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Aligned Security And Risk A Complete Guide 2019 Edition
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Book Synopsis A Risk Management Approach to Business Continuity by : Julia Graham
Download or read book A Risk Management Approach to Business Continuity written by Julia Graham and published by Rothstein Publishing. This book was released on 2015-02-20 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: Julia Graham and David Kaye, two globally recognized risk management experts with experience in 50 countries, were among the first to recognize the interrelationship of Risk Management and Business Continuity and demonstrate how to integrate them with Corporate Governance enterprise-wide. They focus on all the factors that must be considered when developing a comprehensive Business Continuity Plan, especially for multi-location or multinational companies. Endorsed by The Business Continuity Institute, Institute for Risk Management, and Disaster Recovery Institute International, the book includes: • Chapter objectives, summaries and bibliographies; charts, sample forms, checklists throughout. • Plentiful case studies, in boxed text, sourced globally in the UK, US, Europe, Australia, Asia, etc. • Boxed inserts summarizing key concepts. • Glossy of 150 risk management and business continuity terms. • Wide range of challenges, including supply chain disruptions, media and brand attack, product contamination and product recall, bomb threats, chemical and biological threats, etc. • Instructions for designing/executing team exercises with role playing to rehearse scenarios. • Guidance on how to develop a business continuity plan, including a Business Impact Analysis. Downloadable Instructor Materials are available for college and professional developement use, including PowerPoint slides and syllabus for 12-week course with lecture outlines/notes, quizzes, reading assignments, discussion topics, projects "Provides clear guidance, supported with a wide range of memorable and highly relevant case studies, for any risk or business continuity manager to successfully meet the challenges of today and the future." --Steven Mellish, Chairman, The Business Continuity Institute
Book Synopsis Managing Risk and Information Security by : Malcolm Harkins
Download or read book Managing Risk and Information Security written by Malcolm Harkins and published by Apress. This book was released on 2013-03-21 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing Risk and Information Security: Protect to Enable, an ApressOpen title, describes the changing risk environment and why a fresh approach to information security is needed. Because almost every aspect of an enterprise is now dependent on technology, the focus of IT security must shift from locking down assets to enabling the business while managing and surviving risk. This compact book discusses business risk from a broader perspective, including privacy and regulatory considerations. It describes the increasing number of threats and vulnerabilities, but also offers strategies for developing solutions. These include discussions of how enterprises can take advantage of new and emerging technologies—such as social media and the huge proliferation of Internet-enabled devices—while minimizing risk. With ApressOpen, content is freely available through multiple online distribution channels and electronic formats with the goal of disseminating professionally edited and technically reviewed content to the worldwide community. Here are some of the responses from reviewers of this exceptional work: “Managing Risk and Information Security is a perceptive, balanced, and often thought-provoking exploration of evolving information risk and security challenges within a business context. Harkins clearly connects the needed, but often-overlooked linkage and dialog between the business and technical worlds and offers actionable strategies. The book contains eye-opening security insights that are easily understood, even by the curious layman.” Fred Wettling, Bechtel Fellow, IS&T Ethics & Compliance Officer, Bechtel “As disruptive technology innovations and escalating cyber threats continue to create enormous information security challenges, Managing Risk and Information Security: Protect to Enable provides a much-needed perspective. This book compels information security professionals to think differently about concepts of risk management in order to be more effective. The specific and practical guidance offers a fast-track formula for developing information security strategies which are lock-step with business priorities.” Laura Robinson, Principal, Robinson Insight Chair, Security for Business Innovation Council (SBIC) Program Director, Executive Security Action Forum (ESAF) “The mandate of the information security function is being completely rewritten. Unfortunately most heads of security haven’t picked up on the change, impeding their companies’ agility and ability to innovate. This book makes the case for why security needs to change, and shows how to get started. It will be regarded as marking the turning point in information security for years to come.” Dr. Jeremy Bergsman, Practice Manager, CEB “The world we are responsible to protect is changing dramatically and at an accelerating pace. Technology is pervasive in virtually every aspect of our lives. Clouds, virtualization and mobile are redefining computing – and they are just the beginning of what is to come. Your security perimeter is defined by wherever your information and people happen to be. We are attacked by professional adversaries who are better funded than we will ever be. We in the information security profession must change as dramatically as the environment we protect. We need new skills and new strategies to do our jobs effectively. We literally need to change the way we think. Written by one of the best in the business, Managing Risk and Information Security challenges traditional security theory with clear examples of the need for change. It also provides expert advice on how to dramatically increase the success of your security strategy and methods – from dealing with the misperception of risk to how to become a Z-shaped CISO. Managing Risk and Information Security is the ultimate treatise on how to deliver effective security to the world we live in for the next 10 years. It is absolute must reading for anyone in our profession – and should be on the desk of every CISO in the world.” Dave Cullinane, CISSP CEO Security Starfish, LLC “In this overview, Malcolm Harkins delivers an insightful survey of the trends, threats, and tactics shaping information risk and security. From regulatory compliance to psychology to the changing threat context, this work provides a compelling introduction to an important topic and trains helpful attention on the effects of changing technology and management practices.” Dr. Mariano-Florentino Cuéllar Professor, Stanford Law School Co-Director, Stanford Center for International Security and Cooperation (CISAC), Stanford University “Malcolm Harkins gets it. In his new book Malcolm outlines the major forces changing the information security risk landscape from a big picture perspective, and then goes on to offer effective methods of managing that risk from a practitioner's viewpoint. The combination makes this book unique and a must read for anyone interested in IT risk." Dennis Devlin AVP, Information Security and Compliance, The George Washington University “Managing Risk and Information Security is the first-to-read, must-read book on information security for C-Suite executives. It is accessible, understandable and actionable. No sky-is-falling scare tactics, no techno-babble – just straight talk about a critically important subject. There is no better primer on the economics, ergonomics and psycho-behaviourals of security than this.” Thornton May, Futurist, Executive Director & Dean, IT Leadership Academy “Managing Risk and Information Security is a wake-up call for information security executives and a ray of light for business leaders. It equips organizations with the knowledge required to transform their security programs from a “culture of no” to one focused on agility, value and competitiveness. Unlike other publications, Malcolm provides clear and immediately applicable solutions to optimally balance the frequently opposing needs of risk reduction and business growth. This book should be required reading for anyone currently serving in, or seeking to achieve, the role of Chief Information Security Officer.” Jamil Farshchi, Senior Business Leader of Strategic Planning and Initiatives, VISA “For too many years, business and security – either real or imagined – were at odds. In Managing Risk and Information Security: Protect to Enable, you get what you expect – real life practical ways to break logjams, have security actually enable business, and marries security architecture and business architecture. Why this book? It's written by a practitioner, and not just any practitioner, one of the leading minds in Security today.” John Stewart, Chief Security Officer, Cisco “This book is an invaluable guide to help security professionals address risk in new ways in this alarmingly fast changing environment. Packed with examples which makes it a pleasure to read, the book captures practical ways a forward thinking CISO can turn information security into a competitive advantage for their business. This book provides a new framework for managing risk in an entertaining and thought provoking way. This will change the way security professionals work with their business leaders, and help get products to market faster. The 6 irrefutable laws of information security should be on a stone plaque on the desk of every security professional.” Steven Proctor, VP, Audit & Risk Management, Flextronics
Book Synopsis The Complete Guide to Business Risk Management by : Kit Sadgrove
Download or read book The Complete Guide to Business Risk Management written by Kit Sadgrove and published by Routledge. This book was released on 2020-07-26 with total page 774 pages. Available in PDF, EPUB and Kindle. Book excerpt: Risk management and contingency planning has really come to the fore since the first edition of this book was originally published. Computer failure, fire, fraud, robbery, accident, environmental damage, new regulations - business is constantly under threat. But how do you determine which are the most important dangers for your business? What can you do to lessen the chances of their happening - and minimize the impact if they do happen? In this comprehensive volume Kit Sadgrove shows how you can identify - and control - the relevant threats and ensure that your company will survive. He begins by asking 'What is risk?', 'How do we assess it?' and 'How can it be managed?' He goes on to examine in detail the key danger areas including finance, product quality, health and safety, security and the environment. With case studies, self-assessment exercises and checklists, each chapter looks systematically at what is involved and enables you to draw up action plans that could, for example, provide a defence in law or reduce your insurance premium. The new edition reflects the changes in the global environment, the new risks that have emerged and the effect of macroeconomic factors on business profitability and success. The author has also included a set of case studies to illustrate his ideas in practice.
Book Synopsis Enterprise Security Risk Management by : Brian Allen, Esq., CISSP, CISM, CPP, CFE
Download or read book Enterprise Security Risk Management written by Brian Allen, Esq., CISSP, CISM, CPP, CFE and published by Rothstein Publishing. This book was released on 2017-11-29 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a security professional, have you found that you and others in your company do not always define “security” the same way? Perhaps security interests and business interests have become misaligned. Brian Allen and Rachelle Loyear offer a new approach: Enterprise Security Risk Management (ESRM). By viewing security through a risk management lens, ESRM can help make you and your security program successful. In their long-awaited book, based on years of practical experience and research, Brian Allen and Rachelle Loyear show you step-by-step how Enterprise Security Risk Management (ESRM) applies fundamental risk principles to manage all security risks. Whether the risks are informational, cyber, physical security, asset management, or business continuity, all are included in the holistic, all-encompassing ESRM approach which will move you from task-based to risk-based security. How is ESRM familiar? As a security professional, you may already practice some of the components of ESRM. Many of the concepts – such as risk identification, risk transfer and acceptance, crisis management, and incident response – will be well known to you. How is ESRM new? While many of the principles are familiar, the authors have identified few organizations that apply them in the comprehensive, holistic way that ESRM represents – and even fewer that communicate these principles effectively to key decision-makers. How is ESRM practical? ESRM offers you a straightforward, realistic, actionable approach to deal effectively with all the distinct types of security risks facing you as a security practitioner. ESRM is performed in a life cycle of risk management including: Asset assessment and prioritization. Risk assessment and prioritization. Risk treatment (mitigation). Continuous improvement. Throughout Enterprise Security Risk Management: Concepts and Applications, the authors give you the tools and materials that will help you advance you in the security field, no matter if you are a student, a newcomer, or a seasoned professional. Included are realistic case studies, questions to help you assess your own security program, thought-provoking discussion questions, useful figures and tables, and references for your further reading. By redefining how everyone thinks about the role of security in the enterprise, your security organization can focus on working in partnership with business leaders and other key stakeholders to identify and mitigate security risks. As you begin to use ESRM, following the instructions in this book, you will experience greater personal and professional satisfaction as a security professional – and you’ll become a recognized and trusted partner in the business-critical effort of protecting your enterprise and all its assets.
Book Synopsis CRISC Review Manual 6th Edition by : Isaca
Download or read book CRISC Review Manual 6th Edition written by Isaca and published by . This book was released on 2016 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis CISA – Certified Information Systems Auditor Study Guide by : Hemang Doshi
Download or read book CISA – Certified Information Systems Auditor Study Guide written by Hemang Doshi and published by Packt Publishing Ltd. This book was released on 2020-08-21 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt: This CISA study guide is for those interested in achieving CISA certification and provides complete coverage of ISACA's latest CISA Review Manual (2019) with practical examples and over 850 exam-oriented practice questions Key Features Book DescriptionAre you looking to prepare for the CISA exam and understand the roles and responsibilities of an information systems (IS) auditor? The CISA - Certified Information Systems Auditor Study Guide is here to help you get started with CISA exam prep. This book covers all the five CISA domains in detail to help you pass the exam. You’ll start by getting up and running with the practical aspects of an information systems audit. The book then shows you how to govern and manage IT, before getting you up to speed with acquiring information systems. As you progress, you’ll gain knowledge of information systems operations and understand how to maintain business resilience, which will help you tackle various real-world business problems. Finally, you’ll be able to assist your organization in effectively protecting and controlling information systems with IT audit standards. By the end of this CISA book, you'll not only have covered the essential concepts and techniques you need to know to pass the CISA certification exam but also have the ability to apply them in the real world.What you will learn Understand the information systems auditing process Get to grips with IT governance and management Gain knowledge of information systems acquisition Assist your organization in protecting and controlling information systems with IT audit standards Understand information systems operations and how to ensure business resilience Evaluate your organization’s security policies, standards, and procedures to meet its objectives Who this book is for This CISA exam study guide is designed for those with a non-technical background who are interested in achieving CISA certification and are currently employed or looking to gain employment in IT audit and security management positions.
Book Synopsis Changing Competitive Business Dynamics Through Sustainable Big Data Analysis by : Sukanta Kumar Baral
Download or read book Changing Competitive Business Dynamics Through Sustainable Big Data Analysis written by Sukanta Kumar Baral and published by Bentham Science Publishers. This book was released on 2024-07-30 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: This research book compiles concise reviews on business trends that drive innovation and competitive advantages. The book includes 15 referenced chapters covering topics in advertising, agriculture, digital marketing, human resource management, healthcare and sustainability. Chapters focus on the use of disruptive technologies such as virtual reality, artificial intelligence and Internet of Things that harness the power of big data and visualizations to provide a framework for insightful analytics. Readers will be able to understand the practical applications and implications of these technologies so that they can apply them to their businesses. Special topics of interest are highlighted, including industry 4.0, women empowerment for industry 5.0, sustainability models for achieving UN SDG 9, over the top media platforms, and more.
Book Synopsis Data Governance by : Dimitrios Sargiotis
Download or read book Data Governance written by Dimitrios Sargiotis and published by Springer Nature. This book was released on with total page 553 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Official (ISC)2 SSCP CBK Reference by : Mike Wills
Download or read book The Official (ISC)2 SSCP CBK Reference written by Mike Wills and published by John Wiley & Sons. This book was released on 2022-03-03 with total page 839 pages. Available in PDF, EPUB and Kindle. Book excerpt: The only official body of knowledge for SSCP—(ISC)2’s popular credential for hands-on security professionals—fully revised and updated 2021 SSCP Exam Outline. Systems Security Certified Practitioner (SSCP) is an elite, hands-on cybersecurity certification that validates the technical skills to implement, monitor, and administer IT infrastructure using information security policies and procedures. SSCP certification—fully compliant with U.S. Department of Defense Directive 8140 and 8570 requirements—is valued throughout the IT security industry. The Official (ISC)2 SSCP CBK Reference is the only official Common Body of Knowledge (CBK) available for SSCP-level practitioners, exclusively from (ISC)2, the global leader in cybersecurity certification and training. This authoritative volume contains essential knowledge practitioners require on a regular basis. Accurate, up-to-date chapters provide in-depth coverage of the seven SSCP domains: Security Operations and Administration; Access Controls; Risk Identification, Monitoring and Analysis; Incident Response and Recovery; Cryptography; Network and Communications Security; and Systems and Application Security. Designed to serve as a reference for information security professionals throughout their careers, this indispensable (ISC)2 guide: Provides comprehensive coverage of the latest domains and objectives of the SSCP Helps better secure critical assets in their organizations Serves as a complement to the SSCP Study Guide for certification candidates The Official (ISC)2 SSCP CBK Reference is an essential resource for SSCP-level professionals, SSCP candidates and other practitioners involved in cybersecurity.
Book Synopsis The Official (ISC)2 Guide to the CISSP CBK Reference by : John Warsinske
Download or read book The Official (ISC)2 Guide to the CISSP CBK Reference written by John Warsinske and published by John Wiley & Sons. This book was released on 2019-04-04 with total page 932 pages. Available in PDF, EPUB and Kindle. Book excerpt: The only official, comprehensive reference guide to the CISSP All new for 2019 and beyond, this is the authoritative common body of knowledge (CBK) from (ISC)2 for information security professionals charged with designing, engineering, implementing, and managing the overall information security program to protect organizations from increasingly sophisticated attacks. Vendor neutral and backed by (ISC)2, the CISSP credential meets the stringent requirements of ISO/IEC Standard 17024. This CBK covers the new eight domains of CISSP with the necessary depth to apply them to the daily practice of information security. Written by a team of subject matter experts, this comprehensive reference covers all of the more than 300 CISSP objectives and sub-objectives in a structured format with: Common and good practices for each objective Common vocabulary and definitions References to widely accepted computing standards Highlights of successful approaches through case studies Whether you've earned your CISSP credential or are looking for a valuable resource to help advance your security career, this comprehensive guide offers everything you need to apply the knowledge of the most recognized body of influence in information security.
Book Synopsis Enterprise Architecture for Global Companies in a Digital IT Era by : Yoshimasa Masuda
Download or read book Enterprise Architecture for Global Companies in a Digital IT Era written by Yoshimasa Masuda and published by Springer. This book was released on 2019-01-24 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates solutions incorporated by architecture boards in global enterprises to resolve issues and mitigate related architecture risks, while also proposing and implementing an adaptive integrated digital architecture framework (AIDAF) and related models and approaches/platforms, which can be applied in companies to promote IT strategies using cloud/mobile IT/digital IT. The book is divided into three main parts, the first of which (Chapters 1–2) addresses the background and motivation for AIDAF aligned with digital IT strategies. The second part (Chapter 3) provides an overview of strategic enterprise architecture (EA) frameworks for digital IT, elaborates on the essential elements of EA frameworks in the digital IT era, and advocates using AIDAF, models for architecture assessment/risk management, knowledge management on digital platforms. In turn, the third part (Chapters 4–7) demonstrates the application and benefits of AIDAF and related models, as shown in three case studies. “I found this book to be a very nice contribution to the EA community of practice. I can recommend this book as a textbook for digital IT strategists/practitioners, EA practitioners, students in universities and graduate schools.” (From the Foreword by Scott A. Bernard) “In this new age of the digital information society, it is necessary to advocate a new EA framework. This book provides state-of-the art knowledge and practices about EA frameworks beneficial for IT practitioners, IT strategists, CIO, IT architects, and even students. It serves as an introductory textbook for all who drive the information society in this era.”(From the Foreword by Jun Murai)
Book Synopsis The Official (ISC)2 Guide to the CISSP CBK Reference by : John Warsinske
Download or read book The Official (ISC)2 Guide to the CISSP CBK Reference written by John Warsinske and published by John Wiley & Sons. This book was released on 2019-04-04 with total page 999 pages. Available in PDF, EPUB and Kindle. Book excerpt: The only official, comprehensive reference guide to the CISSP All new for 2019 and beyond, this is the authoritative common body of knowledge (CBK) from (ISC)2 for information security professionals charged with designing, engineering, implementing, and managing the overall information security program to protect organizations from increasingly sophisticated attacks. Vendor neutral and backed by (ISC)2, the CISSP credential meets the stringent requirements of ISO/IEC Standard 17024. This CBK covers the new eight domains of CISSP with the necessary depth to apply them to the daily practice of information security. Written by a team of subject matter experts, this comprehensive reference covers all of the more than 300 CISSP objectives and sub-objectives in a structured format with: Common and good practices for each objective Common vocabulary and definitions References to widely accepted computing standards Highlights of successful approaches through case studies Whether you've earned your CISSP credential or are looking for a valuable resource to help advance your security career, this comprehensive guide offers everything you need to apply the knowledge of the most recognized body of influence in information security.
Book Synopsis The Risk IT Practitioner Guide by : Isaca
Download or read book The Risk IT Practitioner Guide written by Isaca and published by ISACA. This book was released on 2009 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis CEH v10 Certified Ethical Hacker Study Guide by : Ric Messier
Download or read book CEH v10 Certified Ethical Hacker Study Guide written by Ric Messier and published by John Wiley & Sons. This book was released on 2019-05-31 with total page 675 pages. Available in PDF, EPUB and Kindle. Book excerpt: As protecting information becomes a rapidly growing concern for today’s businesses, certifications in IT security have become highly desirable, even as the number of certifications has grown. Now you can set yourself apart with the Certified Ethical Hacker (CEH v10) certification. The CEH v10 Certified Ethical Hacker Study Guide offers a comprehensive overview of the CEH certification requirements using concise and easy-to-follow instruction. Chapters are organized by exam objective, with a handy section that maps each objective to its corresponding chapter, so you can keep track of your progress. The text provides thorough coverage of all topics, along with challenging chapter review questions and Exam Essentials, a key feature that identifies critical study areas. Subjects include intrusion detection, DDoS attacks, buffer overflows, virus creation, and more. This study guide goes beyond test prep, providing practical hands-on exercises to reinforce vital skills and real-world scenarios that put what you’ve learned into the context of actual job roles. Gain a unique certification that allows you to understand the mind of a hacker Expand your career opportunities with an IT certificate that satisfies the Department of Defense’s 8570 Directive for Information Assurance positions Fully updated for the 2018 CEH v10 exam, including the latest developments in IT security Access the Sybex online learning center, with chapter review questions, full-length practice exams, hundreds of electronic flashcards, and a glossary of key terms Thanks to its clear organization, all-inclusive coverage, and practical instruction, the CEH v10 Certified Ethical Hacker Study Guide is an excellent resource for anyone who needs to understand the hacking process or anyone who wants to demonstrate their skills as a Certified Ethical Hacker.
Book Synopsis How to Measure Anything in Cybersecurity Risk by : Douglas W. Hubbard
Download or read book How to Measure Anything in Cybersecurity Risk written by Douglas W. Hubbard and published by John Wiley & Sons. This book was released on 2016-07-25 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A ground shaking exposé on the failure of popular cyber risk management methods How to Measure Anything in Cybersecurity Risk exposes the shortcomings of current "risk management" practices, and offers a series of improvement techniques that help you fill the holes and ramp up security. In his bestselling book How to Measure Anything, author Douglas W. Hubbard opened the business world's eyes to the critical need for better measurement. This book expands upon that premise and draws from The Failure of Risk Management to sound the alarm in the cybersecurity realm. Some of the field's premier risk management approaches actually create more risk than they mitigate, and questionable methods have been duplicated across industries and embedded in the products accepted as gospel. This book sheds light on these blatant risks, and provides alternate techniques that can help improve your current situation. You'll also learn which approaches are too risky to save, and are actually more damaging than a total lack of any security. Dangerous risk management methods abound; there is no industry more critically in need of solutions than cybersecurity. This book provides solutions where they exist, and advises when to change tracks entirely. Discover the shortcomings of cybersecurity's "best practices" Learn which risk management approaches actually create risk Improve your current practices with practical alterations Learn which methods are beyond saving, and worse than doing nothing Insightful and enlightening, this book will inspire a closer examination of your company's own risk management practices in the context of cybersecurity. The end goal is airtight data protection, so finding cracks in the vault is a positive thing—as long as you get there before the bad guys do. How to Measure Anything in Cybersecurity Risk is your guide to more robust protection through better quantitative processes, approaches, and techniques.
Book Synopsis GSEC GIAC Security Essentials Certification All-in-One Exam Guide, Second Edition by : Ric Messier
Download or read book GSEC GIAC Security Essentials Certification All-in-One Exam Guide, Second Edition written by Ric Messier and published by McGraw Hill Professional. This book was released on 2019-08-02 with total page 609 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. Fully updated coverage of every topic on the current version of the GSEC exam Get complete coverage of all the objectives on Global Information Assurance Certification’s Security Essentials (GSEC) exam inside this comprehensive resource. GSEC GIAC Security Essentials Certification All-in-One Exam Guide, Second Edition provides learning objectives at the beginning of each chapter, exam tips, practice exam questions, and in-depth explanations. Designed to help you pass the exam with ease, this authoritative resource also serves as an essential on-the-job reference. Covers all exam topics, including: •Networking fundamentals •Network design •Cloud computing •Authentication and access control •Unix/Linux •Windows •Encryption •Risk management •Virtual machines •Vulnerability control •Malware •Incident response •Wireless technologies •Log Management •IoT and embedded devices Online content features: •Two practice exams •Test engine that provides full-length practice exams and customizable quizzes •Author videos
Book Synopsis Brand Protection and the Global Risk of Product Counterfeits by : Wilson, Jeremy M.
Download or read book Brand Protection and the Global Risk of Product Counterfeits written by Wilson, Jeremy M. and published by Edward Elgar Publishing. This book was released on 2022-07-19 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Product counterfeits and other brand infringements represent a growing and substantial risk to firms, consumers, and society. While policing such illicit activity is important, there is much that firms can do to protect themselves and their customers. Grounded in field research and practice, this book presents a total business solution approach to brand protection that enables firms to prevent infringement from occurring and respond efficiently when it does.
