The Moderns

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Author :
Publisher : Abrams
ISBN 13 : 168335012X
Total Pages : 2261 pages
Book Rating : 4.6/5 (833 download)

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Book Synopsis The Moderns by : Steven Heller

Download or read book The Moderns written by Steven Heller and published by Abrams. This book was released on 2017-09-19 with total page 2261 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Moderns, we meet the men and women who invented and shaped Midcentury Modern graphic design in America. The book is made up of generously illustrated profiles, many based on interviews, of more than 60 designers whose magazine, book, and record covers; advertisements and package designs; posters; and other projects created the visual aesthetics of postwar modernity. Some were émigrés from Europe; others were homegrown—all were intoxicated by elemental typography, primary colors, photography, and geometric or biomorphic forms. Some are well-known, others are honored in this volume for the first time, and together they comprised a movement that changed our design world.

Graphic Design in America

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Author :
Publisher :
ISBN 13 : 9780810910362
Total Pages : pages
Book Rating : 4.9/5 (13 download)

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Book Synopsis Graphic Design in America by :

Download or read book Graphic Design in America written by and published by . This book was released on 1989 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Nine Pioneers in American Graphic Design

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Author :
Publisher :
ISBN 13 : 9780262680769
Total Pages : 196 pages
Book Rating : 4.6/5 (87 download)

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Book Synopsis Nine Pioneers in American Graphic Design by : R. Roger Remington

Download or read book Nine Pioneers in American Graphic Design written by R. Roger Remington and published by . This book was released on 1992-07-08 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this splendidly illustrated book, graphic designer R. Roger Remington and art historian Barbara Hodik profile the careers and contributions of nine men who shaped American graphic design from the 1930s to the 1950s: Mehemed Fehmy Agha, Alexey Brodovitch, Charles Coiner, William Golden, Lester Beall, Will Burtin, Alvin Lustig, Ladislav Sutnar, and Bradbury Thompson. The book explores each designer's milieu, education, personal philosophy of design, body of work, client relations, and problem-solving approaches. The more than 200 illustrations, 55 in color, are drawn from almost every medium of graphic expression, including posters, advertisements, magazines, book jackets, business graphics, and signage. Both authors teach at Rochester Institute of Technology. R. Roger Remington is professor of graphic design and Barbara J. Hodik is professor of art history.

Graphic Design America Two

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Author :
Publisher : Rockport Publishers
ISBN 13 :
Total Pages : 252 pages
Book Rating : 4.4/5 (91 download)

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Book Synopsis Graphic Design America Two by : D. K. Holland

Download or read book Graphic Design America Two written by D. K. Holland and published by Rockport Publishers. This book was released on 2000 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second volume displays the work of 37 of the best designers and design firms from across the United States. Organized by DK Holland of the Pushpin with Chip Kidd and Jessica Helfand, the selection presents such firms as Looking, Los Angeles; Post Tool, San Francisco, Modern Dog, Seattle; Carlos Segura, Chicago; Go Media, Austin Texas; Greteman Design, Wichita, Kansas; P. Scott Makela, Minneapolis; Werner Design Works, Minneapolis; and Design!, Atlanta.

American Graphic Design and Advertising 25

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Publisher : Harper Collins
ISBN 13 : 0061836893
Total Pages : 344 pages
Book Rating : 4.0/5 (618 download)

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Book Synopsis American Graphic Design and Advertising 25 by : David E. Carter

Download or read book American Graphic Design and Advertising 25 written by David E. Carter and published by Harper Collins. This book was released on 2010-01-05 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: In addition to the 20 categories the American Corporate Identity Series has traditionally presented, the new book will now include the best of the following design categories: Advertising (print - magazine ads, etc.), Advertising (Web), Billboards, Direct Mail, Posters, Publication Design, Typography, Logos, Retail Environments The new categories are in addition to the corporate identity categories that have made this annual a success: Complete Corporate Identity Programs, Packaging, Tags, Bags, Labels, & Boxes, Business Cards, Stationery, Announcements, Cards & Invitations, Promotions, Wearables, Menus, Brochures, Annual Reports, Calendars, CDs, Web sites, Signage & Environmental Graphics, Trade Show Displays, Green/Sustainable Designs, Corporate Identity Manuals, Trademarks & Logos, Student Work Several hundred creative design firms have work included in American Advertising and Design 25, ranging from the well known to the up-and-coming. Many trendsetting styles have first appeared in this series since its inception, making this book the must-have reference for every designer′s book shelf.

Classic Typefaces

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1621535827
Total Pages : 894 pages
Book Rating : 4.6/5 (215 download)

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Book Synopsis Classic Typefaces by : David Consuegra

Download or read book Classic Typefaces written by David Consuegra and published by Simon and Schuster. This book was released on 2011-10-10 with total page 894 pages. Available in PDF, EPUB and Kindle. Book excerpt: Graphic designers will enrich their understanding of American type design and type designers with this unique and extensive reference. The fascinating history of type in America is chronicled through the typefaces and biographies of sixty-two of the most influential type designers, including Linn Boyd Benton, Morris Fuller Benton, and Darius Wells, and through the description and history of nine American type foundries. Complete with samples of 334 different typefaces, and 700 black-and-white illustrations, this eye-popping reference reveals the expansive contribution America has made to the world of type design.

American Modernism

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Publisher : Yale University Press
ISBN 13 : 9780300098167
Total Pages : 202 pages
Book Rating : 4.0/5 (981 download)

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Book Synopsis American Modernism by : R. Roger Remington

Download or read book American Modernism written by R. Roger Remington and published by Yale University Press. This book was released on 2003-01-01 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents an account of a key period in American graphic design as it manifested itself in various media, covering major historical influences and significant works.

The Origins of Graphic Design in America, 1870-1920

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Author :
Publisher : Yale University Press
ISBN 13 : 9780300068351
Total Pages : 246 pages
Book Rating : 4.0/5 (683 download)

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Book Synopsis The Origins of Graphic Design in America, 1870-1920 by : Burton Raffel

Download or read book The Origins of Graphic Design in America, 1870-1920 written by Burton Raffel and published by Yale University Press. This book was released on 1997-01-01 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: By the time the phrase "graphic design" first appeared in print in 1922, design professionals in America had already created a discipline combining visual art with mass communication. In this book, Ellen Mazur Thomson examines for the first time the early development of the graphic design profession. It has been thought that graphic design emerged as a profession only when European modernism arrived in America in the 1930s, yet Thomson shows that the practice of graphic design began much earlier. Shortly after the Civil War, when the mechanization of printing and reproduction technology transformed mass communication, new design practices emerged. Thomson investigates the development of these practices from 1870 to 1920, a time when designers came to recognize common interests and create for themselves a professional identity. What did the earliest designers do, and how did they learn to do it? What did they call themselves? How did they organize them-selves and their work? Drawing on an array of original period documents, the author explores design activities in the printing, type founding, advertising, and publishing industries, setting the early history of graphic design in the context of American social history.

Graphic Design U. S. A. , No. 17

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Author :
Publisher : Watson-Guptill Publications
ISBN 13 : 9780823065189
Total Pages : 352 pages
Book Rating : 4.0/5 (651 download)

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Book Synopsis Graphic Design U. S. A. , No. 17 by : Billboard Books

Download or read book Graphic Design U. S. A. , No. 17 written by Billboard Books and published by Watson-Guptill Publications. This book was released on 1997 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winning entries in AIGA's 1995-96 competitions, representing the very best in American graphics work, are honored in this excellent guide, which includes a complete reference list of designers, illustrators, typographers, printers, and others involved in their creation and production.

Lester Beall

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Author :
Publisher : W. W. Norton & Company
ISBN 13 : 9780393730029
Total Pages : 152 pages
Book Rating : 4.7/5 (3 download)

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Book Synopsis Lester Beall by : R. Roger Remington

Download or read book Lester Beall written by R. Roger Remington and published by W. W. Norton & Company. This book was released on 1996-03-05 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text documents the work of Lester Beall, whose graphic design projects included advertising, product styling, packaging, exhibits, murals, posters, books and magazines. Beall was posthumously awarded the 1993 Lifetime Achievement Award by the American

The Art of Graphic Design

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Author :
Publisher : Yale University Press
ISBN 13 : 0300238576
Total Pages : 233 pages
Book Rating : 4.3/5 (2 download)

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Book Synopsis The Art of Graphic Design by : Bradbury Thompson

Download or read book The Art of Graphic Design written by Bradbury Thompson and published by Yale University Press. This book was released on 2018-01-01 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revered classic of American design delights anew with the freshness and ingenuity of its approach Bradbury Thompson (1911-1995) remains one of the most admired and influential graphic designers of the twentieth century, having trained a generation of design students while on the faculty of the Yale School of Art for more than thirty years. The art director of Mademoiselle and design director of Art News and Art News Annual in the decades after World War II, Thompson was also a distinguished designer of limited-edition books, postage stamps, rationalized alphabets, corporate identification programs, trademarks, and sacred works (most notably the Washburn College Bible). Thompson also designed more than sixty issues of Westvaco Inspirations, a magazine that was published by the Westvaco Corporation and distributed to thousands of printers, designers, and teachers to show the range and versatility of printing papers. Thompson was especially revered for his ability to adapt classic typography for the modern world. Bradbury Thompson: The Art of Graphic Design is a landmark in the history of fine bookmaking. First published by Yale University Press in 1988 and designed by Thompson himself, it was praised by the New York Times as a book in which "art and design are gloriously and daringly mixed." Original texts by the author and other notable designers, critics, and art historians, including J. Carter Brown, Alvin Eisenman, and Steven Heller, explore Thompson's methods and design philosophy, and a newly commissioned afterword by Jessica Helfand attests to the enduring importance of his work. Both a retrospective and a manifesto, the book surveys Thompson's timeless contributions to American graphic design, including his experimental work and his work in magazines, typography, books, simplified alphabets, and contemporary postage stamps. Published for the first time in paperback, this classic text is now available for a new generation of designers and students.

AIGA Professional Practices in Graphic Design

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Author :
Publisher : Allworth
ISBN 13 : 9781581155099
Total Pages : 336 pages
Book Rating : 4.1/5 (55 download)

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Book Synopsis AIGA Professional Practices in Graphic Design by : Tad Crawford

Download or read book AIGA Professional Practices in Graphic Design written by Tad Crawford and published by Allworth. This book was released on 2008-06-10 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Provides definitive guidelines on all aspects of the graphic design business."—FYI. * Newly revised and expanded version of an industry classic--5,000 sold! * Up-to-the-minute! Includes web, interactive, and green design, new legislation * Each chapter written by an authority on the subject. Here’s the definitive guide to professional business practices in graphic design, now fully revised and updated for the digital age. Up-to-the-minute coverage of web, interactive, and motion graphics; green design; potential repercussions of legislation on Orphan Works; protection of fonts and software; managing creative people; using professional help such as lawyers; and much more. Each in-depth chapter, covering such topics as professional relationships, fees, contracts, managing large projects, copyright and trademark issues, electronic uses, and more, has been written by an authority in the field. The newly revised AIGA Standard Form for Design Services is included for the convenience of readers, along with a complete resources section. No designer should do business without this comprehensive, authoritative book. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

A History of Arab Graphic Design

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Author :
Publisher : American University in Cairo Press
ISBN 13 : 1649031955
Total Pages : 383 pages
Book Rating : 4.6/5 (49 download)

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Book Synopsis A History of Arab Graphic Design by : Bahia Shehab

Download or read book A History of Arab Graphic Design written by Bahia Shehab and published by American University in Cairo Press. This book was released on 2020-12-15 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first-ever book-length history of Arab graphic design PROSE AWARD WINNER, ART HISTORY & CRITICISM Arab graphic design emerged in the early twentieth century out of a need to influence, and give expression to, the far-reaching economic, social, and political changes that were taking place in the Arab world at the time. But graphic design as a formally recognized genre of visual art only came into its own in the region in the twenty-first century and, to date, there has been no published study on the subject to speak of. A History of Arab Graphic Design traces the people and events that were integral to the shaping of a field of graphic design in the Arab world. Examining the work of over eighty key designers from Morocco to Iraq, and covering the period from pre-1900 to the end of the twentieth century, Bahia Shehab and Haytham Nawar chart the development of design in the region, beginning with Islamic art and Arabic calligraphy, and their impact on Arab visual culture, through to the digital revolution and the arrival of the Internet. They look at how cinema, economic prosperity, and political and cultural events gave birth to and shaped the founders of Arab graphic design. Highlighting the work of key designers and stunningly illustrated with over 600 color images, A History of Arab Graphic Design is an invaluable resource tool for graphic designers, one which, it is hoped, will place Arab visual culture and design on the map of a thriving international design discourse.

AIGA Graphic Design USA

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Author :
Publisher :
ISBN 13 :
Total Pages : 442 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis AIGA Graphic Design USA by :

Download or read book AIGA Graphic Design USA written by and published by . This book was released on 1980 with total page 442 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Subpar Parks

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Publisher : Penguin
ISBN 13 : 0593185552
Total Pages : 225 pages
Book Rating : 4.5/5 (931 download)

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Book Synopsis Subpar Parks by : Amber Share

Download or read book Subpar Parks written by Amber Share and published by Penguin. This book was released on 2021-07-13 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: **A New York Times Bestseller!** Based on the wildly popular Instagram account, Subpar Parks features both the greatest hits and brand-new content, all celebrating the incredible beauty and variety of America’s national parks juxtaposed with the clueless and hilarious one-star reviews posted by visitors. Subpar Parks, both on the popular Instagram page and in this humorous, informative, and collectible book, combines two things that seem like they might not work together yet somehow harmonize perfectly: beautiful illustrations and informative, amusing text celebrating each national park paired with the one-star reviews disappointed tourists have left online. Millions of visitors each year enjoy Glacier National Park, but for one visitor, it was simply "Too cold for me!" Another saw the mind-boggling vistas of Bryce Canyon as "Too spiky!" Never mind the person who visited the thermal pools at Yellowstone National Park and left thinking, “Save yourself some money, boil some water at home.” Featuring more than 50 percent new material, the book will include more depth and insight into the most popular parks, such as Yosemite, Yellowstone, the Grand Canyon, and Acadia National Parks; anecdotes and tips from rangers; and much more about author Amber Share's personal love and connection to the outdoors. Equal parts humor and love for the national parks and the great outdoors, it's the perfect gift for anyone who loves to spend time outside as well as have a good read (and laugh) once they come indoors.

Graphic

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Publisher :
ISBN 13 : 9780500288849
Total Pages : 0 pages
Book Rating : 4.2/5 (888 download)

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Book Synopsis Graphic by : Steven Heller

Download or read book Graphic written by Steven Heller and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher's description: In this ambitious publication, some one hundred of the world's leading graphic designers and illustrators open up their private sketchbooks to offer a privileged glimpse into their creative process.

Milton Glaser

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Author :
Publisher : Abrams
ISBN 13 : 1683359267
Total Pages : 250 pages
Book Rating : 4.6/5 (833 download)

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Book Synopsis Milton Glaser by : Milton Glaser

Download or read book Milton Glaser written by Milton Glaser and published by Abrams. This book was released on 2020-03-03 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: This essential volume by the godfather of modern graphic design explores his process and showcases his highly influential early-career work. This gorgeously illustrated volume delves into the early decades of America’s pre-eminent graphic artist. Milton Glaser’s work ranges from the iconic I Love New York logo to the famous psychedelic Bob Dylan poster and numerous book and record covers; it encompasses everything from store and restaurant design to toy creations as well as magazine formats and logotypes, including New York magazine. In short, his work has helped define the look of our time. Here Glaser undertakes a remarkably wide-ranging representation of his oeuvre. In a new introduction, he speaks of the influences on his work, the responsibilities of the artist, the hierarchies of the traditional art world, and the role of graphic design in the area of his creative growth. First published in 1973, Milton Glaser: Graphic Design is an extraordinary achievement and an indisputable classic.