : 216 pages
Book Rating : 4.5/5 (811 download)

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Book Synopsis Pricing, Demand Analysis and Simulation by : Nadira Barkatullah

Download or read book Pricing, Demand Analysis and Simulation written by Nadira Barkatullah and published by Universal-Publishers. This book was released on 1999-03 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent changes in the New South Wales water utilities show a trend towards usage-related pricing, with the aim of providing efficient signals for consumption. This thesis evaluates alternative pricing strategies for water against the criteria of efficiency and equity while maintaining the financial viability of the public utility. First, the water utility cost structure is examined by developing cost functions to estimate short and long-run marginal costs, using a quarterly time-series data from 1970/71 to 1995/96. Second, a residential water demand model is developed using a panel data set (constructed for the analysis), comprising 822 cross-sectional units and 23 quarterly time periods from 1990/91 to 1995/96. The purposes of developing the demand model are to test the sensitivity of water demand to changes in the tariff structure and to use it to simulate the impact of alternative pricing strategies. Third, the simulation model is developed to analyse various pricing reforms using both the cost and demand model results, where the individual welfare and aggregate efficiency gains are determined under each pricing policy. In addition to this, the distributional effects of various tariff structures are examined. The empirical results of the cost structure estimates are comparable with previous studies. The demand estimation indicates that consumers respond to price, therefore price can be considered as a tool in the implementation of demand management strategies. However, the magnitude of the price elasticity suggests that substantial increases in price would be required to influence demand. Finally, the simulation results show that in the case of movement from the actual tariff structure to a two-part tariff policy (where the usage charge is equal to the short-run marginal cost), leads to highest efficiency gains.

Nonlinear Pricing

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Publisher : Oxford University Press, USA
ISBN 13 : 9780195115826
Total Pages : 446 pages
Book Rating : 4.1/5 (158 download)

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Book Synopsis Nonlinear Pricing by : Robert B. Wilson

Download or read book Nonlinear Pricing written by Robert B. Wilson and published by Oxford University Press, USA. This book was released on 1993 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do phone rates, frequent flyer programs, and railroad tariffs all have in common? They are all examples of nonlinear pricing. Pricing is nonlinear when it is not strictly proportional to the quantity purchased. The Electric Power Research Institute has commissioned Robert Wilson to review the various facets of nonlinear pricing. The work starts with a general non-mathematical discussion, followed by a more technical presentation intended for readers with a fairly advanced background. Thorough and detailed, this study has ample examples of case studies from a variety of industries.

Retail Supply Chain Management

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Publisher : Springer Science & Business Media
ISBN 13 : 0387789030
Total Pages : 335 pages
Book Rating : 4.3/5 (877 download)

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Book Synopsis Retail Supply Chain Management by : Narendra Agrawal

Download or read book Retail Supply Chain Management written by Narendra Agrawal and published by Springer Science & Business Media. This book was released on 2009-06-29 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's retail environment, characterized by product proliferation, price competition, expectations of service quality, and advances in technology, many organizations are struggling to maintain profitability. Rigorous analytical methods have emerged as the most promising solution to many of these complex problems. Indeed, the retail industry has emerged as a fascinating choice for researchers in the field of supply chain management. In Retail Supply Chain Management, leading researchers provide a detailed review of cutting-edge methodologies that address the complex array of these problems. A critical resource for researchers and practitioners in the field of retailing, chapters in this book focus on three key areas: (1) empirical studies of retail supply chain practices, (2) assortment and inventory planning, and (3) integrating price optimization into retail supply chain decisions.

The New Palgrave Dictionary of Economics

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Publisher : Springer
ISBN 13 : 1349588024
Total Pages : 7493 pages
Book Rating : 4.3/5 (495 download)

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Book Synopsis The New Palgrave Dictionary of Economics by :

Download or read book The New Palgrave Dictionary of Economics written by and published by Springer. This book was released on 2016-05-18 with total page 7493 pages. Available in PDF, EPUB and Kindle. Book excerpt: The award-winning The New Palgrave Dictionary of Economics, 2nd edition is now available as a dynamic online resource. Consisting of over 1,900 articles written by leading figures in the field including Nobel prize winners, this is the definitive scholarly reference work for a new generation of economists. Regularly updated! This product is a subscription based product.

Energy Abstracts for Policy Analysis

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Publisher :
ISBN 13 :
Total Pages : 794 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Energy Abstracts for Policy Analysis by :

Download or read book Energy Abstracts for Policy Analysis written by and published by . This book was released on 1986 with total page 794 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Comprehensive Dissertation Index

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Publisher :
ISBN 13 :
Total Pages : 978 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Comprehensive Dissertation Index by :

Download or read book Comprehensive Dissertation Index written by and published by . This book was released on 1989 with total page 978 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Industrial Organization

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Publisher : Cambridge University Press
ISBN 13 : 1107069971
Total Pages : 827 pages
Book Rating : 4.1/5 (7 download)

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Book Synopsis Industrial Organization by : Paul Belleflamme

Download or read book Industrial Organization written by Paul Belleflamme and published by Cambridge University Press. This book was released on 2015-08-13 with total page 827 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated according to classroom feedback, this comprehensive textbook blends theory and formal models with real-world applications and take-away lessons.

Essays in Honor of Cheng Hsiao

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Publisher : Emerald Group Publishing
ISBN 13 : 1789739578
Total Pages : 468 pages
Book Rating : 4.7/5 (897 download)

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Book Synopsis Essays in Honor of Cheng Hsiao by : Dek Terrell

Download or read book Essays in Honor of Cheng Hsiao written by Dek Terrell and published by Emerald Group Publishing. This book was released on 2020-04-15 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: Including contributions spanning a variety of theoretical and applied topics in econometrics, this volume of Advances in Econometrics is published in honour of Cheng Hsiao.

The Turkish Economy

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Publisher : Routledge
ISBN 13 : 1134213611
Total Pages : 272 pages
Book Rating : 4.1/5 (342 download)

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Book Synopsis The Turkish Economy by : Sumru G. Altug

Download or read book The Turkish Economy written by Sumru G. Altug and published by Routledge. This book was released on 2006-04-18 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Including contributions from noted international scholars, this collection of papers provides a strong theoretical and empirical underpinning for the discussion of major public policy issues facing Turkey today. Matters addressed include: determinants of growth and productivity education and human capital accumulation income inequality corporate control and government performance of the government sector impact of major public policy issues on the future growth prospects of the Turkish economy. This volume relates the impact of major public policy issues on the future growth prospects of the Turkish economy. At a time when Turkey is currently attempting to gain membership to the European Union, this pertinent reference questions whether the country's economy is in fact ready for EU accession and membership.

Trends and Research in the Decision Sciences

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Publisher : Pearson Education
ISBN 13 : 0133925374
Total Pages : 400 pages
Book Rating : 4.1/5 (339 download)

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Book Synopsis Trends and Research in the Decision Sciences by : Decision Sciences Institute. Annual Meeting

Download or read book Trends and Research in the Decision Sciences written by Decision Sciences Institute. Annual Meeting and published by Pearson Education. This book was released on 2015 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decision science offers powerful insights and techniques that help people make better decisions to improve business and society. This new volume brings together the peer-reviewed papers that have been chosen as the "best of the best" by the field's leading organization, the Decision Sciences Institute. These papers, authored by respected decision science researchers and academics from around the world, will be presented at DSI's 45th Annual Meeting in Tampa, Florida in November 2014. The first book of papers ever assembled by DSI, this volume describes recent methods and approaches in the decision sciences, with a special focus on how accelerating technological innovation is driving change in the ways organizations and individuals make decisions. These papers offer actionable insights for decision-makers of all kinds, in business, public policy, non-profit organizations, and beyond. They also point to new research directions for academic researchers in decision science worldwide.

Hearings, Reports and Prints of the Joint Economic Committee

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Publisher :
ISBN 13 :
Total Pages : 1524 pages
Book Rating : 4.:/5 (35 download)

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Book Synopsis Hearings, Reports and Prints of the Joint Economic Committee by : United States. Congress. Joint Economic Committee

Download or read book Hearings, Reports and Prints of the Joint Economic Committee written by United States. Congress. Joint Economic Committee and published by . This book was released on 1978 with total page 1524 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Technical Abstract Bulletin

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Publisher :
ISBN 13 :
Total Pages : 828 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis Technical Abstract Bulletin by :

Download or read book Technical Abstract Bulletin written by and published by . This book was released on with total page 828 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Closed Loop Neuroscience

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Publisher : Academic Press
ISBN 13 : 0128026413
Total Pages : 304 pages
Book Rating : 4.1/5 (28 download)

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Book Synopsis Closed Loop Neuroscience by : Ahmed El Hady

Download or read book Closed Loop Neuroscience written by Ahmed El Hady and published by Academic Press. This book was released on 2016-09-08 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Closed Loop Neuroscience addresses the technical aspects of closed loop neurophysiology, presenting the implementation of these approaches spanning several domains of neuroscience, from cellular and network neurophysiology, through sensory and motor systems, and then clinical therapeutic devices. Although closed-loop approaches have long been a part of the neuroscientific toolbox, these techniques are only now gaining popularity in research and clinical applications. As there is not yet a comprehensive methods book addressing the topic as a whole, this volume fills that gap, presenting state-of-the-art approaches and the technical advancements that enable their application to different scientific problems in neuroscience. - Presents the first volume to offer researchers a comprehensive overview of the technical realities of employing closed loop techniques in their work - Offers application to in-vitro, in-vivo, and hybrid systems - Contains an emphasis on the actual techniques used rather than on specific results obtained - Includes exhaustive protocols and descriptions of software and hardware, making it easy for readers to implement the proposed methodologies - Encompasses the clinical/neuroprosthetic aspect and how these systems can also be used to contribute to our understanding of basic neurophysiology - Edited work with chapters authored by leaders in the field from around the globe – the broadest, most expert coverage available

Handbook of Industrial Organization

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Author :
Publisher : Elsevier
ISBN 13 : 0323915140
Total Pages : 788 pages
Book Rating : 4.3/5 (239 download)

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Book Synopsis Handbook of Industrial Organization by :

Download or read book Handbook of Industrial Organization written by and published by Elsevier. This book was released on 2021-12-09 with total page 788 pages. Available in PDF, EPUB and Kindle. Book excerpt: Handbook of Industrial Organization, Volume Four highlights new advances in the field, with this new volume presenting interesting chapters written by an international board of expert authors. - Presents authoritative surveys and reviews of advances in theory and econometrics - Reviews recent research on capital raising methods and institutions - Includes discussions on developing countries

A Theory of Incentives in Procurement and Regulation

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Publisher : MIT Press
ISBN 13 : 9780262121743
Total Pages : 746 pages
Book Rating : 4.1/5 (217 download)

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Book Synopsis A Theory of Incentives in Procurement and Regulation by : Jean-Jacques Laffont

Download or read book A Theory of Incentives in Procurement and Regulation written by Jean-Jacques Laffont and published by MIT Press. This book was released on 1993 with total page 746 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on their work in the application of principal-agent theory to questions of regulation, Laffont and Tirole develop a synthetic approach to this field, focusing on the regulation of natural monopolies such as military contractors, utility companies and transportation authorities.