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Against The Herd
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Download or read book Against the Herd written by Steve Cortes and published by John Wiley & Sons. This book was released on 2011-11-11 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: CNBC's Fast Money Commentator Steve Cortes shows how to buck the trend and become a well-informed investor The public needs to think independently and not be duped, particularly because those who are selling their messages or promoting their ideas have a plethora of powerful media through which to do so. Against the Herd presents six contrarian views of major events that will shape the future. Steve Cortes of CNBC pulls no punches in explaining these trends. Many will find his views counterintuitive and even controversial. Some will find his forecasts alarming. But open-minded readers who are willing to heed his well-informed advice will find it illuminating, beneficial, and profitable. Steve Cortes presents six contrarian views of major events that will shape the future for investors including the fall of China and the end of the golden era of free trade The contrarian stances are presented because they are actionable Reveals how these events will affect global markets and specific investments, and how and when to take advantage of these key moves Against the Herd shows you how to profit by bucking conventional wisdom and what to do to get ready when situations call for contrarian investing.
Download or read book Herd written by Mark Earls and published by John Wiley & Sons. This book was released on 2009-08-07 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: "...fascinating. Like Malcolm Gladwell on speed." —THE GUARDIAN "HERD is a rare thing: a book that transforms the reader's perception of how the world works". —Matthew D'Ancona, THE SPECTATOR "This book is a must. Once you have read it you will understand why Mark Earls is regarded as a marketing guru." —Daniel Finkelstein, THE TIMES This paperback version of Mark Earls' groundbreaking and award winning book comes updated with new stats and figures and provides two completely revised chapters that deal with the rise of social networking. Since the Enlightenment there has been a very simple but widely held assumption that we are a species of thinking individuals and human behaviour is best understood by examining the psychology of individuals. It appears, however, that this insight is plain wrong. The evidence from a number of leading behavioural and neuroscientists suggests that our species is designed as a herd or group animal. Mark Earls applies this evidence to the traditional mechanisms of marketing and consumer behaviour, with a result that necessitates a complete rethink about these subjects. HERD provides a host of unusual examples and anecdotes to open the mind of the business reader, from Peter Kay to Desmond Tutu, Apple to UK Sexual Health programmes, George Bush to Castle Lager, from autism to depression to the real explanation for the placebo effect in pharmaceutical testing.
Download or read book Different written by Youngme Moon and published by Currency. This book was released on 2011-09-06 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if working like crazy to beat the competition did exactly the opposite, making you mediocre and more like the competition? In today’s world of overabundant consumer choices and superfluous apps, upgrades, add-ons, and features, brands have become nearly identical, as their efforts to outdo one another have pushed them into a dizzying herd of indistinct options. Youngme Moon identifies the outliers, the mavericks, the iconoclasts—the players who have thoughtfully rejected orthodoxy in favor of an approach that is more adventurous. Some are even “hostile,” almost daring you to buy what they are selling. Using her original research on companies such as IKEA and Google, Moon will inspire you to be counterintuitive and meaningfully different—to rethink your business strategy, to stop conforming and start deviating, to stop emulating and start innovating. Because to stand out you must become the exception, not the rule.
Book Synopsis The Menace of the Herd by : Erik von Kuehnelt-Leddihn
Download or read book The Menace of the Herd written by Erik von Kuehnelt-Leddihn and published by Ludwig von Mises Institute. This book was released on 1943 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Herd written by Andrea Bartz and published by Ballantine Books. This book was released on 2020-03-24 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why did the founder of a glamorous coworking space for women disappear? Her best friends will risk everything to uncover the truth in this “propulsive thriller” (Marie Claire) from the New York Times bestselling author of the Reese’s Book Club pick We Were Never Here. “Perfect for fans of Big Little Lies.”—The Washington Post NAMED ONE OF THE BEST BOOKS OF THE YEAR BY Real Simple • Marie Claire • Good Housekeeping • CrimeReads As CEO of the Herd, an elite women-only coworking space, Eleanor Walsh seems to have it all: close friends, a sweet husband, and the most glamorous and successful female-empowerment-based company in New York City. Then she vanishes on the night of a glitzy press conference—and the police suspect foul play. For Hana, the head of PR for the Herd and Eleanor’s best friend, this is a nightmare. For Hana’s sister, Katie, a journalist, this is the story that will make her career. But when the sisters launch their own investigation and begin to learn what Eleanor was hiding, they must also face the secrets they’ve been keeping from each other—and confront just how dangerous it can be when women’s perfect veneers start to crack.
Book Synopsis Ride the Devil's Herd by : John Boessenecker
Download or read book Ride the Devil's Herd written by John Boessenecker and published by Harlequin. This book was released on 2020-03-17 with total page 573 pages. Available in PDF, EPUB and Kindle. Book excerpt: The story of how a young Wyatt Earp and his brothers defeated the Old West’s biggest outlaw gang, by the New York Times–bestselling author of Texas Ranger. Wyatt Earp is regarded as the most famous lawman of the Old West, best known for his role in the Gunfight at the O.K. Corral in Tombstone, Arizona. But the story of his two-year war with a band of outlaws known as the Cowboys has never been told in full. The Cowboys were the largest outlaw gang in the history of the American West. After battles with the law in Texas and New Mexico, they shifted their operations to Arizona. There, led by Curly Bill Brocius, they ruled the border, robbing, rustling, smuggling and killing with impunity until they made the fatal mistake of tangling with the Earp brothers. Drawing on groundbreaking research into territorial and federal government records, John Boessenecker’s Ride the Devil’s Herd reveals a time and place in which homicide rates were fifty times higher than those today. The story still bears surprising relevance for contemporary America, involving hot-button issues such as gang violence, border security, unlawful immigration, the dangers of political propagandists parading as journalists, and the prosecution of police officers for carrying out their official duties. Wyatt Earp saw it all in Tombstone. Praise for Ride the Devil’s Herd A Pim County Public Library Southwest Books of the Year 2021 A True West Reader’s Choice for Best 2020 Western Nonfiction Winner of the Best Book Award by the Wild West History Association “A marvelous book. By means of meticulous research and splendid writing John Boessenecker has managed to do something never before attempted or accomplished, tying together the many violent clashes between lawmen and outlaws in the American southwest of the 1870-1890 period and showing how depredations by loosely organized gangs of outlaws actually threatened “Manifest Destiny” and the successful taming of the Wild West.” —Robert K. DeArment, author and historian “A ripsnortin’ ramble across the bloodstained Arizona desert with Wyatt Earp and company. . . . Boessenecker displays a fine eye for period detail. . . . A pleasure for thoughtful fans of Old West history, revisionist without being iconoclastic.” —Kirkus Reviews
Download or read book You Herd Me! written by Colin Cowherd and published by Crown. This book was released on 2014-09-09 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are really two games, the one you see and the one you don't. The way I see it, the best way to use access to both worlds is to illuminate and reveal, not idolize and adore. It's better to be wrong than to be played for a fool. – Colin Cowherd In this age of billion dollar athletic marketing campaigns, “feel good” philosophy with no connection to reality, and a Sports Media echo chamber that’s all too eager swallow whatever idiotic notion happens to be in vogue at the moment, it’s tough to find people who aren’t afraid to say what they’re really thinking. But that’s where Colin Cowherd comes in. As his millions of fans on ESPN Radio and ESPNU already know, Colin is the rare sports analyst who’s brave (or crazy) enough to speak his mind—even if it pisses some people off. Of course, it helps that a lot of what Colin has to say is simply hilarious. Lots of writers can tell you about Boston’s storied sports history. But how many can tell you why the city of Boston is America’s five year old? Lots of writers will brag about the stuff they got right, but how many will happily list all the calls they got completely and utterly wrong? Whether he’s pointing out the stupidity of conspiracy theories, explaining why media bias isn’t nearly as big a deal as many assume, or calling out those who prize short term wins over sustainability, Colin is smart, thought-provoking, and laugh-out-loud funny. Some of the questions he’s not afraid to ask in You Herd Me! include: Is Tiger Woods really a sex addict—or does he just have good PR? Is “work-life balance” really the ideal we should all strive for—or is that just a way for people feel better about mediocrity? Is talent really all it’s cracked up to be—or can too much talent actually be counterproductive? Is the X games really a sport—or would we all be better off if we admitted it’s something else entirely? Is Hell really a supernatural place of fire and brimstone—or is it actually just another word for living in Tampa? Unapologetically entertaining and packed with behind-the-scenes insights you won’t get anywhere else, You Herd Me! is unlike any other sports book ever written.
Download or read book Powerhouse written by James Andrew Miller and published by HarperCollins. This book was released on 2016-08-09 with total page 768 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Magisterial. ... A must read for anyone who wants to work in Hollywood or just know how Hollywood works.” — The Hollywood Reporter A New York Times bestseller, now updated with an afterword and exclusive new material From the #1 bestselling author behind acclaimed oral histories of Saturday Night Live and ESPN comes "the most hotly anticipated book [in decades]" (Variety): James Andrew Miller's irresistible insider chronicle of the modern entertainment industry, told through the epic story of Creative Artists Agency (CAA)—the ultimate power player that has represented the world's biggest stars and shaped the landscape of film, television, comedy, music, and sports. Started in 1975, when five bright and brash upstarts left creaky William Morris to form their own innovative talent agency, CAA would come to revolutionize Hollywood, representing everyone from Tom Cruise, Meryl Streep, Robert De Niro, and Steven Spielberg to Jennifer Lawrence, J.J. Abrams, Will Smith, and Brad Pitt. Over the next decades its tentacles would spread aggressively into sports, advertising, and digital media. Powerhouse is the fascinating, no-holds-barred saga of that ascent. Drawing on unprecedented and exclusive access to the men and women who built and battled with CAA—including co-founders Michael Ovitz and Ron Meyer and rivals like Ari Emanuel of William Morris Endeavor—as well as the stars themselves, Miller spins a unique and unforgettable tale of brilliance, ambition, betrayal, and outrageous success.
Download or read book Herd on the Street written by Ken Wells and published by Free Press. This book was released on 2003 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: For more than sixty years, The Wall Street Journal has prided itself not just on its serious journalism, but also on the whimsical and arcane stories that amuse and delight its readers. In that regard, animal stories have proven to be the most beloved of all. Now, veteran Journal reporter and Page One editor Ken Wells gathers the finest, funniest, and most fascinating of these animal tales in one exceptional book. Here are lighthearted, witty stories of breakthroughs in goldfish surgery, the untiring efforts of British animal lovers who guide lovesick toads across dangerous motorways, and the quest to tame doggy anxieties by prescribing the human pacifier Prozac. Other pieces reflect on mankind's impact on the animal kingdom: a close-up look at the nascent fish-rights movement, the retirement of U.S. Air Force chimpanzees that once soared through space, and ongoing scientific efforts to defeat that most hardy enemy -- the cockroach. Each of these fifty-odd stories -- from the outlandish to the poignant -- exemplifies the superb feature writing that makes The Wall Street Journal one of America's best-written newspapers. This charming and utterly captivating collection will be a joy not only to animal lovers, but to all those who appreciate artful storytelling by writers who are obviously having a wonderful time spinning the tales.
Book Synopsis Culling the Herd by : Edward R. Etzkorn
Download or read book Culling the Herd written by Edward R. Etzkorn and published by Bookbaby. This book was released on 2018-04-02 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "'The few for the many.' This seemingly innocuous phrase proves to be a chilling mantra in Culling the Herd, a riveting medical thriller. Chloe Freestaff, a twenty-something magazine writer, comes upon a bizarre and shocking crime on a remote Kenyan grassland that leads her to the discovery of the Population Office for the World, a group of scientists devoted to preserving the earth for future humanity by saving the human race from itself. Before she knows what is happening, she has involved herself in a situation that requires her to save herself in the process of saving the world from its would-be saviors"--Back cover
Book Synopsis Instincts of the Herd in Peace and War by : Wilfred Trotter
Download or read book Instincts of the Herd in Peace and War written by Wilfred Trotter and published by London : T.F. Unwin. This book was released on 1917 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Unconventional Warrior by : Walter Morris Herd
Download or read book Unconventional Warrior written by Walter Morris Herd and published by McFarland. This book was released on 2013-06-13 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fascinating look at the life of a modern-day professional soldier gives the reader an inside view of the deadly global war on terror. Herd argues that conflicting political objectives have muddied the way forward for the on-the-ground commanders and thus threaten the prospect of any real victory in Afghanistan. He uses everyday stories to make his points: "One of the local leaders pointed to his wrist and said to my interpreter, 'the Americans have all the watches but we have all the time.' That made a lasting impression on me." Colonel Herd was one of the highest ranking officers on the ground with a command of some 4,000 elite soldiers from all branches of the U.S. military and five other coalition nations. It was a mission he had trained for all of his life. A sixth-generation soldier, Herd became a master parachutist, a combat scuba diver, a Green Beret and an Army Ranger. He conducted combat missions against the Taliban by using the Special Forces mandate to work by, with and through the local population.
Download or read book The Herd written by Emily Edwards and published by Random House. This book was released on 2022-02-03 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE NUMBER ONE BESTSELLER STYLIST MAGAZINE'S 'FICTION BOOKS YOU CAN'T MISS IN 2022' COSMOPOLITAN'S 'BEST BOOKS OF 2022' WOMAN & HOME 'BEST BOOKS OF 2022' 'It is hard to imagine a more timely novel. A fascinating exploration of all sides of a particularly knotty, politicized issue.' Jodi Picoult 'A knock-out twist' Gillian McAllister 'Will have book clubs across the country in hot debate! Brilliant.' Clare Mackintosh **** Two best friends Elizabeth and Bryony are polar opposites but their unexpected friendship has always worked. They're the best of friends, and godmothers to each other's daughters - because they both trust that the safety of their children is their top priority. One little secret Little do they know that they differ radically over one very important issue. And when Bryony, afraid of being judged, tells what is supposed to be a harmless white lie before a child's birthday party, the consequences are more catastrophic than either of them could ever have imagined. Every parent's worst nightmare . . . **** 'Compelling and nuanced. A hugely impressive page-turner' Ashley Audrain 'Really beautifully written, compassionately told and incredibly thought provoking. A truly immersive telling of both sides of a story' Susan Lewis 'Insightful, compassionate and nuanced. The Herd is so good.' Louise O'Neill 'A genuine rollercoaster that asks big moral questions with beautifully drawn characters.' Sharon Horgan, co-creator of CATASTROPHE Here's what early readers are saying about The Herd: 'A timely and dramatic novel showing both sides of an ongoing debate. Loved this read!' ***** 'Such a genuine tale with such high stakes emotion and sensitivity' ***** 'A fantastic, thought-provoking and gripping book which would make a cracking book club read' ***** 'A complex, layered, wholly character-driven look at a complicated and controversial subject' *****
Download or read book The Lost Night written by Andrea Bartz and published by Ballantine Books. This book was released on 2019-02-26 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: What really happened the night Edie died? Years later, her best friend Lindsay will learn how unprepared she is for the truth in this “impressive debut” (People) from the New York Times bestselling author of the Reese’s Book Club pick We Were Never Here. NAMED ONE OF THE BEST BOOKS OF THE YEAR BY BuzzFeed • Glamour • Real Simple • Marie Claire • Library Journal • Booklist • CrimeReads In 2009, Edie had New York’s social world in her thrall. Mercurial and beguiling, she was the shining star of a group of recent graduates living in a Brooklyn loft and treating New York like their playground. When Edie’s body was found near a suicide note at the end of a long, drunken night, no one could believe it. Grief, shock, and resentment scattered the group and brought the era to an abrupt end. A decade later, Lindsay has come a long way from the drug-addled world of Calhoun Lofts. She has devoted best friends, a cozy apartment, and a thriving career as a magazine’s head fact-checker. But when a chance reunion leads Lindsay to discover an unsettling video from that hazy night, she starts to wonder if Edie was actually murdered—and, worse, if she herself was involved. As she rifles through those months in 2009—combing through case files, old technology, and her fractured memories—Lindsay is forced to confront the demons of her own violent history to bring the truth to light.
Download or read book The Soul of a Horse written by Joe Camp and published by Crown. This book was released on 2008-04-29 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: A heartwarming story of a couple and their horse exploring what caring for a horse can teach us about companionship—whether it’s with a four-legged friend or a fellow human. A surprise birthday gift plunged Joe and his wife, Kathleen, into the world of horses as complete neophytes without a clue as to what a horse needed or wanted. They searched for logic and sense in the rule books of traditional horse care. What they found was not what they had expected. Written for everyone who has ever loved a horse or ever loved the idea of loving a horse, this memoir leads us on a voyage of discovery as Joe and Kathleen navigate uncharted territory on their way to achieving a true relationship with their horses. Joe Camp’s inspiring book unlocks the mystery of a majestic creature who has survived on earth, without assistance, for fifty-five million years and teaches us that the lessons he learned apply not only to horses but also to our relationships with people.
Download or read book Raw written by Colin Cowherd and published by Simon and Schuster. This book was released on 2016-05-03 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ESPN radio show host describes scandals, rivalries, and players' lives along with his own life behind-the-scenes, revealing details of what goes on in professional sports and at the sports channel.
Book Synopsis The Guardian Herd: Starfire by : Jennifer Lynn Alvarez
Download or read book The Guardian Herd: Starfire written by Jennifer Lynn Alvarez and published by Harper Collins. This book was released on 2014-09-23 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Riders of the Realm author Jennifer Lynn Alvarez “will lift the reader on the wings of danger and destiny, magic and hope”* in this first book in an action-packed fantasy adventure series. Perfect for fans of the Warriors and Guardians of Ga’Hoole series. Once every hundred years, a black foal is born, prophesied to either unite or destroy the five herds of winged horses that live in Anok—fated to become the most powerful Pegasus in all the land. Star is this black foal. Even though Star seems harmless because he’s unable to fly, the leaders of each herd aren’t willing take any risks. So, they plan to execute Star before his first birthday. With the threats against him mounting, Star must rely on his friends and the untapped power within to win an epic battle between good and evil. * (New York Times bestselling author Peter Lerangis)
