Advertising the Black Stuff in Ireland 1959-1999

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Author :
Publisher : Reimagining Ireland
ISBN 13 : 9781789973457
Total Pages : 0 pages
Book Rating : 4.9/5 (734 download)

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Book Synopsis Advertising the Black Stuff in Ireland 1959-1999 by : Patricia Medcalf

Download or read book Advertising the Black Stuff in Ireland 1959-1999 written by Patricia Medcalf and published by Reimagining Ireland. This book was released on 2020 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Analyses the influence of the Guinness brand's provenance on advertising campaigns aimed at consumers living in Ireland between 1959 and 1999, and the extent to which Guinness's advertising has influenced Irish culture and society.

The Book of Guinness Advertising

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Author :
Publisher : Guinness Publishing
ISBN 13 :
Total Pages : 252 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis The Book of Guinness Advertising by : Jim Davies

Download or read book The Book of Guinness Advertising written by Jim Davies and published by Guinness Publishing. This book was released on 1998 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide to advertising from the 1920s to the present day includes special features on cartoons, World War II advertising, Guinness advertising campaigns, including the toucan and Pure Genius, and the Festival of Britain.

Advertising as Multilingual Communication

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Author :
Publisher : Springer
ISBN 13 : 0230503012
Total Pages : 221 pages
Book Rating : 4.2/5 (35 download)

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Book Synopsis Advertising as Multilingual Communication by : H. Kelly-Holmes

Download or read book Advertising as Multilingual Communication written by H. Kelly-Holmes and published by Springer. This book was released on 2016-01-11 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising has traditionally communicated messages to consumers with strong local and national identities. However, increasingly, products, producers, advertising agencies and media are becoming internationalized. In the development of strategies that appeal to a large multinational consumer base, advertising language takes on new 'multilingual' features. The author explores the role of advertising language in this new globalized environment, from a communicative theory point of view, as well as from a close linguistic analysis of some major advertising campaigns within a multicultural and multilingual marketplace.

The Writers Directory

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Publisher :
ISBN 13 :
Total Pages : 728 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis The Writers Directory by :

Download or read book The Writers Directory written by and published by . This book was released on 2013 with total page 728 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The New Partridge Dictionary of Slang and Unconventional English

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Author :
Publisher : Routledge
ISBN 13 : 1317372522
Total Pages : 864 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis The New Partridge Dictionary of Slang and Unconventional English by : Tom Dalzell

Download or read book The New Partridge Dictionary of Slang and Unconventional English written by Tom Dalzell and published by Routledge. This book was released on 2015-06-26 with total page 864 pages. Available in PDF, EPUB and Kindle. Book excerpt: Booklist Top of the List Reference Source The heir and successor to Eric Partridge's brilliant magnum opus, The Dictionary of Slang and Unconventional English, this two-volume New Partridge Dictionary of Slang and Unconventional English is the definitive record of post WWII slang. Containing over 60,000 entries, this new edition of the authoritative work on slang details the slang and unconventional English of the English-speaking world since 1945, and through the first decade of the new millennium, with the same thorough, intense, and lively scholarship that characterized Partridge's own work. Unique, exciting and, at times, hilariously shocking, key features include: unprecedented coverage of World English, with equal prominence given to American and British English slang, and entries included from Australia, New Zealand, Canada, India, South Africa, Ireland, and the Caribbean emphasis on post-World War II slang and unconventional English published sources given for each entry, often including an early or significant example of the term’s use in print. hundreds of thousands of citations from popular literature, newspapers, magazines, movies, and songs illustrating usage of the headwords dating information for each headword in the tradition of Partridge, commentary on the term’s origins and meaning New to this edition: A new preface noting slang trends of the last five years Over 1,000 new entries from the US, UK and Australia New terms from the language of social networking Many entries now revised to include new dating, new citations from written sources and new glosses The New Partridge Dictionary of Slang and Unconventional English is a spectacular resource infused with humour and learning – it’s rude, it’s delightful, and it’s a prize for anyone with a love of language.

The Oxford Companion to Beer

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Author :
Publisher : OUP USA
ISBN 13 : 0195367138
Total Pages : 962 pages
Book Rating : 4.1/5 (953 download)

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Book Synopsis The Oxford Companion to Beer by : Garrett Oliver

Download or read book The Oxford Companion to Beer written by Garrett Oliver and published by OUP USA. This book was released on 2012 with total page 962 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The first major reference work to investigate the history and vast scope of beer, The Oxford Companion to Beer features more than 1,100 A-Z entries written by 166 of the world's most prominent beer experts"-- Provided by publisher.

Theatre World 1998-1999

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Author :
Publisher : Hal Leonard Corporation
ISBN 13 : 9781557834331
Total Pages : 324 pages
Book Rating : 4.8/5 (343 download)

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Book Synopsis Theatre World 1998-1999 by : John Willis

Download or read book Theatre World 1998-1999 written by John Willis and published by Hal Leonard Corporation. This book was released on 2002-07-01 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: (Theatre World). Theatre World, the statistical and pictorial record of the Broadway and off-Broadway season, touring companies, and professional regional companies throughout the United States, has become a classic in its field. The book is complete with cast listings, replacement producers, directors, authors, composers, opening and closing dates, song titles, and much, much more. There are special sections with biographical data, obituary information, listings of annual Shakespeare festivals and major drama awards.

Western Advertising

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Author :
Publisher :
ISBN 13 :
Total Pages : 880 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis Western Advertising by :

Download or read book Western Advertising written by and published by . This book was released on 1958 with total page 880 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Communications

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Author :
Publisher : Gill & MacMillan
ISBN 13 : 9780717135752
Total Pages : 415 pages
Book Rating : 4.1/5 (357 download)

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Book Synopsis Marketing Communications by : Patricia Medcalf

Download or read book Marketing Communications written by Patricia Medcalf and published by Gill & MacMillan. This book was released on 2004 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides students with a full understanding of integrated marketing communications.

The Concise New Partridge Dictionary of Slang and Unconventional English

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Author :
Publisher : Routledge
ISBN 13 : 1317625129
Total Pages : 880 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis The Concise New Partridge Dictionary of Slang and Unconventional English by : Tom Dalzell

Download or read book The Concise New Partridge Dictionary of Slang and Unconventional English written by Tom Dalzell and published by Routledge. This book was released on 2014-11-27 with total page 880 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Concise New Partridge Dictionary of Slang and Unconventional English presents all the slang terms from The New Partridge Dictionary of Slang and Unconventional English in a single volume. Containing over 60,000 entries, this concise new edition of the authoritative work details the slang and unconventional English of from around the English-speaking world since 1945, and through the first decade of the new millennium, with the same thorough, intense, and lively scholarship that characterized Partridge’s own work. Unique, exciting and, at times, hilariously shocking, key features include: unprecedented coverage of World English, with equal prominence given to American and British English slang, and entries included from Australia, New Zealand, Canada, India, South Africa, Ireland, and the Caribbean emphasis on post-World War II slang and unconventional English dating information for each headword in the tradition of Partridge, commentary on the term’s origins and meaning. New to this second edition: a new preface noting slang trends of the last eight years over 1,000 new entries from the US, UK and Australia, reflecting important developments in language and culture new terms from the language of social networking from a range of digital communities including texting, blogs, Facebook, Twitter and online forums many entries now revised to include new dating and new glosses, ensuring maximum accuracy of content. The Concise New Partridge Dictionary of Slang and Unconventional English is a spectacular resource infused with humour and learning – it’s rude, it’s delightful, and it’s a prize for anyone with a love of language.

English as a Global Language

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1107611806
Total Pages : 227 pages
Book Rating : 4.1/5 (76 download)

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Book Synopsis English as a Global Language by : David Crystal

Download or read book English as a Global Language written by David Crystal and published by Cambridge University Press. This book was released on 2012-03-29 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written in a detailed and fascinating manner, this book is ideal for general readers interested in the English language.

Air Force Combat Units of World War II

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Author :
Publisher : DIANE Publishing
ISBN 13 : 1428915850
Total Pages : 520 pages
Book Rating : 4.4/5 (289 download)

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Book Synopsis Air Force Combat Units of World War II by : Maurer Maurer

Download or read book Air Force Combat Units of World War II written by Maurer Maurer and published by DIANE Publishing. This book was released on 1961 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Humanities Index

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Author :
Publisher :
ISBN 13 :
Total Pages : 1608 pages
Book Rating : 4.:/5 (51 download)

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Book Synopsis Humanities Index by :

Download or read book Humanities Index written by and published by . This book was released on 2000 with total page 1608 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Business Publication Advertising Source

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Publisher :
ISBN 13 :
Total Pages : 1582 pages
Book Rating : 4.3/5 (555 download)

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Book Synopsis Business Publication Advertising Source by :

Download or read book Business Publication Advertising Source written by and published by . This book was released on 2000-10 with total page 1582 pages. Available in PDF, EPUB and Kindle. Book excerpt:

How the Irish Became White

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Author :
Publisher : Routledge
ISBN 13 : 1135070695
Total Pages : 289 pages
Book Rating : 4.1/5 (35 download)

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Book Synopsis How the Irish Became White by : Noel Ignatiev

Download or read book How the Irish Became White written by Noel Ignatiev and published by Routledge. This book was released on 2012-11-12 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: '...from time to time a study comes along that truly can be called ‘path breaking,’ ‘seminal,’ ‘essential,’ a ‘must read.’ How the Irish Became White is such a study.' John Bracey, W.E.B. Du Bois Department of Afro-American Studies, University of Massachussetts, Amherst The Irish came to America in the eighteenth century, fleeing a homeland under foreign occupation and a caste system that regarded them as the lowest form of humanity. In the new country – a land of opportunity – they found a very different form of social hierarchy, one that was based on the color of a person’s skin. Noel Ignatiev’s 1995 book – the first published work of one of America’s leading and most controversial historians – tells the story of how the oppressed became the oppressors; how the new Irish immigrants achieved acceptance among an initially hostile population only by proving that they could be more brutal in their oppression of African Americans than the nativists. This is the story of How the Irish Became White.

Using Human Rights Law in English Courts

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Publisher : Bloomsbury Publishing
ISBN 13 : 1847316727
Total Pages : 333 pages
Book Rating : 4.8/5 (473 download)

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Book Synopsis Using Human Rights Law in English Courts by : Murray Hunt

Download or read book Using Human Rights Law in English Courts written by Murray Hunt and published by Bloomsbury Publishing. This book was released on 1997-03-01 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: The primary purpose of this book is to demonstrate the scope that already exists for using international human rights law in English courts, regardless of its status as 'incorporated' or 'unincorporated'. Murray Hunt addresses directly what are commonly supposed to be the theoretical obstacles to using human rights law in English courts and aims to raise awareness of the extent to which these have now fallen away in light of recent developments in English judicial practice. The book was first published in hardback in March 1997.

SRDS Consumer Magazine Advertising Source

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Publisher :
ISBN 13 :
Total Pages : 972 pages
Book Rating : 4.3/5 (555 download)

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Book Synopsis SRDS Consumer Magazine Advertising Source by :

Download or read book SRDS Consumer Magazine Advertising Source written by and published by . This book was released on 2002-10 with total page 972 pages. Available in PDF, EPUB and Kindle. Book excerpt: