Design Culture

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1621531708
Total Pages : 320 pages
Book Rating : 4.6/5 (215 download)

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Book Synopsis Design Culture by : Marie Finamore

Download or read book Design Culture written by Marie Finamore and published by Simon and Schuster. This book was released on 1997-09-01 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting a significant selection of seventy-eight essays, interviews, and symposia from the pioneering AIGA Journal of Graphic Design, Design Culture examines the coming of age of graphic design as a profession and its role in shaping our culture. A diverse group of leading designers, editors, academics, and professionals both within and outside the field offer stimulating views on the impact of graphic design on everyday life. Topics range from skateboard graphics to the NASA logo to Lucky Charms cereal, and are grouped under ten intriguing chapter headings, including: Love, Money, Power; Facts and Artifacts; Modern and Other Isms; Design 101; Public Works; Understanding Media; and Future Shocks. Design Culture brings new meaning to design issues for anyone interested in contemporary culture. Essays by: Philip B. Meggs, Fath Davis Ruffins, Natalia Ilyin, Rosemary Coombs, Steven Heller, Paula Scher, Rick Poynor, Michael Bierut, Lorraine Wild, Ellen Lupton, Paul Rand, Jeffery Keedy, Peter Fraterdeus, Gunar Swanson, Roy Behrens, Veronique Vienne, Paul Saffo, Jessica Helfand, Robin Kinross, Milton Glaser, Michal Rock, Ellen Shapiro, and many more. Co-published with the American Institute of Graphic Arts. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

AIGA Journal of Graphic Design

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Author :
Publisher :
ISBN 13 :
Total Pages : 346 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis AIGA Journal of Graphic Design by :

Download or read book AIGA Journal of Graphic Design written by and published by . This book was released on 1995 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The End of Diversity As We Know It

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Author :
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1609940318
Total Pages : 253 pages
Book Rating : 4.6/5 (99 download)

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Book Synopsis The End of Diversity As We Know It by : Martin N. Davidson

Download or read book The End of Diversity As We Know It written by Martin N. Davidson and published by Berrett-Koehler Publishers. This book was released on 2011-11-17 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: “In plain English, Martin Davidson explains how diversity can make a company more efficient and innovative, which leads to greater profits.” —Reginald Hudlin, producer/director and former President, Black Entertainment Television, Inc. A conversation with a CFO he worked with led Martin Davidson to explore the flaws in how companies typically manage diversity. They don’t integrate diversity into their overall business strategy. They focus on differences that have little impact on their business. And often their diversity efforts end up hindering the professional development of the very people they were designed to help. Davidson explains how what he calls Leveraging DifferenceTM turns persistent diversity problems into solutions that drive business results. Difference becomes a powerful source of sustainable competitive advantage instead of a distracting mandate handed down from HR. To begin with, leaders must identify the differences most important to achieving organizational goals, even if the differences aren’t the obvious ones. The second challenge is to help employees work together to understand the ways these differences matter to the business. Finally, leaders need to experiment with how to use these relevant differences to get things done. Davidson provides compelling examples of how organizations have tackled each of these challenges. Ultimately this is a book about leadership. As with any other strategic imperative, leaders need to take an active role—drive rather than just delegate. Successfully leveraging difference can be what distinguishes an ordinary organization from an extraordinary one. “This extensively researched book moves the diversity paradigm from the human resource cubicle to the whole organization, the tactical to the strategic, the short term to the sustainable, and the domestic to the global.” —Dr. Austin Ifedirah, Founder & Managing Partner, Engagent Health

AIGA Professional Practices in Graphic Design

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Author :
Publisher : Allworth
ISBN 13 : 9781581155099
Total Pages : 336 pages
Book Rating : 4.1/5 (55 download)

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Book Synopsis AIGA Professional Practices in Graphic Design by : Tad Crawford

Download or read book AIGA Professional Practices in Graphic Design written by Tad Crawford and published by Allworth. This book was released on 2008-06-10 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Provides definitive guidelines on all aspects of the graphic design business."—FYI. * Newly revised and expanded version of an industry classic--5,000 sold! * Up-to-the-minute! Includes web, interactive, and green design, new legislation * Each chapter written by an authority on the subject. Here’s the definitive guide to professional business practices in graphic design, now fully revised and updated for the digital age. Up-to-the-minute coverage of web, interactive, and motion graphics; green design; potential repercussions of legislation on Orphan Works; protection of fonts and software; managing creative people; using professional help such as lawyers; and much more. Each in-depth chapter, covering such topics as professional relationships, fees, contracts, managing large projects, copyright and trademark issues, electronic uses, and more, has been written by an authority in the field. The newly revised AIGA Standard Form for Design Services is included for the convenience of readers, along with a complete resources section. No designer should do business without this comprehensive, authoritative book. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

The AIGA Guide to Careers in Graphic and Communication Design

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Author :
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1501323679
Total Pages : 224 pages
Book Rating : 4.5/5 (13 download)

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Book Synopsis The AIGA Guide to Careers in Graphic and Communication Design by : Juliette Cezzar

Download or read book The AIGA Guide to Careers in Graphic and Communication Design written by Juliette Cezzar and published by Bloomsbury Publishing USA. This book was released on 2018-03-08 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: What graphic design is, what designers need to know, and who becomes a designer have all evolved as the computer went from being a tool to also becoming our primary medium for communication. How jobs are advertised and how prospective candidates communicate with prospective employers have changed as well, as has the culture and context for many workplaces, requiring new approaches for how to find your first (and last) position. Through clear prose, a broad survey of contexts where designers find themselves in the present day, and interviews with designers, The AIGA Guide to Careers in Graphic and Communication Design is an invaluable resource for finding your place in this quickly changing and growing field. The book includes interviews with over 40 designers at all levels working in-house and out-of-house in studios, consultancies, or alone, including: Nicholas Blechman, The New Yorker; Rob Giampietro, Google; Njoki Gitahi, IDEO; Hilary Greenbaum, Whitney Museum; Holly Gressley, Vox Media; Cemre Güngör, Facebook; Natasha Jen, Pentagram; Renda Morton, The New York Times; and Alisa Wolfson, Leo Burnett Worldwide.

AIGA Graphic Design USA

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Author :
Publisher :
ISBN 13 :
Total Pages : 442 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis AIGA Graphic Design USA by :

Download or read book AIGA Graphic Design USA written by and published by . This book was released on 1980 with total page 442 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Graphic Design for Non-profit Organizations

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Author :
Publisher : Kendall/Hunt Publishing Company
ISBN 13 :
Total Pages : 56 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Graphic Design for Non-profit Organizations by : Peter Laundy

Download or read book Graphic Design for Non-profit Organizations written by Peter Laundy and published by Kendall/Hunt Publishing Company. This book was released on 1991 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Black, Brown + Latinx Design Educators

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Author :
Publisher : Chronicle Books
ISBN 13 : 1648960316
Total Pages : 176 pages
Book Rating : 4.6/5 (489 download)

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Book Synopsis Black, Brown + Latinx Design Educators by : Kelly Walters

Download or read book Black, Brown + Latinx Design Educators written by Kelly Walters and published by Chronicle Books. This book was released on 2021-03-30 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Black, Brown + Latinx Design Educators, Kelly Walters collects twelve deeply personal interviews with graphic design educators of color who teach at colleges and universities across the United States and Canada. The book centers the unique narratives of Black, Brown, and Latinx design educators, from their childhood experiences to their navigation of undergraduate and graduate studies and their career paths in academia and practice. The interviewees represent a cross-section of ethnic and multiracial backgrounds—African American, Jamaican, Indian, Pakistani, Puerto Rican, Dominican, Mexican, and Brazilian. Their impactful stories offer invaluable perspectives for students and emerging designers of color, creating an entry point to address the complexities of race in design and bring to light the challenges of teaching graphic design at different types of public and private institutions. Interwoven throughout the book are images that maintain cultural significance, from family heirlooms to design works that highlight aspects of their cultural identities. Readers will gain insight into the multitude of experiences of Black, Brown, and Latinx design educators who teach and work in the field today.

The Education of a Graphic Designer

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1581159676
Total Pages : 735 pages
Book Rating : 4.5/5 (811 download)

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Book Synopsis The Education of a Graphic Designer by : Steven Heller

Download or read book The Education of a Graphic Designer written by Steven Heller and published by Simon and Schuster. This book was released on 2012-02-14 with total page 735 pages. Available in PDF, EPUB and Kindle. Book excerpt: Completely updated, this compelling collection of essays, interviews, and course syllabi is the ideal tool to help teachers and students keep up in the rapidly changing field of graphic design. Contributors, including Milton Glaser, Lou Danziger, Jessica Helfand, Paula Scher, Maud Lavin, Armin Vit, and Marty Newmeier, offer original theories and proposals on design education concerns. Personal anecdotes from these stars about their own education, their mentors, and their students make this an entertaining and illuminating idea book.

AIGA Professional Practices in Graphic Design

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1581157495
Total Pages : 336 pages
Book Rating : 4.5/5 (811 download)

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Book Synopsis AIGA Professional Practices in Graphic Design by : Tad Crawford

Download or read book AIGA Professional Practices in Graphic Design written by Tad Crawford and published by Simon and Schuster. This book was released on 2010-02-23 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Provides definitive guidelines on all aspects of the graphic design business."—FYI. * Newly revised and expanded version of an industry classic--5,000 sold! * Up-to-the-minute! Includes web, interactive, and green design, new legislation * Each chapter written by an authority on the subject. Here’s the definitive guide to professional business practices in graphic design, now fully revised and updated for the digital age. Up-to-the-minute coverage of web, interactive, and motion graphics; green design; potential repercussions of legislation on Orphan Works; protection of fonts and software; managing creative people; using professional help such as lawyers; and much more. Each in-depth chapter, covering such topics as professional relationships, fees, contracts, managing large projects, copyright and trademark issues, electronic uses, and more, has been written by an authority in the field. The newly revised AIGA Standard Form for Design Services is included for the convenience of readers, along with a complete resources section. No designer should do business without this comprehensive, authoritative book. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

I Heart Design

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Author :
Publisher : Rockport Publishers
ISBN 13 : 161058032X
Total Pages : 217 pages
Book Rating : 4.6/5 (15 download)

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Book Synopsis I Heart Design by : Steven Heller

Download or read book I Heart Design written by Steven Heller and published by Rockport Publishers. This book was released on 2011-03-01 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: I Heart Design is a collection of “favorite” designs as selected by 80 prominent graphic designers, typographers, teachers, scholars, writers and design impresarios. Designers have preferences, like modern over postmodern, serif over sans serif, decorative over minimal, but designers could not be engaged in design practice if they did not love design. The reasons for such a charged emotion varies from individual to individual, but there are certain commonalities regarding form, function, outcome, and more. Design triggers something in all of us that may be solely aesthetic or decidedly content-driven, but in the final analysis, we are drawn to it through the heart. Designs featured include the iconic CBS eye, the stark Kodak identity, the Coca-Cola bottle, and, of course, The Rolling Stones’ Sticky Fingers album cover.

100 Classic Graphic Design Journals

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Author :
Publisher : Laurence King Publishing
ISBN 13 : 9781780673363
Total Pages : 0 pages
Book Rating : 4.6/5 (733 download)

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Book Synopsis 100 Classic Graphic Design Journals by : Steven Heller

Download or read book 100 Classic Graphic Design Journals written by Steven Heller and published by Laurence King Publishing. This book was released on 2014-05-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: 100 Classic Graphic Design Journals surveys a unique collection of the most influential magazines devoted to graphic design, advertising, and typography. These journals together span over 100 years of the history of print design and chart the rise of graphic design from a necessary sideline to the printing industry to an autonomous creative profession. Each magazine is generously illustrated with a large selection of spreads and covers. A descriptive text based, where possible, on interviews with editors, designers, and publishers is also included for each magazine alongside comprehensively researched bibliographic material. The magazines featured cover a range of industries and eras, from advertising (Publimondial, La Pubblicità Italiana), posters (Das Plakat, Affiche), and typography (Typografische Monatsblätter, Typographica), to Art Nouveau (Bradley, His Book), Modernist design (Neue Grafik, ULM) and Post-Modern and contemporary graphics (Emigre, It's Nice That). These 100 journals offer an invaluable resource to historians and students of graphic design, and a rich seam of visual research and inspiration for graphic designers.

Teaching Graphic Design

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1621536157
Total Pages : 999 pages
Book Rating : 4.6/5 (215 download)

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Book Synopsis Teaching Graphic Design by : Steven Heller

Download or read book Teaching Graphic Design written by Steven Heller and published by Simon and Schuster. This book was released on 2017-09-26 with total page 999 pages. Available in PDF, EPUB and Kindle. Book excerpt: More Than Sixty Course Syllabi That Bring the New Complexity of Graphic Design to Light All graphic designers teach, yet not all graphic designers are teachers. Teaching is a special skill requiring talent, instinct, passion, and organization. But while talent, instinct, and passion are inherent, organization must be acquired and can usually be found in a syllabus. Teaching Graphic Design, Second Edition, contains syllabi that are for all practicing designers and design educators who want to enhance their teaching skills and learn how experienced instructors and professors teach varied tools and impart the knowledge needed to be a designer in the current environment. This second edition is newly revised to include more than thirty new syllabi by a wide range of professional teachers and teaching professionals who address the most current concerns of the graphic design industry, including product, strategic, entrepreneurial, and data design as well as the classic image, type, and layout disciplines. Some of the new syllabi included are: Expressive Typography Designer as Image Maker Emerging Media Production Branding Corporate Design Graphic Design and Visual Culture Impact! Design for Social Change And many more Beginning with first through fourth year of undergraduate courses and ending with a sampling of graduate school course options, Teaching Graphic Design, Second Edition, is the most comprehensive collection of courses for graphic designers of all levels.

AIGA Graphic Design USA 5

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Author :
Publisher : Watson-Guptill Publications
ISBN 13 : 9780823021406
Total Pages : 440 pages
Book Rating : 4.0/5 (214 download)

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Book Synopsis AIGA Graphic Design USA 5 by : David R. Brown

Download or read book AIGA Graphic Design USA 5 written by David R. Brown and published by Watson-Guptill Publications. This book was released on 1984 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Identity: Chermayeff and Geismar and Haviv

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Author :
Publisher : Thames Hudson
ISBN 13 : 9780692955239
Total Pages : 320 pages
Book Rating : 4.9/5 (552 download)

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Book Synopsis Identity: Chermayeff and Geismar and Haviv by : Ivan Chermayeff

Download or read book Identity: Chermayeff and Geismar and Haviv written by Ivan Chermayeff and published by Thames Hudson. This book was released on 2018-07-05 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Identity: Chermayeff & Geismar & Haviv' showcases a body of work spanning 60 years from the seminal New York design firm founded in 1957 by Ivan Chermayeff and Tom Geismar. The firm's contribution to design has shaped the way corporate identity programs influence culture. The book features over 100 case studies from the firm's previous and current clients, including Chase Bank, NBC, PanAm, PBS, and many more. Also included are interviews with Tom Geismar and Sagi Haviv, plus written contributions from Milton Glaser, John Maeda, and others.

100 Ideas that Changed Graphic Design

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Author :
Publisher : Laurence King Publishing
ISBN 13 : 9781786273895
Total Pages : 0 pages
Book Rating : 4.2/5 (738 download)

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Book Synopsis 100 Ideas that Changed Graphic Design by : Steven Heller

Download or read book 100 Ideas that Changed Graphic Design written by Steven Heller and published by Laurence King Publishing. This book was released on 2019-01-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This accessible book demonstrates how ideas influenced and defined graphic design. Lavishly illustrated, it is both a great source of inspiration and a provocative record of some of the best examples of graphic design from the last hundred years. The entries, arranged broadly in chronological order, range from technical (overprinting, rub-on designs, split fountain); to stylistic (swashes on caps, loud typography, and white space); to objects (dust jackets, design handbooks); and methods (paper cut-outs, pixelation).

A Book on Books

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Author :
Publisher :
ISBN 13 : 9789887972631
Total Pages : 272 pages
Book Rating : 4.9/5 (726 download)

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Book Synopsis A Book on Books by : Victionary

Download or read book A Book on Books written by Victionary and published by . This book was released on 2020-04-30 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: From scrolls and sheets of papyrus to elaborate and expensive codices to the mass press-printed volumes as we know them today, books have come a long way since writing was first developed. Although digital technology has impacted how we consume information over the last few decades, book design has survived as a means of showcasing creativity and craftsmanship, as books remain important sources of inspiration, knowledge, and entertainment. A Book on Books showcases some of the best book design work from all over the world in celebrating the designers' contributions to preserving reading culture, as they continue to make books eye-catching and exciting to read or own. It also captures the voices of key influencers from publishing, printmaking, book fair organizing, and bookshop-owning standpoints, as they continue to play a crucial role in keeping the book-making industry alive and thriving even in the unknown future.